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VOL. 211 No. 5 

Published Weekly at 194: West 46th Street, New York 30, N. Y« by. Variety, Inc. Annual subscription, 915. Slnfle coplea, 35 cents. 
Entered as second-class matter December 22, 1905, at the Post Office at New York N. Y;, under the act of March 3. 1379.. 





Moscow Dancers Season’s Hit-of-Hits; {jjy 
Hurok Cagey on 'How-Much’ Curiosity |]{|| 

Post-MS Film Pool Springs Leak; 
Beaucoup Recent Pix Now on TV 


As the Moiseev Ballet departed 
for Moscow, 11 weeks after their 
initial Metropolitan Opera House 
resounding smash hit, the statistics 
show a $1,600,000 national gross 
for 69 performances. This aver¬ 
ages $145,000 weekly gross on an 
eight-shows-per-week legit sched¬ 
ule but, considering that their av¬ 
erage was six shows a week, it is 
an even more astronomic figure. 

It compares only to the grosses 
done at Madison Square Garden 
by the Ringling-Barnum & Bailey 
Circus at the same $6 top but to a 
larger attendance, on a 14-shows-a- 
week basis, and sometimes these 
are stretched to 16 with extra chil¬ 
dren’s morning matinees on week¬ 
ends. The comparison to “My 
; Fair Lady” with its nearly $70,000 
weekly gross is obvious. 

On par with these boxoffice sta¬ 
tistics is a strange phenomenon 
in Russo-American relations. With¬ 
in the theatres, auditoriums and 
arenas (such as the windup eight 
shows at New York’s Madison 
Square Garden) there is nothing 
but cultural amity and. a marked 
manifestation of goodwill that is 
almost literally telegraphed with 
the fraternal hands-across-the-foot- 
lights. But on the outside there 
•re pickets. 

Caught at the Garden, the phe¬ 
nomenon of boffo ballet b.o. inside 
was heightened by the concentrat¬ 
ed political picketing outside the 

It was curious In several ways. 
On top of the pickets' placards the 
legends lauded balletmaster Igor 
Moiseyev for his artistic contribu¬ 
tion and on the bottom of*the same 
picket paraders* placards was the 
rhetorical query, “But what about 
(Continued on page 56) 


Among the projects planned for 
that large 6th Ave. building lot on 
the east side from 51-52 St. is^a 
hew ZeckendOrf-Rockefeller Ho¬ 
tel. it is on the fringe of Rocke¬ 
feller Center, which has been ex¬ 
panding at the seams, including a 
Vvest-of-6th Ave. project, facing Ra¬ 
dio City Music Halt which is the 
new Time-Life Bldg. 

William Zeckendorf Jr. has been 
expanding his hotel chain, with 
several acquisitions of already es¬ 
tablished hostelries slated for this 
fall. The Rockefeller Center ven¬ 
ture would be /the first building 
from the grounp up. The Hotels 
Astor and Manhattan are the ex¬ 
isting flagships of thp* Zeckendorf 

Incidentallj^Tool fij^t lor ’s restau- 
taurant ifemaffs intact island 

at 5^ WlsyKSl;, despiterthe sun¬ 
dry rapjB^HfidUuipid'deals, and 
may is, with any 

new fta^^^^Hraround it, since 
bonifa^|MJR5^hidifferent a ^ uu ^ 

Duke of Bedford a DJ 

London, July 1. 

The gimmick-conscious ‘ Duke of 
Bedford, whose bold efforts to at¬ 
tract Visitors to his ancestral home 
at Woburn Abbey have earned 
him a lot of publicity, is to become 
a disk jockey for Radio Luxem¬ 
bourg, the only commercial radio 
outfit to be beamed to Britain... 

The Duke makes his bow as a 
deejay July 6 in a show titled 
“The Duke Disks.” Program will’ 
be pre-recorded at his home: For 
his signature tune he has' chosen 
“Que Sera Sera.” His family motto 
is “Che Sara Sara,” which means 
exactly the same thing. 

To attract paying visitors to his 
home, the Duke has installed a 
jukebox, pin tables, and has also 
featured a Skiffle Group. 

'Anne Frank’Too 
Passive to USSR 

Reason why the Soviets haven’t 
stage-produced “The Diary of 
Anne Frank" is that the Moscow 
government doesn’t approve “pas¬ 
sive resistance” such as it claims 
is shown in the Albert Hackett- 
Frances Goodrich play. 

Writing team visited Moscow 
recently, having. been told that 
their play was on the boards there* 
They found that a translation had 
been made, but no production had 
been staged; nor. had the play been 
published. • 

“We were given two reasons why 
our play so far hasn’t been seen 
or published,” the Hacketts re¬ 
ported. “First, we were told that 
if it contained any anti-semitism, 
it couldn’t he-put on. Second, the 
translator said that the Soviet 
government didn’t believe in -pas¬ 
sive resistance’ such as is demon¬ 
strated by Anne and her family. 
However, three important Moscow 
actors are interested in appearing 
in our play, and there seems to be 
a good chance that it’ll go on.” 

Miss Goodrich said she had got- 
f’Continued on page 63) 

IRusic With Mary Martin’ 

In Beaumont, Tex., Feb. 12 

, .Beaumont, Tex., July 1. 

Approval. ,of a contract for the 
appearance, here, next season of 
Mary. Martin, and her show was 
given, by. ' members of the Beau¬ 
mont Music . Committee. “Music 
With .Mary. Martin” will be pre-. 
sented as a special attraction aside 
from the regular artist series. Feb. 
12 was set as the date. 

Also booked for the series are 
pianist Van Cliburn, the Heidel¬ 
berg U. chorus, National Ballet of 
Canada and Jussi Bjoerling. 


Television’s variation on an old 
Broadway gag; “The funniest thing 
happened on my way to a sponsor.” 
Except that this one carries with 
it some tragic overtones, for what’s 
been happening to the tv. networks 
in connection with next season’s 
program schedule shouldn’t hap¬ 
pen—well, to a network. 

It’s one of the most unique (and 
unlickable) situations that have 
confronted. the webs in a dozen 
years of doing business with big 
advertisers and it all has to do 
with the upsurge in. the tobacco 
business, particularly the tv-happy 
filter branch of the tobacco family 
—namely, the Kents, the L & Ms, 
the Hit Parades, the Salems, New- 
ports, etc. 

The filter fraternity has been 
buying shows like mad, but all of 
them on an alternate-week basis. 
(Since solo sponsorship of A half- 
hour weekly show entails a time- 
talent outlay of $5,000,000 annual¬ 
ly, nobody—or hardly anybody— 
indulges in these kind of buys any 
more, contenting themselves with 
a $2,500,000 skip-week identity). 

So what’s happened? The net¬ 
works can’t find any companion ad¬ 
vertisers to pick up the alternate 
weeks. The ciggie boys still want 
shows—but they’re locked out of 
those already In the filter freeze. 

There are, at the moment, 
ar oun d nine ciggie - committed 
shows (seven of them on NBC 
alone) for next season, all flaunt¬ 
ing the half-sold banner. Multiply 
that $2,500,000 (for time & show) 
12 times, and that’s the $30,600,000 
predicament the networks are cur- 
(Continued oh page 42) . 

Vegas Breaking 
The Bank in SRO 

Bejafonte as Bert Williams 

Hollywood, July 1. 

Eddie Cantor’s story on Bert 
Williams’ early stage days in cur¬ 
rent issue of Ebony magazine re¬ 
portedly inspired 20th-Fox film 
biog of Negro stage comic, Who 
was - a veteran when Cantor was a 
boy wonder in the theatre. 

Studio, said to own rights to a 
Bert Williams biopic, would cast 
Belafonte in the star role. 

Wm. Frees 4th TV 
Network in 3-D 

Las Vegas, July 1. 

With a record number of block¬ 
buster attractions opening on the 
Strip Within four days, the Las 
Vegas Chamber of Commerce pre¬ 
dicts that this week, climaxed by 
the long Fourth of July weekend, 
will lure more tourists than any 
other period in the city’s history. 
Every resort hotel has its rooms 
booked solid . and there are very 
few rooms left in any of the. mo¬ 
tels. Every performance at each 
Strip hotel show is oversold for 
the entire week. 

The. Riviera kicked off the pa¬ 
rade of new shows Monday (30) 
with headliner George Gobel, sup¬ 
ported by Teddi King and the Dou¬ 
ble paters. Today (Tues.) Ed Sul- 
(Continued on page 54) J 

Hollywood, July I. 

Plans for a fourth major tv net¬ 
work were announced today by 
William Free, prexy of Dimen¬ 
sional Pictures Corp., owners of 
Tele-Depth, the compatible 3-D 
film process developed for tv usage 
by optical engineer Charles Lang- 

. Having received a release from 
its participation contract with 
Paramount Pictures subsidiary, the 
Paramount Sunset. Corp., effective 
July 4, Free has dropped Dimen¬ 
sional’s $3,000,000 damage suit 
against Paramount Sunset and has 
set up the Dimensional Broadcast¬ 
ing Co., with offices in New. York, 
Chicago, Detroit and L. A. to sell 
time for the network. 

Basis for the move is the over¬ 
whelming number of Hollywood 
producers who made application for 
use of the Tele-Depth lens attach¬ 
ment during- the 3-D company’s 
association with 'the Paramount 
subsid. . 

Unlike some film syndication 
outfits which call themselves “net¬ 
works,” Dimensional Broadcasting 
Will actually function as a fourth 
major network, supplying six hours 
of film programming per day to 
be shot in Tele-Depth. No single 
studio will have exclusive use, 
since it would be impossible to ac¬ 
quire .42 hours of film program¬ 
ming per week from a single pro¬ 
duction source. Free is negotiat¬ 
ing With Jack L. Warner, who has 
seen a. demonstration of 'the proc¬ 
ess.. Free proposes to get exclu¬ 
sive network use* of Warner Bros.’] 
future tv packages because he feels 
(Continued on page 38) 

Floria Vestoff Authors 
‘44th Street’ Legituner 

Floria Vestoff, legit, vaude and 
now commercial tv dancer and 
choreographer, has written the 
book, music and lyrics for a new 
musical comedy, “West 44th 
Street,” with a show biz theme. 

Her husband, pianist-conductor 
Gordon Andrews, would be musical 
director of the show. 

Those who have been sounding 
off to “Hold the Line at ’49,” mean¬ 
ing the release to television of pic¬ 
tures made after 1948, are in effect 
arguing to prevent what has 
already happened. 

True, the major companies with 
the exception of United Artists and 
its independents have so far not 
let go post-’48 films to tv syndica¬ 
tors. But if the battle is aimed at 
keeping “new” films off television, 
it has already been lost. 

Check of films that went on the 
air in the New York market during 
the month of May alone shows ‘ 
that no fewer than 85 post-’48s 
were screened on tv. This includes 
some 15 or 20 features from Bri¬ 
tain, or American films made in 
Britain. It also includes quite a 
few Republic releases. ' . 

Age of the pictures on tv during 
May. was as recent as 1956. Certain¬ 
ly. it. can no longer be argued that 
tv viewers get*-to see only “old” 

Among the titles seen in May 
alone were: 

“The Iroquois Trail” (19501, 
“Scarlet Spear” (1955) 

“Three Cases of Murder” (1955) 
“The Steel Trap” (1953) 

“The Little Fugitive” (1953) 
“Beachhead” (1954) 

"Thunder Pass” (1954) 

“Act of Love” (1953) 

“Born in the Saddle” (1953) 
“The Golden Mask” (1954) 
“Johnny on the Spot” (1955) 
“Black Rider” (1956) 

“Johnny Guitar” (1954) 

“The Steel Lady” (1953) 

“Iwo Jima” (1949) 

“The Magic Face” (1951) 

“The Torch” (1950) 

Quite a few of the films wera 
sold by Republic. Among the Bri¬ 
tish product seen were several of 
the Alec Guinness comedies, in¬ 
cluding “Lavender Hill Mob” and 
“The Promoter.” 

Among the films seen in early 
June was the dubbed version of 
the French hit, “Rififi.” A number 
of other successful imports with 
English soundtracks are in the 


Madrid, July 1. 

Jayne Mansfield will plunge into 
diversification and capital gains 
when she winds her current role in 
“Sheriff of Fractured Jaw” *20'th- 
Fox). Decision, she explains, fol¬ 
lowed her Las Vegas take-home 
pay from eight ($25,000 per) weeks 
at the Tropicana whittled down to 
$15,000 after top bracket taxes. 

Venture will be called Jayne 
Mansfield Productions. Actress 
prexy will have Mickey Hargitay as 
1st v. p„ talent rep William Schif- 
frin as 2d v. p., Charles Goldring 
as secretary with Greg Bautzer 
handling legalistics. 

Essentially. a film producing 
(Continued oh page 63) 

Published Weekly it 154 West 46th Street, New York 36* N. Y„ by Variety/Inc. Annual subscription, $13. Single copies, 35 cents. 
Entered ss second-class matter December 32. 1905, at the Post Office at New York N. Y., under the act ef March 3, 1373. 


VOL. 211 No. 5 NEW YORK, WEDNESDAY. JULY 2. 1958 64 PAGES 



As the Moiseyev Ballet departed 
for Moscow, 11 weeks after their 
initial Metropolitan Opera House 
resounding smash hit; the statistics 
show a $1*600,000 national gross 
for 69 performances. This aver¬ 
ages $145,000 weekly gross on an 
eight-shows^per-week legit sched¬ 
ule but, considering that their av¬ 
erage was six shows a week* it is 
an even more astronomic figure. . 

It compares only to the grosses 
done at Madison Square Garden 
by the Ringlihg-Barnum & Bailey 
Circus at the same $6 top but to a 
larger attendance, on a 14-shows-a- 
week basis, and sometimes these 
are stretched to 16 with extra chil¬ 
dren's morning matinees on week¬ 
ends. The comparison to. “My 
Fair Lady" with its nearly $70,000 
weekly gross is obvious. 

On par with these boxoffice sta¬ 
tistics is a strange phenomenon 
in Russo-American relations. With¬ 
in the theatres, auditoriums and 
arenas (such as the windup eight 
shows at New York's Madison 
Square Garden) there is nothing 
but cultural. amity and a marked 
manifestation of goodwill that is 
almost literally, telegraphed with 
the fraternal hands-across-the-fpot- 
lights. But on the outside there 
are pickets. 

Caught at the Garden, the phe¬ 
nomenon of boffo ballet b.o. inside 
was heightened by the concentrat¬ 
ed political picketing outside the 

It was curious in several ways. 
On top of the pickets* placards the 
legends lauded balletraaster Igor 
Moiseyev for his artistic contribu¬ 
tion and on the bottom of'the same 
picket paraders' placards was the 
rhetorical query, “But what about 
(Continued on page 56) 


Among the projects planned for 
that large 6th Ave. building lot on 
the. east side from 51-52 St. is a 
hew Zeckendorf-Rockefeller Ho- 
teL It is on the fringe of Rocke¬ 
feller Center, which has been ex¬ 
panding at the seams, including a 
\vest-o£-6th Ave, project, facing Ra¬ 
dio City Music Hall,. which is the 
hew Time-Life Bldg. 

William Zeckendorf Jr. has been 
expanding his hotel chain, with 
several acquisitions of already es¬ 
tablished hostelries slated for this 
fall. The Rockefeller. Center ven¬ 
ture would be Abe first building 
from the grounfi up. The Hotels 
Astor and Manhattan are the ex¬ 
isting flagships. of the* Zeckendorf 
chain. —A 

Incidentall^Too|^nbr^ restau- 
taurant aemaZs alWaif intabt island 

Duke of Bedford a PJ 

London; July 1. 

The gimmickrconscious Duke of 
Bedford,.whose bold efforts to at¬ 
tract visitors to his ancestral hpme 
at Woburn • Abbey have earned 
him a lot of publicity, is to become | 
a disk jockey for Radio Luxem¬ 
bourg, the only commercial radio 
outfit to be beamed to Britain. 

The Duke; makes his bow as a 
dee jay July 6 in a show titled 
“The Duke Disks." Program will 
be prerecorded at his home. For 
his signature tiine he has chosen 
“Que Sera Sera.’" His family motto 
is “Che Sara. Sara/' which means 
exactly the same thing. 

To attract paying visitors to his 
home, the : Duke has installed a 
jukebox, pin tables, and has also 
featured a Skiffle Group. 

Reason why the Soviets haven't 
stage-produced “The Diary of 
Anne Frank'' is ; that the Moscow 
government doesn’t; approve ‘‘pas¬ 
sive resistance” such as it claim? 
is shown in the. Albert Hackett- 
Frances Goodrich play. 

Writing team visited Moscow 
recently, having. been told that 
their play was- on the boards there. 
They found that a translation had 
been made, but no production had 
been staged;; nor had the play been 

“We were given two reasons why 
our far hasn’t been seen 
or published," the Hacketts re¬ 
ported. “First, we were told that 
if it contained any; antisemitism, 
it couldn’t he put on. Second, the 
translator said that the; Soviet 
government didn’t believe in ‘pas¬ 
sive resistance’ such ais is demon¬ 
strated by Anne and her family. 
However, three important Moscow 
actors are interested, in appearing 
in our play, and there seems to^be 
a good chance that it'll go on." 

Miss Goodrich said she; had got- 
^Continued ort page 63). 


Television's variation on an old 
Broadway gag: “The funniest thing 
happened on my way to a sponsor:" , 
Except that this one carries with 
it some tragic overtones, for what's 
been happening to the tv networks 
in connection with next season's 
program schedule shouldn’t hap- 
pen-r-weil,- to a network. 

It's one of the most unique (and 
iinlickable) situations that have 
confronted the webs in a dozen 
years of doing business with big 
advertisers and’ it all . has to do 
with the. upsurge in the tobacco 
business, particularly the tv-happy 
filter branch of the tobacco family 
—namely, the Kents, the L & Ms, 
the Hit Parades,. the Salems, New- 
ports, etc; 

The. filter fraternity has been 
buying shows like mad, but all of 
them on. an alternate-week basis. 

. (Since solo sponsorship. of a half-¬ 
hour weekly shew entails a time- 
talent outlay qf $5,000,000 annual¬ 
ly; nobody—-or hardly anybody—^ 
indulges. in these kind of buys any 
more, contenting themselves with 
a $2,500,000, skip-week identity). 

So what's happened? The net¬ 
works can't find any companion ad¬ 
vertisers to pick up the alternate 
weeks. The ciggie boys still want 
shbws—but they're locked blit of 
those already in the filter freeze. 

There are, at the moment, 
ar p un d nine ciggie -committed 
shows (seven of them on NBC 
alone) for next season, all flaunt¬ 
ing the half-sold banner. Multiply 
that $2,500,000 (for time & show) 
i2 times, and that's the $30,000,000 
predicament the networks are cur- 
(Continued on page 42) 

Beaucoup Recent Pix Now on TV 

— ; - ■ — ‘ ■ -— ; Those who have been sounding 

n . m n llT*ir off to “Hold the Line at '49/'mean* 

iselaionte 8S lien Wllll<uns ing the release to television of .pic-. 

__ „ "•• • —i . • '' tures made after 1948, are in effect 

lioiAywpod, July T. arguing to prevent what has 
Eddie Cantor s story on Bert already happened; 

Williams' early, stage days in cur- True, the major companies with 
rent issue of Ebohy magazine re- the exception of United Artists and 
porteflly inspired 20th-Fox nun its independents have so far not 
biog- of Negro stage comic, who. | e t go post-'48.films to tv syndica- 
was a veteran, when. Cantor was a . tors. But if the battle is aimed at 
boy wonder fn the theatre. keeping “new” films off television, * 

Studio/said to own rights to a it has already been lost. 

Bert Williams biopic, would cast Check of films that went on the 

Belafbnte in the star role, 

Wm. Free’s 

m i- 

Hollywood, July 1. ly, it can no longer be argued that 
. Plans for a fourth major tv net- tv viewers getcto see only “old" 
work were announced today by films. 

William Free, prexy of Dimen- Among the titles seen in May 
sionar Pictures Corp., owners of alone were: 

air in the New York market during 
the month of May alone shows * 
that ho fewer than 85 posU’48s 
were screened on tv. This i ncludes 
some 15 or 20 features from Bri¬ 
tain, or American films made in 
Britain. It also includes quite a 
few Republic releases. 

Age of the pictures on tv during 
May was as recent as 1956. Certain- 

Tele-Depth, the compatible 3-D 
film process developed for tv usage 
by optical engineer Charles Lang- 

Having received a release from 
its participation contract with 
Paramount Pictures subsidiary, the 
Paramount Sunset Q>rp., effective 
July 4, Free has dropped Dimen- 
sidrial's $3,000,000 damage suit 
against Paramount Sunset and has 
set up the Dimensional Broadcast¬ 
ing C6., with offices in New York, 
Chicago, Detroit and L> A. to sell 
time for the network* 

Basis for the move is the over¬ 
whelming number of Hollywood 
producers who made application for 
use of the Tele-Depth lens attach- 

"The Iroquois Trail" (1950V 
“Scarlet Spear" (1955) 

“Three Cases of Murder” (1955) 
"The Steel Trap” (1953) 

“The Little Fugitive" (1953) 
“Beachhead" (1954) 

“Thunder Pass" (1954) 

"Act of Love" (1953) 

“Born in the Saddle" (1953) 
"The Golden Mask" (1954) 
"Johnny oh the Spot" (1955) 
"Black Rider" (1956) 

"Johnny Guitar" (1954) 

"The Steel Lady" (1953) 

‘Two Jima" (1949) 

: "The Magic Face" (1951) 

"The Torch" (1950) 

Quite a few of the films were 
sold by Republic. Among the Bri- 

ment during the 3-D company’s j tish product seen were several of 
association with the Paramount the Alec Guinness comedies, in- 


Unlike some film syndication 
outfits which call themiselves "net- 

ciuding “Lavender Hill Mob" and 
"The Promoter." 

Among the films seen in early 

The Bank in SRO 

at 5^ V 
dry jap 
may w 

iToa|P5hbr'a restau- 
s jMTa/if intabt island 
despite*the sun- 
Btaj^pid deals, and 
HPb is, with any 
around it, since 
is indifferent about 

In Beaumont, Tex,, Feb. 12 

.; .Beaumont, T ; ex., July, 1. . 

Approval of a contract for the 
appearance here next season of 
Mary Martin, and her show was 
given by. members . of the ^ Beau¬ 
mont Music Committee. Music 
With Mary Martin" will he pre¬ 
sented as a special attraction aside 
from the regular artist series. Feb. 
12 was set as the date. 

Also booked for the series are 
pianist Van Clibufn, the Heidel¬ 
berg U. chorus,. National Ballet of 
Canada and Ju?si Bjoerling. i 

Las Vegas, July 1. 

With a record number of block- 
buster attractions opening on the 
Strip within four days, the Las 
Vegas Chamber of Commerce pre¬ 
dicts that this Week, climaxed by 
the long Fourth of July weekend, 
will lure more tourists than any 
other period in the city’s history. 
Every resort hotel has; its rooms 
booked solid and there are very 
few rooms left in any of the mo¬ 
tels. Eveiw performance at each 

Strip hotel show is oversold for 
the entire week; 

The Riviera kicked off the pa¬ 
rade of new shows Monday (30) 
with headliner George Gobel, sup¬ 
ported by Teddi.Kiijg and the Dou¬ 
ble Daters. Today (Tues.) Ed SuK 
(Continued on page 54) j 

Works," Dimensional Broadcasting June was the dubbed version of 
will actually function ais a fourth the French hit, "Rififi." A number 
ma j or network, supplying six hours , of . other successful imports with 
of film programming per day to (English soundtracks are. in the 
be shot in Tele-Depth. No single offing., 
studio Will have exclusive use, ~——-——^ 

since it would be impossible tb ac- v - t impinv 

quire 42 hours of film program- JAYNE W IANSr 
ming per week from a single pro-v 

Auction source. Free is negotiate] INrORPHR ATlNfl QFY 
ing with Jack L. Warner, who has llltVlU UAfilimi OLA 

seen a demonstration of the proc- Madrid, July 1. 

e?s. Free proposes to; get exclu- Jayne Mansfield will plunge into 
sive network use^ of Warner Bros;' j diversification and capital gains 
future tv packages because he feels when she winds her current role in 
(Continued on page 38) "Sheriff of Fractured Jaw" (20th- 

- ^ • Fox), Deeision, she explains, fol- 

Flnrcsi Vpcfntf JlvimnfC lowed her Las Vegas take-honie 
XlUI id TCMUII AUU1UI5 pay from eight ($25,000 per) weeks 

CfrwF’ I Mihmor at the Xropicana whittled down to 
tiUI OitCill LcgllUllCl $15,000 after top bracket taxes; 

Floria Vestoff* legit, vaude and Venture TfdH be called Jayne 
now commercial tv dancer aiid Maiisfield Productions.* Actress 
choreographer, has written the prexy will have Mickey Hargitay as 
book, music and lyrics for a new list v. p., talent rep William Schif- 
musical comedy, "West 44th frin as 2d v. p., Charles Goldring 
Street,” with a show biz theme. V as secretary with Greg Bautzer 
Her husband, pianist-conductor handling iegalistics. 

Gordon Andrews, would be musical Essentially a film producing 
director of the ahbw; l (Continued on page 63) 

Madrid, July 1, 

Jayne Mansfield will plunge into 


Paris Seek ‘Spare Bares’ to Meet 
Tourist Demand for Nndie Shows 

Paris, July 1. - 

As the summer season usually 
entails lighter fare for light- 
minded tourists seeking entertain¬ 
ment, the current show biz cry 
heard most often is “any spare 
hares?” With most legiters and 
vaude spots shuttering and films 
only of secondary appeal, the real 
Hire again is that old staple, the 
nude, whether in peel parlor posi¬ 
tions or the old come-on-nude as¬ 
pects. . 

Shuttered legit and vaude houses 
are being , commandeered by zeal¬ 
ous entrepreneurs for roadshow- 
like girl programs. They are com¬ 
peting against the many strip, and 
nude boites to land girls who look 
fine in the altogether. It is lucrative 
. for the Tegular peelers and so- 
called nqde dancers, and is attract¬ 
ing many regular chorines who 
are not adverse to the extra shekels 
and’ even notoriety. They point to 
the many stars who started careers 
parading their bodily wares. . 

Most regulars can now double ; 
and triple, , and make nice money 
while it lasts, for spots still pay 
skimpily compared to Yank stand¬ 
ards. Tourists taking the bus tours. 
In Paris by Night sprees, might see 
the same nude several times on a 
night out. 

Flock of New Strip Spots 

Besides the staple revues featur¬ 
ing uhdraped femme pulchritude,, 
like the Folies-Bergere, Casino De 
Paris and Concert Mayol, there are 
a flock of newcomers to cater to the 
touristic wish to see femmes a la 
natural in Paris. 

However, the Folies Itself seems \ 
to be running less than capacity 
these days, so the others may not 
be up to the par of yore. But a 
Variety check denoted that there 
are always enough oglers to keep 
a show like this in the black, es- 
(Continued oh page 54) 

Les & Eliz. Carpenter 
To Head Washington 
Bureau of ‘Variety’ 

Leslie and Elizabeth Carpenter • 
take over operation of the Wash- ; 
ington bureau of Variety July 7. 

Like Herman A, Lowe and his 
wife, Florence S. Lowe, whom 
they succeed, the Carpenters are 
vet Washington correspondents, 
well-known in political, legislative 
and general Governmental, admin¬ 
istration circles. 

Jack Levy, whose general show 
biz coverage spans 11 years in the . 
Variety Washington bureau, will 
return to active* duty as soon as 
a recent illness permits. It was i 
because of this illness that Levy : 
was prevented from taking over I 
as head of the Washington, bureau 
when the Lowes resigned to re- ‘ 
turn to their native Philadelphia.; 

Herman Lowe is presently in a ' 
new post of development and pub- j 
lie relations at the Albert Einstein ! 
Memorial Hospital. The Lowes : 
were 17 years with Variety in the; 
nation’s capital. I 

SPCA V«. Royalty 

Stratford, Ont., July 1. 
Starlings, clustering in a tree 
. near the bandstand- herb, may 
threaten the hats, sacks and 
composure of Princess Mar¬ 
garet and entourage when they 
visit the Shakespeare . Festival 
here July 31. That's the recep¬ 
tion point.: 

Festival authorities aren’t 
cutting the tree down, but will : 
fire a cannon every hour, hop- ’ 
ing this will keep the menacing 
horde away. : 

Philly’s Dept. Store 
Poser: How Infective 
Is AM TV vs. Daffies? 

Philadelphia, July 1* 
The newspaper strike here has 
led to conflicting claims as to the 
value of radio and tv time; as com¬ 
pared to newsprint.. The Phila¬ 
delphia Chamber of Commerce in 
a survey reported sales cut 10% 
by the Strike, while in nearby ter- 
. ritories the drop was only 2% dur¬ 
ing the same period. 

Publication of the town’s , two 
major dallies (Bulletin and In¬ 
quirer) on a: greatly reduced basis 
led to a scramble, for air /time on. 
the part of all advertisers. Ralf 
Brent, veepee and director of sales 
at WIP, claims the rise in time 
sales at WIP has been paralleled 
by “a rise in department store sales 
generally in the Philly area since 
the strike began.” 

Research, Inc., indie fact-finding 
out which conducted a survey 
showed that 72% of regular readers 
miss their paper "Very much”; 
11% didn’t miss it “at all.” Ac¬ 
cording to same survey, tabloid 
Dairy News, with the field to it- 
self, has gained many readers. It 
pointed out that news has not in¬ 
creased circulation to take advant¬ 
age of the situation. News is pub¬ 
lished by S.R.B. TV Publishing 
Co. a subsidiary of Walter Annen- 
berg’s Triangle Publications, 
which puts Out the Struck inquirer, 
fRestriction has been lifted since 
Chamber issued report and News 
(Continued on page 56) 


Paris, July 1. 

Brigitte Bardot, the hot inter¬ 
national property of French, films, 
is explaining;here that Yarik jour¬ 
nalistic comment .oa her Is true. 
She has made up her mind to quit 
films in three years, at .the ripe 
age of 25, and concentrate on do¬ 
mestic things and love, 

B. B. does not believe in mixing 
career and wedded life.' Shel feels 
that her. pheriom success in the 
U- S, was sheer luck arid coinci¬ 




Editor, Variety: 

| Why is it that when a producer 
[ or distributor' offfers a solution to 
the problems of the movie iridus-. 
try, he gets respectful hearing in 
Variety, even if his solution is the 
same one stated a dozen times be- 
force by a; dozen: other, producers, 
directors, actors, theatre owners 
etc_in previous issues? - However, 
when university researchers work¬ 
ing In -‘mass communications” 
make suggestions, these are re¬ 
ported tongue - in - cheek as the 
words of people who obviously can¬ 
not be expected to know what they 
are talking about, I was thinking 
specifically of your writeup on 
Reuel Denney of the University of 
Chicago in the June 18 Variety, 
but my gripe is applicable to pre¬ 
vious articles as well. . 

If I may try to answer my own 
question; One of the reasons is the 
industry’s schizoid attitude to rer 
search. Most of the time, research 
is. discouraged: Then, when, the box-* 
office is in real trouble, there is a 
desperate rush to have someone do 
some audience research. Perhaps 
becauise of the haste, the researcher 
is either poor, or it does not pro¬ 
vide help on the problems that 
bother the movie-makers. Then re¬ 
search and researchers are; in the . 
doghouse -'until the next crisis. 

Most of what Air. Denney said 
made good sense to me, and it 
would .be. nice if the industry pro- , 
vided a little. encouragement—arid 
more access to data-to academic 
researchers who have ideas they’d 
like to test. Some of these ideas 
might even pay off at. the boxoffice. 

. Herbert Gans. 

(Asst- Professor, 

Univ. of Pennsylvania) 

Wednesday, July 2, 1958 

PoKtical Tensions, No U.S. Stars 

Subscription Order Form 

Enclosed find check for $ 

□ Onn Year 

Please send VARIETY for Q Two Years 
. □ Three Years 

(Please Print Name) 

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One Year—$15.00 Two Years—$28.00 

Three Years—$39.00 

Canada and Foreign—$1 Additional Per Year 

_j VARIETY Inc. 

154 West 46 th Street New York 3«, N. Y. 

Citizens like Auer 


. Paris, July 1. 

^Mischa Auer, who has been film¬ 
ing in Europe for the past: five 
years, left last week- for •Holly¬ 
wood, where - the William Morris 
office is cooking a couple of deals 
for him. He hopes. Unfortunately 
he is turning down a definite film 
offer in Paris and a stage offer in 
London in order to make the move. 

. That’s the story of the McCar- 
ran-Walter Act, insofar as it. affects 
American citizens of foreign birth. 
Auer is not complaining, pointing 
out that “the law: is the law.” A 
few weeks ago Olivia De Haviland, 
another Yank/in this group, man¬ 
aged to get a biU introduced in 
Congress, giving her “exceptional 
privileges” to get around the law 
and continue living in Paris, Which 
Is now; her hbriie- . She Was horn 
in Tokyo of British parents. . 

A native American is permitted 
(Continued on page 56) . 

Expo Gy p V Take 


Brussels, July 1. 
Many of the pre-Fair predictions 
arient the possibilties of price- 
gouging in restaurants arid hotel 
and motel quarters have come true 
but Brussels police and fairground 
.officials have joined forces to elim¬ 
inate these evils. Much of the sus¬ 
picion, misunderstandsings and in¬ 
accuracies are being stamped out 
as quickly as possible, aided in a 
large measure by the local press. 

The principal villains have been 
some of the hotels and motels in 
their .flagrant attempts to over-: 
price their quarters. Furthermore, 
all overseas attempts to blacken 
Belgium's reputation as a result 
of these isolated instances.; of 
greediness are being corrected as 
quickly as possible. Belgians also 
feel that criticism by Americans of 
the American' Pavilion are unjus¬ 
tified. ' , • > 

The Brussels Fair Is far from 
| being a flop. In a little over two 
months : 12,006,000 visitors have 
been clocked: arid neither cold nor 
(Continued on page 63)' 

Dark Specs at Nude Show 

Inverness, Scotl’d, June 24. 

John Worth, manager of the 
Empire Theatre here, gave his . 
backstage staff dark glasses “in 
case they see too much.” Oc¬ 
casion was the production of; 
a nude show in the Scot High- i 
land capital. , 

Said Worth: “It is the first 
\ time we have had anything 
ouite like this in Inverness. 
From rill appearances a Whole 
lot of people Want to see the 
show. I am making the staff 
behind stage wear dark 
glasses. They might see too * 

Spain Still - Cheaper 
’ Thaii Hollywood, Rome, 
Contends Geo. Ornstein 

Madrid, July 1. 

Taking issue with reports in 
U. S. trade papers that rising pro¬ 
ductions costs are getting out of 
hand. United Artists’ rep George 
Ornstein estimated American film¬ 
making in Spain continues 30% to 
50%. lower than Hollywood and 
25% to 30% lower than costs in 

Declaring himsef competent to 
judge local situation on the basis 
of experience with “Alexander the 
Great,” “Pride and the Passion” 
and Spain exteriors for Brigitte 
Bardot starrer “Lady and the Pup-; 
pet” (all U. A. . financed). .Orn¬ 
stein still considers Spain the bar¬ 
gain basement of Europe, 

Proof of the pudding, he finds, is 
return of United Artists to Spain 
with heaviest foreign coin outlay 
in the history of the organization 
to back upcoming spectacle-sized 
“Solomon arid Sheba.” 

Admitting cost of living Spain 
has risen 25% since “Alexander,” 
Ornstein contended it Was neces¬ 
sary to relate this increase to in¬ 
flated prices throughout the world 
for the sairie period. Failure to 
make cost comparison with other 
film-making Nations, he felt, was 
primary reason for misleading ob¬ 
servations published in America.. . 


Paris, July 1. 

Charles Chaplin’s. “The Dicta¬ 
tor” will be given its first showings 
in Germany starting in September 
at the 600-seat Paris in Berlin. The 
film, which pokes fun at - Hitler, 
Mussolini and dictatorships :in gen¬ 
eral, is being distributed by Unit¬ 
ed Artist^ 

Charles Smadja, UA Continental 
boss, plans to book the film for 
long runs in all the key cities,of 
West. Germany. * 


Berlin, July l. 

Ber-in Film Festival, opened its 
eighth year last Friday (27): with 
an undercurrent of political ten¬ 
sion, and a keen sense of disap¬ 
pointment at the lack of American 
star support, although three Holly¬ 
wood features have been entered, 
and a fourth is being given a ga’a. 
presentation out of competition.' 

For the first time since the fes¬ 
tival Was inaugurated >ri 1951, an 
inv tation was sent to the Russians 
asking them to notninate a picture. 
Apparently, Soviets took uribrare 
at the fact assurances were 
given that, additionally, the- fest 
authorities would also “i r vite” an¬ 
other Soviet film, and decided to 
snub the event. 

-Russia was, in fact, the only one 
of the iron curtain countries asked 
to partcipate. Neither Czechoslo¬ 
vakia, Poland, Hungary, etc., all of 
whom play roles in other European 
fests, were invited on the grounds 
that no diplomatic relations exist 
between these, countries and Bonn. 

The refusal of the Soviets to join 
in has saved the West Berlin, auth¬ 
orities one embarrassing situation. 
It is the normal custom to fly the 
flags of all participating nations 
alorig the Kurfurstendamn—West 
Berlin’s main stem—and their was 
much uneasiness at the prospect of 
having the red flag, complete with 
hammer and sickle, fluttering in 
the breeze. After all, the western 
sector , of the city is an island out¬ 
post in the heart of the Soviet- 
occupied zone, and east-west ten¬ 
sion is more marked here, than in 
any other part , of Germany: 

Festival was inaugurated with a 
screening of the invited Swiss en¬ 
try, “Angst vor der Gewalt,” (The 
10th of May), at the newly built 
(bv State Dept.) Congress Hall, 
WOv Brandt, the city’s Burgo¬ 
master, officially launched the af- 
(Continued on page 63) 

Belgium’s Rains Came 
And Murphy’s Wild West 
Shew Went Into the Red 

f Brussels, July 1. . 

Like Benny Goodman, the Har¬ 
lem Globetrotters and “Holiday, on 
Ice”, a genuine Wild West Show & 
Rodeo is a solid piece of Airieri- 
cana to which the public flocks 
with enthusiasm. It has its place 
here and there. was plenty of 
excitement when Hoi 1 y w o o d ’& 
George Murphy leased seven acres 
of land just outside the city 
boundaries and began to erect an 
enormous rubber tent, an attrac¬ 
tion in itself that drew plenty, of 
gapers. (The average Belgian is a 
born gaper). Soon there were red 
Indians and brOwrifaced. cowboys 
all over the place,. Soon, too, 
everything went amiss. 

The vast canopy began to sag 
. (Continued on page 63) 

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(Published In Hollywood by Daily Variety, Ltd 
$15 a .year. $20 Foreign, ‘ • ” 

Wednesday, July 2, 1958 


[Doe* It Favor or Hamper Efficiency?] 

; Not new at all, indeed one of the oldest of proposals in the his¬ 
tory of the film industry, is the idea of centering financial, mana¬ 
gerial and publicity control alongside production on the West 
Coast; This is now t^e proposed plan for Warner Bros, though it 
only just recently established new headquarters on 5th Avenue, 
n:y. ■ .. . 

The scheme is not new even in the instance of Warners since 
Charles Einfeld, when he was WB pub-ad chief operated from the 
Burbank studios. Metro has lately given the ad-pub stripes to its 
West Coast veteran, Howard Strickling. That Was part of the econ¬ 
omy initiated by President Joe Yogel just as economy, in part* 
motivates the prospective WB transfer west; 

. The late Harry: Cohn within the year is known to have mulled 
a switch of Columbia Pictures’ publicity to the studio but out¬ 
spoken friends of his finally convinced Cohn that it was healthier 
for publicity and promotion'to be far away from studio politics, 
and the insularity of the film colony with its tendency to lose per¬ 
spective on promotional values.. 

The East-West argument is never settled because men with op¬ 
posing views argue the pros and dons. The fact remains that near¬ 
ly all magazines (See adjoining story, this page) are located in. 
Manhattan and on the practical question of publicity-promotion ef¬ 
ficiency and contacts the odds still favor Manhattan. 

. V [One angled- comment on the WB : move itself. is that it is a 
“delaying action.” Xndustryites who' inake thw .comment are coy 
about what such delaying action might delay.l ... 


Denver - To - L.A, Tor National 
. Theatre Treasured and Eads 

Schroon Lake, N.Y., July 1. 

Receipts of the Will Rogers Me¬ 
morial Hospital and Research .La¬ 
boratory, as of May 31, totalled 
$649,898. This Sum, according to 
the report submitted by treasurer 
S. H. (Si). Fabian, is an all-time 
high for the nine-year period the 
hospital has been under film indus¬ 
try sponsorship. Last year’s $555;- 
261 was the previous high mark. 


Showman To Quit Biz For Cafe- 
Motel Venture 

Sam Pearlmari. who has resigned 
from Stanley . Warner- Cinerama 
Corp. where he’s been easfern di¬ 
vision manager since the advent of 
Cinerama, is leaving this month to 

“ u ! manager.of the,N. Y. State Theatre,; 

the country a ls0 1 has supervised the launching of 
the country, a l ?-O, ^ new Cinerama release in the 

, Annual meeting over last week: 1 
end at Herman Robbins’ Edgewa-; Pal t f ra s £ nng!s J 

ter Motel, attended •by.: ^honorary' 1 '^ ° Previously v had been 

members TY1or ' 


learned that when the motion pic-, 
ture industry assumed responsibil-.j ea ®5 ; . , , ■■ , 

ity for the hospital .in Saranac Lake I, ■ F l?? nSs , $ » h , i 
in 1949, the sum of $269,482 was: f?L hlm at *>'<-' Taft Monday 

turned over. Since then, receipts!* 30 '* 

. have amounted to $3.048,308. for ’ 
the nine-year period.. Expenses of 
the N.Y. office, including fund 
raising, totalled $.528,561 for the 
nine years. 

Warner Bros.’ decision to move 
the headquarters of its domestic 
and foreign sales departments and 
“allied components”:, from New 
York to the Coast has led to con¬ 
siderable trade Speculation as how 
this move will affect the company’s 
publicity activities, particularly: in 
relationship to .-national magazines 
and the fan books. 

According to one fan mag edlr 
tor, if the film companies do nov 
leave public relations people in 
N.Y., ‘‘it’ll be tough: for us,” He 
added that such a move would be 
a definite hardship for the maga¬ 
zines. “Whenever we want any¬ 
thing,” he Said, “we deal directly 
with the N.Y. office.” 

Few of the national . mags and 
fan hooks maintain Coast offices 
permanently - attached repre¬ 
sentatives. For those that , do, it's 
pointed out, the eventual decision 
on story ideas, pictures and plant- 
able material is made by the 
editors in N.Y. . it’s noted, 
for example, that among the 
magazines with Coast offices 
— Life, Look, Vogue, Harper’s 
Bazaar, Town &/ Country — the! 

Hollywood - based representatives 
merely “suggest” the ideas for the 
stories, and that no action is taken 
Until’ it is okayed by the N.Y. edi¬ 
tors. In the case -of the fashion 
magazines, it’s stressed, the . top 
editors in Gotham usually insist on 
supervising., the photography lay¬ 
outs. | Though other film, companies say 

New. York Is HQ [ they’re going to keep a close w*atch 

McCalls has an advertising rep ! on the results of the Warner Bros, 
on the Coast, but all the editorial I. move to the Coast, it’s pointed out 
matter is supervised from N.Y, { that the WB case still is a rather 
Such publications as Coronet, Red ! special one. 

Book, Cosmopolitan, Ladies. Home i : . Key figure is Benjamin Kal- 
JOurnal, Esquire and True do.not- merisori, the exec v.p./who's been 

The. hospital's, combined fund- 
raising drive for 1957 brought in a 
. record $547,703, according to Eu¬ 
gene Picker, chairman of the fund¬ 
raising and * finance committee. 

. Under the. leadership of Fabian 
and Ned Depiriet, the 1957 audi¬ 
ence collection’ and the Christmas 
t Continued on page 16) : 

‘Anne Frank’ Should Hit 
Harder on Screen Than 

Having written in some addi¬ 
tional scenes, the husband-and-wife 
writing team of Albert Hackett and 
Frances Goodrich believe that the 
film version of “Diary of Anne 
Frank” will surpass the legit show 
in impact. 

‘‘The presence of danger will be 
. much greater in the picture, and 
so will the fun of it,” they said in 
New York last, week, having just 
recently returned from a trip to 
Europe which also took them to 
Russia. “There are things you. can 
do in a film that you just can’t 
do on the stage. - The film medium 
is more expansive, if you want it 
that, way, and yet it also can be ; 
. inuch more intimate/’ . 

One example cited by the. Hack- 
etts is the; air-raid scenes which 
will be in the film; but wasn’t in 
the play (though it’s in the diary). 

: Camera will catch the beams of 
the searchlights, the planes coming 
over and the expressed fear of 
Anne’s family of where they would 
go should their rooftop hideout be 
bit or the building catch fire. . 

Picture is being : directed at 20th- 
Fox by George Stevens. Stage set,, 
only encompassing the., entire 
house, was duplicated for the film. 
Stevens insisted that the cameras 
shouldn’t go out of the building 
to preserve the “eooped-up” feel- 
(Continued on page 11) 


SamUel. Goldwyn. has issued the 
edict that his production of "Porgy 
and Bess” will not be ; dubbed in 
any foreign language for presenta¬ 
tion anywhere in. : the world. The 
producer insists that the film play 
theatres everywhere in the En¬ 
glish language, only. 

... Reasons given for GolilWyn’s ac¬ 
tion are: (1) a group of the world’s 
finest singers have been assembled 
for the film;'. (2) “Porgy and Bess” 
prbved an international success 
when it toured as a stage produce 
tion, and (3). a. translation of the 
Ira Gershwin lyrics Into another 
language “wouid lessen the beauty 
of the songs”, . 


. . Hollywood, July 1. 

UPA Pictures will shutter , its 
N.Y. production arm this month 
and shift all production to main 
studio in Burbank, Cal.: Only a 
sales and liaison, staff will remain 
in Gotham, supervised by vp. Her¬ 
bert Klynn from .Coast. 

Firm last year turned out $550,- 
000 in animated tv commercials in 
the N.Y. plant, compared to about 
$350,000 in Burbank, . Burbank 
facility will make about $500,000 
worth of commercials this year 
plug filling orders which would 
have been completed in ,east. • 

Some of personnel of N.Y. studio 
will be absorbed at Burbank, boss- 
man Stephen Bosustow says, but 
no decision has been made as to 

. 1 ; 

Unions Await Answer on Who Pays 


Los Angeles, July 1. 

. National Theatres has. moved the 
accounting dept, of its Denver (Fox 
Inter-Mountain) Division to chain’s 
headquarters here, In further 
streamlining company’s operations. 

Harry . B. Green; Fox Inter- 
Mountain treasurer, has been trans¬ 
ferred to Coast, along with four ac¬ 
countants* William L. Zint, Robert 
E, Reed, Jack Ritman and Anthony 
P. Geranich. : 

Denver, accounting, dept, will op¬ 
erate under A M. Ahlskog, treas¬ 
urer of Fox West Coast Theatres, 
NT subsid. 

have permanent Coast reps or of¬ 
fices. The Sunday supplements 
such as American Weekly, This 
Week and Parade have Coast affil¬ 
iations, but as in the Case of the 
national mags, the decisions rest 
with the N.Y. editors. Good House¬ 
keeping’s editor Herb Mayes who 
for 10 years, had a Hollywood edi- 

running the eastern end of the 
Warner operation and who now 
seems to be moving into produc¬ 
tion, with prexy Jack L. Warner. 

Decision to shift the Warner 
centre of gravity to Hollywood (the 
target date is mid-November) is as 
much tied to the desire for econo¬ 
mies as it is apparently geared to 

+ Warner Bros, has notified thi 
Screen Publicists Guild, the union 
representing homeoffice pub-ad 
staffers, that the entire staff oi 
16—14 in domestic and two in 
foreign—will be laid off on Oct. 1 
This is the date the company hai 
chosen for; the shift of all its ac¬ 
tivities to the Coast. 

Despite the pinkslip notice, it’i 
believed that there is a possibility 
that the company will maintain 
some of the pub-ad men in New 
York. It’s conceded that WB may 
be protecting itself in keeping with 
the contract with the union which 
provides for a 90-day notification 
if the company contemplates lay¬ 
offs or transfers. Letter to the 
SPG was signed by Charles Boas- 
berg, sales chief. 

A spokesman for the SPG de¬ 
scribed the WB action “as a whole¬ 
sale execution which wipes out 423 
years of service with Warner Bros 
We are* all family people with 
heayy obligations.” The spokes¬ 
man added that it was “callou* 
and heartless” and that it was also 
a blow to the industry “to hava 
veteran, faithful and hardworking 
employees thrown out at a tima 
when business building is needed 
more then ever.” 

Earlier, unions representing WB 
homeoffice employees advised their 
members not to answer the com¬ 
pany’s inquiry relating to which of 
them would want to be considered 
for reremployment on the Coast 
when WB’s shifts its operation. Ac¬ 
cording to Russell M. Moss, exec 
v.p. and biz agent of. the Home- 
office Employees Union, Local 
H-63, International Alliance of 
(Continued bn page 21) 

tor in the person of Ruth HarbeTt, extend Kalmensori’s influence at the 
recently transferred her to N.Y. ;t company. Thus, while he’ll have 
It’s also understood that Here, a; % new. say-so in production plan- 
new, teenage fan book Which had i hing/he obviously doesn’t plan to 
been publishing on the Coast, •; is relinquish any of his authority over 
moving to N.Y. on the advice of its; sales and other activities, 
distributors. . . 1 Many in the trade are of the 

. In recent years there’s been a; opinion ..that ’ the Warner, move 
general retrenchment in the fan«won’t last very long and the corn- 

magazines and/ as a result, only 
two—Photoplay and Motion Pic- 
CContinued on page 6) 

After All Trouble He 
Had With‘Little Acre’ 


Madrid, July I. 

Producer-film director Anthony 
Maim, sharing “God’s Little Acre” 
net with United Artists, Phil Yor- 
dan and Erskine Caldwell, has 
been following Variety’s across; 
the-natlon . b.o. returns" with de¬ 
light during the past weeks. 

• -“I'm particularly gratified,” he 
told this reporter/ “that ‘Acre’ is 
doing the best business in Georgia 
since GWTW, even though the 
Talmadge administration . vetoed 
my march to Augusta last year with 
a location unit.” 

In a long, drawn-out bout with 
the Legion of Decency, Mann said 
he succeeded in getting a “C” rat¬ 
ing changed to “B” with relatively 
minor editing of “Acre” finale and 
elimination of “a few breast shots/’ 
although at the outset Legion of- 
(Continued on page Iff) . 

ment is frequently that“they’ll be 
back in six months/’. Situation will 
be watched with much the same 
interest as has been the . Warner 
closing of exchanges in Britain. 
Other companies are known to lie 
playing with the idea of moving to 
the Coast (20th-Fox being one, 
though not In the near future). If 
they do, the circumstances of the 
shift will differ considerably from 
the motivations; that are taking WB 
but west.- 

Baker to Loew’s, Miami 

Loew’s new 17l|th St. Theatre in 
Miami Beach, scheduled to Open 
soon, will be managed by Donald 
E. Baker, according to Loew’s 
Theatres v.p. John F. Murphy. 
Baker is being transferred from 
St. Louis where he manages Loew’s 
Orpheum. : 

He will take over the reins from 
Frank Arena; who has represented 
Loew’s during the period of the 
theatre’s construction and furnish¬ 
ing. Arena will return to his‘post 
as manager of Loew’s Twin Drive- 
In Theatres in Chicago. 

William F. Cox, assistant man¬ 
ager of Loew’s Theatre, Indian¬ 
apolis, V'ill succeed Baker in St. 
Louis, • 

Boys Lie in Path of Cars 

; Greensboro, N. C,, July 1. 

Add to dangers of outdoor theatres: Three boys were struck by 
an automobile as they lay on a blanket watching a film at Crescent 
Drive-In Theatre near High Point. One, 8, was son of manager. All 
were lying on the gfound on the first row in path of cars. Accident 
happened as patron started to leave the theatre grounds. 

No charges Vrera filed. .... „ 

, TV Refugee, Plugs 
Sees Improved Liaison 

The combination of sales and 
advertising-publicity with produc¬ 
tion under one roof on the Coast 
is wholly desirable, producer Her¬ 
bert Bayard Swope Jr. said in N.Y. 
last week. 

Stressing, he wasn’t expressing 
anything but his own, personal 
Views (Swope is a producer for 
20th-Fox), he said the move west 
to. him seemed “.essential.” “So 
many of the decisions concerning 
the ultimate presentation of a film 
are made in New York where, ac¬ 
tually, they should be made In 
'Hollywood and in. conjunction with 
the creators,” he opined. 

Swope* after homeoffice- huddles 
re his latest, “The Bravados,” a. 
Gregory Peck starrer, said he had 
become convinced that “this sort 
of perfect liaison should be on a 
permanent basis.” He added that 
this would be possible if the New 
York end moVed out west. 

Swope is a staff producer with 
20th, having come from tv. He’s 
tinder a . seven-year contract and 
has no participation in the films he 
makes.' Originally hired to direct, 
he has yet to meg a single pic¬ 
ture.; “They seem to need pro¬ 
ducers,” he observed. “Product is 
the key out there.” Starting off 
with “Hilda Urane,” Swope then 
did “True Story of Jesse James,” 
“Three Brave Men” and “The 
Bravados.” He’s got “The Quick 
Draw,” with Robert Evans and 
Hugh O’Brian, completed and is 
now discussing his next assign¬ 

Producer said there had been 
some difference of opinion re the 
use of O’Brian, star of the “Wyatt 
Earp” series on tv. Studio felt 
that a star on a tv series shouldn’t 
be Used on pix, partly because he 
was pyer-exposed and partly be¬ 
cause people felt they’d be made 
to pay for something which, on 
the air, they get free. Swope said 
that,, in his view, tv stars would be 
okay for theatrical films “if they 
have parts, that are different from 
the ones they play on the air.” 



Stanley Pitch: Cinerama Productions 
Shares Be Swapped For Cinerama Inc. 

In an apparent effort to ielim-“ 
inate Cinerama Productions Corp. ’ 
as a force in the Cinerama opera- 

Vednesday, July 2, 1958 

U.S. Films Top Switzerland 

Zurich, July 1. 

In sharp contrast to the previous , six months up to Dec. 31, when 
American product made its weakest showing in years, the January- 
June period saw Yank fare oil top in the five key cities of Zurich,. 
Basle, Berne, Geneva and Lausanne. 

For the first time in years, IJ. S. product garnered 50% of the 10 
top-grossing films during that period which was remarkable by its 
strong upbeat in film biz here. Champ by a healthy margin was 
“Bridge on River Kwai” (Col), racking up over 31 record-breaking 
weeks in only three cities. Following three positions are equally 
held by Yank films, namely “Ten Commandments” (Par), “Around 
World in 80 Days” (UA) and “Love in Afternoon” (AA). “80 Days” 
ran for 15 weeks in Zurich alone. “Young Lions” (20th), in seventh 
spot, is the fifth U, S, winner, though being a bit uneven in some 
situations. grossers were three French and two German entries, 
the. former being Brigitte Bardot starrer “Une Parisienne,” jn the 
fifth spot, Rene Clair's “Porte des Lilas” and “Maigret Sets A 
Trap,” in the sixth and eighth position, respectively. Germany’s 
contributions were “The Simple Girl” (Caterina Valente) and “The. 
Inn at Spessart.” 

Runner-up pix are “El Hakim,” also from Germany, and Charles 
Chaplin’s “King in N. Y.,” released here as; a British entry. 

tion, Stanley Warner Corp., which 
holds the exhibition and produc¬ 
tion rights to the medium, has 
offered CPC stockholders “an op¬ 
portunity” to exchange their 
shares for an identical number of 
shares in Cinerama Inc., the equip¬ 
ment manufacturing company. The 
SW letter to the Cinerama Pro¬ 
ductions stockholders, which notes 
that the offer expires on Aug. 2, 
does not present any reasons for 
the action. 

It merely states that the ex¬ 
change is Without expense for com¬ 
missions or for necessary stock 
transfer -stamps. It points put 
that Cinerama Inc. stock was re¬ 
cently listed on the .American 
Stock Exchange and. that a SW 
subsidiary, Stanley Warner Cin¬ 
erama Corp. is a licensee of Cin¬ 
erama Inc., which holds the patent 
rights, and since Jan. 18 has agreed 
to pay to Cinerama Inc. a royalty ! 
of 5% of gross boxoffice receipts, 
less taxes, from the exhibition of 
Cinerama pictures. . Cinerama 
Productions is an over the; counter 
security and has been selling at 2 
bid and 2“s' ask as compared with 
Cinerama’s Inc.’s 2 price on the 
American board. 

• At present Stanley Warner owns 
approximately 890,000 of Cinerama 
Inc. There are a total of 1,024,- 
100, shares of Cinerama Produc¬ 
tions stock outstanding, but .it’s 
understood that SW has personally 
acquired 100.000 shares in the com- : 
pany. j 

Would Be K. O. 

If Stanley succeeds in inducing j 
the CPC stockholders to make the 
exchange on a substantial basis,, it 
will have the effect of knocking 
out Cinerama Productions Corp, 
as an operating company and 
Would eliminate the firm as a 50% 
partner in SW's Cinerama .activi¬ 
ties. Under a basic agreement 
made some five years ago and. 
several subsequent amendments. 
Cinerama Productions and SW 
share the profits of the Cinerama 
operation on a 50-50 basis after 
production and exhibition costs 
are recouped. 

This type of arrangement, SW 
is believed to feel, prevents it from 
making deals for new Cinerama 
productions with independent film¬ 
makers who want; a hefty percent¬ 
age for undertaking a production 
project. Since it has to give away 
half of the profits to. Cinerama 
Productions, SW has not been able 
to make agreeable deals with in¬ 
die producers. By eliminating 
Cinerama Productions, it’s felt by 
SW that.the way would be opened 
to make such deals. 

to SW. 

Stanley’s exclusivity on Ciner¬ 
ama terminates in August and un¬ 
der an agreement with the Dept, of 
Justice, it must put its Cinerama 
Inc. stock in a . trust and sell the 
Stock over a three-year period. 
However, it can continue its Cin¬ 
erama . operation on a non-exclu¬ 
sive basis. The offer to exchange 
stock apparently is also part of 
SW’s effort to unload its holdings: 
in Cinerama Inc. 

Cinerama Productions is taking; 
no position on SW's offer and is 
not telling its shareholders either 
to accept or reject the SW pro¬ 
posal. Basis for the CPC hands- 
off attitude is twb-fold—(1) if it 
tells the shareholders to ..reject 
the offer., it’ll leave itself open to 
criticism if . there are no profits 
from the present arrangement; (2). 
if it tells the stockholders to ac¬ 
cept the offer, it may be charged 
with favoring SW, 

Zodiac Runs Pop Field 

. Hollywood, July 1. 
Zodiac Productions Inc. has 
been formed as a four-ply corpora¬ 
tion. to embark upon feature pix- 
radio-tv-racordlng operation. Ini¬ 
tial projects will be a new diskery, 
labelled Gemini Records, and & 
science-fiction vldseries. | 

F. Roc Hearrell is ptexy; Athena 
Martin, vp; Diane.. St., Clauv exec 
secretary. I 


Linro to Handle Hereafter-rr-Staff 
All Exit ; 

Chicago, July 1. 

Chicago office of Republic, one 
of its few remaining branches, is 
banking the furnace for a mid-July 
fold, per the studio’s plan to re¬ 
lease via indie setups. Distribution 
of its product for northern Illi¬ 
nois and Indiana will be handled. 
by Linro Inc., the Max Roth- 
Charles Lindau distribbery, Which 
handles; among other product, 
American-International pix. 

It’s unlikely any of the .local Re¬ 
public personnel will be absorbed 
in the switch. : 

France Veto Keeps 
UA’s ‘Glory’ Ofit 
Of West Berlin 

““v. .. Paris, July 1. 

United Artists’ release, “Paths of 
Glory” which .stars Kirk- Douglas 
■ and depicts a . mutiny in . the 
| French army of World War I, has 
[ been banned in West Berlin, be- 
i cause of the protests there of Gen¬ 
eral Gaze. He invoked a clause 
[in the four-power occupation treaty! 

[ Germans became: alarmed as they 
have for some time now had no 
“interference” with .the erstwhile 
conquerors. . ' 

1 The film -was particularly offen¬ 
sive to Some French because of the 
Berlin Film Festival, just starting, 
and its withdrawal is for that dura¬ 
tion. . Afterwards the issue Is ex¬ 
pected to come up for reconsidera¬ 
tion. ■ 

Prance threatened to pull out of 
the Festival. ; 

French spokesman said they in¬ 
sisted in order to maintain pub¬ 
lic order since French soidiers had 
already reacted against the pic 
by a disturbance during a show¬ 
ing in the British sector last week. 
The film's status, will come up 
again after the Berlin Fest. . 

1 German papers rapped the 
French decision and wondered put 
loud if French belief in their. repu~ 
tation was so weak that it thought 
it might be harmed by the show¬ 
ing of an American film. 

... With many exhibitors looking 
ahead to the arrival of the long 
Fourth of July weekend, the cur¬ 
rent session is beginning to shape 
Up stronger than many recent 
weeks. This reflects the launching 
of' several. blockbuster pix, being 
geared for the : holiday. 

New champion is “The Vikings” 
(UA) by a wide margin. Playing in 
some 16 -key' cities covered by 
Variety in : current stanza,. this 
opus is 100% big to wow .or record 
in all spots. Actually, the gross 
from these cities will hit upward 
of $420,000 this week alone, with 
the real promise that it will be one 
of . the biggest United Artists pic¬ 
tures in years. 

; “South Pacific” (20th), long in 
No. T spot, is finishing second, “Na 
Time For Sergeants” (WB), a 
newie, is taking third position. 

“Bravados” (20th), just starting 
out this week,: is capturing fourth 
place. “Kings Go Forth” (UA) is a 
close fifth-place winner. 

“Vertigo” (Par), third lasl: week; 
is winding up sixth currently. 
“Search For Paradise” (Cinerama) 
is capturing seventh money. 

"Around World in 80 Days” (UA) 
is finishing In eighth , position. 
“Gigi” (M-G), new this round and 
playing at upped scale and two-a- 
day in many localities, is ending 
in ninth spot “ < 


As a result of an increase in 
activity in the dubbing of foreign 
. language pictures - into English; 
Carlos Montalban, -who’s also an 
actor, and director, has joined Peter 
Riethof’s American Dubbing Co. 
as a full partner. 

Company,. which recently com¬ 
pleted the lip-sync version of Brig¬ 
itte; Bardot’s new starrer, “Une 
Parisienne,” has commitments for 
six additional. pix, according to 
Riethof, including French, German, 
Spanish and Japanese films. In ad¬ 
dition, the company is negotiating 
to prepare the dubbed versions of 
four more pictures. 

The company . will operate in 
Paris and New York. Riethof left 
for Parii last week to supervise the 
diubbihg activities that will, be tak¬ 
ing place there. Montalban, who 
served as chief of the synchroniza¬ 
tion department of Loew’s Inter¬ 
national from 1944 ; to 1947, will 
supervise the. N.Y. operation of 
American Dubbing Co. . 


First Three Years Up-^Materpati 
Tenure Extended 

Decision has been made in Paris 
to continue the life of the French 
Film Office in: New York. Bureau 
originally was set up for a three^. 
year period, which expires in Oct 
tober. Joseph Maternati, head of 
the office, started out with a three-: 
year contract: He’s going to France 
soon for a business-vacation trip 
and will return, at least. for an¬ 
other year.' 

: Decision. to continue the office 
isn’t official yet, and can’t be until 
the French Aid Law is continued. 
Office is. partly financed out of 
these aid! funds. The. law expires 
next year. 

In the year to come, it’s likely 
that the French Film Office will 
: take initial steps: to act as a pro¬ 
ducers’ representative. All the 
French producers have agreed to 
the extension of the bureau’s func¬ 
tion along that line. The French 
plan has had! mixed reception 
among the independent foreign 
film distributors in New York. 

“Bridge on River Kwai” (Col) is 
taking 10th place. “Horror of Dra- 
cula” (U), “Proud Rebel” '..(BY);, 
seventh idst session;“God Created 
Woman (Kings) and “Peter Pan” 
(BV) (reissue) are the runner-up 
films. ■ 

In addition to. “Vikings,” “Bra¬ 
vados,” and “Kings Go Forth,” 
(vhich undoubtedly will be heard 
from additionally in the future,' 
several . other newcomers show 
promise. One of these is “indis¬ 
creet” (WB), heading for a terrific 
$190,000 opening week at vast N.Y. 
Music HalL 

“Time To Love, Time To Die” 
(U), also new, shapes fancy In Den¬ 
ver, nice in Philly. and fine in 
Buffalo. “Windjammer” (NT) still 
is. trim to torrid in N.Y;, Chi and 

“Seven Wonders of World” (Cin¬ 
erama), big in Cleveland, looms fat 
in LA “10 North Frederick” 
(20th), good in Cincy, is neat: in 

‘Happy Feeling” (UJ, good in 
Pitt, looms nice in N.Y. “God’s. 
Little Acre” (UA), stout in Philly,. 
is fine, in L;A. 

“Young Lions” (20th) shapes big 
in Boston. “Attack of 50-Foot 
Woman” ; (AA) : shapes nice in 

(Complete Boxoffice Reporti on 
Pages 8-9-10) i 


Exhibitor . Charges Force - Closing 
Of Peekskill House [ 

A $450,000 antitrust suit filed by 
Royster Theatres against the eight 
majors and American Broadcast¬ 
ing-Paramount Theatres went to 
trial last week In N. Y. Federal 
Court before Judge Thomas E. 

The first witness, Harry L. Roys¬ 
ter; charged that his company Was 
forced to close the Peekskill Thea¬ 
tre, Peekskill, N. Y., in 1952. be¬ 
cause of discrimination and failure 
to get product at reasonable terms. 

’Dr. Laurent’ In Good Taste 
But Legion of Decency 
Rues Birth In Theatres 

The subject of “natural child¬ 
birth” being too sacred, private 
and personal” for indiscriminate 
showing in film theatres, the Na¬ 
tional Legion of Decency last week 
put. the French “Case of Dr. Laur¬ 
ent”, into a. separate classification: 
The dubbed film is released by 
Trans-Lux Distributing. 

The Legion has used the special 
category! from time to time. “Mar¬ 
tin Luther” was rated this way. 
“Case of Dr- Laurent” deals with 
natural childbirth. 

Legion acknowledged that the 
theme in the picture was handled 
“with discretion and good taste” 
and “can have significant educa¬ 
tional value for adults and also for 
older adolescents.” It explained 
that the separate classification was 
given to “certain films which, while 
not morally offensive, require some 
analysis and explanation as a pro¬ 
tection to the uninformed against 
wrong interpretations and false 


Seekonk, Mass., July 1. 

. New ozorter, Seekonk Family 
Drive-in, opened here after invita¬ 
tional. party, hosted by co-o^ers, 
Norman Zalkind. and Hyman 

Drive-in is a 1,600-car layout. 

Europe to N, Y. 

Charles *Boyer 
Nat D. Fellman 
Manning Gurian 
Alex Harrison 
Julie Harris 
Ruth Last 
David Merrick . 

Jack Mills 

Benno Moisewitsch v... 
Joe Schoenfeld 
Nat Weiss 

N. Yi to Europe 

Gene Autry 
Harald Bowden 
Peggy Cass 
. Vicki Cummings 
Nat Dorfman 
Carl Fisher 
Ella Fitzgerald 
Jerry Fonarow 
Alan Hewitt 
Constance Hope 
- Herbert MachiZ ' 

Joseph Maternati 
Mack Millar 
Morris NoVik 
LHy Pons 
Martha Raye . 

Gen. David Sarnoff 
Carleton Smith 
Ira Tulipan 
Peter Ustinov 
Lois Weber 
Norman K. Winston 

Gervasi Gets U.S. 

At San Sebastian 

Madrid, July 1. 

Magnitude, of America’s forth¬ 
coming first appearance at the. San 
Sebastian International Film Fes¬ 
tival is considerably heightening 
interest In this event. Motion Pic¬ 
ture Export Ass’n has selected 
“The Vikings” (UA) as official en¬ 
try. “Vertigo” (Par) Was invited 
as second U. S. contestant for. main 
Golden Seashell award and “In¬ 
discreet” (Warners) will be show 
out of competition. 

“Vikings” followed by a gala 
MPEA sit-down spread, will open 
Basque film fete on July 19. High- 
level luncheon for government and 
trade personalities will precede 
second entry. MPEA Mediterran¬ 
ean director Frank Gervasi has an 
$8,000 budget for the July 19-29 
.film gathering. 

. Kirk Douglas, U. S, Consul Rich, 
ard Aldrich and MPEA execs will 
head: the American contingent and 
a number of Hollywood figure* 
now in England or on the Con¬ 
tinent have been invited to San Se¬ 
bastian as guests of-MPEA! 

. Purpose of Gervasi effort is to 
consolidate limited reentry gains 
in Spanish market and re-estabiish 
former ; trade eminence after a ; 
three-year absence In this country. 
England, Italy, Germany, Mexico 
and France—film nations with 
prime positions in local market* 
are expected to meet U. S. chal¬ 
lenge with quality pix, prominent 
star-industry delegates and liberal 
entertainment budgets. 

Film festival will simultaneously 
feature a cycle of films for chil- 
! dren, a newfledged film mart for 
commercial screenings and art ex¬ 
hibition .of film literature and pe¬ 

N. Y. to L. A. 

Michael Abbott 
Julian T. Abeles 
Diahann CaiToll 
Evelyn Danzig 
Stanley Donen 
'Leopold Friedman 
. Herbert Renwith 
Louis A. Lotito 
Paul Steiner 

L; A. to N. Y. 

Willard Alexander 
Andrews Sisters 
Irving Asher 
Lew Ayres 
. Fay Painter 
Paid W. Benspk 
Scott Brady 
Red Doff 
Kathryn Grayson 
Mitchell Hamilburf 
Hurd Haitfield 
Ross Hunter 
. Peggy Lee 
■ Herbert B. Leonard 
Martin Manulis 
Walter Mirisch 
N. Richard Nash 
Alfred Newman 
Lionel Newman 
Joe Rlnes 
Mickey Rooney 
Sterling Silliphanft 
Douglas Sirk . 

Milton Sperlinf 
Martha Tilton 
Mamie Van Doren 
Charlotte Yah Lein 
John Vrba 
Snag Werris 

Cinerama . Productions, which 
was the original licensee for Cin¬ 
erama; actually Operates as a 
watchdog company. It. performs 
no function in the Cinerama setup 
and merely collects royalties as its 
reward for turning oyer the rights 

National Boxoffice Survey 

Biz Up Pre-Holiday; ‘Vikings^ New Champ, Tacific’ 
2d, < Sergearits , 3d; ‘Bra!vadoa ? > < Kihg* T Next 

Wednesday, July 2, 1958 



Albert E. Sindlinger, much publicized boxoffice investigator, has 
come up with new observations (limitedly circulated kmong. the dis¬ 
tributors) giving comparisons of various productions in terms of the 
percentage of the public who know about them, the percentage of 
‘■appear (that is, those who Want to. see .the productions) and the 
“current estimated probable audience." 

lie states Paramount’s “Another Time, Another Place’’ has a 47.9% 
appeal as against the 55-7% listed for Warners’ “Marjorie Morningstar.” 
In other words one runs close to the other. The probable audience for 
“Another Time” is given at 5,8584)00, and for “Marjorie" 16,612,000, 
the latter thus being a little short of a three-to-one favorite. ' 

Inside-industry figures, however, show “Marjorie”' more than five 
times a bigger boxoffice draw than “Another Time." 

The appeal for Par’s “Teacher’s Pet” is measured at 64.3%, com- 
. pared with 61.4%. for 20th-Fox’s “Young Lions ’’ Latter has a little edge, 
18,690,000 to 15,915,000, as concerning current piobable audience. 

Yet, “Pet,” which is an okay grosser, proved minor league as com¬ 
pared to the- “Lions” entry. 

Columbia’s “Bonjour Tristesse” was pretty much a commercial lemon. 
But Sindlinger puts the probable audience at 13,231;000, or within 
inches of the 14,278.00.0 quoted for Metro’s “Don’t Go Near the Water.” 
How can this be, it’s asked, since “Water” has been one of the brightest 
spots in M-G’s recent boxoffice scheme of things. 

Also, the “Tristesse” probable audience is almost neck and neck with 
the 13,813,000 given for. Buena Vista’s “Old Yeller:” “Tristesse” had 
trouble recouping positive print costs; “Yeller” is in the $.5,000,000- 
gross class. 

Trade experts say Warners’ -‘Sayonara” will wind up with business 
more than tripling Par’s “Sad Sack,” Sindlinger estimates the probable 
audience for “Sayonara” at 20,813,000 and, not far behind, “Sack” at 

Loews Inc. Has Theatres-Pro Tem 

Now Able to Divide Assets For Ultimate 
Divorcement In August, 1959 

Armed with a Federal Court or¬ 
der returning complete control of 
the Loew's Theatres subsidiary to 
the parent company, Loew's Inc., 
officials have now undertaken the 
task of dividing the assets of the j 


Four so-called “sex hygiene” 
pictures, all made more than 10 
years ago, still manage to snare a 
total of some 1,400 dates annually 
and approximately $400,000 in film 
|.rentals and tie-in book sales. The 
films, all the property of Modern 
Film Distributors of Chicago, bear 
such titles as “Mom and Dad,” “Be- 
cause of Eve,” “Street Corner” 
and “Bob and Sally.” According 
to. David Friedman, a partner in 
the firm and: its pub-ad c^iief, 
“Mom and Dad” alone has grossed 
$20,000,000 World-Wide since 1945. 

All four picture stem from dif¬ 
ferent production sources and 
were acquired over - a period of 
years by Modern ..Film Distribu¬ 
tors. “Bob and Sally,” for exam¬ 
ple. was made by Universal about 
10 years ago. All the films have a 
similar story line. Basically they 
concern a mother who neglects to 
tell her daughter the facts of life- 
and the daughter becomes preg¬ 
nant without taking the precau¬ 
tion of acquiring a husband; Each 
of the films contains two sequences 
depicting the . birth. of a baby by 
natural birth and by a Caesaririn 
operation! In that sense, the, films 
pre-date the current. French im¬ 
port, “The Case of Dr. Laurent/’ 
which shows the, birth of. a baby, 
by the natural method. 

One Hit Broadway 

All,of the four films have re- 
‘condemried” rating, by 

“such amounts -for. sinking fund ; 
payments redemption premiuriis in; ceived 

connection With, the operation of a ! the Catholic Legion of Decency, 
sinking fund and interest pay-.i but despite the ban the distribs 
ments. | have been able to obtain dates in 

In an action that is seen as mak-: drive-ins and conventional houses: 
two companies so that a complete | ing funds available to Loew’s, Inc , [ The ad campaigns, for the most 
separation between the production- j for dividend payments or for pro- j part, employ the sexploitational ap- 
distribution and theatre arms 'can ! duction investments, Loew’s The- • proach, although an Occasional !so^ 
be finalized by August, 1959, as ■. atres was authorized to make loans t called “educational” technique is 
specified by the Court. [ to Loew’s, Inc., “providing that the | used.. Bulk of the dates so far 

Although Judge Edmund L. '. maturity date of such loans will j have been in. the far west, midwest 
Palmier! of the Y Federal j be no later than the 'date.the!the-1 and south. At, present, the dis- 
Court with the approval of the i atre company stock is distributed ' tribs are pushing; for bookings in 
antitrust division o ?' the Dept - of U° '■Loew's; Inc., stockholders.”. Tthp east. “Mam and Dad.” which 

Both Realize Difficulty of Future Supply of 
‘Plotted’ Releases 

This Is Inflation! 

Minneapolis, July 1. 

Buttered popcorn, a must 
for many picture fans, has 
jumped from 25c to 35c ^ con¬ 
tainer at the leading loop first- 
•.run houses. Hot dogs are 25c! 
and many of the soft drinks: 
15c, instead of 10c. 

Incidentally, the 35c pop- 
corn price is causing some, 


Survivors Want 
Extra Severance 

Rome, July 1. 

The 200-odd employes, remaining 
in : the RKO Italian organization 
(after some 60% were pink-slipped 
last April 30 in company’s previous 
retrenchment carnpaign) have stat¬ 
ed they will strike unless the Yank 
company will meet their severance 
demands.. Reportedly, they are de¬ 
manding a full year’s salary in ad¬ 
dition to normal severance pay. 

Personnel in. question claims that 
an RKO qfficial, at the time of the 
recent Aflril 30 company trimming, 
promised them verbally that they 
would, be absorbed by the Rank 
Organization in Italy (which is tak¬ 
ing over the - RKO operation) or 
else, so it’s claimed, guaranteed 

Justice, set the cutoff date of Au¬ 
gust, 1959, there are sorne indus- 
tryites who believe that. Loew’s has 
a chance, slim though it may be, of 
permanently holding on to the 
theatre subsidiary. This eventu¬ 
ality,; of course, it’s; stressed, de¬ 
pends on conditions in the motion 
picture industry at the time. the 
two entities must be divorced. 
Present conditions in the industry 
played a major role in earning 
Loew’s the new postponement un¬ 
til August, 1959. Previously the 
company received other delays be¬ 
cause of the inability of the two 
companies to agree on the division 
of the $30,000,000 funded debt and 
the utilization of. some $11,000,000 
in the treasury of the theatre c6m r 

Although the theatre company 
had opposed the returning of full 
financial control to Loew’s, Inc., 
there was iio notable reaction from 
executives of the theatre company. 
They accepted the decision calm¬ 
ly. However, they were closeted 
all day Monday (30) in' meetings 
with the company’s attorneys. 

The official court order, fore¬ 
shadowed in Variety last week, 
declared that the directors of 
Loewis, “shall have the sole and 
exclusive responsibility and au¬ 
thority for the preparation and 
presentation to the Court of a plan 
for the divisipn of the assets of 
Loew’s Inc., and its subsidiaries, 
including theatre subsidiaries 
wholly. or partly owned between 

. Loew’s Inc,, and the new theatre 

\ Loew’s has been ordered by the 
court to present its new separation 
plan no later than 90 days before 
the new theatre company’s stock 
is to be issued to Loew’s, Inc., 
stockholders. It’s anticipated that 
stockholders will receive a half a 
share of stock in the production- 
distribution company and a half a 
share in the theatre firm for each. 
share of Loew’s, Inc., stock now 
held. , 

in ending the stalemate between 
the two companies, Judge Palmi¬ 
eri further ordered that Loew’s 
Theatres transfer. to Loew’s, Inc.,. 

• The advertising-publicity direc¬ 
tors committee of the Motion Pic¬ 
ture Assn, of America met late 
last week amidst itidications that 
the radio ; phase of the business 
building c.anipaign would get un¬ 
der wav this fall. It’s budgeted at 

Upbeat news . came when the 
five major circuits decided to pay 
another one-sixth of their _ total 
drive budget . allotment,. bringing 
their contribution to one-third Of 
the \yhole! They had contributed 

another sixth previously, . 

The BB kitty currently contains 
some $75,000, of which one-third 
will be allocated to the radio cam¬ 
paign; The. circuits’ contribution 
(Continued On page 16) 

the east. ‘‘Mom. and Dad,” which 
played on Broadway for. the first \ 
time last year at the Central The- ‘ 
atre (now Odeon), is now playing, 
at the Hillside Theatre in Jamaica, 
Long Island. 

The company’s distribution tech¬ 
nique is to .have; a lecturer, Elliot. 
Forbes, accompany . the picture. 
He carries the print with him for 
each: booking. At a crucial point 
in the picture—just as the girl be¬ 
comes pregnant—there’s, an inter¬ 
mission. And before the birth se¬ 
quences begirt,! the lecturer 
mounts his platfoim and begins his 
sex hygiene spiel, which is fol¬ 
lowed by a pitch for the sale of 
“facts of life" books which are mar¬ 
keted at $1 apiece! ~ In addition 
to the feature picture, the program 
usually includes a veneral disease 
short, the same one ex-GIs rememr 
her from their service, days. 

Modern Film Distributors bills 
itself as the largest distributors of 
sex hygiene pictures. In addition 
to Friedman, the company -in¬ 
cludes Irwin S. Joseph, Henry Fox, 
Gidney Talley and Floyd Lewis. 
“Mom and Dad” was/ acquired 
from Kroger Babb who success¬ 
fully distributed and exploited the 
film for many years. - 

the distrib end of the business. ; 

Difficulties, have arisen regard¬ 
ing this : take-over of RKO by the 
British; company, and at this writ- 

ihg it’s not known Whether or not [ley-Warner and National Theatres 
any RKO Italians will move to; cooperating along the lines on 

With both Cinerama * and Cine- 
Miracle aware, of the need for 
“plot” pictures, the two bigsereen 
outfits are seen heading for closer 
cooperation, at least at the exhibi¬ 
tion end.. Conversations have been . 
held looking to a mutual use of 
equipped houses and, eventually, 
also some sort of coproduction. 

Cinerama and CineMiracle are 
compatible. For. a Ciiierama- 
equiped house to install CineMir¬ 
acle, all that’s needed is the in¬ 
stallation of. some mirrors at the 
booth. Cinerama operates three 
projectors simultaneously out of 
three separate booths. CineMira- 
'cle .accomplishes virtually the same, 
thing with three projectors out of 
a single booth and has managed to 
do away with most of the match¬ 
lines which are evident in the 
Cinerama, process. 

Pending clarification of future 
plans. National Theatres, which 
sponsors CiheMiraele, is said to be 
in no hurry to rush into production 
of another picture. Its first, 
“Windjammer,” is now current in 
New York, Los Angeles and Chi¬ 
cago.. NT had a deal with War¬ 
ner Bros, to shoot “The Miracle” 
in the CineMiracle system, but 
these plans fell through. Cinerama 
has its “South Seas” travelog com¬ 
ing up. 

Cinerama now has about 22 sit¬ 
uations equipped. CineMiracle has 
18 sets of equipment ready to put 
into houses. Its next move prob¬ 
ably will be into Denver. Since 
it costs about $100,000 to fix up a 
house, a. combination of interests 
between Cinerama and CineMir¬ 
acle makes sense to trade observ¬ 
ers. They speculate that, even¬ 
tually, the “bigsereen” situations 
will draw product from both Cine¬ 
rama and CineMiracle, with Stan- 

Rank. Conflicting reports also con¬ 
cern the future role of Vittorio 
Mattea, RKO topper here. Some 
say he moves over to Rank in a 
supervisory capacity, other sources 
deny this. 

Entire liquidation move of RKO 
over period of several past months 
has been kept very nauch a secret, 
hence the uncertainty over details 
of the current move. 

• Italian Ministry of Labor. may 
eventually be called upon to j udge 
the case’s conformity to local labor 
laws. - 


Morton A. Sipring, president of 
Loew’s International, confirmed 
the appointment of Jack Gordon as 
director of the company’s 16m -op¬ 

Gordon succeeds Orton Hicks 
who resigned to accept the post of 
vice president of Dartmouth Col¬ 
lege. Gordon had been Hicks’ as¬ 

w „ the lines ... 
which conversations already have 
taken place.. 

Private talks are said to have 
been held already, considering the 
possibility of some joint produc¬ 
tion ventures on “plot” films. This 
is cited as one of the reasons why 
NT. is taking its time with another 
production. Into this pattern also 
fits the recent indication that St-W 
is trying to get control of Cinerama , 
Productions Corp. which, receives 
a percentage of the profits from, 
the exhibition of Cinerama films. 

Considering the high, cost of 
equipping theatres, it’s believed 
that the emphasis in the near fu¬ 
ture will be on the joint use of the 
big situations. 

Rank Takeover of RKO Overseas 

Throws License Issue Into Focus 

Rank Organization’s takeover of 
RKO sales in many overseas terri¬ 
tories brought quick reaction last 
week from the Motion Picture Ex¬ 
port Assn, membership. which has 
long been unhappy with the allo¬ 
cation of licenses ; to a virtually de¬ 
funct outfit.. . ' ■■ 

It also brought into renewed fo¬ 
cus the. question of whether it 
made seirise to keep. RKO—without 
production and with. n° organiza¬ 
tion in several key markets—with¬ 
inthe MPEA frame., Opinions, on 
that .Were divided. However, it was 
made plain at the"Association that 

turnover of sales to Rank was at 
variance with what the RKO-Gen- 
eral Teleradio : brass had told 
MPEA in the prist. 

Most of the foreign managers 
feel that there ought to be a new 
and more equitqble arrangement- 
concerning the licenses handed to 
RKO. They acknowledged that, in 
recent months, RKO has turned 
back some permits in France, Italy 
and Japan, but argue that this is 
too fluid and arbitrary an arrange¬ 
ment to continue for long. •[. 

Cry of ‘Unfair’: . 

"It isn’t fair,” comrnented .-one 

thP RKO status was up for reex-! executive. “Take a Company that 
animation, particularly since the j has . 30 pictures and gets; only 10 


permits. Then take an RKO, with 
practically no films, and eight per¬ 
mits. So they keep four, which is all 
they need, and turn back four. In 
other words, they get all they can _ 
possibly use and are considered j theatres until 1955, at which time 
‘generous’ in the bargain.” these properties Were sold to Mur- 

. Fact that Rank now will do both ! chinson Enterprises, 
the selling and distributing . nf 1 The Lone Star and BordertOwn 
RKO features makes matters / circuits acquired by and to be oper- 

Dallas. July 1. 

Veteran. showman Claude Ezell, 
who has been in semi-retirement, 
has resumed ownership and per¬ 
sonal operation of his original cir¬ 
cuit of 30 drive-in theatres, re¬ 
acquired from Clint Murchinson 
Enterprises. In addition, he has 
bought another circuit of eight 
ozoners and is believed negotiating 
for several added groups of drive- 
ins. Cost for the acquisition of the 
two circuits is said to be $5,500,000. 

Ezell and his associates —! Ned 
Depinet, Sam Dembow Jr., Epli 
Carnisky, Albert H. Reynolds and 
Dowlen Russell—had owned and 
operated the circuit of 30 drive-in 

worse. “Why should /we subsidize 
a British outfit with our licenses?”, 
was one comment. 

One cynic noted that, with 

ated by Ezell and Associates in¬ 
clude major drive-in theatres in 
key cities throughout Texas. 
Homeoffices will be maintained 

MPEA dues computed on; the basis [in Dallas with Ezell as president 
of domestic biliings, chances are j Russell, executive v.p. and secre- 
that the. value of MPEA licenses [tary-treasurer, and. Reyno’ds, v.p 
(Continued on page 20) j in charge of theatre operations/ 



Wednesday, July 2, 1958 

The Case ef Dr. Laurent 


Well done film on- natural 
childbirth; strons: b.o. pros¬ 
pects in the art house market. 

. Available dubbed or with titles. 

Trans-Lux Distributing Gorp. release ef 
■ Cocinor production. Stars Jean Gabin; 
features Nicole Courcel.. Directed by 
Jean-Paul Le Chanois. Screenplay. Le 
Chanois and Rene Barjavel; camera, Henri. 
Alekan: music, Joseph Kosma. At Trans- 
Lux 52nd St. Theatre. N. Y., June 27, ’58, 
Running time 93 MINS. . . 

Dr. Laurent ... . Jean Gabin 

Francine Nicole Courcel 

Catherine Loubet . ;...... Sylvia MorifoFt 

Advantages of natural childbirth i 
are championed in “The Case of 
Dr. Laurent,” a French import that. 
looms as a solid art house boxoffice ; 
entry. It's a courageous, controver¬ 
sial film that will profit by word-of-1 
mouth in addition to the marquee; 
pull of Jean Gabiri who stars in the., 
title role. Women, obviously, jvyill: 
constitute the bulk of the picture’s 
potential audience. 

Such a subject automatically • 
conjures up endless hospital, scenes 
with white clad nurses and doctors 
shouting forceps, scalpel, and simi¬ 
lar commands, but the approach 
that the script of Jean-Paul Le 
Ghanois and Rene Barjavel has 
chosen to use. avoids the obvious. 
Instead, the story treatment ac¬ 
cents the humor, earthiness, and | 
Varied traits any country doctGr, 
finds in his patients. 

Gabin, a physician who formerly I 
practiced in Paris, moves to a small 
Village in the French maritime 
Alps where be replaces a retired 
doctor. A firm believer in natural 
childbirth, he extolls its merits in 
a lecture at the local town hall and 
attempts to convert those who be¬ 
lieve in other methods. 

Of course, the region’s medical 
society looks askance upon his cam¬ 
paign and some women resent his 
suggestions and advice as an intru¬ 
sion. But Gabin’s ace in the'hole is 
an unwed mother, portrayed en- 
gagingly and wistfully by Nicole • 
Courcel, who* has faith both in him ; 
and the natural way of delivery. ; 
When she gives birth without ap¬ 
parent pain or discomfort it goes ’ 
without saying that he has scored 
a personal triumph. 

Throughout !the footage the deft • 
direction of Le Chanois is con- 1 
stantly evident. In fact his touch 
is so delicate and of such good ! 
taste that the more squeamish f 
members of the audience Would 
hardly find the actual birth scenes 1 
disturbing. Gabin, too, makes a ’ 
perfect doctor what with his pa-. 
tient air of understanding and uii- : 
ruffled demeanor. j 

Among other scenes that add to ? 
the film’s interest is a view of the . 
town playboy,. who fathered Miss | 
Courcel’s child, nonchalantly fish- I 
ing while friends are hustling her; 
to Gabin so that he may supervise • 
the event. And he does, all of that 
with the precision and studied _ 
technique of a conductor directing 
a symphony. Also impressive is the 
performance, of Sylvia Monfort as 
a mother Won over by the natural; 

Black-and-white camerawork of. 
Henri Alekan is good as is. the i 
Joseph Kosma score. Particularly 
well done are Herman Weinberg’s , 
English titles Which admirably; 
translate the occasionally risque 
French dialog. Qilb . 

TarzaiTs Fight for Life 


Above average for this hardy 
series, pliis unusual promotion 
planned, should lift this Tar¬ 
zan out of the routine ©lajs for 
stronger-than-usual returns. 

. Hollywood, June 27. 

Metro release of a Sol Lesser Produc¬ 
tion. Stars Gordon Scott; Eva - Brent, : 
Rickie Sorenson; features Jil Jarinyn, ■] 
James. Edwards, Carl Benton Reid. DI-.! 
rected by Bruce Humberstone. Screen- j 
play, Thomas Hal Phillips; based on char-1 
acters created by Edgar Rice Burroughs; ' 
Camera, William Snyder; music. Ernest ■ 
Gold; editor, Aaron Stell. Previewed, in 1 
Hollywood, June 25, ’58. Running time, 16 
MINS. • • i 

Tarzan ....... : . Gordon Scott 

Jane ... Eve Brent 

Tahtu. .......... Rickie Sorensen 

Anne Sturdy .. . Jil Jarmyri 

Futa James Edwards 

Dr. Sturdy ... Carl Benton Reid 

Dr. Ken Warwick .....- Harry Lauter 

Ramo ..---- 1.. Woody Strode 

Metro I is putting a big push 
behind “Tarzan’s Fight For Lite.” 
in the belief that there is an ad¬ 
ditional market for the perennial 
favorite beyond its regular and 
dedicated fans. There should be, 
too, and the current Sol; Lesser 
production has handsome color, 
wide . screen* capable acting and 
able direction. If the campaign is 
to be carried through, however, 
the approach and writing will have 
to be lifted above the current 
level, which is persistently juve¬ 
nile.. A more realistic, adult Tar¬ 
zan and belter African photo¬ 
graphy would help. As it is, 
‘‘Tarzan’s Fight For Life” will 
probably do better than the usual 
in the series, aided by ‘Metro’s 

campaign. Gordon Scott again 
plays the tltlr role. 

This chapter in .the life of the 
Edgar Rice Burroughs character, 
has him involved with a medical 
outpost headed by Carl Benton 
Reid, The natives are wary of the 
scientific experiments and their 
natural superstition is given a 
healthy assist by witch doctor 
James Edwards, eager to stir them 
up for reasons of his own. The 
climax has Tarzan thwarting the 
witch doctor $nd curing the young 
tribal chief to the satisfaction of 
i natives and medical mission alike, 
i .Scott makes a good Tarzan, in 
i fact his natural ease as a performer 
I make him attractive for other 
kinds of roles, as well; He makes 
the athletic stunts believable and 
possible and he also handles the 
r few . romantic scenes with Eye 
l Brent withr acceptable finesse. Miss 
; Brent is attractive as Janie, and 
. ■ young Rickie Sorenson makes a 
: good son for the couple. Carl Ben¬ 
ton Reid is strong in support as 
are Jil Jarmyn, James Edwards, 

: Harry Lauter and Woody Strode, 
i Cheta, the chimp, has some charm¬ 
ing comedy scenes. 

Bruce Humberstone’s direction 
gets all possible action and excite¬ 
ment out of the Thomas Had Phil-. 
lips’ script, and William Snyder’s 
camera work is effective. The 
African photography by Miki Car- 
■f ter does not contain any particular^ 

, ly new or exciting material, al- 
s though it is visually appealing-. 

; Editor Aaron Stell his smoothly 
integrated this 16m stuff with the 
wide-screen lot shooting. Potoe. 

Sierra Baron 


Good early California yarn 
. with . pleasaint prospects for . 
program- situations. 

Hollywood, June 27. 

Twentieth-Fox release, of' Plato A, 
SKouras production.'* Stark Brian Keith. 
Rick Jason; costars Rita Gam, Mala Pow- 
; ers, Steve Brpdie; features Carles Muz- 
‘. quiz, Lee Lorgan, Allan Lewis. .'Pedro 

■ Galvan, Frenando Wagner,. Ferrusquilla 
; (Jose Expinoza). Directed by James. B. 

- Clark. Screenplay, Houston Branch, from 
: novel by Thomas Wakefield Blackburn; 

. camera • (Deluxe Color), . Alex Phillips; 

editor. Frank Baldridge; music, Paul Saw- 
feU, Bert Shelter. Previewed June 25, 
,’^8. Running time, 71 MINS. 

Jack McCracken ... Brian Keith 

‘ Miguel Delmonte .. Rick Jason 

)Felicia Delmonte ..v..;....- Rita Gam 

Sue RnsseU ............... Mala Powers 

’Rufus Bynum ..........:- Steve Brodie 

f Andrews ..;... ....',. Carlos Muzquiz 

Frank'Goheen .....,.'.Lee Morgan 

Hank Moe • Allan Lewis 

' Judson Jeffers .........P.edro Galvan 

: Grandail Fernando Wagner 

Felipe ..'........'...■ Jose Expinoza 

J Anselmo .... . ....__Enrique Lucero 

; Lopez _. ..... ..v... Alberto Mariscal 

■ Vicky RusseU ___... Lynne Ehrlich 

.‘Ralph . ........... Michael Schmidt 

; Ralph's father ............ Tommy Riste 

Sheriff .................... Reed Howes 

• Baker ...............;.... Robin Glattley 

i.Assayef . Enrique Inigo 

Yotfng Sue ........i... .. Faith Ferry 

'.Young'Felicia Doris;Contreras. 

; Cart Driver .........Marc Lambert 

.Butcher Stillman Segar 

' Juanita ..... .. Alicia del Lago 

Major Domo ......:. Jose Trowe 

-Eduardo _.. Armaijdo Saenz 

Emmy .. 1. .. .Lolla Davila 
1st Playboy ... .i. - Ricardo Adalid 

2d Playboy . Roy Fletcher 

.Express Rider .. John Courier 

: 1st Miner .. Mark Zachary 

2d Mirier ...i.Paul Arnett 
Henchman .... ..... -.. ..■ Bob: Jariis 

i Plato A- Skouras, son of 20th- 
I Fox prexy Spyros Skouras, pro- 
! duced. this one as an indie, and 
comes up with a workmanlike job 
which displays good production 
knowledge. Limned in fine Deluxe 
Color which sets off the beauties 
of the Mexican landscape where it 
was made, feature catches the 
spirit of early California before it 
became a state and offers an in¬ 
teresting plot with melodramatic 
ingredients. It’s a good entry lot 
the better program market. • 

Brian Keith as a Texas , guns¬ 
linger and Rick Jason,- son of- a 
don who inherits a vast Spanish 
. land; grant near the Sierras upon 
; the death of his father, are the 
: chief protagonists in this 1848 
j story of attempts by a Yankee 

• landgrabber to move in. Script by 
. Houston Branch gets • logical mo- 
: tivation and is responsible for fast 

• action as the Californian fights to 
retain his empire against the ruth¬ 
less advances of Steve Brodie, the 
American, who hires Keith to kill 
the : landowner, ; Texan changes 
sides when he fallSL in love with 
don’s beautiful sister, Rita Gam. 

i As a production, film is. rich in 
I pictorial effects and has been 
| strongly directed by James B. 

| Clark, who builds and sustains mo- 
1 ments of excitement. Film benefits 
: by superior acting right down the : 
line. Jason is a Commanding figure 
in , a . deft characterization, and 
Keith powerfully underplays his 
role of gunman, whose romance! 
with the sister ends in his death 
before it can actually begin. Miss 
Gem is colorful in her part. Mala : 
r Powers is in as an American mem¬ 
ber of a wagon train, romanced by. 
Jason, and Brodie capably enacts 
the heavy; Large cast is filled with 
Mexican performers, headed by 
: “Ferrusquilla” (Jose Expinoza). 
j Technical credits are outstand¬ 
ing,. headed by Alex Phillips’ 

expert photography, sometimes 
breathtaking in beauty as it delin¬ 
eates, the Mexican scene. Editing 
by’ Frank Baldridge is. fast, art 
direction by John' Mansbridge 
flavorful find •Paul Sawtell and 
Bert Shefter’s music score lends 
impressive melodic baking. 

.Whit. ■ 

^Bury; the Living 

Suspense murder mystery short . 

on plot blit strengthened by 
. ingenious camera Usel i Sat¬ 
isfactory. for horror and ex¬ 
ploitation entry, 

. ,; -Hollywood, June 2Si. 

United Artists release of an Albert 
Barid-Louis Garfirikle production. ; Stars 
Richard Boone. Directed :by Albert Band; 
screenplay, Louis Garfinkle; camera; Fred¬ 
erick Gately; music,. Gerald Fried; editor, 
Frank Sullivan. Previewed in Hollywood, 
June 27, '58. Running time; .76 Ml NS.. 
Robert Kraft............ Richard Boone 

Andy McKee .......... Theodore Bikel 

Ann Craig _; 4 ..... Peggy Maurer 

Jess Jessup- .,............. Herb Anderson 

George. Kraft -. .....' Howard Smith 

Lt. Clayborne .......... Robert Osterloh 

Henry Trowbridge ... Russ Bender 
Charles' Bates .............. Matt Moore 

Bill Honegger Ken Drake 

Stu Drexel ... Glenn Venion 

Beth Drexel .......-.. Lynn Bernay 

W. Isbarn ......... Cyril Delevantl 

“I Bury The Living,” an Albert 
Band-Louls Garfinkle production 
for United Artists, is being pro- 
moted.and sold as a horror picture, 
which: it is not. What it is is a 
pretty .'-’good/., low budget murder 
mystery or ghost story.. . Its plot 
has more v holes than you would 
find on a busy day at a cemetery 
and it is often as wispy as a wraith, 
but to balance this there is expert 
direction that, gets a lot more put 
of: the material than it deserves, 
plus some intriguing photographic 
tricks. Richard Boone is the only, 
name involved. 

Boone plays a businessman who 
takes over chairmanship of a local 
cemetery as part of his civic du¬ 
ties. A map showing location of 
various burial plots immediately 
engages bis attention and. in fact, 
rivets it. . A white-headed pin in¬ 
dicates a plot is sold, .- a black¬ 
headed pin shows it is occupied, so 
to speak. When Boone inadvert¬ 
ently puts; black pins into sec¬ 
tions where white pins should- 
have been, and the owners prompt¬ 
ly die, he begins to wonder if he 
possesses some malevolent power. 
It turns out happily,.except for the 
victims, when it develops that the 
deaths were murders carried out 
by Theodore Bikel, the elderly 
Scots caretaker who is .trying to un¬ 
hinge Boone so Boone will not re¬ 
tire him.; ! - 

There are. not enough complica¬ 
tions in. Garfinkle’s screenplay to 
keep things going at a very satis-, 
factory clip, but this deficit is al¬ 
most compensaited for by some in¬ 
triguing camera tricks^ and art 
work by visual designer E. Vorka- 
pich, photographer Frederick Gate- 
ley, .and editor Frank Sullivan. 
Gerald Fried’s eerie music is also 
a. help. 

Boone gives a good, straight per¬ 
formance and others in the cast, 
who are helpful; include Bikel, 
Peggy Maurer, Herb Anderson, 
Howard ; Smith; Robert .Osterloh, 
Russ- Bendef, Matt Moore; Ken 
Drake, Glenn Vernon, Lynn .Ber¬ 
nay and Cyril Delevanti. Poioe. 

Capsule Foreign Film Reviews 

But Press Stays East 

Continued from page' 3 

ture—have offices on the Coast. 
Modern. Screen Tecently shut down 
its Hollywood office. According to 
one fan editor, there’s been a gen¬ 
eral trend away from the main¬ 
tenance of Coast offices by the 

Such publications as Silver 
Screen and Screenland have never 
had HdIly\vood offices. The books 
both Pines publications, follow the 
policy, adhered to by most of the 
fan mags, of assigning stories to 
freelance writers. The story is 
either assigned or a Hollywood- 
based writer will write to N.Y. 
with suggestions and wait for the 
greenlight . from . NiY. In some 
cases, stories , are being assigned in 
N.Y.; when a performer visits the 
city for promotional activity. This 
is particularly the case with per¬ 
formers who talents associate them 
with legit and tv as well as pic¬ 
tures. For example; fan stories on 
Anthony Perkins and Ben Gazzara 
have originated and been consum¬ 
mated completely in N.Y. 

According to one N.Y; mag edi¬ 
tor, every, time he’s tried to deal 
directly ivith the publicity depart¬ 
ment of a film company on the 
Coast, he’s received the terse reply 
“to contact so-and-so in New; 
York. 3 ’ He added that all arrange¬ 
ments for Coast-originated stories 
--including, the details for the 
sending of a photographer, from 
N.Y. to Hollywpod^--are made with 

Paris, June 24. 

Nl Vu, Nl Connu (Neither Seen Nor 
Recognized) (FRENCH), Pathe release of 
Champs Elysees Film Production. Stars 
Louis De Funes, Noelle Adam; features 
Moustache, Claude Rich, Colette Richard, 
DuvaUes, Pierre Mondy. Directed by Yves 
Robert. Screenplay, Jean Marsan, Jacques 
Celhay, Robert from book by Alphone 
Allais; camera, Jacques LeteUier; editor, 
Gilberte' Natot. At Marignan, Paris. Run¬ 
ning time, 95 MINS. 

There ate plenty of good comic 
ideas in this pic which are not quite 
brought to fruition because of the 
insistence on explaining all aspects. 
This makes the pic plot repetitious. 

: It emerges a bucolic comedy of 
only chancey status in the U.S; Its 
main plus 'factor is the grimacing 
comic Louis. De Funes. 

De Funes, as a poacher in a small 
town, hounded by the local consta-. 
ble, brings a perfection in timing, 
mugging and risible reactions 
into this, which is otherwise sub¬ 
merged in a too sketch-like; treat¬ 
ment. He is finally, falsely ar¬ 
rested, and becomes the town hero. 

: Director Yves Robert, has used 
speeded-up motion and all sorts of 
tricks, biit flagged in playing this 
out. too methodically. Noelle Adam 
is a pert, fresh actress who bodes 
well for future chances. Technical 
credits are fine. Mosk. 

L* Tempt. Des Oeuft Durs (HardboUed 
Egg Time) (FRENCH). CCPC release of 
Lyrica-Filmel-Mars Films production. Stars 
Darry Cowl, Fernand Gravey; features 
Beatrice Altariba, Pierre Mondy, Suzanne 
Dehelly. Julien Carette. Directed by Nor* 
bert Carbonnaux. Screenplay, Serge De 
Boissac, Carbonnaux; camera, Roger Dor- 
moy; editor. Jacqueline Thiedot. At Bal-. 
zac, Paris. Running, time, S5 MINS.. 

Film is a slapstick offering that 
goes way back to the early days of 
filmmaking for its visual gags: It 
is funny in spots, but the simple- 
simon story, without true satire, 
makes this only intermittently 
funny! Thus it is doubtful as an 
U.S, entry. A simpleminded, in¬ 
nocent taxi driver wins a lottery 
prize. He gets mixed up with , a 
broken down painter and his love¬ 
ly daughter. Complications of 
counterfeit money and an art show 
in a fish market help this loose- 
jointed tale. j 

Darry Cowl again plays the little 
man, but with an arrogance not 
usually found in comic person* 
nages, Fernand GravCy neatly 
etches the posturing artist. Others 
in the cast are helpful. Director 
Norbert Carbonnaux emerges a 
fairly interesting comedy director, 
but still lacking in punching honie 
the gags. Mosk. 

Subotom Uvtct (Saturday Night) (YUGO- 
SLAVIAN). Avala Film production and 
release. Features Rndmila Radovanovic, 
Zoran Stojillkovic, Milam Srdoc. Payle 
' Vujislc. Directed by Vladimir Pogacic. 
Screenplay, Dragoslaw Ilic; camera, Alek- 
sander Sekulovic; editor, Milan Slovik.. At 
Brussels Film .Fest. Running time, • J 

Sketch film encompasses three 
happenings during a typical Satur¬ 
day night in Belgrade. However, it 
is . somewhat commonplace, sans! 
the needed lift or imagination for 
any American chances except in 
foreign language situations. In one 
skit two secretly married young 
people finally get accepted by their 
family, in another a little fight fan 
gets a coveted; chance alongside a 
champ, and the last is about a love- 
at-flrst-sight affair at a local dance. 
Film is brightly mounted, acted 
and directed, but is primarily for 
home consumption. Mosk. 

Com V A Kotorom la Jlvou (The House 
I Live In) (RUSSIAN). Mosfilm production 
and release. Features V. Teleghina,. N. 
Elisarov, V, Zemlanikine, lura Miasnikov. 
Directed by L. Koulidjanov, J. ; Setbel. 
Screenplay, I. Olchanski; camera.- V. 
Choumski; editor. V. Bogomolov. At Brus¬ 
sels Film Fest. Running time; 95 MINS. 

This denotes the Russo interest 
in more;human.story material. It 
resembles the recent Cannes Film 
Fest prizewinner, “Flying Cranes,” 
in detailing the lives of a group 
of people quartered closely in a 
co-op house. Then it relates the 
advent of war and its toll in misery 
and death. Film ! rarely shows the 
war, but it is felt, and pic emerges, 
a sincere looksee into the lives 
of little people sans the usual Russ 
propaganda. It is another Soviet 
pic with some good Yank possibil¬ 
ities. Direction is slow at times but 
has a feeling for people, place and 
time. Acting is excellent and 
technical credits are superior. 


Loa Jucves Milagro (Miracles of Thurs¬ 
day) (SPANISH). PCA release of Enrique 
Boiader production. Stars Richard Base- 
hart; features Jose Ibert, Paolo Stoppa, 
June Calva. Written and . directed by. 
Luis Garcia Berlanga. Camera, Frrncisco 
Sempere; editor, Pepeta Orduna. At 
Brussels Film Fest. Running time, 90 

Film deals with a group of busi¬ 
ness connivers who try tq put over | 
a miracle on the people of a small | 
Spanish watering town and there*- 

by get back the tourist trade it 
backfires when in comes a sup¬ 
posed criminal, on the run, who 
blackmails them and then helps 
get the boom started and suddenly 
disappears. He leaves faith behind 
him in the plotting group for he 
was a real saint. 

Pie has an . amusing fiist half 
but -bogs down a bit with the ap¬ 
parition of the Saint. Some prun¬ 
ing at the. end could make this a 
possibility for special Yank spots 
Arid it is definitely a good 
house entry. Film has the Richard and some sprightly 
acting, directing .and storytelling, 
all of which keep this racing along 
until the fairly hokey end. 


Rome, June 24. 

L» Fatlch* DI ErcoTe (The Labors «f 
release fit OSCAR-Galatea Film produc¬ 
tion. Stars Steve Reeves, Sylva Koscina; 
features Gianna Maria Canale, Fabrizio 
Mioni. Ivo Garrand, Gina Rovere, Arturo 
Dominici,. Lydia Alfortsi. Directed by 
Pietro Franciscl. Screenplay. Ftajrulsci, 
Ennio. DeConcinJ, Gaio ITrattini from 
story by Pietro Franciscl based on “The. 
Argonauts”; camera (Eastmrncolor-DyaH- 
scope), Mario Bava; music, Enzo Masetti; 
editor, Mario ' Serandrei. At Adriano, 
Rome. Running time; 97 MINS. 

I A good example of production 
savvy, this should pay off. For. the 
U. S., attractive; production, sexy 
garbing and physiques, should help 
build this into a good exploitation 
eiitry. Not for the arties, and 
dubbing is called for. 

Mythological melange spotlights 
the muscular Hercules uSteve 
Reeves) in various adventures, 
most involving spectacular itrick- 
lensed) physical. prowess based on 
legendary sagas of the past. There 
is something for all but the most 
demanding audiences. Much of it 
is done with tqngue in cheek for 
good risible effect. Two of the! 
femmes involved, Sylva ’Koscina 
and. Giairina Maria Canale,, are ex¬ 
tremely easy on the eyes, especially, 
the former. Their veiled costumes 
will make many forget plot defi¬ 
ciencies. Reeves, a former Mr. Uni¬ 
verse, may have a following of his 
own. Others in the vast cast. are 
well-chosen for their roles. 

Production; values, starting with 
excellent lerising (Eastmancolor) by 
Mario Bava, which milks the ut¬ 
most from the widescreen, are all 
good. The spectacular angles and 
location sequences appear well in¬ 
tegrated for top effect. Hawk , 

Dbmenlca E Sempre Pomlneca (Sunday . 
Is AlWays Sunday) (ITALIAN). Cineriz 
release, of a. Donati-Garpentieri Produc¬ 
tion. Stars Alberto Serdi, Vittorio DeSicaj 
features Mario Riiva, Lorella' de ..Luca, ■ 
Dorian. Gray, AcbUle Togliani, Ugo Tog- 
nazzi. Dolores Palumbo, . Vira Silcnli. 
Directed by Camille Mastrooinque. Screen¬ 
play, Biancoli, Sonego. Veerde, Sordi, 
Gianviti; Inspired by RAl-TV presenta¬ 
tion of ^*n Musichiere"; camert. Aharo 
Mancori. At Bernini Cinema, Rome. Run¬ 
ning time. 90 MINS. 

This Is the second pic effort here 
to be inspired by a popular tele- 
show, this time Garinei-Giovanni- 
ni’s “II Musichiere." As a cash-in 
try. the film is remarkably success¬ 
ful, making for a solid’90 minutes 
of entertainment. Though comic 
Alberto Sordi here gives another 
sharp portrayal as a contestant in 
R quiz show and Vittorio DeSica 
has a few scenes as a family father, 
this is weak for export values, with 
most of the humor being of local 

Plot concerns various . contes¬ 
tant’s - efforts to prepare for the 
popular Italian video quiz show, 
leading up to. their final appear¬ 
ance, where the winning contestant 
saves family from bankruptcy and 
dishonor! The quizzer’s cast, head¬ 
ed by Mario Riva are all there. Re¬ 
mainder of the actors perform ca¬ 
pably, aided by a. well-written 
script and good production values 
for the effort involved (pic was 
shot in two weeks). Hawk. 

Brussels, June 241 

Eiftlkor (Before Midnight) (HUNGAR¬ 
IAN). Hunnia Film production and re¬ 
lease. Stars Eva Ruttkay, Miklos Gabcri 
features Zsuzsa Bancky, Istvan. Rozzos. 
Directed by Gyorgy ‘ Revesz. Screenplay, 
Laszlo Bank, Ivan Boldizzar, RevesZ; cam¬ 
era, Barnagaa Hegyl; editor. \U»ria 
Szecsenyi. At Brussels Film Fest. Run¬ 
ning time, 92 MINS. 

This is the first Magyar pic to 
cover the 195.6 revolution. . It spins 
a delicate love tale about a married 
actqr arid a young dancer under a 
cloud because her family is 
against the Communist regime. 
They fall in. love and marry after 
his divorce. But the idyl is cut 
short by. the revolution. She de¬ 
cides to! leave Hungary, and no 
stays oil. Though the upheaval is 
kept in the background, pic has 
sound human values and some 
curio interest. But in the Ua, 11 
would have to contend with pos¬ 
sible picket lines. It might barely 
I be worth it on its tender tale, fine 
[acting and knowing direction, 
k, Mosk. 

Wednesday, July 2, 1958 




New Notts Sound Track 

Gregory Peck* one of the most; sought-after male leads in films, did 
“The Bravados” at 20th-Fox under his old contract. Fiat salary and no 

The late Nate Splngold’s role in guiding the industry’s handling of 
the Communist problem was spotlighted by George E. Sokolsky in his 
syndicated (Hearst) column last week. J It was through Spingold’s efforts 
that a private and unpublicized committee was set up to screen persons 
who had been accused of Red associations, a letter, to the committee 
. was the only way those whose political tendencies had been questioned 
in public could clear themselves and thus protect, their careers in the 
film business. 

Polish producer Ignacy Taub, who coproduced “The Eighth Day of 
the Week” with West Germany’s CCC Films, now is a refugee in a 
camp near Nuremberg. The picture was to have been the Polish con¬ 
tribution to the recent Cannes film fest. However, Polish commdriists 
discovered “deyiationist” tendencies in it and the picture, was with¬ 
drawn just before the event. CCC was only recently able to obtain a 
copy of its own picture . i . Eric Johnston, president of the Mbtiori 
picture Assn, of America, addressed a bankers group in Santa Bar-! 
bara, Cai. Monday (30)—on Soviet policy.. The cultural friendship hori¬ 
zon between the U. S. and Russia would appear to be clouding, oyer 
again . . , Film men amuSed over tv’s newly^vpiced complaints re the 
newspapers' negative approach to television . Nobody at. Warners, 
seems to know how many people the company employs in the east. : 

“First Train to Babylon;” the Max Ehrlich, novel,; being circulated 
to the majors’ story departments. Last anyone heard, it was to have 
been produced by Ilya Lopert . . . Puzzler* The reason for the activity 
in the SkiatrOn Electronics stock. Neither Matty Fox nor Arthur Levey 
profess to know what it’s all about . * . British scripters’ complaint: 
What's the use of writing a smasher. If it turns out that way, every¬ 
one says it’s Carl Foreman’s script anyway! /V . 

N. Richard Nash has returned from the: Coast where he conferred: 
with Samuel Goldwyn on technical changes in his screenplay of ,‘‘Porgy i 
arid Bess.” Nash will now concentrate on his Broadway play, “A Hand- ] 
ful of Fire.” . ... Creative Film Foundation has vpted an “award of ex¬ 
ceptional merit” to two experimental films—“New York,: New York”! 
by Francis Thompson arid "A Day in Town,” an entry from Sweden, 
by B. Hulten . . . Nat D. Fellman, Stanley Warner’s head film buyer, 

. to Rome oyer the weekend. He’ll be abroad, for three weeks . ! . Susan 
Kohrier, daughter of agent Paul'Kohner, signed by Universal for the i 
ingenue lead in Universal’s remake of “Imitation of Life.” . . . A. E. 
Hotchner, who is Currently writing his first screenplay for Otto Prem¬ 
inger’s, production of Pierre Boulle’s “The Other Side of the Coin,” 
will have his first novel published this month by Randorn ‘House—“The 
-Dangerous .American.” Previously Hotchner had been a television wri¬ 
ter. . ‘ 

LoeW prexy Joseph R. Vogel back from Rome and “more bullish than : 
ever on Ben Hur” which is in production there . . , Loew. Theatres 
.prexy L e dpold Friedman postponed his Coast trip until tomorrow 
(Thurs.) because of the death of his 80-year-old sister. Mrs. Mathilda 
Weill, whose son Arthur Weill is with station WMGM. J 

. Jack Gordon, amusernent editor of the Fort Worth Press- who ap¬ 
peared with Several other newspapermen for atriiosphere. in “Teacher’s j 
Pet” (Par), got star billing on the marquee of the Hollywood Theatre 
in Fort Worth when the pic opened: He topped Clark Gable and Doris 
Day. . j 

Frank Fay was neatly riposted by Toronto tv writer Alan Manings 
during a guest shot on CBC-TV’s “One of a Kind” last week. When 
Fay asked Manings what he was hiding under his beard, latter retorted, 
“A Very large rabbit.” 

Playwright-screenwriter Henry Denker to Coast to begin work on the 
script of “The Boris Morros Story.” He'll stop in Chicago to pick up 
producer Louis de Rochemont and the pair, enroute from Chi to L. A. 
by train, will discuss the story of Morros’ counterespionage activities 
before meeting with Columbia studio officials . . . Universal’s “A Time 
to Love and a Tiriie to Die” scheduled for several key city openings over 
the July 4th weekend . . ." Emery Austin, Metro's exploitation chief, off 
to Dallas, San Antonio, Houston,. Atlanta and Cincinnati to coordinate 
“Gigi” baliy for openings late this inonth and early July .. . . Golden 
Books will publish a chidren’s book adapted from-Metro’s upcoming 
“tom thumb.” •• 

June 23 issue of Newsweek has the lowdown on President Eisenhower 
—he likes motion pictures. Indeed, he’s the most avid fan to occupy the 
White House, and his most favorite film (he’s seen it 15 times) is “Angels 
In the Outfield,” baseball comedy put out by Metro in 1951 with. Paul 
Douglas and Janet Leigh in the leads; Chief exec dislikes war stories 
and tear-jerkers,. Says the mag; . 

"The Sex Life of the Polyp,” Robert Benchley’s. 1928 short, will be 
one of “A Cavalcade of Film Classics” at the International Film Festival 
in Stratford, Ont., July 7-8. . 

Chicago Tribune, in recent color comics section, ran a sketch of a 
futuristic, all-weather drive-in theatre as part of its “Closer Than We 
Think” series. Ozoner has ; a retractable top that operates like a huge 
Japanese fan. Sketch was adapted from a projected outdoor pavilion in 
Pittsburgh. - ’ : 

Myrna Loy returns to screen with Montgomery Clift, Robert Ryan 
and Maureen Stapleton in Dote Schary’s “Lonelyhearts” . . ; Joseph 
Anthony set to direct Pamela Wpolworth's Dragon production. “The. 
plunderers” .. . Jerry Wald switched location site of “In Love and War” 
from Harvard to Stanford U campus. l 

Jason Robards Jr., starring at Stratford, Ont., Bardfest, is quoted by 
Dorothy Howarth in Toronto Telegram (2D: “I’ve never done any 
Shakespeare before. I don’t have any trouble memorizing the lines, but 
I do have trouble understanding'what the lines mean, and how a person 
would act when they are saying them.” . 

The committee was a voluntary one and. although its members, were 
left Unidentified by Sokolsky, it’s understood .they included the col¬ 
umnist, Spingold and the American Legion’s James O’Neil. 

Magazines with their. usual six-seven week deadline ate. beginning 
to break now with their “postmortems” on the Mike Todd-Liz Taylor 
marriage . . . orie . mag, Liberty of Canada, took, second rights to Joe 

Hyams’ N.Y. Herald-Tribune piece, gave it an editorial “updating” ... 

Lana Turner will star in musical western, “The Murchin Girls,” in¬ 
die produced by Jack Arnold, with Jay Livingston and Ray Evans 
slated to write original score . . . George Stevens Jr., heads camera 
unit hopping to Amsterdam to film exteriors for father’s “The .Diary 
of Anne Frank” for 20th-Fox release . . . Peggy Moffitt, N.Y.. thesp, 
goes" into Paramount’s “The Young Captives” . 

Robert Taplinger, plugging “John Paul Jones” now shooting m 
Spain, sent out little folders with an qngraved picture of George Wash¬ 
ington. Caption said producer Samuel Broristori Was looking for some- 
. play the first President. Surprise feature: The engraving was on 
a dollar bill. ; Stunt cost Taplinger some $400 in bills, grabbed more : 
space and then much more expensive prorriotions. 

.1. EVENT TO US. Likely to Duck Any Boycott; 

IK CIRFFIII l yl European Taste for ‘Ganging Up’ 

Seen Anew in Federation Scheme 


India, plans to hold a film festival 
in Manhattan next year, M. By Bili- 1 
mbria, president of the Film Fed¬ 
eration of. India, reported in N. Y. 
last week. He said Motion Picture 
Export Assn.. president Eric John¬ 
ston had pledged his support. 

Festival will differ, from those 
that have gone before it in that 
the Indians will Seek American : 
advice on which pictures to show: 
Furtherriibre, they will edit the 
chosen five or six films to : suit 
American tastes. They’ll he shown 
at the Museum of Modern Art with 
English subtitles. 

Bilimoria, whose Federation rep¬ 
resents 13 associations within the 
Indian industry,. said his country i 
produces about 250 pictures annu- 1 
ally. Their main export market is } 
the Far East. Exporters of Indian ) 
films this year f ormed . their 'Own ; 
association, of \yhich Bilimoria also j 
is the head.inasmuch as he’s active.' 
in the importation and exportation ] 
of pictures. J 

Iri India, the exporters buy pic¬ 
tures even before they’re produced. : 

Magnani Magnifico 

Rome, July 1. . 

Anna Magnani has been 
; ■ named winner of the Donatello 
Prize, the Italian equivalent of. 
the Hdllywood “Oscar,”, as the 
“best Italian actress of 1958” 
for her performance in Hal 
WalHs’ “Wild is; the Wind.” 

Miss Magnani, who won an 
Academy Award as best ac¬ 
tress for Wallis’ “The Rose 
; Tatoo,” also received a nom-: 
inatibn for “Wild is the Wind.” 

20th s 03y Bird 

-+ Discussions about possible boycott 
action at the recent International 
. Federation of Film Producer 
Assns. meeting at. Brussels was 
highlighted—once again—a basic 
legal point which prohibits Ameri¬ 
can participation in any such 
move. the Federation was 
suggested as a possible weapon 
against countries which maintain 
restrictive trade practices. This 
' would exclude the producing na¬ 
tions, the circuitous argument be- 
■ ing that they have the right to 
“protect” national production. 

In any case, the Motion Picture 
Export Assn, says it cannot, with- 
the U.S., participate in any boy- 
% cott action in coricert with other 
* associations. MPEA operates under 
the Webb-Pomerene Act, which 
serves as an “umbrella” for the 
companies, allowing them to act 

Iri India, the exporters buy pic- Hollywood, July 1. companies, allowing them to act 

tures even before they’re produced. ; Paramount studios may follow in jointly abroad without running 
merely on the basis of script and ^.\ e "' a ^ e th® 20th-Fox lot as an afoul of the antitrust laws. 

st ^. ri .. , . : 01 T ? >1 . 0 ^ ^ ent f F * : . . It does not allow them to “gang 

India has some 4,000 houses of ; Union Oil Co. has started sink- U p” with other groups in moves 
which only abopt 100 play foreign , ing a test .well on the Paramount that are directed against someone 
films. Of these 100, only 70 date j b.icklot,. drilling vertically and with | gi se particularly not if such a 
-(.hern regularly. Bilimoria Said JfiU j SP _Y®dproof olgctrical/eqpipment. It; strategy is restrictive in nature, 
dian audiences preferred their own [ vvill drill 4,500 feet, in a joint • _ .. 

pix to such an extent that Indian j venture of two concerns. There are some fine lines drawn 

exhibitors are willing to pay 60 r o Twentieth to date has sunk .23 . ? or mstance * ' v ^ re MPEA 
for doriiestic product rather than i v.ells, all in operation. couldn t go alongwith the Federa- 

take an American dubbed film for { ———— ; tion m boycotting , a country -like 

3or c . 

According tp Bilimoria, the So¬ 
viet “cultural”: prish : in India has 
failed arid now has petered out. 
The Russians for a while dubbed 
their pictures into Hindi, but re¬ 
sponse was dull. 

Twentieth to date has sunk 23 here. For instance, whgre MPEA 
?lls, all in operation. couldn t go along with the Federa- 

" ■ ■ • ' - _;_ tion in boycotting , a country like 

Switzerland, or Belgium, where 
PREMINGER CONFIDENT trade restrictions exist, it can and 
. ~ 777-1 ■ . did impose its own “embargo” i e. 

riatomy* Is His, He ? s Sure—- boycott against a country. MPEA 
Scouts Michigan Spots for several years choked off shfp- 

-——— irients to both Denmark arid Spain 

Although there’s a dispute over and the question of legality was 

'Anatomy’ Is His, He ? s Sure 
Scouts Michigan Spots 

Bilimoria, whose riiain business j the . film eights to “Anatomy of never raised, 
is the import of projector carbons, J Murder”-between Otto Preminger’s - In Brussels, the smaller coun¬ 
said Indian producers faced a : Carlyle Productions and Ray tries staged something of a revolt 
tightening up as the result of gov- j Stark’s Seven Arts Productions, a g a inst the big ones and obtained 
ernment limitations on the alloea- ! Preminger is apparently confident am ore prominent voice in the 
:tiori of film rawstock.: He opined ! winning out in the litigation that Federal councils. The “boycott” 
that it would do' away with sohie j is . s ft to take place. Hebas contract move . a p pears to ha ve been 
of the fly-by-nights now active in ; with original author. Late John drODDed 
Indian production. i Van Driiten had attempted a stage • ■■ ■■ . ■, . __ 

] Van Driiten had attempted a stage I __ 

India still produces few : pix in ’ adaptatij^i. i . 

color (five last year) though it nqiw i Preminger has just returned to A * J i 
has a lab capable of handling East- ; N. Y. after spending several days. 11 rPlf|P|lt B f IT-AA 
man color developing. Two more ■ with John D. Volker, justice of the ilvvlUvlll 11CC 
color labs are planned. I Michigari Supreme Court who 

Export of Indian features is im-! wrote the best-selling novel under IV 1 , V\ ,1 

proving and is up 15% over last ] the name of Robert Traver, at his KpPA|T|| 9| rO||1B 

year.. Foreign revenue gave Indian;! Ishpeming, Mich. home. Preriiinger lIvvUl U Ul 1 Ulllv 

films 12,000,000 rupees (about $2,- scouted locations in the area and 

800,000)- last year. India’s best ex- also discussed casting possibilities Introduction of a new safety pro- . 
port markets are. Indonesia, ThaiV with Volker. The producer-director gram, governing operations and 
land and Indq-China. Indian films plans to film the picture on loCa- behaviorisms of employees, has 
are shown in two Indian colonies tion in the upper peninsula area of resulted in- the establishment of a 
bri the Coast. Michigan. safety record for film labs by 

V — . •. . - ’ ,' ■" ■■ —;———- Pathe Laboratories. Under the pro- 
. # , «■ 1 ilT* f 1 CWT* if gram, jointly administered L. F. 

Hememan Makes With the Tipee! rS'SSs' Si 

■ : ' ■■■■ ' Co., Pathe employees went from 

March 14, 1957 to April 4. 1958 

United Artists’ Domestic All-Time-Best Week Of without a disabling injury. 

*0 400 b>Tii rtf.i * » ril 1 a/v i» Company operation involves 475 

$2,428,374— Vikings Plenty jyiasculme employees, resulting in 1.036.400 

accident-free man hours/ Sixteen 
supervisors, who operated their de- 

Domestic billings of United Art-.jformanees at regular admissions as partments for 17 months without 
ists hit an all-time high of $2,428,-. compared with the three block- an accident, were tendered a 
374 for the week ending June 28, busters he mentioned which were luncheon last week (25T in recog- 
according to distribution v.p. WHt shown on a roadshow basis at ad- nition of the safety record. Pathe 

Record at Pathe 

Introduction of a new safety pro- . 

United Artists’ Domestic All-Time-Best Week Of 
$2,428,374—‘Vikings’ Plenty Masculine 


Chicago, July 1. 

“Attila,” Carlo Ponti’s produc- 

liam J. Heineman. This. total, he vanced admissions. execs will be presented a plaque, 

revealed,. was approximately $25/ The sales chief stated that since by the insurance company at a 
00b ahead for the best previous the dual premiere at the Astor and dinner on July. 9. 

week in the company’s history-/ .Victoria Theatres on Broadway on ---_!_____ 

the week ending Sept. 8, 1956. . June 11, the film has registered .- 
At the. same, Heineman told ; a 100% holdovers, with some engage-' ^ATTII K 9 PATnC 
press conference Monday: (30) that ments now in the third week. He Aflll/J llfaDliu 

“The Vikings,” UA’s current (most- indicated . that multiple openings TtAV ACTliD I AAD DUN 

est) entry, is expected to outgross are scheduled this week for every . I/AI AT Ill'll LUVA--RUI1 

aiiy film ever released with the ex- major territory and that the pic- Chicago, Julv 1. 

ception of Abound the iVorld in tuie will -play a total, of 325 July •“Attila ” Carlo Ponti’s produc- 
80 Days,” “Gone With the’ Wind;”. 4th dates. By riext wreek, he figured tion of the Asian ruler, will be the 
and “The Ten Commandments.” I the film will be playing some 400 first'picture here in years—near as 
The UA sales chief based his pre? ■'situations. tradesters recollect—to reach the 

diction on the returns frorii the. In N. Y., “The Vikings” has nabes without a lag from its Loop 
first 46 dates in 39 cities in the racked up a gross of $179,835 iri 18 firstrun. It opens July 4 at the 
domestic territory'.. The doriiestic days, with $109,105 coming from Woods, eloses July 24 and goes out- 
take, he added, will be in the the Astoy and $88,730 from the lying the very next day. 
neighborhood of $10,000,000. Hein- Victoria: Film stars Anthony* Quinn and 

eman declared that “The Vikings” In the coming two weeks, which Sophia Loren (Ponti’s wife*, and 

is not only setting all-time records, includes UA’s annual booking is owmed by Joe Levine, who plans 

for UA, but is establishing new drive, the coiripany is anticipating a $22,000 advertising campaign for 

highs for theatres and all-time rec- an average weekly feature date- 4t locally. Among other, things, 
ord grosses for cities. He pointed total of about 20.000 on all of the pic will get saturation radio-tv 
out. that the Kirk Douglas starrer company’s p r 0 d u c t, Heineman blurbs both prior to the Woods 

is being shown in continuous i>er- stated. preem and the first sub-run. 


Del Soars; Tikings' Giant $35,' 

‘Se^eanli Socb JSG/Gigi’Mighty 
20G, ‘Bravados’ 1IG,‘Kings’20G, 2d 

Detroit, July 1. +*” 

The mainstem here is bouncing 
with glee this week, with biz ter¬ 
rific at many spots. Blockbustep 
bursting resoundingly. ‘'The Vik- • 
Ings” and “No Time for Sergeants" . 
are heading for. sensational biz at 
Palms and Michigan, respectively. 
"Gigi” is rated terrific... at the 
Adams. “Bravados" looks strong 
at the Fox. f = 

The two long-termers, “Search ? 
for Paradise,” in its 21 st week at * 
Music Hall, and “South Pacific," in 
12th stanza at United Artists, con¬ 
tinue to do wow at the wickets. 
**Kings Go Forth” shapes great in 
second week at the Madison. 

Estimates for This Week 
Fox (Fox-Detroit) <5,000; $1.25- 
$1.50) — “Bravados" (20th). and 

Broadway Grosses 

Estimated Total Gross 
This Week .. • - - $575,500 

( Based ore 22 theatres ) 
Last Year :... . . . $692,300 

t Based on 23 theatres ) 

$13|Mt KX. Ace 

Kansas City,.; July 1. 
Films getting first-line attention 


Ptot. on Sadr, Hebei’ 
Slow $5,000, ‘Road’ 6G 

Providence, July 1. 

With hot weather finally hitting 
town, main stemmers are finding 
cinema patrons are heading for the 
beaicbes and sloughing biz.: The 
State is way below average with 
“Thunder Road;" with a dull ses¬ 
sion. Both “Proud Rebel” at Al¬ 
bee and “From Hell To-Texas” at 
Majestic are slow, if comparatively 
better than “Road.” 

Estimates for This Week; 

.* Albee (RKQ) ( 2 , 200 ; 65-80)— 
“Proud Rebel" (BV) and “Man 
From God’s: Country” (AA). Mild 
$5,000. Last week, “Camp On 
Blood Island” (Col), and “The 
Snorkel” (Col), $8,500. 

Majestic (SW) <2 ; 200; 85-80)— 
‘•From Hell to Texas’’ (20th) and 
“Thundering Jets* ’(20th). Draggy 
$5,000. Last week, “Vertigo” (Par) 
and; “Tall Stranger” (WB) (2d wk), 

State (Loewi (3,200; 65-80)— 

“Thunder Road” (UA) and “Man 
On The Prowl” (UA)V Drab $6,000. 
Last week, “Stranger With Gun” 
(M-G) and “Sheepman” (M-G), 

Strand (National Realty) (2,200; 

Wednesday, July 2, 1958; 

Tadic’ Boff $14,000, Mpls.; Kings’ 
Bangup 6G,“Viangs’ Wham 14G, 2d 

7 - "Bravados 120th). and f{l ^ tu att 4ntion Strand (National Realty) (2,200; 

"Beautrful But Dangerous J20th) from pic f ure pat rons include “Vik- 65-80)—“Northwest Mounted Po- 
Swell $ l 7 > 0 9, 0 *. ings” at the Midland and “Hell lice" (Par) and “Blaze orNoon 

d C 1 ? To Texas" in four Fox Midwest (Par) (reissues). Slow $4,000. Last 

N.Y. (Par), $12,700. ^ theatres. Latter, however, is only week, “Bonnie Parker Story <In- 

Michigan (United Detroit) (4,000; modest. “Vertigo" In second week die) and.'‘Machine Gun Kelly” (In- 
$L25-$1.5 Q)— “No Time For Ser- paramount and“God’sLittle die), $3,000. . 
geants” (WB) and “Cry Terror” j Acre” i g sixth week at the Roxy — ’ .' ^ V'.v. - 

<M-GV. Socko $36,000. Last week, are both sturdy holdovers as is cwt* .$1 . lfl/1 

“Proud Rebel" (BV) and “Cam- “God Created Woman” in 21st ■ mifA I 11CT17 I /■- 
hell’s Kingdom” (Rank), $13,600.. W eek in the Kimo. Lone Ranger lY llly ftljllNIY IlIL 
* Palms (UD) (2,961; $1.25-$1.50W- in town for personal appearances w. * 

“The Vikings” (UA) “Fort Mas- helping “Lost City of Gold” to n 9 i A /I i 

•acre” (UA). Wow $ 35 , 000 . Last okay money in four Dickinson ll I • IIavt** I III rt 

week,“Too Much, Too Soon” (WB) spots. Weather is holding steadily■ ■■ Jf ■ ■ IVffyN lllll. ** 

and “Bitter Victory” <Col), $13,800. to rain and cool temperatures, and ^ 

Madison (UD) (1.900; $1.25-$1.50)- hot appreciated by the drive-ins. S t Louis July 1 

—“Kings Go Forth” (UA) <2d wk). Estimates for This Week Brisk business looms in current 

Great $20,000 .Last week, $25,000. wS VWifh^ Kw oSS- 

Broadway-Capitol (UD) <3.500; mg unveiled. “Kings Go Forth” at 

90-$1.25>—“Lone Ranger and^Lost Ofpheum looks to make best show- 

City of Gold” (UA) and “Bayou fS™ iug, being excellent. “The Brava- 

(UA). Began yesterday (Mon.) £ a ^ d (UA) A) Okay 111 000 w°th dos” at the St. Louis shapes lofty. 

Last week, Left-Handed Gun 5>pace (UA).. Ukay witn or , jRj ver Kwai’’ at Fox, 

(WB) and •'Manhunt in Jungle" ,, ap ?^iS« S nn° f PridalT "Around World” at Esquire and 

(WBi, oke;$11.700.. 1 Lsst^week “MMabre’’ 0 "AAKand 

United Artists. (UA) (1,667; “ijpiiv Five Hours” (AA) • Si 7000 tinue. steady .in holdover division,. 
$1.25-J3.H-“Soutk Pacific” (20th) <AA), *17,000, Estimates for This Week 

<I2th wk). Terrific $18,000, Last^Sson) (504; 90^1.25) 

week, same. . Created Woman” (Kin^s)' 90-$1.50) — Around World in 80 

eo^Sr'^lM rF° WE < 21 ^kfTri$t $ 2,000 seetts'S Big * 10 - 000 ' 

$2.75)— Gigi (M-Gt. Sizzling u ave ~newed visor and attributed Last week, $ 11 , 000 . 

$20,000:. Last week, “Hot Spell” to*e7lthot ^hatfoL! ^bliSty'Sn Fox (Arthur) (5,000; 75-90) — 
(Pair) and “High Cost of Loving’ Bardot Last week $2 100 “Bridge on River Kwai” (Col) (3d. 

(M-G), $6,500. p 'Midland U.<3^500;°90 $ 1.25) wk). ?*^ solid$10,000. Last 

—“Vikings” (UA): Best here in week, $18,000. • • aA . “ 

St. L; ‘Days’ 10G, 4 

St. Louis, July 1. 
Brisk business looms in. current 

“Around World” at Esquire and 
“South Pacific*’ at Pageant con¬ 
tinue steady in holdover division. 
Estimates for This Week 
Esquire (Shukart-Leyin) (1,500; 

(Par) and “High Cost of Loving” 
(M-G), $6,500. 

Music Hall (SW-Cinerama) 

Trans-Lux Krim (Trans-Lux) 
(1,000; 90-$1.65)—“Poor But Beau¬ 
tiful” (T-L) (2d wk). Okay $6,000. 
Last week ,$7,000, , 

^ Whopping $25,000, ‘Gigi’ 

icucwcu .'Aiiu cuuiuulcu _(Rfinn. * 7 rr Anl 

to wealth of national publicity on (5,000,^ 75-90) 

Bardot. Last week. $2 J 00. ^ Rlve f. J^ ol) T ^ 

Midland (Loew) (3,500; 90-$l.25) wk) ; 9Fo S °' ld $1Q ’° 00 ' LaSt 
' ‘‘Vilrinp^y (ITA) Best herp in Week, $lo,UUU. . ... 

(1,205; $1.20-$2.75)—“Search for wpp y_RU si.rooo* holds 'Last Loew’s (Loew) (3,200; 60-90) — 

Paradise” (Cinerama) <21st v.±\. iw’ ConSdential’’ “Law and Jake Wade” (M-G) and 

Solid $18,000, Last week, $19,000. Jm_gV and “Line-un” Vcol) $6 000 “True Story Lynn Stuart” (Col). 

• ~(^W^Cinerj^a)’ (1,194; we Jp k »- * 

$1.25-$2)—“Search for Paradise” (BV) .and Crash Landing 

(Cinerama) (10th wk). Steady <Coi), $10,500.; _ _ 

$9.000. : Last week. same. Orpheum (Loew) (1,900;. 60-90)— 

$9,000. Last week, same. 

Paramount (UP) (1,900; 90-$ 1.25) 

“Kings Go Forth” (UA). Excellent 

Vertigo” (Par) (2d wk). Holds $12,000. Last week, “Snow White” 
fancy at $8,000. Last week, $12,- (3V) Reissue) .(4th wk) $10,000. ^ 
000 • Pageant (Arthur) (1,000; $1.80- 

Rockhill (Little Art Theatres) $2.25)—“South Pacific” (20th) (11th 
(750; 75-90)—“Razzia” (Kassler). wk). Still nice with $9,000, same 

Big 19G, ‘Horror’ Hep 9GIS 

Cincinnati,. July 1 . 

Better than recent . trend here, as last week. - ^ 

$1,800.' Last week, .“I Accuse” Richmond. (Arthur) (1,000; $1.25) 
(M-G), $1 200. —“Golden Age of Comedy’’ (DCA) 

Roxy (Durwood) (879; 90-$1.25) (3d wk). Fast $1,500. Last week. 

&&SI.ZL wel c omi ng \m£ 

summer with a business upsurge as | wkv . 
trade improves at all locations, I TcS- - ™ 
Leading the procession of winners ■ xow 

Okay $4,000. 

i. 4 ik ob l Tower, Uptown, Fairway; Grab-< iB u 

ada (Fox Midwest) (2,100; 2,043; week,. “Happy Feeling^ (U) and 

St Louis (Arthur) (3,800; 60-75) 
— “Bravados” (20th) and “Gang 
War” (20th). Tall $12,000. Last 

700 ^ 75-90)--“HelI To Texas”] “All Mine to "Give” (U), $15,000. 

«???hP (20th) and ‘‘Thundering Jets” Shady Oak (Arthur) (560; $1.25) 
n(20th). Modest $13,000 in 8 days. —“Goldon Age of Comedy” (DCA) 
iA^elvet G ar^^^‘kSro^of^Dracull ” ^ week ’ “Snow White" (BV) (re- (3d wk). Neat $2,000. Last week, 
^>'«4 WOO- $3.500. : ; : ^, 

Frederick,” good at Keith’s. The . 

longrunning “Search for Paradise” ¥•■ • t li« f% f- AAA 

ssi h » ci^a'&uni; Vikms M film in Balto, $ZZ,(NNr, 

“final weeks” notice in ads al- ^ '’.“V- * 


Albee (RKO) (3,100; 90-$1.50)— ^ - 

“The Vikings” : (UA). Smash $25,000 Baltimore, . July 1. j Five West (Schwaber) (460; 50- 

for Cincy’s high 'gross for. some pig gun here this frame is “The $1.25) — “Deadlier Thai! Male” 

hikings’ Big Gun in Balto, $22,(NKh 
‘^ts.’Socko 18G, ‘Vertigo’ 6G, 5th 

"The Vikings (UA). Smash $25,000 Baltimore,. July 1. Five Weit (Schwaber) (460; 50- 

for Cincy’s high gross for. some Big gun here this frame is “The $1.25) — “Deadlier Thai! Male” 
time. Holds indef. Last week, “This vikings,” doing giant biz at the (Cont) (2d wk). Fair $1,900 after 
Happy Feeling' (U), $11,000 at 90- [-Stanley. Also hefty will be “No $2,500 opener. 

$1.25 scale. 1 Time for Sergeants” at the Cen- Hippodrome (Rappaport) (2^300; 

Capitol <SW - Cinerama) (1,376; ; tury. “Proud Rebel” looms nice in 50-$ 1:25). — “Peter Pan” (BV) (re- 
$1.20-$2.65)—“Search for Paradise” i second session at the Town while issue) t2d wk). Oke $5,000 after 
(Cinerama) (30th wk). In line with ( “Gates, of Paris” shapes good at $8,000 in first, 
last week’s $16,500, hotsy. Bids to i the Little. Mayfair (Fruchtman) (900; 50- 

last through August, at least, on], “Night Ambush’’ looks slow at $1.25)—“Vertigo” (Par) (5th wk). 
.upsurge from vacation visitors. . ; Film Centre, but “Blue Murder at Good $6,000 .after $8,300 in previ- 

Grand <1400* $125-$2.25) —, St. Trinian’s” at the Playhouse is ous week. 

"Gifii” <M-G) Boff S19 000 nreem = “South Pacific” is holding New (Fruchtman) (1,600; $1.50- 
of hard-ticket run Rave reviews! nicely at the New in the 13th $2.50)—-“South Pacific” (20th) (i3th 
and nlentv of radio puffs Last' round. “Vertigo” still looks good in wk). Holding at about $9,000 after 
WeekV ertigo” (Par) hW)/ at 90- j ^tighrame attheMayfair. “No Sun $9^00 in lith^. , . j ^ 

$125 scale eight days $8 000 m Venice” is rated fine at the Playhouse (Schwaber) <460; 50- 
•well ^ ’ ! ’; Cinema. . . $1.25)—“Blue Murder St. Trinian’s” 

' n cnn- oh Estimates for This Week (Cont). Fair $2,500. Last week, “De- 

^ Century (Fruchtman) (3,100; 50- sire Under Elms” (Par) (4th wk), 
X 7 ( nno 0 r T^at^- r ^^w C ^* ,c ;I^iw 1 $1.25)-—“No Time for Sergeants” $2,000. 

fBV^ei^ue)^d^k* S ^n^ h (WB)- Great $18,000. Last week, Stanley (Fruchtman) (3,200; 50- 

tBV (reissuer^dd wk>, $6,700. “Law an d . Jake Wade" (M-G), $1.25)—“The Vikings” (UA). Great 

Paiace (RKO) (2,600; 90-$1.10 )r- $4,200. $22,000. Last week, “God’s Little 

35?™ Dracuia” (U) and Cinema (Schwaber) (460; 50- Acre” (UA) (4th wk), $6,000. 
"Thing That Couldnt Die" (U). $1.25) — “No Sun in Venice” . Town (Rappaport) (1,125; 50- 
Pieasing $8 500. Last week, “H^h (Kings). Nice $3*000. Last week, $1.25) -4- “Proud Rebel” (BV) (2d 
School Confidential (M-G), $7,000. “Maid in Paris” (Cont) (2d wk), wk). Nice $6,000 after $9,000 in 
Valley (Wiethe) (1,300; $i.50- $2,000. first / / 

$2.50)—“South Pacific” (20th) (10th . Film Centre (Rappaport) (890; Little (Rappaport) (300; 50-$1.25) 
Wk). Outlook is for solid $15,000, 50-$1.25) “Night Ambiisb” (Rank). —“Gates of Paris” (Lopert). Good 
in Improvement over last week’s Slow $2,500. Last week, “One That $2,500. Last week, “Marcelino” 
$13,800. Got Away” (Rank), $4,500. i (Indie) (3d wk), $2,0Q0< 

Key City Grosses 

Estimated Total Gross 
This Week ........ $2,759,700 

(Based on 23 cities and 254 
theatres, chiefly first runs, in- ] 
eluding N. YJ v 

Last Year ....... $2,744,450 

(Based on 22 cities and 242 
theatres .) 



bmaha^ July 1. 

Hypoed by some strong new prod¬ 
uct, it’s a big stanza for the down¬ 
town first-runs here this week; 
“Vertigo” is sharp at the Brandeis, 
while “Bravados” is impressive at 
Orpheum. “Horror of Dracula”. is 
rated smash at the Omaha. “Proud 
Rebel” is okay in its second week 
at the State but not strong, enough 
for three sessions. 

Estimates for This Week 
Brandeis (RKO) (l,ip0; 75-90)— 
“Vertigo” (Par) and “Gang War”. 
(20th). Lofty $4,000 for James 
Stewart starrer. Last week, “Let’s 
Rock” (Coli and “Searching Mimi” 
(Col), $2,000. 

Omaha (Tristates) (2.066; 75-90) 
—‘‘Horror of Dracula” <U.) arid 
“Thing That Couldn’t Die" (U). 
Smash $6,000. Last week, “From 
Hell to Texas” (20th) and “Dia¬ 
mond Safari” (20th), $3,000. 

Orpheum (Tristates) (2.980; 75- 
90)—“Bravados” <20th). Neat $11,- 
000. Last week, “Desire Under 
Elms” (Par), $6,500. 

SUte (Cooper) (850; 75-90)— 

“Proud Rebel” (BV) (2d wk). Okay 
$4,000 after $6,500 bow. 

‘Vitdngs* Mighty $35,000 
In Frisco; ‘Sgts.’ Sharp 
28G,.‘Bravados’ Hep 15G 

Sari Francisco, July 1: 
First-run biz here this session is 
scaring at many houses. “The Vik¬ 
ings” shapes terrific at Golden 
Gate , while “Bravados” looms riice. 
alt Fox, “Kings Go Forth” looks 
smash at United Artists. “No Time 
For Sergeants’* is rated sock at 
Paramount, Longruns, too, are 
holding up nicely. 

Estimates for This Week 
Golden Gate (RKO) (2,859; 90- 
$1.25) — “Vikings” (UA). Mighty 
$35,000. Last week, “Union Pa¬ 
cific" (Par) and “Wild Harvest” 
(Par) (reissues), $6,000. 

Fox i'FWC) (4,651; $1.25-$1.50)— 
“Bravados" (20th) and “Beautiful 
But Dangerous (20th). Nice $15,000 
or close. Last week, “Peter Pan” 
(BV) (reissue) and “Black Beauty” 
Undie), $9,500. 

Warfield (Loew) (2,656; 90-$1.25) 
— “High Cost Of Loving” (M-G) 
and “Handle With Care” (M-G). 
.Dull $6,000 on 6 days. Last week, 
“Maracaibo” (Par) and “Crooked 
Circle” (Indie), $7,000. 

Paramount (Par) (2,646; 90-$1.25) 
—“No Time For Sergeants” . (WB) 
and “Badman’s Country” (WB). 
Sock $28,000. Last week, “Re¬ 
venge Frankenstein” (Col) and 
“Ghosta China Sea” (Col), $13,000. 

St. Francis (Par) (1,400; 90-$1.25) 
-^“Bonnie Parker Story” (AI) and 
“Machine Gun Kelly" (AI). Slen¬ 
der $7,000. Last week, “Attila” 
(Indie) arid “Escape Terror” (Iri- 
die), $9,000. 

Orpheum (SW-Cineraina) (1,458; 
$1.75-$2.65) — “Search For Para¬ 
dise” (Cinerama) (16th wk). Big 
$17,000. Last week, $17,500., 
United Artists (No. Coast) (1,207; 
90-$l.25)—“Kings Go Forth” (UA). 
Boff $15,000. Last week, “God’s 
Little Acre” (UA) (5th wk) aind 
“Island Women” (UA). (3d wk), 
$5,000 for 6 days. 

Stagedoor (A-R) (440; $1.25) — 
“God Created Women” (Kings) 
(3d wk). Big $2,500. Last week, 
$1,900' in 4 days. 

Presidio (Hardy-Parsons) (774; 
$L25-$1.50) — ‘Adulteress” (Indie) 
(2d wk). Fair $2,000. Last week, 

Vogue (S.F. Theatres) (364; $1.25) 
—“Night With Cabiria” (Indie) (3d 
wk). Fancy $3,000. Last week, 
$4,000. - 

Coronet (United California) 
(1,250; $1.50-$3.75) — “Around 

World In $0 Days” (UA) (79th wk). 
Fancy $10,000. Last week, $10,500. 

Minneapolis,. July l. 

Blockbusters in wholesale num¬ 
bers have hit here this round, and 
boxoffice once more is. booming. 
However^ what with “South Paci¬ 
fic” and “Gigi,” hard-ticket offer¬ 
ings, and “Kings Go Forth” as new 
hits, “The Vikings” and the high- 
stepping “High School Confiden¬ 
tial” take up any slack. However, 
“Vertigo” and “Proud Rebel’’ are 
offish in second stanzas. - All in all, 
the total downtown peak is climb¬ 
ing a recent high. 

Also, it’s the 18th week for 
“Search for Paradise,” still giving, 
a good account of itself. Some 
warm, pleasant, weather for a 
change is no help. 

Estimates for This Week 

Academy (Mann) (947; $1.50- 

$2.65) — “South Pacific" (20th >. 
Given a tremendous preem, with 
Mitzi Gaynor and George P. Skou-. 
ras on hand to help it to get much 
gratis publicity. Great $14,000. 
looms. Last week, “Around'World 
in 80 Days” (UA) (50th wk), $15,- 
000 for. 10 diays. - 

Century (SW-Cinerama) (1,150; 
$1.75-$2.65)—“Search for Para¬ 
dise” (Cinerama) (18th wk).. Loud 
$13,000. Last week, $11,500. 

Gopher (Berger) (1,000; 85-90)— . 
“High School Confidential” (lil-G) 
(2d wk). Modest $4,000. Last week, 

Lyric ( 1 , 000 ; $2-$2.25)—“Gigi” 
(M-G). Well acclaimed musical has 
tough opposition in “Pacific,”; but 
may benefit from somewhat lower, 
weekend scale. Light $5,000. Last 
week, “This Happy Feeling” (U) 
(2d wk), $4,000 at 85c-90c scale. 

Radio City (Par) (4.100; 90-$1.25) 
—“The Vikings” (UA) (2d wk).. 
Has proved a real boxoffice cham¬ 
pion. Huge $14,000. Last week, 

RKO Orpheum (RKO) (2,800; 
75-90)—“Vertigo” (Par) (2d wk). 
Has suffered from mixed patron 
and critic reaction. Okay $6,000. 
Last week, $7,500. 

RKO Pan (RKQ) (1.800; 75-90)— 
“Chase Crooked Shadow” (WB) 
and “Stakeout on Dope Street” 
(WB). Tepid $3,000. Last week, 
“God’s Little Acre” (UA) (4th wk), 
$4,000 at 90c top. 

State (Par) <2,200; «85-90)— 
“Proud Rebel” (BV) (2d wk). Con¬ 
sidering campaign given it and 
praised showered ori .it, this is not 
measuring up too well. Sluggish 
$4,500. Last week, $7,000; 

Suburban World (Mann) <800; 
85)—'“Poor But Beautiful” (Indie). 
Good $2,000^ Last week, “Naked 
arid Bold” (Indie), $1,500. 

World (Mann) (400; 85-$1.25)— 
“Kings Go Forth” (UA). In block¬ 
buster class. Lofty $6,000. Last 
week* “Golden Age of Comedy” 
(DCA) (3d wk), $4,500. 

‘VnaNGS’ GREAT 28G, 

Toronto, July 1 . 

“The Vikings” and “Kings Go 
Forth” are doing spectacular biz 
over the weekend of the newcom¬ 
ers. “Thunder Road” is light but 
“Horrors of Dracula” shapes smash. 
Of the holdovers, there’s an up¬ 
surge on final (47th) Week of 
“Around World in 80 Days.” 

Estimates for Last Week 

Carlton (Rank) (2,518; 75-$1.25) 
—“Xhe Vikings” (UA). Wham $28,- 
000. Last week, “God Created 
Woman” (Kings) (3d wk>, $ 12 : 000 . 

Century, Downtown, Glendale, 
Midtown, Oakwood, Odeon, Scar- 
boro, State (Taylor) (1,338; 1,058; 
995; 1,089; 1,393; 684; 694* 50-75)— 
“Horror of Dracula” (U) and 
“Thing That Couldn’t Die” (U). 
Terrific $25,000. Last week, “-Sad¬ 
dle Wind” (M-G) and “Handle with 
Care” (M-G), $18,000. 

Efflinton; Palace, Riinnjrmede 
(FP) (1,080; 1,485; 1,385; 50-$l)— 
“Colossus of New York” (Par) , and 
“Space Children” (Par). Sad 
$7,000. Last week, “Hot Spell” 
(Par) and “Chain of Evidence” 
(Par), $10,000. 

Hollywood (FP) (1,080; $1-$1.25) 
—“Yourig Lions” ( 20 th) (12th wk). 
Fine $6,500. Last week, same. 

Hyland (Rank) (1,357; )—“Win- 

dom’s Way” (Rank) (2d wk); Good 
$5,000. Last week, $7,000. 

Imperial (FP) (3,344; 75-$1.50)— 
“Vertigo” (Par) (4th wk). Fast 
$10,000. Last week, $13,000. 

International (Taylor) (557; $1) 
—“Great Dictator” (UA) (reissue) 
(2d wk). Lofty $4,500. Last week, 

Loew’s (Loew)-<2,098; 75-$L25)— 
“Kings Go Forth” (UA). Terrific 
$19,000. Last week, “Sheepman 
(M-G) (2d wk), $ 8,000 for seven 
days, . 

Tivoli (FP) (955; $1.75-$2.40) — 
“Around World” (UA) (47th wk). 

(Continued on page 10) 

Wednesday, July 2, 1950 



Chi Biz Best in Months; lings’Wow 
28G, "WindjaminerTran 32G, ‘Sgts/ 

Loud $37,01,3d,/Vikiiigs’ 48G in 2d 

Chicago, July 1. f ■ . ■ — : ——-—- 

Apart from some spottiness, .the I 

SGTS. SOCKO$20,000, 

rounds in months. United Artists ri ryr # <lfYNrC’ 1'7P 

preem session of “Kings Go Forth"; vLL f L,. illliUiJ 11U 

is heading for a sock $28,000 While Cleveland r.ilv i 

“Adam and Eve” opener at the Aftpr rainip y ev T S2 d ^ Ju JLL.i 

HIST’S, BIG L.A. Marks Time, New Films NSG 
PIX HELP B O ® ut Robust $27,580, 6th; 

for most Broadway first^ ‘Vikings’22G, Days’ Wow 17G, f 

tres. two big new entries ** ■ * 

. Although this is a pre-holiday 
session for most Broadway .-.first-' 
-run theatres, two big new "entries 
(launched last Thursday): promise 
to make this a much better than ' 
average session just before .July 4.- 
Influx of out-of-town visitors;' 
strong product and vacationing 
students are contributing to the . 
pre-holiday boom despite the hot¬ 
test weather this year. 


f'. Los Angeles, July 1. 

Lack of any strong newcomers Is 
hurting local first-runs this week 
although advanced-price'situations 

Garrick's combo of 

ehine Gun Kelly” and “Bonnie | geaifs” U is ile rated <li snrklf /f^AnSi” 

pr ‘ ?“? vacationing., Iflf Clirr. <|ri1JfC> or eontinuea to build. "South Paci- 

to the . l(Mj, BUiT, MIluS 9u fic” leads the procession with a 

m ** ^ - : Buffalo. July 1. smarting $27,500 likely in .sixth 

test weather this year. Tbe best that can he said about roun(i at Egyptian. It’s followed 

. Indiscreet,” with new stager b j z tbi$ stanza is that it is by “ T he Vikings,” which is aiming 
show, is.soaring to a mighty $190,- 1 backi ng * filling because the * or a hi S $.22,00(1 at Fox Wilshiri 
OOOor over opening stanza at the;J citvis S load ^ in second. 

Music Hall.; _ ^Bravados”^ looks to ably good grossers. “Time To Love, , an< ^ J^e Wade” looms a 

$10,000 in initial frame. 

“Vikings” still is the city’s big yados” "is ^okav in "of 

one. shaping to get a wow second vados is . okaj m second at the 

Estimates for This Week 

^ 5 r f cl ^ a „ an £ That Allen iS-W) (3,800; 80-$l 25)— 

Couldn't Die look see- "No Time For Sergeants" (WB) 

SOcko S20 000. Last-week, “Peter 
Sergeants rooms sock at the Chi- p a n" (BV) $8 000 - ■ 

cagq in third. “The Bravados^ is | Continental ’ Art (Art Theatre 
headed for a fancy third at_the Guild) (85Q; S1.25)—“Of Life and’ 
Roosevelt. _ “Vertigo” is holding Love » a . hdie ,; Weak $1,500 Last j 

Btr brfZ S rirtpC *•**’ “ Ever >' Second Counts” (In- 

«™£ , ^ t - he har( ?-ticket,. first week of die) $7 000 in 5 days | 

^Windjammer’ arithe Opera House Embassy .Community) il,200; 70-! 
finished tnm. Search for Para- 90 )—“Horrors of Dracula” <U) and j 

dl KM “ c fin fK in T> „ P ^ ace i?? n - 0 “Thing Couldn’t Die” (U) (2d wk), 
while South-Pacific ’ is solid in Smart $4,000. Last week, $8,000. 
14th frame at MeVickers “Around Heights Art (Aft Theatre Guild) 

i925] Sl-25)-^“Miss Julie” (Indie).' 
$5th .round^a£Todds Cmejtage, okay $2,400 Last.week, “Passion-1 
ate Summer” Hndie> ; $2,500. ! 

^Carnegie (Telera t) ■ U- 2 ^": Hippodrome (Telem’t) (3,700; 90- : 

“Stc e firJS™ Jm2 $L25)^‘Bfavados’\ -(20'th).. wk):f 
Alyster^of Picasso ILopert) (3d okay jn.ooO./ Lastweek,$16,500; ! 

000 x>r over opening stimziTat the; loaded with Modest to oass- * ^cond. 

Music Hall. ’■Bravados” looks to ably good crossers -“Time To Love - *‘Law and Jake Wade” looms a 
hit a fine $45,000 on initial round Time S To Die” is rated fairly nice hest of^newcomers. with a fair $18.-. 
at tlie Paramount , It^aSyettl ^hiie Vwnge ot “High 

The Vikings” is holding in Frankenstein” looms passably fine school Confidential, ^ also new, 
amazing'fashion on third session at at Paramount. “Kings Go Forth” ?«^ a P es SI H n ?15,000 m three houses, 
the Astor and Victoria, where day- looms okay at the Teck, But else- , p eter Pan, back oh reissue, 
dating with $28,000 likely at the where; biz is mainly soft. looks only mild around $15,000 in 

wk). Fine $3,000. Last week, 

Lower Mali (Communityv , (500; 
70-90)—“Witch” (Indie) and “An- 

££ ica *f!? (B ^ K) J 3 '® 00; I gelika” (Indie) (5th ;wk). 

—“No Time, for Sergeants” (WB) 
(3d wk). Loud $37,000. Last week, 

$1,800 after, $2,200. 

Ohio ; (Loew) (1,244; $1.25-$2,50) 
—“South Pacific” (2Qth) fl3th wk). 

E s ^ ul « , (H &E _Ba!aban)_ 1 (1 350; pissing $9,000. Last week, $9,500! 

. $1.50)—“Chase a Crooked Shadow' 

(SW-Cinerama) (1,523; 

$l-25-$2.40) — “Seven Wonders of 
♦Hot Spell .(Par) (3d wk) $6,200. World" (Cinerama) (22d wk). Up 

.«i k P a ^ ,ck ( 5 &K) 9 ?AV 25 "I to big $11 500 after $10,000. 

Machine Gun KeUy (AI) and state (LoewO (3.500; 75-90)— 

* Bomdc Parker Story (AI). Ro- “Kings Go Forth” (UA). Excellent 
l $17,000. Last week, “High School 
Rebel (BV) ; (3d wk)^. $8^0®* Confidential” (M-G), $12,000; : 

.Loop <Telem_t) 606; 90-$1.50)— Stillman (Loew) (2,700; $1.50- 
.-Adam and. Eve (Indie). Boff $ 2 . 75 )—“Gigi” (M-G), Opened ‘to- 
$17,500 Last week, _ Ber- day (Tues.). Last week, “King Sol- 

ge £| v l I ? dle) omon’s Mines” and “Seven Brides 

*o^ Vicke ^ for Seven Brothers" (reissues). 

dating with $28,000 likely at the where; biz is mainly soft. iqoks^ oniy mua around $15,000 in 

latter and $31,000 for the Astor. Estimates for This Week four locations. 

"This Happy Feeling” shapes fine ! Buffalo (Loew) (3,500; 70-90)— ^rd-ticket pix generally, con^ 

$13,00.0 in second at the Mayfair. .: “Law and Jake Wade” (M-G) and “ nue to show good results. “Wind- 

Pic held only six days at the Guild j “Gunsight Ridge” (UA). Lean $9,- j°P ms flashy $18,000 in 

(landing $8,000) because, house! 000. Last week, “Thunder Road” . Chinese week. “Around 

opened “Proud Rebel” yesterday I (UA) and “Gun Fever” (UA) (6 World m 80 Days” is great $17,000 

(TuesJ. j days) $6 500 m 80th stanza at Carthay. 

“Vertigo,” Jiolding eight days in I Center’ (AB-PT) (3,000; 70-90)-^ '. .■ 1 1 ° 1 0ms ^rong $12,000 

fifth (final) week at the Capitol, ( “Bravados” (20th) (2d wk). Down T •x!r >11 ^ w00 . d , 1 P ? r week, 

looks to get an okay $31,000 for yto'$6,500. Last week, $8,000. ^ e A f, re Io °ks .sturdy 

this closing round. “High School Century (UATC) (1,410; $1.50- fM°° m seventh round in two 

Confidential” is down to a mild $3)—“Bouth Pacific” (20th) (6th S P°»- 

$9,000 in six days at the State, wk). Fairish $8,500, Last week, Estimates for This Week 
‘King Creole” is being launched $9,800. ; ^ ^ v Four Star (UATC) (868; 90-$l 50) 

at this house tomorrow (Thufs.). * Lafayette (Basil) (3,000; 70-90)— —^‘Voice in Mirror” (U> Dim 

“Case of Dr: Laurent” landed a ^ime^ To^Love, Time to Die” (U). $2,200. Last week, “Red- and 
smash $16,000 at the Trans-Lux 52d ^.e, $1Q,000 or near.. Last week. Black” (DCA) (4th wk). $2,200. - 

Street opening week, which is very _ Gl fl s _ ? n T-.° ose „ LlVC Los Angeles. Warner Beverly 

close to the “La Strada” mark at JL'F’tf r® nnnn- 7 n (F XF'^ W) # (2 ’9? 7: !-612; 90-$1.50) 

the theatre. nn ? ara, S£ UI,t (3 1 ’ 000 v 7 °,; “ Bed of Grass” (T-D and. 

Nearly all hard-ticket pix shapes (Col) and “Curse of Denaoti’MCol) Dull $6,200. Last 

visitor interest and added perfoiv a ud “Man Who Died Twice” (AI), (NTA) “Gulliver’s Travels” (NT4) 
mances. "Around World in 80 $1^ 000 s veis „ liN } 

Days” is climbing to a great $35,- T^ck (Loew) (1 200- 70 $1 25)_ ^h SU RnioH7‘ 3 ? 0 ‘ u V?r - er T?^ erly 

000 in 89th stanza at tbe Rivoli, Forth” (UA).^Qkay $9,- ^^e v^n 1 !^ 6 Frank^nstein^'lcol)* 

th‘s being amazing money for stage 000 Si over. Last week. "Hill to «i 5 800 Frankenstein (Col,. 

bushing tf^fortO^'iZsS in $1,500 at ? IrXwood. Wiltern. State lFWC- 

2Mh wfek at th?PaSS * 8 ’ - OO^W- SW-UATC) (756; 2.3M; 2.4D4; 90- 

^otn weex at rne r-aiace. Cinema (Martina) (450; 70-$ 1.25) $1.50)_“Hieh School rnnffdpnti- 4 1 #> 

“South Pacific” upped to gfeat —“God. Created Woman” (Kings) (M-G) and “Teenage Doll” (AA) 
$39,500 In 14th session at the (9th wk). Socko $3;000. Last w^k. Slim $15 000. Last week Hollv- 
Criterion. Gigi still is running $3,200. wood with Downtown, El Rey, Fox 

capacity at the Royale m seventh -:-— Beverly. “Bridge on River Kwai” 

Hub; ‘Sgls.’ $24,000 

Boston. July 1. 

Big, new product boosted grosses 
at deluxer this week despite a mild 

■'$*$> - tl “ S ?. uth , W Average on 10 days; ; 

(14th wk). Great $33,600. Last ■- ■ 

week $29 500 • • 

Monroe’(Jovan). (l v 000; 65-79)— <!/• * If ■ OAA 

“Crash Landing” (CoD-and “Going RlflCFC HAlCV /III'B 
Steady” iCol). Fair $4,200. . Last lyilgO IlUldj 
week, “Northwest. Mounted Police” ■ . . ^ 

(Par) and “Blaze of Noon” (Par) f* ■ in - 9 Afij /vaa 

<r <?pera S) Hdui 00 (NaT Th.) (2.350; HllD) OfftS* vZ4,0(H) 
$1.50-$3.50)—“Windjammer” (NT). 7 O Y ’ 

First week, was trim $32,000. Bn«!tnn Tnlv 1 

Chriental. (Indie) (3.400; 90 t$L 50) Big, new product boosted grosses 
at deluxer this week despite a mild 
Thing That Couldn t Die (U) {2d beat waVe Leading: the pack is 
(Continued on page 10) ; “King’s Go Forth” heading fori 

# ~ # ~ w lofty gross at State. “No. Time For 

Wllfincrc Rur NniCP lli Sfi^eants” is big at Memorial. 

VllUUgb Dig NUbe IO “Proud Rebel” is slick at the Keri- 

I^11* CIO AAA. more. .“Saddle Wind” is sturdy at 

L Yllle, JI j.UQU Vertigo Orpheum. “Attack of 50 ft. Wom- 
- U L CP OJ <Ei 'L,* DIP tF’ is nice at Paramount and 

Hot 6G, 3d, Eternity 8iG ^“ w ^ tes T hi , w««k 

Louisville, July 1. Astor IB&Q) (1.372; 75-$1.50)— 
Big noise here this week is “The “10 North Frederick” (20th) (5th 
Vikings” at the United Artists, wk). .Oke $7,000. Last week, ditto, 
where it shapes great. “From Here Beacon . Hill (Sack) (678; 90- 
To Eternity,” out on reissue at $1.50)—“Peter Pan” (BV) (reissue) 
Rialto looms okay. “South Pacific” (3d wk). Neat $6,500. Last week, 

Criterion.. -Gigi” still Is running $3,200. 
capacity at the Royale in seventh 
round. 4 «|«| 

Estimates for This Week • l/|ftj 
Astor (City InvJ (1.094; 75-$2)— f U 
‘'Vikings” (UA) 3d wk).. Current 
round ending today (Wed.) is head- jj 
ing for great $31,000. . Second, 

$35,500, over hopes. Stays on, ha- « 
til rally. ' • 

Baronet (Reade) (430; $1.25- 

$1.70)—“Blue Murder at St. Trini- .Bain 

‘Vikings’ Record 
$20,01 in Philly 

(Col) (5th wk. Hollywood.. Down¬ 
town; 1st wk. El Rey, Fox Beverly), 
$15,100. State, “Respectful Pros¬ 
titute” (Man) “Black Tide” (Man) 

Downtown, Hawaii (SW-G&S) 
(1.757; 1 106: 90-$1.50)—“Goddess” 
(Col) and “Paradise Lagoon” (Col). 
Soft $6,700. 

Wikings' Big Noise In 
L‘?ille, $13,000; ‘Vertigo’ 

Rialto looms okay. “South Pacific” (3d wl 
in eighth week at the Brown still $8;000. 
is solid. “Vertigo” continues poterit . Bosl 
in third week at the Kentucky. $1.25-5 
Estimates for This Week . dise” 
Brown (Fourth Ave.) (1,000; UJjOOi 
$1.25-$2) -rri- “South Pacific” (20th) „_ C ?P 
(8th wk). Helped by record sales, 

Baronet (Reade) (430; $1.25- Philadelphia, July 1. Hinstr^i New F«v iminwn 

$1-70)—‘Blue Murder at St. Trim- Balmy weather melted Sunday ^ 7 sV- Pt 7 fis' 

ans” (Cont) ( 6 th wk). Fifth stanza trade and will hurt the general 1715^1 2 ^R-°^f ^n/ 2 ' 752 '‘P^r 

tourtn, $8,400. ■■■■ ■■ . ■. ■ .ings is heading for a new house nn e » (2nth) Mild -tisnnn tic) 

“Vertigo^°(Par)'^5ti?kSt $ ^k°) re ^" : -4?t'with, a- weffc' (2 LSola' M ^ith $1 R& Iris! 

— vertigo (par) (5tn-nnai wk , smasb take. “Time To Love and “God’s Little Arre” (iTAi ifith u.-vj 

This session ending today (Wed,), Time To Die” shapes nice at Ar- *l5l00 • tU A LA 6t " k> ' 

2, da X?’ cadia despite heat and newspaper Downtown Paramount Vorue 

$25,000. Fourth was $25,500 bet- strike. “Gigi” is rated smart at (ABPT-FWCi^iS^OO- 625* 

ter than ^expected. Kings■■ .Go the Boyd though the advance was 1326 - 99 -SI 50) “Law and Jark 

(C ontinued on .page 10, 

is ( . 2 ^ th J “Time to Love and Time to Diet’ API * f O 1 oilp 

(15th wk). The 14th round ^finish ed (U) Nid e $ 10,000 or near. Last VlklOSS jOCRerOO 24 ?G 
Sunday (29) was sock $39,500 m week; “Law and Jake Wade” (M-G) n , ”■ “ £ 

I^ows, The 13th week was (2d wk), $5,000. Boyd (SW) (1,430; Pifh ' Stlirilv 

$35,800 _ ;■ .. . , $L25-$2.75)—^”Gigi” (M-GX Smart 1 lll > OlUlUy LLU f 

^ ts ,! Da Jf 1 ?! ( 4 J5 9: 9 °-f 1 - 8 P ) $16,000. Last week, closed. (f; Ilf QP 

— The Key (Col)/ Opens today Fox (National) (2^50; 65-$1.80)— iligl 11U, DrdVdGOS Oil 

J^ d v ■ o F0l ^ s Bergere “io North Frederick” (20th) (5th . ^ pmch„r«h t„i v i 

(Indie) ( 5th wk- 8 , /days), . okay wk) Neat S 9 500 Last week ■ , Pittsburgh, July 1. 

$5,100 after $6,000 in fourth full Sio 500 ' 1 '' ’ ' ’ ' k ’ . Couple of big ones, “The Vik- 

•week. Goldman (Goldman) (2^50* 65- a ^ Eenn and “No Time lor 

• Guild '-(Guild). (450;.,.$1't$1-;75) / : :-^.-'^D . ^ 2 tal11 ^’ * r * 

“Proud Rebel” . (BV). 

Pitt; ‘Sgls/ Sturdy 22G, 
WM& ‘Bravados’ 8G 

Pittsburgh, July i. 
Couple of big ones, “The Vik¬ 
ings” at Penn and “No Time lor 
Sergeants” at the Stanley, are 

*T 49) -z- “Horror of Draenla” (TT) , Niamey, 

and "Thing That Couldn’t Die" 5 ^P%h?*»^!S".?S5!SS P - 

• Boston (SW-Cinerama) (1,354; 
$1.25-$2.65). — “Search, for Para¬ 
dise” iCinerama) (32d wk). Good 
$14,000. Last week, ditto. 

Capri (Sack) (990;. 50-$1.50)— 
“Bridge On River Kwai” (Col) (10th 

tom wa;.. neipeu uy iet;ot:a ,, e-r nniv T „, 0 oV 

likely fine $10,500, after last week’s ^k). . sl ick $7,000. Last. week, 

$11000 $8,000. 

Kentucky (Switpw) (900; 50-85)— 

“Vertigo” (Par) (3d wk). Still po- Gideon s Day^ -(Col (3d wk^This 
tent at $6,000 after last week’s week began Sunday Second 

$8,000. week; neat $7,000. Last week. 

Mary Anderson (People’s) (1,000; 
50-85)—“Thunder Road” (UA) and 
“Ride Out For Revenge” (UA). 
Medium $5,000. Last week, “Mara-, 
caibo” (Par) and "High Flight” 
(Col), same/. 

Fenway: (NET) (1,373; 60-$L10)— 
“Attack of 50 ft. Woman” (AA) and 
“War of Satellites” (AA). Nice 
$5,000. Last week/: “Bonnie Parker 
Story” (AI) and “Machine Gun 

Rialto (Fourth Ave.) (3,000; 60- Kall y” ‘ ( AI) - $ 4 -P6°; 

85)—“Here to Eternity” (Gol) (re¬ 
issue). Still packs strength, with 

Gary (Sack) (1,340; 90-$1.75)-- 
Young Lions” (20th) (lQth wk). 

aopucy. p.uu ydUAS aucugtu. . mui • -. -- . x-. AAA 

$8,500 in • prospect. Last week. Good $7,000. Last week, $8,000. 

“Proud Rebel" (BV), $8,000. . ■ ---—-- . fT> „, Wntcu w 

United Artists (UA) (3,000; 75- —“Proud Rebel” CB\).. Hotsy $8,- 
$1.25) — “Vikings” (UA), upped 500. Last week, Smiles t Summer 
scale not keeping ’em away and Night” (Rank) -and . A|ligator 
looks great $13,000. Last Week, Named ■. Daisy” r (Rank) (btn wki, 
“Haunled Stranger” (M-G) arid $3,600. . ■... nnn . J/ 

“Fiend Without Face” (M-G V Memorial (RKO) (3.000, 60- 

$5,500. . ' (Continued oil page 10) I 

Kenmore (Iridie > (700; :• 85-$1.25) 

yesterday (Tries.). In ahead, “Hap- my so-so $9 OOO Last week T e ?’ wi th former in front by a 
py Feeling” (U> (2d wk-6 days), “Left-Handed^ Gun” (WB) and slj ght margin because of higher 
was okay $8,000 after. $8,500 on “chase Crooked Shadow” (WB) f, cale -; t They'D both hold, natch! 
opening stanza, . • tanno • • • ’ Sc will “The Bravados” at Harris 

Mayfair (Maurer)/ (1,736;* 79 t ^ Midtown (Goldman) (1000* $2- althou S h a b: t routine. “Gigi” 
$1.80)—“Happy Feeling” <U). (3d s 2 75)—“South Pacific” (20th) (14th °? ened roa dshow engagement at 
Wk). . Initial holdover round ended * vk ) strong $11000 Last week Warner to rave notices but so far 
yesterday (Tues.) was iiice $13,000. oo ooo g ' ’ * • ’ hasn’t developed into anything 

First, $20,000. Kandolnh (Goldman) (1250- 65- x ^ e , I ? lblin 8 a smash. “South Pa- 

Normandie (Trans-Lux) (592; 95- $i 80)—“Peter Pan” (BV) (reissue) ls off a bit at Nixon but still 

$1.80)—“Poor But Beautiful” (T-L) f 2d wk ) Flat $6 500 Last week. V 1 -^e money. “Happy Feeling” is 
(4th wk). Third session completed <g qqo - . ' ’ • holding four , extra days at Fulton. 

Monday (30) was fair $3,500. Sec- ^ Stanley (WB) (2,900; 99-$l 80) — Estimates for This Week 
(Continued on page 10) . “Vertigo” (Par) (5th wk). Good Fulton (Shea) (1,700; 85-S1.25)— 

' ■ v ,,, , ■ ■■ ■■..... ■ ■■ $8,000 of near. Last week, $10,000/ “This Happy Feeling” (U) (2d wkk 

■'"*? M . • . Stanton (SW) (1,483; 99-$1.49)— Gets four extra days before “Time 

; Estimates Are Net . “Proud. Rebel” (BV) (2d wk). to Love and Time to Die” (U) opens 
Film gross estimates as re- Modest $6,500. Last week. $8,500. today (Tues.). Abbreviated session 
■ ported herewith froin the vsri- .Studio* (Goldberg) (385*^90-$!.80) will do least an. okay .$2,50(X Last 
mis kev cities “are npL ie “” “Light Across Street” (Indie) week, surprised at $7,000. 

without usual fax Distrih.' and “Wild Fruit” (Indiek Mild Guild (Green) (500; 99-$1.25) — 

utors share on net fake when $3,400. Last week, second-runs. “Deadlier Than Male” (Cont) and 

tKo Trans-Lux (T-L) (500; 99-$1.80) “A Novel Affair” (Cont). Doing 
Sitimsfari riot — “Vikmgs" (UA). Record $20,- little around $1,200, Last week, 

estimated figures are net in- 000, or near* Last week. “Desire” “Last Bridge” (Union) (3d wk) # 

co ™®- 4 , : Under Elms” (Par) (4th wk), $1,800. 

. The parenthetic admission $4,000.. Harris, (Harris) (2,165; 85-$1.25) 

prices, however as indicated. Viking (Sley) (1,000; 99-$1.49>— ^-“Bravados” (20th). Good reviews 
include the U. S, amusement , "God’s I/ittle Acre” (UA) (5th wk). but Gregory Peck starrer is being 
tax. Steady $10,500. Last week, $9,000. (Continued on page 10) 

Estimates Are Net 

Filin gross estimates as re¬ 
ported herewith from the vari¬ 
ous key. cities, Hre net; i.e. f 
without usual tax. Distriih 
utors share. on net take, when 
playing percentage, hence: the 
estimated figures are net in¬ 

The parenthetic admission 
prices, however as indicated; 
include the U. S, amusement 
tax. . 7 ■ 




Wednesday, July 2, 1958 

‘Gig? Capacity $16,000 Paces D.C.; 
‘Bravados’ Lively 14G, ‘Kdai’ 9G, 16th 

Washington, July' 1. '+ 
"Gigi.” launched by a flashy 
preem at the Columbia, is bright-; 
ening mainstern b*o. with a capac- 
itv initial week on hard-ticket 
policy, “Attila” also shapes solid 
in two houses. Three other new¬ 
comers are less sensational, though 


(Continued from page 9) 
Mines” (M-G) (reissue) .(Downtown 
Par), "18 and Anxious” (ABPT) 
(m.o.) (Vogue), "Thunder Road” 

generally steady. • .. (6 days). $9,900. Vogue, Ritz with 

Estimates for This Week ! Orpheum, “Happy Feeling” (lj). 
Ambassador - Metropolitan (SW) : “Big Beat” (U), $11,900.: 

(1.490; 1,000; 90-$1.25)—“Attila” fox Wilshire (FWC) (2,296; 

(Indie). Great $18,500. Last week. $i.50-$2.50)“Vikings” (UA) <2d 
“Vertigo” (Par) 1 4th wk). $16,i00,.[ wk) Big $22,000. Last week, 
Capitol (Loew) <3.434; 85-$1.25)j $29,800. 

—^“Bravados” (20th). Pleasing $14.- pantages (RKOJ <2,815; 90-$2)— 
000. and may hold. Last week., "Bravados” (20th) (3d wk). Pale 
“Thunder Road” (UA), $9,000. * $8,500. Last Week, $6,800, . 

Columbia (Loewi Fine Arts (FWC) <631;;$l-50- 

f' P V * $2 50) — "Bolshoi Ballet” (Rank) 
$16,000 lnoms. Stays _ . (4th wk) stQut $4,200. Last week, 

Keith’s (RKO) <1.850; 85-$1.2o)—j; $5 500 . 

“Horror of. Draeula" <U) and 
“Thing That Couldn’t Die” <U). 
Okay $8,000 or near; Last week; 
“Peter Pan” (BV) (reissue), $8,000. 

Palace (Loew) (2,350; 85-$1.25I— 
“Proud Rebel” (BV) (2d wk). Solid 
$14,000 after $19,000 opener. Holds. 

Plaxa (T-L) (276; 90-$1.50)— 

“God Created Woman” ‘Kings) 
(34th wk). Steady $8,000 for 4th 
consecutive week. 

Trans-Lux (T-L) (600; $1.25-$2> 
—“Bridge on River Kwai” (Col) 
(16th wk). - Bright $9,000 : after 
$10,000 last week. Holding. 

Uptown (SW) (1,100; $1.25-$3)— 
“South Pacific” (20th) (13th wk). 
Hep $14,000. Last week. $14,500. 

Warner (SW-Cinerama) (1.300; 1 
$1.20-$2.4Q) — "Search for Para¬ 
dise” (Cinerama) (26th wk). Fine 
with $9,500 after fast week's $9,000. 
Stays on. 

‘Yikings’ Smash 15G, 
Port;; ‘Sgts/ Big 14G 

Portland, Ore., July I. 

Biz is on upbeat here this round, 
with several blockbusters at the 
wickets beating the hot weather* 
However, a break in the 100-degree 
heat is helping. “South Pacific” 
is pushing ahead in fifth round at 
the Broadway. "The Vikings” 
looks to get the biggest coin being 
smash at the Liberty but is closely 
pursued by "No Time For Ser¬ 
geants,” great at the Fox. "Ver¬ 
tigo” looms nice in second round 
at Paramount. 

Estimates for This Week _ 

Broadway (Parker) (890; *51.50- 
$2.50‘—“South Pacific” (20th) < 5th 
wk'. Great $13,500 on two-a-day 
policy. Last week, $12,800. 

Fox (Evergreen) U.536; SD$150) 
—“No Time For Sergeants” <WB). 
Rousing $14,000. Last week, 
“Peter Pan” (BV) (reissue). S6.200, 

Liberty (Hamrick) ‘1,865: $.1- 
$1.50)—“Vikings” (UA). Socko. 
$15,000 or near. Last week, 
‘‘Haunted Strangler” <M-G) and 
“Fiend Without Face’ 

Orpheum, El Rey, Fox Beverly. 

(Metropolitan/FWC) (2;213; 861; 

1.170; 90-$1.50)—‘Bridge on River 
Kwai” (Col) (2d wk, El Rey, Fox 
Beverly). Okay $9,700, 

Hollywood Paramount (F&Ml 
1,468; $1.25-$2) — "Vertigo” (Par) 
(5th wk). Hefty $12,100. Last week, 

Egyptian (UATC) (1,392; $1.65- 
$3.30)—“South Pacific” (20th) (6th 
wk). Proud $27,500. Last week, 

Chinese :(FWC> (1,408; $1.75- 

$3.50)-^-“ Wind jammer”. (NT) < 12th 
wk). Flashy $18,000. Last week, 
$ 20 , 200 . 

Warner Hollywood (SW) (1,384; 
$1.20-$2.65) r- "Seven Wonders” 
(Cine) started 56th week Sunday 
(29) after fancy $15,600 last Week. 

Carthay (FWC) (1,135; $1.75- 
$3.50) — "Around World in. 80 
Days” (UA) (80th wk). Plump $17,- 
000. Last week, $16,800. 

Rialto, Iris (Metropolitan-FWC) 
(839: 825; 90 -$l.50)—“God’s Little 
Acre” (UA) (7th wk), Nice $6,600, 

Crest, Sunset (Lippert-Cohen) 
(800; 540; $1.25-$L50) “Confes¬ 
sions of Felix Kriill” (Indie) and 
"Plea for Passion’.’ (Indie). Nifty 
$5,300. Last week, "Diary of Bad 
Girl” (Indie) (2d wk), $2,900. . 


(Continued from page 9) . 
$ 110 )—"No Time For Sergeants” 
(WB) and “Badman’s Country” 
(WB). Sock $24,000. Last week; 
“Oklahoma" (20th) and “Carousel” 
(20th) (reissues), $10,000. 

Metropolitan (NET) (4.357; .70- 
$1.10)—‘-Vertigo” (Par) (5th wk). 
Oke $6,000: Last week, $9,000. . 

Paramount (NET) <2,-357; 70- 

$1.10)—"Attack of 50 ft. Woman”. 
(AA) and "War. of Satellites”. < AA). 
Bright $15,000. Last, week, “Bon¬ 
nie Parker Story” (AI) and “Ma¬ 
chine Gun Kelly” (AI), $9,000, 

Pilgrim (NET)■ (1.900; 60-$l,10>— 

“Camp on Blood Island” (Col) and 
j "Snorkel” (Col) (2d wk). Big $10,- 
$3,400. . . 000. Last week. $15.000,. ; 

Orpheum (Evergreen) U.600; $L; j S axon (Sack* (1,000; $L50-$3 I 30> 
$1.50)—“Susannah of Monnties f j __v S outh Pacific” (20th) (12th. wk). 
(NTA) arid “Gullivers Travj-Js Gre at $17,000, Last week, $18,000.-. 
(NTA) (reissues*. Okay $6 000... Trjills _ LlIX (TrL y (730; 75-$l:25> 
Last week. Revenge +ranken- | _.. poor B dt Beautiful”' < Indie) and 
stein” 'Col* and ‘ Curse of Demon * ..p^ Bags. Full” 1 indie) (2d wk). 
(Col), $6,100. _ . C1 | Oke $3,500. Last week, $4,700. 

• Paramount (Port-Par) <3.400; _$1- 0rpheum ,Loew) (2.900; 75- 

Sl.5.0)—“Vertigo,’ (Par) and Hot j 2 su_“Saddle Wind” (M-G) and 
Spell” .Par) «2d wk». Fine- $7,000.: Wdy 

Last week, $ 8 , 1 00, $12,000. Last week; "High School 

Confidential” . (M-G) and "Return 

PITTSBURGH { to Warbow” (CoD .(2d wk). $6,500. 

/r’ontiniiptl from Dace 9) I -State .(Loew) (3.600; 75-$1.25)-j- 
(Continued irom page .* Kings Go Forth „ Torrid 

hurt by stiff competition. Barely | $20 000 Last week, “God’s Little 
ckay at $8,000. It sticks, however: Acr ’ e » (UA) and “Toughest Gun in 
Last week. “Naked Earth” (20th),. Tombstone” <UA) (4th wk), $5,000. 

Last week, 


Nixop (Rubin) (1,500; $1.25-$3)— 
“South Pacific” '20th) (13th wk). 
Dropped slightly but on. whole 
holding up surprisingly well, and 
should have no! trouble spanning 


( Continued from /page 8) . 

On final week, quick pickup to big 
snouia nave no truuuie Mpaumug ’ ” pk cr ROO 

&VSSSV88F E00d 

Penn 'UA( (3.300; 99-Si.oO) —;That Aprils Here ,«|D) jfooir' 

“The Vikings” (UA). Big $24,000 or ' fi 232- ST50- 

Hriiify" $ ici£- 

(M G) $9 500 S h 1 C fid ^ 1 . erama) (13th wk).. Sturdy $9,500. 

* 60-SB - 

7" Cost .^f 4 - n ?u- "Thunder Road” (UA). Dull $9,500, 

anS S On=ht to d"o S 3 20 Q ^nywJy Tast week, “Brother^ Karamazov": 
t&- week h ‘ ^lam&to 0 : <M-G) (5thwk), $8,000. 

(Indie* (2d wk), $1,900. 

Stanley <SW* (3.800: 85-$1.25)— 
“No Time for Sergeants” (WB). Big 
ho^e back in the money again 
after a long dry spell! A cinch for 
a lofiy $22.U00, and may top that. 
Last week “Lone Ranger and Lost 
City of G-.-Id" (UA). $4,000. 

W«rnrr (SW) <1,500; $1.25-$2.50) 

Blakeley Leaves Film Biz . 

Wichita Falls, Tex;, July 1.. 

Chaster. A. Blakeley has resigned 
as manager .of the Seymour Road 
Drive-rin Theatrg here operated by 
Weiterprises. . He-ll reenter' "civi¬ 
lian” biz in -Oklahoma. . 

Melvin Kelly, general manager 

«!— “Glgl 1 Opening stanza of the circuit, came in from Dallas 

v.on’i he ri'Oie than $11,000^ which] to fill in as temporary manager 
is disappointing. until a replacement is named. 

‘yikihgs , Boff $19,000, 
Seattle; ‘Kings- $7,000 

Seattle, July 1. 

Seattle’s heat Wave tapered off 
as. the week progressed and this 
provided b.o. relief.. The Coliseum 
is rolling with a big one, "The Vik¬ 
ings,” which looks huge on open¬ 
ing week.. "Kings Go Forth” also 
is big while "South Pacific” is up 
to a great figure in fifth round. 

Estimates for This Week 

Blue Mouse (Hamrick) . (800; 
$1.50 t$ 2.50) — . "South P a c i f i c” 
(20th) (5th . wk). Great $10,500. 
Last week, $9,800. 

. Coliseum (Fox Evergreen) (1,870; 
95-$l .50)—‘ ‘The Vikings”. (UA). 
Huge $19,000 or over. Last week, 
"Revenge Frankenstein”. (Col). and. 
"Curse of Demon” (Col), $9.20Q. 

..Fifth Avenue (Fox-Evergreen) 
(2.500;. 95-$l.50)—"Vertigo” (Par), 
and “Paradise Lagoon”. (Col) (2d 
wk).. Swell $7,000. Last week,- 

Music Box (Hamrick) (850; 95-. 
$i.50)-^“Kings Go Forth” ..(UA): 
Big $7,000. 

Music Hall (Hamrick). (2,200; 95- 
$1.50)—"Attack of 50-Ft.: Woman” 
(AA) and-"War of Satellites” (AA). 
Drab $5,500. : Last week, “Proud 
Rebel” (BV). and. "Across Bridge” 
(Rank), $4,200. 

Orpheum (Hamrick) (2,200; 95- 
$1.50)—"Haunted Strangler” (M-G) 
and "Fiend Without Face” (M-G). 
Poor $4,000 in 6 days. Last week, 
"Law and Jake Wade” (M-G) and 
"Handle With Care” (M-G), $4,100. 

Paramount (Fox-Evergreen) 
(3.107; 95-$1.50)—‘‘River Kwai” 

(Col) (15th wk). Good $5,000. 
Last week, $4,400, 


(Continued from page 9) 
ond was $6,000. “Light in. Forest” 
(BV) opens July 10. ^ 

Palace (RKO) (1,642; $l-$3) — 
"Bridge on River Kwai” (Col) (29th 
wk). The 28th session completed 
yesterday : (Tues.) was sockeroo 
$28,300 for 12. shows! House went 
on two-shows per day -schedule 
Monday (30). The 27th week, $25,- 
800 for 10 performances. 

Qdeoh (Rank) (854; 90-$ 1.80). — 
"The Key” (Col). Opens today 
(Wed.). In, ahead, “Law and Jake 
Wade” (M-G) <4th wk-5 days); fair 
$5^0ff. Third full Week,.$6,500. 

Paramount ‘AB-PT) (3,665; $1- 
$2) — "Bravados” (20th K First 
round ending: today (Wed) looks 
like fine $45!0Q0. Holding, natch! 
In ahead, "10 North Frederick” 
(20th) (5th wkr5 days), $20,000. 

Rbyalc (Loew) (934; $1.50-$3)— 
"Gigi”, (M-G) (7th wk). This ses¬ 
sion. finishing, .tomorrow (Thurs.) 
looks like capacity $19,300. Sixth- 
was same. Stays. 

Paris (Pathe Cinema) (568; 90- 
S3.80) — "God Created Woman” 
(Kings) (37th wk). The 36th frame 
ended Sunday (29* was smash 
$7,800. The 35th week. $8,506... 

Radio City Music Hall (Rockefel- 
leysK (6.200; ,90'$2.75)—“Indiscreet” 
(WB) and new stageshow. First 
session ending today (Wed.) is 
heading for a mighty $190,000 or 
better.: Holds, naturally. In ahead 
“No. Time For Sergeants” (WB) 
and stageshow (4th wk^, $140,000. 

•Rivoli. <UAT) <1.545; $1.25-$3.50) 
—“Around World” (UA) (90th \vk): 
The 89th week concluded yesterday 
(Tues.) was great $35,000 for 15 
performances. The 88th week was 
■ $33,000 on same number of shows* 

Plaza (Lopert) (525; .-Sl!50-$2)— 
"Guendalina” (Lope). Opened last. 
Saturday (28). In ahead; “Witness ' 
For Prosecution” (UA) (20th wk). \ 
big $6,200 for 8 days, for a highly 
successful lohgrun here. 

, Roxy (NatT, Th.) (2,710; ; $1.75- ! 
$3:5.0‘—“Windjammer” (NT) (12th S 
wk). Current round \vinding today I 
(Wed:) looks like okay $32:500. The 
11th week was $34,000. Continues. 

. State (Loew) (3,450; 50-$1.75)— i 
‘‘High School Confidential” fM-G) i 
(5th-final wk). .; Looks like fair! 
$9,000 in 6 days, Fourth full w r eek 
; $12,600, , better than expected. 

; “King Creole’- (Par) opens tomor¬ 
row (Thurs.). 

. Sutton (R&B) (.561;; .95-$l!75)4— 
“Your Past Is. Showing” (Rank). 
Opened .Monday. (30). In;. ahead, 
.“Roohey.” (Rank). (4th wk-4 days), 
thin $3,500 after $6,200 for third 
full.week. ‘ . 

Trans-Lux . 52d St. (T-L) (540:. 
$1.25-$2)—“Case: of Dr. ..Laurent” 
(T-L) (2d w : k). First week ended 
yesterday (Tues.) was smash $16!- 
000, very close to "La.Strada” (T-L) 
mark. In ahead, "Rouge et Noir” 
(DCA) (11th wk)... Strong $5,600, 
for an unusually nice longruh. 

: Victoria (City lnv.) (1,003; 50-$2) 
—‘‘Vikings” (UA) (3d wk). This 
round winding up today (Wed.) is 
heading for smash $28,000. Second: 
was $31,500. Stays on, = of course. 

. Warner (SW-Cinerama). (1,600; 
$1.80-$3,50)—"This Is Cinerama” 
(Cinerama) (9th wk). Eighth stanza 
ended, last Saturday (28) was okay 
$17,100 for 10 performances. The 
seventh was $16,700 on same num¬ 
ber pf shows; "South?Seas Adven¬ 
ture” l Cinerama) ope ns-July'15. 

Week Ended Tuesday (1) 

iV* Y. Stock Exchange 



High Low 

Weekly Vol. Weekly Weekly 



in 100s 





1914 14 

ABC Vending 75 

18 14 


■17 5 4 

' — 7.4 

18 13. 

Am Br-Par Th 212 

1 fitk 



' 4-D -8 

32 24!i 

CBS “A’ 

’.... 75 


■ 30 V 4 



3134 2414 

CBS "B’ 

*.... 50 


3034 , 

- 30V4 

— J 4 

18 1214 

Col Pix 

..... 40 




— H 

I 614 1374 






— 7b 

247s 14 

. Disney 

..... 242 





11134 971B 

514 334 

Eastman Kdk. 137 



:ll 134. . 
4 3 4.. 


11 IT 8 
4 J "2 




List Ind. .... 110 



-f 3 8 



Loew’s __ 875 







Nat. Thea... 110 




40 V* 


Paramount .. 180 

40 J 4 






Philco ..... 201 




-r l’k 



Polaroid .... 286 




■— 5 s 



RCA ....... 233 




+ 38 

* 774 


Republic .... 30 



6 3 8 

+ % 



Rep.; pfd_ 4 




— % 



Stanley War. 103 




+ % 



Storer . 20 




+■ %. 



20th-Fox . . . . 61 







United Artists 65 




+ % 



Univ. Pix.... 9 







Univ., pfd . .*820 




— % 



Warner Bros . 20 

. 2074 





677 k 

Zenith . . . .. 140 



847 8 

+ 2% 

American Stock Exchange 


2 7 8 

Allied Artists. 42 

: 474 


474 : . 

—^ . 



Ail’d Art., pfd 2 




.•.— '14 



Assoc. Artists 58 




+ 7k. 

5 % 


DuMont Lab . 222 




37 a 


Guild Films 1170 



• 4.' 

• —li 



Nat’l Telefilm. 45 



• 874 • 

— % 



Skiatron .... 104 


4% . 

; 434 : 




Technicolor . 141 






Tele Indus. . . 36 

• 8% 



■— %: 


37 k 

Trans-Lux 98 





Over-lhe-Counter Securities 




7574 : 

- +374 

Chesapeake Industries ............ . ...,. 



Cinerama Prod. .....;................. 



Magna Theatre - 




Metropolitan Broadcasting ........ ....... 



Official Films ..............,... ......... 



— H. 



7% , 

: ' +. 7k 

(J* A. Theatres .... 



• Actual Volume. 

(Quotations furnish'd by Dreyfus & Co.) 


( Continued- from page 9 ) 
wk). Modest $13,000. Last week, 

Palace (SW-Cinerama) (1.434; 
$1.25-$3.40) — "Search for Para¬ 
dise” (Cinerama) (lith wk). Fine 
$29,500. Last week, $26,500. 

Roosevelt (B&K) (1,400; 90- 

$1.80)—“The Bravados” (20th) (3d 
wk). Fancy $13,000. Last week,* 
$ 21 , 000 . 

State-Lake (B&K) (2,400; 90- 

$1.80)—"Vikings” (UA) (2d wk). 
Smash $48,000. Last week, $71,000. 

Surf (H&E Balaban) (685; $1.50) 
—“Streetcar Named Desire” ^20th) 
(reissue) (3d wk). Slim $3,100. 
Last week, $6,300. 

Todd’s. Ciuestage (Todd) (1.036: 
$1.75-$3.30)—“Around World” (UA) 
(65th wk). Strong $19^00. Last 
week, $18,500: 

United Artists (B&K) (1,700; 90- 
$1.50)—“Kings Go Forth” (UAT. 
Sock $28,000 or over. Last week, 
“God’s Little Acre” (UA) (6th wk), 

Woods (Essaness) (1,200; 90- 

$1.50)—-“Vertigo” (Par) <5th wk): 
Good $12,000. Last week. $20,000. 

World (Teitel) (606; 90)—“Beg¬ 
gar. Student’’ (Indie), Fair $4,000. 
Laist week, “Bolshoi Ballet”. (Rank) 
(7th wk), $4,000. ' 

Ziegfeld (Dowd) (585; $1.251— 
‘‘Passionate Summer” (Union) (2d 
wk). Warm $6,000. Laist week, 

Ohio Houses’ Fate 

Toledo,; July 1. 

Two eastern Ohio film houses 
are shuttering. The* Liberty The¬ 
atre, only film house in Wellsville, 
O*, closed June 26, and Paul and 
Jack Vogel, sons of the builder of 
the 35-year-old house, will move 
their headquarters to Salem, O., 
where they also have a theatre. 
The Vogels have theatre interests" 
in Maryland, as-well. 

Historic Warren Opera House in 
Warren, 6., operated by the Harris 
interests of Pittsburgh since 1930; 
and built in 1888 as the showplace 
of Trumbull County, faces an in¬ 
definite future. The Harris inter¬ 
ests said it would not renew its 
lease for operation of the theatre 
when its current lease expires next 
Aug. 31. Owners of the building 
would not confirm rumors that a 
parking lot would replace the 
property. . : 

‘Vikings’ Leads Denver, 
24G; Time to Lore’ 13G 

Denver, July 1. 

"The Vikings” is topping the city, 
currently, with a Wham take at . 
Paramount. Naturally, it is staying 
on. “Time To Love and Time To 
Die” is rated solid at the Centre 
and is holding, also. "South Paci¬ 
fic” goes, into 11th week at Tabor 
after a big 10th session. Picketing 
at Denham because “Vertigo” was 
scored abroad, and hurt biz some- . 
what.. Even so, the film is strong- 
enough in third round to stay a 

Estimates for This Week 

Centre (Fox) (1,247; 90-$1.5p)r— 
"Time To Love, Time To Die” (U). 
Fancy $13,000; holds. Last week, 
“Proud Rebel” (BV)‘(2d wk), $8,000. 

Denham (Cockrill) Vi,429;. 70-90) 
—“Vertigo” (Par) (3d wk). Good 
$7,000. Stays on. Last week, 
$ 12 , 000 . . . 

Denver (Fox) (2,586; .70-90) — 
“Peter Pail” (BV) (reissue) (2d wk).. 
Poor $4,500. Last Week; $11,500. 

Lake Shore Drive-In (Monarch) 
(1,000 cars; 65)^—"Teenage Bad 
Girl” (DCA) and "Teenage Wolf 
Pack” (DCA). Good $5,500. Last 
week, "Attack Puppet People” (AI) 
and .‘‘War Colossus Beast” (AI>, 
$ 6 , 000 . ! 

Orpheum (RKO) (2,596; : 70-90)— 
“Law and Jack Wade” (M-G). and 
"Footsteps in Night” (AA). Dull 
$7,000. Last week, "High School 
Confidential”’ (M-G) and “Death 
Small Doses” (indie), $8,000. 

Paramount (Wolfberg) (2,200; 90- 
$1.25) — “Vikings” (UA). Wham . 
$24;000. Stays on.. Last week. “Hor¬ 
ror of Dracula” (U) and “Thing 
That Couldn’t Die” (U). $10,000. 

Tabor (Fox) (930; $1.25-$2.50)— 
South Pacific” (Magna) (10th wk). 
Big $6,000. . Holds. Last week, . 
$7,000. . 

Victory (Yaeger) (1,323; 50-65)— 
Teenage Bad Girl” (DCA) and 
"Teenage Wolf Pack” (DCA). Good 
$2,000: Last week, "Attack. Puppet 
People” (AIP) and "War Colossus 
Beast” (AIP), $2,000. 

Vogue Art (Sher-Shulman) (442; 
75-90)—"Last.Bridge” (Ubion). Fair 
$1,000: Last week, $2;000. -. 

Wednesday, July 2, 1958 



Swope Jr. Vexed at ‘Time’s Pan 

The industry's long-smouldering resentment over the tenor of , 
Time Magazine's film reviews broke into the open last week with 
a blast from Herbert Bayard Swope Jr. Who produces for 20th-Fox, 
Saying he was “fed up” with the “smart” approach Time takes 
in its film appraisals,. Swope observed that “a good reviewer and 
a picture often find themselves in conflict since the reviewer feels 
he has to draw attention to himself. Actually, a reviewer’s interest 
in the. film should precede his desire to show himself off as a gopd 

Swope, who's latest is “The Bravados,” opined in New York 
that most of the Gotham press is fair to films “but Some of the 
magazines are not.” He specifically cited Time, though noting that 
The New Yorker's reviews went even farther in the smart-alecky 
type of; criticism. Difference is that where Time aims, at mass con¬ 
sumption. The New Yorker goes to a select group of "sophisticates” 
and has. virtually no importance in anything except the foreign 
film , field. Even there, the New Yorker reviews aren’t taken too 
seriously by most. 

Swope suggested it would be a good thing if some of the major . 
universities would offer a course in criticism. "One of the main 
points. taught would be that there isn’t necessarily antipathy be¬ 
tween the critic and the industry. Regardless of how you look at 
it, the job of the reviewer still is to report,” he said. “And, spe¬ 
cifically, that is what Time does riot do in its film reviews. They’re 
more interested in turning a phrase than in appraising the real 
value of a film.” 

Opinion voiced by Swope is held by many in the film biz who 
have smarted under Time’s Wit-and-sarcasm barbs. Most agree with 
Swope that Time, in its effort to be clever, appears ready to sac¬ 
rifice Some of the primary requisites of the reviewer, i.e. the de¬ 
sire to accurately i nform and appraise. 

faflmlir Savanfr Girl Sues A1 Zugsmith 

IsdUMflH/ LHItIUIIO Los Angeles, July 1 . 

Kathleen Briggs,. 17-year-older, 
¥Y f • J PL L* has sued Albert Zugsinith Produc- 
lloionn I hlirrh C tions, Zugsmith as an . individual 
ft/Cl CIIU VllUl Vll V and Metro Studios for $9,000, over 
deal whereby. she assertediy was 
T| e B • n « . . to have provided story material for 

: It Of Tfl(VC NVCtPln screenplay of “High School : Con- 
llflUIlKv UJ OlVIII fidential,” produced by Zugsmith 
for Metro. 

St Paul, July 1. . She claimed that in consideration 
At the Catholic Theological So- for this Zugsmith promised to 
dety’s annual convention here Le- employ her as an actress in picture 
»ion of Decency motion picture at $750 weekly for; six. weeks, and 
:ensorship efforts were defended she also was to tour for pic at 
is being for the good of all and same rate of payment for another 
•not iust the expression of one six weeks. 

Reade’s Idea of Nonprofit Pool 

St Paul, July 1. 

At the Catholic Theological So¬ 
ciety’s annual convention here Le¬ 
gion of Decency motion picture 
censorship efforts were defended 
as being for the good of all and 
“not just the expression of one 

Father John R. Connery, of 
West Baden, Ind if college moral 
theology professor, and the IVfon 
signor Owen Bennett. Franciscan 
who is professor at St., Anthony- 
op-the-Hudson , seminary, Rens¬ 
selaer, N.Y., pleading for a better 
understanding of such censorship 
efforts, criticised so-called "free¬ 
dom defenders” for trying to sell 
communities that Catholic organ¬ 
izations are imposing a party line 

“These programs seeking de¬ 
cency in motion pictures, litera¬ 
ture and other art, promoted by 
church bodies, are not a matter 
of religious belief, but of moral¬ 
ity, and therefore matters of com¬ 
mon concern,” said Father Con¬ 
nery. “And this should be made 
clear to the community, 

“The human nature, upheld by 
the Legion. of Decency and the 
National Organization for Decent 
Literature, is not just one view¬ 
point among others handed down 
in our cultural history. It is, 
rather, the doctrine of man Upon 
which our whole western civiliza¬ 
tion has built. . 

“In; all that deals with the 
natural law it is the doctrine of 
man which is in its essentials the 
common heritage of the whole 
J udaeo-Christian tradition and 
Which agrees with and perfects 
What was most enlightened in the 
though of the pagan Greeks and 

The Society, however, was 
warned by Father Connery that 
Legion of Decency motion pictures 
censorship “should not give rise 
to greater evils that the ones they 

“There is a limit to the amount 
of shelter and protection that will 
be healthy for the individual,” he 
said. “There must be a balance be¬ 
tween protection and: education in 
dealing with motion pictures and 
other, arts just as there must be in 
social contact. 

“No agency then should function 
on a level of anxiety like an over- 
protective parent.” 

‘Anne Frank’ Film 

' 5 s;' Continued from page 3 

irig of the set Still, there will be 
out-of-the-windpw shots showing 
“the green police** making arrests. 
•The Germans aren’t mentioned in 
the play, and. they won't be men¬ 
tioned in the film. : 

The Hacketts, whose last film job 
Was scripting. “A Certain Smile,”, 
also for 20th. said, they believed 
that the example of the foreign 
films; and also the impact of tele¬ 
vision, were gradually forcing up 
the level of Hollywood pictures. 
“Trouble is,” said Albert Hackett, 
“everybody out on- the Coast is. 
scared. Nobody; wants to take a 
■ chance. ‘The formula*' is the big 
thing. That's why we have so few 
originals today. They used to have 
I them, but then everyone wanted 
‘proven’ material and that was the 
end Of that." . 

. Referring to "A. Certain Smile.’ 
the writing team said it was their 
| impression that censorship was be-, 
ginning to ease up. "There is no 
[ question that producers'today, are 
I looking for more ; adult. themes,” 

! they held. “Smile.” based on the 
Francoise Sagan, novel, got by the 
Code because the girl (Christine 
Car ere) not only, has her . affair 
with married man Rossarib Brazzi, 
but actually falls in love with him. 
In the book, wife and mistress, had 
it out at the end, with, the .older 
woman making the girl realize 
what kind of relationship -she’s 
destroying. In. the film, husband 
and wife do a ■ pejhartce act at .the. 
end, after the girl walks out. 

Position of the. writer in the film 
biz scheme of .things today is 
stronger than it. used: to be, the 
Hacketts opined. Writers should 
definitely have a sayso after they 
hand in their scripts and produc¬ 
tion starts, they said. "There’s^ no 
reason why it should be any differ¬ 
ent than in the theatre,” .Albert 
Hackett felt; He said that, with 
the growth of percentage arrange 
ments, the status of the \vriters 
definitely, had improved. 

■ Certain execs within film com¬ 
panies, who over the years have 
used sledgehammer tactics to bring 
newspaper film critics “into line,” 
now are reaping the harvest of 
their own sowing,. particularly 
where out-of-town papers are con¬ 

The fact is that, after years of 
pressure, making life miserable 
for reviewers and publishers, the 
companies now. find that out-of- 
town reviews, geared to company 
handout, . have lost all meaning; 
with the public which accepts them 
for precisely what they are^-self- 
serVing. They find, too, that, when 
a really good film comes along, and 
gets deserved raves, no one be¬ 
lieves them. 

There are some exceptions to 
this in the bigger cities, and even 
in some smaller ones. The out-of- 
town film critic is not yet extinct. 
But, ^on the whole, the impact of 
the local papers is now small and 
the reviews, with their inevitable 
“glow,” no longer serve to stimu¬ 
late the boxoffice. 

That’s a particular problem 
when it .comes to out-of-town 
openings, of which there are more 
and more. Lack of local response, 
despite admonishments from the 
local scribes, has served to mislead 
several outfits as to the actual val¬ 
ue of their pictures. 

There are those who argue that 
the provincial publishers them¬ 
selves^ weakened, their own amuse¬ 
ment pages by either abolishing 
or wishy.-washing their criticisms.. 
That the amusement page reaider- 
ship had fallen off in many locali¬ 
ties was later revealed by market 
researchers.. and—human nature 
being what it is—this “surprised” 
the very publishers who. had; par¬ 
ticipated in accepting handout, the 
stale bread of tired cooks. 

In the bigger cities the publish¬ 
ers have tended to stand up to 
suggestions that it was. inconsistent 
to accept paid space for a film and 
allow the critic to. rap it in the 
next column. This is part of 
standard anti-critic patter^-"you 
don’t have critics review' the mer¬ 
chandise in the department stores.” 

. . Critic Pans, Boss Touts 

. Minneapolis^ July L 

Picture industry here is getting 
a considerable wallop out of some 
of the developments in connection 
with the local Academy theatre’s 
‘‘South Pacific” opening last 
Thursday (26). 

Following a party back stage 
preceding the formal unreeling 
and the premiere itself at which; 
local and out-of-town bigwigs were 
guests of Academy , owner Ted 
Mann, Minneapolis; Morning Trib¬ 
une newspaper columnist George 
Grim on KSTP-TV interviewed a. 
number of the guests, asking their 
opinions of the picture. 

Among those interviewed : were 
William P. Steven arid Otto A. 
Silha, Morning Tribune vice presi¬ 
dents and executive editor and 
business manager, respectively. 

[ Both raved about the picture, de¬ 
claring over the air. it’s one of the 
finest. they’d ever seen. 

But that day in the Morning 
Tribune W ill J ones (Steven is di¬ 
rectly. his boss) devoted his entire 
column to panning “South Pacific” 
which he had seen at an invitation 
screening the night before. 

In his lengthy appraisal, Jones 
wrote that anybody who saw 
“South Pacific” on the stage and 
liked it, as he did, “may have 
trouble working up much enthusi¬ 
asm for the film version.” 

Among other Unfavorable things 
Jones wrote were: “The film ver¬ 
sion in Todd-AO gets off oh the 
wrong foot immediately with a 
South Pacificiophile ... the. screen 
keeps changing color, presumably 
to set some kind of mood, but the 
changes of color seemed only a dis¬ 
traction that destroyed any mood.” 

And “ ‘Younger Than Spring¬ 
time.’ staged beautifully, simply 
and intimately in the original, on 

——"- ——"It’s okay in theory, but w< 

•• >... ,r. .can’t see it working out in prac* 

; Critics — -Cari^t Guess Em tice” 

1 : TTnnrpHiotabilitv nf nress re- That was the reaction this week 

. Unpredictability of press re- . - _ 

views in New York has film to a proposal by circuit operator 

.companies again in a„ dither. Walter Reade under which pro- 

Latest example is “The ducers would license their posh 

Goddess/' which got raves in 1948 films to a nonprofit organize- 

the World Telegram & Sun tl0n which in turn would control 
and the Times, a good ap- their sale to television 

praisal in the Herald Tribune, Th e Reade plan is designed to 
was rated fair in the Post. prevent the flooding of tv with th« 

News, arid Mirror and given a po?t- 48sand a reoccurenceof thi 

definite rap in the Journal pattern that characterized the sail 
American. ‘ th ? vre-'48 libraries It took 

shape soon after United Artisti 
# . sold jits batch of “new” pix to tv. 

Fiilir Wifnaccoc InvahrA Rehde said he had discussed hii 
1 UU1 II luiwaw flUUlULC idea Avith seve ral of the companiei 

Fmlwccu Fricr/l f J»CA an( * that-it fiad met with more than 

tmoasby, iTISLU bfloC routine interest. However, nobody 

C l*i If • I £ W *1. has committed himself, 
apllt-nair Last IfCCK As Reade sees it, the special or- 
■ San Francisco. July 1; ? be set up and staffed 

vv , ■ ’ ,, . A by executives from interested 

witnesses spent all last segments of our industry” (not ex- 
week testifyingabout Frisco runs, hibition) would funct’on along the 
clearance^, availabilities,^ and re- j| nss of Ascap in the music 
lated ma tter s 1 in the $8-million field. Every producer would hand 
Embassy Theatre antitrust. -suit over the rights to his post-*48s. 
a ? ail }! t -, the eight major producer- The unit would sell some films to 
distributors and Fox—and^ added tv and withhold others at its sole 
little or nothing to ; the case..- discretion. 

Leland; G. Dibble and Daniel O. The producers would share in 
McLean, owners of the Embassy, proportion to their films' domestic 
claim .the. majors and Fox con- gross and of course in ratio to. the 
spired to. freeze them out of first- overall .melon to be split each year, 
runs, 1938^50, and second-rims, Thus; he would participate in tha 
1938-47. total take regardless of whether 

. , Robert Raven, : Embassy lawyer,; not his release is sold; It’s safe 
piit these “unfriendly” witnesses to assume that the organization 
through examination: ■ wouldn’t part with the “big” films, 

(1) Albert Shmitken, Warner > in ) vith " 

branch manager in Frisco since which f would harm the theatric’ 
lyju, boxoffice. 

(2i H: Neal East, Paramount R??de admitted that one flaw in 
western .division manager and the formula is the proportional 
former Frisco branch manager; payoff to the smaller producers, 
i (3) Wallace Sheehan, Frisco law- whose domestic take is lower, but 
; yer, who. had worked on the Theat- whose, releases probably would be 
. co case in 1947: ithe one to go to tv in the largest 

. (4) Mrs. Hulda; McGinn, exequ-^ n HS lberS * J : : , . 

live secretary and legisiative repre- _ Tw .° additional points will arise, 
sentative of the Northern Calif or- One is the status of the independ- 
nia Theatres Association. • ents re.easing via the majors. For- 

But . ail of Raven's questioning 

Delith)n > ” < ’^nethods^ I ol^ellfng^and d ° eve ^«> ta e to earn aU posSble 
f'X'” 1, selling and revenue, and that includes tv. An- 

possdile “plots" - among d.stnbu- other is the majors' own hesitance 
t?rs snd exhibitors .at theatre asso- ^o part With their post-'48 libra® 
nation meetings netted him little fies. which are something o£ an in- 
more than has atreadj been testi- j surance f or t[le f utur0 while, on 

. „ . , ./ the one hand, they realize that the 

Hair-splitting, on both sides, got continued release of new films to 
so . bad at one point that- Federal tv is likely to have an even more 
Judge Edward P. Murphy observed:, depressing effect on the b o-al- 
“I feel impelled to say that you ready badlv hurt by the oldies on 
i simply must hurry . . . the hu- tv—oh the other they are * con- 
man mind; cannot comprehend, scimis that a moment may arise 
much less, encompass, all this tes- where the tv money may son’l the 
tfmony. You are . . . going into difference between life and death, 
things that have not the remotest as apparently it did. with a counle 
concern to me in this case . . . it of the .Companies when they sold 
is getting beyond all. legitimate' their pre-1948 backlog, 
proportions:” Whole point of Read.e’s plan is 

——-——- .. that something done to 


or mi m nnnni/vi a in tp tv - Once one outfit sells, the 

OF PALM SPRINGS PAIR ; ? t ^ rs . I « , : e u t nd ®f pressure 

from their stockholders to follow 
Palm Springs, July 1. suit. ' * 

. Robert L. Lippert, who operates .— - 

a film theatre circuit of more than . IT 1 P. .1 ni n*| 

69 tiouses in California and South- ] U./i, UlOCK llSD 03 FRv 

S i united 

Ho and Park Lapp ' ? pr ^ tration statement covering 300,000 

He. 11 spend an additional-$50,000 1 siiAroc nf ®i' 

wfutS^caan 1 ’"" ***** star * ^ j the SEG raveafed: Proceeds of 

Four Witnesses Advance 
Split-Hair Last Week 

4405,000 LIPPERT BUY 

U.A. Stock Plan on Fi!a 

. ; Washington, July 1 . 

- United..Artists has filed ai regis- 

Lippert also will start construe- Um pan y are to be added to gen- 

tion ^ two new houses m South- Ural funds as additional capital for 
prn . . Ca l lfo £ ma next , ^ 10nth> tIlp general purposes, including pro- 

lhat production advances and 

in that town# Both in tno*Los I rgi^0(j activities 

Angeles area; , ' - . j ‘The other 100,000 shares will be 

sold by eight stockholders, who 
the screen is ptirple. nightmare ! "’ill convert that number of Class 
. .. 4 . some of the yellow-tinted I B Common shares info a l ; ke num- 
scenes : look exactly like drugstore j her of common. Stockholders will 
prints of badly-exposed color snap-[still hold all of the remaining 
shots* and blown up on the Todd-J 550,000 shares of Class B. 

AO screen that’s a lot of ugliness . The largest blocks, 23,867 shares 
to look at.” V t each, are to be sold by Arthur B. 

Also, “Mitzi Gaynor (married to Krim, president, and Robert S. 
a. Minneapblitan arid here with pro- Benjamin, board : chairman. The 
ducer George P. Skouras and her offering is to be made through an 
husband for the preem) as Nellie underwriting group headed by F. 
Forbush came bfit at the bottorii of Eberstadt & Co;, and the offering 
my list of Nellie Forbrishes,.. btit price and underwriting terms are 
there again I think it’s a matter of to be supplied the SEC through 
.misdirected Todd-AO.” amendment, ^ 




• It. Martin's Place, Trafalgar Square 

London 6ns Strike Over, Fdm Biz 

iu y 

London, June 24. - 

The end of the seven-week Lon¬ 
don bus strike last Saturday 121) and 
the .continuing inclement weather 
is giving a healthy fillip, to West 
End first run situations. Although 
the transport situation didn’t hurt 
business as much as : had been 
feared, it undoubtedly took its toll, 
particularly the few late shows. 

Most significant, of the recent 
new entries is “The Key,” current¬ 
ly in its. fourth round at the Odeon, 
Leicester Square. After a smash 
opening week of hear $18,400, it is 
still big in current stanza at $12.- 
000 or near. “Raintree County” is 
heading for a heat $11,500 in its 
third round at the Empire: 

“The Wind Cannot Read’’ fin¬ 
ished its first Leicester : Square 
week with a neat $9,000. “10 North 
Frederick” at the Carlton looks 
okay $7,600! ' 

The big money is still being 
taken by. some, of the long-running 
pix. “Seven Wonders of World” was 
a great $22,000 in its 17th Casino 
round. “South Pacific” hit a 
mighty $18,200 ih its 10th Domin¬ 
ion session. “Around World in .80 
Days”, finished its 51st Astoria 
week with a nice $8,600. 

“10 Commandments.” an obvious 
bus-strike victim, was down to 
around $5,500 in its 30th Plaza 
frame, “Windjammer,” also hurt 
for the same reason,. grossed 
around $5,800 in its sixth round at 
the Odeon, Tottenham Court. Road. 

Estimates for Last Week 
Astoria ICMA) <1,474; $1.20- 

$2.15)—“Around World” <UA) <51st 
wk>. Nice $8,500. 

A Real Switch 

London, June 24. 

Poster outside a London 
picture theatre advertising an 
old Bette Davis film reads: 

“You’ve seen it on tv* now 
see it on the big screen.” 

French Arises 

POris, July 1. 

The recent political crises here 
have not hid much effect on 
French film production, according 
to receht reports. Though there 
are restrictions: beginning to be 
felt on film credits, and worry as to 
whether the Film Aid Law will be 
renewed next year/production this 
year probably will wind up on an 
even keel and be about the same 
as in previous years. 

The first half 'of 1958 showed a 
slight decline in production, but 
this was due primarily to reduc¬ 
tion in the number of coproduc¬ 
tions rather than French produc¬ 
tions, and had nothing to do with 
any crisis. The biggest drop was 
French-Italian coproductions, 

Carlton (20th) <1,128; 70-$2J.5 )-t- and in the use of color and ana- 
*T0 North Frederick” <20th). Okay; morphosdopic processes. This pri- 
$7,600 or near. . marily stems from efforts cut bur- 

Casinoj Indie) <1,337; 70-$2.15)— ’ geoning production costs 
“Seven Wonders” (Robin) (17th| wage increases. 

^ r - at n- I In 1957, the high costs of films 

"S” 1 ” 011 ma de amortization difficult, and it 

$2.20)-— 'South Pacific <2Qth))10th was deemed necessary to cut over- 
v.'k'. Near capacity with mightly However, . coproduction 

$18,200 . ,1 seems sure to remain an integral 

.,J E ” ipire <3,099; 55-$1.70 \ part of the film setup though there 

Raintree County <M-G) (3d wk).; may be fewer bigrscale, epic-type 
Likely^$llj50Q. ^Second was ^10.- /pix. The top recent French, or. 

~ ’ French coproduction, grossers have 
been in black and white except for 
two pix, both, comedies, “The De¬ 
livery Boy,” with Dairy Cowl, and 
“Une Parisienne,” with. Brigitte 
Bardot. Others have been in black 
and white and norm screens; 

It seems the plethora of detec¬ 
tive pix • are losing ground with 


: Madrid, June 24. 

A comedy drama western filmed 
in a Spanish setting may burst 
stereotypes for oater fans in U.S., 
but British producer Major Danny 
Angel is confident .'his'.. Eastmam 
colored ’’Sheriff of Fractured 
Jaw” (20th-Fox) will rope in Yank 

Winding four .weeks of exteriors 
in Castilla and Guadalajara, he 
looks Rpon “Sheriff” as an exciting 
calculated risk in international 

From Hollywood, his Apollo 
Films brought vet director Raoul 
Walsh, and Jayne Mansfield to Ma¬ 
drid. Henry Hull came later. 
From the 20th Fox vaults, he 
picked up a Wells Fargo stage-; 
coach, buckboard, saddles, ward¬ 
robe,! Indian gear and arms (in¬ 
cluding Spanish-made rifles). Two 
full-blooded Cree Indians from Al¬ 
berta were rounded up in London 
and came over on the charter with 
British crew and equipment. 

For well under $200,000, Angel 
added, Spain provided the rest: a 
scenic Guadalajara canyon for the 
Mansfield - Kenneth More heart- 
throb sequences; two huge, sets on 
the Sierra de Guadarrama. moun¬ 
tain fringe that gave him a 100- 
yard western main. street with all 
Raoul Walsh trimmings (cattle, ox- 
drawn covered wagons r v mule trains 
and horse-filled corrals) and. an 
Indian village with 20 huge tepees 
(plus all R. W. trimmings); two 
rough-riding ranch gangs from 
among the many seasoned Earps at 
XT. S, airbase near Madrid; a six- 
up Spanish stagecoach driver sec¬ 
ond to none, and a swarm of arrow¬ 
firing, bare-back gypsy riders who 
made the.. Indian attacks as au¬ 
thentic as a Davy Crockett coon 

Particularly singling out Span¬ 
ish sun and western panorama as 
incalculable assets, the indie pro¬ 
ducer, who planted oats in Span¬ 
ish soil, plans to return next year, 
for a western tele series. “Sheriff” 
is Major Angel’s first in . a six-pic 
deal with 20th Fox. 

900. “Brothers. Karamazov” <NI-G> 
follows June 26. 

Qaumont <CMAJ <1,500; 50-$1.70) 

—“Hot Spell” (Par) and “Maracai¬ 
bo” *Par) i^d wk). Modest $4,500. 

Leicester jSquare Theatre < CMA) 

(1.376; 50-$1.7O)— “Wind Cannot 
Read” <2d wk). Sturdy $9,400 after 

$9200 in gening.round, ' uve pix . are losmg grouna wun 

*Pavilion <LAU1,217, 50- [the public; hence there is a ten- 
'QSPxWx S i Ien i R ? n /dency tp search for more family- 

uii sturdv ; type pix. Recent successes of Italo 

$ < .800, slightly better than pre- melodramas, dubbed into French, 
V1< ^J frame._ ! in French-speaking areas like Bel- 

0 : giurn and Switzerland, are also 

<2.200; 50-$L/0) - The Key <Col); changing film production thinking 
<4th wk,.». Neat $12,000 or near. I here 

better than previous round. Sec- i However, the French are still 
ond was $15,000. Stays till July 3 ... keeping . up their frank . dramas, 
■when “A Night to Remember ” i which have given them a prestige 
/Rank) preems. j spot in worid : marts, via film fest 

Odeon, Marble Arch (CMA) j prizes, and daring subject matter, 
<2.200; 50-$1.70>-—“Fraulein” < 20th): •. plus their usual sex and sensation 
Heading for trim $7,800. pix a la Bardot. 

. Odeon, Tottenham Court Road j '... 

tC-YIA). j 1,800; 95 t$ 2.80)—- \Vin cl- | Tt-ieli jiictirp Diilpc 

jammer” <NT) <6th wk). Below ex- «lhll ; J.lteUte KUteS 

pectations at around $5:800. ‘Rose Tattoo’ Okay 

Plaza . <Pa<1.902; 70-S1.70)— j Dublin Jun e 24. 

Commandments” jPari _<30th After the case had gone on for 
, t0 ,. more than a year. District Justice 
..T RiaR ° j 2 ?*'? 1 .- w 2 I O’Flynn has ruled here that Alan 

Law and Jake Made <M-G> f 3d ; Simpsbi^ producer of “The. Rose 
1 Tattoo” at the Pike Theatre here. 

Lanza Suddenly Calls 
Off S<(. African Tour 

Rome, June 23. 

Mario Lanza suddenly cancelled 
his; South African tour,, slated to 
start; in Johannesburg tomorrow 
(24); According to the singer, this 
was caused, by the South African 
impresario’s failure to deposit the 
agreed advance on the. $60,600 
Lanza was . supposed to collect for 
his six-day tour. Lanza also de¬ 
nied trip jyas cancelled .because of 
the sudden illness of his wife, as 
claimed by the South African man¬ 
agement. Singer said he repeated¬ 
ly cabled asking for deposit of this 
advance coin; Which was to have 
been taken care of seven days 
ahead . of departure .'date, but re 
ceived no answer. 

.When no reply came on day of 
departure, singer called. off the 
trip and cabled the next day charg¬ 
ing, breach of contract on the part 
of the Johannesburg impresario. 

wk). Around $4,200, same as pre¬ 
vious week. “Man Hunt” <20th) 
follows. June 26. 

Ritz <M-G) <432; 50-$1.30)—“An¬ 
chors A weigh”. <M-G). Good S4.0G0 
or near. “High Cost of Loving’’ 
tM-Gi set as next pic. 

in IVjay of 1957, was not presenting 
an. “indecent or profane • perform¬ 
ance.” Simpson, was arrested, after 
the show had run several days! 
During the trial, a legal argument 
i arose Ayhich was referred to the 

Studio One. (APT) '600: 30-S1.20> {h ; gher court. Subsequently it went 
-—“Oklahoma” 'RKO) <2d wk). Neat j to the Supreme Court which re- 
$4,200, and substantially better | ferred the case down to the Dis- 
than opening round. : Urict Court level again. 

Warner < WB) U,785; 50-° 1 70 »— , District. Justice O'Flynn said 
"•‘Too Much, Too Soon” < WB). Fair i there was no statute covering the 
$7,000 or near, “ice Gold in Alex” [ charges and-: he had. to take guid- 
<ABP) preemed July 1. : 1 arice from previous cases under the 

' , ; Heading of “bbscenity.”. He said that 

Rodgers* Hospital Post ; he could only infer that the arrest 
Thomas E. Rodgers, vicepresL of Simpson, who is a co-director 
dent of Trans Lux Corp. has been i of the Pike; was to achieve the 

Serve with Irwin B, Freedman, of ! astating than through restraint of 
the De Luxe Labs. 1 production before even a hearing 

Rodgers succeeds David V. ! is held. It smacks to me of the 
Picker, executive assistant to Max; frontier principle ’Shoot first and 
Youngstein, United Artists v.p. i talk afterV* 

H-H-L Would Employ 
More Int’l Directors 

London, June 24. 

Greater use* of international di¬ 
rectorial talent is being planned 
by, Hecht-Hill-Lancaster. as part of 
its expanding global production 
program. Already Alexander Mac- 
Kendrick is at working prepping 
“The Devil’s Disciple” here and 
Philip Leacock, also British, is 
rehearsing “The Rabbit Trap” . in 
Hollywood. Additionally.. the com¬ 
pany . is talking to Henri George 
Clouzot (France), Federico Fellini 
.(Italy) and Ingmar Berman (Swei- 
den). H-H-L program for the 
next 12 months will be at least 
eight features, including two to. be 
made here/ 

Outlining details of . the program, 
Harold Hecht, who'arriyed in Lon¬ 
don last week, said lie and his 
associates placed the greatest stress 
ori the efforts of the director. Of 
“Disciple.” . \yhich .starts roll : ng 
next month at Elstree, Hecht said 
it was budgeted at around 
$1.800,000. Pic will, star Burt Lan¬ 
caster, Laurence Olivier and Kirk 

Lancaster and Douglas are also 
to star, with James Stewart, in the 
UDcoming $10,000,000 production of 
"Way West.” Either Deborah Kerr 
or Susan Hay ward would be signed 
| for the femme lead. . 

$5,000 Worth of Deadhead Ducats j 
* For Philharmonic In B. Aires 

' >• • By KID EMBER ■* 1 

Buenos Aires, June 24. 

A breakdown of the boxoffice realities in connection with the. “sell¬ 
out” concerts early in June of the N.Y. Philharmonic (one conducted 
by Leonard Bernstein, two by Dimitri Mitropoulos) points up the 
importance of Argentine “coui'tesy” and “protocol” when the theatre 
is city-oWfaed, as is the. Colon Opera House. The Philhai monic be¬ 
longed at the. Colon, for the prestige of the house and-the visit but 
consider the abnormal, amount of “paper” that had to be eaten: 

On every occasion stage boxes are reserved not only for the Presidnt 
and Vice, but for each Cabinet Member. The Mayor has another two 
lodges and seats must be reserved fpr 32 city councillors;, then there 
are three loges for the musical critics,, apart from those owned by each 
of the big dailies: La Prensa, Nacion; Clarin, Mundo arid Razon, add 
the loge for the Colon Director and three more for the Deliberative 
Council. The Medical Association has another. For tiie Philharmonic 
concerts seats were also distributed by Iriberri^dponcerts management 
among accredited correspondents of the American papers. 

As a matter of good relations, it w as deemed desirable to invite all 
members of .the Colon Orchestra and the National and Municipal sym¬ 
phonies (around 400 musicians) apart from the Conservatoire.directors 
and prominent musicologists and composers. Altogether euffo arimi 1 ?-, 
sions ran away with about $5,000 of the total gross of around $22,500 
for the three concerts. 

This breakdown of costs involved in this, type operation shows how 
alleged “fabulous” profits dwindle:. 

Total 'gross for three concerts at around $7.20 top ... .. .$22,500 
Civffo admissions deducted .!. ... .. .......... 5,000 

Reported Philharmonic fee: $4,000 per concert ..... .12,000 

Rental of Colon . . . .... , . 1.500 

10% National Tax—Law 13487 > .., 2,250 

(Brought forward) ....!... 1750 

The cost of publicity must also be taken into account, and transport 
of instruments from airport to theatres and return (in this case 
around $1,000), royalties to SADAIC <Composers’. Society), (and incir 
dentals such as cables, correspondence, interpreters, translations, 
stamps on contract, an innumerable other items. .There’s not much 
more than glory attached to handling a tour of this kind, always ex¬ 
cepting the increased disk sales! which means much to an organization 
like Iriberri Concerts, which operates a disk, radio and piano store; 
Columbia collaborated in feting the Philharmonic group! 

There was some heart-burning among local American residents; who 
only woke up to the fact that the Philaharmonic _was here, once critics 
published paeans of praise. The American community lives such an 
enclosed life in its suburban compounds, it rarely follows local music 
or legit events. When not a seat was available for any of the concerts, 
$100 was offered and refused for one critic’s loge. That loge was so 
crowded, some .representatives stood throughout and had no real \iew 
of the orchestra itself. 

Unfortunately, B. Aires has no concert-hall big enough for an event 
of this kind, nor is there any sort of Hollywood Bowi* though at this 
time of year weather is unsuitable for open-air concerts. Some carping 
critics argued that the Philharmonic should; have been presented in. 
a stadium seating 20,000. The only spot of this kind is the I.una Park 
(used for boxing or wrestling events), a draughty, iron-roofed, echoing 
barn, okay for icecapades, political/ rallies, or rpck’n’ roll sessions, but 
inadequate to Philharmonic prestige and definitely no good from an! 
acoustic angle: 

Cliburn Wow* Pari* 

Paris, July 1. 

As he took Moscow, Van. 
Cliburn. took Paris at a one 
tighter last Thurs. <26) at the 
immense Palais De Chaillot. 
The 2,500-seater was SRO and 
Cliburn got rapturous ovations 
and reviews. 

Cliburn played Tchaikov¬ 
sky’s “Concerto in B Flat” and 
Rachmaninoff’s “Concerto No! 
3.” Andre Cluytens conducted 
the orch of the. Societe Des 
Concerts Du Congervatoire. 

12 Out of 20 Top Pix 
At Italian Cinemas To 
Date Yank Productions 

. Rome, June 24. 

^ Yank product continues its dom¬ 
ination of the Italian market, a re¬ 
cent survey here shows.... Besides 
copping the first five positions in 
the seasonal boxoffice stakes <to 
date), 12 American pix also figured 
in the top 20 grossers in this 
country. Total of some 20 features 
figured in the over 100-Million 
Lire <$150,000). category, but sev¬ 
eral strong contenders . still have 
to be heard from before final sea¬ 
sonal facts are in. 

Among the more recent starters 
in the high-bracket category are 
“Sayonara” (WB), “Young Lions” 
(20th), “80 Days” .OJA), while "10 
Commandments” (Par), in its road¬ 
show stanzas, has broken many rec¬ 
ords and looks to hit astronomic 

Two 20th-Fox contenders; “Pey¬ 
ton Place” and “A Farewell to 
Arms,” finished one-two in the 
above-mentioned survey, ahead of. 
“Gunfight at OK CoiTal” <Par), 
“Love in Afternoon” (AA) and 
“Sun Also Rises” (20th). The first 
Italo-made, Titanus’x “Belle nia 
Povere” (Beautiful But Poor); 

Next in the temporary listing is 
“Pride and Passion” (UA). 

Two Italo-mades and a Swedish 
pic bring up the rear: "Ladro Lui, 
Ladra Lei,” ”C a m b i r i a” and 
“Smiles of Summer Night.” 

Edinburgh, June 24. 

Lives of film start, radio pro¬ 
grams, Sunday newspapers and 
television were attacked by the 
Free. Church of Scotland in its an¬ 
nual report On public, questions! 
religion and morals.. Report will 
be presented to the General As¬ 
sembly of the Church here. 

It deplores “the demoralizing in¬ 
fluence of those newspapers which 
use the Lord’s Day for the dissemi¬ 
nation of filth.” The Sunday news- 
| paper, it states, has taken'the placu 
of the Bible in countless homes, 
j The report adds: “Radio prb- 
I grams,. Unworthy of the Sabbath, 
•'and now . television, are the 
J churches at which multitudes wor- 
[ ship.” 

| Sexual immorality is becoming 
more open and unashamed, it 

I “The lives of screen and stage 
'stars example of the sacred- . 
j ness of the marriage .tie. The Wol- 
j fenden Report brought to light the 
! prevalence of certain forms of sex- 
iual offense beyond what we might . 
have imagined possible in_Britain. 
Certain sections, of the press are 
becoming more contaminated * and 
the cinema screen. more bold in its 

“It is a relief to know that there 
is concern in responsible quarters 
to control and restrain! obscene 
publications and films.” 

BFPA, FBFM Agrees 
To Studio 

London, July L 
The British Film Producers Assn, 
and the Federation of British Film 
Makers have come to terms with 
the Film Artistes Assn., following, 
the latter’s claim for pay ratqs to 
be upped for its members. 

Crowd artists’ wages will be 
j hoisted by 70c a day; Doubles 
will novv get 90c per day extra. 

Wednesday, July 2, 1958 



Bureau of Missing Business 

Films May Be Doing Dandy, Taking Into Account 
Mortgaged Masses in a Dead-Centre Calm 


“A Home Is a Strain to 7 Out of 10 Families’’ reads a N.Y. Times 
headline -reporting a survey of the National . Housing. Conference. 
Though this is : the era of big families and a return to family living, 
most. Americans simply cannot afford even the cheapest new home 
now being built with three bedrooms. .. The. present inflated economy, 
Is causing unknown.tens of thousands, perhaps millions, to over-spend 
(more than one-fifth of income) on family shelter,, new or. old. One 
need not be. an economist to understand that .family budgets so far. out 
of balance sacrifice a lot in spending* for tickets. 

The.danger in the film business’ tendency to see history as only the 
zig-zag course of its pwn economic problems is that it 'repeatedly 
compares the peak revenues of 12: years ago—or six—-with those, of 
.today, putting orange years alongside crabapple years,, and then 

It may be. that—in a perspective yet to come—it will be seen .that 
the film industry is surviving as well as most industries in the present 
frighteningly mortgaged era. The prospects over the long pull arc not 
bad although this kind: of philosophical detachment , has few voices 
among men tending, quote Walter Wanger, to semi-annual' hysterics. 

The American, mortgage shadow r must be understood.. It has 
grown from a managable poltergeist to a mushroom cloud threatening 
every consumer. In a bare dozen years the economy has - been re¬ 
directed, re-tooled, refinanced. Right now there is indigestion. Cer¬ 
tainly the vast environmental'complex, cannot be ignored—and too 
often is ignored—is the bull sessions about missing film business. 
The memory and the statistics of—— ; - 
the abnormal war years (no gaso¬ 
line, remember!) persist to the 

detriment of present morale.. 

‘ There remains the myth of the 
lindiscriminating audience, willing 
to crowd to see any turkey. The. 
vision is nostalgic but even in war 
years discrimination did not die, 

. just took weekend holidays: Now 
that it is evident that the money- 
conscious, mortgaged-as-never-be- 
fore American family will queue 
. only for the good ones, some show¬ 
men seem startled as if the idea 
that quality alone triumphs was new 
or strange, whereas, of course, it 
has prevailed always—granting 
the charity of block-booking. Per¬ 
haps it should be added that it 
was never the critics, always the 
paying public, that did the discrim¬ 
inating bn the grand scale and 
that there is little truly new about 
.the blockbuster idea, save • the 
■■word. -■ ■■■;•’.. -".j 

Is the film business doing poor¬ 
ly under the circumstances? One ) 
may suppose otherwise if ah aware- j 
pess of the over-all economy is. 
kept in mind. What Is the box- 
office echo, to an economy calmed 
gt dead-centre, waiting on leader¬ 
ship? Showmen, along with all. 
other businessmen, are forced to 
ponder the curio of this moment— 
apparently absolutely without pre- 
.vious precedent—of prices which 
stay Jup, and indeed continue to 
rise, as per the new $6 a ton steel 
rise, in absolute disregard of wide¬ 
spread national unemployment. 

" 'Perhaps it says something for the 
. underlying jitters* that cigarette 
sales are peaking, and tranquil¬ 
izer tablets, and even snuff. 

The mortgaged masses do indeed 
“shop” for their entertainment as 
. never before. It is also true that 
there are many optimistic impli¬ 
cations in the film trade news dis¬ 
patches alongside the. gloomy 
Squibs. There is still a lively buy¬ 
ing and selling and remodelling, 
arid re-policying of hardtop., \ Old 
theatres do not all fade away into 
churches,, bowling alleys or park- 
0 ing lots. Drive-ins, partly because 
many. are operated by local enter¬ 
prisers not “tired” in their think¬ 
ing, display a yefy^alive brand of 

Sometimes the film trade seems 
oyer-habitual and over-hysterical 
but despite the recent extreme 
manifestos from ceftairi individ¬ 
uals, there is possibly, at the pres¬ 
ent time, more original thinking 
than for decades respecting sales 
patterns (per ’“Ten Command- 
: ments” plan for the ozoners and 
VAttila,” the Boston - directed 
- statesrighter, which will; end its 
downtown Chicago, fun. one day, 
opened the very next day in the 
subsequents) and in many another 
try-it-andrsee venture. 

Even in some of the stumbling, 
badly timed, half-reasoned actions 
of recent weeks there is. clear evi¬ 
dence of stirring, : groping and ven¬ 
tilating of the. thinking chambers. 

work to acknowledge Edwards’ up¬ 
beat appraisal of the film industry 
in a recent telecast. The exhibitor 
organization'; wasn’t in the same 
mood when it registered a protest 
with CBS on May. 6 for Edwards’ 

'Movies Are Broker Than Ever” 
presentation in. a similar network 
outing. TOA had charged that an 
isolated incident was being' used, 
to present a downbeat picture Of 
the entire .film Industry and .‘‘that 
this type of reporting did not co¬ 
incide with tfie accuracy, that has 
so long characterized CBS news- 
casting:” • . 

. Now “just as quick to praise,” 
Ernest; G.'-Stellings,. TQA prexy, 
sent a letter to William S. Paley* 
CBS board chairman—^copies of 
which went to CBS officials Frank 
Stanton, Louis G. CbAvan arid John 
F» Day—in .-which he voiced, “ap¬ 
preciation for the constructive, in¬ 
formative. and" upbeat.. picture’* of 
the film, industry presented by 

CBS’ Revised Estimate 
Theatre Owners of America and 
CBS have buried the hatchet. The 
.makeup, as did the feud; stemmed 
from a Douglas Edwards coast-to- 
coast newscast. 

> TOA is» now elated* and- has seht>| 
* “«iq©esiiei-4jijaik yqp^ ta the net- 

alert showman and the well-man¬ 
aged company will survive.” 

Delegates, numbering over 120; 
will be greeted by Mayor Norris 
Poulson at opening session. Morn¬ 
ing speakers will include Frank H. 
Ricketson ;Jr M theatre operations 
chief; Joimr B. Bertero, chief legal 
counsel; Alan May, treasurer, and 
M. A. Lundgren, film buyer head. 

‘Rock 1 

Statistics Never Very Reliable in Film Bis 

Anyhow, and Today's Changes Easily Misread 

While acknowledging that the 

Shock Spooktacular’ 
Philadelphia, July 1. 

> Stanley Warner chain here has 
booked through General Artists 
Cprp. a “Rock ’ri’ Shock Spooktac¬ 
ular” for a week’s, run in its nabes 
throughout the city and first-run 
Stanley, Cariiden, N. J. 

Roland, of WCAU-TV’s “Shock 
Theatre,” assisted by two- other 
popular : local . ghouls, Igor arid 
Frankenstein, heads the : . stage 
show of rock ’n’ roll talent—- 
Frankie Avalon, Lee Andrews, 
Bobby Darin, The Monotones, Gefy 
Granahan and the Four Dates, 

This array, plus the “Werewolf” , : 

on screen was enough to call out * in ® s ; 

switch to weekend operations along 
with some closings has affected, the 
booking potential, a distribution 
executive this week said statistics 
alone didn’t tell the full story. 

The real , villain, he argued, are 
the long runs, chalked up by the 
big pictures, and the exhibitors’ 
tendency to hold over attractions 
longer than heretofore. ; 

“When a film runs six br severi 
weeks, that’s counted as a single 
booking,” he observed. “In the 
past, that same house may have 
changed films three of four times, 
resulting in a correspondingly larg¬ 
er. number of bookings.” He point¬ 
ed. out, too, that the long runs cred¬ 
ited to. many of the big releases 
tended to tie up prints for much 
longer than usual, thus creating an 
actual shortage Which in turn 
translated itself Into fewer book- 

a battalion of police for the open, ! At 20th-Fox. which appears to be 
lag' matinee at the Broadway, j most concerned over, the question 
downtown Mm-vauder. : of diminishing booking potential, 

Other houses played Include the j number of . Cinemascope- 
Benn, Logan, Grpheum, 69th St., ;- . . ' ■ " ■ - — 

each with two performances a day,; per strip,, is. at one. of the partici- 
and the Astor with. a midnight! paring theatres, etc. . 
edition. ] WPTR strips are distributed by 

the drive-ins, as well as the radio 
outlet. Latter pays for the strips 
Auto-Vision has its own; Many 

equipped installations throughout 
the U. S. 'and Canada is put at 
17,500 of Which 13,200 count as 
“possibilities;” i.e., theatres any 
one release can play. From these 
must be deducted between 700 and 
1,000 situations which haven’t yet 
converted to the small sprockets 
required to play the C’Scope prints 
with the combination magnetic and 
optical soundtracks. 

Also at 20th, the “worrisome* 
statistics re playoff are angled pri¬ 
marily to the CinemaScope prod¬ 
uct and don’t take into account the 
bookings achieved via the Regal- 
Scope smallies. . Latter still run 
up to around 10,000 dates and, ac¬ 
cording to 20th, do extremely well. 
The pictures that have been suffer¬ 
ing have been the medium-budget¬ 
ed CinemaScopers. 

Meanwhile, though no figures 
are actually available, trade sources 
in Gotham hear that , quite a few 
houses throughout the country 
shuttered during the past few 
months. They’re always described 
as “fringe” situations. 

British ‘Campaign* . 

; London, July 1. 

A national. campaign to boost the 
cinfemagoing habit arid stimulate 
attendance at picture theatres 
throughout the country has been, 
blueprinted by the Film Industry 
Publicity Circle* submitted to the 
Kinematograph Renters Society. 
The FIPC, which includes In its 
membership, publicists In distribu¬ 
tion, exhibition and production, 
has proposed the launching of an 
institutional campaign to sell pic¬ 
tures. Also a national film week, 
or even a film month, during which 
period the public Would, be made 
exceptionally conscious of pix and 
film personalities.; 

Basic idea behind the national 
film week .is to spread the -message 
through the country and not, as 
film festivals normally do, coricen- 
trate In one particular spot. Among 
other selling aids, the FIPC! is ad¬ 
vocating personal appearances on 
a Wide scale. 

Flow of Product This Summer 

, Hollywood, July i: ( ______ _„ 

Drive-in time and tv re-run days,! cars now carry strips spotlighting 
and the importance of those factors . both WPTR and .the Auto-Vision. 
In today’s motion picture market, | ThG au tom66ilers advertise the 

” neWS ' 

August. Not including foreign pix to!! 

and the smaller releasing concerns,: ■_■ . ’ . - ■ 

a total Ait pix will be issued this ! Duncan Mpunsey, .general man- 
year against 62 in the same two :•«« o£ WI 7®< f nd Is g“ effected 

Exploitation company American i the h? ense contest. 

International Pictures' represents ! Iselin believes the . promotional 
the greatest single total, majors of effort “outstanding . . one that 
minors, with a'releasing schedule • helps drive-ins^ generally . . . and 
of 14 pix during July and August, ; draws from. a distance.’ Mounsey 
compared With six in . the same rates it “heavy exposure for WPTR 

months in *57. Among the majors, an 4 ^ hsteher-holder. 

Metro marks the biggest jump, .: WTRY: in Troy now has a simi- 
withlO this year against 4 last, ; lar “Bumper Strip Nite—Free Ad- 
Oothers include, 20thTFox, ten ! mi ssion”; tieup with ■ the_ Menarids 
this year and 10. last- Universal, 
six in ’58 compared with five in 
’57; Columbia, which has 10 in the 
current ; period against eight last 
year; Disney, three this year arid 
three last; Warner Bros., five both 
this year and last; Paramount, off 
one, from four in '57 to three this 
year; United Artists, also down, 
with 11 last year to eight currently; 
and Allied Artists, up to nine from 
six In ’57. 

Fight ‘Greater TV* Season 
Los Angeles, July 1. 

. 'Television is the direct cause of 
National Theatres moving forward 
Its annual convention from Sep¬ 
tember to July, prexy Elmer C. 
Rhoden said as. delegates started 
arriving from 20 states to attend, 
three-day meet which gets away 
today at company’s homeoffice 
here.. - 

“For veafs,” stated circuit chief, 
who will preside at conclave, “the 
motion picture industry has con¬ 
sidered Labor Day as the ’official* 
opening of a Greater Movie Sea¬ 
son. But times have changed. To¬ 
day it is the springboard for a 
Greater TV season. Consequently, 
the former high months of Septem¬ 
ber and October have now become 
the. low months for us.” 

This year, Rhoden pointed out, 
“the so-called Greater Movie Sea¬ 
son starts July 1, With us. Tv is in 
the doldrums; Thus, it. makes 
sense that we should .lay our plans 
accordingly.” . ;;. , . 

Airii- of .upcoming Sessions, act 
cording to Rhoden, is. “to safeguard 
our future. We must prepare^our 
business 1 and ourselves so that we 
can weather the showdown^ ‘ The 

Massive Cogitation 
Seeking greater contact with ex¬ 
hibitors on merchandising-adver¬ 
tising thinking for upcoming re¬ 
leases, Warner Bros.. has skedded 
a series of forums With ad-rpub 
represeutatives of major circuits. 
First powwow, to be concerned 
with “Home Before. Dark,” was 
held in New York June 23. 

Charles Boasbetg, WB general 
sales manager said the forums 
would bring in the top creative 
brairis in exhibition. Following the 
N.Y. meet, a similar session is to 
be held on . the Coast. 

Boasberg said the combined 
thinldng would help to achieve 
“the very great potential that 
quality pictures indicate.” 

Broadcaster-Drive-In Ties 

. Albany, July 1. 

Tieups between Albany, area 
stations arid drive-ins are prolifer¬ 
ating; . 

Schine-owned WPTR, which for 
soirie weeks had: been featuring a 
“Bumper Strip Nite” twice Weekly, 
with; free . admission to Alan 
Iselin’s Auto-Vision in East Green- 
bush and Turnpike at, Westmere, 
also is running a 10-week “Happy 
Days Lucky License?” contest; into 
which those automobilers are in¬ 
corporated. Substantial weekly 
prizes are awarded, through an ar¬ 
rangement with Harold Gabrilove’s 
Distributors and area RCA dealers. 

’ A' lucky number is announced 
over the 50,000-watter every ' 15 
minutes—from .automobile regis¬ 
trations in this sector. The driver 
ins. and . cooperating dealers, are 
strongly air-plugged. 

, Prizes build: if the driver—who 
>has> 20 . minutes to .call in ; the first 
instance-r-is arising .a?station, bum- 

Drive-Ini. AlbanyrTroy Road, the 
Carman Drive-In at Guilderland, 
and the Rustic Drive-In, West 
Sand Lake: Members are called 
“Safety Club Drivers.” 

Meriands Thursday (19) also ad¬ 
vertised “Free Records to Ten 
Cars—Courtesy of WTRY.” 

The Troy station held the “Tal¬ 
ent Finals” of a Miss ;WTRY Con¬ 
test. on the stage of Fabian’s Mo¬ 
hawk 'Drive-Ini Albany-Schenec- 
■tady Road, Tuesday (17). This was 
drum-beaten on the air; also was 
advertised; by the under-sky,, in 
newspaper copy. 

An on-the-spot broadcast was 
part of the program.. And a rec¬ 
ord was distributed, to each car. 

. Cartoonists Recruited 

. Six cartoon panels, drawn by 
six New York magazine cartoonists 
will be used for the promotion of 
Metro’s “Tunnel of Love.!' Car¬ 
toon variations of a theme—hap¬ 
penings in a tunnel of love—as 
imagined by Charles Addams, 
George Price, Franklin Model!, 
Claude . Smith, Barney Tobey "and 
Whitney' Darrou' Jr., will be used: 

Newspaper teaser ads, lobby dis¬ 
plays and a mailing booklet are 

First-Runs Out-of-Doors 
'• Minneapolis, July 1. 

Exchanges here like Allied Art¬ 
ists and Independent, and some¬ 
times one, of the major branches, 
are deriving good film rentals Occa¬ 
sionally from pictures which can’t 
be. sold satisfactorily, if at all, to 
the four-wall houses by setting 
them in one of the 13 Twin Cities’ 
area drive-ins for exclusive firsts 
run engagements on percentage. 

Recent examples have been AA’s 
“Bull Whip” which played the 
Hilltop ozoner exclusively firstrun 
and which, helped by extra 
heavy newspaper advertising, came 
through to a fine gross, arid the 
American Iriternational’s twin bill 
of “Cool, arid Crazy” and “Drag- 
strip 'Riot,” a boxoffice kriockout 
at the. i00 Twins outdoor theatre. 

It’s even claimed that the film 
rental derived from such playdates 
frequently exceeds, that which or¬ 
dinarily is garnerfed by isucb type 

of offerings when they’re sold to. 
conventional downtown and neigh¬ 
borhood houses firstrun. 

%ook Alike Star’ Stunt 

Dallas, July 1. 

Interstate Theatres Circuit con¬ 
ducted a - Look Alike Celebrity 
Premiere” at. the Majestic Theatra 
here irecentlv as part of tho 
opening festivities of the new 
Paramount release, . “Hot Spell” at 
the house. 

7 The “look alikes” were driven 
to the Palace in true Holly\yood 
style, introduced to the crowd and 
then escorted to the theatre stage 
where the audience selected the 
“look alike” winners through an 
applause meter. 

First prize was a one year season 
pass to the Interstate Theatres; 
second prize was a six month pass 
and third prize a three month pass. 

Tap ‘Lady’ For ,‘Gigi’ 

An overseas publicity campaign, 
originally designed for prestige 
value, is paying off in mail orders 
for Metro’s “Gi'gi” at the Royale 
Theatre on Broadway. 

part of the buildup for tlie 
Broadway engagement. of the pic¬ 
ture consisted of mass mailings to 
former patrons of “My Fair Lady” 
in the hope that they would be 
interested in another’ entry by 
Alan. Jav Lerner and Frederick 
Loewe. Mailing ran to 100.000 let¬ 
ters, which offered “priority treat- 
mejnt” to those who replied. 

About 2.000 of the “Fair Lady” 
letters came from overseas and the 
“Gigi” mailings were sent to the 
saime addresses. To date the Royale 
boxoffice has received 30 reserva¬ 
tions from points as far away as 
Thailand. Greece, Germany, and 
Italy. Majority of the reservations 
were made for visits planned in. 
July and August. 

Heaping Bargains 

St. Paul, July 1. 

This is a buyers’ market here 
for entertainment seekers, it would 
seem . 

. For example, last Saturday and 
Sunday the neighborhood Dale of¬ 
fered a triple bill of firstruns ex¬ 
clusively for an “early, bird” ad- 
misson; of 35c instead of the usual. 
75c to 7 p.m. The pictures were 
“Oregon Passage,” “The Persu¬ 
ader” and “Footsteps in the Night.” 

And the St. Paul American As¬ 
sociation triple A baseball club. 
Which hasn’t been drawing flys, 
last Sunday night admitted every¬ 
body for 50c to see. a double- 
header, or at the rate of 25c per 
game. Regular prices are $1.25, 
$1.65 and $2. 

At that the ball games drew un¬ 
der $5,000. 

The People Vs, Open Air 
Drive-in notes: There’s a price 
war on among Albuquerque’s seven 
ozoners. They ? re charging 50c for 
adults with free admissions for the 

And down in Augusta, Ga., where 
six drive-ins were starving; they 
all combined into a pool .and closed 
three; - > • - ^ 




Japanese Slant on O’Seas Appeal 

Kido Sees Miss Umeki’s Naive (^laJities 

Yanks But Hayakawa a Great Actor 


. Tokyo, June 24. 

Shiro .Kido firmly stated, that 
the “mixed” reception ^ Japanese 
films received at the last New 
York festival was definitely not 
the reason for the industry’s de^ 
cision to bypass America for the 
1959 annual showcasing. 

The reasons, generalized Sho- 
chiku’s prez who is also the chief 
spokesman for the Motion Picture 
Producers Assn. of . Japan and who 
was the leading delegate, to last 
January’s fest, were not particu¬ 
lar, but a feeling that it would 
be healthy to haye an interval of 
one year before; returning to New 
York. Now under consideration 
for next year are Berlin, . Sao 
Paulo and Bombay. 

If either Berlin or Sao Paulo 
are chosen, Kido said it would be 
Btrictly on a commercial basis. 
But if Bombay were named* he 
indicated it would be primarily 
a prestige move for the Japanese 
industry in the Middle and Near 

Reflecting further on the last 
fest at the Museum of Modern 
Art, which he regards as having 
received a “rather favorable” re¬ 
action from the press and public, 
Kido said that America still must 
be considered the best potential 
overseas market for J apariese 

Kido conceded , that the Jap¬ 
anese producers could .. have 
.geared their selections better to 
U S. tastes and that one producer’s 
Subtitles were ,sd bad that they 
contributed heavily to an overall 
unfavorable impression of the 

Stresses Friendly Relations 

He stressed the post-war friend¬ 
ly relations between the two na¬ 
tions and voiced his feelings that 
even greater understanding could 
be achieved through the medium 
of motion pictures. Kido was also 
effusive in his thanks to American 
journalists for their fair and sym¬ 
pathetic appraisals of Japanese, 

The interval of one year from 
an exhibition in America, Kido 
cited, would allow his colleagues 
to take stock of the criticisms and 
prepare their product for a more 
beneficial presentation. 

Asked why American pictures 
are generally greeted with success 
in Japan while Japanese films, ex¬ 
cept for a handful, cannot pene¬ 
trate the American market, Kido 
said the explanation is very 

“Our people; especially the 
younger generation, have a friend¬ 
ly attitude toward the United 
States and European countries 
and have accepted the culture of 
the West. They try hard to emu¬ 
late certain cultural aspects and 
master the languages through mo¬ 
tion pictures. 

Plans. New Approach . 

Kido ventured to say, however, 
that the gradually increasing pace 
of Japanese life is reflecting itself 
in the country’s motion pictures 
and should niake them more pala¬ 
table to foreigners. He added that 
with an eye toward the overseas 
market, Japanese will try to hypo 
their dramatic approach and de: 
emphasize the psychological. 

When it was suggested that 
through presentation of such stars 
of international appeal as Toshiro 
Mifune and Machiko Kyo, Japan-1 
ese films might gain a stronger 
foothold on the American public, 
Kido begged to differ. 

He acknowledged that Mifune 
and Miss Kyo have been popular 
with overseas audiences, hut only 
under what he described as the 
''special circumstances” of having 
appeared in the prizewinning 
“Rashomon.” Kido said there 
were much better actors in Japan, 
hut they have not yet had the 
same, opportunity to display their 
wares to foreigners. 

Kido also ventured to say that 
It takes a peculiar kind of japan-, 
ese personality to appeal to 
Americans; As an example, he 
.contrasted the abilities of Miyoshi 
“Nancy” Umeki, “Sayonara” Os- 
car-winner, with : those of Sessue 
Hayakawa, Oscar nominee for 
“River KwaL” 

It is Kido’s belief, although he 
congratulates her oh her success, 
that Miss Umeki’s appeal is not 

in her acting ability hut in what 
he calls her “peculiar personal¬ 
ity.” He. made reference to' a 
scene in “Sayonara” where she. 
is shown rubbing the back of her 
husband in a bath. That kind of 
naivete, Kido asserted, surely 
made a big hit with the American 
male population. 

Jn contrast, Kido: called . Haya¬ 
kawa “one; of the world’s finest 
actors. But keep in mind,” he 
cautioned, “that Hayakawa is in : 
ternationally recognized , and does 
not create the peculiar impression 
of a Umeki. Therefore,”. he de¬ 
clared, “Miss Umeki had a decided 
advantage in the Academy Award 

s, and DCA Sue 
To Halt RKO Unloading 
Overseas to 

. RKO’s efforts to dispose of its 
foreign distribution setup was chal¬ 
lenged Monday (30) in a breach of 
contract suit brought in N. Y. 
Federal Court by King Bros. Pro¬ 
ductions Inc. and Distributors 
Corp. of America. They seek an 
injunction to restrain RKO Tele- 
radio Pictures from discontinuing 
its sales organization abroad until 
Dec, 31* 1959. 

Action is aimed at enjoining 
RKO from consummating an ar¬ 
rangement with J. Arthur Rank 
Overseas Film Distributors Ltd. or 
any other firm which would ac¬ 
quire distribution rights to pic¬ 
tures . released by RKO in nine 
overseas countries. Among these, 
territories are the United King¬ 
dom, France, Italy, Germany, 
Brazil and Argentina. 

Only last Tuesday (24) the Hank 
Organization and RKO Teleradio 
jointly announced that the former’s 
Overseas Film Distributors Ltd. 
would assume RKO sales in some 
18 countries as of today. (Tues¬ 
day). Since/last March the Rank 
subsid had been handling RKO's 
shipping,. clerical and inspection 
service under a long-term^ deal. 

Lawyer as Exhibitor 

Albany, July 1. 

Another Smalley theatre, the 
Fort Plain in Fort Plain, has been 
sold. Michael P. Cory, attorney and 
owner of the Strand in neighboring 
Canajoharie* purchased it from 
Fort Plain Theatre Corp. 

He planned a relighting, after 
improvements had been completed. 

Gal House Bosses 

Hollywood, July L. 

Los Angeles firstrun theatres 
how’- have two femme man¬ 
agers. Merry Hanssen, sec- 
retary-boOkkeeper past four 
years, being upped to post , at 
ABPT’s Downtown Paramount, 
succeeding 1 Ken Ketiier, who 
swings over to Pacific Drive-In. 

Jennie Riipp has been man- ; 
ager of Pantages past eight 

No Jackson Park 

Chicago, July i: 

. Attempt to revive. the. old Jack- 
son Park antitrust case was 
stopped , cold last Friday (27) by 
Chicago Federal District Court 
Judge Michael L. Igoe, who threw 
it but on a technicality. The jurist 
refused to substitute Mrs. Hilda 
Kimhley for the original, plaintiffs, 
as she brid petitioned, with; the ex¬ 
planation that the case died with 
her purchase of the south side 
theatre in August of ’56. 

; The decision, however, may only 
mean a temporary, respite for the 
defendants, as counsel for Mrs, 
Kimhley indicated she was plan¬ 
ning to file a fresh: action. De¬ 
fendants listed in the. peition filed 
last May 26 included Balaban & 
Katz and Warner Theatres circuits,: 
RKO, Loew’s, Paramount, Warner 
Bros, and 20th-Fox. 

Original .1946 bombshell direcr 
tive, issued by the same judge, 
limited Loop firstruns to two 
weeks. It also ended the clearance 
lag between firstruns and first nahe 
release involving defendant thea¬ 
tres, although it provided for a 
ten-day wait in the case of a one- 
week firstrun. These features, 
which Mrs, Kimhley sought to have 
restored,. were negated by a 1954 
modification order : which Judge 
Igbe granted to B&K. Prior to. that 
time, the chain had to get. court 
permission for firstruns of more 
than two weeks. 

Regarding a fresh suit, Sey¬ 
mour Simon, Mrs. Kimbley’s at¬ 
torney, declined to go beyond stat-r 
iiig that such a move looked prob¬ 
able. , 

: Perhaps significantly, the Jack- 
son Park was an “A” house (eligi¬ 
ble for first outlying release) when 
the antitruster ; was originated. 
Now, however, it usually plays as 
a “C” weeker or. on a general re¬ 
lease schedule. Tradesters here 
seized on this, point to speculate 
that, had she succeeded in reacti¬ 
vating the suit, her charices of re¬ 
storing the original decree looked 

; Japanese Fill 7(1% of Own Dates 

With 38,976,081,000 ($97,440,000) collected In film rental from all 
films distributed in Japan during 1957, the Japanese productions 
grabbed off close to 70% of the total ($67,814,568) while foreign films, 
i e. primarily American, got 30% ($29,625,432). Top grosser; in Japan 
since the war is still Metro’s “Gone With the Wind,” released in 
September of 1952. 

Figures are included in a Complete statistical breakdown on the 
Japanese industry in 1957, put out by the Motion Picture Producers 
Assn, of Japan. In the introduction, the Japanese MPPA notes that 
while the 908,000. tv sets installed as of March, 1958, had little effect 
on theatre business, tv “is likely to become a big menace to the motion 
picture industry.” Report said; there should be 2,000,000 sets by the 
end of this year. • ' 

Made 514 Features 

Breakdown mpted that, whereas production by Japanese studios hit 
514 fibns in 1956* the past year saw a 13.8% reduction to 443 pictures. 
The year also saw fewer theatres built. Current theatre total in Japan 
now is 6,865. Of these, 4,495 are in the urban, districts and 2,370 in the 
rural areas. . 

The average Japanese goes, to the picture show 12.3 times a year-, 
the study found. He spends an average of 75.27 (about 20c) including 
tax. Monthly attendance in 1957 was 1,098,000 for a gross boxoffice 
income of 68,152,669 ($170,381). 

4,513 Widscreened ; 

The Widescreen has caught on in Japan. Of the 6,865 houses oper¬ 
ating, 4,513 are equipped for; wide-screen* There are. 1,082 theatres with 
exclusive contracts for the showing of Japanese pictures.. Houses show¬ 
ing both domestic and foreign product number 1,595. During 1957, a 
total of 121 foreign films, chiefly from the States were imported from 
the dollar area and an additional 44 from the non-doliar area, i.e. mostly 
Europe. \-V.- 

Best U. S. Grossers 

Top Japanese postwar grossers from the U. S., after “GWTW,” 
include “The Living Desert” in the second spot, then “Roman Holiday,” 
"War and Peace,” “Giant;” “20,000 Leagues under the Sea,’? “The 
Robe,” “The Greatest Show on Earth,” “East of Eden” and “The Glenn 
Miller Story.” None of the . top films, with the exception of “Teahouse 
of the August Moon,” were released in 1957. The largest number of 
top grossers came in *56. ' 

Wednesday, July 2, 1958 

Father Edgar Holden, professor of theology at St. Anthony-on-Hudson, 
who in a recent address at a Communion breakfast in / Albany, urged 
the 250 attendees to "think twice before publicly extolling the virtues 
of Catholic movie and tele vision, stars,” received about 20 letters of 
approval, from various sections of the country-—after a. story on his 
talk appeared In the Catholic press. 

The Franciscan priest, a frequent speaker at affairs in the Albany 
area, has since pointed, out, to Variety, that his remarks— which 
appeared at greater length in The Evangelist, official weekly of the 
Albany Diocese—included the observation: “And while it is not up to 
US to sit in judgment on the state of soul of any. given person,:still, in 
all such matters, might it hot be better to adopt the wise policy of. 
Mother Church—she. awaits the death: of a person before, proposing 
him for our imitation and veneration.” 

While Vancouver’s International Festival isri r t “set up” to proffer 
formal invites to U.S. studios, the Airier icah. features set to be. un¬ 
spooled at Stratford, Ontario July 8-20, are coveted, only U.S. entry 
is “Miracle in Manhattan,” and festival director Nicolas Goldschmidt 
has gone east to do some pointed hinting about it, with particular ref¬ 
erence to Warner’s release “Old Man and the Sea,” UA’s "The Vi¬ 
kings,” and “Kings Go Forth.” Goldschmidt observes that While the 
U.S/ overlooks Vancouver, (Aug. 4-16) Russia appears disinterested in 
Stratford’s celluloid parade and has submitted none, though is Well 
repped here, by the Cannes-winning “The Cranes are Flying,” and sev¬ 
eral more. 

Scenes from Samuel Goldwyn’s “The Best Years of Our Lives’* 
Will be incorporated in a special film being, made in Paris under the 
auspices of the World Veterans Federation, of which Alfred Gwynne 
Vanderbilt is president and Harold Russell, the handless veteran 
of “Best Years,” the v.p. The WVF film* which 'will use the scenes 
in which Russell appears in “Best Years,” will tell the story, of the . 
international veterans organization and its work. In allowing the 
use of clips from “Best Years,” Goldwyn Waived his long-standing 
precedent of not permitting individual scenes from his . productions 
to be shown for any purposes. 

The . public’s apparent aversion to the word “Terror” in a title has. 
cued Metro to switch tag of Andrew and Virginia Stone’s new produc¬ 
tion, “Terror at Sea,” to “The Decks Ran Red.” Change is predicated 
on thought that while pair’s Current release, “Cry Terror” received 
general critical acclaim the boxoffice response hasn’t been heavy, as. 
anticipated, believed by Studio execs due to fact that “Terror” in title - 
causes the public to confuse the pic with the plethora of horror films 
now in release. Stories also have been getting a publicity buildup as 
“Masters of Terror,” but this, too, will be junked. Accent from , here on 
in will be on adventure and suspense in the Stone productions: 

Passed on Without comment: It is brought out at the recent court , 
hearing ori the banning of “God Created Woman” at Providence, R. I., 
that orie member of the Bureau of Licenses (which issues the theatre 
permits), hadn’t seen more than one picture in 13 years.: Also, that the 
police keep a file only on what pictures are piayirig, arid where, and 
on their Legion of Decency ratings. Pix in R. I. ;are “reviewed” by a 
police amusement inspector. There’s no appeal fVom his decision ex¬ 
cept to the Federal Courts, If a theatre’s hookings “displease” the Bu¬ 
reau, its license can be yanked. 

His latest court rap* for income tax evasion, recalls Paul (The 
Waiter) Ricca’s past associations with the picture industry, notably 
the $1,000,000 shakedown of studio moguls, for Which, in 1943, he 
and other 'hoods were jailed. In the early ’20s, shortly after his 
arrival .from Italy, Ricca worked as manager of a riabe theatre in 
Chicago, and some years later, when the mobsters began riioving into 
legitimate enterprises, he bought a piece of Abe Teitel’s World Play¬ 
house, pioneer Chi art house. Ricca pulled out of the World in 1941. 

Documentary pix released by the films division of the Indian govern¬ 
ment are: to be in 13 languages. The government of this multilingual 
republic. has decided, to dub the documentaries: in eight additional 
tongues—Assamese, Gujarati, Kanarese, Kashmiri, Malayalam, Mara¬ 
thi, Oriya and Punjabi. They are already produced in English, Bengali, 
Hindi, Tamil and Telugu.. 

American theatrical film commercials will be entered at the fifth In¬ 
ternational Advertising Film Festival this year for the first time under 
auspices of the fledgling Theatre-screen Advertising Bureau (TsAB). 
List of U.S. nominees to be judged won’t be completed until the end ; 
of June. The fest will be held parallel with the Venice Film Festival 
Sept. 20-25. 

“The Third Sex,” German film dealing with homosexuality and di¬ 
rected by Veit Harlan, to- open in Los Angeles and Washington, fear¬ 
ful of New York where too many people still remember that Harlan 
directed the anti-Semitic “Jud Suess” for the Nazis. Picture, owned 
by a group headed by Ilya Lopert, doesn’t carry Harlan’s name in the 

The Soviets at one point offered $65,000 for “Bridge on the River 
Kwai,” but Columbia nixed the deal because it would have involved 
delivery of an (expensive) inter-negative so the Russian^, could have 
an unsqueezed version. In any case, argued Col, Moscow paid $125,- 
000 for “War and Peace” and should pay at least that much for 

“Crime arid. Punishment, U.S.A.,” a modernized version of Dosto-. 
eyski classic, will be produced for Allied Artists by Terry and Denis 

Figaro will make two endings of “I Want to Live,” one showing lead¬ 
ing real-life character, Barbara Graham, actually being put to death 
in the gas chamber, other implying but not showing this conclusion. ; 

Eric Johnston, Motion Picture Export Assn, prez, : appeared. in a 
special newsreel issue in which he expressed sympathy, for the victims 
in a recent big Bombay fire and: proclaimed continuing U.S. friend¬ 
ship bonds with India. Reel is being shown all over India to . good 
reaction. It was produced by Movietone. 

■ Ilya Lopert says it isn’t dubbing trouble that may hold up the 
| Broadway opening of the Brigitte Bardot starrer, “Une Parisienne,” 
but the question of how long “The Vikings” stays on at the Astor and 

Bosley Crowther’s lecture fee is $350. At least, that is the amount 
the New York Times film critic received for a recent Albany area 
talk on “What You Don’t Know About the Moyies.” . # 

20th^Fox is more than a little discouraged with its first view of “A 
Nice Little Bank That Should be Robbed’’ but denies a report the pic¬ 
ture will be shelved. 

. The young Skourases (Spyros, Plato and Charles) are getting 
organized for more production. 

Wednesday, july 2, 1958 



comes/n on the wings of 




20th century fox presents THE FLY ■ 




20-second knockouts 
available free. Write 
20th's Pressbook Dept. 


Two sets of 60,30, and 
20-second bombshells 
available free. 


Choose the one that fits 
your situation best I 

TRAILER waiting for you 
at National Screen and 
■ extra teaser trailer available 
free at 20th. 

by Guests of Horror Premiere 
attended by Frankenstein, 

Dracula and other monstersI 

Waiver (40x60) to be 
signed in lobby by those who 
dare see The Fly alone. Avail¬ 
able from National Screen. 

$100 rewards offered to patrons 
who prove it can't happen I 

Lobby shock-stunt: "Do You 
Dare Shake Hands with THE FLY?" 

A pressbook-full of more startling 
ballyhoos and stunts. 

Fly high with THE FLY 

/ 16 



Wedne»day,'July 2, 1958 

How Derrn^-Do-lt-Yoursdf Field 


Hollywood* July 1. 

Since no ham is a hero to his 
femme, he shouldn’t. dash for a 
head-shrinker if after lie consum¬ 
mates a dubibus deal his wife ex¬ 
claims, “You should have your 
head examined!” He should phone 
instead to see if he can get himself 
a personal manager.; It's a coming 

Organized a year ago, the per¬ 
sonal managers’ today represent 
clients who gross in excess of 
$12,000,000 a year. They are now 
formed into a conference and di¬ 
vide the headliners between about 
60. eastern managers and 25 on the 
west coast. 

William Loeb, partner in the 
firm of Gabbe. Lutz, Heller ic 
Loeb, currently the prez of the 
western division, was telling of the 
growth of this particular branch of 
show biz in the last 10 years. 

They were , spawned from the 
legit field where femme stars, par¬ 
ticularly on the road, needed per¬ 
sonal managers to protect them 
from everything—wolves, male and 
real, bad hotels, lousy dressing 
rooms, short-changers at the box- 
office—everything. • 

Some did extra duties, even 
played bits, and. there are still 
some managers around who double 
at the piano. < Hal Borne, p.m. for 
Marie McDonald, is one of these.) 
But most of them have set them¬ 
selves up in old firehouses—ready 
to rush-out at the drop of a crisis. 
They are not agents. They are not 
.managers. Their job is to take care 
of the personal problems of stars. 
They even have a uniform contract 
between them and their perform¬ 

Marrying 'Em N.S.G. 

Some of them, like Eddie Sher¬ 
man, Bullets Durgom, David P. 
O’Malley, Eddie Rio, Col. Tom 
Parker and Manny Frank, are 
nearly as well known as their 
clients. Now and then one has tried 
to keep the money at home by 
marrying a client, but while a p.m. 
seems to he singularly skilled at 
pouring oil on troubled Waters 
when he comes in from the outside 
he doesn’t seem to have any more 
success than most stars in solving 
the marriage problem, even if he 
is a p.m. 

in trouble in their professional life. 
But some .have been definitely 
picked up on a downbeat and 
brought to the top again through 
p.m* good handling. Mickey Rooney 
is an excellent example of a man 
who came back with Bullets D. at 
his side. ■ 

Col. Parker .who went from 
Hadacol to Presley, and David P.. 
O’Malley who stuck with Georg^| 
Gobel through thick and thin, have 
been perhaps among the outstand¬ 
ing of male personal managers, and 
among women (there are about 10 
of these) Anna Sosenka with Hilde- 
garde and Ruth Erris with Janis 
Paige, have been tops. 

One of the problems of young 
talent Is that when they need a 
p.m. most “they can’t afford him, 
though Col, Parker picked up 
Presley when he was a hip-weaving 
fugitive from Dave Beck’s union of 
truckdrivers and parlayed him in a 
few years into a stupendous enter-, 
tainment property. 

Presley, Rodgers Got ”Em .: 

Jimmie Rodgers, now heading 
toward his third gold record In a 
year, a Loeb client,.is another new-, 
comer who went up fast and had a 
p.m. to see it didn’t ail go to other 
people. Loeb’s firm handles Law-, 
rence Welk, too. 

A p-m. never tries to handle 
more than half a dozen clients, 
though some have taken on nine or 
10. But it’s like a juggler trying to 
handle as many tennis balls. There 
are limits to his ulcer-resistance, 

To many in show biz the per¬ 
sonal manager Is the least known 
of personalities. Even when he is 
known he is frequently criticized 
and misunderstood. Yet he perr 
forms a highly skilled service be¬ 
cause he supervises the personal 
side of a performer’s career, haying 
a hand in the selection of every¬ 
thing from a star’s most intimate 
wardrobe, especially if there is a 
tieup, to the handling of million- 
dollar, extra-entertainment deals. 

Because he supervises the work 
of the talent agencies, who also 
represent the client; the p.m. often 
becomes a big bone of contention 
among 10%ers. When a .performer 
rehearses, the p.m. checks the 
lights, the mike and the colors of 
the set and supervises the publicity 

Oddly; when their . marriages . for an opening. He even sees that 
break ffp ;the star frequently re^ j his client gets good food when on 
tains her* personal manager. So; the road; He meets planes in 4he 
there must be something to this J middle of the night and does a 

business over and above a capacity 
to smooth the ruffled feathers of 
a star. 

A year ago there were 21 per¬ 
sonal managers in the New York 

time and knowledge. So more and 
more of them have discovered they 
can make more o money with less 
headaches by turning these areas 
of profit to .. personal managers. 
They may of course reach out so 
far that we’ll all be back to where 
we started. • 

Radio Campaign 

— Continued from: page 5 sssss 

will add another $100,000, and the 
total is to be matched by. produc¬ 
tion-distribution on a., dollar-for- 
dollar basis. Radio institutional 
drive, which .has been ready for 
some time* should launch in Sep¬ 
tember. • •/..' 

The only • circuit that hasn’t 
chipped in so far is United Artists 
Theatres. The only one that lias 
actually pledged its total amount 
is Stanley-Warner. The five cir¬ 
cuits, got a prod last week from 
^Ernest Stellings; prez Of Theatre 
Owners of America, to come 
through with more money to pre¬ 
vent the BB campaign from col¬ 
lapsing all together. 

Whether and. when sufficient 
money will be ’ collected, for the 
projected newspaper campaign, 
budgeted at $950,000, is uncertain. 
Exhibition’s total contribution now 
isn’t figured at much above 

Though there is satisfaction that 
at least the radio project looks like 
it’ll go through,'some point, out 
that the BB campaign was con¬ 
ceived more or less as a Unit and— 
ideally^-shbuld hang, together on 
a continuous basis. This is now 
quite, obviously impossible. Some 
wonder* too, about the 1959 Acad¬ 
emy Awards, Which : are again to 
be sponsored by the industry itself. 
Though exhibition agreed to: share 
the cost of the show,, the chances 
of the money coming through are 
virtually nil. 

Problem of Tocus-Drift’ 

Focus-drift, the Inability .to achieve proper focus of the ..screen 
image, is listed as the prime projection problem today by James 
J, Finn, editor of the International Projectionist. According to 
Finn, writing in the June Issue of the publication, heat from the 
arc, radically increased In recent years, “is the relentless enemy 
of good projection, with the lens, the projector parts, and the film 
base itself being the victims thereof.” 

. Finn notes, however, that lately projectionists have been citing 
the combination of magnetic striping and acetate film base as “the 
chief eulprit and that of the two the acetate base is the more 

Contract Credits 'Crowd' Theatre Ads 
But Don t Bother TV on Old Films 

Not More; Better 

Hollywood;. July 1. 

Robert L'. Lippert, as result 
of meetings with approximate¬ 
ly 500 Cxhibs around country, 
plans to ask Spyros Skouras to 
reduce number of Regal Films 
for 20th release for next sea- 12 from current 18, but 
allocate same budget bn these 
as’-was spent on 24 Ilegal fea¬ 
tures last wear, or around 
$3,500,000. • ' 

• Reporting he learned enough 
from tour to cue Regains future 
direction, Lippert said: “Ex- 
hibs don’t want more pix, but 
better pix.” _ 

Alberta Prohe 

score of things which a mother 
might understand and nobody else. 
Where Dough Comes From 
The income of p.m. clients at 
present, because of the recession 

association; but now theFe are so | j n p j X . come g m0 stly from niteries 
many of them they’d crowd the 21 an( i television. Actually figures 
Club. ’ break down: .44% from mink-lined 

Just where the boundary lines • saloons', 31% from tv, 109a from 
run among agents, managers ahd ; pix ^ 5 % from recordings and 10% 
personal managers my surveyors^ from miscellaneous sources, mostly 
haven’t yet been able to establish, posing or. royalties, on gadgets. 

But the p.m.’s have, apparently. >. Frequently a performer feels he 
‘Where’s My P.M;?’ v . can do all that a personal manager 

There’s hardly a star that hasn’t can ^0 or his wife feels she can take 
got into a hassle at some time l n up the slack, hut many talented 
his or her professional life and if: pe 0 pi e have suffered from this sort 
a p.m. is within hog-calling dis-\ Q f mismanagement. ... 
tance it is his job to hurry over | The conference of personal man- 
and straighten things out. Agents; a g ers was started by Eddie Sher- 
know enough to stay away at such | ^ an about a : year ago. Two or 
times and managers are ^usually three of them would meet now 
down at the bank. -and then to talk their trade prob- 

Helen Traubel had a problem a Jems over at lunch, but they had. 
year ago in Palm Springs when she • never got down to ah organization- 
refused to exercise her pipes: at a ] a j basis until'last July when 20 of 
Chi Chi Starlite Room’s second t them got together in Hollywood, 
showing because the audience - They elected Loeb as president, 
seemed to consist exclusively of j gam J; Lutz and Thomas P. Sheils 
yawning waiters. But her personal | as vice presidents, William Burton 
manager was with her and that j as secretary and Stan. Zucker as; 
didn’t seem to solve that one, [ treasurer, 
though he. did manage to give the! Ethics Yet, They Got 

press a plausible explanation of the Then they went to work on corn- 
opera star’s exit. Bad . cold. It’s mittees. Eddie Riq headed up the 
always a good one,. i code of ethics; Eddie Sherman, 

Handling Remade Rooney ! arbitration; Tom Sheils,. member- 
Among west coast clients of r ship; and Red Doff; public rela- 
these personal managers are Paul tions. Then they hired the p.a. 
Gilbert, Betty Hutton, Jerry Field- { firm of Lewin & Kaufman to tell 
ing, Anna Maria Alberghetti, I their story; •> '/;■■' 

Mickey. Rooney, Llberace, Ella j They set themselves up as a non- 
Logan, Ben Blue, Vivian Blaine,! profit organization and sequestered 
Lawrence Welk, The Three Girls f some of their funds for their own 
(Jane Russell, Beryl Davis jtnd j charitable cases. They guided 

Rogers Hospital 

Continued from pace 3 is 
Salute were conducted, as a com^ 
bined drive, beginning last Aug. 7. 
Audience collections ran a week 
and the Christmas Salute through 
the. holidays:; The circuits, Picker 
noted, were the backbone of the 
audience collection, bringing in 
more than a half of the total 

.. Last year. It was disclosed, the 
Ford . Foundation made a non- 
incurring grant of $25,000 to the 
hospital; Hospital prexy Abe 
Montague, hoped that this amount 
could be . equalled this year by a 
contribution, which has long been 
pending from the.Al Jolson Foun¬ 
dation. . : 

Montague indicated that the hos¬ 
pital may soon -provide care for 
.asthmatic children of industry em¬ 
ployees. Hospital medical Offi¬ 
cials, Montague said, hid en¬ 
dorsed the plan, but had recom¬ 
mended a separate building or sec¬ 
tion for the children. . 

During 1957, Montague revealed, 
the- number of patients at the hos¬ 
pital reached 71,i declined to 47, 
and averaged 56! Average length 
of hospitalization, was cut to 211 
days as compared with 380 days in 
1955. . .. 

. Prior, to the. directors* meeting 
here, the members convened at 
the hospital in Saranac Lake for 
luncheon on Friday (27). Robert 
b’Donnell, head of Texas’ Inter¬ 
state: Circuit, served as master of 
ceremonies. Speakers included 
20th-Fox prexy Spyros SkOUras, 
Paramount topper Barney Balaban, 
Montague, Columbia’s distribution 
chief, and Harold Hoffman, sec¬ 
retary of the Screen Actors Guild. 

Edmonton, Alta., July 1. 

Alberta government has appoint¬ 
ed a five-man special advisory com¬ 
mittee to look into legislation gov¬ 
erning operation of the motion pic¬ 
ture industry. ~ 

. The board was set up following 
requests from theatre operators 
and unions for changes in the 
amusement tax .and regulations 
governing theatres. It has been 
empowered to study general pro¬ 
visions of the Amusement Act and 
will look into the feasibility of 
requirement that a Class One pro¬ 
jectionist be on duty at all times 
during performances in theatres at 
Edmonton, Calgary, Lethbridge 
and Medicine Hat. 

Chairman is Mr. Justice Harold 
Riley, of the Alberta supreme 
court. Members are Lucien 
Maynard, an Edmonton lawyer; P. 
J. Gwynne, an Edmonton projec¬ 
tionist; Douglas Millar, of Taber, a 
theatre proprietor and president 
of the Alberta Theatre Association, 
and P. L. Roebuck, a Calgary 

Some ad-pub executives in New. 
York are blowing their tops over, 
the restrictions in ad billings that 
apply to them whereas they do not 
apply to ads on the newspapers 
tv pages. 

Issue has become more pertinent 
since the networks and tv film, dis¬ 
tributors have taken to placing big. 
ads in the papers to herald up¬ 
coming releases on the air. 

“Why should it be that we have 
to crowd a lot of unnecessary and 
extraneous information into an ad, 
when the tv people can run theirs 
clear and just the way they want 
to?” complained a top ad man last 
Week. “Don’t the guild restrictions 
apply to the tv film distributors?” 

Fact is, of course, that many of 
the films being r advertised for tv 
are no longer owned by the origi¬ 
nal producers, and—in any case- 
billing restrictions didn’t apply in 
years past to the extent that they 
do now. j 

* Ad-pub execs of the. majors,, al¬ 
most to a man, deplore the hilling 
rules which guilds and agencies 
impose on them in the design : of 
ads. Topic, has . been a subject of 
bitter comment for several years 
now, argument being that ads are 
overcrowded with Unnecessary 
credits that actually , impair their 
effectiveness and detract from 
their impact. 

TV page ads, on the other hand* 
tend to simply convey the essenr 
tial information. 

Fast-Time Foes 

Connie Haines), David Rose, Erin 
O’Brien, The Sportsmen, Margaret 
Whiting, Mel Torme, Marilyn Max- j 
well. Bill Leydon, George Gobel, 
Elvis Presley, Bob Crosby, The 
Modertiaires, Bud Abbott, Hoagy 
Carmichael, Debra Paget, Lucille 
. Norman, Lou Costello, Horace 
Heidt, Jack Carson, Robert Alda, 
Dean Elliott and Albert McCIeery. 

Some of these have never been 

their clients in this field, too. In 
fact in 12 months the west coast 
clients .have contributed $1,217,- 
000 in charity performances. 

They plan to reach out to in¬ 
clude, producers, directors and in¬ 
dustry executives. The complex¬ 
ity of deals these days, tax informa¬ 
tion, capital gains, and a thorough 
knowledge of the entertainment 
jungle is entertainer’s 

Tony Mann 

555 Continued fiom page. 3 ■ 

ficials almost convinced him, scene 
by scene, the canned Caldwell 
story was the dirtiest' film ever 
made/ . 

Success of this relatively low- 
cost film (brought ih at $750,000), 
he pointed out, adds to a number 
of recent box-office hits that prove 
public is mOTe: interested in story 
and groups' of people than in star 
names. Another scoring factor, he 
added, comes from filming a story 
regionally, whether at home or 
abroad. ' 

Mann will, appear at Berlin pre¬ 
miere of “God’s Little A.cre” next 
week with Robert Ryan, Tina 
Louise and; Phil Ybrdan. Pic opens 
July 4, billed as the motion pic¬ 
ture Berlin Film Festival “feared 
to accept*”'. 


Minneapolis, July 1. 

Stanley-Warner has renewed its 
Century theatre lease here to next 
March 31. ‘ 

When the original fiye-year lease 
on the Cinerama house expired 
this year it was extended by United 
Paramount, the owners, on an 
optional basis for six-month 

This has been one of the more 
successful ,. Cinerama operations. 
“This Is Cinerama” ran 66 weeks; 
“Cinerama Holiday” 54 weeks and, 
“Seven Wonders of the World” 83 

The current “Search for Para-r. 
dise” is in its 17th week and still 
doing very well. With grosses run¬ 
ning around $12,000 a week there’s, 
of course, ho date considered yet 
for its termination, according to 
local managing director Paul 

Minneapolis, July 3. 

Because state legislature mem¬ 
bers voted to limit the current 
special session to consideration of 
Gov, A. O. Freeman’s three meas¬ 
ures designed to lessen, the reces¬ 
sion’s effects Senator J; A. Johnson, 
Preston, Minn., is withholding his 
ariti-daVhght saving time bill which 
he had ariounced he’d introduce. 

Johnson now says he’ll push the 
proposal; to ban the fast time when 
the lawmakers convene in regular 
session next January. His farmer 
constituents are very much opposed 
to DST, he declares. 

Film industry leaders here are 
satisfied with the delay because, 
they feel the DST revocation would 
come too late to help them much 
this season. 

DeBerry to N.Y. for Par 

Edmund C. DeBerry, Paramount 
eastern division manager with 
headquarters in Boston, has been 
upped to executive assistant to 
Hugh Owen, v-p. of Paramount 
Film Distrihuting Corp. 

DeBerry, who’ll shift to N.Y. to 
assume his new post Aug. 1, suc¬ 
ceeds Phil' Isaacs, who resigned to 
become general manager of the 
Jack Fruchtman M a n a g e men t 
Corp. of Baltimore/ DeBerry 
joined Par in 1940 as a hooker in 
New Orleans. He’s beep eastern 
division manager since last Oc¬ 

Wyler’s ‘Best Years’ Suit; 
Got $1,400,000, Asserts 
Goldwyn Owes Him More 

• Hollywood, July 1. 

W r illiam . Wyler claims Samuel 
Goldwyn still owes him $408,356 : 
as his share of “Best Years of Our 
Lives,” in suit filed against pro¬ 
ducer in Superior Court. Asserts 
tinder 1939 contract with Goldwyn 
was to receive 20% of net profits 
over five year period on Goldwyn 
films, in addition to fixed weekly 

“Years” is only pic mentioned 
In action* which avers pic has 
grossed $15,000,000 plus to date, 
after deduction of theatres’ share 
of receipts. 

Goldwyn, according suit, under¬ 
stated net profits of film in state¬ 
ments to Wyler by about $1*976,- 
120, as of Nov. 30, 1951, expiration 
date of contract. Wyler objected 
to what he said was Goldwyn giv¬ 
ing 5% of net to late Robert E; 
Sherwood, who scripted, as “gratu¬ 
ity” without Wyler’s consent, then 
deducting $256,794, as production 
cost. Addition asking damages Wy¬ 
ler also wants accounting, and dec¬ 
laration of mis rights. 

Wednesday, July 2,1" 8 









'■(. v v f >v 


’em in 



. QyQf ■. eihialmnc liAnlrarf F 


Vith JAMES DONALD • ALEXANDER KNOX • Screenplay by CALDER WILLINGHAM • Adaptation by DALE WASSERMAN • Based on the novel 
“The Viking" by EDISON MARSHALL • Produced by JERRY BRESLER • Directed by RICHARD FLEISCHER • A Kirk Douglas Production 



'Vertigo* and ‘Acre Press ‘Pacific; 
New Product and June Biz Mesh; 
10 North Frederick* Rates 7th 

Variety’s regular weekly + 
boxoifice reports are summar¬ 
ized, each month, retrospec¬ 
tively .■ Based on an average of 
24 key situations, the source 
data constitute an adequate 
sampling of current releases 
but is not , of course,, fully 
definite. An index of relative 
grossing strength in the U S.* 
Canada market, the monthly 
report does not pretend to 
express total rentals . 


June was significant for the . 
.number of new, strong pictures re- ; 
leased, and the excellent conse -l 
quences. Majority of the money ; 
leaders in the key cities covered 
by Variety' were new productions. 

'‘South Pacific” (20th) was the 
b.o. champion, as in May. Second 
place goes to “Vertigo” (Par); a: 
new release, which held near the i 
top all month. Third money goes ! 
to “God’s Little Acre” (UA). Total ! 
gross for. these top three pix was 
nearly $2,500,000, and covering 
only four weeks. Actually, “Pa¬ 
cific” registered exactly $1,000,000 •. 
for the four weeks listed. j 

“Around World In 80 Days” ! 
(UA), which is now just getting • 
under way in some of the smaller I 
cities around the country, moved,] 
up to fourth place, as compared : 
with sixth position in May. '‘Bridge • 
on River Kwai” (Col), second in j 
the month of May, dropped down ^ 
to fifth spot last month. "Search 
for Paradise” (Cinerama), winner 
of fifth place in May, wound up 

“10 North Frederick” (20th), an¬ 
other newcomer last month, man¬ 
aged . to cop seventh money al¬ 
though not so strong in the final 
two weeks of June. “This Happy 
Feeling” (U) wound up eighth al¬ 
though it had finished seventh on 
more, than one week of Variety’s 
. Weekly survey. Strength obvious¬ 
ly attested to the continued popu¬ 
larity of Debbie Reynolds. 

“Proud Rebel” (BV) managed to 
land in ninth position, being out 
on release only two weeks last 
month. “Horror, of Dracula” <U» 
copped 10th place ; by dint of solid 
showings on two different weeks. 

"High School Confidential” ■ 
(M-G) finished 11th while “Too; 
Much, Too Soon” (WB) rounds out j 
the Golden Dozen. Last-named. 1 
never displayed very great strength ’ 
but managed to rack up consider¬ 
able coin on two different w’eeks. 

Not only did many of the new 
pix come through nicely in June, 
but the product being launched 
just as the month was. winding up 
indicated that exhibitors would be 
Well supplied with solid grossers. 
in July. Some four or five films 
already have tipped exhibs that 
much could be expected of them. 
One of them, of course, is '‘The 
Vikings” (UA), now going great; 
guns in third , stanza at two N. Y. 
cinemas. It also was smash open¬ 
ing week in Minneapolis, mighty 
in Chi and wow in L. A,, being 
leader among the new pix in all 
three cities. : 

‘Bravados/ ‘Sargents’ Big j 
“Bravados” (20th), which started I 
out strong at the N. Y. Paramount, 
was boffo in Chi, trim in Buffalo I 
and lively in Cleveland in initial; 
sessions. “Kings Go Forth” (UA), ; 
due at N. Y. Capitol this week, : 
teed off terrific in Detroit. “No 
Time for Sergeants” (WB), solid 
in fourth (final) round at N. Y. 
Music Hall, started out big in Chi. 

“Camp on Blood Island”- (Col), 
which did excellent biz where 
given bally in a few scattered keys 
last stanza, w as wow opening round 
in Boston. “God Created Woman” 
(Kings), runner-up or. higher {.for 
months, just missed getting on] the 1 
rating list last month. However, 
it still managed to run up close to 
$100,000 in the few bigger key 
cities where still playing in June. 

“Desire Under Elms” (Par), 
which failed to measure up to its 
promise shown on opening weeks 
in N. Y., was a runner-up pic two 
different weeks, “Peter Pan”:(BV) 
(reissue), which was a runner-up 
one week, indicated it might be 
heard from additionally this month. 
“Young Lions” (20th), third in 

June Golden Dozen 

1. “South Pacific” (20th). 

2. “Vertigo” (Par).. 

3. “God’s Little Acre (UA).' 

4. “Around World” (UA). 

. 5. “River Kwal” (Col). 

6. “Search Paradise” (Cine). 

“North Frederick” (20th). 

8. “This Happy Feeling” ttJ). 

3. “Proud Rgbel” (BV). 

10. “Horror of Dracula” (U). 

11. “H. S. Confidential” (M-G). 

12. “Too Much, Soon” (WB). 

May, and long high on the list, 
w ound lip as a runnerrup pic one 
week last month. 

“Sheepman” (M-G), which w r as 
ninth-place winner One week and 
a runner-up film another one/ 
proved a tough vehicle to sell al¬ 
though many crix liked it. “Hell; 
to Texas” (20th) never did get fair 
on playdates thus far. In much the 
same category, “Hot Spell” (Par) 
managed some good engagements 
but was mainly, fair to mild. 

"Snow 1 White” (BV) (reissue) 
again racked Up come profitable 
engagements during the past 
month. Much the same as in May. 
“Macabre” <AA) registered several 
nice to great playdates. 

“Seven Wonders of World” 
(Cinerama), which has played out 
virtually all of its big city engage¬ 
ments, shaped big to sturdy in the 
tow remaining dates. “Gigi” 
(M-G), which coon will be opening 
hard-ticket engagements in several 
additional keys, continues at ca¬ 
pacity in N .Y. 

Braunagel Sets 

Little Rock, July 1. 
Jack D.. Braunagel, who for the 
past three years has been an asso¬ 
ciate and district Manager of 
United Theatres In North Little 
Rock, has forMed bis own theatre 
operating firm—Jay D. Bee Amuse¬ 
ment Co., with . headquarters in 
North Little; Rock. 

Braunagel will provide all op¬ 
erating services, buy and book 
film, and direct the Management of 
his theatres in Helana, Hope, Ash-, 
down and Gurdon, all In Arkansas 
Before affiliating with United 
Theatres, of which M. S. McCord is 
president, Braunagel was head of 
drive-in operations for Common¬ 
wealth Theatres In Kansas City for 
eight jars. He has also been a 
member of the executive hoard of 
Theatre Owners of America. His 
present holding^ Include indoor 
and outdoor theatres. 

yjuttmfr . . ., 


For Hints In War Vs. Post-1948 

In a campaign apparently aimed 
at shbwmg' U.S. exhibitors that 
funds can be obtained fpr the put- 
chase of post-1948: films in order 
to keep them off television, Her¬ 
man M, Levy, general counsel of 
Theatre Owners of America, is 
keeping TOA Members informed 
of the plan of the British film in¬ 
dustry designed to keep feature 
pix off tv. 

Levy points but that in England 
an assessment has been made a 
part of every film contract. As part 
of the British arrangement, Levy 
notes that the distributor will In¬ 
corporate a. clause in all contracts 
for pictures, providing that the 
assessment to be paid by the ex¬ 
hibitor (in order to create a fund 
for the purchase Of tv rights to 
pix) will be obligatory as part of 
the contract. 

Levy has indicated previously, 
however, that the British plan 
would not be applicable in the U S. 
because of. antitrust laws, but he 
is apparently convinced that some 
method can be found to establish 
a similar fund here. 

Eagle Not Symbol Of 
Yank Threat Sez Czech 
Grand Prix Director 

Brussels, July 1. 

. Karel Zeman, the Czech pic di¬ 
rector who won Grand Prix at the 
recent Brussels Film Fest, stated 
that a Shot of a-sinister .eagle to 
the film did not symbolize or refer 
to the United^ States. 

The- film, “Weapons of Destruc¬ 
tion,” is based on several Jules 
Verne stories and is about art evfl 
character who kidnaps a scientist 
who is on the verge of discovering 
nucleair fission/ He wants to use 
this invention for war-like pur¬ 
poses, and the eagle comes into 
play, when this man makes his in¬ 
tentions; known. 

Zeman said the bird was. taken 
from Napoleon’s standards, which 
was fitting for an adaptation of 
Jules Vernes and had no political 
Implications whatsoever. He opined 
he was . willing to cut the shot if 
it was to be. misconstrued. 

Feature blending animation and 
live characters, to simulate the 
original illustrations of the. Verne 
books, has been acquired for the 
U.S., Canada arid Great Britain by 
Richard Davis. 

Drop Drive-In Project 
On Right^of-Way Ruling 

Abilene, Tex.; July ,1. 

Plans for construction of a twin 
screen .'drive-in here were aban¬ 
doned by: All State Theatres after 
part of the site for the ozoner was 
condemned for right-of-way. of a 
by pass road. The area was to be 
sold, for other: biz uses: after the 
planning-zoning \ commission re¬ 
zoned the area. Screens had. just 
been started and a projection booth 
was erected when the project was 

Wedne^ay, July 2, 1958 

Instead of Midweek Shuttering, Tro; 

I Exhib Tests Off-Days Price Cut 

Ducks Wed. & Thurs. 

Buffalo, July 1. 

For the first time in hfttory, 
the Seneca (Par), southside 
nabe, will be closed Wednes¬ 
days and Thursdays under * 
new summer policy. 

Seneca is the largest sub¬ 
run, house In the Buffalo area. 

Louisiana Denies Plea 
For Tax Cut, Senator Calls 
Films ‘Dying Industry’ 

Baton Rouge, La., July 1. 
The Senate city affairs commit¬ 
tee turned thumbs down Thursday 
(26) on a proposal that would ex¬ 
empt New Orleans theatre owners 
from a 2% amusement tax. The 
vote was five to three. 

Proponents of the bill declared 
the patronage of theatres has 
dropped 50% in recent years. “This 
is a dying industry, in need of re¬ 
lief/* said Senator Daniel McGov¬ 
ern III, author of the bill. 

Opponents stressed that theatre 
owners should have taken their 
cause to the New Orleans city 
council rather than the state legis¬ 
lature, although ... McGovern said* 
this had already been done, to no 

Revenue from the amusement 
tax is turned over to the city weir 
fare department to be used chiefly 
for the operation of various 
“quasi-public” institutions. 

McGovern said that increasingly 
effective competition from televi¬ 
sion has resulted in closing of 10 
New Orleans pix houses in the past 
two years; and four have reduced 
'their operations to week ends only. 

He added that in the Louisiana 
towns of Ringgold; Cottonport and 
Houma, merchants have under¬ 
taken to subsidize theatres forced 
to close down their operations. 
Proponents of the bill wanted the 
amusement tax to be applied “more: 
equitably” among amusement 
parks, night clubs and baseball 

In 1957 the theatres reportedly 
paid $133,258 in amusement taxes; 
night clubs, $141,509, and baseball 
games $765. 


Warner Bros, has acquired a 
French ballet subject, "The Gentle¬ 
man Burglar,” as a companion 
piece for its “The Old Man and the 
Sea.” Latter is due to bow on 
BroadwAy in the fall.. 

“The Gentleman Burglar” is a 
15-minute tinter produced by Celia 
Films of Paris. Music is by Johann 
Strauss Jr. 

Warners felt it needed a short 
With “Old Man and the Sea” which 
runs only 86 minutes. 

3d Glti About *7a Modify GenWiiUbp, ? 

Chicago, July 1. I 

Chicago’s harsh (some say quixo¬ 
tic) film censorship setup looks to 
be: verging on extensive overhaul, 
and perhaps sooner than Most 
tradesters dar«i hope* 

; Situation Is being brought to a 
head by the stepup during the past 
twelvemonth period or so of litiga¬ 
tion which in some Instances, at 
least. Made the local blue-pencil- 
lers appear silly, or paragons of 
illogio. It’s the feeling of at least 
one legalite who’s been involved 
that the cops realize their position 
isn’t altogether tenable, and that 
they wish to avoid risking a court 
showdown on the city code re ob¬ 
scenity. This realization, it’s held, 
is Making officials increasingly 
amenable to some sort of compro¬ 
mise at the least. : And,; further, 
they’d like to seal a compromise 
before the whole Censorship setup 
crumbles in the courts. 

Typical of the city’s attitude per 
the. above was the alacrity, with 
' which the censors , were amended 

last week on the French “Nana” 
(Times). Pic was banned for. alleged 
obscenity and the distributor filed 
suit challenging the judgment. 
Case had been under advisement 
in Chi Federal District Court since 
last December. Then, a short time 
back, the police suggested the pic 
could have a pink ticket (adults) if 
the suit was dropped. After a wait, 
the plaintiff agreed and “Naha” 
opens sometime next month at the 
arty Ziegfeld. 

“Nana” appeal paralleled the re¬ 
cent “Game of Love” suit. Both 
simply sought a ruling on the ob¬ 
scenity issue. In contrast, the latest 
assaults on the censors, via “De¬ 
sire Under the Elms” (Par) and 
“Don Juan” (Times)* are further 
specific efforts to test the constitu¬ 
tionality of pic censorship here. 
Pixik-ticketed “Elms,” which first- 
ran recently at the Par-owned 
Esquire, is being withheld from 
sub-rUn pending outcome of its 
court-appeal. “Don Juan” pointedly 
wasn’t even submitted to censor 
scrutiny, with the knowledge it 
wouldn’t receive permit unless it 

was, and thus setting the stage for 
a court test of the censor laws. 

So changed has the climate be¬ 
come that it’s now possible to see 
the city Mending its ways without 
spurring from the courts. Fifth 
ward (U. of Chicago) Aid. Leon 
Despres is preparing a resolution 
that would drastically curtail the 
censor’s purview, since it would 
limit them to pass on pix only for 
persons under 21. In short, they 
could no longer ban theatrical 
films, but could only rule on their 
acceptability for legal juveniles. 
Despres, by the way, is a board 
member of the Illinois Division, 
American Civil Liberties Union, 
which has long been joined in the 
battle to ease or elimMate pic 

No one’s hazarding a guess on 
how the proposal will fare In the 
city council, but the feeling among 
the law fraternity, at least, is that 
it stands much more of a chance 
today than two or three years ago* 
when it’s hardly likely such a 
measure would even have been 

► Albany, July 1. 

A summer experiment With re¬ 
duction in adult admission prices 
has been launched by John Capano 
at the State in Troy. He first elim* 
Mated Tuesday and Wednesday 
performances at the downtown sub¬ 
sequent-run, but later decided this 
might have a prolonged adverse 
effect, through interruption of the 
attendance pattern. . 

Accordingly, Capano reinstated 
a full-week schedule; at the same 
time, cut the Monday-througtoFri- 
day tap from 50 to 40c; and week¬ 
ends, from 65 to 60c. 

Rate for kids remained 25c, al¬ 
though. Capano did not rule out the 
possibility of clipping that, too. He 
thinks it worth a quarter to handle 
youngsters of—whom there_ are 
fewer, among patrons, than in the 
pre-television era. 

A service charge on week-end 
passes has likewise: been removed 
at the State. 

The advisability of cutting prices, 
indoors, has been debated among 
smaller theatre owners hereabouts. 
Capano is one of the first to try 
the idea.; 

Capano recently took over an- 
j other downtown Troy house, the 
I American, and reopened it as an 
art operation* Stanley Warner had 
ceased conducting it almost six 
years, but continued to pay rent 
until a lease expired. 

How Stands The 
Wind for COMPO? 

Council of Motion Picture Or¬ 
ganizations, which Is the film 
industry’s all-encompassing trade 
group,, may be facing another 
“crossroads.” There’s no one in 
doubt about the efficacy; of the 
COMP.O operation When It has 
unanimous backing. But several 
execs in the trade admitted this 
week that it’s becoming increasing¬ 
ly more difficult for air parties to 
get together. And COMPO, until 
now at least, has required-the full 
support of all member organiza¬ 

Here’s what’s happening. COMPO 
was set up as* an institutional^or¬ 
ganization designed to combat ad¬ 
verse legislation, and embark on 
public relations campaigns for tht 
most part. 

But the fact of the matter Is that 
COMPO has. been free to move 
without restraint only on the mat¬ 
ter of cutting out the tax on thea¬ 
tre admissions. And even in this 
case, when victories Were accom¬ 
plished. certain Mdividuals private¬ 
ly sought to take the credit at 
COMPO’s expense. 

Consider this. Robert W. Coyne, 
special counsel for COMPO, and 
others such as Robert J! O’Donnell 
gave substantial time to the project 
of reducing; the levy on admissions 
to 10^ on tickets costing 90c and 
under. The Coyne-O’Donnell combo 
won the point but soon to follow 
was sotto voce Intelligence that 
perhaps/ there was another voice 
in the Wings that actually, called 
the final turns. 

Be that as it may, it remains that 
COMPO has its detractors and the 
organization, as a matter of simplf 
fact, must have unanimous support 
to exist. 

The p.r. work has been virtually 
limited to weekly insertions in 
Editor & Publisher. A long-going 
series, these have been full-page 
messages urging editors ahd pub¬ 
lishers to print more about pier 
tures and picture people. 

The trade’s business-building 
campaign was to have been taken 
over for administration purposes 
by COMPO but the latter appears 
being left out in the cold for the 
reason exhibitors just aren't put¬ 
ting up sufficient Money for suck 
a campaign. 

There’s ostensible (but prac¬ 
tical?) endorsement of- COMPO. 
Indeed, Allied States is on the 
verge of returning to the fold. That 
is, the Allied board has voted 4 
return subject to certain conditions 
on both sides.. The key question 
now centers on whether Allied 
Members actually Will pay their 
COMPO dues. 



Another M-G-M honey 
Previewed last night! 



loving comedy in luscious COLOR! 

Is a wow! 

Not since M-G-M’s 
‘Father of the Bride’ 
Such warm and 
Wonderful film fun! 

(Next attraction at 
Music Hall, N.Y.) 


Star of "My Fair Lady” Eunnier than in “Les Girls” 


New idol of the fans Wheel 






Wednesday, July 2, 1958 

Production’s Fiscal Danger Zone 
Is Between ‘Lil ’and‘A ll- Out 9 Budgets 

The so-called medium budget* 
pictures—those made at costs of 
$1,000,000 to $2,500,000—are rated 
is the most dangerous pictures by 
the film companies. These entries, 
lacking the ingredients for block¬ 
buster action and . too costly to cap¬ 
ture the audience that’s available 


Indie Product Takes Firstrun 
Mpls. Ozone Bookings 

Minneapolis, July 1. . 
Some of the Allied Artists, In- 
xure xne audience mars avauau^ : dependent exchange and even 
J n the current market^ ^^ovwg; ma j or branches’ releases, unable to 
to be one of the major headaches; land firstruns at the Conventional 
of the economy-conscious film v ■ 

As a consequence, 
being made to avoid, if possible, 
these in-between offerings, It’s 

figured that pix made under $500,- 
000—and there appears to be an 
Increase in films in this Category- 
can emerge with a heat profit of 
anywhere between $50,000 and 
$350,000. At the same time, the 

fopr-wall downtown and neighbor- 
! hcod houses, are finding the usual- 
efforts are ; subsequent-ruri driyeins their 
salvations via exclusive Initial en¬ 
gagements and stiff percentage 

’ For example, the Independent’s 
•'Cool and Crazy” and “Dragstrip 
Riot” twin bill, playing its firstrun 

and exclusive engagement at the 

ssssmS- ssrsoffis .wo, is 

‘‘Around the World in 80- And the AAa ^Bullwhip, boast- 
Days” ”10 Commandments,” “The: ing an excellent $3.500_takejor its 

Bridge of the River K\vai”-r-are, of 
course, sure profit makers. Yet a 
blockbuster that was less than en¬ 
thusiastically / received—“Raintree 
County”—has an excellent chance 
of emerging .ahead after all en¬ 
gagements, both foreign and do¬ 
mestic, are completed. 

In contrast, there are a number 
of upcoming pix in $1,000,000 to 
$2,500,000 category that have the 
film company toppers sweating. A 
hefty gross is required to recoup 
that kind of coin and, on the basis 
of the action at theatres today, 
there are a lot of worried execu¬ 
tives around. 

To be sure, there’s no general 
rule relating to cost versus gross, 
but recent experiences have indi¬ 
cated that it’s getting tougher and. 
tougher to make money on those 
$1,000,000 to $2,500,000 pictures. 
It’s strongly felt that the $2,500,- 
000 entries will have to be built up 
in importance so as to give them 
m semblance of being of block¬ 
buster calibre. At the same time, 
it’s believed that enough coin has 
been poured into these pictures to 
give them, the ingredients of. a 
blockbuster, but that there has 
been a failure, in some instances,, 
in the conception and execution of 
these pictures.. 

One company has two forthcom¬ 
ing pictures that can be placed In 
the near $2,500,000 bracket and 
there is serious concern about 
their outcome at the boxoffice. 
Failure of these two films can 
drastically affect the company’s 
economic condition. 

‘Proud Rebel’ Tested 

Minneapolis, July 1: . 

What was regarded as a test for 
what can be accomplished box- 
officewise for a non-blockbuster by 
what was believed to. be the most 
tremendous exploitation and adver¬ 
tising campaign possible brought 
unsatisfactory results here. 

The picture is “Proud Rebel” 
and United Paramount’s advertis¬ 
ing-publicity head singled it out 
for the test because he and his su¬ 
periors considered it an especially 
meritorious family offering. 

The experiment, offbeat ih a 
number of respects, went to the 
other extreme of the usual daring 
sex and sensational advertising in 
emphasizing the attraction’s whole- 

exclusive three-day 35% firstrun 
at the Hilltop drivein, made local 
A A branch manager Irving Marks 
plenty happy. 

Abbott Swartz, Independent 
branch rpanager, and Marks believe 
that they got more rental out of 
the aforementioned pictures than 
if they had played their firstruns 
at downtown or neighborhood 
houses at the regular straight 
rental terms for release of this 


As stated by Mori ' Krushen, 
United Artists director of exploi¬ 
tation, “there’s nothing, new and 
nothing old in exploitation.” The 
bally approach which, is taken for 
any given picture is directed by 
the elements of the picture itself 
and local conditions-—the latter 
including the availability of the 
stars involved and, simply, what’s, 
going on in any certain city.” . 

The approach differs for various 
pictures; for example, the racial 
conflict in “Kings Go Forth” might 
be played lip for the controversy 
values; whereas the spectacle na¬ 
ture of “Vikings” lends itself to a 
bally attack along . spectacular 

Following, through, Krushen said 
the devices: are new in that they’re 
new to the picture. at immediate 
hand. But they’re all been done 

As for the. promotional trends, 
the UA department head sees a 
definite shift to radio concentra¬ 
tion and he’s not too sure that 
this is a good, thing. He recalled 
that, a few years ago distributors 
and producers- all were high 
on television as a publicity med : 
ium. This came to be because a 
few pictures which were allotted 
fancy tv-drumbeating budgets (in 
addition to newspaper appropria¬ 
tions) scored well at the boxoffice. 

It was because of this that many 
producers later “killed themselves” 
in spending everything on tv in 
instances where . their pictures 
simply were not adaptable, to this 
kind of showcasing; 

rmpnasizuig ine auracuon s wnoie- ' , J TY | - .. v 

someness and suitability for alli Vagabond “layers oked 

members of the family. 

McElwaine to Hawaii 

Hollywood, July 1. 

Cinerama is opening a Hawaiian i -this summer; 

6 Imports in 10 Weeks 

Flat Rock, N.C., July 1. 
The Vagabond Players are going 
in for a heavy diet of foreign plays 

l nawanan | oumuici. 'Of the .10. entries 
engagement July 22 in Honolulu! scheduled fori presentation by 
with “This Is Cinerama” going into ! Robroy Farquhar at the Flat Rock 
Princess Theatre^ '. { Playhouse, six Originated overseas. 

William * McElwaine, Western.. Incl uded im the lineup of imports 
division manager, hops to islands , ar !tu r f e J 51 • 
from Hollywood to ready engage-!_ The are Agatha Christie’s 



feocMMfer Center • Cl 6-4600 


A Wm*r Mr**. *•!•••• ° 


j “Towards Zero,” John Dighton’s 
I “Man Alive” and R. C: Sherriff’s 
; “White Carnation.” All Were done, 
in London. , 

j ^ Two of the other imports bowed 
i in London and also played Broad¬ 
way. They’re William Douglas 
Home’s “Reluctant Debutante” and 
Stephen Powyns and Guy Bolton’s 
“Don’t Listen Ladies,”, adapted 
from at French comedy, by Sacha 
Guitry. The remaining entry, also 
produced in London and then in 
New York, is “The White-Headed 
j Boy,” an Irish comedy by Lennox 



Editor, Variety; 

Much appreciated was; your ex- 
i cellent review of April -2 of “Or¬ 
ders to Kill.” . Even more appre¬ 
ciated is your article of May 21: 
“Fury Inside Cannes Jury,” about 
Charles Vidor (the American mem¬ 
ber of the jury at the Cannes 
Festival) labeling the film .of fen.-, 
sive to the United States. 

I was. at. Cannes, and the film 
had a very good chance at win¬ 
ning until Vidor let loose. If, as 
reported, Vidor objects to the pic¬ 
ture, not because of anything in it 
; but simply because the British 
dared make it, he should have In¬ 
formed himself better before ob¬ 
jecting. There are three, sizable 
male parts outside the lead—all 
were played by American actors, 
including Eddie Albert. . The lead 
was played by Paul Massiey. a 
Canadian, who, as often, is much 
more American than English. The 
story was . by . me, a native-born 
American educated in New Eng¬ 
land; The. .adaptation for V the 
screen was by George St. George, 
an American. Between us ; we 
were allowed/a sort of veto over 
anything strictly . American in the 

Anthony Havelock-Allan,. the ; 
producer,, .and Arithony Asquith; 
the director, are about as all-out 
pro-American Englishmen as you 
could find, and remained so even 
at such dark moments as the Suez 
riless. . Donald Downes. 

Kentucky Tax Removal 
Not for the Public 

Louisville, July 1. 

The 1958 Kentucky Legislature’s 
repeal of State amusement. taxes 
went into effect last week, but film 
house patrons won’t notice the dif¬ 
ference in the admish. Louis Arru, 
secretary of the Louisville Assn, 
of Theatre 'Owners,, said that he 
doesn’t know of any members who 
Will lower admission prices with 
the end of the tax, which averaged, 
about 10%. 

Ami said the added income 
would be used for improvements, 
salary increases, and rising costs. 
Most houses will take advantage of 
the extra money to help on operat¬ 
ing expenses. He said the Governor 
and. the Legislature understood 
that-film houses needed the relief 
when they sought it. Only change 
in the price - structure might be 
adding or subtracting a cent from 
the present admish charge at some 
houses to form a round price that 
will hot involve pennies. 

Taxes yielding about $500,000 a 
year* will go off tickets to film 
houses, sporting events, night 
clubs, and the like as a result of 
the new law. Iroquois Amphithea¬ 
tre summer shows are .already, ex¬ 
empt from State taxes. Also re¬ 
pealed was a cabaret tax of 25% 
of the cover charge at eating places 
that provide : professional enter¬ 

Follow the Population; 
Fox’s New Negro House 

Kansas City, July 1. 

Fox Midwest Theatres is shifting 
its operation with changes in the 
population tide as quickly as it can 
be discerned. Latest move is to re¬ 
open the Linwood : Theatre,: east 
side nabe, to. colored trade, and to 
close the Lincoln Theatre, neater 
downtown area, which formerly was 
the ace negro house, 
j The Linwood at 31st and Troost 
Avenue is now in the heart of the 
changing colored population area, 
Which leaves, the Lincoln somewhat 
on the northern edge on Eighteenth 
Street near . Troost. Lincoln ' has 
1,000 seats, against . 1,300 at the 

E. E. Maxfield, formerly manager 
at the Lincoln, is now at the Lin- 
wood, which has been redecorated 
and otherwise spruced up. Best of 
all, the move, is showing bettor re¬ 
sults gross-wise at the Linwood, 
according to Leon Robertson, city 
manager. Tlie Linwood had been 
closed about three years prior to 
its recent reopening. 


Quality Group Bonded For Foreign 
Film Policy 

Pittsburgh, July 1, 

Three nabe houses here Which 
recently banded together as the 
Quality Group to present first-run 
foreign pictures on a day-and-date 
basis have dwindled to two. Sites 
which originally pooled were Sha- 
dyside, Crafton and Studio. The; 
casualty is. the Grafton, which 
found the art policy a killer in its 
section and called. it quits after 
just four weeks. Theatre returns 
to the old subsequent run regula¬ 
tion fare; 

Shadyside and. Studio, however, 
are continuing for the time being 
to operate in concert as the Qual¬ 
ity Group, Latter has been an 
arter for couple of years now- but 
Shadyside switched only with the 
original pooling agreement early 
last month. 


' Minneapolis, July 1. 

Paramount here feels that the 
owner of its exchange building has 
taken a strange time—to put it 
mildly considering the present con¬ 
dition of the motion picture indus¬ 
try—to demand a 50% increase in 
rent to renew the present lease 
which expires next year. 

So that Robert Ruben, executive 
assistant to Barney Balaban, and 
George Schur, in charge of ex-, 
change operations, were in from 
New York looking for other 
quarters. :. 

They say they anticipate no diffi¬ 
culty in'finding such new quarters. 

Paul Krumenacker Exits 
WB After 34-Year Bun 

Pittsburgh, July 1. 

Paul Krumenacker, Who has 
been with Warner Bros, on Film 
Row for 34 years as salesman and 
branch head and most recently as 
sales manager, is. being retired the 
end of this week on pension. He’s 
leaving Pittsburgh to make his fu¬ 
ture home in Harrisburg with a! 
married daughter. 

To. replace him here as sales 
chief, Jack Kalmenson, exchange 
boss, is bringing on William 
Lange, from the Milwaukee office. 
Krumenacker started In the .film 
industry locally With the old Metro 
outfit and was with that company 
for five years before jelning WB 
•in 1924. 

Rank Takeover 

^ Continued from pas* I s=S 

handed to RKO Is greater than the 
dues the company pays to the as¬ 
sociation. Yet, on the question of 
whether RKO should continue. 
Within MPEA, theres’ . a split of 

Some feel that. RKO has become 
more of a. liability than an asset 
and should be asked to resign. 
Others,, stressing the greater-than- 
ever need for “unity” abroad, favor 
keeping RKO in, but “cutting it 
down to size.” This is admittedly 
difficult as long as the outfit con¬ 
tinues Within the association; in 
fact it proved impossible when j 
several companies sought to ac¬ 
complish just that in the recent I 
and prolonged wrangling over a | 
new global master formula for li¬ 
cense division. 

In the past, there have been 
many and bitter complaints that 
RKO was.“wasting’ ’its licenses on. 
"B” films even as some of its com¬ 
petitors were, unable to import 
their “A” product into quota coun¬ 
tries. Under the formula, a com¬ 
pany can use a license only if it 
has Worldwide rights to a given 
picture. In other words, RKO—in 
theory at least—can’t buy a film 
just .'for. a given territory and use 
one of its licenses. • 

In Europe; the only major issue, 
is France. Italy and Germany 
both make available sufficient li¬ 
censes to meet every company’s, 

Those who believe RKO should 
be kept within the MPEA (though 
they don’t rule out the possibility 
that if may resign one day as Re¬ 
public did): fear that a reduction In 
the- association membership may 
lead to a reduction also of the 
overall permit* handed out by a 
given country. There have been 
rumblings already in France and 
Italy bn that score. While RKO 
may be wasting some licenses how, 
iat least they are * being used to 
bring in American product. 

Forced Runs As 
Bidding Evil 

Minneapolis, July 1. 
Competitive bidding, now more 
frequent here again. Is proving 
costly in many- instances to the 
winners not only because they have 
to offer what’s perhaps a. higher 
price than they’d pay ordinarily, 
but also because one of the bids* 
important factors in the victory is 
a minimum playing time guarantee. 

The bids for what’s considered 
the more desirable releases always 
include the stipulation that there’ll 
be a run of two to four weeks, or in 
some instances even more. And 
during , this year there has been 
many a time when the-initial 
week’s gross didn’t warrant any 
holdover whatsoever. But the 
winning theatre is nevertheless 
obligated to continue with the 
attraction. \ . 

It’s reached, the point here that 
the.fact a picture runs two weeks 
cr- more doesn’t necessarily indi¬ 
cate; that it ? s. a boxoffice click. 

This is one of competitive bid*, 
ding's biggest evils, local exhibi¬ 
tors feel 

'The film companies adiiiit that 
the. competitive bidding, of course, 
works greatly to their advantage. 
At the same time, they point out, 
they employ it only. when a com¬ 
peting exhibitor asks for it, as is 
the case when more than one of 
them wants a picture. In such 
instances, they feel, it’s , the only 
fair way to. operate. 

With two RKO Theatres three 
Minnesota Amusement Co. (United 
Paramount) and. two independent 
downtown theatres here scrambling 
for important pictures’ firstruns, 
the. competition is unusually keen. 

The RKO Theatres demanded its 
privilege for all companies’ pic¬ 
tures, but after a. time made a deal 
again with MAC to split product— 
an arrangement, that -had been in 
effect for many years until .1957. 
Now, however, the Mann’s World 
and Bennie Berger’s Gopher have 
been asking for it and it has been 
brought back. 

RKQ’S Orpheum; which had not 
been faring top well in recent. 
months, now via competitive bid* 
ding, is very much again in the 
important pictur|$’ running. Among 
those it landed recently are “God’s 
Little Acre,” “Vertigo” “No Time 
for Sergeants” Mild “King Creole.” 
The losers believe it’s “paying 
through the nose” for some of 


Los Angeles, July 1. 

- Paramount Pictures Corp. filed 
against William Holden for declar¬ 
atory relief in U.S. District Court; 
seeking clarification of its con¬ 
tractual relationship with actor. 

Asking no damanges but a judg¬ 
ment that a new contract is in full 
force and binding on Holden, film 
company assorts it entered into 
this agreement with aetpr in 1950, 
which called for Holden to appear 
in six pix over seven-year period, 
starting Jan. 2, 1958, AS part of ; 
new agreement, a previous con¬ 
tract was cancelled, according to 

Holden; now under suspension 
by Paramount for. having nixed a 
pic assignment, has appeared in 
two outside pix, Col’s “Bridge on 
the River Kwai’’ and “They Key,” 
as . result of new pact, which ha 
couldn’t have done under term* 
of old aggreemerit;. says studio. 
Firm states it has acted on neW 
contract and cancellation of old 
since 1956, whereby it permitted 
Holden to make the two films. 

N.Y.'s Odeon With The Key' 
Grants 3-Hrs. of Parking 

Starting with the opening of Co-. 
lumbia’s “The Key” on July 2, the 
Odeon Theatre on Broadway, op? 
erated by B. S. Moss Theatres, will 
provide three hours free parking 
for Its patrons at the Dixie Park* 
ing Garage, 43d St., west of. Eighth 

The parking privilege will be In 
effect every evening after 6 p. hi. 
and all day Sunday. The ticket 
issued by the garage may be pre¬ 
sented to the theatre cashier for 

Wednesday, July 2, 1958 TOLLVISIOX 21 

Hollywood. July 1. 

Ellis Arnall, proxy of Society of 
Independent Motion Picture Pro¬ 
ducers, blasted major studios' fear: 
of pay-tv arid told a meeting ot in¬ 
die members of his organiaztion 
that film producers can look for¬ 
ward to a lucrative future in this 
form of entertainment. 

“Pay-tv," he said, “is a lot closer 
than many persons realize." 

Networks and. stations^ he pre¬ 
dicted, which have been violent op¬ 
ponents of feevee would soon back 
toll-tv and urge its early adoption 
because of curtailed ad budgets, 
higher hosts and “lessened public 
interest in conventional tv pro¬ 

SIMPP prexy also noted that 
Iron Curtain nations will eventu¬ 
ally become important markets for 
Hollywood film industry. 

While pointing out that film pro¬ 
ducers would benefit immensely 
from the new form of entertain¬ 
ment, Arnall declared exhibition of 
motion pictures of “superior” qual¬ 
ity would continue, and that exhibs 
would again refurbish their thear 
tres. making “palaces" of them 
again, as in exhibition’s heyday. 

Indie topper reiterated, his posi¬ 
tion that the consent decree and 
breaking up of the monopoly 
of ;exhibitioh-distribution-prdduc-- 
tion were good things for indie pro¬ 
ducers and is still a good thing, for 
the dissolution of the combines had. 
. opened up markets for the indies. 

He also said this is the time 
to survey lower-cost distribution, 
.which, he feels is essential for the 
continuance of .healthy indie pro- 
. duction. Method of' a distrib’s: tak¬ 
ing a multiplicity of product just 
for the distribution fee involved is 
archaic arid financially unsupport- 
' able, and streamlining must be 
done, he said. 

Arnall was voted authority by 
: members to appoint a committee 
to look into problems of indie pro¬ 
duction brought about by industry 
changes and how these changes af¬ 
fect SIMPP, and to recommend an 
effective program. . 

Pickles & Pictures 

St. Paul, July 1. 

.: T h e Paramount Theatre 
here has the distinction of 
being the first Twin' Cities 
theatre to include . pickles 
among the itenis sold. at its 
concession stand. 

.They’re being served in a 
transparent bag and there’s a 
considerable d e m a n d for 
them, according to the thea¬ 
tre’s manager, Fred Bachman. 

Nearly all of the theatres 
here now dispense hot dogs, . 
among the other items, at 
their stands. . 


AFM ' Pickets Carry Information 
Outside Frisco Houses 

San Francisco, July 1. 

AFM Local 6 put “information¬ 
al’’ pickets on Empire Theatre and 
State Theatre, in South San Fran¬ 
cisco, last Thursday (26) and Fri¬ 
day i27.» nights as result of a New 
York AFM directive to picket all 
houses playing .“10. North. Fred¬ 
erick” or “Vertigo." 

Eddie Burns, Local 6 business 
rep, said idea' was “to notify 
friends of labor" that these two 
films had foreign-made soundtracks 
produced to circumvent . AFM 
strike of Hollywood studios. Bums i 
said the New York directive asked 
picketing throughout U. S. wher¬ 
ever the two films were playing, 
but was confined to just these two 
nights and was only “information¬ 
al’' in character. 

Differentialed Picketing 

Minneapolis, July 1. : 

George E. Murk, Minneapolis 
Musicians’ local president, made 
clear, that the picketing in front 
of the RKO Orpheum here on 
American Federation of Musicians' 
instructions, is not against the 
theatre, but against the producer 
of “Vertigo" 

The picketing didn’t start until 
the second day of the picture’s 
second week. . Banners carried by 
the three pickets clearly informed 
the public that the union was up 
in arms against the picture’s pro¬ 
ducer for going outside 7 the U.S. 
to employ the musicians who play¬ 
ed the musical background. 

The Union, here also is committed 
to picket “Ten North Frederick” 
for The same reason when it plays 
neighborhood bouses. It already 
has played its downtown firstrun. 

. Closed-circuit television is quiet¬ 
ly winning acceptance . as method 
to solve the problem of overflow 
audiences for a one-shot event. 

Theatre Network Television, for 
example, has provided the facilities 
—large theatre>size screen and tv 
projector—for 15 such events in 
last few years. 

Type and scope of these events 
are .varied. Last week, for in¬ 
stance, TNT provided the equip¬ 
ment to pipe the annual competi¬ 
tion of the Society for the Preser¬ 
vation and Encouragement of Bar¬ 
bershop Quartet Singing to 500 
enthusiasts in a second auditorium 
of the Franklin County Veterans 
Memorial Building in Columbus, 
O., after the main hall, seating 
2,000, was sold out.; In previous 
overflow events, TNT piped events 
involving Queen Elizabeth, Adlai 
Stevenson, Mrs. Franklin D. Roose¬ 
velt, . President-. Eisenhower and 
others to overflow groups who 
could not be accommodated at the 
actual event. 

The increasing size of stockhold¬ 
ers. meetings has created an over¬ 
flow problem for large corpora¬ 
tions and several have employed 
closed-circuit television for such 
overflow sessions. TelePrompter 
Corp., which has also handled 
stockholder meetings, was ‘employ¬ 
ed \tp pipe a recent art auction at. 
the'Parke Bernet;Galleries In blew. 
York to .an overflow audience 
gathered in galleries off the main 
auction room. 

New concept in show business 
enterprises will, be undertaken by 
Paramount’s Telemeter tollvision 
subsidiary . when . it gets off the 
ground, as scheduled, late this 

Organization will offer the 
standardized home toil in cities 
where the equipment is installed 
and closed-circuit “simulcasts" in 
theatres in towns where there is 
no Telemeter system setup. ■: In 
other words, the same show that’s 
going to home subscribers in,. say, 
Cincinnati, will go to theatres 

Par and Telemeter execs are 
now at work on the programming 
format, with no- decisions reached 
as yet. It’s known,. though, that 
both motion pictures and “live” 
shows will be on the bill. 

It*s conceivable, obyioiisly,: that 
the new approach could lead to 
revolutionary changes in. the film 
business operation. Major consid¬ 
eration is that a production might 
be closed-circuit- televised in thea¬ 
tres in various localities without 
the need of spending money for 
a film print for each situation. 

If it works out, the one print 
could be exposed in numerous thea¬ 
tres at same moment a tv show is 

Reports that the TelePrompter 
Corp. : was the secret promoter of 
the upcoming Floyd Patterson-Roy 
Harris heavyweight chapionship 
fight, to be staged at Wrigley Field 
in Los Angeles on Aug. 18, w r ere 
emphatically denied by Irving B. 
.Kahn; president of the prompting- 
Clqsed-tv firm. Kahn, insisted that 
Teleprompter’s participation only 
involved the closed-circuit tele¬ 
cast and “ancillary rights.” 

A number of factors, however, 
have led tradsters and. sports 
circles to believe that there’s some 
association between TelePrompter 
and the promotion of the bout. 
William Rosensohn, who resigned 
this week as v.p. in charge of Tele- 
Prompter’s closed-circuit opera¬ 
tions, has been designated as the 
promoter of the event. This is 
Rosensohn’s. first fight promotion 
although he has been closely allied 
with the sports field for many 
years. . : : ; '■ ; .. 

: In addition, TelePrompter has 
acquired the “ancillary rights," 
which includes radio and motion 
pictures. This is the first time that 
a closed-circuit firm has obtained 

• • • . ; ■ , . • • . _ . ■ , i <*' >iyocu*ciJLA;uAt Him. uaa uutdtucu 

on view in home throughput the ; access to rights other than those 


he did for the Robinson-Basilio 
match, the number, he declared, 
only being limited by the loops 
that the American Telephone & 
Telegraph Co., can provide. The 
TelePrompter topper also declared 
that he has already received offers 
for the radio rights and that he 
expects to close a film deal shortly. 
He said he had spoken to four film 
companies, about the possibility of 
handling the distribution of the 
films. In addition, he said he had 
“locked up” the major circuits for 
closed tv. 

With the exit of Rosensohn as 
v.pT in charge of closed-circuit, 
Robert Rosencrans, long associated 
with Rosensohn, is being moved up 
to the top spot in the closed-cir¬ 
cuit division with title of director 
or manager of closed-circuit opera¬ 
tions. Heretofore he had been busi¬ 
ness manager of- the division. 
Rosencrans came over to Tele¬ 
Prompter with Rosensohn when 
both were absorbed with Tele-, 
Prompter's acquisition of Shira- 
ton Closed Circuit Television. 
Rosensohn and Rosencrans served 
as the one and two men of the 
Sheraton operation. Previously 
they held. the same positions in 

involving the telecast. In previous _ . _ . . . 

closedrty telecasts of fights, the! ® QX ®^ lce Television, 
promoter made - all the deals in- 
i volving. tv, radio arid films. 

A network of eight , cities will 
be linked _ in . the. Upjohn Co.’s 

FCC in Wrist-Slapping 
Stations Unfair to Toll 

Washington, July 1. 

nving iv, radio ana mms. v, mj i , \y n 

Rosensohn, . at a press confer- ! NEUptY,Tl2USllty! u6Z 
ence Monday (30) announcing his j • • ■ ° 

prorriotiori, also denied an affilia- |. 
tion with TelePrompter in the put- I 
. . .. . , ting on of the fight. He also refuted ! 

closed-circuit medical telecast to- j. Kahn’s statement to Variety that ! 

day (Wed.), originating froni the , TelePrompter has acquired the i _~ 0 —,_„ 

American Medical Assn, conven- \ radio and tv rights. At the press - The FCC revealed it had slapped 

l 101 ?.. 1 ? San . Francisco. Big-screen [confab, Kahn hedged and said he i the wrist of another broadcaster 

facilibes will be proyided by The-! was negotiating for these : addi- I for alleged one-sided presentation . 
atre Network Television. j tional rights-, r M ; of the merits and demerits of*sub- 

Doctors and medical. students I' TelePrompter, it’s believed, had scription television. Jefferson 
will witness highlights of the con-^ the ciosed-circuit rights sewed up-i Standard Broadcasting; operator 
Vention directly from the floor of j before Rosensohn entered the pic- i. of WBTV-TV. Charlotte. N. C., and 
the meeting, in the hour : and half • lure as the promoter. He stepped ; WBTW-T.V,, Florence, S. C., was 
telecast, 9. to 10:30 p.m. In N.Y., j in-^ih what has been described as! told that its sins were not great 
1,500 medics will witness the pro-- a cloak-and-dagger mariner—when j enough, however, to interfere with 
ceedings at Town Hall on a 15x20 j the, California Boxing Commission renewals of its broadcasting 
ft. screen, other . cities in the j refused to grant a promotion li- : licenses. 

hookup wiil .be. Chicago, B6 ? ston, cense to Al. Weill, the first choice; The letter listed programs 
Syracuse, Philadelphia, Cleveland ‘ of Gus .D’Ariiatp, Patterson’s man- : against pay-tv, including a pres* 
and Kalamazoo, j ageri as promoter of the fight. Ac-j conference with Harold Fellow’s, 

——— ’ ■ I cording to Kahn. Rnsensnhn has : president of the National Assn, of 

: ~ ■•■■■■ r- - ' 1 always been interested in sports • Broadcasters, acknowledged that 

promotion and the situation in' Skiatron had turned down an in- 
California presented him with the [vitation to put on a rebuttal pro- 

opportunity. to do so. Kahn j gram, but concluded that the ef- 

j stressed that Rosensohn had put: forts of the stations to comply with 
Theatrical Stage Employees, the i up his own money, estimated atl the commission’srules on epntro- 
union is taking this position until f about $100,000, for the promotion! versial subjects “were riot ade- 
it learns under what conditions the : advance. 

Union Vs. Warners 

Continued from page i 

‘South Pacific’ Opening: 
Versus Electric Workers 

. . Vancouver, July 1 
Longstanding electrical workers’ 
lockout here is delaying preem of 
Todd-AO “South Pacific" at Stan¬ 
ley, Famous Players’ nabehouse, 
which set up this city’s: alltime 
longrun record with “80 Days,’’ 
marqueed for 41 weeks. Special 
installation awaits. 

Although there’s little indication, 
the labor dispute approaches set¬ 
tlement. circuit is announcing 
opener for early August “at; road¬ 
show’. prices.” House acCommor 
dates around 1.100. 


One * Bowling Alley, 
University Aud 


. . Pittsburgh,. July: 1. 

Stanley-Warner circuit here has 
just sold off two of its biggest 
neighborhood houses,; the Schenley 
in Oakland and the Enright in East 
Liberty. Latter was slated to be 
torn down and replaced by a park¬ 
ing lot when a private investor 
stepped in and purchased the 3,200- 
seat deluxer. which will be : tufried 
into a bowling centre. 

The 1.800-seat Schenley, which 
adjoins the expanding U. of Pitts 7 
burgh campus, was bought by Pitt 
for use as a. school auditorium. It’ll 
close down, next Monday . (30) and 
Pitt will assume possession im- 

staffers would go to the'Coast. 

Of primary interest to the 'un¬ 
ion and to the employees is wh.eth- 
er WB will pay : the moving 
costs to the Coast,; a question the 
company hasn’t answered as yet. 

Local H-63, which has had a num¬ 
ber of preliminary meetings with 
the WB management about the 
move, has sent a telegram to the 
company asking for an immediate 
meeting so that it can present cer¬ 
tain proposals concerning the shift 
and its effect on the eiripioyces. 

In a memorandum addressed to 
all employees under the name of 
WB exec Bernard R. Goodman, the 
company said it was now making a 
study “with respect to which func¬ 
tions will continue In New York 
arid which will be transferred to 
the West CqasL” It added that 
the decision will be announced as 
soon as [possible. It noted that in 
Connection :with . the study, the. 
company, wanted to know “which 
employees would want to be con¬ 
sidered for re-employment on the 
West Coast." Those interested 
were asked to submit their names 
to Goodma.ri; 

WB’s decision to transfer its 
headquarters to the Coast has 
aroused ^considerable ednsternation 
arid worry. among the staffers of 
other coiripanies who fear that the. 
WB action is a forerunner to simi¬ 
lar moves by the other film firms. 
The SPG, for example, scheduled 
special and emergency meetings to 
discuss, the;.- matter and to iriap : 
strategy ’ to counteract the con* 
sequences of the WH decision. 

i quate" The FCC again pointed 
No Figures out that its Tules are more string- 

The TelePrompter prexy de -' ent about editorializing on subjects 
dined to reveal what guarantee in which the stations have a finari- 
his company had made to D’Amato, 
but Rosensohn said .that Tele- 
Prompter had guaranteed $210,000 
for the closed-tv rights. An earlier 
report had placed the guarantee at 
$275,000, but this is believed to in¬ 
clude the film and radio, rights. 

According to one interpretation. 

D’Amato has been able to employ 
a portion of this coin for the $100,- 5 _ 

rdft“ s , h ^ s ch^ av,! • Steal More Car Speakers 

Based on the sports circle grape¬ 
vine, TelePrompter, if it is asso¬ 
ciated with the promotion, has] Abilene, Tex., July 1. 

done so: to protect itself in case v More than 1,000 in-ear speak- 
the dOsed-circuit telecast doesn’t j ers have been stolen from local 

cial interest: 

The letter wound up with an 
FCG statement to the effect that 
since the stations have otherwise 
“not been remiss” with respect to 
observing FCC rules,; the license 
renewals should not be withheld 
because of the one fall from grace. 

Than They Eat Popcorn 

measure up to solid boxoffice be¬ 
cause of the unknown quality of j 
the attraction. It’s figured that the 
bout, based on the sports-minded-! 
ness of the Los Angeles public, 
should fare strongly at the gate. 
The promoter and Patterson, it’s 
believed, will share the profits on 
a : 50-50 basis. 

Kahn, however, maintains [that :a 
.preliminary, survey has convinced 
him that he can line up the same 
number of available seats:—over 
500,000—^that were obtained for 
the; successful Bay Robinson-Car- 
inen Basilic fight recently. This 
was TeiePrompter’s . initial full- 
scale handling of a championship 
bout and it was one of the most 
successful in the history of closed- 
tvirig of fights. ’ . 

Kahn .strongly ; believes that he 

drive in theatres since 1950. The 
rate has been so alarming that op¬ 
erators: have started a nightly 
check of their lots afjter the final 
show arid have started keeping 
records to see how many are miss¬ 
ing. The situation *is reportedly 
getting worse. 

Jim Tharp, manager of the Park 
Drive In operated by the Inter¬ 
state - Theatre Circuit has stated 
that, thefts have reached epidemic 
proportions. “Some nights we lose 
riiore /money on stolen speakers 
than .we make on popcorn. That’ll 
break a theatre manager”. 

Sherman Hart, manager of the 
Town and Country announced that 
he has lost as many as tw’o or three 
a night and as high as 10. He esti¬ 
mates nearly 300 of the. $7.50 
speakers, have been stolen since 

can corral more seats in N.Y. -than j the. ozoner opened in 1956. 



Wednesday, July 2, 1958 

CBS-TV Gangs Up on Affiliates 
Who Cut Shows for Local Comls; 
Agencies Complain Over Abuses 

CBS-TV is fully prepared to do 
something, about the numerous 
agency squawks anent the matter of 
‘‘full time periods,” multiple spot¬ 
ting and other matters dealing with 
affiliated stations. Edmund C. 
Bunker, veep in charge of station 
relations for CBS-TV, has informed 
all the affiliates that he’s been 
getting complaints from agencies 
that some of the affiliates are con¬ 
tinuing to delete parts of network 
programs and substituting spot or 
local commercial announcements. 

Failure to carry the complete 
network programs has forced CBS 
to take specific steps to protect 
the national advertisers. It is ask¬ 
ing all affiliates to cooperate by 
attaching their signatures, to an 
amendment to CBS-TV’s affiliation 
agreement "which has always been 
implicit in regard to carrying net¬ 
work progarms.” 

Bunker is also revising the re¬ 
port form which CBS-TV’s account¬ 
ing dept, sends each week to its 
affiliates and on which the stations 
inform the network of the pro¬ 
grams carried. Henceforth, any 
deviations whatsoever must be 
noted and station affidavits have 
been changed to cover this matter. 

Bunker explained to his affiliates 
that it was difficult for CBS-TV to 
answer the complaints received 
from the agencies. "For instance, 
according to one agency’s survey, 
in a recent major dramatic pro¬ 
gram, one of our affiliates broad¬ 
cast three 60-second spot announce¬ 
ments in. the station break between 
program segments,” Bunker said. 
"Obviously, this station failed to 
carry the complete network pro¬ 
gram. In the same survey, other 

WDSU to FCCs ‘Help’ 

Washington, July 1. 

WDSU, New Orleans, has 
asked the FCC to okay a pro¬ 
posed new station regulation: 
which will get the AM-FM-TV 
off the hook on political gab. 
The station says in the ’56 
Democratic primary there, 
were 298 candidates for' 88 
different offices, and conceiv¬ 
ably all entertainment pro¬ 
grams could be driven off the 
air by political talks. 

WDSU has issued a rule lim¬ 
iting air time to candidates for 
major offices, but it scents a 
loophole. If one of the major 
candidates invites a string of 
minor politicos to share his air 
time, WDSU thinks this con¬ 
stitutes use of the station’s fa¬ 
cilities by the minor candi¬ 
dates under the communica¬ 
tions act. So the station is now 
asking the FCC if it would be. 
In clear with, a requirement 
that no candidate can use the 
radio-tv station without ar¬ 
ranging directly with WDSU. 

stations ‘stretched’ the break be- ; The Joseph Papp-Charles Dubin 
tween commercial program seg- : situation vis-a-vis the House Un- 
ments to .50, 60, and even 75 American Activities Committee has 
seconds, with obvious time loss to p r oinpted reactions by two trade 
either or both adjacent network j unions, but not the Radio-Televi- 
sponsors. You can appreciate the ■ s ion Directors Guild to which Papp 
problem we face m responding to an( j Dubin belong. Screen Actors 
this agency s request for comment, ; Guild, is asking Its members to 
partmulariy^when we are advised - vote on ; making a non-Communist 
that the agency obtained this tim- ‘ oath a requisite to membership, 
ing Information from the affiliates ‘ ' o j , . . 

themselves.” i The SAG hoard, after hearing a 

The agency in question said this = " spe - ia j..oh the. prob- 
was indeed a serious matter and officially condemned in the 
"if this was an example of the kind » strongest possible terms” 24 mem- 
of treatment our programs are - ? T ers A who . on appearing before the 
getting across the board, we have ^ n-American Activities Committee 
uncovered a monster ” refused to state whether they are 

Regarding the number of spot : or have jieen members 0 ( f the 
announcements inserted before, ; P art > r - Guild said its board con- 
after and during breaks in net- ; f^ered expelling these persons 
work programs, and the problem j 'which it named) . . . but concluded 
of announcements adjacent to net- to do so would subject the 
work programs for products com- to endless hearings and 

petitive to those of the network trlals * both within the Guild and 
client. Bunker said he told the ih the courts, and this in itself 
agencies that "the network has no i m *£ht further the Communist 
right to require its affiliates to pro- : Party cause by providing another 
gram locally in any particular sounding board. for Communist 
manner.” propaganda.” 

Bunker also warned that the •' This proclamation was made 
NAB code provides that more than subsequent to the Papp-Dubin; 
two-back-to-back ; announcements hearings, but SAG also ; demon- 
plus the conventional sponsored 10 strated it is concerned with 10 
second station ID are not accept- : more SAG members who have 
able between programs or within. ’ been summoned before the House 
the framework of a single program. : group. SAG said it was not going 
He asked the affiliates to scan f to print the names of those srim- 
their schedules carefully in order ' moned since they hadn’t yet ap- 
to eliminate the complaints. j peared before any Congressional 
He closed by asking for con-‘ committee, but the Guild said it 
tinued high standards of tv opera- -.“urges these persons to take, steps 
tion, pointing out that the network , immediately to cooperate with the 
and its affiliates can exist only if > proper government authorities.” 
they behave properly in their bua, \: s p ec iai SAG committee, con- 

5 ? on “ rs . na ; fisting of George Murphy, as chair- 
tional or local. It is fundamental; raan Ward Bond, Frank Faylcn, 

thii haVe Glenn Ford, Frank Lovejoy, Walter 

AnWains uEt' receI ™« Pidgeon and Ronald Reagan, rec- 
Rmiter nieaded * hat Uley pa3 ' i ommended that a new bylaw be 
Bunker pleaded. adopted by the Guild “to fortify 

the Guild in its historic opposition 
! to the Communist Party.” Rule to 

__ ; be voted on by Tank-and-file after 

*PI AYHOINF Q A* i unanimous approval by the SAG 
i JU | board, would refuse eligibility to 

"Playhouse 90,” the CBS-TV 90-' present members of the. Conimu^ 
minute drama series, will do tape ’ nist Party and would require all 
repeats of five of its past season’s 
live shows during the summer,, 
marking a change from last year 
when the hot weather replace¬ 
ments were all Screen Gems filmed 
offerings done for the series. 

The repeats will be “Thunder¬ 
ing Wave” with James Mason and 
Franc-hot Tone; 

. the 


Transcribing for Coca-Cola 
Records Transcriptions . 
Mgmt: ART WARD Direction 

Oxford 7-9034 MCA 

KPIX Heart Operation 
Thumps Through Widi 
Walloping 38.6 ARB 

San Francisco, July 1. 

Westinghouse’s KPIX hit viewer 
jackpot with its 105-miiriite "Open 
Heart Surgery” week ago Monday 
night (23). 

Special \ARB survey gave show 
a 38.6 rating in 10 to 11:45 p.m. 
time lot—rhighest Frisco ARB in 
May for any show Syas 37.3 gar¬ 
nered by "Cheyenne.” 

In addition, station got tremen¬ 
dous viewer . response all week 
through phone calls inquiring 
about condition of eight-year-old 
Tommy Hunter, who underwent 
dangerous operation before live tv 

KPIX installed Special phone 
niiinber with tape answering quer¬ 
ies as to boy’s condition/and in 
first! 24 hours after surgery Pacific 
Telephone &. Telegraph Co. fig T 
ured about 59,000 calls had been 
made to this number, with seeond 
day running close to this rate. 

Show, sponsored bjr Ciba Phar¬ 
maceutical Co, and originally sug¬ 
gested by Frisco Medical Society, 
was timed to coincide with open¬ 
ing of AMA national convention. 

ARB estimated show had 1,254,- 
000. viewers, with, two and a half 
Viewers per set, ; in Frisco area. 


(Continued on page 42) 

Garry More SRO 

The new Garry Moore full-hour 
variety show on Tuesday at 10 p.m. 

__ over CBS-TV starting in September 

Bight HandMan” has landed its. second sponsor, Ket- 
with Dana''Andrews and Anne I() Sg Co. It will share sponsorship 
Baxter; "Portrait of a Murderer” “vith Revlon. 

with Tab Hunter; “Last Clear { - Ralph Levy, former Burns and 
Chance” with Paul Muni and Allen and Jack Benny . producer, 
"Point of No Return” with Chari- has .come. on from the Coast to 
ton Heston. i prpduce the new series. “ 

Sosskind’s Reciprocal 
BBC Deal on Scripts 

Extending the practice of other 
areas of cbinmerce, video producer 
David Susskind took off for Eng¬ 
land Mondays 30) In hopes of setting 
up a "reciprocal trade agreement” 
with BBC;on video scripts, 

. Susskind, producer of "DuPont 
Show of the Month” and other live 
dramatic series, explained before 
he departed that the BBC’s Del 
Struthers was in the U.S: recently 
for the first stage in planning an 
exchange of scripts. Susskind said 
he was particularly interested in 
acquiring the longer BBC stories 
for DuPont; in exchange .for "Pin- 
nOchio,” “Wuthering Heights” and 
“Member of the Wedding.” 

Susskind expects to return to 
the U.S. on July 18. 

Subliminal Radio 

. Chicago, July 1. 

A Windy City radio station 
has for several months been 
: b r 6 a d c asting , “subliminal” 
blurbs, making capital of the 
. whisper-message by using it 
as a sales promotion gimmick 
and as a pubaffairs payoff. 
WAAF, a 1,000-watter, has 
. coined it "sub-audible adver¬ 
tising” and has been pitching 
it to local sponsors as . a pre- i 
miurn, e.g., you buy' so many* 
audibles ’ and in turn get so ; 
many sub-riudiblesfor free. 

At any subdued point in a 
pop record; a live susurrus is 
likely to: ride over the. music 
; with such a public service mes-^ 
sage ds "Smile” or a cornmer- 
. cial dispatch like "Buy this 
record at Little Al’s Record 
Shop.” Apparently the station 
, has done, well enough; with the 
stunt because the sub arid aud¬ 
ible blurbs are fairly numer¬ 

An Eye for an Eye 

Henry Jaffe, who packages the $10,000,000 Dinah Shore Show on 
NBC-TV, made a hurried trip from the Coast to New York last 
week for huddles with CBS prexy Lou Cowan in an effort to lure 
away Seymour Berns as producer of the Chevy-sponsored show. 
Berns, who has been offered a considerable hike In his pay check, 
is under exclusive contract to CBS and the latter network is reluc¬ 
tant to part with him. 

Jaffe, on the other hand, figures that, all. things being equal, 
It would square matters nicely sirice it was CBS that , took Bob 
Banner away from NBC and left Jaffe holding the bag on a pro¬ 
ducer for Dinah Shore. 

Jaffe thought he had the situation licked when he designated 
Charles Dubin as producer of the Chevy showcase. But Dubin was 
knocked out of the NBC box with a persona non grata status when 
he took the "unfriendly witness” rap in appearing before the 
House Un-American Activities Committee. . ; ‘ 

Jessel’s KCOP Show 

Hollywood, July 1. 

George Jessel joins the KCOP 
personality list next fall. In sign¬ 
ing one of the sharpest wits in 
Show business, station manager Al¬ 
vin Flanagan indicated he is not 
to be considered as a replacement 
for Oscar Levant, who defected to 
KHJ-TV. Jessel starts on the in¬ 
die station after he returns next 
August from Washington, where 
he is to be honored by the Na¬ 
tional Council of Christians and 
Jews for his service to the organ¬ 

On his programs, which have riot 
yet been charted by Flanagan, he’ll 
interview celebrities, retail stories 
of show biz and comment on cur¬ 
rent topics of national interest. 

WOR, Grabs Off 

WPIX; N. Y., the Daily News 
Indie, knocked WOR-T V out of the 
educational tv ring, underbidding 
WOR-TV for the leasing of its fa 
cilities during daytime hours be¬ 
ginning September. 

The State Board of Regents ac 
cepted the lower bid put in by 
WPIX, reportedly $295,000, as com¬ 
pared to WOR-TV’s understood bid 
of $365,000. The contract, for which 
the two stations put in bids, called 
for 48 weeks of broadcasting be¬ 
ginning Sept. 2, with hours ranging 
from 9 a. m. to 5 p.m., plus Satur¬ 
day mornings. 

The Board of Regents would use 
these hours for educational tele¬ 
casts aimed primarily at grades 
from one to > six. Additionally, 
there are expected to be teacher 
training courses and other educa¬ 
tional telecasts. At this point, 4t’s 
still unclear what role the Metro¬ 
politan Educational Television 
Assn, will play in the program¬ 
ming. META has been program¬ 
ming education programming for 
one hour daily on WPIX, with the 
station donating the time. META 
also has programmed specials on 
other N. Y. stations; none of which 
are educational outlets. 

It’s understood that the Board 
of Regents will not utilize the full 
time detailed in the contracts, 
bringing the cost to the state down 
to the neighborhood of $250,000 for 
use of WPIX production and tele¬ 
casting facilities. Instead of start¬ 
ing Sept. 2, the Board plans to 
begin programming Sept. 15 and 
instead of opening the day at 9 
a, m., it launch the day at 10 a.m. 
In addition; broadcasts will be cur¬ 
tailed at vacation periods and as 
the summer months approach. 

The educational prograiriming 
will be mapped by a committee of 
(Coritinued on page 42) 

Hollywood, July 1. 

Controversial Oscar Levant, who 
was fired by KCOP one day and 
rehired the next, “dropped” the 
indie channel last week, exiting to 
start a similar show On the rival 
indie, KHJ-TV. “I have a little 
pang of sorrow at leaving—for no 
reason,” cracked the pianist-wit, 
who began his KHJ-TV show to¬ 
night (Tries.). 

KCOP manager A1 Flanagan had 
no comment on the latest Levant 
escapade, which brought from the 
wit the remark "that’s the. first 
time he had nothing to say.” 

Levant said of KCOP: “They 
mistook my masochism as a per¬ 
ennial syi^^tom. But what made 
him really leave the channel was 
the incident whereby he was fired, 
then hired back, he stressed. 
Levant was bounced after urging 
viewers of his show, "not to buy 
Philco,” a sponsor who withdrew 
during the show. Hassle had 
started when they wouldn’t let 
Levant do a commercial. 

Philco returned to his last show 
ori KCOP Friday night, however, 
arid even execs of the company 
were on hand for the. occasion. 

Levant said he will, draw more 
coin at KHJ-TV than. he does at 
KCOP, and will have a participa¬ 
tion of the commercials. He gets 
$600 for his. Monday and Friday 
shows at KCOP, less for his Wed¬ 
nesday show. 

“I can see no reason for KCOP 
peremptorily suspending me. I’m 
no baseball player. My agent 
talked on the phone with Flanagan 
today, and I played a few bars of 
Bach during the conversation. 
Flanagan said he would like to rer 
open negotiations, but was told I 
am going to KHJ-TV. I don’t like 
these triumphs. I’m a little sad-. 
deried by it. I don’t like leaving, 
but’ they treated me badly, they 
degraded me therapeutically. They 
wouldn’t give me;a decent piano; 
their offer on the Wednesday show 
was insulting. It’s demeaning. 

"My big fear about channel nine 
Is I don’t know where it is. geo¬ 
graphically located. That’s why I 
stayed at KCOP so long. Emerson 
Radio wired riie they want ,to go 
with my show, but I’m not a so¬ 

KHJ-TV manager John T. Rey¬ 
nolds and program director.,James 
Higson said thriy were very happy 
about the controversial Levant, 
joining, channel nine, and said, 
too, he wilT be on Tuesdays and 
Fridays froth 7:30 p.m. to 9 p.m. 

They added it will be much the 
same as his past shows, with Mrs. 
Levant also on the prograrri, as she 
is now. 

WaUiser MBS Post 

Blair A. Walliser, vet broadcasts 
ing exec, has joined Mutual as ad¬ 
ministrative .v.p., a newly-created 

Walliser ankled his post as east¬ 
ern manager for the “John W. 
Shaw agency in Chicago to tak^ 
the post. As manager of the 
agency’s Chicago branch, he was 
account supervisor ori the Colgate- 
Palmolive account supervised by 
the agency. . 


WABC Radio, ABC’s owned & 
operated station in New York; is 
giving lip national sales entirely, 
and giving all national solicitation 
—including that done in the home 
territory—to the John / Blair rep- 
pery. Until this change in sales 
tactics by the station’s new boss, 
Ben Hoberman, Blair handled only 
WABC’s national accounts based 
outside New York.. 

Bob Noble, the present station 
sales chief, leaves. WABC Aug. 1, 
at the time the shift to Blair takes 
place. Hoberman said that there¬ 
after he will oversee sales directly 
and that no replacement is fore¬ 
seen for Noble. 

Other four men in the station’s 
sales department will continue on 
the job, but all of them will con¬ 
centrate on "local retail sales” in 
New York. 

Wednesday, July 2, 1958 


Eric Sevareid on TV Critics 

Writing in the new (July 10) jssue of The Reporter, CBS news¬ 
man Eric Sevareid gets into the growing networks vs. critics melee 
with the observation: “Television could do with a sharp drop iri 
the quantity of criticism and. a sharp rise in its quality.”' 

Sevareid adds: “How many writers who haven’t read a play since 
Booth Tarkington’s ‘Seventeen’ are posing as critics of TV dramas? 
How many lady journalists who never covered the city council 
are telling TV hews departments how they should cover the na? 
tional conventions? How many boy graduates who can’t tell a test 
tube from a peavey hook are instructing TV networks in the right 
. and.the wrong of their science programs? How many nice guys who 
can just whistle the first bar of four popular refrains are reacting 
quite positively in print to the operas and musical comedies on the 
little screen? . r . I happen to think a shocking percentage of tv 
fare is lousy. I think that is partly due to tv’s confusion as to just 
what it is and where it ought to be going; arid I also happen to 
. think that is partly diie to the fantistically irresponsible, incon¬ 
sistent pulling and hauling it is getting from the printed press. 
Not wholly due, but partly. 

“I don’t think anybody who hasn’t inhabited the tv bull’s-eye for. 
*’ time can imbibe the full flavor of this. About one review in four • 
of a carefully constructed tv show will make real sense and teach 
you something you should have known, whether it’s a favqrable 
or unfavorable review. The others, even the favorable others, read 
the way a dog’s breakfast looks.” 

Bob Moses, Others Pop Out on Papp 
So WNTA-TV Cancels Bard Festival 

.01 SIMS CUE IV & R, ABC-TV Sign $13jy00 
DIP IN BUDGETS D*yftue Program Blockbuster; 

CBS has negotiated a deal with 

A four-hour. television program+r— -- ' ■/ ——- ’ — 

which had been announced by 

WNTA-TV for Sunday (29) was TV. Playwright 

cancelled the middle of last Week . tj 17 vj * 
by the Newark-based station. Pro- no lh. rtOtCnllCr; . 

gram was to kick off the New 

York Shakespeare Festival, which dhciutu 

is being produced by Joseph Papp. wr*"j ■ vx 

Less than a week earlier, it was r lu€0 IJrama 

Papp who clammed up about V » ’•’>» . . . 

alleged former Red ties before the OTlu tfl€ L\TltlCS 

House Un-American Activities • * ' * 

Committee iri Gotham hearings^ 

Invitations to appear on the en* the Editorial Faahitoi 
WNTA stanza several w.k. theatn- ; rhe 

cal and-civic personalities and be- 

fore the can'ellatlon the station, TV-RADIO REVIEW & 
had bought substantial, print ad¬ 
vertising space to herald, the spe- PREVIEW NUMBER 
Cial telecast. ni r wrvT manitu 

Reasons for the cancellation are : DDE NEX1 fllUN 1H 
clouded somewhat, but it is evident 

that some people refused to appear - - —”— ; ; : - ■ . 

on a program with which Papp had pnin t n . AT 

* spokesmen for WNTA- t/DlJ PUVOUt Ul 

TV agreed that the show was can¬ 
celled because so.many of the peo- fifTl .9 ; II . f • -f 

pie who had been Invited failed WflQT C Ifllf I 1110 

to accept the invitations. Station V? lull d lflj JuUlV 

declared that 85% of those asked * 

wouldn’t show up. f A A * A 1 

WNTA reported that It was clear In I Qf| |,Q1||C I ftOQl 

to the station—even before Papp’s III Villi UClIIlO l/vCU 

appearance before the investiga- ; 

tors and his subsequent layoff at . CBS has negotiated a deal with 
CBS—that too many rejections:had Goodson & Todman whereby the 
already been received to make the network acquires 100% ownership 
program feasible. As a.result, the of “What’s My Line,” the long- 
: Station spokesmen “didn’t think” running Sunday night 10:30 quizzer 
that the situation growing out of currently Sponsored iby. Helene 
Papp’s silence Was the basic cause Curtis and Kellogg.. CBS, which 
of the refusals to appear. already has enjoyed considerable 

However, one invitation for cer- billings mileage on the property, 
tain was rejected because of Papp. has paid a reported $1,250,000 for 
N. Y. Park . Commissioner Robert the property extending over a five- 
Moses wrote shortly after the year . period, with a promissory 
hearings, “Frankly I don’t care td note for an. additional $800,000 to 
take a leading part in further cele- be paid G-T if the show goes be- 
brating and advertising Mr. Papp.” yond the five-year period. Actu- 
His invitation went out before the ally, CBS has had a 50% owner- 
hearings, r ship stake in “Line” (as it has with 

, Papp, like Charles Dubin. who all G-T packages), so the coin is 
also had a run-in With" the investi- for half of the show, 
gators and was thereafter fired (un- Status of John . Paly as emcee of 
der NBC instruction) from his the show, mow. that CBS owns the 
(Continued, on page 40) property exclusively, won’t be dis- 

■ . turbed, says. the network, evgn 

_ • _ # ’ though Daly’s, allegiance is to ABC; 

riiAnlA IliirAvnA Where he’s veepee-news director. 

LllfiniS UlVOrCC Despite the capital gains shed- 

Vlivmu MSB v Viyv ding 0 fthe property by Goodson- 

_ A mm • f Todman, “What’s My Line” pro- 

'" ■•I P il/I-*.^M«^^ii.x , ‘ ductiOn will come out 

Lovecf marriage i * ■ ** 

Looks like the dual sponsorship llAlCrVITV’C C A MTV 
deal ort “Love and Marriage” has ItIUIuIj I Li l u fAlit I 
come a cropper,-with American To- mnr , lTT\PV TlinnilTr 

bacco and General. Foods both re- IKJjllDtA IlKuIiu 

portedlv pulling out. , A v .-_. 

NBC-TV had initially planned to Moiseyev Dancers on the Ed 
install the show Friday nights at 9 Sullivan show Sunday(29) on 
in the spot currently occupied by GBS *JV • 3 o^ n3t 

the American Tobacco-sponsored over Maverick on ABC and. Steve 
*‘M Squad.” .However, the ciggie Allen on NBC-TV; marking one of 
outfit didn’t: want to disturb “M the few occasions when j a lofty 
Squad,” so NBC: subsequently of- cultural attraction topped strong 
fered Friday at 8. This would have opposition. 

necessitated American Tobacco . Trendex gave the R u s s i a n 
competing with its own Friday at troupe a handsome 19.7 over a 12.o 
B “Trackdown” on CBS, so the for “Maverick" 8 to 8:30. . 

client pulled out altogether, with Average rating for fhe 8 to 9 
GF following suit. hour was; Moiseyev 16.9; Allen 9.9.1 

There’s evidence that someone’s 
been sounding the panic bell 
around the television networks, 
with retrenchments arid budget 
paring reportedly in full swing’ At 
NBC, Where anxieties have, been 
upgraded In recent weeks over the 
inability to sell prime evening 
time; there has already been a 
number Of personnel lopoffs With, 
more to come. Similar*, restlessness 
applies to CBS and ABC, but pri¬ 
marily it’s the NBC “alert” with 
reports of departmental axings up 
to 33% that’s cueing the major 
jitters. . .. 

..Despite the note of~ optimism 
emanating from the White House 
precinets that the bottom of the, 
recession has been reached- advei*-' 
tisers are still holding off on. net-; 
work program buys to the extent 
that the “late selling season” will 
probably extend right into ’58-’59 
curtain time. This in itself is .un¬ 
precedented, for usually, the net-, 
works by this time have a pretty 
good Idea as to just where they 
stand, Also, too many clients.; ap¬ 
prehensive about 1959 conditions.; 
are. refusing to commit themselves 
beyond the end of the year, which 
accounts for so many 13-week buys 
starting in the fall, (fn the cur¬ 
rent climate the da 5 r of the . 26- 
, week or 39-week firm deal is ap- 
l patently gone.) .. «» 

All of Which has left the net¬ 
works saddled with millions upon 
millions of unsold time: At NBC 
alone there’s something like. 15 un¬ 
sold half-hours, in the aggregate 
a $20,000,000 or better; rap until; 
advertisers start moving in. 

It’s an unfortunate: aituatipn— 
sparked by a . three - network 
economy—in which nobody appar¬ 
ently is to blame but the reces¬ 
sion itself. And, as usually pre¬ 
vails, the personnel lopoffs are 
stepped up. 

■ Among staff heads at NBC 
there’s a reluctance to engage in 
wholesale firings in the hopes of 
aoi ..ultimate, reprieve by the top 
brass once things get roiling, but 
the Interim casualties are mount¬ 
ing. At CBS,, the staffs have more 
or less been on an “alert” ever 
since, ' division by division, the 
heads : were called in by. prexy 
Frank Stanton a few months back 
and told to reappraise their budg¬ 
ets in the light. of present; condi¬ 
tions, In the past few weekSi how¬ 
ever, CBS has been making, some, 
notable, strides in crystallizing the 
sponsorship picture for ’58 ’59. . 

40 Quarter-Hr. Buys Year-Round 

John Guedel 

(who ahoald know) dotaila why 

Fun Shows 

can have a coiuctence as 
"do qoodort" 


preview Dumber 


TAC’s Riddle: Why 

Clients Divorce 

Looks like the dual sponsorship 
deal off “Love and Marriage” has 
come a cropper, with American To¬ 
bacco and General. Foods both re^ 
portedlv pulling out.: 

NBC-TV had initially planned to 
install the show Friday nights at 9 
in the spot currently occupied by 
the American Tobacco-sponsored 
“M Squad.” .However, the ciggie 
outfit didn’t; want to disturb “M 
Squad,” so NBC subsequently of¬ 
fered Friday at 8. This would have 
necessitated American Tobacco 
competing with its own Friday at 
B “Trackdown” on CBS, • so the 
client pulled out altogether, with 
GF following suit. .. 

Hollywood, July I, 

. Fred Astaire, long a television 
holdout, has agreed to star, in two 
tv specs for NBC-TV next season. 

. Astaire’s first hour-long show 
will be on Oct. 16, add the second 
next spring, Astaire will package 
both shows, Which will be live. 

Astaire has been receiving of¬ 
fers for. television for years,.but 
consistently declined all. but one | 
from Oscar Levant to guest on his 
KCOP show, and that was. on the 
basis of personal. friendship. Af¬ 
ter his appearance on the Levant 
show during. which he ■reprised 
songs associated With his career, 
he was again . flooded with video 

Ollie Oops! 

• New York.- ; 

Editor, Variety: 

On Page .25 .(“Y6 u Auto 
Buy story), I read, “Strange - 
: ly enough, ABC-TV vow hast 
the best lineup with four . 
auto makers,” etc. 

What’s, so strange about, 
thatr ■ 

Ollie Treyz, 
Pres,, ABC-TV. 

Gotham‘TV City? 

One. member of the newly-organ¬ 
ized Television Action Committee 
-^-New YOrk: said the other day 
that he and many others felt, the 
video networks couldn’t be in¬ 
duced to build a video centre in 
New York “even if the city gave 
them the land free.” TAC was 
formed a cpuple of weeks ago to 
manuever the return of tv to N.Y., 
and much of its planning is hinged 
upon the creation of a major tv 
centre there. 

Reaction anticipated from the 
networks is that it wouldn’t be 
feasible building a multi-miliion. 
dollar plant in N.Y.C. in “this time 
of economic transition.” Feeling 
of the TAC spokesman was that 
the webs, after having poured so 
much coin into their respective 
Coast operations, “are . wedded to 

: Meanwhile, however a four-man 
committee has been formed; made 
up/ of David Susskind and Tex 
McCrary, charter TAC members, 
realtor. Max Reibeisen and Norman 
: Rankow, whose interest .was de¬ 
scribed as. “architecture.” The four 
men are presently in . the process 
of compiling a list, of all the pro¬ 
posals for a tv centre that have, in 
one way or another, come acropper 
since 1942. TAC said it Is going 
back the 16 years because even 
then farsighted New Yorkers saw 
the potentials of tv arid made 
recommendations for a “tv city.” 

Part and, parcel of the commit¬ 
tee’s work is “to find out why (the 
various plans) failed,” and by this 
method “avoid, the mistakes of 

’ The TAC skeptic reiterated his 
organization’s immediate goal—“to 
build up public and political senti¬ 
ment” in favor of a Gotham tv 

Rankow, It. was explained, in¬ 
vested $100,000 in 1948 in an 
abortive attempt to build a cen¬ 
trally-located tv setup. 

The committe.e : has not yet com¬ 
piled a full list of the attempts 
that were said to have been made 
since ’42. 


Hollywood, July 1. 

“Project Immortality,” an orig¬ 
inal story by Loring Mandel, has 
been sold for a “Playhouse 90” 
presentation on CBS-TV ne?ct fall, 
and will be presented as a legiter 
pn Broadway in 1959: 

John: Hpuseman will produce 
both the tv arid legit versions and 
Franklin Schaffner will direct the 

- ABC-TV which this week took it 
on the. chin when Kellogg Co. 
backed out of the web with its 
$7,000,000 billings, is about to 
bpurice back with what is believed 
to be the laragest daytime order 
ever, placed on a network by a 
single agency. All but sighed, 
sealed and delivered is the $13.- 
300,000 order placed by Young & 
Rublcam for 40 one-quarter hours 
to go somewhere between 11 a.m. 
and 3 pirn, on a firm year-around 

The $13,000,000 buy by Y&R 
represents air time; alonie, con¬ 
stituting four-fifths of the daytime, 
block of 50 quarter-hours being of¬ 
fered by ABC-TV. The network is 
said to being asking for $1,300,000 
for four quarter hours under a firm 
52-week plan. 

Young & Rubicam is* slated to 
take 10 daytime hours a week for 
at least six clients headed by Gen¬ 
eral Foods with others interested. 
The agency by. owning the. time 
period: can juggle it among its 
clients, considerably deducing the 
programming arid time costs. 

Oliver Treyz, ABC-TV proxy, 
said the plan was currently being 
offered to other agencies and 
stated it is an ABC and not an 
agencv plan. Young A Rubicam, 
according to an ABC source, 
would not have more than the 
usual say on programming con¬ 
tent. It is expected *hat +he time 
period will 1 be filled with more 
than standard soaps and quiz¬ 
zer and calls for the use of 
stronger programming- using per¬ 

The revolutionary plan to buy a 
solid and substantia] daily block of 
network television time had been 
under consideration at Y&R for 
almost a month. With the added 
$13,000,000 the agency is again 
expected to topple the $100,000,000 
mark in broadcast billings. 

Both Y&R and ABC-TV state 
that the agency, will not be in the 
network program business. But, 
trade spokesmen say this is the 
closest thing the agencies have 
oome to since the early thirties, 
when the agencies controlled web 
programming. Young & Rubicam 
is expected to break up its two 
hours of programming to avoid the 
onus on time brokerage. 

‘Amateur Hours’ 
Swing to CBS-TV 

Ted Mack’s original Amateur 
Hour is exiting the NBC-TV Sat¬ 
urday lOjp.m. spot for a Sundav 
5:30 to 6 p.m. niche at CBS-TV. 
Tab will be picked up by Pharma¬ 
ceuticals (Geritol) as it was on 
NBC-TV. CBS-TV deal is effec¬ 
tive Oct. 26. 

Pharmaceuticals also will spon¬ 
sor Arthur Godfrey’s nighttime 
Series on Tuesday from 9 to 9:30, 
alternating with Toni. Exact for¬ 
mat of the new Godfrey show, 
haven’t been set yet. Pharmaceu¬ 
ticals. however, is dropping out of 
“To Tell the Truth,” the CBS-TV' 
show with wliich it has been iden¬ 
tified for the past three years. 

‘Children’s Hour Hiatus 
First Time in 30 Years 

Philadelphia. July 1. 

For the first time in a record- 
setting run of .30 years. “The 
Children’s Hour” is being put to 
bed for the summer. Session car¬ 
ried both on W.CAU and WCAU- 
TV has been sponsored by Horn & 
Hardart since its inception will be 
axed by chain “for the summer.” 

An automobile company \\ liich 
has been bankrolling half the pro¬ 
gram for the past few years ankled 
the show two weeks ago. Station 
has no definite comment as to 
“Children’s Hour” fata in fhp fall 




CBS-TV Gangs Up on Affiliates 
Who Cut Shows for Local Comls; 
Agencies Complain Over Abuses 

CBS-TV is fully prepared to do 
something about the numerous 
agency squawks anent the .matter'of., 
“full time periods,” multiple spot¬ 
ting and other matters dealing with 
affiliated stations. Edmund C. 
Bunker, veep in charge of station 
relations for CBS-TV, has informed 
all the affiliates that he’s been 
getting complaints from agencies 
that some of the' affiliates are con¬ 
tinuing to delete parts of network 
program's and substituting spot or 
local commercial announcements. 

Failure to carry the complete 
network programs has forced CBS 
to take specific steps to protect 
the national advertisers. It is ask¬ 
ing all affiliates to cooperate by 
attaching their signatures to an 
amendment to CBS-TV's affiliation 
agreement "which has always been 
implicit in regard to carrying net¬ 
work progarms.” 

Bunker is also revising the re¬ 
port form which CBSrTV’s account¬ 
ing dept, sends each week to its 
affiliates and on which the stations 
inform th‘e network of the pro¬ 
grams carried. Henceforth, any 
deviations whatsoever must be 
noted and station affidavits have 
been changed to cover this matter. 

Bunker explained to his affiliates 
that it was difficult for CBS-TV to 
answer the complaints received 
from the agencies. “For instance, 
according to one agency’s survey, 
in a recent major dramatic pro¬ 
gram, one of our affiliates broad¬ 
cast three 60-second spot announce¬ 
ments in the station break between 
program segments,” Bunker said, 
"Obviously, this station failed to 
carry the complete network pro¬ 
gram. In the same survey, other 
stations ‘stretched’ the break be¬ 
tween commercial program seg¬ 
ments to 50, 60, and even 75 
seconds, with obvious time loss to 
either or both adjacent network 
sponsors. You can appreciate the 
problem we face in responding to 
this agency’s request for comment, 
particularly when we are advised 
that the agency obtained this tim¬ 
ing information from the affiliates 

the agency in question said this 
was indeed a serious matter anc? 
"if this was an example of the kind 
of treatment our programs are 
getting across the board, we have 
uncovered a monster . . 

Regarding the number of spot 
announcements inserted before, 
after and during breaks in net-, 
work programs, and the problem 
of announcements adjacent to net¬ 
work programs for products com¬ 
petitive to those of the network 
client. Bunker said he told the 
agencies that “the network has no 
right to require its affiliates to pro¬ 
gram locally in any particular 

Bunker also warned that the 
NAB code provides that more than 
two-back-;to-back announcements 
plus the conventional sponsored 10 
second station ID are hot accept¬ 
able between prograims or within 
the framework of a single program. 
He asked the affiliates to scan 
their, schedules carefully in order 
to eliminate the complaints. 

He closed by asking for con¬ 
tinued high standards of tv opera¬ 
tion, pointing out that the network 
and its affiliates can exist only, if 
they behave properly in their busi¬ 
ness relations with sponsors, na- 
tional or local. "It is fundamental 
that we continue to have their 
confidence that they are receiving 
full, value for what they pay,” 
Bunker pleaded. 

WDSU to FCC: ‘Help’ 

Washington, July 1. 

WDSU, New Orleans, has 
asked the FCC to okay a pro¬ 
posed new station regulation 
which Will get the AM-FM-TV 
off the hook on political gab. 
The station says in the ’56 
Democratic primary there 
were 298 candidates for* 88 
different offices, and conceiv¬ 
ably all entertainment pro¬ 
grams could be driven off the 
air by political talks. 

WDSU has issued a rule lim¬ 
iting air time to candidates for 
major offices, but it scents a .. 
loophole. If one of the major 
candidates invites a string of 
minor politicos to share his air 
time, WDSU thinks this con¬ 
stitutes use of the station’s fa¬ 
cilities by the minor candi¬ 
dates under the communica¬ 
tions act. So the station is now 
asking the FCC if it would be 
: in clear with a requirement 
that no candidate can use the 
radio-tv Station without ar¬ 
ranging directly with WDSU. 

The Joseph Papp-Charles Dubin 
situation vis-a-vis the House Un- 
, American Activities Committee has 
prompted reactions by two trade 
' unions, but not the Radio-Televi¬ 
sion Directors Guild to which Papp 
and Dubin belong. Screen Actois 
I Guild, is asking its members to 

• vote on making a non-Communist 

• oath a requisite to membership. 

The SAG board, after hearing a 
“special committee” on the prob¬ 
lem, officially condemned “In the 
. strongest possible terms” 24 mem¬ 
bers who “on appearing before the 
Un-American Activities Committee 
refused to state whether they are 
or ever have been members of the 
’ party.” Guild said its board “con- 
: sidered expelling. these persons 
’i (which it named) .. ; but concluded 

• that to do so would subject the 
Guild to endless hearings and 
trials, both within the. Guild and 
in the courts, and this in itself 
might further the Communist 
Party cause by providing another 
sounding board for Communist 

This proclamation was made 
subsequent to the Papp-Dubin 
hearings, but SAG also demon- 
‘ strated it is concerned with . 10 
more SAG members who have 
been summoned before the House 
j group. SAG said it was not going 
' to print the names of those sum-. 
: moned since they hadn’t yet ap- 
; peared before any Congressional 

• committee, but the Guild said it 
“urges these persons to take steps 
immediately to cooperate with the 

^proper government authorities.” . 
i The special SAG committee, con¬ 
sisting of George Murphy, as chair- 
: man, Ward Bond, Frank Faylen, 
Glenn Ford; Frank Love joy, Walter 
Pidgeon and Ronald Reagan, rec- 
; ommended that a new bylaw be 

adopted by the Guild “to: fortify 

! the Guild in its historic opposition 
[to the Communist Party.” Rule to 
• ; be voted on by rank-and-file after 

TLAYHOUSE 90’ i unanir l ll0US approval by the. SAG 


"Playhouse 90,” the CBS-TV 90- 
minute drama series, will, do tape 
repeats of five of its past season’s 
live shows during the summer, 
marking a change from last year 
when . the hot weather replace¬ 
ments were all Screen Gems filmed 
offerings done for. the series. 

The repeats will be ‘Thunderr¬ 
ing Wave” with James Mason and 
Franchot Tone; "Right Hand Man” 
with Dana Andrews and Anne 
Baxter; “Portrait of a Murderer” 
with Tab Hunter; “Last Clear 
Chance” with Paul . Muni and 
"Point of No Return” with Charl¬ 
ton Heston. 

! board, would refuse, eligibility; fo 
I present members of the Commu¬ 
nist Party and would require all 
(Continued on page 42) 

Garry More SRO 

The new Garry Moore full-hour 
variety show on Tuesday at 10 p.m. 
I over CBS-TV starting in September 
j has landed its second sponsor, Kel¬ 
logg Co. It will share sponsorship 
with Revlon. . ; 

! Ralph Levy, former Burns and 
; Allen: and Jack Benny producer, 
. has .come on from the Coast to 
i produce, the new series. ' 



. Transcribing for Coca-Cola . 
Records Transcriptions 
Mgmt: ART WARD Direction 

Oxford 7-9034 MCA 

KPIX Heart Operation 
Thumps Through With 
Walloping 38.6 ARB 

. San. Francisco; July 1. 

. Westinghouse’s KPIX hit viewer 
jackpot with its 105-minute "Open 
Heart Surgery” week ago Monday 
night (23); 

Special ARB survey gave show 
a 38.6 rating in 10 to 11:45 p.m. 
time, lot—highest Frisco ARB in 
May for any show, was 37.3 gar¬ 
nered by “Cheyenne.” 

In addition, station got tremen¬ 
dous viewer ; response all week 
through phone calls inquiring 
about condition of eight-year-old 
Tommy Hunter, who underwent 
dangerous operation before live tv 

KPIX installed, special phone 
number with tape answering quer¬ 
ies as to boy’s condition * and in 
first 24 hours after surgery Pacific 
Telephone- & Telegraph Co. fig¬ 
ured about .59,000 calls had been 
made to this number, with seeond 
day running close to this rate. 

Show, sponsored by Ciba ; Phar¬ 
maceutical Co. and originally sug¬ 
gested by .Frisco Medical Society, 
was timed to coincide with open¬ 
ing of AM A national convention. 

ARB estimated show had 1,254,- 
000 viewers, with two and a half 
viewers per set, in Frisco area. 

SusskimTs Reciprocal 
BBC Deal on Scripts 

Extending the practice of oth 
areas of commerce, video produc 
David Susskind took off for Ei 
land Monday (30) in hopes of setti 
up a "reciprocal trade agfeeiner 
with BBC on video scripts. 

Susskind, producer of "DuPc 
Show, of the Month” and other li 
dramatic series, explained befc 
he departed that the BBC’s I 
Strutters was in the U.S. recen 
for the first stage in planning 
exchange of scripts.. Susskind si 
he was particularly interested 
acquiring the longer BBC: stor 
for DuPont, in exchange for "P 
nochiO,” “Wuthering Heights” a 
“Member of the Wedding.” 

Susskind expects to return 
the U.S. on July 18. 

Subliminal Radio 

Chicago, July 1. 

A Windy City radio station 
has for .several months been 
b.r o a d e asting “subliminal” 

' blurbs, making capital of the 
whisper-message by Using it 
. as a sales promotion gimmick 
and as a pubaffairs payoff, 
WAAF, .a 1,000-waiter, has 
coined it "sub-audible adver- 
.. tising” and has been pitching 
it to local sponsors as a pre 1 , 
mium, eg., you buy so many* 
audibles and in turn get so 
many sub-audibles for free. , 

. . At: any subdued point in a 
pop record, a live susurrus is 
likely to ride over the. music 
with such a public, service mes- 
; sage as “Smile” or. a commer- . 
cial dispatch like “Buy this 
record at Little Al’s Record 
Shop.” Apparently the station. 
has done well enough with the 
stunt because the sub and aud¬ 
ible blurbs are fairly numer- 
, bus. 

. Wednesday, July 2, 1958 

An Eye for an Eye 

Henry Jaffe, who packages the $10,000,000 Dinah Shore Show on 
NBC-TV, made a hurried trip from the Coast to New York last 
week for huddles with CBS prexy Lou Cowan in an effort to lure 
away Seymour Berns as producer of the Chevy-sponsored show. 
Berns, who has been offered a considerable hike In his pay check, 
Is under exclusive contract to CBS and the latter network is reluc¬ 
tant to part with. him. 

Jaffe, on the other hand, figures that, all things being equal, 
it would square matters nicely since it was CBS that took Bob 
Banner away from NBC and left Jaffe holding the bag on a pro¬ 
ducer for Dinah Shore. 

Jaffe thought lie had the situation licked when he designated 
Charles Dubin as producer of the Chevy showcase. But Dubin was 
knocked out of the NBC box with a persona non grata status when 
he took the “unfriendly witness” rap in appearing before the 
House. Un-American A-ctivities Committee. 

They Degraded Me Therapeutically’ 
So Levant Blows KCOP (or KHJ-TV 

—— . ./> ♦ 

Jessel’s KCOP Show 

Hollywood, July 1. 

George Jessel joins the KCOP 
personality list next fall. Ih sign¬ 
ing one of the sharpest wits in 
show business, station manager Al- 
Vin Flanagan indicated he is not 
to be considered as t replacement 
for Oscar Levant, who defected to 
KHJ-TV. "Jessel starts on the in¬ 
die station after he returns next 
August from Washington, where 
he is to be honored by the Na¬ 
tional Council of Christians and 
Jews for his service to the orgam 

On his programs, which have not 
yet been charted by Flanagan, he’ll 
interview celebrities, retail stories 
of show biz and comment on cur¬ 
rent topics of national, interest. 

WIX Underbids 
WOR, Grabs Off 
295G Educl Com 

WPIX, N. Y., the Daily News 
indie, knocked WOR-TV out of the 
educational tv ring, underbidding 
WOR-TV for the leasing of its fa¬ 
cilities during daytime hours be¬ 
ginning September. 

The State Board of Regents ac¬ 
cepted the lower bid put in by 
WPIX, reportedly $295,000, as com¬ 
pared to WOR-TV’s understood bid 
of $365,000. The contract, for which 
the two stations put in bids, called 
for 48 weeks of broadcasting be¬ 
ginning Sept. 2, with hours ranging 
from .9 a. m. to 5 p. m., plus Satur¬ 
day mornings. 

The Board of Regents would use 
these hours for educational tele¬ 
casts aimed primarily at grades 
from one to six. Additionally, 
there are expected to be teacher 
training courses and other educa¬ 
tional telecasts. At this point,-it’s 
still unclear what role the Metro¬ 
politan Educational Television 
Assn, will play in the program¬ 
ming.. META has been program¬ 
ming education programming for 
one hour daily on WPIX, with the 
station donating the time. META 
also has programmed specials on 
other N. Y. stations, none of which 
are educational outlets. 

It’s understood that the Board 
of Regents will not utilize the full 
time detailed in the contracts, 
bringing the cost to the state down 
to the neighborhood of $250,000 for 
use of WPIX production and tele¬ 
casting facilities. Instead of start¬ 
ing Sept. 2, the Board plans to 
begin programming Sept. 15 and 
instead of opening the day at 9 
a. m., it launch the day at 10 am. 
In addition; broadcasts will be cur¬ 
tailed at vacation periods and as 
the summer months approach. 

The educational programming 
will be mapped by a committee of 
(Continued on page 42) 

Walliser MBS Post 

Blair A. Walliser, vet broadcast¬ 
ing exec, has joined Mutual as ad¬ 
ministrative v.p., a newly-created 

Walliser ankled his post as east-, 
ern manager for the John W, 
Shaw agency in Chicago to tak£ 
the post. As manager of the 
agency’s Chicago branch, he was 
account supervisor on the Colgate- 
Palmolive account supervised by 
the agency. 

Hollywood, July 1. .. 

Controversial Oscar Levant, who 
was fired by KCOP one day and 
rehired the next, "dropped” the 
indie channel last week, exiting, to 
start a similar show on the rival 
indie, KHJ-TV. “I. have . a little 
pang of . sorrow at leaving—for no 
reason,” cracked the pianist-wit, 
who began his KHJ-TV show to¬ 
night (Tues.). 

KCOP manager A1 Flanagan had 
no comment on the latest Levant 
escapade, which brought from the 
wit the remark “that’s the first 
time he had nothing to say.” 

Levant said of KCOP: “They 
mistook my masochism as a per¬ 
ennial symptom. But what made 
him really leave the channel was 
the Incident whereby he was fired, 
then hired back, he stressed. 
Levant was bounced after urging 
viewers of his show "not to buy 
•Philco,” a sponsor who withdrew 
during the show. - Hassle . had 
started when they wouldn’t, let 
Levant do a commercial. 

Phiico returned to his last show 
on KCOP Friday night, however, 
and even execs of the company 
were on hand for the occasion. 

Levant said he. will draw more 
coin at KHJ-TV than he does at 
KCOP,; and will have, a participa¬ 
tion of. the commercials. He gets 
$600 for his Monday and Friday 
shows at KCOP, less for his Wed¬ 
nesday show. 

“I can see no reason for KCOP 
peremptorily suspending me. I’m 
no baseball player. My agent 
talked on the phone with Flanagan 
today, and I played a few bars of 
Bach during the conversation. 
Flanagan said he. would like to re¬ 
open negotiations, but was told I 
am going to KHJ-TV. I don’t like 
these triumphs. I’m a little sad¬ 
dened by it, I don’t like leaving, 
hut they treated me badly, they 
degraded me therapeutically. They 
wouldn’t give me‘a decent piano; 
their offer on the Wednesday show 
was insulting. It’s demeaning. 

“My big fear about channel nine 
is I don’t know where it is geo¬ 
graphically located. That’s why I 
stayed at KCOP so long; Emerson 
Radio wired me they want to go 
with my show, but I’m not a so¬ 

KHJ-TV manager John T. Rey¬ 
nolds and program director James 
Higson said they were very happy 
about the controversial Levant 
joining channel nine, and said, 
too, he: will be on Tuesdays and 
Fridays froth 7:30 p.m. to 9 p:m. 

They added it will be much the 
same as his past shows, with Mrs. 
Levant also on the progranl, as she 
is now. 


WABC Radio, ABC’s owned & 
Operated station in New York, is 
giving up national. sales entirely, 
and giving all national solicitation 
—including that done in the home 
territory—to the John Blair rep- 
pery. Until , this change in sales 
tactics by the station’s new boss, 
Ben Hoberman, Blair handled only 
WABC’s ; national accounts based 
oUtside New York. 

Bob Noble, the. present station 
sales chief, leaves WABC Aug. 1, 
at the time the shift to Blair takes 
place. Hoberman said that there¬ 
after he will oversee sales directly 
and that no replacement is fore¬ 
seen for Noble.. 

Other foiir men in the station’s 
sales department will continue on 
the job, but all of them will con¬ 
centrate on "local retail sales” in 
New York. 

Wednesday, July 2, -1958 


Writing in the new (July 10) ^ssue of The Reporter, CBS news¬ 
man Eric Sevareid gets into the growing networks vs. critics melee 
with the observation: ‘Television could. do with a sharp drop in 
the quantity of criticism and a sharp rise in its quality.” 

; Sevareid adds: “How many writers who haven’t read a play since 
Booth Tarkington’s ‘Seventeen* are posing as critics of TV dramas? 
How many lady journalists who never covered the city council 
are telling TV news departments how they should cover the na¬ 
tional conventions? How many boy graduates who can’t tell a test 
tube from a peavey hook are instructing TV networks in the right 
and the wrong of their science programs? How many nice guys who 
can just whistle the first bar of four popular refrains are reacting 
quite positively in print to the operas and musical comedies on the 
little screen? . . . 1 happen to think a shocking percentage of tv 
fare is lousy. I think that is partly due to tv’s confusion as to just 
what it is and where it ought to be going; and I also happen to 
think, that 13 partly due to the fantistically irresponsible, incon¬ 
sistent pulling and hauling it is getting, from the printed press. 
Not wholly dae> but partly. : 

“I don’t think anybody who hasn’t inhabited the tv bull’s-eye for 
a time can imbibe the full flavor of this. About one ; review iii four 
of a carefully constructed tv show will make real sense and teach 
you something; you should have known, whether it’s a favqrable 
or unfavorable review, The others, even the favorable others, read 
the way a dog’s breakfast looks." . 

Bob Moses, Others Pop Out on Papp 

•A foiir-hour television prograrii+i --— . " . —■■ ■ .' — 

which had been announced by. I 

WNTA-TV for Sunday (29) was , TV Playwright 

cancelled the middle of last week u r 

by the Newark-based station. . Pro- Hotchner 

gram was to kick off the New 

York Shakespeare Festival, which dl»c««»*«;, 

is being produced by Joseph Papp. : __ 

Less than a week earlier, it was Y ^DraniU 

Papp Who . clammed up about , i A • 

alleged former Red ties before the OTlu trie liTltlCS 

House Un-American Activities * * 

Committee in Gotham hearings. 

Invitations to appear on the •( the Editorial Podhiroa 

WNTA stanza several w.k. theatri- !■ *».• 

cal and civic personalities and be- 

£°re the ^ncellatlon. the^ station. XV-RADIO REVIEW & 
had bought substantial print ad¬ 
vertising space to herald the spe- PREVIEW NUMBER 

Ci He«on S aS £ir the cancellation ere DUE NEXT MONTH 
clouded somewhat, but it is evident j ; ' . 

that some people refused to appear r—:—'—r“~:-~ 

on a program with which Papp had ■ Af 

* Two" key Spokesmen for WNTA- vDlJ DUVOUl Ul 
TV. agreed that the show was can- ■ . : 

celled because so many of the peo- <1171 . 9 Rif f • > . 

pie Who had been invited failed WflQT C Ifllf I IRA 
to accept the invitations. Station Ti llCIi u lllj LUlv 
declared" that 85% of those asked • 

wouldn’t show up. I /I /I • |\ ' . 1 

WNTA reported that it was clear Iff I Oil LOlllC ||AO| 

to the station—even before Papp’s 111 VU|I Vlullld 1/vtU 

appearance before the investiga- . |- 

tors and his subsequent layoff at CBS has negotiated a deal with 
CBS—that too many rejections had Goodson & Todman whereby the 
already been received to make the network acquires 100%' ownership 
program feasible. As a.result, the of “What’s My Line,” the long- 
station spokesmen “didn’t think” running Sunday night 10:30 quizzer 
that the situation growing out of currently sponsored toy Helene 
Papp’s silence was the basic cause Curtis and Kellogg: CBS, which 
of the refusals to appear. already has. enjoyed considerable 

However, one invitation for. cer- billings mileage on the property, 
tain was rejected because of Papp. has paid a reported $1,250,000 for 
N. Y. Park Commissioner Robert the property extending over a five- 
Moses wrote shortly after, the year period, with a promissory 
hearings, “Frankly I don’t care to note for an additional $800,000 to 
take a leading part in further cele- be paid G-T if the show r goes be- 
brating arid advertising Mr. Papp.” [ yohd the five-year period. Actu- 
His invitation Went out before the . ally, CBS has had a 50% owner- 
hearings. ship stake in “Line” (as it has with 

Papp, like Charles Dubin, who all G-T packages), so the coin is 
also had a run-in with' the investi- for half of the show.. . 
gators and was thereafter fired (un- ..! Status of John Daly as emcee of 
der NBC instruction) from his the show, now that CBS owns the 

‘What's My Line’ 
In Cap Gains Deal 

CBS has negotiated a deal, with 

There’s evidence that someone’s 
been : sounding the panic bell 
around the television networks, 
with . retrenchments and budget 
paring reportedly Ih full swing. At 
NBC, where anxieties have been! 
upgraded in recent Weeks over the 
inability to sell :, prime evening 
time, there has already been a 
number of personnel lopoffs with 
more to come. Similar restlessness 
applies to CBS and ABC, hut pri¬ 
marily it’s the NBC “alert” with 
reports of departmental axings ■■ up 
to 33% that’s cueing the major 
■■ •jitters.'..; .• > 

Despite the. note of optimism 
emanating from the White House 
precinets that the bottom of the 
recession has been reached, .adver¬ 
tisers are still holding off on net¬ 
work program buys to the extent 
that the; ‘‘late selling season” will 
probably extend right into ’58-’59 
curtain: time. This In itself is un¬ 
precedented, for usually the net¬ 
works by this: time have a pretty 
good Idea as to just where they 
stand. Also, too many clients, ap¬ 
prehensive about 1959 conditions., 
are refusing to commit themselves 
: beyond the end of the year, which 
accounts for so many 13-Week buys 
starting in the fall, (In the cur¬ 
rent climate the day of the 26- 
; week or 39-w r eek firm deal is ap¬ 
parently gone.) ... 

All of which has left the net¬ 
works saddled -with millions Upon 
millions of unsold time. At NBC 
alone there’s something like 15 un¬ 
sold half-hours, in the aggregate 
a $20,000,000 or better, rap. until 
advertisers start moving in. 

It’s an unfortunate .aituationr^- 
sparked by a three - network 
economy—in which nobody appar- 
; ently : is to blame, but the reces¬ 
sion itself. And, as usually pre¬ 
vails, the "personnel, lopoffs are 
stepped up. .. 

Among staff heads at NBC 
there’s a reluctance to engage in 
wholesale firings in the hopes of 
an .ultimate reprieve by the top 
brass once things get rolling, but 
the Interim ca sualties . are mount¬ 
ing.' At CBS, the staffs have more 
or less been on an “alert” ever 
since, division by division, the 
heads were called in by prexy 
Frank Stanton a few months back 
and told to reappraise their budg¬ 
ets in the light, of present condi¬ 
tions. In the past few w f eeks, how¬ 
ever, CBS has been making some 
notable strides in crystallizing the 
sponsorship picture for '58-'59. 

Daytime Program Blockbuster; 

40 Quarter-Hr. Buys Year-Round 

John Guedel 

(who should know) details why 

Fun Shows 

caR have a conscience as 


preview Dumber 


TACs Riddle: Why 

(Continued on page 40) ' 

Looks like the dual sponsorship 
deal orf “Love and Marriage” has 
come a cropper, with American To¬ 
bacco and General Foods both re¬ 
portedly pulling out. : 

NBC-TV had initially planned to 
Install the: show Friday nights at 9 
In the spot currently occupied by 
the American Tobacco-sponsored 
“M Squad.” However, the ciggie 
outfit didn’t w r ant to disturb “M 
Squad,” so NBC subsequently of¬ 
fered Friday at 8. This would have 
necessitated American Tobacco 
competing with its own Friday at 
8 “Trackdown” on CBS, - so the 
client pulled out altogether, with 
GF following suit. 

property exclusively, won’t be dis¬ 
turbed, jays the network, ev.en 
though Daly’s allegiance is to ABC, 
where he’s veepee-news director. 

. Despite the; capital gains shed¬ 
ding, of the property by Goodson- 
Todman, “What’s My' Line” pro¬ 
duction will continue; to come out 
pf the GT shop. 


Moiseyev. Dancers bn the Ed 
Sullivan show Sunday (29.) on 
CBS-TV .threw a. beautiful lariat 
over “Maverick” on ABC and Steve 
Allen on NBC-TV, marking-one-of. 
the few occasions when a lofty 
cultural attraction topped . strong 

Trendex gave the Russian 
troupe a handsome 19.7 over, a 12.5 
for “Maverick” 8 to 8:30. 

Average: rating for the ,8 to 9 
hour was MoiseyeV 16.9; Alien 9.9. 

Hollywood, July 1. 

Fred Astaire, long a television 
holdout, has agreed to star in tw'o 
tv specs for NBC-TV next season. 

Astaire’s first hour-long show- 
will be oh Oct. 16, and the second 
next spring. Astaire w'ill package, 
both show's, which w'ill be live.; 

Astaire has been receiving of¬ 
fers for television for years, but 
consistently declined all but one 
frbm Oscar Levant to guest on his 
KCO.P show, and that was on the 
basis of personal friendship. .Af¬ 
ter his appearance on the Levant 
show' during w'hlch he reprised 
songs associated with his career, 
he was again flooded With video J 
offers. . 

Ollie Oops! 

.; ' New York. 
Editor, Variety; . . 

On Page . 25 (“Y6it Auto 

; . Buy storyi,I read, “ Strange- 
• ly enough, ABC-TV now has 
. the best- lineup with four. 
. auto makers',” etc, 

WhaVs so strange about 

Ollie Treyz,. 
Pres.. ABC-TV. 

Gotham “TV City? 

One member of the new'ly-organ- 
ized Television Action Committee 
—New'.. York said the other day 
that he and many others felt the 
video networks couldn’t be in¬ 
duced to build a video centre in 
New' York ..“even if the city gave 
them the land free.” TAC was 
formed a. couple of w'eeks ago to 
manuever the return of tv to N.Y., 
and much of its planning is hinged 
upon the creation of. a major tv 
centre there. 

Reaction anticipated from the 
networks is that it wouldn’t be 
feasible building a multi-million 
dollar plant in N.Y.C, in “this time 
of economic transition.” Feeling 
of the TAC spokesman was that 
the webs;, after having poured so 
much coin into their respective 
Coast operations,: “are W'edded to 

Meanwhile, how'ever a four-man 
committee has been formed, made 
up of David Susskind and Tex 
McCrary,, charter TAC members, 
realtor Max Reibeisen and Norman 
Rankow'; Whose interest was de¬ 
scribed as “architecture.” The four 
men are presently in the process 
of compiling a list of all the pro¬ 
posal? for a tv centre that have, in 
one w'ay or another, come aCropper 
since 1942. TAG. said, it is going 
back the. 16 years because even 
then farsighted New' Yorkers saw 
the potentials of tv and made 
recommendations for a “tv city.” 

Part and parcel of the; commit¬ 
tee’s w'ork is “to find out why (the 
various plans) failed,” and by. this 
. method. “avoid the mistakes of 

The TAG skeptic reiterated his 
organization’s immediate goal—“to 
build up public and political senti¬ 
ment”, in favor of a Gotham tv 

Rankow, it was. explained, in¬ 
vested $100,000 in 1948 in an 
abortive attempt to build a cen¬ 
trally-located tv setup. 

The committee has not yet com¬ 
piled a full list of the attempts 
that were said to have been made 
since ’42. 


Hpllyw’qod, July 1. 

“Project . Immortality;” an orig- 
inal story by Loring Mandel, has 
been sold for a “Playhouse. 90” 
pi-esentation on CBS-TV next fail, 
and will be presented as a legiter 
on Broadw'ay in 1959! 

. John Houseman w'ill produce 
both the tv and legit versions and 
Franklin ; Schaffner will direct the 

4 - ABC-TVwhich this week took it 
on the. chin when Kellogg Co. 
backed out of the web with its 
$7,000,000 billings, is about to 
bounce back with what is believed 
to be the laragest daytime order 
ever placed on a network by a 
single agency. All but signed, 
sealed and delivered is the $13,- 
300,000 order placed by Young & 
Rubicam for 40 one-quarter hours 
to go somewhere between ll a.m. 
and 3 p.m. on a firm, year-around 

The $13,000,000 buy by Y&R 
represents air time alone, con¬ 
stituting four-fifths of the daytime 
block of 50 quarter-hours being of¬ 
fered by ABC-TV. The network is 
said to being asking for $1,300,000 
for four quarter hours under a firm 
52-w'eek plan. 

Young & Rubicam is - slated to 
take. 10 daytime hours a week for 
at least six clients headed by Genr 
era! Foods with others interested. 
The agency by owning the time 
. period can juggle it among its 
clients, considerably ’reducing the. 
programming and time costs.' 

Oliver Treyz. ABC-TV prexy, 
said the plan was currently being 
offered . to other agencies and 
stated it is an ABC and not an 
agenev plan. Young fc Rubicam, 
according to an ABC source. 
w r ould not have more than the 
usual say on programming con¬ 
tent. It .is expected that the time 
period will be filled with more 
than standard soaps and quiz¬ 
zer and calls for the use of 
stronger programming using per¬ 

The revolutionary plan *to buy a 
solid and substantial daily block of 
network television time had been 
under consideration at Y&R for 
almost a month. . With the added 
$13,000,000 the agency is again 
expected to topple the $100,000,000 
mark in broadcast billings. 

Both Y&R and ABC-TV state 
that the agency will not be in the 
network program business. But, 
trade spokesmen say this is the 
closest thing tlie agencies have 
come to since the early thirties, 
w'hen the agencies controlled w r eb 
programming. Young & Rubicam 
is . expected to break up its two 
hours of programming to avoid the 
onus, on time brokerage. 

‘Amateur Hours 
Swing to CBS-TV 

Ted Mack’s original Amateur 
Hour is exiting the NBC-TV Sat¬ 
urday 10 p.m. spot for a Sundav 
5:30 to 6 p.m. niche , at CBS-TV. 
Tab will be picked up by Pharma¬ 
ceuticals (Geritol > as it was on 
NBC-TV. CBS-TV deal Is effec-' 
live Oct. 28. 

Pharmaceuticals also , will spon¬ 
sor. Arthur Godfrey’s nighttime 
series on Tuesday from 9 to 9:30, 
alternating with- Toni. Exact for¬ 
mat of the new Godfrey show 
haven’t been set yet. Pharmaceu¬ 
ticals, however, is dropping out of 
“To TeU the Truth.” the CBS-TV 
show* with which it has been iden¬ 
tified for the past three years. 

‘Children’s Hour’ Hiatus 
First Tune in 30 Years 

Philadelphia. July I. 

For the first time in a record- 
setting run of 30 years, “The 
Children’s Hour” is being put to 
bed for the summer. Session car¬ 
ried both on WCAU and WCAU- 
TV has been sponsored by Horn & 
Hardart since its inception will be 
axed by chain “for the summer.” 

An automobile company which 
has been bankrolling half the pro¬ 
gram for the past few years ankled 
the Show’ two W'eeks ago. Station 
has. no definite comment as to 
“Children’s Hour” fata In fall 




Wednesday, July 2, 1958 

Average Syndicated Show Better 
Than Average Network Show: Moore 

Hollywood, July 1. + 

Belief that programs filmed for 
syndication are “below network 
quality” is a “myth,” in the opin¬ 
ion of Dick Moore, prez of KTTV 
here and one of the nation’s most 
prolific users of film. Actually, 
argues Moore, syndicated shows 
must and do have more elements 
of “audience appeal” than network 
shows if they are to succeed be¬ 
cause of their limited access to 
markets and good time slots; 

“Of course, there are some net¬ 
work. shows that are better than 
some syndicated shows,” vMoore, 
observes. “But there are many 
syndicated shows that are better 
thamriost network shows." Num¬ 
ber of shows that fail in syndica¬ 
tion are small in comparison to 
the number that fold on the net¬ 
works, and by and large, he con¬ 
tends, the average syndicated show 
is better done than the average 
network entry. 

It has to be, Moore states, be¬ 
cause whereas there are 126 night: 
time half-hour . slots on the Webs, 
the number of availabilities for 
programming on a syndicated basis 
is far smaller, and every syndicat¬ 
ed show has to be good to make 
the grade. Not only does the syndi¬ 
cated half-hour have to compete 
with other syndicated shows for 
markets and time slots, but with 
off-network syndicated reruns and 
with network shows themselves. 
The distributors have to come up 
with, good batting averages on 
show successes if they r re to stay 
in business. 

Moreover, where the network 
show must pass the judgment only 
of the network and a single spon¬ 
sor, the syndicated show, to re¬ 
cover its costs, must gain the ag¬ 
gregate approval of many stations 
and advertisers. Fact that they 
do compete—and successfully—is 
testimony to their audience appeal, 
Moore says. He feels that the term 
“network quality” is a complete 
misnomer, particularly if one ac¬ 
tually looks at the quality of the 
average web entry. 

Moore admits he'd like, fresher 
syndicated programming than he's 
gotten in the past, and more of 
it (“the more shows that are pro¬ 
duced, the more fresh themes that 
are likely to emerge”) but con¬ 
tends the only way for that to hap¬ 
pen is for the syndicators to be 
given greater access to the market¬ 
place via the removal of option 
time and must-buy features at the 
networks. Moore has been plump¬ 
ing for this for some time, and it 
was his testimony before the Sen¬ 
ate Commerce Committee a cou¬ 
ple of years back that set off the 
entire explosive Washington situa¬ 
tion surrounding option time and 
must-buy. . . 

But syndicators and stations 
using syndicated programming 
needn’t feel defensive about their 
product, Moore believes. That 
product has proved itself in terms 
of ratings and durability. 

‘Honeymooners’ Set 
For Britain’s ABC-TV 

London, June 24. 

ABC-TV will begin airing "The 
Honeymooners,” starring Jackie 
Gleason on July 6. Show will be 
featured each Sunday in a 7:30 
p.m. slot throughout the summer, 
but will be screened in the North 
and Midlands commercial tv zones 

It is understood that the series 
was originally offered to BBC-TV. 

Schubert on A 

With Two Senes 

Bernard Schubert, who helms 
Telestar Productions, is on a “fact¬ 
uality” kick. . He’s so convinced 
that the factual type of anthology 
program will raise a lot of syndi¬ 
cation dust in the upcoming sea¬ 
son that he’s staked his ’5&-’59 
plans on two ambitious ; series— 
“Counterspy” and "Pursuit;” On 
the latter skein, 26 shows are al¬ 
ready in the can. Initial entry 
will be what Schubert describes 
as a fictionalized treatment of the 
“true Galindez story.” The “fact¬ 
ual format” will be pursued 
through the entire series. 

Similarly in “Counterspy,” 
which Schubert is shooting in Lon¬ 
don (on a coproduction deal), one 
of the major installments will be 
based on the. recent Frogman epi¬ 
sode (which hit; the headlines 
again only last week with . the 
Wife’s expressed belief that he’s 
still alive”). 

“Give them , a good factual-type 
program and they’ll go for it time 
after time,” says .Schubert, point¬ 
ing, for example,, to thesuccess en¬ 
countered tfr the WP1X N. Y. dis¬ 
tributed hour documentary on the 
Czarist-vs. Soviet rule. 

Schubert meanwhile is still cash¬ 
ing in on the residual circuit. (“Mr. 
arid Mrs. North,” "Topper,” etc.) 
envisioning an ultimate $5,000,000 
gross on the "Topper” series be¬ 
fore it has run its course; : It’s 
already grossed, ever $4,000,000, he 
says.' - • 


Guild Films has bought reruns 
te the 79 half-hour telefilms in the 
“Telephone Time” series. This 
group of flicks is the first Guild 
has ever bought for syndication af¬ 
ter network run. 

A new title for the foriner net- 



Hollywood, July L 
A new theatrical and telefilm 
company is being forined by Ber¬ 
nard Prockter and Edmund Hart-, 
iriarin, in. association with Chicago 
financier Milton Kirshbaum. Com¬ 
pany, still unnamed, is negotia¬ 
ting for several properties and lin¬ 
ing up studio space. 

Kirschbaum, consultant, to E. F; 
Hutton investment bankers, is 
prexy ;V Hartmann exec producer 
and v.p. in charge of theatrical 
production; Prockter exec pro¬ 
ducer and. v.p. for telefilm.. Hart¬ 
man, still under contract CBS-TV 
as writer-producer* joins the com¬ 
pany in August when his, CBS 
| pact expires. 

Prockter wound his CBS-TV 

Ws’2-Web Ride 

Flamingo Films, which acquired 
the "Screed Directors: Playhouse” 
series in its deal with RKO Tele¬ 
radio, is getting mileage out of the 
skein. : 

"SDP” is a summer, replacement, 
for. the Patrice Munsel show oh 
ABC-TV, grid the “Person to Per¬ 
son" show on CBS-TV. The 35 
episodes vnlll be released for 
syndication . f o i l owing their 
summer rim for .airing after the 
first of the year. 


Hollywood, July 1. 

Desilu prexy-owner Desi Arriaz, 
at a press ^conference held jointly 
with American Federation of Mu¬ 
sicians prexy Herman Kenin ; and 
the exec board of AFM, estimated 
his Company’s, new pact with the 
union will, mean ah outlay of at 
least $200,000 this next season for 
musicians, as coriipared to $7,500 
last year.. He plans to tf5e live 
music on all his shows ultimately, 
he -said. •. 

Arnaz said next semester mu¬ 
sicians. at. Desilu will spend 800 
hours; working on the recording 
stages instead Of 10, as a result of 
the AFM’s new format for vid- 
pixers. Format*, with Desilu, which 
Kenin said sets the pattern for the 
industry, eliriiinates payment to 
the trust fund on first-runs. 

; Five-year deal also calls for a 
10% hike in payment scales-after 
three years. Contract becomes 
effective July 1. 

. ’ Arnaz said aside from the five 
specs, starring his wife, Lucille 
Ball, aricThirnSelf, he had planned 
to use canned music for his hour- 
long "Playhouse” series, but said 
the new AFM format makes it eco¬ 
nomically possible for him. to use 
live musicians. "U.S. Marshal,” he 
.• (Continued on page 42) 

SG Ups Hyams, Hanft 

work series _ is.. being sbught by ; creati ^ in ^£ Y ; ^ 

Guild. First 39 in the anthology ' J • 6 

series were hosted by John Nes¬ 
bitt and the other 39 by Dr. Frank, 


-Time-, was purchased from pro,: Jerome H yaras. head of syndica- 
ducer Hal Roach Jr. for an undis- Uon at Screen Gems, and Burton: 
a,n0, Jnt. . _ : Hanft, biz affairs boss at the same 

When John Cole took o\er as company, were upped this* week.* ; 
prexy of Gmld in March, company: Hyams, who sold his Hygd dis- 
decided to eliminate the prodnc-: tr i b bery to the Columbia subsldi; 
tion of further first-runs for syndi- ary ^ then joined SG in Decem- 

? at, « n - W «T ld S “ q H ,s ‘‘; on «*. her of 1956 as syndication chief, 
further haH-hour material for syn- heconles ^president in charge of 
dicated sale will be limited, ac- Syndication. His becoming a striper 
cording to Cole's continuing plans,, at g G (other; two afe national sales 
to off-network skeins. I boss John H, Mitchell and Hanft) 

puts greater stress on the syndica-. 
tion arm. 

Hanft adds to his biz affairs du¬ 
ties those of SG treasurer. Paral¬ 
lelling ,the . Hanft move,. Daniel 
Glass, presently manager of biz af¬ 
fairs under Hanft, also becomes as¬ 
sistant treasurer. 


Hollywood, July 1, 
Walter Doniger has been signed 
as a Ziv TV producer-director; 

Doniger directed the pilot of 
“Bat Masterson,” Ziv series to be 
viewed on NBC-TV next season* 

Boy on Dial 999’ 

Ziv. scored a major regional buy 
on “Dial 999”.with Pilisbury Mills, 
the sponsor taking the ; London- 
filmed series in 30 south, east and 
south central markets. 

Todate, =Pillsbury has finalized 
tiirie periods in New Orleans, At¬ 
lanta, Birmingham, Pensacola, Al¬ 
bany, Ga., = Columbus*. Ga; and 
Panama City, Fla.. 

Other advertisers who have 
joined the lineup are Sealy mat¬ 
tress, KRON-TV, San Francisco; 
and KIRO-TV, Seattle; Pepsi-Cola 
for Portland, Me,; Union Savings 
and Loan, Cleveland; Niels De¬ 
partment Store, Talahassee, Fla.; 
Hauser Tile and Floor, Billings, 

Station sales include: WGN-TV, 
Chicago; KTTV, Los Angeles; 
WTCN-TV, Minneapolis-St Paul; 
WTOP, Washington; WHDH, Bos¬ 
ton; KVAR, Phoenix; WTIC, Hart¬ 
ford; KLOR-TV, Salt Lake City; 
KELP, El Paso; KLAS, Las Vegas; 
KOLD, Tucson; KHSL, Chico; 
KVII, Amarilld; WBRE, Wilkes- 
Barre; KOVR, Stockton, KVOS, 
Bellingham; KVAL, Eugene, Ore. 

Series v is being produced in 
Britain iri association with Harry 
Alan Towers; | 


.Kroger Co. has bought CBS Film 
Sales’ “Cplcinel Flack” for Cleve¬ 
land, Youngstown* Pittsburgh, 
Steubenville, and Peoria. 

Station sales for the comedy ser¬ 
ies include WPIX, N.Y.; KTTV, 
Los Angeles; WFAA, Dallas; 
WTVN, Coluriibus; and WOI-TV, 
Des .MoinesJ . 

CBS Film Safes decided to go 
ahead with the series after receiv¬ 
ing a large bloc of-(contingent or¬ 
ders, It will be produced in Hol¬ 
lywood by Wilbur Stark and Jer¬ 
ry Layton,, with Allan : Mowbray 
starring and Frank Jeriks in the 
featured role. Same cast and pro¬ 
ducers were responsible for the 
series when It appeared live years 
back , on the DuMont network. 

taimonbalT in Brit, Can. Pacts 

NTA Wins Another 
Round inAAP-UA Suit 

National Telefilm Associates has 
won another round in its suit 
against United .Artists, et ali, to 
upset the UA deal for the takeover 
of Associated Artists Productions. 
The Appelate Division has affirmed 
a New York Supreme Court order 
granting NTA a temporary in¬ 
junction pending trial of its suit. 

Last month, Supreme Court 
Justice Aaron Steuer granted a mo¬ 
tion temporarily enjoining UA 
from going forward with its plans 
to take over the assets of AAP. 
Defendants lost their appeal on the 
Judge Steuer motion. 

NTA contends, in its $18,000,000 
damage suit against UA and other 
parties, that it had a prior con¬ 
tract for the purchase of the ma¬ 
jority of AAP stock. 

Poses Problem On 
Telepix Export Org 

Biggest nut for the projected 
telefilm export association to crack 
remains financing, as another ex¬ 
ploratory meeting took further 
steps to scout the organization. 

Although the Motion Picture Ex¬ 
port Assn, is serving as a model 
tp many telefilm execs, there, are 
differences involved. First, the for¬ 
eign biz of telefilm companies runs 
about 20% of total revenues as op¬ 
posed to the near 50% for motion 
picture companies; Additionally, 
in terms of dollars, a more signifi¬ 
cant figure, telefilm companies are 
earning about $20,000,000 from the 
foreign market currently, a small 
figure when coriipared to the for¬ 
eign grosses of motion pictures. 

All the major motion * picture 
companies are publicly held cor¬ 
porations. Their contributions in 
supporting the MPEA are pegged 
on a percentage of their gross. Op¬ 
posed to this situation, most of the 
telefilm companies are privately 
held corporations, and each is 
quite guarded about giving out fi¬ 
nancial records. 

For realistic purposes, there are 
about 10 telefilm companies which 
may contribute to a telefilm export 
association. It's unlikely that any 
one company would consider con¬ 
tributing to such an organization 
anything over $10,000 yearly, with 
some companies considering that 
sum too high. With such a kitty, 
it’s envisioned that* at least Ini¬ 
tially, the telefilm export associa¬ 
tion would consist principally of a 
topper, a secretary, an office, with 
the topper doing a lot of traveling. 

At Its meeting the organizing 
committee elected as its tempo¬ 
rary chairman Merle S. Jones, prez 
of CBS-TV Station Division. Jones 
is due to appoint three working 
committees covering the areas of 
finance, constitution and person- 
! riel. The organizing committee is 
due to meet iri about six weeks to 
consider the recommendations of 
the working committees. 

Those attending the organizing 
committee’s meet were representa¬ 
tives from Television Programs of 
America* Ziv, National Telefilm Asr 
sociates, Screen Gems, United Ar- 
tists-TV, MCA-TV, ABC Film Syn¬ 
dication, and NBG International, 

4- TelevisionPrograms of America 
has done it again, selling the 
Canadian and British markets on 
pilot, inking enough dough to 
kick off production, of a series. 
Lskein in question is Robert Max- 
swell’s “Cannonball” which will be 
filmed in Canada. 

Understood that the combined 
Canadian and British deals, repre¬ 
sent about one-third of. the pro¬ 
jected negative cost- Pilot was 
and is being pitched nationally in 
the U. S. although skein could go 
the syndication route next year ; 
like "Tugboat Annie.” 

‘Annie” was the second series 
produced above: the border by Nor¬ 
mandie Productions, Ltd., TPA’s 
Canadian affiliate which also will 
do "Cannonball.” Latter series 
was ' bought by the Canadian 
Broadcasting Corp.. and United 
Kingdom’s Incorporated Televi¬ 
sion Programme Co., Ltd. (ITP). 
The initial TPA Canadian filmed 
{tries was “Hawkeye and the Last 
of the Mohicans.” 

‘Cannonball,” which is due to go 
into production July 14, will have 
Maxwell as exec producer; Rudy 
Abel as. producer; and Peter Frank, 
associate producer. Each held 
similar posts in the production of 
Lassie,” Series about the-adven¬ 
tures of truckers travelling the 
Torontp-Buffalo-Detroit circuit co- 
stars Paul Birch and William 

Series will , be shot. at Consoli¬ 
dated Film Industries studios in 
Toronto, with a good .deal of locai- 
tion shooting elsewhere, both in 
the U. S. and Canada. Consolidat¬ 
ed, in order to accommodate re¬ 
quired larger sets for the skein, 
has agreed to enlarge its present 
stages. Property should be TPA’s 
most expensive, venture in Canada, 


Hollywood, July 1. 

Will Rogers Jr* will star In "Ad¬ 
ventures of Will Rogers,” vidseries 
based on bis father's cowboy ex¬ 
ploits at the turn of the century. 

Series will be co-produced by 
Rogers and A1 Martin, latter cur¬ 
rently scripting the pilot." It will 
be shot on Oklahoma location and 
other western states. 

with about $30,000 seen as the 
budget per episode. 

Hazel Bishop, now 60% owned 
by Matty Fox's helmed Television 
Industries Inc., kicked off a spot 
campaign yesterday (Tues.) in a 
reported 125 markets. 

Stations participating In the 
campaign have bartered from fivie 
to six spots a .day for film product. 
Film Utilized for the bartered ar¬ 
rangements consist of uncommitted 
RKO cinematics and the old West¬ 
ern Television, library of" Korda 
pictures which Television Indus¬ 
tries has repackaged. 

Television Industries is the new 
name of C & C Corp. C & C sold 
the RKO library in markets 
throughout the country under a 
barter-arrangement bankrolled by 
International Latex. 

Recently, the Fox-piloted syn¬ 
dication Outfit acquired 60% stock 
control of Hazel Bishop. Under 
current barter arrangemnts for the 
cosmetic firm, stations are said to 
commit playing off the spots oyer 
a two to six-year span. 

$6,525,000 Barter Time 

Mathty Fox’s Television Indus¬ 
tries Inc. has taken $6,525,000 in 
barter time—in lieu of cash—from 
Guild Films. Unique deal between 
two telefilm companies was in pay¬ 
ment of the 1,100 RKO shorts and 
the foreign rights of 356 "Minutes 
of Prayer” which Guild got from 
Fox several months ago. 

This re-bartered time (which is 
a portion of the time acquired from 
stations by Guild over the past 13 
months) will most likely be used 
by Fox td advertise Hazel Bishop 
products. Fox bought the cosmetic 
hoUse reecntly. 

Names Norton 

Chicago, July 1. 

Dan Norton, former national 
sales manager of WABC-TV, New 
York, has been appointed^ sales 
manager of the West Coast divi¬ 
sion of Fred- Niles Productions, ■ 
Chi-based cdmmercial film comr 
pany with an animation branch in 

At .same time, Niles upped 
Lionel F. Grover of his Hollywood 
diviSiori to production supervisor. 

Weftnegday* July 2,195ft /./. ..:/: ,, ■; . , TV-FILMS . 25 

Film, syndicators, burned up at the initial ruling of the Nation¬ 
al Assn, of Broadcasters barring them- from the annual conven¬ 
tions. are somewhat, appeased at the relaxation of the rule. Now, 
the NAB has ruled the film, syndicators can offer‘“hospitality'’ at 
the big confabs. ' ^ 

-But even with the relaxation, many syndicators feel that the 
NAB .is “giving away ice in. the winter/’ Secondly, the. syndicators 
feel that the NAB is ostrich-like ignoring the importance of filmed 
programming, both the vidpix and feature variety, to local stations. 

In the past, one of the highpoints of the convention from the 
viewpoint of the syndicators, was the panel discussion on -film/ 
Under the hew ruling, such a panel discussion Will not be held,, 
the film syndicators’ participation being virtually limited to. setting. 
up hospitality suites. This .function should not be written off* for 
It's an occasion for confabs with Station execs, etc. But it’s no sub¬ 
stitute. for hard business, discussing mutual problems in a serious 
format, or screening upcoming product. 

. In wake of the initial NAB ruling, there was a rumble for the 
syndicators to organize their own conventioh and invite, broadcast¬ 
ers. To do this, syndicators would have to form their own trade . 
association, at least a loosely knit one. But plans In that direction 
are pending until the end of. summer,, and its problematic if they 
will be realized at all. 

July’s Major Spurt in Vidfilm 


Hollywood, July 1. 

Seasonally dormant Hollywood 
telefilmeries will perk up activity 
in July, with at least seven new 
vidseries to plunge into full-scale 
production and a minimum of nine 
series currently on hiatus to begin 
grinding for fall air dates. 

Leading the spurt in July vid¬ 
film activity will be Ziv Produc¬ 
tions, with three hew vidseries to 
go before cameras. Entries are 
.“McKenzie’s Raiders,” ‘.‘Rough. 
.Riders” arid “Bat; Masterson.” In 
addition, Ziv. will resume shooting 
of “Sea Hunt” and continue lens- 
Ing of “Target.” 

: Screen Gems, currently at a 
complete .standstill. Will also be 
the site of considerable.. July ac¬ 
tivity, With resumption of tensing 
cycles on “Father Knows Best,” 
“Jefferson Drum/’ “The Adven¬ 
tures of Rin Tin Tin” and another 
“Shirley Temple’s Storybook” 

Desilu Productions will emerge 
in July with two new teleseries, 
in addition to return to the cam¬ 
eras of several indie entries. Kick¬ 
ing off for Desilu are “The Texan,” 
tentatively set for July 14, and 
The Ann Sothern Show, pencilled 
in for July 21. Others expected 
to resume at Desilu are “Decem¬ 
ber Bride,” “Wyatt Earp,” “The 
Real McCoys” and The Danny 
Thomas Show, as well as “George 
Jessel’s Show Business,” NTA ser¬ 
ies poised fbr production by next 
week. . 

At Revue, “G:E? Theater” will 
.(Continued on page 42) 

There’s going to be a relative 
scarcity of westerns this year again 
in syndication.; Of the approxi¬ 
mate 12 new first-run syndicated 
properties slated for the fall; only 
two fall in the oater category. 

Of course, holding down the 
number in syndication is the 
wealth of oaters on the nets. An¬ 
other factor, this one unexpected, 
is that many sagebrnshers which 
were expected to “go thataway” 
for a rerun ride in syndication, 
have been renewed on the webs. 

ABC Film Syndication will have 
second, year production on ‘126 
Men” and National Telefilm Asso- 
ciates Will have “U.S. Marshal,” 
.already sold for a big. regional to 
Budweiser Beer. Additionally, ABC 
is pitching off-network “Jim Bow¬ 
ie,” and there’s a possibility. that 
“Colt. 45” may go into syndication 
if it’s not renewed on ABC-TV. 
Another iffy, one is Ziv’s “Tomb¬ 
stone Territory,”, still being 
pitched nationally for its second 
year roundup. 

Blit that’s about the sagebrush 
tally for fall syndication, other 
than rerun rides on previous oaters 
that already have been in tbe mar¬ 
ket-by-market field. 

OFY Tokyo Sales 

Tokyo, June 24; 

Official Films, ~ local; - sales reps 
for International Radio and Tele¬ 
vision Programs, sold 26 “Star Pet-; 
formances” with an option of 26 
more to three Japanese stations, 
OTV iii Osaka, JOKR in Tokyo and 
CBC in Nagoya. The programming- 
will start July 22. 

In another package, Official sold 
13 theatrical films from the RKO 
and United Artists, libraries to “five 
or six” Japan stations Including 
JOKR in Tokyo. 

Trans-Lux Telix' 
Cartoon Deal At 

Trans-Lux Television, . moving 
ahead on its diversification kick, 
has made a deal for the production 
of 260 “Felix the Cat” color car¬ 

The series, for which Trans-Lux 
has appropriated up to $1,750,000* 
will be produced by Felix the 
Cat Productions,. Inc., headed by 
Pat Sullivan* nephew of the crea¬ 
tor of, the original series: which 
had its debut over 35 years ago. 
Each episode four minutes 
in.; length and the series has . been 
so designed that each three suc¬ 
cessive episodes will; form a selL 
contained quarter-hour. 

Plan wais adopted to provide 
flexibility, enabling the entire se¬ 
ries to be shown as individual 
four-minute episodes or a con¬ 
tinuing quarter-hour series. Pro¬ 
duction already has been. initiated, 
and the. first bloc of 52 f.our-min- 
ute episodes is due to be com¬ 
pleted this, year..- Shorts will be 
shown theatrically abroad. 

Current batch of old “Felix the 
Cat” cartoons, consisting of 49 
shorts and distributed by . .Official 
Films, will haVe its tv licensing ex¬ 
piring in ’49. Felix Productions 
topper Sullivan, with studio head¬ 
quarters in N.Y., says he.will prob¬ 
ably work with a crew of 20 on the 

The cartoon has been syndicated 
in newspapers-since 1922. by King 

Perrin Nixes H-H-L Bid 

' Hollywood, July 1. 
keeht-Hill Lancaster, searching 
I for art executive to head its vidpix 
j operation, has overturned Nat Per- 
i rin, exec producer at. TCF-TV, 
20th-Fox subsid. 

However, Perrin in his discus¬ 
sions with H-HL informed the 
company he. is under contract to 
TCF and plans to remain there. : 

In this age of bigness, one of 
the/ major problems of the small 
syndicator is attracting good prod¬ 
uct.: : . : 

The small guy with a. limited 
sales organization just can’t sell 
off a telefilmed show in the mar¬ 
ket-by-market merry-go-round as 
a major syndicator^ The producer, 
therefore, shies away from him.-al-: 
though in many instances the 
small syndicator may giv : e the pro¬ 
ducer a better^ financial shake,, as j 
well as some special handling. But 
for the small syndicator* it’s a 
long piill and the producer; wants i 
his returns faster. • : v 

; But to stay in business; the 
small syndicator needs product 
and his ability to build a sought- 
after. larger.- sales organization is 
predicated upon his ability to get 
shows. In effect; he’s caught in a 
which .t comes -= first - chicken - or: 
egg trap, not having the shows he 
can’t build a sales organization and 
conversely, he can’t. attract, the 
shows because his sales. force Isn’t 
large. : ' . ' 

In order to get around the trap, 
a few small syndicators have 
hedged their bet. Flamingo Films 
has become specialists in the sale 
of foreign feature product to sta¬ 
tions via. its deal with Distributors 
Gorp. of America: Additionally, it’s 
handling “Citizen Soldier,” off- 
netwoik “O.S.S.,” as well as pos¬ 
sessing a library of other product. 
With a. multiplicity of product, the 
outfit is able to maintain and 
build an organization. 

The trap is felt keenly now by 
thtf motion picture companies, 
seeking to diversify more fully in¬ 
to syndication. All the major , mo¬ 
tion picture compahies^now are In 
telefilm production in one way or 
another. Only Screen Gems, /the | 
the Columbia subsid which had a 
head start,; pioneering in telefilms 
production , in 1951 with the Du Pont 
“Calvacade” series, Is in syndica¬ 
tion* The remainder are guardedly 
eyeing the field. 

Metro TV hopes to enter syndi¬ 
cation when it has built up. a suffi¬ 
cient backlog of off-network prop¬ 
erties; the way SG entered syndi¬ 
cation, United Artists Television is 
toying with a similar approach. 
But ’51 isn’t ‘58, with a healthy, 
though small, group of major syn¬ 
dicators . operating In the field, 
with savvy built up over the years. 
Major motion picture company 
telefilm subsids at this stage may 
already have missed the syndica¬ 
tion boat—unless they come up 
with a different approach. United 
Artists did just that in its attempt¬ 
ed acquisition of Associated Ar¬ 
tists Productions, now being fodght 
in the courts. The approach at 
this stage looks more in favor to¬ 
ward acquisition of an existing 
syndication outfit rather than start¬ 
ing at the ground floor. 

‘Rififi’s’ Click Rating 


. .Charles (Bud) Barry, topper of 
Metro TV, has left for the Coast 
for confabs on selecting a studio 
telefilm topper to. replace Sam 
Maarx, Who resigned. 

While, there, work will begin, on 
organizing the pilot for “Father of 
the Bride,”; selecting talent, etc. 
“Bride” has been sold to General 
Foods, Via Benton and Bowles, in 
a unique deal, initiated to, give the 
studio plenty of time to work on 
the series. The deal commits Gen¬ 
eral Foods to the financing of the 
pilot, and story properties, for 13 
episodes, representing an. expendi¬ 
ture of about $125,000. If GF 
doesn’t ‘like the pilot, or decides 
against the project for other rea¬ 
sons, the skein is returned to Metro 
TV for peddling elsewhere. Series 
is tentatively slated either for. a 
January, ’59 start or in the fall of 
’59. • 

Barry also. is slated to confer 
on new pilot projects for next 
year’s selling season. ■ - 

Rififi.” the English-dubbed 
Fi ench film, has turned out to be 
the second highest rated movie 
telecast bn. WRCA-TV’s, N. Y., 
‘‘Movie 4,” Sunday, nights. 

According to a special Trendex. 
the pic scored an average rating 
on June 8 of 12.9 for the time slot 
running from 10:30 to 12:30 ajn. 
The only cinematic to top that rat¬ 
ing on the NBC.N. Y. flagship was 
“High Noon.” which scored the un¬ 
precedented 26.4 Trendex, 

“Rififi,” which enjoyed, an aver¬ 
age audience, share of 50.D beat' all 
competitive programming, over the 
tv o-hbur span, with WCBS-TV, the 
next highest with an 11.2. Fla¬ 
mingo Films distributed import 
though, was beaten in ‘ the first 
half-hour, by WCBS-TV’s “What’s 
My Line," which drew a 23.9 
against a 17.5 for the film. 

Wm. Morris h 
Japanese Telepix 

Tokyo. June 24. 

.: Understanding on coproductions 
of tv pfoduct was reached in the 
U:S.... with the William Morris 
Agency. by Seitaro Tokue. topper 
Of Star Films of Japan and rep of 
Daiwa Films: 

Tokue said thait dramas, thrill¬ 
ers, sciencerfictioh and cartoon 
films are planned for joint produc¬ 
tion with the Morris office. A Mor¬ 
ris office rep is slated to visit, here 
in September to put the deal on 

One production tentatively titled 
“This Is Japan” is already being 
mulled. Films including “Japan¬ 
ese. Universities” produced by Star 
will, become available for U.S, tele¬ 
cast in exchange for American 
product to be shown on Tokyo’s 

Such a deal, if approved; could 
hurdle the severe restrictions now 
imposed on import of foreign tv 
product by the Ministry of 

135-Market 2d Year 
‘Silent Service’ Spread 

Second-year of “Silent Service” 
has been renewed in 135 video 
markets. Schlitz has expanded 
slightly on its buy of the California 
Natiqnal half-hour vidfilm skein. 
Interstate Insurance has picked up 
roughly the same market spread 
it had for the initial 39 flicks, dit¬ 
to General Cigar. 

Brylcream, which the first year 
was largely in the south and south¬ 
west, did not renew, but the syn¬ 
dication house reports tha t. bank- 
rollers, including Lee Optical and 
Weslaco, have taken Up where the 
hair account left off. 

. .. One oddity of the new biz is that 
firstrUns of “Service” in L.A. 
shifted from KTTV to KRCA. Lat¬ 
ter bought. ne.w 39, while the indie 
station bought reruns of the first 
show. - 

•4: For the first time in its history, 

California National . Productions, 
the NBC syndication subsidiary, is 
going into networrk telefilm sales, 
and it’s not making any bones . 
about taking the step. Company 
has been talking of expansion for 
the past several days, but what - 
that expansion was nobody would 
say—until now. 

In the next two to four months. 
CNP will start its search for net¬ 
work telepic material. Plans call ' 
for four or five half-hour pilots, 
and the company is open to most 
all kinds of production deals, from 
inside production to co-production 
and outside packaging (with CNP 
paying the nut on the pilot). 

Heretofore. CNP has stuck ex¬ 
clusively to; syndicated sale. Per¬ 
haps because of its close NBC af¬ 
filiation, it has approached possi¬ 
ble network sales on a couple of 
series, but in a manner of “tongue 
in cheek”; if a web sale was made, 
then—and only then—did CNP 
plan to announce it was in the biz 
of pitching coaxially. Originally, 
“Silent Service 0 was briefly con¬ 
templated for network sale, but 
CNP only made a passing effort 
at such a deal before throwing a 
full 39 into syndication. One other 
time that is known of, CNP had 
a near scrape with a network sale 
—“Boots & Saddles” was almost 
pulled out of syndication when a 
web bankroller showed interest in 
a national prime time slotting. 

CNP prexy Earl Rettig and v.p.- 
general manager Weller H. (Jake) 
Keever have spent several weeks 
mapping the broad outline of the 
new sales slant. Keever said that 
CNP is going to hold full steam 
in syndication of new properties: 
firm has six syndicated half-hour 
skeins due bn the boards this year, 
and Keever figures on at least that 
number of series for 1959. _ 

The top brass at the company 
"have found that we can meet 
syndicated production demands 
and still find room to expand con¬ 
currently into network production 
and selling." CNP will continue 
concentrating for the next several 
weeks on fulfilling syndicated pro¬ 
duction skeds. since actual produc¬ 
tion plans for the 1959-’60 don’t 
have to be ready until January or 
February of 1959. 

CNP has shied until now from 
open network selling, perhaps be¬ 
cause there was something of the 
feeling that it was exclusively 
pinned to the parent NBC. But, as 
it was explained the other day, 
Calnat always has the alternative 
of aiming their national celluloid 
wares at national bankrollers, who, 
in common practice, place it them¬ 
selves on the webs. This still does 
not mean that the NBC subsid is 
prevented from selling directly to 
CBS or ABC, 

Cleaver Vat CNP 

Hollywood, July 1. 

It’s definite now that Frank 
Cleaver is to be production chief 
(replacing Robert Cinader) for 
California. National. Cleaver is 
almost certain, to get that v.p. 
stripe which was said to be hold¬ 
ing up final agreement on his new 

Calnat board is expected to okay 
his appointment as veepee at its 
next meeting, Evidently. Cleaver 
deal. has been set for many days, 
except for. his title. 

The $7,000,000 Kellogg biz 
steered away by spot reps from 
ABC-TV (see separate study) 
throws the spotlight on the activ¬ 
ities of National Telefilm Associ¬ 
ates in its bid to sell the NTA 
Film Network. 

In a sense the NTA Film Net¬ 
work offers national spot exposure, 
nevertheless remaining a web via 
film with its pre-cleared time for 
sponsors. But to date, no sponsors 
have been inked although there is 
a number of client prospects. Being 
pitched are three fresh half-hour 
series, a new group of features 
and reruns o| one-hour telefilmed 
shows by 20th and Warners. If the 
net fails to win sponsorship for 
the three half-hour shows by some¬ 
time in August, they revert to the 
local stations for sponsorship un¬ 
der a pre-arranged licensing deal 
worked out by NTA. 




Wednesday*; July 2, 1958 

FCC Taking Spedrom Space Front 
TV for National Defense Use? 

Washington, July. 1. 

The military will be pres¬ 
sured by the Senate Com¬ 
merce Committee to yield 
some of its share of the spec¬ 
trum so that television can 
have more VHF channels, 
three senators promised at 
committee hearings today 
(Tues.). The committee wound 
up its tv allocations hearings 
for this session, and after 
Committee Counsel Kenneth 
Cox and Nick. Zapple submit , 
additional auestions in writing 
to the FCC, there will be an 
effort to work up a report. 

No Kidding on Craven Plan 
Washington, July 1. 

The FCC is thinking seriously of 
taking some spectrum space away 
from television tor be given to na¬ 
tional defense, and the Commis-. 
sion is due to. give genuine con¬ 
sideration to the. Craven Plan, 
under which channels 2-6 
would be traded to the Govern¬ 
ment in return for enough spec¬ 
trum space just above channel 13 
to carve out 25 Continuous chan¬ 
nels. These were among facts de¬ 
veloped at last week’s session of 
Senate Commerce Committee al¬ 
location hearings. There will be 
other hearings, but no dates have 
been set. 

A question was also raised as to 
wheher the FCC should ? t be cut 
down from its present seven mem¬ 
bers to only three to permit quick¬ 
er decisions, or even abolished en¬ 
tirely in view of the fact that it 
has taken four years to think 
about possible solutions for the 
difficulties of UHF, and today 
there is still ho answer.: Raising 
this question was Sen. John Pas- 
tore <D. f R.I.), who was extremely 
critical of the FCC before it was 
proposed to add a third VHF allo¬ 
cation to his home town of Provi¬ 
dence, became friendly all the 
time the change was under con¬ 
sideration* and now has apparently 
changed again since the FCC tent¬ 
atively decided not to. give Provi¬ 
dence that third VHF. 

The commissioners were called 
on to vote right in the committee 
room on the question of deinter- 
mixture, and. voted, four in favpr 
(Ford, Bartley, Hyde and Lee) and 
3 against (Cross, Craven and chair¬ 
man. Doerfer). Doerfer said he 
Would be in favor of deintermix¬ 
ture when it would involve adding 
a VHF station to make a market 
all V, but is opposed to tafing an 
operating V off the air, because of 
the lost of service to the commu¬ 
nity involved. . He said that all 
Congressmen and Senators in the 
area would be the first to rush 

Leslie A. Harris has quit as the { 
first national sales coordinator for 
ABC-TV’s owned and operated sta¬ 
tions after 10 months on the job. 
Post, in which Harris reported to 
Simon Siegal, network’s financial ( 
chieftain, , was abolished by the; 
network; ; . . ' •/' 

Harris didn’t have any, imme¬ 
diate announcement of litis plans: 

Barrow to 


Washington, July 1. 

Dean Roscoe L. BarrOw, who 
headed the FCC’s network study 
staff in pr.obing network practices 
and in drawing up the highly con¬ 
troversial report which contained 
some 37 separate recommendations 
for making sweeping changes in 
the Way the webs do business, will 
try on July il and 14 to answer 
network criticisms in renewed FCC 
Barrow report hearings. . 

Due to appear with Barrow are 
Dean Louis H. May and Dr Jesse 
W. Markham, who were on the net¬ 
work study staff. The Barrow re¬ 
port hearings. apparently closed 
with almost all testimony unfavor¬ 
able to the recommendations ex¬ 
cept that of KTT.V’s , Richard 
Moore. But the July 11 and 14 
dates will likely be followed by 
further hearings, since the Senate 
Commerce Committee recently ex¬ 
pressed interest in the Department 
of Justice opinion to the fact that 
network option time, must buy, and 
program tie-in sales are per se 
violations of the antitrust laws. 

FCC chairman John C. Doerfer 
told the committee that the De¬ 
partment of Justice had heard 
from a number of witnesses in 
secret, that he would be unwilling 
to accept testimony given in secret 
and not subject to cross-examina¬ 
tion, but that the witnesses con¬ 
cerned would he invited to testify 
in public, hearings. 

Chi Pins Hopes on I 
Red Blanchard As 
- TV Comic Potential 

; Chicago, July 1. ; 

With the veteran video funny¬ 
men returning oiV the networks in 
numbers next Season, and ' with, 
new faces : conspicuously ■ absent 
from the present blueprints, the 
Chi CBS-TV shop is hoping to turn 
up a darkhprse entry ’ in Red 
Blanchard. Comic has been a loiig- 
timer. on the hillbilly WLS “Barri 
Dance” but so far has been un- 
exposed on-, tv. NBC mined gold 
in Chicago a few years ago in 
George Gobel, another, renegade 
hayseeder, and the. CBS boys here 
are attempting to duplicate the 

WBBM-TV program director 
Frank Atlass has cooked up a soph¬ 
isticated format for Blanchard and 
last -week submitted to the net¬ 
work homeof f ice an audition kinnie 
of the show. Working with Blanch¬ 
ard on the . opus were Helene Dar- 
cel <Denise’s sister), Susan Heinkel, 
Billy Williams Quartet and Mai 

TV-Radio Production Centres 


WIP’s Citation For 

’Operation Optimism’ 

Philadelphia, July 1. 
WIP and Benedict Gimbel Jr., 
station's president and general 

down to the FCC to complain. I . 

The ABC network's, plan o£l roana ««' awarded a certifi 

-dropping in” new VHF channels, 
using shorter mileage separations 
and perhaps lower powr, direction¬ 
al antennas and other means of re- j 
during interference, is another 
idea due to get consideration as a 
means of solving the shortage of 
stations, it was indicated,, with 
Commissioner T.A.M. Craven tes¬ 
tifying he personally might favor 
it as an interim measure pending 
adoption of the Craven Plan. , 
Craven pointed out that his plan 
for a continuous tv band allowing 
for 25 ‘ channels and starting at 
the spectrum spot now. occupied 
by channel 7, would take 7 or 8 
years to bring about due to the 
need for permitting present re¬ 
ceivers in the hands of the public 
to wear out. 

cate and silver anvil by the Ameri¬ 
can Public Relations Assn: (local 
chapter). Station was honored for 
its “Operation . Optimism,”, cam¬ 
paign which counterbalances re¬ 
ports of recession by highlighting 
the brighter side of the economic 
picture. v. 

‘‘Operation Optimism” is- like a 
salesman’s pitch, Gimbel said. “It 
cian be terrific—but is it any godd 
unless you get the order? Every¬ 
thing is not rosy in our. economy— 
and we know it. But-we must, all 
make up our minds, whether we 
run radio or tv stations or publish 
magazines or newspapers, that 
there; are plenty of encouraging 
items around. 

“Bad news always makes big 

Sen, Pastore assailed the FCC j headlines—and no matter how 

for making no progress toward 
(Continued on page 42) 

Exit Grant 

many times we’ve tried to change 
that bit of news psychology, we 
never quite seem to. make it. 
There has to be something excit¬ 
ing In good news, and our job 
, in mass communications to dig it 
The Florists’ Telegraph Delivery . out—and writf . it tip' and print It 
Assn, has yanked its $2,000,000 ac- ; and broadcast it“ 
count from Grant Advertising after 
• a 16-year association. Shift came 
as a surprise since Grant’s tv de¬ 
partment spent the weekend tap¬ 
ing commercials and intergrating 
live segments into other programs 
to be run this summer. 

No reason was given for the! °ut the summer season, with vari- 

Sir Robert Fraser: 

London, July 1. 

Sir Robert. Fraser, director-gen¬ 
eral of the Independent Television 
Authority, says there is a need for 
two more tvservices in Britain, 
and extended broadcasting hours. 
He was speaking of a social revo¬ 
lution which is on the way,. and 
said that to keep pace with it tv 
would have to respond by increas¬ 
ing its hours almost up to those of 
sound broadcasting; prepare to 
produce two more services—a third 
popular service and a strictly edu¬ 
cational one, not just for schools, 
but for everyone. interested in 
learning, similar to that estab¬ 
lished four years ago in America. 

He was speaking at the annual 
conference of the Commonwealth 
Press Union. Sir Robert added; 
“Our grandfathers saw an indus¬ 
trial revolution, our fathers a Po¬ 
litical revolution. ^ We shall see a 
social revolution with a whole 
population becoming a ;leisured 

The ITA topper went on to dis¬ 
claim any belief that tv wa^ an 
enemy .:of the press'; . He said he 
believed that it would prove by 
I heir influence on each other that 
the ; press and tv were helpful sis¬ 
ters, not destructive rivals. He 
could never follow the arguments 
of those who felt that in. some way 
or. other tv would ; profoundly 
modify the practices or change the 
character or affect the business of 
newspapers. ; : 

. He admitted that the medium 
did have certain “striking” advan¬ 
tages over newspapers in the pres¬ 
entation.; of news.. But oh the 
other . hand, it had distinct disad¬ 
vantages because of : brevity and 
transience. People turn to news¬ 
papers in . the morning to satisfy 
their v curiosity about stories in 
which tv has excited their interest 
: the night before.” . 

. Hollywood, July l- 
Change of policy on “Playhouse 
90” hosts will be-in effect through- 

split hut insiders state that . Flor¬ 
ists’ was unhappy about Grant’s 
putting the whole of their ad bud¬ 
get into television. The 13-week 
sponsorship of the Edward R, Mur- 
row “Person To Person” sh.ow had 
caused the association to drop its 
advertising in all other media, 
which had been considerable. 

ous “offbeat” personalities to host 
rerun segments of the series. Regu¬ 
lar past policy has been to have 
star of following week's show host 
preceding “90” stanza. 

Initial “offbeat” host was Rod 
Serling, who appeared on last 
week’s offering of “The Great 

Edoc j B’casters Elect 
Frank Schooley Prexy 

Chicago, July 1. 

Frank *E. Schooley, director of 
broadcasting at U. of Illinois, was 
elected prexy of National Assn, of 
Educational Broadcasters to fill the 
unexpired term of. Dr. Burton 
Paulu, who resigned recently to 
spend a year studying abroad. Dr. 
Paulu is director, of radio-tv at 
U, of Minnesota. 

Sehooley’s incumbency, will last 
to. the year’s end and. new prez 
will be elected at next NAEB con¬ 
clave in Omaha this fall;. 


Betty. Ann Grove to thrush on NBC Radio’s “Bandstand” today 
(Wed.) . . . Bill Tabbert on’ radio-tv in Montreal while appearing at the 
Queen Elizabeth Hotel where opened Monday (30) . . . Ralph Paul did 
25 commercials. in advance for the 10-week “Personal Appearance” 
filmed series sponsored by Florists Telegraph Delivery, plus 10 intros 
as host on series that replaces “Person to Person” for the summer on 

Larry Gumbinner, formerly traffic manager, named to--newly-created. 
CBS-TV post , of manager of network transmission facilities, for. Af¬ 
filiate Relations Dept. . . . Vocalists Johnny Desmond and Bob Haymes 
will emcee “The Big. Pay off’’when Bob Paige vacations for two weeks 
starting July 7. Desmond will fill in the first week and Haymes the 
second ;.. . Larry (CBS-TV Press Info Director) Lowensteins celebrated 
their 16th. wedding anni last week (24) . ... . WCBS Radio’s new sales 
manager. Tom Swafford, takes off on his first swing to CBS Radio 
Spots Sales departments in Chicago and St. Louis (29). He’s expected 
black .July 7 . . . George Kirgo, set by Frank Coop'er Associates, to 
write the NBC Radio “Night. Line” program , . ; George J. Scanlon* 
formerly sales service manager, promoted to account exep. and Lyman 
Clardy, named sales service and operations, manager for WCBS Radio 

. Herb Finn set as permanent staff writer for the new Garry Moore 
Show on CBS-TV starting Sept. 30. Finn wrote the Jackie Gleason 
show for several semesters. 

A son, their second Child, was born to Mr. and Mrs. Chris Scbenkel 
at Mt, Sinai Hospital on June 251 Father is the CBS spbrtseaster. Baby 
Was named Ted for sportscastef Ted Husing . . . Midge Stark named as¬ 
sistant to Leo Morgan, producer of “ERP,” new ABC-TV show which 
debuts Friday, July 11 at 9 p.m. Miss Stark was formerly an assistant 
director at NBC . . . Edward R. Mcrrow and family embarked on a trip 
to Pacific Northwest on June 27. He expects to visit his mother and 
get in some fishing with his son, Casey. During his absence, CBS. News¬ 
man Larry LeSueur will substitute, on Murrow’s nightly radio news 
report. Murrow returns Sept. 8 . > . “The Word Game,” a new' quizzer 
by Lee David Productions, bows on WNHC-T V, New Haven; Friday 
(4) in the 19:30 p.m. slot with Randy Kraft as eihcee . . . Charles Web¬ 
ster and Katherine Emmet into cast of CBS Radio’s “Ma Perkins.” Hal 
Studer into cast of “Road to Life.” . . . “My True Story” on NBC is 
being expanded to a full-hour starting July 21 . . . Lloyd Bridges stars 
on CBS Radio’s “Suspense” Sunday (6) .. . . Herb Duncan off to Ottawa 
tb appear in an educational film for McGraw-Hill. Short subject deals 
with party drinking . . . The Ed Kobaks celebrating their 42nd wed¬ 
ding anni and off to their Pine Orchard, Conti., farm for several weeks 
... Will Glickman, Ray Allen and Harvey Bulloch to serve;as contrib- . 
uting writers on the new “Garry Moore Show,” Allen and Bulloch 
just finished “Dick and the Duchess” for CBS . . . Ray Gillespie, Cleve¬ 
land Plain Dealer columnist, will cover annual convention of National 
Assn, for Advancement of Colored People for WOV, from. July 8 to 
13. Gillespie will broadcast twice nightly and give a; convention. pre¬ 
view each morning. 

Keefe Brasselle, subbing for vacationing Jan Murray this week on 
“Treasure Hunt,” is followed July 7 by Dennis James and by Mel 
Alkn on the 14th, with regular host returning’ on 21st . . , Bert Lee’s 
“Celebrity Bowling” via WNTA-TV gets new time slot, 9 to 10 p.m., 
Tuesday 18) : . . Four Voices, set for “American Bandstand” on ABC-TV 
Thursday (10) . : Nathan Straus (WMCA owiier) guested on Lee Gra¬ 

ham’s (WNYC) “For the Ladies” yesterday (Tues.) to gab about educa¬ 
tional broadcasting. 

Seven more byliners have been added to the broadcast roster for 
Mutual’s “Capital Assignment” weekday series. The new group includes 
Newsweek’s Charles Roberts, who covers the White House. Pentagon 
reporters Yates McDaniel (A.P.) and Charles Corddry (UPI), Senate 
reporters William Theis and John Goldsmith (UPI), House correspond¬ 
ents Barney Livingston (A.P.) and Barney Novers, chief of the Wash-* 
ington bureau for the Denver Post . . _ Charles Holmes’ “Assignment: 
People” MBS program has been expanded from, a twice-weekly fea¬ 
ture to a Monday through Friday series, from 7:15 to 7:30 p.m. 

. “Robin Hood” story editor for two years, Peggy Phillips has switched 
to Screen Gems’ story department. She’ll be working on program de¬ 
velopment for the telefilm company . . . Seymour Robbie to direct “Bid 
and Buy,” the Revlon package set for CBS-TV . Sonny Fox started 
Monday (30) as new emcee of “News Game” on WNTA-TV ... WNTA 
deejay Art Ford remoted his radio show from Chicago yesterday (Tues.), 
returned to New York this morning , . . Thesp George Kilroy inked 
by Maureen Oliver Agency. 

CBS Radio press chief Sid Garfield to Newport for jazz festival then 
on two-week vacation . . . Ruth Hagy takes her “College News. Con¬ 
ference” ABC-TV program to convention of National Education Alli¬ 
ance in Cleveland July 4 . . . “Frontiers of Faith” producer Doris Ann, 
director Martin Hoade and unit manager Bill Lynch left this week for 
five-week visit to Israel during which they’ll shoot two 30-minute~ shows 
to be presented in cooperation with Jewish Thebiogical Seminary next 
December . . . Jack Ward Mitchell, CBS Radio’s Director of Daytime 
Programs, off to Europe for 10-day vacation . .. . Character actor Ro¬ 
land Winters into CBS Radio cast of “City Hospital” . . . Ronald Daw¬ 
son doing the commercials for the Hillman cars and alsb doing the 
lead in “Middle of the Night” at Gateway theatre, Heliport ... John 
Horn checked in at CBS-TV press dept, this week . . . William N. Dav¬ 
idson, general manager of WRCA ahd WRCA-TV, leaving today (Wed.) 
for vacation in Rockport, Mass. . . . Jay Warreriii left “Pat Boone Par¬ 
ty” last week to appear in summer stock in Camden, Maine. Returns 
in August for his movie debut . . V WRCA-TV producer Roone Arledge 
jand his wife, Joan, parents of a baby girl, Elizabeth Ann, born June 
112 - . .. For the second year, Clarence Worden, WCBS-TV’s director of 
{public affairs, is serving as chairman of the RadiorTV Division of 
j USO’s N.Y.C.’s fund-raising drive . . . Roger Tuttle vacationing from 
announcing chores on NBC-TV’s, “Dough Re Mi” this, week on his new 
1 19-foot cabin cruiser . . . NBC-TV Opera producer Sainuel Chotzinoff off 
(to London this week and to Spoleto, Italy, for rehearsal, of Menotti’s 
opera, “Maria Golivan” * 

Jelly to Boss Tyne Tees 

London, July 1, 

. Anthony Jelly, has been appoint¬ 
ed managing director of Tyne Tees 
Television ,the commercial tv com¬ 
pany which will begin operating 
in north east . England next year. 
At . present he is general manager 
and sales director of Scottish Tele¬ 
vision; , The Scots tv outfit has, 
however, agreed to release him as 
soon as possible. ; 

. Jelly was previously Associated 
Television^ .first sales manager 
and later became assistant sales 


: The Ayer agency believes in keeping its Coast teiexecs on the move. 
Phil Cohan has been practically shuttling between Hollywood and De^- 
trpit (Plymouth biz) and Joe Rines is back in the air to N.Y. He’s the 
agency’s liaison on the Shirley Temple series . . . Talent who have 
shunned working on an L, A. indie might be surprised to know that 
Tom Duggan, who works off the cuff on KCOP, is good for $100,000 
a year. But how they pile on those spot commercials . . . The local tv 
eds had goOd reason to pile into Las Vegas over, the long holiday week¬ 
end. There’s plenty of grist for their- mills from the night-clubbing 
Milton Berle, Ed Sullivan, Jack Benny and some lesser lights ... . Pat 
Boone leased 25-room Bel Air mansion for his brood while, he’s mak- . 
ing a picture at 20th-Fox. Four years ago he wouldn’t have dared dream 
of dwelling in marble halls...... E. D. Leshin exited as film production 

manager for CBS-TV to become aide to Norman Macdpnnell on “Gun- 
j^moke.” . > . Murray Bolen, veepee at Benton & Bowles, and George 
Giroux, Coast rep for Procter & Gamble, co-owners of a Stinson Voy¬ 
ager, will soon take flight for the fishing grounds where the marlin 

(Continued op page 28) . 

' Wednesday,. July 2, 1958 

VfiiRiffrr bapio-teuvisioiv 27 

In one of the few instances oil record, two competing tv net¬ 
work shows (the. Monday at 9 Danny Thomas Show) (CBS) and 
“Twenty-One” (NBC) keep company with the Top 10 entries in 
Nielsen's just-released tabulation for June.-The NBC quizzer is 
in fifth place with 28.6 and Thomas is directly behind with 26.9. 
It reflects a heightened sets-in-use figure for the Monday at 9 
seg, with, the two webs between them corralling virtually the en¬ 
tire tv audience. CBS, incidentally, walked off with eight of the 
Top 10 honors. 

Here's the average audience lineup: 

Gunsmoke (CBS)' .. ..... . . .... .40:2 

Have Gun, Will Travel (CBS) . .,.v,v...31.7 

Wells Fargo (NBC) .3I.& 

I’ve Got A Secret (CBS) .23.9 

Twenty-One. (NBC .. .........,...... . ... ■ :....... . . ...... .28.6 

Danny Thomas (CBS) ..,...... .26,9 

Red Skelton: (CBS) ... . .26.8 

Lineup (CBS) ___ i..26.6 

Hitchcock Presents (CBS) .........-........ .26:3 . 

GE Theatre (CBS) ,.: ......:..............;...... 25,4 

No-Rating Status on Pubservice 


One of the biggest, if not the 
biggest, public service broadcasters 
in local radio is painstakingly re¬ 
assessing his “information and 
education” programming. Nathan 
Straus, president of WMCA, the 
Gotham 5,000-watt indie, is as high 
as ever Ort public service program-: 
ming and he’s spending the coin 
to prove it, but his ready admis¬ 
sion that none of his ratings in 
that area “are. too damn good”, has 
him. about ready to institute what: 
may be a fairly thorough overhaul. 

At the present, Straus said, he, 
his new station manager Stephen 
Labunski and the WMCA public 
affairs staff are fretting about 
plans for the fall. Since television 
so successfully began competing 
with radio in general, time place¬ 
ment, has become a vital factor in 
public service programming, and 
Straus is implementing—at the 
Suggestion of Labunski — a re¬ 
search study to find out when New 
Yorkers want to hear their special 

Even if he finds “ideal” time, 
Straus admits, “I don't kid myself 
that this material will be appre¬ 
ciated by everybody.”. 

Though year after year,. Straus 
—who got into the radio business 
in the first place because he’s “al¬ 
ways wanted to own a mass me-: 
dium” — has upped his public 
service budget (Until now it’s ap¬ 
proximately $48,000 annually), he 
finds it difficult swallowing the 
idea of producing a good show for 
blank air. 

He’s “taking under advisement” 
the possibility Of dropping the: 
weekly half-hour drariia, “New 
World a Coming.” Some observers 
feel it has been the mainstay of 
WMCA’s extensive p.s. lineup, but 
Straus says that the stanza “has 
been milked pretty dry.” It costs 
a great deal. in terms of local live 
radio in that he. pays, for new 
. scripts, topflight actors/ etc., and, 
moreover, “dramatic shows that 
can only be heard have - a hard 
(Continued on page 42) 


Hollywood, July 1. ; 

Alan Handley, NBC producer, 
has been picked by Henry Jaffa 
to direct two Sid Caesar shows 
next, season for Chevrolet. Dates 
are Oct. 26 and Nov: 23, on fourth 
Sundays when Dinah Shore is off. 

Caesar will also be guest star 
with Shore on one to three shows. 
Caesar will be completely divorced 
from his old associates. . 

A Going-Over By 

. Regardless of what-s . happening 
around the tv networks on. the 
nighttime schedules (and thus far 
it Isn't too pretty a picture) . CBS- 
TV is doing sQme extra-curricular 
sponsorship scorecard for next sear 

When the; curtain goes up oh 
the ’58-’59 semester, CBS* for the 
first time in the history of any¬ 
body’s network, will, be sold. out 
clear from 2:30 in the afternoon 
rightup to 11 p.m. (with the excep¬ 
tion of the 6 to 6:30 period on 
which a client holds an option.) 

In terms of Sabbath loot, that’s 
licking the recession in spades. 
True, the: 2:30 to 5:30 periods (in 
Which CBS will slot its pro football 
sked with a resultant take of $2,- 
000,000 from eight participating 
sponsors) only applies until the 
first of the year; but even on the 
basis' of the Sept.-through-Dec. 
grid wrapup, no network has ever: 
been able. to. put together a con- 1 
tinuous eight-hour bankrolled ros¬ 
ter of Sabbath shows. All told, 
it’ll add up to a $40,000,000 (time 
and program) annual bonanza, with 
$32,000;000 of that amount coming 
out of the 7 to 11 p.m. commercial 

.Here’s the roster: 2:30 to 5:30, ;- 
pro-football; 5:30 to 6 (starting in - 
October), ; “Original Amateur! 
Hour" with Pharmaceuticals pick¬ 
ing Up the tab; 6 to 6:30. the new 
Ed Murrow-Fred Friendly “Small 
World” which is presently under 
option; at 7, “Lassie,” jointly spon¬ 
sored by Kellogg and Campbell 
Soup; 7:30, . “Jack Benny” for 
American Tobacco; 8.ip.9. Ed Sul¬ 
livan for Kodak and Mercury; at 
9, “General, Electric Theatre”; at 
9:30, “Alfred Hitchcock Presents” 
for Bristol-Myers; at 10. “$64,000 
Question” for. Revlon and P. Lor-: 
illard* 10:30, “What’s My Line’.' for 
Helene Curtis and Remington. ; 


Negotiating With TV Web For 
Daytime Half-Hour Show 

. Hollywood, July 1. 

• Negotiations are nearing comple¬ 
tion in, N.Y. for Liberace to head 
Up his own half-hour daytime strip 
on ABC-TV. Don Fedderson is 
repping the pianist in transaction 
with Tom Moore,: programming 
head of the network. 

Xf deal is consummated. Liber- 
ace will be slotted in early after¬ 
noon. time being opened up on 
skein. Pact would be non-exclu¬ 
sive, to leave Liberace to take guest 
shots on nighttime.- 

Levers Big Chunk 

Hollywood, July 1. 

Bob Banner; Who switched from 
the Dinah Shore camp at NBC-TV 
to a creative-production post at 
CBS, is now slated to handle pror 
duction on three of the four Pon¬ 
tiac specs next 'season.. Leland 
Hayward's, Mary Martin starrer 
will be the fourth. 

Three Banner properties haven't 
been set. yet, but the likelihood is 
that Victor Borge; who’s been 
closely identified with CBS over 
the past three, years, will take on 
the NBC cloak next season and do 
his one or two; Pontiac specs there. 
Reason is that Banner was a de¬ 
cisive factor in Pontiac’s deal with 
CBS, and while it still wants to re¬ 
tain Borge, it wanted Banner's 
services as well. Hence its NBC 
deal and also the probability it will 
(Continued on page 40) 

: Washington, July 1. . 
Spokesmen for various .tv rating 
services all agreed that, although 
their methods are accurate, 'sta¬ 
llions frequently deliberately mis¬ 
interpret the figures to make their 
showings look .better. Testifying 
before the Seriate. Commerce Com¬ 
mittee, A.. C. Nielsen Sr. . put in 
most of his time selling his own 
system, while Pulse,' American Re¬ 
search and Trendex 'concentrated 
On defending the idea of ratirigs. 
against criticisms ‘of .inaccuracy 
and responsibility for downgrading 
the quality of tv programming. 

: Albert E. Sindlinger. took a dif¬ 
ferent tack, that present use of 
ratings, is completely wrong arid 
unless, the tv industry straightens 
up and flies right they, will bring 
about subscription television all 
by themselves. He criticized con¬ 
centration on the size; rather than 
the makeup of the. audience and 
said tiie error leads to mediocrity 
in programming, which in turn will 
lead to pay-tv. Noting that his firin' 
was the only one to measure adu- 
iences in all pay-tv experiments to 
date, he said he is convinced peri- 
pie will not pay to see tv barring 
a collapse in the quality of free tv.. 

Sen. Mike Moriroiiey (D., Okla.j, 
Chief committee critic of the rating 
services and the; man responsible 
for the probe, was unconvinced by 
over seven hours of testimony. He 
questioned the accuracy on. the 
basis of size of the samples, arid 
he questioned the value on the 
grounds that people frequently 
watch “horse operas” because that 
is what all; three networks . are 
putting on the air, arid 'there is no 
choice. • 

After a long mathematical lec- 
. (Continued on page 40) 


“George. Burns Show,” the Mc- 
Cadden Productions and MCA-TV. 
package, reportedly has been 
bought by. Colgate-Palmolive as a 
replacement for “Thin Mari.” ■ 

Fare is slotted for .-NBC-TV at 
9:30 p.m. Fridays, and represents 
a real switch since the former 
“Burns & Allen Show” had a long 
association with CBS-TV. Colgate 
via Ted Bates replaces former 
sponsors Carnation and General 
Mills.; ■■■■■ ' '■ 

Stanza will, be more of a variety 
show than a situation comedy, and 
will- be done without the services j 
of Graicie Allen (Mrs.. Burns), who 
has retired.. 

Sterling Buys Oater 

NBC-TV has! finally found a co¬ 
sponsor for its .“Restless. Gun” 
Monday night toprated series. 
Sterling Drug has been wooed in 
for the new fall season. . 

Sterling wH share the tab with 

V Lever Bros, has purchased a { 
luscious slice of CBS-TV network; 
tiine with the biggest plum as far \ 
as Columbia is concerned being! 
the weekly half-hour Sponsorship { 
of the hour-long nighttime version! 
of “The Verdict Is Yours” starting { 
July 10. . j 

Web considers this jubilant in-, 
asmuch as it consumes a hunk of; 
sustaining time, 8:30 to 9:30 p:m; j 
which was vacated by the burial: 
of “Climax” last week; Nighttime; 
version of “Verdict” actually starts j 
tomorrow eve (3) but Lever; 
doesn't move in until next week! 

(io). : ;;v . : 

Indications are that “Verdict,” 1 
one of the major daytime scorers 
of the ’58-’59 season, both in ratings: 
arid, sponsors, might land another: 
sponsor by next, week to give it! 
SRQ status. . Ciggie sponsor is in- i 
terested. 1 j 

Furthermore, Lever renewed its 
segments on two new day time web ] 
shows, “For Love of Money” arid! 
“Play Your Hunch” and \yill go.! 
into the daytime “Verdict!* show 
in the fail. ; _ ; 

Agency handlirig Lever Bros, -biz 
; is Ogilvie, Benson & Mather. 

Desilu Pacts Martin 

... Hollywood, July 1. 

. Quinn Martin has been signed 
by Desilu to produce three shows 
for the “Westinghouse-Desilu Play¬ 
house,” debuting on . CBS-TV 
Oct. 6. 

Martin will also serve as pro¬ 
duction consultant to Desl Arnaz. 

Nicholas Keesely 

■•. Senior Veep for TV-Radio, 
Lennen & Nowell, takes on 
the critics In his pieee on 

Don’t Knock It! 

and of tho Editorial Features 
in the 




. London, July 1. { 

British commercial tv now has 
several Ampex Videotape recorders ; 
at its disposal, and despite the fact! 
that the BBC announced a similar , 
taped, tv process, dubbed VERA, a ; 
couple of months back, it too lias 
placed an. order for one of; the 
Ampex.. machines. ■ 

Assoeiated-Rediffusion was the I 
first indie tv outlet to use the re¬ 
corder, which has taken two years 
to reach it from the order date. 
In conjunction with Rank Cintel 
Ltd:, and . the Ampex Corp.,' A-R 
demonstrated the system on closed- 
circuit, and two nights later the 
equipment was put to practical rise 
in the news feature “This Week.” 
Relay in delivery was attributed to ! 
converting the recorder to^lhe j 
405-line system used in Britain. 

Granada-TV is awaiting delivery 
of two Videotape recorders, and 
has placed firm orders for three 

Hollywood, July 1. 

Though the selling season for 
fall is far from over, CBS-TV’i 
programming execs have already 
turned their attention to planning 
for the ’59-*60 season. Delegation 
of CBS program brass, headed by 
exec v.p. Hubbell Robinson Jr. 
and including national programs 
veep Harry Ommerle and program 
development v.p. Bob Weitman 
last week gave the greenlight on 
new half-hour shows. 

Among the properties are 
“Peck’s Bad Girl,” situation com¬ 
edy starring Patty (“Bad Seed”) 
McCormack, planned as a live en¬ 
try; “Take a Letter, Dearie.” Situa¬ 
tion comedy starring Barbara 
Nichols and scripted by. A1 (“Our 
Miss Brooks”) Lewis; and “Attor¬ 
ney,” series developed by Julian 
Claman and set in Houston. Other 
entries are the new. half-hour ver¬ 
sions of “Pursuit,” originally de¬ 
veloped as an hour detective ser¬ 
ies; “Twilight Zone,” the Rod 
Serling science-fiction series, and 
“Savage Is the Name,” adventure 
series^ Additionally, Bob Banner, 
who recently ' joined the web’s 
creative staff, is working on sev¬ 
eral series ideas. 

Besides the new properties. CBS 
still has several pro j sets which it 
corildn’t fit into the schedule for 
fall but are definite prospects for 
January or the fall of ’59. These 
include “The Sergeant and the 
Lady,” series on the San Diego 
police dept.; “The ^Magnificent 
Montague,” the Nat Hikrn comedy 
series; “Suspense,” half - hour 
.filmed version produced in N. Y. 
by Leo Davis; “Richard Diamond,” 
“Wanted Dead or Alive” and “Col¬ 
lector’s Item,” all of which could . 
serve as January replacements if 
needed. . 

All of the new properties under 
development, incidentally, are half- 
hour series. Which is riot to say, 
according; to Robinson, that the 
w'eb won’t work on hour shows at 
some subsequent date, but for now 
it’s concentrating on the half- 
hours because these are the prop¬ 
erties already on hand arid-because, 
it’s becomirig increasingly difficult 
to sell hour. shows. - “We a'ways 
know there’ll be a demand, for 
half-hours,” Robinson said, “but 
we’re not sure about the hour 
shows. It’s a pretty tough propo¬ 
sition to get four sponsors together 
on an .hour property:” 

Rob in son, however, doesn’t 
think the day of the hour dramatic 
show of the “Studio One” and 
“Xraft Theatre” genre is gone. 
But he does believe that when 
arid if they return, they’ll have to 
be done with higher budgets and 
more polish than in the past. If 
they’re to return successfully, he 
believes, networks will have to pvt 
the kind of. effort and coin that’s 
going into “Playhouse 90” or the 
new “Desilu Playhouse” to make an 

A1 McCleery to CBS? 

Albert McCleery,. NBC-TV pro¬ 
ducer who has been left helmless 
since the exiting of : “Matinee”, 
has been having^ discussions with 
the CBS brass with an eye toward 
joining the NBC-to-CBS shift of 
creative production people. 

Nothing’s been finalized as yet 
but it’s understood that a deal is 

Hollywood, July 1. 

DuPont has decided to eliminate 
musicals from its roster of nine 
CBS-TV “Du Pont Show of the 
Month” specials next season, with 
the result that CBS’s own two pro¬ 
ductions will be straight dramatic 
shows, one of them the Old Vic- 
Sir Laurence Olivier production of 
“Hamlet” and»the other an adap¬ 
tation of Joseph Conrad's “Vic¬ 

Sponsor’s decision springs from 
the success it experienced with the 
six straight-dramatic specials this 
past season out of the David Suss- 
kind-Talent Associates stable <CBS 
did four musicals to complete the 
lineup of 10)- With the . budget 
also somewhat reduced from this 
season, du Pont felt it should stick 
to the dramatic showcases through¬ 
out, thus ordering CBS to deliver 
dramas iristead of musicals. As 
per the Susskind formula, shows 
are to be recognizable classics. 

2a RADIO-TEUEVlSIOy : ^ Wednesday, July 2, 1958 

Hie TV Trend’s Toward Daytime 


Daytime television, nighttime's j 
unglamoraus sister, is being made \ 
more and more attractive by the ‘ 
networks with many national . ad* 
vertisers taking a real hard look. 

NBC-TV; this past -week picked 
up some $3,000,000 in gross day¬ 
time business placed by General 
Mills and Standard Brands. CBS- 
TV has just completed a daytime 
deal with Lever Bros, and ABC- 
TV. has received a $13,000,000 
order from Young & Rubicam for 
its long string of clients. Other 
money that has drifted into day¬ 
time includes Carnation's dropping 
of “Burns & Allen” and siphoning [ 
coin into the housewives hands and j 
Pharmaceutical's additional buy of ! 
the “Verdict Is Yours” and “Love ; 
of Life.” J 

The reasons for the attractive- j 
ness of daytime are primarily; 
based around the concessions given j 
by the neworks and the fact that 
daytime circulation continues to • 
rise while nighttime remains iffy.,! 

During the past two weeks, I 
CBS-TV announced that it will con¬ 
tinue its contiguity plan for pro- j 
grams on the same day of the | 
week, but will now make its bene-i 
fits available to daytime programs j 
on different days of the week, The j 
new NBC-TV discount structure is | 
on a par with CBS-TV in that it j 
offers additional incentives to* 
nighttime alternate week adver¬ 
tisers who buy daytime on a skip 
week basis. ABC-TV not to be 
outdone has opened up 50 cine- 
quarter hours per week with block 
buying considerably reducing pro¬ 
gram costs both In time and talent. 

Agencymen say that with the. 
costs of nighttime. (continually ris¬ 
ing, and with daytime; becoming 
cheaper, daytime begins to look 
like the better deal. Another ad- j 
vantage qf daytime is that it re-j 
sembles spot in that it has certain i 
established properties into which ; 
a national advertiser can buy al- ! 
most anytime. 

L&N’s Buchanan Takeover? 

SHORTS: Merger talks continue. 
this week between Lennen & New- j 
ell and Buchanan & Co. Adolph ; 
J. Toigo, prexy of L&N stated, | 
“We are still in the conversation; 
stage and it’s too early to tell j 
whether anything will come front j 
the talks.” . Toigo implied : that j 
Lennen & Newell would not merge i 
with the Buchanan agency but i 
would take it over if a deal was ‘ 
completed. L&N handles approxi¬ 
mately $60,000,000 in billing while 
Buchanan’s estimated billings are 
in the neighborhood of $9,000,000, 

Two mergers have been defin¬ 
itely set in ad alley, The Banning 
Co., a 16-year-old Los Angeles 
agency, will merge with Reach, 
McClinton effective July 1. Wil¬ 
liam L. Banning, prexy of the for-! 
mer agency will join Reach, j 
McClinton as an account super-; 
visor. . 

The entire creative and account 
service staff of Seklemian & North , 
will join Calkins .& Holden: effec- j 
tive Aug. 1, and on that date all j 
of the present clients of S&N will I 
become clients of C&H. M. Sekle- \ 
mian and Victor North will become I 
senior veepees of C&H; and; Walter • 
H. Lurie is slated to; be a veepce. • 

“The integration of a highly i 
successful, creative group such as ! 
the personnel of Seklemian & / 
North with the personnel of Cai-. 
kins & Holden,” said J. Sherwood ' 
Smith, C&H board chairman! “will ; 
provide greater strength and abil- j 
ity in both breadth and depth for ‘ 
all clients of the expanded C&H * 

The International Ladies Gar-; 
ment Workers Union is still on the i 
prowl for an agency to handle, its ! 
$2,000,000 labels promotion cam¬ 
paign. ; 

The Advertising Research Foun-. 
dation has released a state-by-statd ! 
estimate of television penetration -j 
of U.S. households. The penetra-; 
tion ranges from a low of 54 o in ; 
Wyoming to a high of 91 c ? in 
Connecticut, Massachusetts, New 
Jersey, Ohio and Rhode Island. 
The penetration of one state, Min¬ 
nesota, equalled the national aver¬ 
age of 84?c, Of the remaining 47 
states and the District of Colum¬ 
bia, 21 were above the national 
average and 27 were below. 

Charles Boland, former director 

of radio-tv for Parkson Advertis¬ 
ing, has formed Creative Tele¬ 
vision Services, 480 Lexington 
Ave., a service for large and small 
users of commercial tv. .. 

Doherty, Steers; Clifford & 
Shenfield will open an office on 
the Coast to service the Bristol- 
Myers shows. 

SWITCHES: William R. Seth, 
formerly of MacManus, John & 
Adams, joins Lennen Sc Newell’s 
radio-tv department , as program 
supervisor reporting tp Nick 
Keesely. ' 

Thomas McClintqck, formerly 
with Young Sc Rulbicam, to Dancer- 
Fitzgerald - Sample,! as a senior 
media buyer. 

: Jack Rayel, producer, joins 
N: W. Ayer July 8 as agency rep 
on the AT&T tv shows. . 

Colleen Hoefer, formerly of 
NBC’s press dept, joins the p.iv 
staff of Ted Bates. 

David A. Weiss named p.iv man¬ 
ager of Hicks & Gfeist.. 

Mary Margaret Mullins, former¬ 
ly associated with the New York 
World-Telegram Sc Sun, joins the 
publicity dept, of William Esty. 

LOST & FOUND: McCann- 
Erickson named to . handle / the 
$2,000,000 Ajax cleanser account, 
a product of the Colgate-Palmolive 
Co. The billings were formerly 
handled by the Bryari Houston ad¬ 
vertising agency which announced 
that. its relationship.. was to be 
terminated by : “mutual . agree¬ 
ment ” . •.//• 

McCann-Erickson was . also vapr 
pointed to represent. Rational Air¬ 
lines whose account bills in the 
neighborhood of $2,000,000. . The 
Southern Advertising Agency, 
Miami, which lost the account will 
close its doors with McCann ab¬ 
sorbing the agency. Marshalk & 
Pratt, McCann-Ericksoriaffiliate, 
will open a new office to service 
the account. . V ;V-’ 

Doherty, Clifford, Steers & Shen¬ 
field has. landed the : $1,000,006 
Eastman. Chemical Products ac- 
count formerly, handled by Calkins 
& Holden. - 

Film Producers Assn, of New 
York to . Kushins, Anderson & 
Takaro.. ■; 

Fuller Sc Smith Sc Rpss named 
to handle the Thornton • Canning 
Co. account. . ' 

CAMPAIGNS: Proctor Electric 
is preppihg a spot tv campaign to 
begin on Oct. 1. Initial plans call 
for using between 32 and 40/mar¬ 
kets. Electric is repped by Weiss 
& Geller. 

Wesley Assoc., recently appoint¬ 
ed agency for•: Edward Sharp 
Sales, will break a spot radio cam¬ 
paign Aug. 18,. 

StudObaker, via Burke, Dowling, 
Adams, slated to kick off . Spot ra¬ 
dio campaign in top 50 markets. 
Drive to last 13 weeks and will 
begin in Sept. 

American Machine Sc Foundry 
will undertake a summertime 
bowling promotion campaign dur¬ 
ing July and August utilizing the 
Steve Lawrence - Edyie Gornrie 
NBCtTV show plus spot radio in, 
30 markets. Four week radio 
drive will consist of between 25-50 
spot announcements per week. 
Print: will also be employed by 
AMF. . 

Curtis Publishing . Co., via 
BBDO has purchased an additional 
schedule on CBS radio.: Starting 
July 8, Curtis will use segments, 
of “World Tonight.” 


Clircago, July 1../ 
Admiral Corp. has dropped Grutr 
tenden Advertising, which has 
handled several of the company's 
divisions, and has consolidated all 
of its. billings with Henri, Hurst 
Sc McDonald, which previously 
handled Admiral's appliance and 
electronics products lines. From 
Cruttenden, Henri, Hurst has ac¬ 
quired Admiral’s international, in¬ 
ter-American, government: labora¬ 
tory, and special products divisions. 

John S. Wiggins; former H. W. 
Kastor veepee and account exec, 
haS joined Herbert Baker Adver¬ 
tising as veep in charge of market¬ 
ing. ' ; ./ 

Chicago Bears halfback, Rick 

Casares joined Executive. Adver¬ 
tising Inc. as an exec between grid 

Al Weisman, head of Foote, 
Cone & Belding public relations, 
recovering from minor- surgery at 
Weiss. Memorial. . 

John P. McElroy, veep and mem¬ 
ber of the plans! board at Edward 
H. Weiss agency, ankled last week 
for reasons he termed “policy dif¬ 
ferences.” McElroy had been ac¬ 
count supervisor from Carling 
Brewing Co., American National 
Bank and James B; Beam Distil¬ 
ling Co. 

Harry Way he McMahan, v.p. in 
charge of television commercial 
operations at Leo Burnett :Co., was 
appointed by Theatre-screen. Ad¬ 
vertising Bureau as the U.S. dele¬ 
gate to the Venice Advertising 
Film Festival, to be \held on the 
Lido in Venice, Sept. 20-25, 

Anthony Don Garra, of Gourfain- 
Loeff agency, won top- prize in 
Chicago Conservatory violin com¬ 
petition, a year's scholarship to 
study under Dr. Francois D’Albert, 
Hungarian virtuoso violinist and 

To Foreign Pix 

Initial resistance to the foreign 
pix group being offered to . tv 
stations by Flamingo Films is sim¬ 
mering down! quite a bit, with 
about 45 stations inking for the 
imports in the package; 

Credit for the change in tem¬ 
perament in many sections of the 
country is attributed to the many 
Hollywood: ties of the big foreign 
stars, f’rinstance, Sophia Loren, 
Gina Lollobrigida: and others. 
Many of the big foreign cinematic 
names now are engaged in Holly¬ 
wood productions, with concurrent 
buildups in the press and mags. 

With that display, inking sta¬ 
tion deals have become easier, al¬ 
though there still remains a body 
of resistance! Flamingo is distri¬ 
buting pix from Distributors Corp, 
of America-and from other sources, 
including titles such as “Hulot’s 
Holiday” and “Rififi.” DCA’s en- j 
compass. * ’Please, Mr. Ba lzac,” 
“Frisky;” “Wages of Fear,” “Gold 
of Naples,” et al. All are dubbed 
in English, and many are sold in 
advance, with a delayed telecasts 
ing date , pending completion: of 
theatrical runs. ; ■ ; 

Stations inking for the pix, in 
varying quantities, include WRCA- 
TV, N.Y.; WRCV; Philadelphia; 
WTIC, Hartford; WFAA, Dallas; 
KRON, San Francisco; KNXT, 
Los Angeles; KOMO, Seattle; 
WHDH, Boston; KVII, AmerillO; 
Tex.; KROD, El Paso, WTTV, 
Bloomington, Ind!; KRCA, Sacra¬ 
mento; KLOR, Salt Lake City.. 

National Telefilm Associates cur¬ 
rently is preppirtg the Spanish- 
dubbed versions of: second year 
production oh “Sheriff , of Cochise” 
and . “Official Detective” for the 
forthcoming tour of the Latin 
American market by/NT A’s foreign 
representative Samuel Gang in 

: Gaiig, in addition to pitching the 
two series, will have the Bank of 
American feature pix for sale as 
theatrical reissues.. The pix, which 
were acquired- by NTA, were ini¬ 
tially distributed by RKO Tele¬ 
radio. But at the time of RKO Tele- 
radio’s distribution, tv in Latin 
America was in its infancy, leav¬ 
ing the tv rights virtually unex¬ 
ploited for the market. Only two 
Latin American markets in which 
the pix were sold to tv were Cuba 
and Puerto Rico and . nTa has 
made deals. for tv reruns in! those 

Upcoming for the Spanish speak¬ 
ing markets are NTA’s “Man With¬ 
out A Gun” and “Walter Winchell 
File/’ The Spanish-dubbed vert 
sions should be ready ^pr airing ih 
January, '59. 

Atlanta— Jack Collins former as¬ 
sistant managing director and sales 
director for : WAGA-TV, Storer 
chain mouthpiece here, has been 
named general manager of WGST, 
radio station owned and operated 
by Georgia Institute of Technology 
finder supervision of Board t»f 

Charlotte, N.C , July 1. , 
Station WWQK at Charlotte ha« 
been sold. The daytime radio star 
tion, the city’s newest, was sold to 
Sherwood J. Parlow, Allen W. 
Roberts and Joseph Krueger. Sale 
price Was said: te be $200,906. 

From the Production Centres 

Continued from pace 26 

play . . . The Ralph Kiners (Nancy. Chaffee) take over ABC-TV’s “76 
Sports Club” while Elroy “Crazy Legs” Hirsch! takes a camera safari 
through Africa. 


KTVU, Oakland, paid $4,500 each for the 18 feature .films it just 
purchased from RKO’s “Showcase” package. This figures to be highest 
per-film price yet paid in Frisco area. KGO-TV per-film price for 700- 
odd MGM pictures nine, months ago was $3,000. Paramount 700-pic¬ 
ture package now reported to break , down to about $3,570 per film in 
this area—larger packages, of course, bring down per-unit cost ... 
Ardeen DeCamp added to KGO-TV’s “Ronnie Kemper Show” ! 
Jonathan Schiller starting a new musical comedy and light opera hour 
via KCBS . /. / Insiders credit George Mathiesen, KPIX assistant sta¬ 
tion manager, with leaping on “Open Heart Surgery” telecast and push¬ 
ing it. to successful conclusion . . Producer Irving Pincus in. Frisco 

scouting locations for "The Real McCoys” . ... KPFA-FM will air Bach 
Festival live from Carmel. 


WBZ-TV hosted press party at Jack Sc Marion’s for “Russian Revo¬ 
lution” film televised Monday (30) . . . Louise Morgan, WNAC-TV per¬ 
sonality, ha$ chalked up 2,340 telecasts in nitie-years here and nabbed 
citation from Winslow Chip Co. via Tom Hussey, former WNAC an¬ 
nouncer . . . H. P. Hood & Sons, Inc. inked for sked of one min, and 
10 sec. film spots on WBZ-TV , WGBH-FM for fifth year presents 
broadcasts of alt Boston Symphony Orch summer concerts at Tangle* 
wood starting Saturday (5) . . 4 “Ray Dorey *Show”-on WNAC-TV run¬ 
ning promosh with giveaways of water shis and t model speed boats. 
Contestants have to guess the combo weight of the orch . . . Versitones 
making rounds of Hub dee jays .,. . Hub disk jocks partied with Dolores 
Hart in for promosh on Elvis Presley’s “King Creole” set for Met . . . 
Habitant Soup Co. inked for sked of 10 sec. spots on WBZ-TV . . . 
WBZ radio "Live Five” disk>jocks participated. in a fashion show at 
Somerset pool . . . Boston Local (N. E.: Council) of AFTRA will send 
five delegates to the AFTRA national convention skedded for Hotel 
Biltmore, New York, July 17-20. Delegates, elected at a special meet¬ 
ing of the Boston AFTRA local: Bob Segal, N. E. rep AFTRA; Jack 
Chase, WBZ-TV; Bill Hahn, WNAC; Fred B; Cole; WHDH; Ross MiI- 
ler, WTIC, Hartford, Conn. Alternates are freelance actors Connie 
Jameson and Dick Kilbride.. 


John Grace upped to director of sales service for ABC-TV central 
division vice James Knox, who. resigned . . “Night Desk,” with Sun- 
Times city editor Karin Walsh, dropped by WMAQ to make way for 
Norm Ross* Talman-sponsored longhair show, which has. switched from 
WGN . .... Don Young, former pj:. for Wilson Sporting Goods, joined 
the local CBS shop as head of radio sales promotion, succeeding Harry 
Wilber . . . Harry Christian, longtime WGN announcer, joined WBBM- 
WBBM-TV staff . . , Jim Hanlon, WGN p.r. director, started a three 
week vacation at home this week . . Bob Pettett, CBS news writer, 

recovering, from strep infection at Wesley Memorial ... New film buy¬ 
er at WBBM-TV is Pat Danneman, former head of. traffic ... Peter 
Green; son of Ben Green, exec at Erwin Wasey, Ruthrauff Sc Ryan, 
joined WGN-TV as floor manager v . . First guest on Rudolph Ganz* 
Ravinia series on WBBM, which starts this Saturday (5), SVill be Eliza¬ 
beth Schwarzkopf . . . Evans Fur renewed a 52-week contract to spon¬ 
sor a latenight film on WGN-TV. Original pact dates back to March 


Martha Gable, director of radio and tv for the Board of Education, 
left for Moscow (29) with the A. A. U. She is a member of the Olym¬ 
pics Committee on Gymnastics ... Lloyd. E. Yoder, veepee and general 
manager WRCV, WRCV-TV, presented two Freedom Awards for sta¬ 
tions’ “Invest in America” tv sessions and “Your Bill of Rights,” radio 
series. The NBC outlets were the only radio-tv operation in the coun-r 
try to receive dual awards . . , Justin L. Albers appointed merchandis¬ 
ing manager, RCA Victor radio and Victrola division . , . Eddie New¬ 
man switched from WILM,. Wilmington, Del., to WDAS for allnight 
disk Show. Newman had done a six-year stretch at WDAS before ahk- 
ling station to freelance . . .WIP dee jay Joe McCauley chalked up 21 
years in radio. 


Bill Brant’s Girl Friday, Kathleen - Murray, has exited WAMP. to join : 
program department of WEDO, where her boss is working now, too / 
. . . Phil Davis, head of promotion and publicity at WWSW, gets credit 
in Lawrence Welk’s authorized biography for giving him the “Cham¬ 
pagne Music” label. That was in the 30s when Davis was in the WCAE 
continuity department and Welk Was broadcasting over that station 
from William Penn Hotel’s old Chatterbox . . . Dale Jackson, continu¬ 
ity supervisor, at KDKA, and his. wife celebrated their 23rd-\vedding 
anni . . . George Eisenhauer and Karl Kraft, both of the KDKA-TV 
staff, are acting all summer in the Harmonie Associates’ historical dra¬ 
ma, “Man’s Reach,” at Old Economy, Pa. . . . WAMP sales manager 
Marty Polllns’ wife and family have gone to Greenwood Lake, N,Y:, in 
the Catskills, for the summer ! . . John Cochran /added to the produc¬ 
tion staff at Ch. 11 . . . Danny McKenna, ex-Warner Theatres publicity 
department and niore recently, a record promotion man, to KDKA 
fadio as a producer. 


Local AFTRA chapter’s awards for best tv and radio 1957 work by. 
staffers in the various, categories here went to Dave Moore, Bill Ingram, 
Johnny Morris, Dick Enroth, Daryl Laui), Frank Seifert, Don Doty, 
Meg Kihgbay, Dan Daniel, Bob Ryan and Jim Hill ... WCGO Radio 
has taken /on! as a summer announcer Yale student Stephen Adams, 
son of its ace Cedric/ who last year served in the same capacity with 
KSTP . . . . Educational station KTCA-TV’s first “Katie” awards to 
persons designated by the Minneapolis Citizens Committee for out¬ 
standing performances over it went to three Minnesota college faculty 
members and two staffers. Station also presented Bil Baird honors for 
the outstanding nationally filmed program—his marionettes on mathe¬ 
matics . .-. Cal Karnstadt, a KSTP announcer for 21 years, resigned to 
become a manufacturing company executive . . . As part of its traffic 
safety campaign, WDGY is broadcasting 15-second announceiiients from 
truck drivers stating how many miles they’ve driven without an accident 

. . Jim Paul, WCCO Radio salesman, recovering from major surgery. 

WWOK Fetches 200G 

Wednesdays July 2, 1958 


►♦♦♦♦♦♦ 1MH 


i Tele Follow-Up Comment 

♦♦♦♦+♦♦♦+ > ♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦♦ > M I t 4 ♦ M 

Ed Sullivan Show 
Capping Its triumphant and rec¬ 
ord-breaking tour of the U. S„ the 
Soviet Union’s Moiseyev Dance 
Troupe, thanks to impresario Sol 
Hurok and tv’s magnaminous biid-. 
get, took over the Ed Sullivan show 
On CBS-TV Sunday night (29) for a 
.full hour of its fascinating, de-; 
lightful, humorous and ingenious 
pyrotechnics. WhaL was hearsay to 
the millions who were denied duc¬ 
ats for their too-brief concert stage 
tour became a fullblown and cher¬ 
ished reality through the good aus¬ 
pices of the CBS display. Thanks to! 
the Russians, Sullivan seldom had: 
" It so good. 

True, it wasn’t life-size Moiseyev, 
but within the limitations of 21- 
inch entertainment, with its re¬ 
strictive end sometimes chopped- 
up vision, it Was nevertheless a 
refreshing, charming and frequent¬ 
ly breathtaking experience as the 
Soviet ensemble cavorted in some 
Of the choicest tidbits from -their 
Concert tour. 

: .Not that tv cameramen haven’t 
learned a great deal about captur¬ 
ing dance movements, but with, the 
greatest of know-how it still ap¬ 
pears difficult to achieve an ideal 
blending of longshots, middle 
Shots, and closeups ; . for maximum 
Effectiveness without the loss, of 
either <a» the continuity of the 
Choreography or (2) the virtuoso 
Qualities of the individual artists. 
In this particular group, with its 
large ensemble, fantastic speed arid 
spirit, the task was unusually diffi¬ 
cult. It. was particularly regrettable 
in the longshots, when the dancers 
emerged more as miniature pup- 

f >ets and all feeling of. reality was 
ost. Perhaps the camera treatment 
was at its best in the inedium shots, 
for here the personalities, the hu¬ 
morous miming and the charm and ' 
grace came through. It’s unfortu- 
• nate that in the “Partisan" number, 
the illiision of magic movement 
was spoiled by telling cameras that 
ventured too. close to peep under¬ 
neath the cloaks. 

. Yet for all these video frailties,, 
this was an exciting hour of view¬ 
ing, even if a second-best substitute 
for the in-person version as encom¬ 
passed by the human eye. Rose. 

Playhouse 90 

F. Scott Fitzgerald’s “The Great 
Gatsby .’’the final “Playhouse 90’’ 
of the season, captured the turbu¬ 
lent, hectic inood of the I920’s, 
but David Shaw, who adapted > 
“Gatsby,” failed to provide proper j 
motivation or characterization, so 1 
that on the whole it was a disap¬ 
pointing show. It was the last “90’.’ 
produced by Martin Manulis, who 
is exiting CBS-TV to head produc¬ 
tion at TCF-TV . 20th-Fox*s tv 

Shaw’s adaptation was spasmodic 
and ofttimes bewildering,' . and 
while he provided a last-minute ex¬ 
planation of Gatsby-s motivations 
and character at the end, it was too 

E at a wrapup arid came much too 
lie in the 90 minutes. 

Robert Ryan groped as best he 
could with jthe role of Gatsby, the 
midwestern boy who falls in love 
with a wealthy Long Island gal, 
only to lose her to one of her. own 
kind. He immediately becomes 
wealthy (Shaw vaguely hints he got 
that loot bootlegging), and tries to 
win the gal from her hubby, who 
by now has a mistress to keep him 
busy. The gal can't seem to choose 
between the two men, although be¬ 
fore Gatsby came back, she said 
hubby was a heel. The femme ac¬ 
cidentally runs over hubby’s mis¬ 
tress and Gatsby takes the rap for 
the hit-and-run death. He’s killed 
by the dead woman’s husband, and 
dies alone in the splendor of. his 
sumptuous mainsion. 

Jeanne Crain didn’t handle the 
role of Daisy—Gatsby’s love—with 
any conviction; and as played and 
written, it was an unsympathetic 
character. Shaw gave no depth or 
dimension to the roles of Gatsby 
or his love. Supporting characters 
were much more understandable, 
arid these roles were well-handled 
by Rod Taylor, Patricia Barry, Vir¬ 
ginia Grey, Barry Atwater and 
Philip Reed. Franklin Schaffner’s 
direction was uneven, but he got 
no help from the script. 

Production was lavish and im¬ 
pressive; too bad. they didn’t have 
something better in front of those 
sets. Daku. 


Chrysler’s “Climax’* series faded 
off television in ignominious fash¬ 
ion Thursday night, with a heavy- 
handed meller with little to dis¬ 
tinguish it except a fine perform^ 
ance by Kim Hunter, who over¬ 
came her material, Script by 
Thomas^Gpley arid.- 'William, Roet 
rick, adapted?frijinuan .original by 

John Dickson Carr, was farfetched 
and never really held up. 

Direction of Ralph Nelson was a 
main factor in “Cabin” failing to 
come off, as he over-directed so 
that nearly everyone in the cast 
stalked through it all ; with sinister 
expressions — even though there 
wasn’t any excuse for it, as it 
turned out at the end. Closeups of 
one of the passengers,, in particu¬ 
lar, always had him wide-eyed arid 
menacing, but he was just another 
guy on the boat. Such cheating de¬ 
tracted instead of adding the sus¬ 
pense sought. 

Miss' Hunter is; seen as a gal 
boarding the liner with her hubby, 
on their honeymoon. He vanishes; 
nobody believes her story, and it 
develops it was 111 a weird, plot 
concocted by her hubby, actually 
the. boat’s purser, who was after a 
lotta loot she had; There jnm^ 
have been easier ways for him to 
grab it. Heavy, of course, is killed 
in the end. 

. Hurd Hatfield,. Alex Nicol (the 
heavy) and Sebastian Cabot didn’t 
fare so well in support, Cabot at 
one key; point forgetting his lines 
entirely. Leslie Nielsen was good. 
All in all; it wasn’t; a good climax 
for “Climax.” Daku. 

Camera Three | 

Kurt Weill . lias been in . the; 
process of being rediscovered.since 
his untimely death a few years ago. 
It’s, an especially logical move 
these days, especially with his 
widow Lotte.. Leriya around to pro¬ 
vide what is probably the best in¬ 
terpretations of his tunes, and the 
“Threepenny Opera’’, showing off- 
Broadway for the third consecutive 
year. /■ 

. “Camera . Three” dipped into the; 
works of Weill with his collabora¬ 
tor Berthold Brecht with Miss Leri¬ 
ya providing J the interpretations. 
It was an extremely effective pres¬ 
entation with .Miss Leriya giving 
the impression that she was trying 
to capture a dreamlike quality of 
her former self, despite years of. 
hardness. She delivered “The Ala¬ 
bama Song, V ■‘Bilbao.” “Black 
Freighter” and ’‘Ballad of the 
Drowned Girl.” : The Weill tunes as 
rendered by Miss Lenya show 
depth and a highly lyrical quality. 
It seems to be one of the finer 
types of theatrical chansonieririg. 
Jim Me Andrews’ commentary and 
translation on .“Drowning . Girl” 
gave an. added . dimension to the 
show, as did the ..musical direction 
of Maurice Levine. Sets also helped 
amplify 1 the mood. ; Jose. 

With Sandy Becker, Marilyn 

Toomey, Bill Wendell, others 
Producers: Win Elliot, Peg Mayer 
Director: Alan Beaumont 
30.Mins., Tries., 7:30 p.m. 

NBC-TV, from N. Y. 

“Win With a Winner” is a home- 
participation quizzer that works 
something like a horserace; The 
big difference is that a horserixe 
is usually pretty exciting, 

- As with many of the new game 
shows that the folks at home, can 
play, this one: has rather, elaborate 
rules arid conditions thait doubtless 
are hard for some of the audience 
to follow. But the key problem is 
that “Win” is short on human in¬ 
terest values. To play at home 
doesn’t require any particular 
scratch sheet skill, and besides 
there are so many Contestants in 
the game the audience never gets 
to know any of them well, ergo 
tends not to identify very strongly. 

Five participants, each at a num¬ 
bered “post,” advance in the race 
according to their ability to answer 
oddlot questions from multiple 
choice answers. The degree of 
progress each makes depends upon 
the valuation placed on the- ques¬ 
tion, and, the winner is of course 
the fellow: who by the end of the- 
show has run up the; most points. 
The home audience gets into the 
act by guessing by means of post¬ 
cards during the preceding week, 
the ultimate order of placement. 
Those pickin g the winner get a 
small cash prize; the big loot , goes 
to whoever can guess the exact 
winning order, something like; the 
Dailv Double at the track rixeept 
it’s the Weekly Quintuple. ■ 

On the teeoffer (24), the five 
players were uncommonly compe¬ 
tent, as quiz contestants go. None 
was uneasy before the cameras, 
arid all played the game seriously. 
Two finished in a tie and were 
called back for the next set; 

Sandy Becker is okay as host. 
Marilyn Toomey as; the postcard 
clerk hardly appears at all. Not 
likely that the show, in its present 
form, at least/ autumn 
berth on - the? network. . > 



With Freed, guests 
Producer: Armando Noel . 

Exec producer: Milton Robertson 
Director: Arnee Nocks 
60 Mins., 5 p.m., Mon.-thru-Frl. 
WABD, N. Y. 

V The deejays are: taking over late-, 
afternoon, tv. Philly platter-spin¬ 
ner Dick Clark has. been clicking 
on ABC with his “American Band¬ 
stand” (Gross-the-board 3-to-5 p.m.) 
and New York’s WABD is getting 
into the act with Alan Freed’s “Big 
Beat Party.” Freed, .incidentally, 
also • spins on radio on the ABC 
riet. •• 

.With the. Freed bow, the' teeri- 
age - disk addicts in th e Gotham 
area now have three solid hours 
of rocking and rolling. It’s all 
probably a ty manufacturer’s plot 
to get an extra set in the- house 
because any adult in the house 
couldn’t, take that much of - the 
currerit song market. For the teen¬ 
ers, though, the Freed show is an¬ 
other lollipop: 

His format is simple. He brings 
on a group; of clean-cut teeners to 
dance to the disks arid he adds a 
little spice by calling in some disk 
stars for a personal chitchat arid 
a lip-sync. On opening show Clyde. 
McPhatter mouthed “Come What 
May” and Danny & The Juniors 
cavorted , to “Dotty.” The third 
guest, Tony Bennett, was too much 
of a pro to bother with a lip-sync 
chore so he just danced with the 
young cuties as the turntable, spuri 
his “Young arid Warm and Won¬ 

The lip-synci saves plenty of 
costs arid plenty of work arid al-, 
though it lacks the vitality of a 
spontaneous performance it does 
give the kids a chance to get the 
waxers on camera. It’s a plus that 
can’t be discounted as far as the 
teenage viewer is concerned. 

As fat* as the teen dancers in the. 
studio are concerned, they seemed 
seif-conscious and uncomfortable. 
The dancing space limited freedom 
of movement arid the camera con¬ 
stantly showed up a crowded floor 
with the terpsters stepping on each, 
others toes or bumping into each 
other. More space or less kids is 
called for in this department. 

Freed is already established as 
a radio deejay having been grabbed 
up by ABC" immediately after his 
rhubarb with WINS. N: Y. indie. 
His tv work hasn’t been that suc¬ 
cessful. He flopped last year, with 
his owri Saturday tv outing on 
ABC. He’s got a better chance to 
make it here because of the tune 
slotting arid the repertoire. * 

He still is no personality, kid in. 
front of the camera but so long 
as he spins speh as The Melodears’ 
“Charock,” Bo Didley’s “Hush 
Your Your Mouth.” Bobby Free¬ 
man’s “Do You Wanna Dance,” 
Eydie Gorme’s “You Need Hands,” 
Dean Martiri’s “Return To Me” and 
JaCkie Cooper’s “Midnight Train ” 
the kids apparently won’t ask for 
much more: Gtos. . 

With Louann Moon,., others 
Producer; Donald Schein 
30 Mills.* Mori./ through Thurs., 

9:30 a.m. 


WRGB-TV, Schenectady 

The first program for prerschool- 
ers presented by Mohawk-Hudson 
Council in its four years of exist¬ 
ence, this is a w y ell planned and. 
generally well executed feature. 
Mrs.. Louarin Moon, former teacher 
in the Scheriectady elementary 
grades and wife of a General Elec¬ 
tric Co. engineer, conducts it. 
Guests , from within and without 
the system are included,; but no | 
children are used in the studio as 
participants or observers. 

During the first two weeks, the 
only youngsters showing were two 
Girl Scbuts, in uniform (with a 
bird they .had rescued),: and the 
baby of an Indian princess (a Long 1 
Island tribe): The mother, a 
young woman introduced as “Mrs: 
Hale,” brought the infant along in 
a beautifully designed “cradle, 
board" the first time. On the sec¬ 
ond occasion—again costumed—rshe 
did Indian dances. Initial appear¬ 
ance was described as exposing, 
three-five-year old viewers to 
“other races and cultures”—a 
sound idea, 

Mrs.; Moon teaches, the little 
onCs at home . simple, procedures 
and skills; plays games; presents 
and questions guests. The devel-. 
opment of proper attitiides^-even. 
on such things as the Circumstances 
under, which birds and animals 
should be picked up and how long 
they should be held—is empha¬ 
sized. For an apparent newcomer 
to video, Mrs. Moon handles the 
assignment competently. She has. 
the.. material neatly organized; 
knows children. 

School principal Mrs. Ashdowns 
reads a story on each origination. 
A Mrs* 'Turnbull—also a teacher-— 
played- the «iano >and- talked aboiit 
(Continued on page 411* 

If s Games, Gaines* Games as Webs 
Preem Dock of New TV Entries 


Like Chinese eunichs, tv is glut¬ 
tonizing itself on quiz programs 
and the appearance of five new 
quiz programs in one day (four of 
them daytimers) is ghastly proof 
that riothing succeeds like excess, 
James Thurber once observed 
that 78 out of 100 American 
feirimes couldn’t give you the name 
of a president whose first name 
was George. So long as this press¬ 
ing question remains unanswered, 
the Goodson-Todmans,; the EPIs, 
the Barry-Enrights and the. Walt 
Franfers will go on planting quiz 
seeds in the video vineyards while 
deserving aCtors continue to die. - 
“For Love or Money," a Walt 
Framer quizzer bowed in frorri 10 
to 10:30 a.m. on CBS-TV with Bill 
Nimmo as master of ceremonies. 
As in the majority of quizzers. the 
eiricee described the prizes as “real] 

With Bill Nimmo, emcee 
Exec Producer: Walt Framer 
[ Director:. Ken Whelan 
30 Mins., Mon.-Frl., 10 a.m. 

| CBSrTV, from New York 

fabulous,” consisting of hats, dress¬ 
es; champagne! cavair barbecue 
sets and an oil painting copied 
from a photograph. Players in this 
across-the-board production were 
called upon to decide whether they 
preferred a Visible prize to an un¬ 
known sum of money. Three con¬ 
testants.- attempted 'to . ariswer ' a 
question for/each prize, value of 
which was visible on a “money ma¬ 
chine” but whicK changed con¬ 
stantly from a few pennies to as 
high as $9,999. On premier pro¬ 
gram, for example., a. contestant 
scorned a. $239 prize for an un¬ 
known sum and wound up with a 
mere 2c while another plqyer said 
no to a $65 item, and reaped, in¬ 
stead, the sum of $650. Viewers at 
home also can participate: In case, 
of studio player, only home audi¬ 
ence knows sum of money shown 
on the “money machine.” When 
player at home is called, studio 
audience, knows the amount pro¬ 
duced on the. machine. “For Love 
or. Money” has some diverting mo¬ 
ments and Nimmo is a friendly 
soul. Oh yes, there are continuing 
heroes on this program. . Winning 
contestants said , they would be 
back the next day, 

“Play Your Hunch” immediately 
follows “For Love or Money.” It 
is a 10:30 to 11: a nl. cross-the-board 
item fashioned by the Goodsori- 
Todmari office in association with 
CBSPTV. Merv .: Griffin, does a 
competent job as the master of 
ceremonies in what is described as 
a game; of; intuition, a game in 
which contestants solve problems, 
by instinct. Object of the game is 
for two husband-and-wife teams lo 

WRh Merv Griffin, emcee. 
Producer: Bob. Rowe 
Director: Lloyd Gross 
30 Mins.,, Mon.-Fri„. 10:30 
CBS-TV, from New York 

try to outguess each other. The 
first couple making three right 
guesses wins a prize and. chance to 
get a crack at grand prize. Emcee 
poses such problems on which orie 
of three girls, is a judo expert.] 
Other puzzlers run along this line: 
three sets'of “eyes” are shown and 
participants must pick those of 
Marilyn Monroe. Cutie on opening 
program showed three fellows, one 
of them Mark Goodson, the pro-] 
ducer of the program, and players j 
were asked to single him out.. They: 
did! “Play Your Hunch” is, in 
some respects, a variant of “To 
Tell the Truth” and doesn’t give 
the home viewer much of an op¬ 
portunity to participate actively. 
Here, too, winners come bqck the 
next day. It’s a bland 30-minute 

“Lucky Partners.” the Martin and 
Allan Stone production on NBC-TV 
Monday-through Friday 2 to 2:30 
p.m. is almost as complicated as 
the big stock exchange board. In 
spirit and style it resembles Bingo, 
a show the Stones have been sell¬ 
ing on a syndicated basis across 
the country. Opening show was 
full of bloopers, miscues and an 
Uncertain master of ceremonies in 
the person of Carl Cordell. Obvi¬ 
ously “Lucky Partners” has bugs 
which need ironing out before it 
meshes in the thinking gears of 
viewers who go for this brand of 
“entertainment.”. Home viewers, 
however. Will find more of an ap¬ 
peal in this program than in any 
of the others that bowed in the 
same day, but before doing so, all ] 
bungling elements will have to be! 
erafficatetf.'‘Ax if stands tww, the 

instructions , are many and not 
clear. Contest calls for tw<f con¬ 
testants to compete for merchan¬ 
dise prize in partnership with stu¬ 
dio audience and home-viewers. 
Players in studio and home write 
L-U-C-K-Y on piece of paper and 
then take last five serial numbers 
of one dollar bill in their posses- 

With Cari Cordell emcee . 
Exec Producer: Martin Stone 
Producer: Carl Jampel 
Director: Dick Schneider 
30 Mins., Mon.-Fri., 2 p.m. 
NBC-TV, from New York 

sion and copy them under the let¬ 
ters of L-U-C-K-Y. If the studio 
audience or home viewer has the 
same sequence of numbers that the 
winning contestant has. then he is 
the w'inner and eligible for the 
grand prize as well as other prizes. 
Prizes include Pontiacs and also 
what the emcee describes as a 
“Queen’s Ransom of Jewels” from 
Tiffariy, Cartier’s and. other gem- 
glittering establishments. Here, 
too, the winner returns the next : 
day to compete. Cordell, on the 
opener* was particularly uncertain 
of the modus operandi of “Lucky 
Partners*” which reportedly was. 
undergoing game changes until al¬ 
most near airtime. Cordell ap¬ 
peared to rush contestants at 
sports-car speed. “Lucky Part¬ 
ners” did not get off to a lucky 
Start but, when streamlined, should 
woo a considerable segment of the 
mid-afternoon audience. 

“Haggis Baggis” marched in as 
an across-the-board 2:30 to 3 p.m. 
quiz blandishment over NBC-TV 
featuring Fred Robbins as master 
of ceremonies. (It also was launched 
as a Monday night 7:30 to 8 pro¬ 
duction with Jack Linklctter, son 
of Art Linkletter, as emcee.) The 
afternoon quizzer has strong. possi¬ 
bilities because there are. several 
new gimmicks in the show, notably 
the idea of revealing small por¬ 
tions of a large photograph as the 
correct answers are given. First 
contestant to identify the photo¬ 
graph is declared winner. Four 

With Fred Robins, emcee 
Exec. Producer: Joe Cates 
Producer: David. Brown 
Director: Ted Nafhansori 
30 Mins.* Mon-Fri., 2:30 p.m. 
NBC-TV, from New York 

painelists participate in the game, 
each in turn answering questions 
chosen from a large board. Subse¬ 
quently wanner and runner-up are 
shown two sets of prizes—“Haggis” 
and “Baggis”—both worth about 
the same price but different in con¬ 
tent, one a luxury item, other per¬ 
haps more utilitarian:. Winner 
makes his choice but which is kept 
secret from runner-up. If runner- 
up then makes same selection as 
winner, he gets a big nothing, but 
If he chooses the items passed up 
by the winner, he keeps the mer¬ 
chandise so selected. Home viewers 
can win similar prizes via*pnst card 
entry “Haggis Baggis” prizes aro 
colorful and contrasty and Robbins 
emceeing is supremely good- 

Linkletter’s handling of th® 
Monday night edition of “Haggis 
Baggis” is on the congenial and 
efficient side. The 20-year-old off¬ 
spring of the vet performer doesn’t 
belong to the rah-rah and gee-w hiz 
school of emceeing and this is. by 
all means, in his favor. Like, fa¬ 
ther, the son appears destined to 
enshrine himself among vacation¬ 
ing out-of-town contestants in 
search of giveaway iceboxes and 

Incidentally, something new and 
decidedly unfragrant has been add¬ 
ed to the giveaway quizzers. In 
addition to the closing plug for the 
airline carrying contestants, there’s 
now a payoff credit to a moving 
van for hauling the loot home to 

Serling, Frankenheimer 
As ‘90’ Co-Producers 

Hollywood, July 1. 

. Writer Rod Serling and director 
Johri Frankenheimer wall co-pro¬ 
duce a brace of “Playhouse 90’s” 
on CBS-TV next semester. 

Serling will write a pair of orig¬ 
inals for the series, and Franken¬ 
heimer wall direct them: 

CBS. has also set Ralph Nelson 
to direct some “90’s’’, next season, 
but failed to get together on terms 
in negotiations with Franklin 
Schaffner. Schaffner also indicated 
he preferred to d6 other teldshows; 
as well as a Broadway iegiteri 



Wednesday, July 2, 1958 


Sta+iphs: WISN, Will, WTMJ, WXIX. TV Homes: 298.000. Survey Dates: May 1-8. 1958. 


Perry Como (Sat. 7,00-8:00) . .WTMJ 

Restless Gun (Mon. 7:00-7:30) '...WTMJ 

Loretta Young <Sun_ 9:00-9:30) .... WTMJ 

Tales of Wells Fargo (Mon. 7:30-8). ..WTMJ 
Dinah Shore (Sun. 8:00-9:00). ... WTMJ 

. Bob Cummings f Tues. 8:30-9:00) . .. WTMJ; 
Gunsrnoke (Sat. 9:00-9:30) . . 1WXIX 

Father Knows Best (Wed. 7:30-8:00) WTMJ 
Wyatt Earp (Tues. 7:30-8:00) : ... .WISN 

Wagon Train (Wed. 6:30-7:30) .....WTMJ 
Price Is Right (Mon. 6:30-7:00) .... .WTMJ 


♦Mickey Mouse Club (M-F 5:30-6)..: WISN 

♦NBC News (M-F 6:15-6:30) _iV.WTMJ. 

fNews, Wea. (M-F 6:00-6:15) . . .WTMJ 

fGretchen Colnik (T. Th. 4-4:15) :. WISN 
fNews, W T ea. (M-F..10:00-10:15) .:■.... WTMJ 
tLate News, W T ea. & Sports 

(M-F 10:00-10:15) . .. . . .WXIX 

♦Price Is Right (M-F 10-10:30 a.m.) WTMJ 
i Uncle Hugo fM-F. 4:00-5:00) .. .. .WISN 

tLate Show (M-F 10:15-Sigrioff).:.. WXIX 
♦Comedy Time (M-F 4:00-4:30 >.... WTMJ. 

40.5 I' 

35.9 3 ‘ 

35.5 4. 

34.5 5. 

32:0 * 

30.5 ;• 

15:3. r9 

13.7 12 - 

13-4 13. 

12.5 14 
128 £ 
11.0 15 . 

10.5 15. 

Whirlybirds (Sun. 9:30) ........... 

. WTMJ.. 



State Trooper (Tues. 9:30) ../ 


.. MCA 


Capt. David Grief (Fri. 7:30) . 


.. Guild 


Boots & Saddles (Thurs. 8:00) ..... 

. WTMJ:. 

,. NBC 


Highway Patrol (Sun. 10:00) . ..;.:.' 

WISN ... 

• Ziv; 


Douglas Fairbanks (We.di 9:30) ..; 

' WTMJ.. 

.. ABC 


Harbor Command (Th. 9:30) :...... 


..Ziv, . 


Annie Oakley (Sun. 6:00) ..... 




Federal Men (Sun, 3:30) ... , .., / 

: WISN, .. 



Death Valley Days (Sat. 9:30) . 


». U.S, Borax 


Silent Service (Fri. 9:30) .. .. :.... 


.: NBC 


Last of the Mohicans <£km. 5:30) .. 




Sheena, Queen of Jungle (Mori. 6:00) 

WITI . ,; 

,. ABC 


Flash Gordon. (Sun, 12 Noon) . , . 

. WXIX . . . 



Sky King (Sat. 5:30) .::. v... 

.wtmj: , 

.. Nabisco 


Legionnaire (Sat. 2:30) . ........». 




Public Defender (Sun! 4:00) ».-.... 


:. interstate , 


Studio 57 (Thurs., 9:00) ... WISN...... MCA 

Inner Sanctum (Tues. 9:30) ... .... WITI. \ .... .NBC 

Patti Page (Fri; 10:15) . . ... WTMJ.,:! Screen Gems 

What’s My Line . . .,.:. .WXIX 
President Eisenhower... .WXIX 
Zane Grey Theatre .... :WXIX 
Climax ... . . . . . ........ WXIX 

) Wea., News .WTMJ 

l Mike Wald ......... WTMJ. 

U.S. Steel Hour . .WXIX 

Playhouse 90 :........ WXIX 

Lassie ............ .WXIX 

Omnibus ......_ .WTMJ 

Sat. Night Theatre.... . .WTMJ 

Person To Person ...... .WXIX 

Lone Ranger .:........ WISN 

f News, Wea. ... .;...., . WTMJ 

) NBC News . . .WTMJ 

Movie .WTMJ 

Sat. Early Show: ........WXIX 

Movie .. .: .... >:.. . ^WTMJ 

Omnibus ,....;.....;YV .WTMJ 

Playhouse 90 ......WXIX 

[State Trooper.. .WTMJ 

I Late Show ............: WXIX 


Stations:. KFDX, KSYD. TV Homes: 3.1,600, Survey Dates: May 1-8, 1958. 


Gunsrnoke (Sat. 9:00-9:30) . . KS 

Tales of Wells Fargo (Mon. 7:30-8) :KF 
Have Gun Will Travel (Sat: 8:30-9) : KS 
IVagon Train (Wed. 6:30-7:30) .....KF 

Zane Gray Theatre (Fri. 6:30-7) ... KS 
Father Knows Best (Wed. 7:30^8). ; . _KF 

Trackdown (Fri. 7:00-7:30) _____ KS 

Cheyenne (Tues. 8:30-9:30) ......... KF 

Twenty One (Mon. 8:00-8:30) KF 

Oh Susanna (Sat. 8:00-8:30) ...... ...KS 


tPopeye, Misc. (M-F 5:15-6:00) KFDX 
tWea., News, Scene (M-F 10-10:15): . KSYD 
+News, Wea. (M-F 10:00-10:15) . . KFDX 

tBugs Bunny, Misc. (M-F 5-5:15). .. KFDX 
iNews, Wea., Spts. (M-F 6-6:15) . . .KFDX 
♦News—John Daly (M-F 6:15-6:30) KFDX 
fS. W. News, World News 

(M-F 10:15-10:30) ... .. KSYD 

tSports, S. W. Tonight, Misc. 

(T-F 10:15-10:30) ..... ..... .KFDX 

fMGM Late Show (M-Th. 10:30-8.0.) KSYD 
♦CBS New? (M-F (5:15-6:30):.. . . ... .KSYD 

54.8 / 

48.8 A 

48.3 5. 


43.8 6. 
41-8 6 ; 

41.8 A 

41.5 6 * 

41.3 7. 

40.8 8. 

—— 9. 

10 . 

— 11 . 
28.0 12 . 

■ 25.4 13 

23.6 14 * 

Highway Patrol (Mon. 8:30) ....... . KFDX 

Decoy (Sat. 9:30) ......:..:, .KSYD. 

Harbor Command (Wed. 9:30) .... .KSYD. 

Sea Hunt (Wed: 9:00) ^....; iKSYD. 

Popeye, Misc. (M-F 5:15) :...... ../.".KFDX. 

KFDX.... Ziv 
KSYD.... .Official 
KSYD. .. . .Ziv 
KSYD..;.. Ziv 

Don Ameche (Sun: 8:30) . .KSYD,... .TPA 

Twenty Six Men (Thurs. 6:30) ...... KSYD..;.. ABC 

Union Pacific (Fri. 6:30) ,.. . . . .KSYD.... .NBC 

W’hirlybirds (Sun. 9:30) __..._ _ .KSYD. . .. .CBS 

Gray Ghost (Mori. 9:00) .. :. ; ... . .KSYD..... .CBS 

Bugs Bunny, Misc. (M-F 5:00) ;.. KFDX..., AAP 

Mike Hammer (Wed, 9:30) ....... ; KFDX,... MCA 

Boots & Saddles (Mon: 9:30).KSYD.... NBC 

Kit Carson (Sat. 6:00) ;--■?..... KFDX.... MCA 

Sheriff of Cochise (Sun. 5:00).......KSYD . 

Championship Bowling (Sat. 3:00) .. KFDX.. 

.NT A 18.3 

,W. Schwimmer 12.8 

Frankie Laine. (Sat. 2:45) ........... .KSYD,.... Guild 12.0 

■ Badge 714 (Slid. 2:00) ....,....... KFDX- . -NBC 11.8 

Capt. Gallant (Sun. 1:30) ,.... .KFDX.. ,TPA 11.8 

O. Henry Playhouse (Sun. 3:00) .,., KSYD.... Gross Krasrie .118 

Public Defender (Sun, 1:30) ....:... . KSYD;.. . ..Interstate i . 11,8 

40 Mike Hammer . 

40 Suspicion 

60 Harbor Command .. 

1 Farm Newsreel 
58 Billy Graham .. 
55 (Dixie Handicap 

501 Capt Gallant . 

















































Wednesday, July 2, 1958/ 




P^HRIETY -TELEPULSE GITY-BY-CITY PROGRAM fH ART Variety’* weekly chart is based on the 22 major markets regularly repotted oy Tele- 
niW th* nt n mi v v 1U11 rttUbHAlU L.HAK1. e <zch month, in addition to 133.other Telepulse tabulated U.S. markets, covered 

over the course of a year. ^Cities will be rotated weekly. The Variety cnarf is a compilation of data oh syndicated films, as well as network and Iwe programs, in each 
market. Under the top 10 miilti-weekly heading, they (t) stands for local programming and the (*). for network shows. 

FRISCO-OAKLAND Stations: KGO, KOVR, KPIX, KRON. KSAN, KTVU. TV Homes: 817,700. Survey Dates: May I-8, 1958. 

Top ten Network shows ay. 


X. Gunsmoke (Sat. 9:00-9:30) . .. . . . .. KPIX : 37 2 

2. Perry Como (Sat. 8:00-9:00). ! ..//.KRON 36 1 

3. Groucho Marx (Thurs. 8:00-8:30> ... .KRON ■ 31.5 

4. Cheyenne (Tues. 7:30-8:30)... .. ... .KGO 302 

.KOVR 1.1 

5. Boxing (Fri. 7:00-7:45) . . . ... ...KRON 28.9 

6. Tales of Wells Fargo' (Mori. 8:30-9).. :KRON 28 5 

7; Wagon Train (Wed. 7:30-3:30). ..... .KRON 28 2 

Restless Guh (Mon. 8:00-8:30) .,.... KRON 28 2 

8. . Twenty One (Mon. 9:00-9:30) . ..... .KRON 27.9 

8. Alfred Hitchcock (Sun. 9:30-10:00).. KPIX 27.9 



1. . ‘NEC News (M-F 6:15-6:30)/....../. KRON 16.5 

2. tPopeye (M-F 5:30-6:00) /. .KRON 16 3 

. 2. TShell News (M-F 6:00-6:15 > . . . . .KRON 16.3 

' 3. jBig Hit Movie (M.T.W.F .10-11:30). .KPIX 14,1 

, 4. ‘CBS News (M-F 8:15-6:30) ... .... .KPIX 13.9 

5. tChannel 5 News (M-F 6:00-6:15) . KPIX 13 3 

6. * Queen For A Day. (M-F 1:00-1:45) - KRON 12.6 

7. tFireman Frank (M-F 5:00-5:30) .KRON 11.8 

8. f Golden Gate Playh’se (M-F 3-5:15.). KRON 11 1 

9. i-News .(Mon.-Thurs. 11:00-11:15) . KRON 10.3 


AVv AV. 





Name That Tune ____ KPIX 

K Highway Patrol (Tues. 6:30)...... .KRON, ....Ziv 

1. Honeymooners (Thurs. 7:00)....... . KRON ... .CBS 

2. Martin Kane (Sat: 9;30) .. . 1....... KPIX .... Ziv 

3. If You Had A Million (Tries. 7:00) .'. KRON .. ...MCA 

4. Harbor Command (Wed. 6:30)... : KRON. .'Ziv 

5. Science Fiction Theatre (Thurs.. 6:30» KRON .,...ZiV 

6. Silent Service (Sat. 7:00).... .. .. KRON . . ..NBC 

7. Gray Ghost (Fri. 6:30). . . . ..., KRON . . . .CBS 

8. Dr. Hudson’s Secret Jour. (Sat. 10)., KPIX ..... MCA 

8. Men of Annapolis (Mon. 6:30)....... KRON ,, . .Ziv ' 

9. Science In Action (Mon. 7:00)....; /. KRON . ... .TPA 

9. State Trooper (Sun. 7:00)........V KPIX ... .MCA: 

10. Big Story (Tliurs. 7:00).... KPIX .... Official 

10. San Francisco Beat (Sat. 10:30).-.. . . KPIX...., .CBS 

10. Sheriff of Cochise (Wed. .7:00): /,,.. KRON ./. /NTA: 

11. Popeye (Mon.-Fri. 5:30) ..... ....... .KOVR ... AAP 

12. City Detective (Sun. 10:30) . .•/.:... . . .KRON i: MCA 

12. I Search For Adv. (Thurs. 7:30).....; KPIX .,.. Bagnali 

13. Sea Hunt (Sun. 7:00).. ... . ... .... KRON ... Ziv 
14.. Decoy (Tues. 9:30)/, ... /./;... V;'. .. KPIX • • . Official 



Big Story 

.. KPIX 




Turning Point .. 

.. KRON 




Mr. Adams & Eve ... 

.. KPIX 




Casey Jones ........ 

.. KPIX 




Sgt. Preston , 

.. .KPIX 

14 9 



Perry Mason ....... 

.. KPIX . 

19 5 



Intrigue Theatre ... 

.. KPIX 




Billy Graham ...... 

.. KGO 




Robin Hood ........ 

., KPIX 

13 9 



Burns and Allen .... 

.. .KPIX 




Sea Hunt ... 

.. KRON 




Honeymooners .....,. 

.. KRON 




Your Hit Parade .... 





Boxing - 





Mickey Mouse Club . .. 

.. KGO 




What’s My Line . 

.. KPIX 




Tic Tac Dough .. 

.. KRON 




State Trooper ....... 





Bob Cummings ... - - 




Stations: WCPO, WKRC, WLW-T. TV Homes: 323,500. Survey Dates: May 1 -8, 1958. 


1. Gunsmoke (Sat. 10:00-10:30). . . . . . . .WKRC 41.2 

.2. Cheyenne. (Tues. 7:30-8:30) ........ WCPO 38.2 

3. Wyatt Earp (Tues, 8:30-9:00)....... -WCPO 37.5 

4. Perry Como (Sat. 8:00-9:00) ..: . WLW-T 35:8 

5. Restless Gun (Mon. 8:00-8:30) . .... WLW-T 33.7 

6. Real McCoys (Thurs. 8:30-9:00' ... .WCPO 31.5 

7. Loretta Young (Srin. 10:00-10:30),. . .WLW-T 31.2 

8. Dinah Shore (Sun. 9:00-10:00) ... i. WLW-T 30!5 

8. Have Gun Will Travel (Sat. 9:30-10* .WKRC 30:5 

9. Broken Arrow (Tries: 9:00-9:30) WCPO 29.5 

9. Danny Thomas (Mon. 9:00-9:30)...;:. WKRC 29.5 

9. Jim Bowie (Fri. 8:00-8:30) . .. . . . . . WCPO 29.5 


1. +50-50 Club, Misc. (M-F 12:00-1:30) WLW-T 22.T 

2. ‘Mickey Mouse Club. tM-F 5:30-6* WCPO 17:7 

3. +News-Grant, Wea. (M-F 11-11:15).. WLW-T 17.4 

4. tNews, Wea. (M-F 11:00-11:15) .. WKRC. : 16.3 

5. ‘Tic Tac Dough (M, W-F 1:30-2:00). WLW-T '13.1 

6. +AI Lewis Show (M-F 9-10:00 am.) WCPO 12.9 

7. tPantomime Parade (M-F 6:30-7:30) WCPO 12.5 

8. ‘NBC News (M-F 6:45-7:00) . v. .. WLW-T ? 12.3 

9. iNews-Grant, Wea. (M-F 6:30-6:45). WLW-T 11.9 

9. ‘Price Is Right (MrF 11-11:30 a.m.» WLWrT 11.9 

1. Highway Patrol (Sat. 10:30),..... 

.. WKRC : 




2.- Harbor Command (Sun. 10:30), 

. WLW-T 

. ZiV 



3. Kingdom of the Sea (Wed. 7:00):, 

.. .WLW-T 

. Guild 



4. State Trooper (Wed. 9:00);........ 

. . . WKRC . 




5. Kit Carson (Fri. 8:30)..... /.:.. 

...WCPQ .. 

. MCA 



6. Dr. Christian (Mon, 7:00)........ 

...WKRC . 

, Ziv 



7. Sheriff of Cochise (Thurs. 7:00).. 

. . /WKRC , 




8; 26 Men (Thurs. 7:00). ....,...... 


• ABC 



9. Annie Oakley (Fri. 6:00)........ .... 

..WCPO .. 

..CBS / 



10. Studio 5i (Wed. 10:30)....V..... 

/.WLW-T . 




11. Cisco Kid (Sun: 6:00) . : .. 

/WCPO /. 

, Ziv 



12. Death Valley Days (Fri. 7:00) ,.. 

.. / WKRC . , 

. . U. S. Borax 



13. Jungle Jim (Mon. 6:00) ..., . . . .... 

.. WCPO /. 

. Screen Gems 



13. Men of Annapolis (Sun. 6:30) . 

. /. wcpo . ; 




14. Silent Service (Fri. 7:30). ., .... 

/.-WKRC . 

. NBC . 



14. Sky King (Thurs. 6:00).. . .../... 


. Nabisco 



15. Ray MiUand (Fri. 6:30),/ ...... : . 

...WKRC . 

. MCA ; 



16, Donovan, XV. Marshal (Tues. 6:30 ' 

.. WKRC V. 

. /NBC 



17. Mama (Mori. 7:00) . ..... 





18. Tracer (Mori/10:30):. 

WCPO ,: 




Your Hit Parade ....... WLW-T 15.2 

What’s My Line.. . WKRC 22.9 

Pantomime Parade, Misc. WCPO 12.9 

Kraft TV Theatre.,. WLW-T 24.2 

Life of Riley .. WLW-T 22.5 

Pantomime Parade. Misc.. WCPO 14.2 

26 Men ;. .... WLW-T 18 9 

Sheriff of Cochise .. . WKRC 19.2 

Gold Cup Mat. .WLW-T .11.2 

U S. Steel Hour.. . WKRC 18 5 

Gold Cup Mat. ........ . WLW-T. 14 9 

Outdoor Guide ........ WLW-T 13 5 

f Ladies’ Theatre . WKRC 8 3 

1 Headline News, Wea... WKRC .87 

Gold Cup Mat... WLW-T 15:9 

Rm Tin Tin . WCPO 25.5 

Gold Cup Mat. ........ WLW-T 8.5 

Pantomime Parade ..WCPO 12.2 

Pantomime Parade --WCPO 12.5 

Dr. Christian .......... WKRC 19.5 

Suspicion ......... WLW-T ; 20.2 


Stations: KING. KIRO, KOM.O, KTNT, KTVW. TV Homes: 258,900. i Survey Dates: May 1 -8, 1958. 


1. Cheyenne (Tues. 7:30-8:30)....... ..KING 32.8 

2 V Maverick (Sun. 7:30.8:30>,...,.. ■; KING 30.4 

. 3: Wyatt Earp (Tues, 8:30-9:00),..... . .KING 28.5 

4. Disneyland (Wed: 8:OQ-9:0O):...,. . . . .KING 26.7 

5. Gunsmoke (Sat. 8:00-8:30) ...KIRO 26.5 

6. Loretta Young (Sun. .9:00-9:30).. . . .KOMO 25.5 

7. Perry Como (Sat. 7:00-8:00) ..... . .KOMO: 24.5 

8. Lawrence Weik (Sat. 8:00-9:00).... .KING. 24 4 

9. Broken Arrow (Tues., 9:00-9:30)-.KING 24,2 

10. Alfred Hitchcock (Sun, 8:30:9:00),. KIRO 23.9 


1. +Early Edition (M-F 6:30-7:00) .!,. . KING 20.6 

2. ‘Mickey Mouse Club (M-F 5:30-6:00) KING 17.6 

3. : fStan Boreson (Mon.-Fri. 4:00-5:00'. KING 14.7 

4. + World Today (M-F 10:30-10:45'.. KING 14.6 

5. +Cartoon Festival (M-F 8-8:30 a:m.V. .KING . 12.8 

6. ‘Airier. Bandstand (M-F 2-2:30, 3-4*.. KING 12.7 

7. ‘NBC News (Mon.-Thurs. 6:15-6:30), .KOMO 12 6. 

8. tShell News (Mon.-Thurs. 6-6:15).. :KOMO 12.3 

9. tWunda Wunda (M-F 8;30-9:00 a m.) KING li.7 

10. tKing’s Coriimand Theatre j 

: (T-F ,10:45-Signoff)..,,. ■ • KING 11,5 i 

1. Highway Patrol (Thurs. 7:00).,...,. :KOMO .. .Ziv 

2. Sheriff of Cochise (Sat. 9:00)KING ..NTA 

3. Death Valley Days (Thurs. 8:00).... ;KQMO .:.. U. S. Borax 

3. Sea Hunt (Wed. 7:30) . .... .::.... KING : . . Ziv 

4. Last of the Mohicans (Mon. 6:00). . . .KING ‘ .. .TPA 

5. 26 Men (Mon. 7:30) . . .... KOMO .,. ABC 

6. Honeymooners (Sun. 6:30)......... .KING .... CBS . 

7. Annie Oakley (Thurs, 6;00>........ . KING ... . CBS 

7* Susie (Sun. 7:00)...... -:::........ KING .... TPA 

8. I Search for Adventure (Mori. 7:00). KING ... .Bagnall 
j 8. Sky King (Tries. 6:00). ,........... KING .. . Nabisco 

Gray Ghost (Sun. 6:00)............. • KING .. .ICBS 

10. Badge 714 (Fi-i. 10:00)........... .-.KING . . . NBC 

11. Big Story (Srin. 9:30).......,..... .KIRO ...Official 

12. Studio*.57 (Fri. 7i00);...:V...,.... KING ..... MCA 

13. Kit Carson (Sat. 6:00)..... . . ...... .KING . . MCA 1 2 3 4 5 6 7 8 9 

14. Little Rascals (M-F 4:30).......... /.KING . : . . Interstate 

15. Kingdom of the Sea (Tues. 6:30)... /KOMO Guild 

15. Mike Hammer (Wed. 10:00)....... .KING ....MCA 

16. Targei (Tries. 9:30)..........., . KIRO .. ..Ziv 



Thriftway ........ T .. 





Perry Mason .. 





Zorro .... 


20 9 



Father Knows Best .,, 





(Shell News .. 



) NBC News ......... 




33 j 

Bold Journey .. 


19 2 


40 i 

Jack Benny ... 





(Shell News ........ 



) NBC News.. 





Steve Allen ......... 



19 2 


Restless Gun ,....... 





(Shell News ........ 



) NBC News 





Lassie :...... ... 





Deadline /... 





Maisie Theatre .. 





Phil Silvers . 



15 5 


Men of Annapolis ... 





Movietime .......... 





Early Edition ........ 


22 9 



Baseball . 


10 5 



Pantoriiime Quiz. 




Stations: WABT. WBRC. TV Homes: 153,200. Survey Dates: May 1-8, 1958. 


1. Gunsmoke. (Sat. 9:00-9:30). ... ..... WBRC ' 49.3 

2. Have Gun Will Travel (Sat; 8:30-9>.. WBRC 48.8 

3. Lineup (Fri. 9:00-9:30).. ..... . '..: ..WBRC 43.3 

4. Zaue Grey Thea. (Fri. 7:30-8:00',.. . WBRC 42.8 

5. I’ve Got A Secret (Wed: 8:30-9:00>.... WBRC 41.3 

5. Red Skelton (Tues. 8:30-9:00) J...... WBRC 41.3 

6. ' Big Record (Wed. 7:30-8:00* /........ WBRC 40.8 

6. Millionaire (Wed. 8:30-9:00)....... . WBRC . 40.8 

7. Playhouse of Stars (Fri. 8:30-9:00*,.. WBRC 40.3 j 
8* Alfred Hitchcock (Sun. 8:30-9:00*;.... WBRC 38.8 

8. Jack Benny (Sun. 6:30-7:00)........WBRC 38.8 


1. tGeorge C. Wallace (M, Th 8-8:30)... WABT 27.0 

2. tMy Little Margie (M-F 5:00-5:30)WBRC ,23 5 

3. ‘CBS News (M-F 5:45-6:00).... -... WBRC 19.9 

4. fEllery Queen (W, Th 10:30-11:00),. WBRC 19.3 

5. tAlabaina Newsreel (M-F 5 : 30 ). . . . ...WBRC 18:9 

5. tCircle 6 Ranch (M-F 4:00-5:00), . .., WBRC 18.9 

6. ‘Mickey Mouse Club (M-F 5:30-6:00) : WABT 184 

7. Public Defender CM, W 11 : 00 - 11 : 15 ). WBRC 16.9 

8. ‘Verdict Is Yours (M-F 2:30-3:00).. -WBRC 16,1. 

9. *NBC News (T. W 6:15-6:30).... v. . .WABT 16.0 

| 1. Twenty Six Men (Fri. 9:30).........WBRC .., .ABC 

2. State Trooper (Tues. 9:30)..:.......WBRC ... .MCA 

I 3. Highway Patrol (Sat. 9:30), /....... .WBRC ... .Ziv 

.. '4.: Sheriff of Cochise (Thurs: 10:00).WBRC . . .NTA 
! 5. Harbor Command (Thurs. 6:30).... . W’BRC ... Ziv 

[ 5. Sea Hunt (Thurs, 6:30);. VWBRC .., Ziv 

5. .Target (Thurs: 9:00): .. .. ....._.WBRC ./..Ziv 

6. Silent Service (Fri. 10:00).... * .... . WBRC /.. .NBC 

6. Whirlybirds (Sat. 10:00)., .....,. .WBRC ... .CBS 

7. Annie Oakley (Fri. 6:00)//... /.... .WBRC ... CBS 

8. Dbnovan, W. Marshal (Mon, 6:00).: . WBRC ..: .NBC 

9. Boots & Saddles (Thurs. 9:30)....;. .WBRC ... .NBC 

10. Gray Ghost (Wed. 10:00)........ ■ WBRC /.. CBS ■■ 

TO. Martin Kane CTues. 8:00)..; *....;WBRC ... .Ziv 

11. Sky King (Wed. 6:00).........-....AyBRC ,../Nabisco 

12. D^coy (Wed. 9:30)•!/ .. . . ./WABT .. . . Official: 

12. My Little Margie (Sun, 5:30);....../WBRC /; .Official 

13. My Little Margie (MrF 5:00)..../...WBRC . .. Official 
1 14. Inner Sanctum (Tues. 10:30);.... .. WBRC .. . ^NBC 
15. The Falcon (Mon. 10:30). ;.. WBRC ... :NBC 



^Political .'. ;•. 

. .WABT 




Election Returns 


20 8 



George C. Wallace .... 





Men Of Annapolis..... 

. .1VABT 




Ernie Ford 

. .WABT 




Political -........ 





Lux Show ... 

. .WABT 




M Squad.. 

, .WABT 




Tombstone Territory ./ 

. . WABT 




(News, Sports, Wea... 
i Political .. 

. .WABT 
. .WABT 





( News, Sports, Wea... 

1 Political .. 

. .WABT 
. . WABT 

14 5 



Jane Wyman ;.. 

, .WABT 




Pat Boone .. 

, .WABT- 




| Adventures of McGraw 





(News; Sports, Wea... 
(NBC News_...... 






U. S. Steel Hour.. 










Fun at jive ........... 





Election Returns 





Real McCoys... 





Wednesday, July 2, 1958 


(Maximum 127 marketi - 6€% V S. TV tet coverage NTI) 


(Maximum 113 markets —92% U. S. TV set coverage NTI) 

You cant buy network television any more easily or eco¬ 
nomically than Dave Garroway’s TODAY or THE JACK 
PAAR SHOW. With either one, or both, of network televi¬ 
sions only programs specifically designed for participa¬ 

tion, you can literally make up your mind today and be on 
the air tomorrow over the NBC Television Network, 

You can buy one announcement only, or a hundred, or a 
thousand. (For example, under NBC’s Summer Dividend 
Plan a package of 30 announcements, alternating between 
the two shows, costs only $148,000.) You can focus on one 
day a week or repeat your sales message Monday through 

Wednesday, July 2, 195S 

Friday. You can buy a short-term saturation schedule or a 
campaign that lasts all year. You can direct your advertis¬ 
ing at GARROWAY’S all-family morning audience or you 
can hit the adult, late-night PAAR market. At best, you can 
aim for both important audiences by using both programs. 

As for your commercials on these shows, they can be either 
film or live. And with the latter you’]] get just about the best 

job of personal salesmanship you ve ever seen anywhere. 

It's a fact. As a Garroway or Paar advertiser, you call the 
tune.,.they'll play it your way.. .and the variations are 
unlimited. There's Only one thing about these two televi¬ 
sion programs that never varies. They both get results! 





Wednesday* July 2, 1958 


Variety's weekly chart, based on ratings furnished by Pulse’s latest reports on 
feature films and their, competition covers 155 markets. Edch week, two different 
markets will be listed, with the 10 top-rated features tabulated. 

Factors which would assist distributors, agencies , stations. arid advertisers in 
determining ' the effectiveness of a feature shpig in a specific market . have been 
included in this Variety .chart. Listed below is such pertinent information regarding 
features: as their stars, release gear, original production company, and the present 
distributor included wherever possible along with the title : Attention should be paid 
to such factors as the time and day. the high and low ratings for the measured 

feature period and share of audience, since these factors reflect the. effectiveness 
of the feature and audience composition, i.e., a late show at 11:15 p.m. would hardly 
have any children viewers, but its share of audience may reflect dominance In that 
time period. In the cities where stations sell their feature programming on a multi 
stripped basis utilizing the same theatrical throughout the week a total rating for the 
total number of showings for the week is given, the total rating not taking Into account 
the duplicated homes factor. Barring unscheduled switches in titles the listed features 
for the particularly rated theatrical filmed show are. as accurate as could be ascer 
tained. Under Time Slot, S. O. stands for Sign-Off.; 




WJZ, WMAR. TV Homes: 431,500. 

Survey Dates: 






. AV.. 











; sh. 


Late Show 





Person to Person,.. . . ...... 

...WMAR .:... 



Greta Garbo, Melvyn Douglas, 

Fri. May 2 

11th Hour News. .. v...... 

...WMAR ..... 



Constance Bennett; . 

10:40 p.m.-S.O. 

Channel 2 Theatre 

MGM; 1941; MGM-TV 


“The Spiral Staircase”.. 

. . .WMAR 

.. / 8.5 



First Run Theatre 





10:30 News 

WJZ ........ 

. . 19 . 5 


Rita Hayworth, Lee Bowman; 

Sat. May 3 

Late Show 

• ••• :■ • : 

Screen Gems; Columbia; 1945 

i0:30 p.m.-S.O. 

“I Dood It”...... 

. WJZ ........ 




ft. “BORDER CAFE”-^ 

Early Show 





Last Word ,..,.... . ... . . 




Harry Carey, John Beal, Aranda; 

Sun. May 4 

...WMAR ..... 



RKO; 1937; C&C 

6:00-7:20 p.m. 

I Search for Adventure 

/•WMAR ..... 





Early Show- 





Amos ’n’ Andy.. . /: ... 

.: WMAR :.... 



Richard Dix, Chester Morris, 

Fri. May 2 

Man Behind the Badge. .. 

. .WMAR ..... 

. .. 19:3 


Lucille Ball; 

6:00-7:20 p.m. 

7:00 Final ..... 

..WMAR __ 

- . . 20.5 


RKO; 1940; C&C 



Early Show 





Amos ’n’ Andy............. 

/.WMAR ..... 

* .19.3 


Tom Conway, Kim Hunter, 

Tues. May 6 

Follow That Man..... 

..WMAR ..... 



Jean Brooks; 


7:00 Final.. 

...WMAR ..... 



RKO; 1943; C&C 



Early Show 





Amos ’n’ Andy.............. 

...WMAR ..... 



Joan Crawford, Lester Vail, 

Mon. May 5 

Waterfront ......... 

...WMAR . ... 4 



Clark Gable; 

6:00-7:20 p.m. 

.7:00 Final . /,............. 




MGM; 1931; MGM-TV 


7. “MUSS 'EM UP”— 

Early Show 





Brave Eagle ....... /.... 

.. .WMAR .... . 



Preston Foster, Alan Mowbray, 

Sat. May 3 

Sky King : 

...WMAR ..... 



Margaret Callahan; 

6:00-7:20 p.m. 

Highway Patrol ........... 

...WMAR /.... 

. .119-5 


RKO; 1936; C&C 


ft. “THE WOMAN ON PIER 13”— 

Early Show 





Amos ’n- Andy ..... 

... WMAR .,... 



Laraine Day, Robert Ryan; 

Wed. May 7 . 

Crusader ;-;.. 

...WMAR ..... 

.. .16.8 


RKO; 1953; C&C 

6:00-7:20 p.m. 

7:00 Final .. 

. ..WMAR ..... 





Early Show' 





Amos ’n’ Andy ............ 

...WMAR ..... 



Lewis Stone, James Gleason, 

Thur. May; 1 

Public Defender .....__ 


... 19.5 


Bruce Cabot; 

6:00-7:20 p.m/ 

7:00 Final ............_ 

...WMAR ..... 

.. .22.5 


RKO; 1936; C&C 



Late Show' 





... .WMAR' . .... 

.. .16.5 


Frank Sinatra, Esther Williams, 

Tues. May 6 

11th Hour News . _ . ______ 

../WMAR ..... 

... '9.5 


Gene Kelly; 

10:40 p.m.-S.O. 

Night File / 

...WBAL . 

.,. 7.5 


MGM; 1949; MGM-TV 


Jack Paar Show . . . .. 

... .WBAL ...... 

; ... 813 


20th Century-Fox Hour 


.WMAR . 




Stations: KING. KIRO, 


KTNT, KTVW. TV Homes: 258,900. 

Survey Dates: 

May 1-8, 



Malsie Theatre 





Big Story /..'......... 

. KIRO .;•/. 


Ann Sothern, John Carroll, 

Sat. May 3 

Apple Blossom Festival. 

• KOMO .... 


Rita Johnson; 

9:30-11 p,m.. 

Major Studio. Preview 

MGM; 1940; MGM-TV 


“Stranger on Horseback”.. 

..KOMO ... 



t. “SAHARA”-*- 

Command Theatrg 

13.1 . 




Jack Paar Show... 

..KOMO . .. 

_ 6.4 


Humphrey Bogart, Bruce Bennett, 

Tues. May 6 

All Star Movie 

Dan Duryea; 

10:45 p.m.-S.O. 

“Guadalcanal Diary” ..... 

..KTNT .... 

• 18 

Columbia; 1943; Screen Gems 



Command Theatre 





Jack Paar Show. . 

..KOMO ... 

..... 6.1 


Joan Crawford, Franchot Tone, 

Fri. May 2 

Early Movie 

Robert Taylor; 

10:45 p.m.-S.O. 

“Manpower” ............. 

./KIRO ...; 


MGM; 1936; MGM-TV 


4. “SbNG OF LOVE”— 

Command Theatre 



10.3 . 


Jack Paar Show......___ 

..KOMO ... 

. 6.4 


Katherine Hepburn, Paul Henreid, 

Wed/May 7 

News Headlines .. 

..KOMO ... 



Robert Walker* 

10:45. p.m.-S.O. 

TV Theatre: .. ... .......... 

/.KIRO .... 


MGM; 1947?MGM-TV 



Command Theatre 





Major Studio Preview 

John Hodiak, Lucille Ball, : 

Sat. May 3 

“Stranger on Horseback” .. 

. KOMO . 

..... 8.2 


Llovd Nolan; . 

11:05 pLin.-S.O. 

News Headlines ............ 

.. KOMO .. . 

..... 3.7 


MGM; 1946; MGM-TV 



Early . Movie 

10.5 , 




• Maisie Theatre 

Doris Day, Jack Carson, 

Sat. May 3 


. “Congo Maisie” .......... 

... KING .... 

_ .16.3 


Jams Page; 

10:00-11:15 p.m. 

Command Theatre 

Warner Bros.; 1948; AAP 


“Two Smart People”. ...... 

.-KING .... 




Clark Gable Theatre 


11;3 • 



jack Paar Show .. 

..KOMO /... 

. . . 6.0 


Clark Gable. Lana Turner, 

Mon. May 5 

All Star Movie 

Robert Sterling; 

: 10:45 p:m.-S.O. ; 

“Forever Amber” ........ 

. ..KTNT .V, . 

. ,../ 2.7 


MGM; 1942; MGM-TV 



Armchair Theatre 

9 9 

10.3 / 

■ 9-3 


Great Plains Trilogy - ....... 

.. KOMO ,.. 

_ _ 5.5 


Walter. Huston, Franchot Tone. 

Sun. May 4 . 

Sunday Matinefe 

Karen Morley; 

1:00-2:30 p.m. 

“One Touch of Venus” , 

. KOMO .... 

. 7.5 


MGM; 1933; MGM-TV 



Midday Matinee 





True Story .:............... 

. .KOMO 



Marx Bros,, Allan Jones, 

Sat. May 3 -/'i 

Detective’s Diary ....... 

. KOMO . . . 

..... 8 2 


- Kitty Carlisle; 

3:00-4:30 p.m. 

Adventure Theatre _...... 

.. KIRO ... . . 

. .. . . 6.0 


MGM; 1935; MGM-TV 


American Legend . . ...... ; , 

. KIRO ..... 

. .... 4.7 



Major Studio preview 





Maisie Theatre 

Joel McCrea, John Mclntire, 

Sat. May 3 

. KING ... 

..... 15,5 


Kevin McCarthy; 

10:30-11:40 pjn. 

Command Theatre 

j United Artists; 1955; UA-TV 


“Two Smart People”/. .... 

.. KING .... 


Wednesday, July 2, 1958 . J^RIETY •„ ... . ■ 37 



521 Fifth Avenue 

New York 17, N. Y. 

MUrray Hilt 7-3080 






Durward Kirby 

Herb Sanford, Producer 

Denise Lor 

Clarence Schimmel, Director 

Ken Carson 

Frank Simms- 

Dwight Temple 

StoWe Phelps 

(van Sanderson 

FrecT Beraud 

Dick Van Dyke 

John Pickette 

Sandy Stewart 

Ed Mitchell 


Ann Eckert 

Blanche Hunter 

Ann Withers 

Harriet Rohr 

Howard Smith 

Dale Danenberg 

Carl Kress 

Bob Andersen 

Trigger A) pert 

Ed Tornell 

Ed Shaughnessy 

Phil Olivet la 



Joan Madeo 

Alfredd Diggs 

Bill Demling 

Diana Wenman 

Vin Bogert 

Dutcy Singer 

Roland Scott 

Beverly Marcus 

Chuck Horner 

Laura Hunt 

Hank Miles 

Barbara Eviston 

Charles Slocum 

Gloria Curry 


and all of our 

Marcia Durant 

excel lent tech nical 

Deke Heyward 

and stage crews. 

Grateful ly. 





Wednesday, July 2, 1958 

Parlayed Into L.A. Success Story 

Hollywood, July 1. 
Any doubts that an alert, fast- 

: from the scene are then combined 
! into a news flash that can run from 
I one to four or five minutes that’s 

moving news operation can pay j cut into regular programming 
off in independent radio, stations’ [ immediately. 

operation have been dispelled here 
by KMPC. the Gene Autry-Bob 
Reynolds indie which since insti¬ 
tuting an elaborate newsgathering 
setup has jumped from third place 
in the Los Angeles market into a 

Each unit—two are panel trucks* 
third is Forward’s own car (he goes 
out to cover stories too* to spell 
the others)—have three receivers 
and a transmitter, along with port¬ 
able tape machines, extension 
microphones and various gear such 

rieck-and-neck race for first with las rainwear, firefighting wear, 
traditional leader KNX. the CBS (flares, etc. Two receivers get the 
a&o here i police and sheriff’s broadcasts. 

Nor is a "top 40 tunes" formula i and the transmitter are 

necessary for successful indie op- j direct shortwave channels to the 
eration. with KMPC eschewing | station on frequency especially 
the rock ’n’ rollers and giving its i assigned by the FCC Mobile re- 
dee jays a broad musical base on ; P^ter can talk to virtually anyone 
which to operate. The KMPC form ■ at the station via the radio, can do 
ula consists of three ingredients,; a R ye broadcast from the unit, and 
good music, community service— i can transmit a tape hes already 
which means news, editorials and J made either live or into master 
free community affairs plugs—and • control for retaping and subse-r 
sports. Latter comprises Los An- j quent airing. Latter feature means 
geles Dodgers ballgames, and in; he doesn’t have to return to the. 
the fall, the L. A. Rams grid tilts ( station with his tape. 

But it’s the news operation, ai On the editorializing side, Autry 
unique setup that employs three ; an d Reynolds make the decisions 
mobile units constantly cruising; on issues and copy, and it’s deliv- 
the city and Los Angeles County ’ ered anonymously by Forward in 
and furnished with every conceiv-1 one-minute spots that are broad- 
able type of communications equip-] cast on a saturation schedule for 
ment. that has provided the fat | two or three days at a time, then 
payoff for KMPC. For it was only j repeated a week or so later, again 
a year ago th^L the station began. on a saturation basis. Station is: 
using the units: it started editorial- credited with getting the legisla- 
izing last October; and since that ture to pass a school bus safety 
time it’s had its dramatic rise in • law, following the crash of a 
audience and public favor. . [ bus last fall. Its support on a police 

■■ . I bond issue was also a factor in 

‘News m Nutshell’ Show X getting it passed. 

A news staff of nine-r-full and . In the quasi-editorial pubservice 
parttime—turns out 22 regular five- '• field, w hen the Salvation Army 
minute newscasts, a day, along with, reported* during last year’s Malibu 
22 quickie “news in a nutshell” j forest fires* that the firefighters 
shows* but station also breaks in! ■weren’t getting anything to eat, 
to any and all programming with! station appealed for sandwiches 
news featuring on-the-spot reports [ anc j the response was hundreds of 
from its mobile units as it occurs [ thousands of sandwiches delivered 
(see separate boxh Units also , to strategic depots. More recently, 
break in with quickies on road con- • a series of announcements on the 
ditions, particularly during rush availability of a pamphlet on child 
hours. : molesters published by the sheriff’s 

News setup, under program 1 office drew a. response of 300,000 
director Bob Forward and news ; or more requests. During last win- 
director Hugh Brundage, employs i ter’s floods, station helped set up 
the usual sources, the press associa-; a control center for the sheriff!§ 
tion and city news wires, and fre^ j office. 

quent use of beeper phone, even [ Net result of ail this (and an ad- 
overseas calls. But it also monitors ; ditional community identity via 
the L.A. Police Dept radio, the j the Dodger ballcasts) has been a 
Sheriff and Highway Patrol and ; fat payoff in terms Of community 

For Its Dedication 

. Louisville, July 1. 

WAVE-TV and radio will air. an 
original opera commissioned by 
the station at the dedication of its 
new. building next year. : Station 
will spend $25,000 on the produc¬ 
tion, which will be produced and 
recorded by the Kentucky Opera 
Assn., local amateur group. Direc¬ 
tor is Moritz Bomhard, who heads 
a committee to select the composer 
of the new opera. 

. Announcement of the project 
was made by WAVE Inc. headed 
by prez George W. Norton Jr. Sta¬ 
tion hopes to find a unique way of 
celebrating the opening of the new 
building; and also of aiding Louis¬ 
ville; in keeping its national and in¬ 
ternational reputation as a cultural 
Center. According to Norton, this 
rep was greatly aided by outside 
capital which was given generously 
in the hope that it would spark 
the interest and enthusiasm of lo¬ 
cal Organizations, institutions or in¬ 
dividuals to continue ' the town’s 
cultural endeavors after outside 
support, ends, by sponsoring and 
commissioning; producing,, perform¬ 
ing and recording of an opera. 

Hollywood. July 1. 

Graphic illustration of how KMPC’s mobile news fleet operates 
(see separate -story) was afforded a Variety reporter last week, 
when, as program manager Bob Forward was shewing the Variety 
man through the newsroom,, a report came in over the Los Angeles 
Police Dept, monitor calling on all units to aid an FBI agent in 
pursuit of an Azusa bankrobber on the Santa Ana Freeway. 

Forward and the Variety man hopped into one of the mobile 
units—in this case Forward’s own completely equipped car—and 
scrambled down the Freeway. Meanwhile, KMPC news editor 
Chet Casselman had gotten the FBI office on the phone, arid 
learned that the agent had caught the robber at a freeway inter¬ 
change and now had him in captivity at Union Station. He trans¬ 
mitted this info via the mobile unit’s own shortwave channel, 
and Forward drove up to Union Station, where he Spotted the 
robber’s car by its description and an FBI car next to it. 

Forward pulled out the portable tape unit in the car and got 
an exclusive interview with the FBI agent who had captured the 
suspect. Heathen plugged his tape unit into the car’s transmitter 
after first (contacting station’s' mastercontrol and Casselman, then 
transmitted the tape, which was copied at the station. Meanwhile, 
Casselman had written a news lead which was to precede the 
tape. As soon as Forward finished transmitting the tape, he turned 
on his regular radio, and following a record* the news flash and 
the interview were put on the air. 

Forward was the first newsman to arrive, arid reporters and 
cameramen were just pulling up as he completed the interview. 
Only 25 minutes had elapsed since he had left the studio; only 
65 minutes since the actual holdup. On the way back to the station. 
Forward also did a live cutin to a disk show with a freeway traffic 
report, just so the trip wouldn’t be a total loss. 

the city and county fire dept, com¬ 
munications. As a local story that 
looks hot comes over the wire or 
official radio, the news editor in 
charge of the newsroom will com¬ 
municate directly with the mobile 

prestige,for the station- It’s gotten 
to the point where the highway 
patrol* for example, has asked, co¬ 
operation of the station in giving 
descriptions of hit-run vehicles, 
and where listeners phone in tips 


.London, July 1. 

Sadler’s Wells Opera Co. is to 
receive $98,000 from ABC-TV oyer 
the next seven years—with no 
strings attached... Money will be 
given in sums of $14,000 a year 
“in appreciation of the. consider¬ 
able contribution that Sadler’s 
Wells Opera has made to the mu¬ 
sical world, which; will eventually 
be reflected in television's own 
musical programs.” 

Apart from the gist, the pro-: 
grammers: have also offered the 
Sadler’s Wells Trust full coopera¬ 
tion through the medium of its 
recording and "tv facilities. The 
web hofres.its example will be fol¬ 
lowed by others, 

A. couple of months back the 
opera, company went through a 
stormy : passage, when, , because of 
financial difficulties it was V pro¬ 
posed that it should merge with 
the Carl Rosa opera company. . The 
proposal met with .strong disap¬ 
proval from members and three 
of the Wells .'directors, resigned. 
When the idea was quashed all. 
were reinstated. Money troubles 
stem from the complaint that the 
Arts , Council's annual grant of 
$420,000 is insufficient. 

unit nearest the scene and direct: on stories. Most important, from 
him there, meanwhile calling via > the practical standpoint, it’s been 
phone to get official details. The j good business because it has and is 
details and the on-the-spot report ; delivering audience. 


Request Producers, Agents 
and Casting Directors who 
have been transmitting Stage 
Calls to me by Mental 
Telepathy to please use 
, Western Union 
or write to me, 

6326 Lexington Avenue, 

* Hollywood 38, Calif. 


| Character and Dead Pan 
! Comedian 

Little Theatre experience 

3-D Network 

; Continued from -page 1 

that Warner and his; tv chief* Wil¬ 
liam Orr, have accomplished more 
quality in. the shows, they have 
made to date than any other major 

Selection of indie stations to be 
| invited into -the new 3-D network 
Will, be made 'by. Dimensional 
Broadcasting Co. prexy' Frederick 
j Pittera,: largest single stockholder 
( in the Mutual Broadcasting Sys- 
I tem. .First stations invited to join 
! will he WOR-TV, N. Y., and KHJ- 
TV, L. A., both (owned by General 
Tire & Rubber, headed by Tom 
O’Neil. . '' 

DBC’s programming will take in 
a first. run feature 'picture per 
night, surrounded by well balanced 
weekly scheduled series, including 
six one-hour, musical variety shows; 

| six one-hour dramatic shows; four 
i “shocker” mellers; three 30-minute 
[ westerns; a 30-minute daily news 
J and commentary show with news- 
reel inserts, and a 15-minute daily 
sports commentary with sports 
personality interviews. The net¬ 
work will also bid for L!A. Dodgers 
and San Francisco Giants to tele¬ 
cast ballgames from the Coast live 
in 3-D. 

, Dimensional Broadcasting Co. is 
1: being ^set up as a subsid of Dimen- 
X siorial pictures Corp. Financing 
‘ of the new web and its. film pro-. 
! auctions is. being arranged by Ed¬ 
ward V. Otis, partner of the . Wall 
St. brokerage firm of Gearhart & 
Otis Inc., underwriters of some 47 
companies including DuMont Labs 
and Cinerama,. 

Toronto, Montreal Still 
Major Bases Despite 
Cross-Canada TV Trek 

Ottawa, July l.V 

Nothing new in production . is 
likely to result from the existence 
of the trans-Canada microwave tel¬ 
evision network due to open today 
(1). according to . the Canadian 
Broadcasting Corp.’s general man¬ 
ager, Alphonse Ouimet. He told j 
a closed-circuit press conference j 
in 10 cities that the coast-to-coast 
web’s major service would be to 
permit the corporation to. air “live” 
many items it; must telefilm, kine¬ 
scope or tape now. CBC will use 
magnetic television (picture) tape 
on the new web at a relay station 
in Calgary where eastern shows 
will be delayed for airing at regu¬ 
lar schedule times, in western 

Several reporters located in the 
10 cities on the closed-circuit con¬ 
ference, arranged to herald the 
new trans-continental network con¬ 
necting stations nearly 4,000. miles 
across Canada; asked if the im¬ 
proved facilities wouid bring about 
such innovations as diversity In 
origination of dramatic or variety 
shows, Ouimet indicated that 
CBC’s production was; likely to 
continue being centered in Toronto 
(for English) and Montreal 

Technical quality of the closed- 
circuit conference was excellent. 
To demonstrate !he versatility of 
the 4,000-mile-long network, car¬ 
ried by 139 microwave towers and 
constructed jointly by CBC and 
the Trans-Canada Telephone Sys¬ 
tem, one gimmick, showed four 
stations (Halifax, ^Toronto, Winni¬ 
peg, Vancouver) on the screen at 
the same time, with CBC switch¬ 
board girls .giving the city names 
on \the quartered screen. CBC 
has scheduled a giant documentary 
airer to preem the web on July 1, 
Canada’s official birthday. 

Classman, Bilson 

Greensboro, N. C.—A $156,000 
administration building Is being 
constructed at. Raleigh for WRAL- 
TV. The new building will be con¬ 
nected with the present studios by 
a causeway. The building is ex¬ 
pected to be completed by fail. 

Duke Goldstone is ankling 
Guild Films as executive producer. 
The telefilm company, which re¬ 
cently changed managements, is 
now searching, for a new produc¬ 
tion chief. 

John Cole. Guild prexy, said 
that Goldstone has teamed with 
George Bilson and the two of them 
are delivering to Guild a pilot for 
a new half-hour series. “The New¬ 
lyweds.” The stanza, which will be 
pitched at advertisers for a net¬ 
work start in January, is being 
penned, by Arnie Rosen and Cole¬ 
man Jacoby, and Bilson is said to 
be in the process of signing a 
name performer for the lead. 

Guild’s deal with, the Bilson- 
Goidstone; combo is the second 
that has been filmed. Cole has 
definite plans to prepare pilots on 
another eight half-hoUr series, all 
of which will be aimed at January 

Second of the firm stanzas is 
"Smoke Bellew,” based on the 
Jaek ; London yarns and described 
by Cole as an "Alaskan ‘Gun- 
smoke’." Contract was inked with 
Barney Classman’s Jack London 

Pilots will be shot by Septem¬ 
ber, according to Guild. 


Contact: RICHARD A. HARPER, General Sal.t Mgr, 
MGM-TV, a tervice of Loew't Incorporated\ 

1540 Broadway, How York 36, H. Y. • JUdton 2-2000 

Wednesday, July 2, 1958 



With Arthur Knight, host; Stanley 

Kramer, guest 

Writer-Produeer-Direetor: Knight 
25 Mins.. Sun.; 3:30 pjn. 


Who makes motion pictures and 
what are their aims and standards 
is interestingly probed by film 
critic Arthur Knight in “Knight at 
the Movies.” a new weekly 25- 
minute series which bowed Sun¬ 
day afternoon (29) via WNYC. N.Y. 
Pxogram, which has a guest fromat, 
is the summer replacement for 
‘ The Public Ails” with Gilbert 
Seldes. Latter will return in 

Knight’s approach to his sub¬ 
ject is such that it has a three- 
way value. The guest’s opinions— 
at least in the case of the initial 
installments—are refreshingly can¬ 
did. Thus both Knight and the 
listener profit by the provocative 
discussion. Visitor, top, profits by 
getting in a plug fof* his latest pro¬ 

On hand for the kickoff was pro¬ 
ducer-director Stanley Kramer who 
not tco long ago was known as 
“the boy wonder of the film in¬ 
dustry.” His topic here was “The 
Role of the Creative Producer in 
Hollywood” arid in -Kramer’s opin¬ 
ion creativity and independence 
go more or less hand in hand. All 
the advantages are on the side of 
the independent producer, he said, 
“and just the idea of being in¬ 
dependent is so great that I can’t 
think of any disadvantages.” 

While Knight occasionally in¬ 
serted a pertinent query, Kramer 
needed no prodding to expound on 
the techniques and methods of in¬ 
die production. For he’s long been 
an articulate speaker with a wealth 
of views on what to do with the mo¬ 
tion picture. It was only natural, 
too, that the conversation eventu¬ 
ally would come around to some 
brief comments on Kramer’s latest 
production, “The Defiant Ones,” a 
United Artists release with Tony 
Curtis and Sidney Poitier in top 

As to w r hat flimgoers can do to 
support a picture, Kramer feels 
that showing up at the boxoffice is 
enough. Happily, Knight eschews 
the fan mag type of interview and 
places the discussion on ah adult 
plane that often becomes some¬ 
what “trady.” It’s an ideal op¬ 
portunity for dialers to pick up. 
some authentic Hollywood info 
straight from the source's mouth. 
Next week's gue$t, incidentally/ 
will be Stanley Donen who turned 
out "Indiscreet” IWB), Current 
at the Music Hall. Gi{b._; 


With George W. Goodman, others 
Producer: Goodman 
Various times 

WLIB, a radio indie aimed pri¬ 
marily at New York's Negro mar-. 
' ket market, has begun a note¬ 
worthy special events project 
Station is presenting 40 stanzas 
glomming local Negroes' “social, 
economic and political status” un¬ 

der the catch—all title of "Proj- 
ect .’58.”: 

First of the stanzas, which will 
run on WLIB for several more 
j days, was presented Sunday (29). 
I.George W. Goodman, who is the 
station’s director : of news and 
special events and dreamed up the 
■extensive audio survey, . inter- 
l viewed Rv. James Robinson. Pas¬ 
tor of the Church of the Master. 

! Goodman’s queries were a hit 
t broad, but he nonetheless set the 
! pace for the articulate and incisive 
observations of. his first guest. in 
■ this special series. 

I Robinson needled the Harlem 
community for faliirig to carry 
through on its voting franchise and, 
more newsworthy, he hit out at 
Democratic arid Republican poli¬ 
tical leaders in Harlem because, he 
alleges, they won’t take a stand one 
way or the other.” 

Goodman cleverly tied the series 
to a host of current problems 
which apparently beset Gotham’s 
Negro population. Other programs 
will be done on “The Negro Family 
in Harlem,” “The- Negro Frimily in 
Brooklyn,” on college education 
“paying” for Negroes. */■... 

Robinson broadcast, euphernisti- 
cally entitled “As It Seems to Me,” 
was heard at 8:30 p.m. on Sunday. 
The other programs, definitely 
skedded at the moment also, fall 
into the nighttime bracket. 

Art. - 

With Joe Martin, A1Lamm 
120 Mins., Mon-Sat., . 7:30 ajn. 
WOW, Omaha 

An original type of d.j. presen? 
tation, "Breakfast Bandstand” has 
picked up a huge segment of the 
morning, listeners in this sector. 
Followed by Arthur Godfrey’s net¬ 
work show, it gives the Meredith 
station a socko one-two punch for 
the early hours. : 

Joe Martin headlines "Band¬ 
stand” and his versatility, helps 
stamp him as a top d.j; Guy han-: 
dies both comedy and serious ob¬ 
servations in adept manner and 
keeps the show moving at a rapid 

A1 Lamm assists Martin with ex¬ 
cellent work at both organ and pi¬ 
ano. His top notch music is used 
to accompany most of the disks 
Martin spins and this is probably 
the only show in the country that 
has this type of novelty. Lamm 
also exchanges banter with Mar¬ 
tin and comes through with some 
good ad libs. All told, it’s enter- 
-tairiirient in a relaxed, informal 
air. Trump . 


. Cincinnati, July 1. 

Robert C. Wiegand has become 
general manager of . WKYT-TV, 
Lexington, Ky., formerly WKXP- 
TV, new link Ini the Radio Cin¬ 
cinnati, Inc., chain of radio and tv 

He moved up from assistant gen¬ 
eral manager of WTVN-TV, Colum- 
bus. . 


H’wood Indie Takes Dp . 
Cudgels for N. H. Station 
Facnig Editorial Rap 

Hollywood, July T. 

A Hollywood radio indie which 
regularly broadcasts editorials last 
week launched a campaign to help 
another station in Berlin, N. H,, 
which is threatened, with extinc¬ 
tion as a result of an. on-the-air 

New England outlet is WKCB, 
which is being sued for libel by a 
local movie exhibitor following an 
on-the-air editorial condemning 
the theatre as a hotbed of juvenile 
deMnquencv arid sexual wrongdo¬ 
ing. Pending trial in November, 
alt assets, and. accounts receivable 
of the station. Were tied up and 
WKCB owner Richard McKee had 
to put up a $10,000 bond. 

McKee’s staff is currently work¬ 
ing saris salary-and he’s down to 
$700 in cash. Suit also threatens 
to put WBNC, his station in Con¬ 
way, N. H., out of business as well. 
A neighboring station in Spring- 
field^ Mass., has already started a 
fundraising campaign to keep Mc¬ 
Kee going, and last week KPOL 
here took up the Cudgels. ; 

KPQL news director Lew Irwin, 
who handles the station’s edi¬ 
torials, twice last week took to the 
air with an appeal for help for 
McKee. He asked listeners to hold 
off on cash donations, but to write 
in letters of encouragement arid 
pledges of cash if needed which 
would be* forwarded' to i McKee. 
Campaign resulted iri several hun¬ 
dred letters of support, along with 
Some cash as well. I 

Irwin characterized his pitch as 
“a campaign, hot only to help this 
one station stay in. business, but 
also a campaign for every Other, 
group in this country -with guts 
enough to speak out against wrong¬ 

Wednesday, July 2, 1958 

Inside Stuff—Radlo-TV 

. RCA and NBC have extended to 1982 their leases'for space in Rocke¬ 
feller Plaza. Leases which involve more than 13 acres of space will 
run for 20 years beginning in 1962. 

New deal was consumated betweerinBrig. Gen. Dfcvid Sarnoff, chair¬ 
man of board of RCA; Nelson A. Rockefeller, chairman of board of 
Rockefeller Center; John L. Burns, prexy of RCA; Robert W. Sarnoff, 
prexy of NBC, and G. S. Eyssell, prexy of Rockefeller Center. Afore¬ 
mentioned execs participated in ceremonies after new agreements were 
drawn and signed. 

} Terms of lease: renewals call for 608.000 square feet of space no\y 
| used by RCA arid NBC as well as provision for expansion of office, 

Chi’s four, commercial tv stations have each agreed to present a 
special half-hour show next season iif* behalf of the newly formed 
Windy City chapter of Academy of Television Arts and Sciences. AIL 
the shoivs will be institutional for the video industry, itself: The first 
special, f’rinstance, to be presented by WBBM-TV, will show the be? 
hind scenes operation of a television station. 

. Chicago chapters of ATVAS is. dedicated to promoting more live 
television in the; toddlin’ town. Besides which, it promises to be a 
factor in the selection of Emmy awards every year. Sun-Times .col¬ 
umnist Irv Kupcinet is the. local prez. 

Irving Gitlin; Director of Public Affairs, CBS News, has been invited 
to appear before the International Council of Museums (under UNESCO 
auspices) in Brussels on July 9. He is the only U. S. broadcaster to be 
so honored: His subject: "How TV Makes the Museum Accessible to ai 
Wide Public.” Gitlin’s talk will be given at the International Exhibition, 
in Brussels where two episodes of “Conquest” his CBS-TV science 
series, are being shown daily as part of America’s demonstration. He’ll, 
also do an on-the-spot survey of European tv, notably their efforts In 
cultural-educational-documentary programs. 

•‘Look Up and Live,” CBS-TV’s Sunday morning program starts a 
special summer series, “Diary of a Teenager” on Sunday (6). This will 
be a nine-weeks: series produced in cooperation w ith the National Coun¬ 
cil of Churches of Christ and will focus on the teenager’s, prepara¬ 
tions for adulthood. Teenager of the title is Freda Holloway, a new? 
comer to tv. Also appearing throughout the run of the series will be 
Jerome Cowan, Ruth Matteson and Gaye Houston. :• - 

National Safety Council has cited CBS-TV’s "Tile Search” award- 
winning program on automobile safety. Show presented the auto docu¬ 
mentary (repeat) on Sunday (29), a propitious period in view of the 
upcoming July 4 weekend when traffic is at an alltime peak- Ned 
Deahorn, prexy of the National Safety Council in a personal letter to 
Irving Gitlin, director of Public Affairs, CBS News, lauded the network 
“for performing a real public service in forcefully bringing before its . 
nationwide audience the urgent heed for extra care on the highway.” 

‘three by Banner- 

Continued from page 27 55== 

spot Borge there. If Pontiac de¬ 
cides to boost its CBS lineup to 
six : specials, however, Borge will 
probably shift back to Columbia. 

Banner is currently working on 
properties. If CBS and Pontiac 
agree on another Phil Silvers spe¬ 
cial, similar.. to this season’s. Ban¬ 
ner will produce, leaving him with 
two other slots to fill. One pos¬ 
sibility Is a Judy Garland srieciaL 
Miss Garland has approached Ban¬ 
ner^ and he’s , begun discussions 
with her arid, husband-manager Sid 
Luft, with CBS* blessings. Al¬ 
though the Garlarid-CBS litigation 
i«'still pending, CBS felt it couldn’t 
lose anything by talk, particularly 
since the discussions were, initiated 
by Miss Garland. Understood one 
basis for the talks is the dropping 
of litigation by Miss Garland, 
which stemmed from her ankling 
cf a Buick special on CBS over a 
year ago. 


precision prompting! 

The Q-Tv Bystem of 
positive synchronisa¬ 
tion used on all nef- 
1 porks (no service 
has an exclusive on 
any station) 

Absolutely silent. 
Designed to fit all 

Vn in-lens mirror 
system available. 

• . . tailored to fit your budget , , , 


430 Oth Avoiwo 
JU 4-4444 

5 W. Hubbard 

MO 4-4444 


810 N. Highland. 

HO 7-9242 

Bob Moses 

S55555 Continued from, page 23 

directorial job with Barry-Enright, 
belongs to the Radio-TV Directors 
Guild. After CBS chopped him off 
their personnel roster, Papp is said 
to have appealed to his union, for 

RTDG : is . understood to have 
gone into executive session last 
week to decide whether or not to 
appeal to the web in behalf of 
Papp. An appeal would- indicate 
an official stand by the directors’ 
guild on the issue of members who 
cop the Fifth. 

So far, RTDG is riot comment¬ 
ing on the situation. 

PisbsTI Balings 

Continued from page *1 — 

ture by Nielsen, Monroney said 
the figures might be accurate, but 
the “question is whether somebody 
isn’t goofing: very badly on inter¬ 
pretation . . He spoke scathingly 
of “the brains of Madison Ave. . .. 
who take this as the Sermon on 
the Mount,” and later added, when 
a horse opera is Successful, "they 
all seem to follow sheep-like.” 

Sindlingerwho conducted the 
various business surveys for the 
film industry which were used in 
the successful fights against the 
admissions tax, said the way rat¬ 
ings are being used;.; is wrong for 
stations,' networks;' program crea¬ 

tors arid artists, the advertiser, and 
the public. Measuring only aud¬ 
ience size, : he argued, is to take 
only orie dimension. 

. A rating of 20 is not necessarily 
as good as a 10. he explained, be¬ 
cause the. quality of the 20 must 
also be measured against the 10. 
Ratings appeal only because of 
the tendency to “oversimplifica¬ 
tion,” he argued, arid added “we 
like pills and capsules to correct 
all our ills.” 

Striving for the highest rating 
leads to imitation of programs with 
the result that “the late imitators 
fail because people got fed up . . .” 
The present method stifles "new 
ideas, and creative talent in broad¬ 
casting,” The ratings are already 
declining because of this situation, 
he told the committee. 

James W. Seiler, president of 
American Research Bureau, was 
put in the position of having to 
defend his diary system after 
Nielsen spoke disparagingly of that 
method in favor of his own meter 
system. He told the committee 
that the various companies and sys¬ 
tems perform different jobs and 
that all are performing useful func¬ 

Sidney Roslow of Pulse, who has 
a PhD. in psychology, said his 
background helps him because 
“people are the subject matter of 
the research . . , watch the pro¬ 
grams . . . buy the products . . .” 
So, he added. Pulse goes out and 
talks to the people. 

Calgary Stampede on TV 

Ottawa, July I. 

One of Canada’s standout out¬ 
door spectacles, the Calgary Stam¬ 
pede, will get its first live tele¬ 
vision web coverage this year. The- 
Canadian Broadcasting Corp. has 
scheduled several live Stampede 
airers, the first at 1 p.m. (EDT), 
July 7, for 45 iriinutes. The w.k. 
Chuckwagori Race will be covered 
July 10 and rodeo events July 12. 
All shows will go to CBC’s new 
coast-to-coast network. Jack Phil? 
lips, Calgary CBC producer, will 

CBC will also cover the Stam¬ 
pede on radio via its Trans-Canada 

Schenectady—Ted Baughri, who 
has been newscaster on an 11 p.m, 
sponsored block over WRGB-TV 
for six years and Who is recovering 
from a mild heart attack, is leav¬ 
ing the General Electric Co. sta¬ 
tion and is moving to Westchester 
County for freelancing of filmed 
commercials and other television 

Lutheran Synod life* 
Series Into 7th Year 

Hollywood, July 1. 

“This Is the Life,” religiose > 
series underwritten by the Luth¬ 
eran Church-Missouri Synod, re¬ 
cently corripleted shooting its sev¬ 
enth year of production. The new 
episodes are for release in Octo¬ 
ber. .-V 

New motif of fresh episodes. is 
delving into current. problems in 
the fields of business ethics, sci¬ 
ence and youth. Skein was introed 
in the fall of 1952 and has been 
presented as a public service by 
more than 250 stations in the U S. 
It is produced by Family Films 

- Charlotte t—H enry Sullivan, as¬ 
sistant general manager and sales 
manager of WSGN of Birmingham, 
is the new general manager of 
WSOC, Charlotte. He assumed hit 
duties July 1. 

3,5Q0 ACRES 


Pik« • New Hampshire 

the 9th mnnnssl 

ot the 7 ARTS 
Julff 3rd to Math 

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r. . or Your friendly Travel. Agent 



f 3 *(U N.Y.C.-TJ. PL 7-StO* 

Wcdnwday, J„ly 2, 1958 P^RIETY KAMO-TELEV1SIOX 41 

.4 M 4 4 4 4 ♦ ♦ ♦ ♦ 4 4 4 > ♦ ♦ ♦ ♦♦ ♦ ♦ ♦ ♦♦ 4 »4-4 4 4 4 ♦ 4 ♦ ♦ ♦+♦♦♦ ♦ 4 4+4 4 + ♦ 

| s Foreign TV Reviews 

' >4 4 ♦ 4 4 ♦ 4 4 ♦ 4 4 4 4 + +4 4 4 <♦♦♦♦ > ♦♦44 4 4 4 44 4 4 4 4 44 4+ 4 + 4 44 + < 

With Irene Browne, John Phillips, 
Basil Henson, Jessica Dunning, 
Ann Dickens, Derek New, Anne 
FadwiCk, Redmond Phillips Dor¬ 
othea Rundle, Anne Bishop 
Director; Lionel Harris 
Writer: J. B. Priestley 
Adaptation: Elspeth Cochrane 
90 Mins., Wed., 8:-30 p.m. / 
Associated Television from Bir¬ 

“The Linden Tree” by J. B. 
Priestley clicked on the London 
stage some years ago, and despite 
considerable paring for its tv pro¬ 
duction remained a stout piece of 
writing with a wealth of warmth 
and - drama to be utilized. But a 
generally uneven cast, which ap¬ 
peared to. be suffering from lack 
©f 'Confidence, relegated the pro¬ 
duction to a shadow of what it 
Should have been. John Phillips as 
Professor Robert Linden, and 
young Ann Dickins as his teenage 
daughter, were, the ooty two per¬ 
formers 1 who managed to get to 
grips with' the mopd Of the piece. 

The play dealt with the Linden 
family plot to get father to retire 
from his post as a university pro¬ 
fessor because he has reached 65 
and his wife is tired of the drab¬ 
ness of hef surroundings. The au¬ 
thority of . Priestley’s writing was 
diluted by the supporting cast to 
an extent where, at times, it com¬ 
pletely lost its meaning. Bary. 

With Lee Strasberg, Tennessee 
Williams, Arthur Miller, Peter 
Ustinov, Kenneth Haigh, Harold 
Clurman, Eli Wallach, Kira Stan¬ 
ley, Robert Morley, Rex Harri¬ 
son, Wendy Hiller, Yvonne 
Aman, John Osborne, Margaret 
Leighton, Daniel Farson, narra¬ 

Producer; Kenneth Tynan. 
Director: Silvio Narizzano. 

190 mins., Thurs., (26). 

ATV, A/E it Granada, from Lon¬ 

“The Method” has been the sub¬ 
ject of considerable discussion and 
some confused thought for 'several 
years. This program, which was put 
on late to eatch the attention of 
theatrical performers, was aii at¬ 
tempt to throw some light on that 
confusions Producer Tynan went to 
America specially to probe the 
Method and the work of the New 
York Actors Studio, and three lead¬ 
ing British commercial setups, As- 
sociated-Television, Associated-Re- 
diffusion and Granada pooled their 
resources to make the program 

Since the program was admitted¬ 
ly aimed at the acting profession 
there is little point in saying that 
it was probably incomprehensible 
to the ordinary viewer. It is prob¬ 
able, however, that much of it was 
also above the heads of the experts. 
Technically it was an uneasjf blend 
©f filmed material and live inter¬ 
views, linked with a rather preten¬ 
tious narration put over with com¬ 
mendable fluency by Daniel Farson. 
: The camerawork, of the filmed 



hn$*fter&:VftN MUKCHftG&CQ>< INC' 
■ New York, Chicago, H»R$, Miami 

extracts was. of uneven quality. 

Among the celebrities interviewed 
on the subject of the Method were 
playwrights Tennessee Williams 
and Arthur Miller,' director Lee 
Strasberg arid actors Peter Ustinov 
and Kenneth Haigh. Some of the. 
work in. the New York Actors’ 
Studio was shown arid the program 
was rounded off by an informal 
discussion between Rex Harrison, 
Wendy Hiller, Kim Stanley, Robert 
Morley, Eli Wallach and Robert 
Stephens: Miss Hiller did most of 
the talking for the British com 
tingent, with Morley clearly show¬ 
ing his lack of interest in the sub¬ 
ject under discussion. Wallach was 
the; most vehement of the pro- 
Methodists. : 

While nothing very much hap¬ 
pened to clear up many of the 
mysteries of what the Method is 
and what is its likely effect on the 
future, of the theatre, there was. 
some lively and stimulating talk. 
As a specialist program it achieved 
its purpose and provided an adult 
session of longhair culture. The 
companies who took the risk of 
spending a lot of money on this 
program should be congratulated 
on their enterprise, Rich. 

With Nadia Nerina, Kaye Sisters, 

Irene Handl, King Bros., Billy 

Dainty, Ron Parry, Beryl Stott 

Singers, Harold Collins orch 
Producer; Kenneth Carter 
60 Mins., Sun. 

ATV Network, from London . 

Bernard Delfont had promised 
viewers “something different” in 
his series of Sunday night shows 
designed to. replace “Sunday Night: 
at the! Palladium” through the 
summer. He got away to a safety- 
first start. with “The Frankie 
Vaughan Show” as his first entry. 
Staged at the Prince of Wales The¬ 
atre, - this was a straightforward 
vaude show, with no chorus. line 
and . only,. one mild production 
scene to wind the. show. 

Carter relied on personality acts 
to support Vaughan and though 
these were okay, most of them 
were too familiar to viewers to 
Spark much interest- -The result 
was a smooth, solid but unexciting 
hour. Vaughan is a popular, capi¬ 
tal singer and a master of schmaltz. 
He scored particularly with his 
w.ic. rendering of “Music, Maestro, 
Please.” He also effectively plugg¬ 
ed his two pix, first by singing 
“Wonderful Things!”—title song of 
his last film—and then by bringing 
up from the audience Janette Scott, 
who went into a song and dance 
routine with Vaughan, as a plug 
for his current film, “The Lady is 
a Square” in which Miss Scott 

Vaughan also emceed the show 
ai*d ; he was less happy with this 
chore. He has a friendly personali¬ 
ty but must guard against an 
irritating habit of giggling with 
every announcement. The only 
gimmick in the show was Vaughan 
acting as stooge to actress Irene 
Handl, whb made a number of in¬ 
termittent appearances with moder¬ 
ate rock-raising success. 

The singing Kaye Sisters and 
the instrumental-song act, the King 
Bros., both scored with familiar 
routines and ballerina Nadia Ne¬ 
rina made a welcome, but too short 
terping appearance. Comedy was 
In the hands of Billy Dainty and 
Ron Parry, The former rated only 
fair mitts, but Parry, a stylish and 
funny vent, was in first class form. 
Harold Collins’ orch gave very 
skilled backing and the Bery Stott 
Singers capably aided Vaughan in 
one of his numbers. Rich. I 

With Franklin Engelmann, Mar¬ 
garet Rawlings, Michael Denison, 
Joseph O’Connor, others 
30 Mins;, Mom 7:50 p.m. 
i BBC-TV, from London 

A longtime hit on BBC sound 
radio, “Ask. Me Another” is the 
latest of the panel games to hit tv. 
Its transference frorii sound to 
video adds virtually nothing to the 
entertainment and its success or 
otherwise is entirely dependent on 
the ability of rival teanfs to answer 
questions on a wide Tange of gen¬ 
eral knowledge subjects! One point 
is scored for each correct answer, 
with a bonus point if a contestant 
successfully answers three: ques¬ 
tions in a row. 

The idea is to have an egghead 
team—billed as “The Brains” com¬ 
peting with a panel of celebrities 
from various fields of activity. In 
the current show the stage was 
represented on the forum by Ma» 
garet Rawlings, Michael Denison 
and Joseph O’Connor. The brains 
had an overwhelming victory. 

Franklin Engelmann made a good;-: 
patured chairman and gave home 
viewers a chance of participation, 
by inviting them to identify three 
objects photographed at unusual 
angles. The. winner receives an in¬ 
vite to the tv studio! My to.- 

down arid found a good formula to 
coriVey with’ interest his opinions 
on the subject. The program under 
review (23)* aired by Associated 
Television at a peak viewing time 
and playing against a vaude show 
on the other channel, dealt with 
the topic, “Do Fakes Matter?” The. 
airing cannot be classed as a soVd 
audience draw by. the very nature, 
of its content, but nevertheless, the 
subject of . discussion provided a 
stimulating and controversial pro¬ 

Sir Kenneth spoke with sincerity 
about fakes in art and the work of 
those who make and sell them. His. 
lecture was aided with illustrations 
both on Canvas and in stone, and 
though beginning slowly, soon 
reached a point where it . held the 
interest. The inquiry was helped 
along by the views . of Helmut 
Ruhemann, restorer of pictures for 
the National Gallery. The lecturer 
held that fakes didn’t matter as 
much as might be supposed, but 
they did matter only inasmuch ris 
they were not original works of a *t 
and art had to be made out of life 
itself. Bary... 

Saturday Spectacular 

Following up on a telerecorded 
show starring Sarah Vaughan, As¬ 
sociated Television . featured an¬ 
other pre-recorded offering <21 j 
boasting Johnnie Ray as its head¬ 
liner. Program "was lensed during 
Ray’s, stint at the London. Palla¬ 
dium a couple of months back. 
Also on that bill, arid in the tv 
show, were The Treniers and 
Channing Pollock. The one out¬ 
sider, and only Briton on the pro¬ 
gram,: was songstress Anne: Shel¬ 

- The American songster got 
through a heist of numbers from 
his repertoire to a fine hacking 
from the Cyril Ornadel orch, and 
teamed up with Miss Shelton for 
a solid rendering of “How About 
You,” which produced a fair 
amount of comedy: In her solo spot 
the songstress provided a pleasant 
performance and chirped neatly, 
through “Doh’t Leave Me Now:” 
The Treniers, with their rock for¬ 
mula proved a lively and popular 
entry, while the slick magic of 
Channing Pollock, though often 
seen, maintained its attraction. 

Show closed with Ray and the 
Treniers swaying and jigging to a 
handclapping beat number which 
came close to raising the roof.. The 
John Tiller Girls came up with a 
couple of good chorus line num¬ 
bers. Bary.., 

‘Album Week’ Reprise 

WOR-TV, N.Y., again this suiri- 
mer will present an. “Album 
Week,” composed of what the sta¬ 
tion considers its most successful 
theatricals telecast on “Million 
Dollar Movie.” 

The “Album Week” which 
runs from July 7 through 
July 13, Will play the fol¬ 
lowing features each day; “King 
Kong,” “Suspicion,” “Since You 
Went Away,” (latter broken into 
two parts) “They Won’t Believe 
Me,” “Sinbad the Sailor” and 
“Johnny Holiday.” 

Brit. Producers, Directors in TV 

CBS-TV’s ‘Sheriff s Wife’ 
As a Half-Hour Strip 

;• Pilot on the proposed new . west¬ 
ern dramatic series entitled “Sher¬ 
iff’s Wife” has been shot by CBS- 
TV for future reference. The pro¬ 
gram/packaged by Don Appell, is 
a daily half-hour “live” production 
dealing with the women behind the 
wooly irien who., opened up the 
wild west. 

Lori March’, who had the lead 
in the CBS-TV soaper, “Brighter 
Day,” will be cast in the leading 
role of the Sheriff’s wife and 
George Wallace who was leading 
man to Gwen Verdon in the legit 
hit, “New Girl in Town,” will play 
the sheriff; 

Tele Reviews 

— ' Continued from page 29 

the instrument’s structure, on am 
other nicely handled pickup. A 
male art teacher discussed the 
mixing of paints, on a third. Pro¬ 
gram sometimes seems to drag 
after 20 minutes. Whether small- 
sters’ attention can be consistently 
held, without any commercial en¬ 
tertainment gimmicks, is not easy 
to say. For a review of what has 
been covered, children are asked 
to bring, to the receiving set 
mothers or others caring; for them 
—at the conclusion. Jaco. 

With Laity McGuill _ 

Producer: Irvin S. Yea worth Jr. 
Director: fleorge Walsh . 

Writer: Ted Simonson 
30 Mins... Sat. 8 P.M. 

WFIL-TV, Phfla. 

New Saturday session comes on 
as a pleasing, noticeably noiseless 
small fry program with a religious 
twist. Show is set on a deserted 
beach where only a ship captain’s 
cabin remains. Host' Larry Mc¬ 
Guill explains how few things are 
really needed to have fun and 
leads the moppets in “With Our 
Hands We Clap, Clap, Clap”, 
“With Our Eyes,” etc. The reli¬ 
gious angle is kept under cover 
until a little Japanese girl comes 
on in a row boat which cues into 
the fact that the Lord knows all 
about “little Japanese and little 
African girls and in fact knows 
everybody”. With this McGuill 
segues into a restrained version 
of “The Whole World in - His 
Hands” arid the message is on. 

On a tour of the cabin the 
youngsters watch a closeup of 
goldfish being fed, get a quick ex¬ 
planation of the functions of the 
barometer and explore a treasure 
chest! A replica of this chest is 
sent to viewers upon request to 
test prograiri’s pull. * 

When McGuill reaches the old 
Bible on the table he merely reads 
“honor thy father and mother”, 
says. a small prayer, and sings 
“The Bible Tells Me So.” Stanza 
ends with a plea to go to Sunday 
school. The whole thing is pre¬ 
sented with such unforced sinceri¬ 
ty and easy quietness that It should 
please both parents and sprouts: 

A credit at the end discloses that 
“Secret Island” is produced in co¬ 
operation with the Phila. Council 
of Churches. . Gagh. 

London. July 1, 

A campaign of guerilla warfare 
is to be launched by the Associa¬ 
tion of Cine and Television Tech¬ 
nicians in pursuance of its wage 
claim for producers and directors 
employed by the commercial tv 
program companies. This is the 
sequel to the rejection of the 
union’s demand for a $7,000 a year 
wage scale for top grade personnel 
in tv. 

The union made the decision at 
its executive meeting last week 
at which a sub-committee was ap¬ 
pointed to work out the details of 
its cold-war tactics. In the main it’s 
assumed producers and directors 
will adopt go-slow methods which, 
iif the first instance, will Include 
periodic stoppages during rehear¬ 
sal periods. If that fails to make 
the requisite ixripression within the 
first week or so, the union threat¬ 
ens to stop work during actual 
transmission for odd periods of a 
quarter of an hour or so. 

Another part of the ACTT of-' 
fensive is to demand time off for 
all public holidays until such time 
as the wage claim is resolved. The 
next national holiday is on Mon¬ 
day, August 4—known over here 
as Bank Holiday Monday—-and in 
one studio already the union reps 
have asked the canteen to provide 
picnic baskets so that they can 
take the day off and go to the 

ACTT had intended to state its 
case to the public via a series of 
commercials on the indie tv out¬ 
lets, hiit the Program Contractors 
Assn, has turned down the request 
saying it is contrary to the letter 
and spirit of the Television Act. 
This decision may well be chal¬ 
lenged by the union, which claims 
that it is entitled to buy air time 
to state an industrial argument as 
distinct from a political case. 

New Political Party As 
Radio-TV Billings Hypo 

Entry of a new statewide politi¬ 
cal party in New York is set to 
hypo radio and television expendi¬ 
tures up to the November election 
date. Currently being formed in 
New York is the Associated Party, 
an offshoot of the Democratic party, 
which opened headquarters yester¬ 
day (Tues.) in the Sheraton Hotel, 
N.Y. Party is set to nominate en¬ 
tries for the posts of Governor; 
Senator, Lt. Governor, Comptrol¬ 
ler and Attorney General. 

In charge of radio and television 
buying as well as general adver¬ 
tising will be Suzanne Sedlock, 
who held a similar post two years 
ago for the Vincent Impellitteri 
mayoralty candidacy two years 

It’s believed that Coca-Cola 
board chairman and former Post¬ 
master General in the Roosevelt 
administration, James A. Farley, 
will be the senatorial candidate for 
the new party. 

Miss Sedlock was formerly with 
Music Corp. of America and the 
Martin Goodman office. 



I V E R 

Sat. 8:30 P.M. 


Scats: Lawrence Welk, Father Knows 
Best; Dragnet, Burns. & Allen, The 
Millionaire, Climax, Zo rro. Studio 
One, I Love Lucy, People Are Funny 
and many others. 

ARB Apr. 



Nathan Straus On Pubservice 

Continued from page 27 

time against those that can be i on wire-tapping and a third on 
.een and heard." |sQme i5 p e cifics of the ‘ law of the 

The answer? Straus doesn't, . I 

know at this point, but he does I 1 ' ' 

know what he wants from, public j Giftarfil *RllftS* 

service shows. The station prexy, ; ® : 

who bought WMCA from Edward j —= Continued from page l = =_ 

J. Noble in 1945, figures his spe^ r ently riding,, with ho solution in 
cial programs should be able to' sioht 

reach a quotient , of ; “mature;’V obviously, the ideal way out is 
listeners plus the teenagers of hi$ t embrace a Procter & Gamble, 
market. He says he believes very a Le v er Bros, or sbme such horn 
atrongly in catching the atterttion; . con ti cting - ci ie ht to share the tab, 
of the y oungsters because it s they . fi ut ; arn ong these larger bankroliers 
who most benefit by educational, aU pret ty much committed 

programs. ... ; for next season. Scratch them off; 

As much as he admits he’d like . a i 0 ngwiththosecasing off on their . 
to “give people what they ought, budgets, and where do you 
to want” in the way of radio, he’s scrounge aiound for $30,000,000 in 
chary about pursuing that course loose coin? 

these days. When he first bought j <p 0 compound the dire predica- 
the station, Straus, the scion of - men t; the competitive cigaret boys 
the Macy department store clan,, are not only locked out of these 12 
gave n ’cm what “they ought^ to ; half-hour half-sold (to rivals) seg- 
W'ant, but the station lost listen- j n ie nts, but in order to avoid prod- 
ers and coin rapidly. Then ve; uct C q n fli c t they can’t even venture 


Wednesday, July 2, 1958 

want,” but the station lost listen¬ 
ers and coin rapidly. “Then we 
gave them want they wanted and 
reserved a half hour a day to give 

uct conflict they can’t even venture' 
into adjacency periods. That 
pretty much blocks off a major 

‘ want ‘liey. ought to want," he; Uce - o£ the nighttime tv spectrum, 
recalls philosophically. Here's a look at the what-do-we- 

Also Editorializes ; do-now scorecard: . 

Since those first days at WMCA,; NBC has'half •w ie T . B ? b ' C ^ _ 
Straus has pursued a policy of at j mmgs. show sold to ; |H. J. Iteynolds. 
least a* half hour a day. of public : on . iu ha bj 

service. He also has for moppets y. NB C has... half the Ed Wynn 

a . much-heralded show called ■ Tnursday night at o show, sold to 

“Young Book Reviewers.” . L & M. No tak>'*s on other, half. 

' Three vears aen Cfrajis rame ! R L ° rillar( ? has bought half 
fiS ™ ' Monday night at 10 NBC and half 

^ ' of 'Tfi u rsday night 10:30 same net- 

“emfaf ?nri ! work ^ “Arthur Murray Party’' 

h? 1 and a still-imchosen property. Nb 

points he blasts m his weekly , . „ . - v... . iv „ 

stands. Straus figures It's not! tak « s £»r. the other two . stop- 

Tobacco rid « wiB>- 

tilings for Avnicn ho fools strongr. * » -n.' t?™a -tnUf n i o *k.'it 

ly. Recently he went pro-fluorida-! Jg ,f ?L Srp J £ h f,wi t ~ 

tion. a medical argument that's i S ? nad R on NBC - No takers ior 

been yakked vociferously around ] °^ er , alt y T . ... * 4 , cto , ro 

New York for the last several i ■ L ) & „ U J** bal . f f Stey e 

months. At one point, risking the r^nyoiY’.on NBC Saturday nights 
chagrin of politicos and insurance ‘ at ^ *£ b ? dy 
companies, he rapped automotive! L u * , has 0ft h ®!l° f - the 
insurance rates . and automotive ! m ?kt a t , ®^ ain °F. Bra " n 

safety practices. . He’s gone bn the I Quizzer.- 0tbe £ / i ia |^ . 

radio record several times about !, Oyer °n ABC P^- Lonllard has 

unpopular or dangerous subjects in! bought half of the Thursday might i 
his weekly quarter-hour “this is ‘ P^nge Riders.. Other half un- 
what I think” talks. And he backs SQ ;„; n . 

up his editorials with spot cam-: At CBS Brown ^ Williamson is 
paigns. devoting from ; six to 20 committed to haif of the new Tues- 
minutes in daily skeds to empha- ® “Number. Please”rguizzer. 

size a point. No skip-week Sponsor. 

ctro „. **.*■«- utc Lucky Strike has shifted its “Hit 

Straus feels that (in his own __j„»» _ i- Frij,,,' nisiit 7 . 0 A 

mS CBS. But American- Tobacco 

“at something € he^T bu^ttng tb ^ ^tflfopen ^ 
say to the public at large! The ' V fui w 

be S through e a e dlSy newspaDer °but B t 0wn & Williamson will be riding 

that’s too costly for Tiiim To’buy CaThoun 1 “TeW^bmCBS^V^SS 
a special-audience magazine and ^ ho t u ," . 
talk mostly to a restricted audi- afte r tn w? ? 
ence which is likely to agree wath week ; t ;U>e problem 

him in the first place is not the anew.tor Cub. ; , . _ _ * 

way he cares to operate. As tor <?n some shows with a track rec- 
tv. he says, "well, thafk too ex- o^. there is no problem, of 
pensive as well." And to buy time c ? u « a - American Tobacco has all 
on another radio station rather 9? daclc Benny Bachelor Father; 
than own one yourself, "doesn't Sunday nights and shares . Track- 
carry' the same weight; a station. d bwn w.ith.Socony; L.& Mshares* 
speaking collectively is more- like- -Gunsmoke wath_* ^Remington; 
ly to be appreciate^ than an in- Daniels shares. Phil Silvers .with, 
dividual buying time." P & G; Marlboro shares “Ten the 

rriu . - - ", wTiTf-A - u Trutli” with Pharmaceuticals, etc. 

The list of famous WMCA pul^ B ut w ith the new and still un- 
lic service ^shows I s , known entries, that’s another story, 

early* World War II years, Straus; 

decided to broadcast Xmas tele- ^ / ' .... . V - 

phone messages from GI’s over- © 1 

seas. The calls came from all parts vP66lNllll 

of the globe and were broadcast _V • 

want the baby to have , it, you 
shouldn’t have given it to him in 
the first place.” 

; Commissioner Lee. objected to 
all the. talk about UHF as an in¬ 
ferior service, and said every time 
such statements are made in hear¬ 
ings, the UHF business is .hurt. 
He added that UHF gives a good 
service, arid only fails when in 
competition: with VHF. Doerfer 
took issue with Lee, arguing that 
people only think UHF is a satisfac¬ 
tory service when they have no VHF 
with which to compare it. Doerfer 
said that if the FCC ever followed 
through on its moribund proposal 
to shift all TV to UHF. that even 
witli 70 channels, “I guarantee you 
will have -less; teleyision than you 
have today!” 

It was. Doerfer who. brought up 
the possibility, that some of the 
present tv spectrum space might 
have to be given to the Govern¬ 
ment in.: any case. He said the 
President could and .very; well 
might take all tv stations off the 
air iii time of emergency and that 
some space might be needed on a 
standby basis even in peacetime, 
“but on the other hahd I would 
hate ; to see the. space so limited 
that the government would have to 
.regulate” television, stations on 
a common carrier basis. ' 

Continued from i^aga 25 == 

begin grinding July 8 , while “Law 
Man” will join “Maverick” and 
“Sugarfoot” at Warner Bros, \rith- 
in the next two weeks. . 

Four Star’s . newly - acquired 
Western Ave. ..lot will begin hum¬ 
ming in July, with “Wanted, Dead 
or Alive,” “TraCkdown” and “Zane 
Grey Theatre” to join “The Rifle¬ 
man” on new lensing cycles. 

Prospects for July, vidpix activ¬ 
ity look bleak at the moment for 
Hal Rpach Studios and General. 
Service Studies. Latter lot is cur¬ 
rently dormant, with windup.; to¬ 
day on shooting of “Ozzie & Har¬ 
riet/ which goes on summer hiatus. 

Family - Films, having wound 
production on its “This is the Life” 
vidseries, swings immediately into 
production of a ne\y series> “This 
is the Answer,” next week ab Key- 
west Studios. / 

Other series about to wind film¬ 
ing cycles are “Rescue 2,” “Northr 
west Passage,” “Rin Tin Tin” and 
“Man Without A Gun,” 

Nielsens Top 10 in Britain 

(Week Ending June 15) 

Professional Boxing .• 

Emergency: Ward lO-^Tues . 
Play of the Week—“The Trc 
Take Your Pick............ 


] 71% 



. (AR) 



1 ^ 
T 66 % 


J . 

. (AR) 




j 64% 

. (ATV> 


, (ATV). 

(AR) ’ 

j / 

3 62% 

wpix Educ’i tv Guild to Vote On 

Continued from page 22 - \ _ 

school superintendents. An ad- Vf/vplr I1 ||I > |/\||IJ|q|| 
mimstrator for the programming ! JlUvIl 1 Idll 

is expected to be appointed shortly. „ , - . 

_ _WAT, Stock option plan for employees 

taT^ SSS will be voted on at the annual 
TV, Thomas F. ONeil, prez of the o.jjid Films stockholders meet 
station, said “we were interested ^ 

. ,. ^ .... ^ „_, - slated for July 21 in Denver. Stock- 

c0 ° peratln | w {J^ holders will also vote on naming 

Sfpm Vo in«,re th nViv the the board of directors of the tele 

seem to us to insure only the film firm 

Th' stock plan "would enabl. 
xnay^n edu^tlhnal tVTole In l°o 

lut _ * , , . 4 ^ gregate of 50,000 shares of 10-cent 

The State legislature at its last p ar value common stock in the 
session appropriated $370,000 for company.” Employees, according 
the project. ^ to the plan, would receive the 

Switch of WPIX to educational stock at about 95^0 of its fair mar- 
tv during daytime hours won’t af- ket . value.. . Stock at this /point is 

feet the station’s appetite for tele-; averaging out. at about $3.75 a 

films. The ’vidpix are programmed share. Discounting the additional ' 
in evening hours, when the sta- 50.000 shares, there ate exactly 
tion remains commercial. 1.559,095 common shares oiitstandb 

Only commercial prografnming ing in the company. ' 
really affected by the switch are Directors up for reelection are 

feature ; films. Station has been. John Cole, and three other 

programming two features daily in fulltime Guild, employeesr—George 
the mid-afternoons. They will be J- DeMartitii, Irving Feld And 
eliminated comes the fall. The pix Arthur Lerner. Irwin Margolies, 
which had been programmed .were Har ry A. McDonald and David Van 
reruns. Alstine Jr. are the other directors 

WOR-TV, which : lost the educa- nominated to the board* 
tional tv account, appears wide ^ _ 

open for programming, including j TRS-Ty K||i|| Xolpc 
the film variety. It lost Ted Steele’s VWiri T 111111 
teenage show, which was slotted f Altofc Naur RofoK 
cross the board in the afternoons, vUVCIo llCW DalCD l/I 

WPIX’s highly commercial Yan- Rpaflv-Mafla Prnnortiac 
kee baseball telecast schedule will UCdUj "lTlallC I l UpCI UCd 

not be affected by the change. In Hollywood, July 1 

the fall, only a very few, if any ; CBS: TeWisiori Film Sales 
Yankee afternoon games are sched- which last week picked up the 
uled. In the spring, at the incep- “Rendezvous” series for syndica¬ 
tion of baseball, it’s understood tion following failure of CBS-TV 
the educational tv programs will to. sell the property for network 
be pared down, leaving room for may get a couple more similar 
the baseball games. Spring also packages the same way. One pos- 
will find the station. utilizing the sibility is “Collector’s Item ” mys- 
Saturday daytime periods for edu- tery series about an art dealer- an- 
cational tv programming. other is “Wanted Dead or Alive’* 

. ■■■■ •' ——— and the third is the “Richard Dia¬ 

mond”: series. : 

Pann Duhin Pilot; for “Collector’s Item” w-as 

■ VHimi filmed with Vincent. Price in; the 

Continued from page 22 M ^ a ^» ; but if CBS Film Sales de- 
. cides to take the property on, it 

members to sign non-Communist. might use a different star in view 
oaths. of Price’s current “ESP” hosting 

National Assn. .of Broadcast Em- 00 . “Wanted” is 

ployees & Technicains reacted to entry* for >S falI 1 but°if Vt ^doeqn't 

NABET spokesman said that the. dication. .^ Reason is that Four Star 

^ S ° ; lon l ^ tb NB ^ Films is -going ahead- with, prddue- 
and ABC, the networks where it tion of 13 episodes ordered by 
holds jurisdiction over technicians CBS-TV, and web then has the 
arid several smaller groups when choice of sitting with them until 
they fire employees for failing to January or channeling them into 
answer Congressional queries, syndication. 

However, the NABET official “Diamond” doesn’t have a fall 
warned, the union “expects” the time slot, and CBS hasn’t made up 
webs to lay off any administrative its mind on this one It may hold - 
or executive personnel who also off on a decision until January re¬ 
cop a plea; Otherwise, it was ex- placement time, but it does hold 
plained, NABET rank-and-filers syndication rights to the show and 
would be instructed not to work,will consider "the possibility of 
with these execs. . Placing them into syndication. 

RTDG, when last heard from, . 

was not commenting on the status I 

highest quality broadcast services.” 
He expressed hope that WORrTV 
may play an; educational tv role in 
the future. 

Covets New Batch Of 

Hollywood, July ; 1 . 

for 24 hours straight. The station 

; Continued from pass 26 ; 

chief recalls that the cost of that } solving the problems of UHF in 
one-day special operation was j f 0U r years. 

about as much as his current an-[ Commissioner. Bairtly; argued 
nual p.s. budget. that “we are now farther away 

Other shows were read into the (from a solutioni . .. . it is harder 
Congressional Records. From his to deintermix now than it was 
editorials alone there were three, then.” He said it is like taking 
one on the nation’s psyche, another candy from a baby. If you didn't 

Continued from page H 

noted, will be the first syndication 
show to use live music., And plans 
had been to drop live music from 
“December Bride” because of ris¬ 
ing costs, but with the new AFM 
foriftat, it's been reversed, and 
live.: music will again be used. 

As for AFM topper Kenin, he 
hailed Arnaz, himself a member of 
the union, for his foresight and 
acumen. He admitted he was busy 
talking with other vidfilmeries on 
similar deals, but declined to name 

Kenin deplored the widespread 
use of canned music, and blamed 
the FCC for not enforcing regula¬ 
tions to see to it stations fulfilled 
their obligations. Presumably, by 
this he meant a raising of program 
standards . and use of live music. 
“We Intend to take this to Con¬ 
gress,” he declared, and when a 
reporter asked him what action he 
expected from Congress Arnaz 
brought a howl when he inter¬ 
jected “Even. Eisenhower doesn’t 
know that.’; 

Kenin declared. “Congress ought 
to see to it the FCC does its job! 

: The Commission has defaulted on 
its job; it has failed to live up to 
its duties.* • . 

Papp, Diibin 

I Continued from page 21 

of either Dubin or Papp, Who were . f*EW YORK I 

fired by Barry & Enright (NBC- DrABreruvATniii " 
owned package company) and CBS, nCrlltafcPI IATIVE 
respectively. It was learned from u , : ’ 

other sources that RTDG officials Sh5Kii?7SiS^i,' , J!S 2S^ ^ 
W'ere slated to meet on an appeal : relations (agency), communications, 

by Papp for reinstateinent at CBS. fiJSSTUS ffSSSS r f »2ffllS 

■-r ~- . ■— - . . liaison with all types. Dependable, 

personable, youthful, with oasy man- 

Harold BeH Wright’s •^•SSJtp^vlgSjZ 

‘Circus Rideri as Series f."" Somo financial •xporlonct. I 

Tula, i I Wl, | travel. References. 



Dell vers great rati qgs! 

CORPUS CHRISTI . . 28.8 FLINT . . 21>8 »ES MOINES . . 22«6 sUPPALd 

i Harold BeH Wright’s 

Source ARB, 1958 

Television suosidiary oToTIbu TtureMo*^" 

711 Fifth Avenue, New York 22 

PL 1-4432 

Hollywood, July 1. - « 

One of Harold Bell Wright’s best! Furthor information! 

know’h works, “The Circuit Rider,” Writ# Box vsas-si, variety, 

will become a television series. 154 w. 4*th Street, New . York 

Sons of the late best-selling author, 

Norman and Gilbert, have organ- —--—— : .. ——^——— 

ized a production company to film HOUSE FOR RENT 

39 episodes for next year’s market, bronxville, n. y.— a* Min. to 

Shooting on the initialer.J'The fiiS; fSt'W.g'ZXZ. 

Two-Gun Parsoil,” Is slated for locetod, estate-llka setting ef- 

September -in the WrighU own ’" d ,V* .iSJSr* aSSf- fSWK 

studio on Western Ave. Norman Available immediately $450 month. 

Wright directs the action-adventure D.”rfi C .id 9 7 -isV» JJSIJ 7 ' 1 * 11 d ” v 
J series laid in the Ozarks. - " a .' ■■■ 


Wcdnegday ?/ July 2, 1958 ^ . ; J^jglfeT .• . " . . • MUSIC , .45 , 

Stands as Supreme Ct. Rejects Case 

Washington, July i. 

Los Angeles Local 47 of the 
American Federation of Musicians 
won final victory yesterday (Mori.) 
in fight to prevent royalties and re¬ 
use payments for work, by its mem¬ 
bers from going into the AFM. Mu¬ 
sicians’ Performance Trust Fund.. 
The Supreine Court ruled that it 
would riot consider the case, which 
has the effect of permitting the 
-California Supreme Court decision 
in favor of the Local to stand. 

Involved in the unsuccessful ap¬ 
peal were CBS; NBC arid Califorr 
nia National Productions, an NBC 
subsidiary; Loew’s; Republic Pic¬ 
tures and its Hollywood Television 
Service; RCA Victor arid Capitol, 
Decca and Coral Records. They 
contended they might have to. pay 
the royalties twice if they . were 
'compelled to pay to Local 47, since 
. Samuel Rosenbaum, trustee; tor 
the Fund, was in New York 
throughout the court action and 
could not be touched by Califor¬ 
nia courts. Therefore, they argued; 
the suit should have been in Fed¬ 
eral courts throughout to; prevent 
Rosenbaum’s suit against'them in 
New York. (For details on latter 
suit, see separate story.) 

Rosenbaum Invites 

All musicians with gripes , against 
the Music Performance Trust 
Funds are being invited to New, 
York by Samuel R. Rosenbaum, 
the Fund’s trustee, to testify in 
a N.Y. Supreme Court suit due to 
be heard this fall. Suit was 
launched by Rosenbaum himself 
to determine whether the. Funds 
are validly set up under the law. 

. Rosenbaum topic this step in 
view of the flock of challenges to 
. the ~ Funds made by individual 
musicians as well as stockholders 
of some of the major disk .com¬ 
panies. The musicians' squawk is 
that the coin, which belongs to 
the working musicians, has been 
diverted into the treasury of the 
Funds. The stockholders have 
charged that payment of royalties 
on each disk to the recording fund 
constitutes a violation of the Taft- 
Hartley act. 

In his invitation to the musicians 
to intervene in the N.Y. action, 
Rosenbaum indicated, that all coun¬ 
sel fees and expenses would be 
paid by the Funds. 

Kapp Records is branching out 
into the longhair field. Dave Kapp', 
diskery prexy, has set Randall 
(Randy) Wood to direct the Clas¬ 
sical. repertoire, division. Wood, 
incidentally, is riot to be confused 
with Randy Wood, Dot Records 

Wood corries to the Kapp label 
after stints with New York’s Liber¬ 
ty Music Shop, Times-Columbia 
and the. Folkways label. 

Jose Metis Tonight’ LP 
Raises Seeco’s Mercury; 
Asks Latter to ’Cease’ 

Seeco Records is steaming at 
Mercury because of latter com¬ 
pany’s LP release of Joe Melis’ 
.‘‘Tonight It’s Music.” Seeco claims 
that the Merc package unfairly 
competes with its Melis LP titled 

. In a letter to Merc throligh See¬ 
co’s attorney Leo Howard, Seeco 
demanded that Merc and its New 
York distributor “immediately 
cease the sale and distribution” of 
their Melis set. Howard added 
that “failure or refusal to comply 
with this demand will necessitate 
injunction poceedings iri addition 
to an action for dariiages.” 

The action is said to be unprece¬ 
dented in the biz since there has 
yet been no recourse for a record¬ 
ing firm that puts out an LP and is 
“Covered” by another label that is¬ 
sues one with a similar title. 

Recently Capitol Records won 
an injunction against 'Design Rec¬ 
ords on the basis of a similarity iri 
the appearance of the “Pal Joey” 
covers put out by the two compa¬ 

Hollywood, July 1. 

Herman D. ; Kenin, newly in¬ 
stalled prexy of the American Fed¬ 
eration of Musicians, has initiated 
a move to unify: professional musi¬ 
cians throughout the world against 
unregulated competition of canned 
music, arid to Obtain mutual coop¬ 
eration and aid .among all tooter 

Stanley : L. Ballard, member of 
the executive, board of the Federa¬ 
tion. is in Zurich, Switzerland, for 
meetings with Hardie Ratcliffe, 
repping the British tooters, and R. 
LeuzingCr, exec secretary of the 
European Musicians Federation; 
Latter org reps unions of Sweden; 
Norway; England, Germany, Aus¬ 
tria, Switzerland, Italy, Greece and 
So.ufh Africa. Vienna, Munich arid 
Switzerland have been the * key 
spots to which the Hollywood ma¬ 
jor studios have been shipping 
their product for scoring. 

With the AFM strike against the 
majors now in its 20th week, Ken¬ 
in has begun Informal talks with 
Charles Boren, veepee of the Assn, 
of Motion Picture Producers, re¬ 
garding a possible contract cover¬ 
ing musicians working in films 
produced in the U,S. and Canada, 
with the exception of Los Angeles. 
Latter site is not being considered 
because of the pending NLRB 
election which will be held July 
9-10 to determine whether AFM or 
the' Musicians Guild of America 
(Continued on page 48) 

‘Top .40* & Retarders . 

The “Top 40” listings, a grow¬ 
ing thorn in the industry to many 
music and disk men, are heading 
for wider exposure. Stations around 
the country are now gearing their 
“Top 40” tip sheets to a point-of- 
sale contact via the record shops. 

Heretofore, the “Top 40” expo¬ 
sure. had b e e n accomplished 
through " stations’ . on-the-air pro¬ 
gramming policy, but the retailers 
are now giving them a new area of 
exposure, of displaying the tip 
sheets , in their stores and hitting 
the consumer through their mail¬ 
ing lists: 

Many industryites are fearful of 

the growing “Top 40” indoctrina¬ 
tion because there still has been 
no standard established as to the 
what, why and who of making up 
a “Top 40” list for the stations. 
And the: point-of-sale contact, they 
claim, will further stymie sales of 
new platters and better tunes. 

Another wrinkle in the “Top 40” 
tip, sheet pitch to the consumer is 
that the printing tabs,, evidently, 
are now being picked up by. adver¬ 
tisers. For exariiple, tip sheet from 
KNUZ, Houston, is backed by a 
plug for. Hormel. Franks; sheet 
from KDKA, Los Angeles, is sup- 
. (Continued on page 48) ' 

Jenkins to LA As 

With Harry E. Jenkins moving 
out to Los Angeles to head RCA 
Victor’s disk distribution setup 
there, label is blueprinting new 
sales, promotion and marketing 
techniques designed to benefit dis¬ 
tributors, dealers and consumers 
in the L.A. area. 

Since January of this year, 
Jenkins had been manager of sin¬ 
gle records at the N.Y. office. To¬ 
gether with Steve Sholes. artists & 
repertoire chief, and H. Ray Clark, 
merchandise manager. he : has been 
responsible for the activities of the 
company’s single division Which 
developed such new talent as. Don 
Gibson, Ronald & Ruby, Sammy 
Salvo arid Ray Peterson. 

Clark, merchandise and sales 
planning manager for single rec¬ 
ords,: will assume the responsibil¬ 
ities of many of Jenkins’ current 
duties. In addition, he Will be re¬ 
sponsible for EP’s and Bluebird 

Decca Dips EPrices 

Decca Records has fallen into 
line with the other major diskers 
in reducing prices on its 45 rpm 
extended play disks. New schedule. 

Which is now competitive with the 
other labels, is $1.29 for a Single 
EP, $2.49 for a double-pocket set; 

$3.98 for three records and $4.98 
for four records. 

RCA Victor launched the EP: up with a list of proposals which 

The major publishers have final¬ 
ly agreed to sit down with the 
American Guild of Authors & 
Coiriposers to talk about a new 
basic agreement for songwriter*. 
The meeting is due to take place 
next Tuesday (8) between the execs 
of AGAC and members of the 
Music Publishers Protective. Assn. 

For the past couple of months, 
the MPPA group has refused to 
powwow with AGAC on a new pact 
uritil the/cleffer organization caipe 

price reductions last year 
move to hypo EP sales. 

Col Sales Areas 
Hiked to 13; Up 

William Gallagher, C o l u m b i a 
Records sales . director, has re¬ 
vamped label’s sales structure by 
Increasing the number of sales dis¬ 
tricts from nine to 13, arid he’s 
also ripped James Turnbull to the 
post manager of field sales. 

George Kling, Theodore Pon- 
setti, Maurice Rose and Joseph Ly¬ 
ons are the four new district man¬ 
agers. Kling has been assigned 
District No. T which includes Bos¬ 
ton, Portland, Hartford and Al¬ 
bany. Ponsetti will cover Seattle, 

Spokane,‘Salt Lake City and Den¬ 
ver which come under the jurisdic¬ 
tion, of District No. 12. Lyons, has 
been assigned to District No; 2, 
the Philadelphia,: Baltiriiore and 
Richmond markets: Rose’s District 
No. 5 includes Cincinnati, Indiana¬ 
polis and Louisville, 

The new plan for special .mar¬ 
kets—rack jobbing and military 
salesr—calls for administration and 
development through 13 ' district 
managers. The new manager of 
the special markets division will be 
Eugene Weiss, formerly district 
sales manager out of Philly, . n* ni A 

Iri another appointment at Co- ! flCtOr X IDS ll 20 U 6 Ull 
luriibia, Peter MrinVes was upped 1 
to special merchandise coordinator. 

Munves’ new spot calls for main¬ 
taining liaison between the com¬ 
pany’s pop and classical album sec¬ 
tions and the incorporation of 
hriaterial from either source into 
products of a specialized nature 
such as Stereophonic; disks and 
tapes. He reports to sales boss 

would serve as a basis for discus¬ 
sion. AGAC, however, has declined 
to formulate its proposals, on the 
grounds that it wanted exploratory 
talks initially to find out what the 
publishers wanted in a new agree¬ 
ment; The current agreement, 
which originally expired at the end 
of .1956 but was extended several 
times, due to run out in December, 

AGAC has not yet tipped its mitt 
on what it wants, but it’s expected 
that it will ask for a simplified 
technique of returning cony rights 
to songwriters where the publish¬ 
ers, have failed to conform to the 
agreement. This angle applies 
chiefly to some shaky or shady 
small publishers who have control 
of a flock of copyrights without ful¬ 
filling their end of the songwriter 
pact. AGAC execs have stated that 
under the present basic pact, the. 
process of getting back such copy¬ 
rights Is complicated and involves 
much legal expenses for the in¬ 
dividual songwriter. 

While the beginning of the talks 
with the major firms opens the 
door for a relatively fast settle-' 
ment, AGAC powwows with the 
smaller pubilshers have not been 
markedly successful thus far. At 
a second informal session with the 
publishers last week, only a half- 
dozen or so publishers turned up. 
It was virtually the same group 
that met with AGAC last month 
arid once again, there >v?s only 
general talk about a contract. Talks 
between AGAC and Coast publish¬ 
ers also have not produced any ■tan¬ 
gible' progress toward a new deal. 

Audio Fidelity V Longhair 

Audio Fidelity is moving into 
the longhair groove. Emanuel 
Vardi, violinist - arranger - Conduc¬ 
tor, has been set as artists & rep¬ 
ertoire head of the new division. 

Plans are already underway for 
the release of hi-fi LP’s, stereo¬ 
tapes and stereodisks ranging from 
light classical to. heavy longhair.. 



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Survey of retail ffleet music 
best sellers based, on reports 
obtained from leading stores in 
13 cities and showing com? 
pdrative sales rating for this 
aiid last week. 




This Last 

wk. wk. Title «nd Publisher 



f HavetoDo Is Dream (A-Rose) 

















tPurple People Eater (Cordial) 

















•Return to. Me (Southern). 

■ 4 ■ • 















•Secretly (Planetary) ..; 


7. : 











.: 4 

tSugar Moon (Gallatin);. 



4 ■ 





7 '■ 

3 , 



. 6 


fTwilight Time (Porgie).. 












•World in Hands (Chappell) /. 









- 8 

•Padre . (R-Jurignickel).. 




.4' ' 






.,-t.Big- Man (Beechwood) 












•Witch Doctor (Monarch). 








... 12 

•Precious Love (Wltiriark) 



4 • 

20 : 



•Chanson D’Amour (M-Lark). . 

~9~ L 



1 . 


6 : 



♦Dormi, Dormi (Paramount): . 


4 - • 

15 j 



•You Need Hands (Leeds).. 



12 : 


•Young, Wann, W’ful (Frank) 




10 i 

Fiedler for 2,000.000th 
Album, a Current ‘First’ 

Arthur Fiedler, conductor of the 
Boston Pops, has been gold-plaqued 
by RCA Victor for the sale of 2 - 
000,000 albums. Fiedler is the first 
Red Seal artist performing today 
to hit that mark. 

The presentation was made at 
the opening program of the 30th 
season of Boston’s, Esplanade Con¬ 
ceits Sunday (29) by Alan Kayes, 
manager of Victor’s Red Seal ar¬ 
tists & repertoire department. 
Fiedler , has recorded exclusively 
for Victor throughout his career. 
Contributing to the 2,000,000 sales 
figure were such recent Fiedler 
packages as “Hi-Fi Fiedler” and 
“Pops Caviar.” His latest album is 
“Boston Tea Party.” 

The award is an oak-framed, 
gold-embossed plaque of an album 
cover replica showing an etching 
of the conductor. The inscription 
reads: “On the occasion of the 30th 
anniversary of the Esplanade Con¬ 
certs this plaque Is presented by 
RCA Victor to one of the world’s 
outstanding ambassadors of good 
mtisic in recognition of his two- 
millionth' record album — June 

Dot Records’ 6 LP’s 

Hollywood, July 1. 

Dot Records has released six new 
LP albums this week. Among them 
are Pat. Boone’s latest, “Star Dust/’ 
in which he sings 14 all-time fa¬ 
vorite ballads with several upbeat 
tunes thrown in for a contract. 

. The remaining LP’s are “Billy 
Vaughn Plays the Million Sellers/’ 
“Wicked Women” voralired by Jim 
Lowe, Ken Xordme’s “Love 
Words.” Don McNeill’s Breakfast 
Club “Silver Jubilee” alburn, and 
A1 Hollington/s “Organ Hues in 

Wednesday, July 2, 1958 

Inside Stuff-Music 

“Vurria,” a nostalgic and melancholy song by Rendine arid Pugltese, 
Von the Naples Song Festival of 1958, one of two top song events held 
each year in this country (other is at Sari Remo).. Two runners-up, both 
Voted equally into second place, were "Tuppe tuppe Marescia,” written 
t>y Anagni and Gigarite, and “Giulietta e Romeo,” by Mazzocco and 
Martucci. These two are in lighter vein. 

Hard-fought three-day song battle was fought out by best Italo 
lingers in Naples’ Meditarreaneo Theatre, with final evening beamed 
out to various European countries via the Euroyision television link. 
Twenty songs were chosen, for the finals from the over 300. submitted. 

As in the case of the San Remo event, the Naples projection almost 
automatically assures the top songs eventual success with the Italian 
public and,"even more, in the. hard-to^crack local publishing world. 
Tremendous Interests are at stake, with market being flooded with 
different disk versions of winning tunes, previously propped right after 
the;event. ^ 

Paul Anka, ABC-Paramount’s teenage crooner, Is on a hot summer 
schedule. Haying recently completed an 80-day tour with Irvin 
Feld’s "Biggest Stars of ’58” show, is; up for a six-day promotional tour 
of deejays and distributors beginning July 14. On July 20, he goes into 
Atlantic City’s Steel Pier for one week and then returns to the dee jay 
circuit through Aug. 8. For one week beginning'Aug. 11, Anka will be 
featured with Red Buttons & His Hollywood All-Stars at the Carter 
Barron Amphitheatre, Washington. Then comes a four-day stint (Aug, 
29-Sept. 1) with Bob Hope in Indianapolis preparatory to a three- 
week tour of Japan, beginning Sept. 8. Anka currently is riding with 
his. pop single coupling of "Midnight” and "Verboten” and an. LP, 
simply titled "Paul Anka.” 

Tunesmith Robert Allen is hitting a hot disk stride currently. Allen’s 
tunes getting a wax workover are ‘‘Everybody Needs A Lover”, by Doris 
Day on Columbia; "If Dreams Gome True” by Pat Boone ion Dot; "The. 
Waiting Game” by Harry Belafonte on RCA Victor, and "Rockabye In 
Beardland” by Mitch Miller on Columbia. In addition. Shorty Rogers 
is prepping an album of Allen’s tunes for Victor, 

The American Guild of Musical Artists is slated to sponsor two more 
concerts as part of New York’s Summer Festival. Next concert; set for 
July 21, will be at the Wollman Memorial; second will take place 
Aug. 21 on the Central Park Mall. Initial concert in the series was 
held June .17 and included; Met baritone Theodor Uppman, Seymour 
Lipkin, pianist, and the AGMA chorale, Conducted by Ralph Hunter; 
John Brownlee, AGMA prexy, emceed. 


n« Uke A6*c Billing j Many a Slqi Between he and Disk; 

Morty Craft’s Plus-Minus Views 

New York. • 

Editor, Variety;: 

. An open letter to the executive 
director of the American Guild of 
Authors and Composers; 

I hate the new name. 

. If you spell It out, it’s too close 
to The American Society of; etc. 

. If you use the Initials,, it’s too; 
close to AGVA, 

Furthermore, “songwriter” was 
always plenty: descriptive for me: 
I always thought an author was a 
congressman who "authored” an 
anti-ASCAP bill. 

And I loved “S. P. A.” 

Have you taken, a walk on the 
Avenue of the Americas lately? 

Al Stillman. 

In the Mountains 

AB C-ParAmount is. heading to 
New York’s Catskill Mountains for 
its distributor this year. 
Label has. scheduled a three-day 
gathering ( July 16-18) at the Con¬ 
cord Hotel, Kiamesha Lake. . 

In addition to; Sam Clark, diSk- 
ery fprez, department heads sched : 
uled to address, the distrib group, 
are Harry Levine, veepee; Larry 
Newton, director of sales;. Dewey 
Bergman Jr., director of album 
sales arid merchandising; Don 
Costa, artists & reptolre chief; : 
Creed Taylor,v special a&r album 
production head, Sand -Natt Hale, 
national director of promotion and 

Melody Doesn’t Linger On 
As Cadence Buff Distrib; 
‘Fouled-Up 1-Stop Town’ 

Cadence Records has shuffled 
out of Buffalo. Bob Kornheiser, 
diskery’s sales manager, has 
dropped Melody Distributors, out¬ 
fit which handled the Cadence line 
in the Buffaio. territory, because of 
the. "fouled-up” disk-distribution 
situation, there. 

The chaotic distribution condi¬ 
tion stems from the fact that there 
are now about 10 one-stops operat¬ 
ing ih Buffalo many of which are 
; owned hy the local distributors, 
j Melody itself operates three one- 
] stops. According to Kornheiser, re- 
j tailers in Rochester and Syracuse, 
j which are serviced by the Buffalo 
j distributors, are passing bj r the dis¬ 
trib outlets and buying directly, 
from the one-stoppers where they 
. can; get the disk? at least 5c 

Distribution, Kornheiser says, is 
a. full-time job and a distrib should 
do more than* just take orders. He 
added that he expects a distributor 
to act as a. link between the diskery. 
; arid the territory, tipping the 
hofneoffice ori local trends arid pro¬ 
motional angles. "This can’t be 
done/’ he pointed out, "with a one- 
stop Iriyolveraent.” 


“ JSAStlETY ' 

Survey of retail disk best ; 
sellers based on reports ob¬ 
tained from leading stores in 
22 cities and showing com 
parative sales rating for this, 
and last week. 



p - 








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1 Sating 
This Last 
wk. wk. 

V The' changing pattern of motion 
picture, exhibition and promotion 
is,having its effect on the disk in¬ 
dustry. That’s .the opinion of 
Morty Craft, artists Ac repertoire 
chief at MGM Records, Who adds 
that the growing ties between the 
pic companies and diskeries has 
developed advantages as well as 
some disadvantages for the record 

On the plus side, he points to 
the spreading trend in pic exhibi¬ 
tion; to the hard-ticket policy. - This, 
he says, gives the picture a longer, 
run in key areas with a proportion¬ 
ate sales return coming in for the 
soundtrack albums. Motion pic¬ 
ture execs are closely watching 
the relationship of the hard-ticket 
policy on Metro’s "Gigi” to the 
sales of MGM’s soundtrack set. In 
the pic’s first two weeks at New 
York’s Royale Theatre, album sales 
in Gotham hit the 25,000 mark. 

. Craft forecasts that the package 
is bound to become one of the in¬ 
dustry’s top soundtrack sellers as 
the pic goes hard-ticket around the 
key cities of the country. 

. Another example of a hard-ticket 
Iongrun pic building soundtrack 
set sales is "Around the World in 
80 Days.” It’s been a steady solid 
seller for. Decca since Its preem 
about two years ago and it’s re¬ 
ported that saies have passed the 
750,000 mark. 

On. the negative side. Craft 
points out, is the fact that many 
film companies are using the pop 
singles market as. an advance pro¬ 
motion outlet for pix. Title songs . 
and/or ttines from the pix are get- 
| ting lost In the pop market be- 
! cause they’re being ^released too 
far in advance of the pic. A re¬ 
lationship between the disk and 
the film has to be implanted on 
the .public; mind before the side 
can have any impact on the disk 
jockey, distributor or retail IeveL 

The pic companies that recently 
have set up their own disk sub- 
sids such as 20th-Fox. Columbia, 
Warner Bros, and United Artists, 
he says,., will have to decide 
whether they’re in the record busi¬ 
ness or the picture business. "A 
disk,” he concludes, "shouldn’t be 
dismissed as just another publicity 
gimmick for a film.” 


Purple People Eater !.. 

Yakety Yak;; V ; ..v.y. . 


Secretly ...:......;... 

EVERLY BROS. (Cadence) 

All I Have to Do Is Dream. ^ 


Hard Headed Woman., 


Do You Wanna Dance.... 


Splish Splash , ...... 

DEAN MARTIN (Capitol) 
Return To Me.... ...;. 


When ....,,... ...... 

FOUR PREPS (Capitol) 

Big Man........ ...... 

JAN & ARNIE (Arwin) 

Jennie Lee.... v .. ...i. 


Padre .. .................... 

FOUR LADS (Columbia) 
Enchanted Island... 

"“DAVID SEVILLE (Liberty) 
Witch Doctor...... 1. 


Endless Sleep.... 

A Certain Smile................ 

DANLEERS (Mercury). ; 

Orie Summer Night.. 


Rebel Rouser..............., 

ED TOWNSEND (Capitol) ; 

For Your Love;____......., 

RICKY NELSON (Imperial) I 
Poor Little Fool...... *.....,, 

Torero ....... . . ; ,,,,, 

PLAYMATES (Roulette). 

Don’t.Go Home..,,;...,,,,,, 
Don’t Ask Me Why. f 
AMES BROS, (Victor) 

A Very Precious Love...; 

Hollywood, July l.\^ 

Imperial Records makes its ini¬ 
tial plunge into the stereo field in 
September with 12 disks. Accord- . 
ing to label prexy Lew Chudd, the 
12 packages. Will retail for $4.95 
and will be followed by a similar 
number of releases in November. 
If the stereo disk sales pay off, an 
-additional six albums will go into 
release during the Christmas holi¬ 

The stero LP’s which go into re¬ 
lease ftrst are; “Alfred Hitchcock’s 
Mtisic to be Murdered By,” which 
has already been released in regu¬ 
lar LP form; "Ralph Edwards’ This 
Is Your Life”; "They’re Playing 
Our Song’’ featuring Ralph Flana¬ 
gan’s orch and marking Imperial’s 
venture Into the big hand field; 
“Favorite American Marches,” 
comprised ' of Armed Service 
marches; “African Drum Beat”; 
plus Fats Domino, Slim Whitman, 
and Ernie Freeman albums, not 
yet cut; two jazz albums and two. 
mood music with instrumental 

ASCAP Firms Collect 
In Suit Vs. A.C. Station 

Another radio station, WLDB* 
in Atlantic City, has been found 
guilty of infringing on ASCAP 
works and has been ordered by 
the New Jersey Federal Court to 
pay damages of $250 each to four 
publishers, Suit has been orie of 
a recent series brought against 
radio outlets which have been play* 
ing works without a license from 
the American Society of Com¬ 
posers, Authors & Publishers. 

Plaintiffs in the suit against 
WLDB were Frank Loesser, Dubey 
& Karr, New York Music and May- 
fair Music. The station, owned 
by Leroy and Dorothy Bremmer, 
also had to pay court costs and 
attorneys’ fees. 

Variety, Inc. All Rights Rasarvad) 


Wednesday* July 2, 1958 t^RIEliY 





Wednesday, July 2, 1958 

On the Upbeat 

New York 

Toshiko, who heads an Interna¬ 
tional Jazz Quintet in her first] 
album for MGM, opens the LP 
with a greeting in Japanese. The 
"boys in the band also deliver greets 
Ings in their native tongues 
JUta Lintz, exec assistant to Co¬ 
lumbia Records' publicity chief 
Debbie Ishlon. leaves for a Con¬ 
tinental trek July 12 ... Steve Gib¬ 
son 8c The Red Caps filling the 
summer season at the Martinique 
Club, Wildwood, N. J. . . . Al 
Hibbler starts a-, week’s engage¬ 
ment at the Eldorado Club, Hous¬ 
ton, tomorrow (Thurs.) ... Russ 
Morgan orch set for the summer 
at the Flushing Aquacircus . . * 
Vaughn Monroe booked into the 
Roosevelt Hotel, New Orleans, 
July 24-Aug. 6 . . . Detroit’s Flame 
spotlights Rill Doggett’s band July 


Singer Bryan Johnson has joined 
the exploitation staff of Southern 
Music. He'll still continue his vo- 
calistic activities . . . Lynn Adams 
stood in for a couple of nights with 
the Sid Phillips band when resi¬ 
dent songstress Kay Clark was put 
out of action with a sudden illness 
. . . Beatrice Reading is appearing 
at the Astor Club accompanied by 
pianist Ronnie Selbey ... Michael 
Holliday starts a fortnightly tv se¬ 
ries for the BBC next Monday, 
Singer will be featured in the pro¬ 
gram throughout the summer .. . . 
Edna Bowers has taken over the 
press review side of Capitol Rec¬ 
ords from Pat Pretty, who has quit 
to move into tv. 


Arwin pactees Jan 8c Arnie guest — 
on ABC-TV’s “Dick Clark Show” 
Saturday (5)... . . Capitol Records 13 
is releasing an album of the Elmer ' 
Bernstein score from the Frank 14 
Boss production, ‘"Kings Go Forth 1 ’ — 
. . . Cricket Records is propping a 
Woody Woodpecker children’s al- 
bum . . . Les Brown's orch plays a 
July 4 weekend date at the Palladi- 15H 
um ... Capitol has retitled Molly. —- 
Bee's latest album from “Molly Bee ,»■ 
In Love” >to “Young Romance” . . . _i_ 

Rusty Draper has formed ‘ an s 

ASCAP pubbery_The McGuire i 18 

Sisters' next album for Coral will j ! 
be titled “The McGuires Sing and ! iqa 
S wing.” j 

Jimmy Witherspoon has exited ] 

Rip Records and signed with the 19B 
Challenge label . . . Count. Basie's 
orch and the Dave Lambert Singers 21 
may team up for an album session — 
on Roulette . .. . Tennessee Ernie 
Ford's Cap disking. “Sunday Bar- - 
becue,” was penned by KMPC dee- 
jay Ira Cook. 22B 



Survey of retail album best 
sellers based on reports from lead' 
ing stores, and showing comparative 
ratings for this week and last. 

This Last 
wk. wk. 

Artist, Label/ Title . v i fe 1 a 

Johnny's Greatest Hits (CL 1133) 2 7 


Soundtrack (LOC 1932) .. .. 3 

MUSICMAN (Capitol) 

Original Cast (WAO 990). ,..... 1 . 


Nearer the Cross (T 1005):, T - 
MY FAIR LADY (Columbia) ♦ 

Original Cast (CL 5090) ...... 3 10 


Gems Forever (LL 3032) .. ... . .... 

RICKY NELSON (Imperial) 

Ricky Nelson (Imp. 9048)......... 


Original Cast (B 2579-80)... .. 4 1 

MITCH MILLER (Columbia) 

Sing Along With Mitch (CL 1160).. 2 


Soundtrack (E 3641) ..,.... . . . 10 


Golden Records (LPM 1707)... 5 ., 

. JONAH JONES (Capitol) 

Swinging on Broadway (T 963) - 

Come Fly with Me (W 920),:. i . 4 


Late, Late Show (T 876)../..: 6 .. 

PERRY COMO (Victor) 

Saturday Night (LOP 1004).. 1. .. 6 

FOUR ACES. (Decca) 

Hits from Hollywood (DL 8693) ... .. 

Blit Not For Me (ARGO 5294). .. ... 

4 Freshman in Person (T 1008) .. . ... 

Till (KL1081). .. 


Taboo (R 806)..,: 

Exotica (LRP 3034):... ......:,. .. ; 

RAY CONIFF (Columbia) 

S’Awful Nice (CL 1137). : .. .. . 9 8 


Fabulous Fifties (KXL 5000)., ... . . 


Film Encores (LL 1700) .___ > .' ‘ .v■ 


This Is Sinatra Vol II (W,982). 

Chicago 24 .... Film Encores (LL 1700).. ; .. '.v- .. .. .. .. .. ... .. : 10 2 ,. .... , .10 

Chirper Norma Smith tapped by ; - ’ FRANK SINATRA (Capitol) ~ ~ /• ! ’ ■ ■■ \ ■■■ ... : 

the Palmer House July 31 ... Guy . 23 23 This Is Sinatra Vol II (W - 982). ..... .. .. 7 ... 7 10 . ; . . 0 

Lombardo signed for his second ^ 

I: 3 ??, week S 0 Sep^f I 2i e .’ ^LaS i ntq A hdy’s Log Cabin July A..: Shine's-, orch ,is .temporarily dis- ployed practically no musician.out- portant ingredients in music pro- 

Green orch has pulled out* of the Lynn ^ope, Moslem saxophon^t, banding and Bobby Cardillo, pian- side L. A Any such agreement at gramming are taste, balance, pac- 

Roosevelt Gnll to New York for tKia time could and would be in- ing and judgment on new releases, 

two weeks at the McCurdy Hotel, jt Xmt’SLnmi RaraiP'TlHott^ * d ani? terpreted as threat of a ‘runaway Inreference to rock 'n' roll. Ra¬ 
ft- Wajme, Ind. . , . Bob Scobey's kn0W 2 I.kSS tf Tbe Four C« ^ ^ price-cutting compett- land declared: "I’rii tired of hear- 

two-beaters return to the Preview tion, if musicians elected MCA as Ing,rock V roll linked with ju- 

Julv 2 for fniiT- frames Tart- T»a is apuuauiiug a new uuiiil ue uia- aw, musician-ctiici t cut let-siuca. « 

rarden follows 1 ^ ^ rames ’ *' ac .® covered in. a local club. The Honey- broker and son of Etzi Covato, bargaining agent.” 

garuen ion ows. cones. longtime maestro, has joined the -_ 

ni .1 j * ■ '• lineup at the Showcase in East i* 

rnilaaeiphia ^ , Liberty . . Emil Brenkus, bass TAII 

David Rosen has regained the lo- Pittsburgh player, will take a month off from , ¥ r 

cal distribution of Mercury Rec- Stanley Dombrowski, 26-year-old *be Joe Negri Trio for ^ a working ==a continued fro 
ords after lapse of several years, violinist from, nearby Export, Pa., vacation at Conneaut Lake. 

The firm lost the distributorship has signed . with the Pittsburgh ■■ ported by^Las Veg 

when Mercury opened its factory- Symphony for next season. He just ... tel, and Salt Lak 

owned branch here . . . Red Hill finished- a stretch with the New If Amin four-page sheet ha: 

Inn using local combos during Orleans Orchestra . . . Stan Con- BVQIIIII local pic houses, 

summer—Red Rodney last week- rad, organist who was at the Vogue • • . rnntiniini frn.n jt ' The ads are fi 

end; June 27-30 ... Buddy Rader Terrace for a long time, is now ; ■":. .. P s ■ that the stations ar 


; Continued from page 43 ; 

bargaining agent.” venile delinquency, kfusic per se 

■ — ■ [ is not immoral.’* 

« Aft Songwriter Robert Allen, and 

I 0D 4U - disk jockeys. Joe Finian, of Cleve- 

V land, and Don Lind, of Chicago, 

—a: continued from page 43 =' agreed that the music* is heading 

ported by La« Vegas' Riviera Ho- *S?)*? 
tel, and Salt Lake City’s KALL FmIan t of ? Y ^’/ tat ? d ’ 65 .* 
four-page sheet has ads from four “ f «>e .people who listen to me in 
local pic houses. the afternoon are women and 

The ada are further evidence -to.-be. TMnjnceA^ 

that the stations are pitching their splte “ f the wild beat ha * 

plays one-nighter m Sunnybrook playing at the Driftwood Supper will be the bargaining agent for “Top 40” gospel to the pubUc as wom itseU out * 
Ballroom, Pottstown, July 5 with f«eltT.n - --f---- ------ ■ < - 

Dave Appell & The Applejacks summer except weekends, Allan 

. . With Copa closed . for Hollywood studio musicians.. well as the trade. 

*’ lan Upon hearing of the talks be- - ' ..■• 

= tween Kenin and Boren, Cecil Miller Blasts' 

Read, chairman of MGA, said his French Lick, Ind., July 1. 

* org is planning to file a petition Mitch Miller, chief of Columbia 
. ^ with the NLRB asking for a bar- Records’ artists & repertoire op- 

^ gaining election among motion eration, continued his war against 
. jj. picture musicians outside of LA. formula inusio programming at a 

* County. No negotiations can be radio management meeting of the 
^ held by either the AFM or MGA Westinghouse Broadcasting Co. 

for studio musicians in L.A. until here last week. In a panel discus- 
yf. the outcome of the NLRB election, sion, Miller lashed out against the 
ah The Musicians Guild of America accent on lists and the Conformist 
4- hied unfair labor charges against trend In radio. 

* the AFM, and the Assn, of Motion . “Revere your own knowledge,” 
Picture producers for “interfering he said. “Use it, and don’t under- 

> with, restraining and coercing em- rate the listener's taste. Never has 
4 ployees” voting In an NLRB elec- there been more record variety 

* tion to be held July 9-10. Cecil F. than today. Forget the polls and 
4- Read, MGA head, Charged that the: lists. There Is too much uni- ■ 

] » Charles Boren, AMPP v.p.,. con- formity in the country today. I am 
/firmed meeting with the AFM exec not asking you to be different for 
board, okaying press releases by the sake of being different, but to 
AFM. prexy Herman Kenin to the be different to be better.” 
effect that the AFM was negotlat- William J. Kaland, WBC nation- 
ing with the producers to score al program manager, stated that 
music for films outside _ of Los the bestseller lists are Important as 
Angeles County, . “knowing full a reflection of the public prefer- 
weU the Producers Assn, has em- ence. But, he added, other ira- 

★★ ★★★ ★ ★ ★★ *★ ★ ★★★★ 

Upon hearing of the talks be¬ 
tween Kenin and Boren, Cecil 





and EIGHT WEEKS at PIER 66, Fort Lauderdale, Fla. 
Opening July 1 for Indef. Engagement 


Fort Lauderdale, Fla. 



745 Fifth Aye. 203 N. Wabash Ave 407 Lincoln ltd. tilt Sunset Blvtf. 
New York 22, N.Y. Chicago, III. Miami Beach, Fla. H'wood 44, Calif. 
FhonA Phone: . Phone: Phone: 

PLau f-440t CEntral>7451 JEfferson M3I3 OLympla 2-9t40 

Read, chairman of MGA, said his 

A Solid Ballad Hit! 


LEO ? E’S" -nC 


Union Cards and 


S45 7th Ave. (54 St.) New York 
Wi DELIVER—Cl .5-5331 

Wednesday, July 2, 1958 

Rank Disk Gab 
To Bow in Aug. 

London, July 1. 

The Record Circle, Which has! 
been formed by the Rank Organ- ! 
Jzation’s subsid, Rank Records i 
Ltd , will start rolling in August. | 
Its first disks will go on sale then !. 
to patrons of the Odeon and Gau- 
mont Theatres in England. 

Plans are being formulated 
whereby all Odeon and: Gaumont 
houses will be fully utilized for 
. displaying and demonstrating rec¬ 
ords and enrolling club members. 
The Record Circle will offer all 
types of disks at special club i 
prices. ' 7s- i 

Disks featuring music from \ 
the Rank Org’s pix will also be 
sold to Circle members in the 


Ruling that defendant Rudy 
Vallee had infringed the plaintiff’s ( 
rights in its unpublished tunes by j 
recording them for Storyville. Rec- | 
ords, N. Y. Federal Judge Edward 
Dimock awarded Musicana Corp., 
owner of the rights, damages. for 
the amount earned by Vallee. 

•The ruling was made in the suit 
by Musicana Corp. against Vailee. 
Storyville was not served in the 
; action. Involved were the tunes 
by Joseph . Allen ; McCarthy . and 
Austein-Cromwell Johnson, com¬ 
posers of “The Man at the End 
of the Bar,” “Me Father’s Drink¬ 
ing Cup,” “Don’t Swat a Barfly,” 
“Bartenderj” “That Old Brass 
Rail” and “The Man of Distinc- 
tion.” The complaint charged that 
the recordings were made without 
the consent of the Composers. 

Vallee had etched the tunes for 
Storyville under the title of “Rudy 
Vallee’s Drinking Songs.” ' ; 

Mickey Calin has been tapped 
for the Colpix label. Diskery: is 
subsid of Columbia Pictures. Calin 
/is currently appearing in the 
■ Broadway tuner “West Side Story.” 


PfifUETY Scoreboard 



Compiled from Statistical Reports of Distribution 
Encompassing the Three Major Outlets 

Coin Machines Retail Disks Retail Sheet Music 

as Published in the Current Issue 

NOTE: The current comparative sales strength of the Artists and Tunes listed hereunder is 
arrived at under a statistical system comprising each of the three major sales outlets enu¬ 
merated above. These findings are correlated with data from wider sources, which are exclusive 
with Variety. The positions resulting from these findings denote the OVERALL IMPACT de¬ 
veloped from the ratio of points Scored, two ways in the case of. talent (coin machines^ retail 
disks) and three ways in the case of tunes (coin machines, retail disks and retail sheet music). 

■positions TALENT 

This .. Last 


1 1 SHEB WOOLEY (MGM) .............:. Purple People Eater* 

2 3 COASTERS (Atco) . . . . .. Yakety Yakf 

3 2 EVERLYBROS. (Cadence) ..... ..v... .... ..Ali i Have To Do Is Drearnf 

4 6 7 DEAN MARTIN (Capitol) ........... Return To Me* 

5 4 JIMMIE RODGERS (Roulette) ..... Secretly* 

6 PEREZ PRADO (Victor) •7 ^ 

7 TO BOBBY FREEMAN (Josie) .Do You Wanna Dancef 

fWear My Ring* 

8 ELVIS PRESLEY (Victor) ........^Hard Headed Woman* 

(Don’t Ask Me Why* 

9 5 FOUR PREPS (Capitol) 1 V Big Man* 

0 8 JAN & ARNIE (Arwin) ..7.....,. . ^•.• > Jennie Leef 

This Last 
Week Week 



.. . . . Cordial 




fPURPLE PEOPLE EATER ..... . .............,. , Cordial 

fALL I HAVE TO DO IS DREAM ........... . . ... .. ........ Acuff-Rose 

f YAKETY YAK ........ Tiger 

♦SECRETLY, .'.Y.'...............................Planetary 

♦RETURN TO ME .........j.'...... v . v, v • •........... Southern 

fBIG MAN' .............,. .• .1......... .’...Beechwood 

♦PATRICIA Southern 

fDO YOU • WANNA DANCE.................... A . v . ..., .. Clockus 

f SUGAR MOON .......................... .7. Gallatin 

• *PADRE ..... .77 . ....... . .................. . . .. ....... '• . R-Jiingnickel 

I Newport Swings 
With Jazz Mob 


... Newport, R.I.; July 1. 

! ' -The crowds have started to roll 
. into this swank resort town for the 
•; annual “World Series of Jazz”—- 
[the Newport Jazz Festival, which 
| kicks off a four-day wingding 
j Thursday (3). This festival is 
! No. 5 for director George Wein 
; and his backers, the Louis Loril- 
j lards, and they have lined up an 
! impressive array of jazz talent, in- 
i eluding Louis Armstrong, Benny 
[Goodman, Duke Ellington. Seven 
, concerts will be presented during: 
; the four-day bash ending Sunday 
! ni ght. 

Last year, some 50.000 fans paid 
their way into Freebody Park in 
this normally staid New England 
seaside spot. Wein predicts an 
even larger b.o. this year. 

This year, local innkeepers are 
boosting their prices so that they 
can make the most out of an event 
they looked down their noses at 
when it started hack in 1954; 

But all will be forgiven presum¬ 
ably when Duke Ellington gives 
the downbeat to open the festival 
Thursday night. A highlight of 
the evening will be gospel singer 
Mahalia Jackson singing with ihe 
Ellington/orchestra. Others on the 
bill are Dave Brubeck, Gerry 
Mulligan, Miles Davis and Marion 

Goodman will be featured Fri¬ 
day night with the crew that 
played at the Brussels World Fair. 
Saturday is “Blues in the Night” 
night, with the bill ranging from 
blues shouters like Joe Turner and 
Big Maybelle to modernists such 
as Anita O’Day and the Maynard 
Ferguson orchestra. 

Satchmo and his All-Stars will 
head Sunday night's bill. A switch 
will have him playing with the In¬ 
ternational Youth Band, a group 
recruited by George Wein and 
Marshall Brown during a tour of 
Europe this spring. Dinah Wash¬ 
ington, Billy Eckstine. George 
Shearing and Jack Teagarden also 
will play that night. 

- American musicians will play 
alongside jazzman from behind the 
Iron Curtain in the Youth Band, 
directed by Brown. 




TIm Kingston trio — Capitol 




Coral liberty 



2 Greai Songs 


':v c ' f I ' 6’ 9 Se» ’9 N Y. 

Conn Baritone Sax 

Like New. with Stand and r Caso 


Forest Hills 
Phone: JO f-2822 

This Congresman Not On 
The Chelf When It Comes 
To Stephen Foster Songs 

Washington, July 1. 
Congress heard another echo 
last week of the. blast against net¬ 
work “censorship” of Stephen 
Foster’s songs, Rep. Frank Chelf 
Vd„ Ky.), who started the attack 
almost a year ago, told his House 
colleagues . that he has received 
hundreds of favorable letters, par¬ 
ticularly supporting, his stand 
against any tampering with the 
lyrics to “My Old Kentucky. 

What Started the drumfire was 
the action of the webs in changing 
certain of. the Stephen Foster 
words which were: regarded as of¬ 
fensive to Negroes, 

“The American people as a 
i whole”, said Chelf last week, 
“agree with my theory, that it is 
wrong whenever any group of peo- 
pie in this nation, or any other na¬ 
tion, for that matter, take it on 
themselves to set up rules and reg¬ 
ulations by and through .which 
they caii arbitrarily control’ what 
songs shall,or shall not be heard 
Tand get away with it—then they 
can censor, speech, censor religion, 
censor or even control the press. 

“I am delighted that the net¬ 
works now agree with those of 
us who oppose their censorship. I 
am pleased that they have advised 
Congressman Oren Harris, chair¬ 
man of the House Interstate and 
i Fbreign Commerce. Committee, 
that they shall in the future cease 
and desist in. their editing or 
changing the words of: these fine 
• old folksongs written by Stephen 
Collins Foster. It shows good 
sense and a finer appreciation and 
a more, sympathetic understanding 
of this splendid, beautiful music of 
a bygone era.” 

British Disk Bestsellers 

London, July 1. 

To Do Is Dream:. Everly Bros. 

Street You Live... \ .Damone 
• Philips) 

Who’s Sorry Now. ... . Francis 
: (MGM) ' . 

Stairway Of Love .... Holliday 

. tColumbia). 

7 The Army Game..... TV Cast 
. 7 (HMV) 7 

Hands . ....... .Bygraves : 


Tom Hark ; .:_.Five Flutes . 


. Witch Doctor..... .Lang... 

: (HMV) ' 

Tf.g Man.....,....... . Preps. 

.. (Capitol) 

Book Of Love. /, .. .Mudlarks 
t Columbia) 


London, July 1. 

“We have more ,than enough 
rock . ’n’ roll . entertainers of. our 
own r without importing them from 
overseas,” said a Member of Par¬ 
liament in the House of Commons, 
when he questioned the grounds 
on which Jerry Lee Lewis had 
been granted ,a work permit in 

He added: “Great offense was 
caused to many people by the ar¬ 
rival of this man with his 13-year- 
old bride, bearing in mind the dif¬ 
ficulties other people have had in 
getting permission to work here.” 

A ■ government spokesman re¬ 
plied: “This was a thoroughly' un¬ 
pleasant case which was ended by 
the cancellation of the contract 
and the disappearance of this 
man.” He added that when the re¬ 
quest for a permit was made, it 
was treated under the ordinary ar¬ 
rangement which applied to any- 

Garner ‘Elder Statesman’ 

At 35; Booking More 
Concerts in His Future 

Chicago, July 1. 

Niteries are going to see less 
and less of Errol! Garner., There 
won’t be a complete divorcement ; 
—just protracted periods of sep- j 
aration to allow for more concert- , 
izing and cieffing. 

That’s the significance of the jazz j 
88er’s recent switch from the As- j 
sociated Booking shop to the Sol 
Hurok longhair stable. It’s figured 
as a . well-caiculated gamble by 
Martha Glaser, Garner’s personal 
manager, who sees the piano ace. 
splintering off into a class all by 
himself. He may even be said to 
have already achieved that status 
by virtue of just being the only pop 
artist in the Hurok catalog. And 
to further enhance the new Garner 
aura/ Miss Glaser has ukased that 
he's (the trio, that is) to be. the 
whole show. She won’t let him 
appear now. as part. of a package, 
hence the vetoes on his participa¬ 
tion in the Newport and Stratford, 
Ont., festivals. 

Garner apipears to. be track- 
shifting at the most auspicious 
point in his' career. Just turned 
35, and a pro for some 20 years, 
he’s the hottest, buy around in 
his idiom.. His Columbia disks 
top the jazz field in sales, and i 
his. night club stands are pure 
coin-minters for all concerned. | 
His concert-dating tees, off under < 
the Hurok banner with July 2 and 
4 appearances at the al fresco Ra- 
vinia Festival in north suburban 
Chi. Nothing’s actually firmed 
after that, but it’s known the Hol¬ 
lywood Bowl wants him, possibly 
late in July, after which he’ll like¬ 
ly do three programs for England’s 
Granada tv network. 










Featured in Paramounr'i 



Wo Toko Great Pleasure In 
Announcing the Discovery of 


"A Great Hew Singing Sensation" • 
To negotiate a Recording Contract, 
Booking Agreement, or TV appear¬ 
ance . . i Please contact 
(Porsohaf Management) 

59 W. North, Chicago, III. SU 7-76f» 




Wednesday, July 2, 1958 

Play# Acts Ere the Queen Departs 


Glasgow, July 1. 

Two bands have now been added 
to the already overburdened line¬ 
up set to appear before Queen 
Elizabeth and Prince Phillip at 
Thursday night’s (3) gala Royal 
Variety Performance in the Alham¬ 
bra Theatre here. 

More than 40 acts are now set 
for the city’s first big Royal the¬ 
atrical event, in aid of the Scot- 

Finale in Hob 
Act Hiatus 

Boston, July I» 

Blinstrub’s 1,700-seater in South 
Boston, biggest nitery in Yankee- 
land, shuttered its stage offerings 
Saturday (28' with a closed affair, 

, Danny Thomas on behalf of his St. 

I Jude Hospital In Tennessee. Spot 
■ is to remain open: all summer with 

'JS 5 ; 2 s > dancing, and stageshdws will be re- 

Into dn hour &nd 4o minutes,' tuno » ^ ^ ^ r *it. cfe«iair 

allotted between Queen’s arrival I ™!”'. 4 ™ September with Smiley 

in "Rnvfll hnv and her departure' Bhnstrub already having inked for 
just after II p. m depaiture j a round of diskand.tvname sing- 

Many of the lesser-known acts j ers - 
are iikely to make only a token ap>r i Past season found the. usual run, 
pearance. } of names in, with some new . ones. 

Surprise choice has been that; including Jimmy Durante, who did 
of film players like Janette Scott • the biggest biz for the spot; Tony 
when certain w.k. vaude acts from ! Martin, Gordon MacRae. Others, 
Auld Lang Syne territory, notably who replayed the big boite, in- 
Chic Murray and Dave Willis, have i elude Teresa Brewer, Frankie 
been overlooked. Willis, now a vet j Laine, Patti Page. All in all, it 
qomedian who has fallen on hard • was reported a milder season than 
times financially, is omitted from I usual, 
the list while others of the age 

gi$up are included. Murray has # w • y 

created an impact in national j IIIimaia Lniw a 
vaude and tv circles in recent 1 IMH lflV I (111 a 
years with his deadpan inconse-' 
quential patter. 

Vaude enthusiasts axe asking if 
the Royal show, as selected, can 
really represent the true Spirit of 
Scot vaude, an essential part of the 

The two bands named are those 
of the Scots Guards and the pipe- 
band of the City of Glasgow Po¬ 

Also named are aforementioned 
film actress Janette Scott (not a 
vaude act, and with only a Scot- 
barn father to give her an Auld 
Lang Syne link), operatic singer 
Jacqueline Delman, Scot singer 
Alistair McKarg, and three speciab 
ty acts—the Andrea Dancers (cur¬ 
rently at Blackpool, Eng.), Los 
Trianos and Los Gatos. 

All the No. 1 Scot comedians 
(and a surfeit of others from the . 

No 2 and No. 3 categories) are■* act s will take place. Another lay- 
included in the gala night’s bill, [out pacted is the WLS National 
Only American solo act billed is Barn Dance which will perform 
comedian Alan King. The three! Aug. 9. From Aug. 11 through 15, 
specialty acts have ell played v ^iety-shows booked by. Barnes & 
American dates. : Carruthers will be presented. 

Several leading U. S. acts were 
approached but were unable to be 
present. Jeannie Carson (who has \. 
recently been filming on the dis¬ 
tant Scot island of Barra in “Rock¬ 
ets Galore”) was approached some, 
time ago. but could riot make the ; knr o FI Arid a Flintf 

show ow’ing to Other commitments.! 1 U 1 a t 1 U 1 lua l illl^ 

Frankie Vaughan, British singer, | The Roosevelt Hotel, N.Y., which 
and Markova, the ballerina, are has been the stariiping ground of 
among top acts in the show. Guy Loiribardo since 1929, may be 

Dick Hurran, ace London. pro- without the services of that band- 
ducer, will have the mammoth task. Leader for the first time. Lombardo 
of staging the show' for the Royal is currently; considering a Florida 
occasion. ; season where he can work at the 

• Saxony, Miami Beach; and at the 
j same time, keep an eye on a devel- 
I opment near that city. Marathon 
»Shores, in. which he has a substan- 

The Illinois State Fair at Spring- 
field has signed a name lineup for 
the expo starting Aug. 8 and wind¬ 
ing up Aug... 17. Among those 
inked are James Garner, lead of 
the “Maverick” tv show'; Louis 
Satchmo Armstrong, Peggy King, 
Jonathan Winters, Jane Russell, 
Dukes of Dixieland, Peter Donald 
and Frankie Masters. 

Armstrong will head the open- 
ling night’s performance. On Aug. 
: 16, the big show with the other 

Heavy Array of Jazz 
For Cotton Club, A.C. 

The Cotton Club, Atlantic City, 
is attempting a heavy diet, of jazz 
during its summer o p er a t i o n. 
Opening (June . 30) bill had Lon¬ 
nie Sattin and the Australian Jazz 
Quintet; July 8 , J. J.’ Johnson 
Quintet and Babs Gonsales; July 
17, Dinah . Washington; July 28, 
Dizzy Gillespie . orch; Aug. 4, Illi¬ 
nois Jacquet Quintet; Aug. 11, A1 
Hibbler, -Chico Hamilton Quintet; 
Aug. 18, Gone Krupa Quartet; 
Aug. 30, Dave Brubeck Quartet, 
and Aug. . 31,: George Shearing 
Quintet. ; 

. Lee Morgan Quintet is at . that 
spot, for the entire summer. 

American Plan; 

.. : Miami Beach, July 1. 

Several^ of •/ the topline hostels 
here are 'considering inaugurating 
the American plan giving the va¬ 
cationer two or three meals per 
day plus the room, for a stipulated 
weekly fee. Plan is being mulled 
by the top inns, following the lead 
takeri - by many of the smaller 
hotels Which have been widely ad¬ 
vertising the American plan for 
several years. 

Talent agencies are asking the 
inns to hold, off on that procedure 
because that may cut. down heavily 
on dinner business in the nitery 
rooms, «ven though it could help 
the late shows at which lower tabs 
are collected. 

The talent offices take the view 
that under the present European 
plan, the difference between a 
major mCal in. the dining room and 
the nitery room isn’t too great, 
arid thus the nitery gets a lot of 
resident trade. Under, the Ameri¬ 
can plan, the guests would stick 
to the dining room, but may see 
the midnight display, in the cafe 
only if the headliner is sufficiently 
strong. • '■ ' 

Some of the inns are going after 
business more aggressively, having j 
been hit hard, during the long cold 

Wildwood's Sea Isle Goes All-Jazz 



; -Wildwood, N. J., July 1. 

Rock *n’ roll gets its first body 
blow in years here with conversion 
of a leading area night club to an 
all-jazz policy, the first ever offered 
locally. The 1,100-seat. Sea Isle 
Casino has inked Lionel Hampton, 
Duke Ellington, Maynard Fergu¬ 
son, Dav? Brubeck and Woody 
Herman for July engagements. Joe 
DeLuca of the Red Hill Inn, Penn- 
sauken, N. J. will operate Sea Isle 
Casino with the first “Jazz on the 
Jersey Cape” policy. Other boni- 
faces are watching the: experiment. 

Another sign of growing disin¬ 
terest in r&r is the large number 
of name comedians pacted in Wild¬ 
wood clubs. Among those making 
their first Wildwood appearances 
will be Red Buttons, Herb Shriner, 
Jonathan Winters, Buddy Hackett, 
Henny Youngman, Harvey Stone, 
Kaye Ballard and Dick Shawn. 

Winters is tapped for Aug. 8 at 
Diamond Beach club, 8,100-seater 
near the sand dune-strewn .beach. 
Youngman and the Harmonica Ras¬ 
cals are set for Aug. 15. Ben Yost 

with Tony Santoro as comedy head¬ 
liner along with Joe Talbot, the . 
Redheads, Harold Quinn and the 
Howard Reynolds band. Comedi¬ 
enne Nat Raye opens July 12 fol¬ 
lowing western tour.. Singers 
headed for the Avalon stage in¬ 
clude Eddie Dano, Joe Valino, 
Frank Verna and Jodie Sands. 
Comedy star Mickey Shaughnessy 
has postponed his seasonal appear¬ 
ance due to having his option 
picked up by the Chevrolet tv 

The singing waiter craze is 
spreading again with the troupe 
from Miami’s Old Heidelberg ap¬ 
pearing at Hotel Lincoln with Tot- 
tie Eckert. 

The Hurricane room is rock ’n’ 
rolling with the Day Bros. quin-, 
tet and A1 Christy with Carol Hal- : 

The Hi-Five is at John’s Corner 
while Val Francis is in for the sea¬ 
son at Herrmann’s. The Nite- 
trons with Jet Lorring are at John 
Caterini’s Riptide, along with the 
Gordon Twins plus TNT Trible and 
Dee Smith. 

Lou Booth’s Chateau Monterey 

Guardsmen have been added to the; has Jack *‘Jive” Schafer: and his 
late season Gypsy Rose Lee and ) band along with Viola Klaiss. 

Martha Raye : return engagements 
starting Aug. -- 22. Singer Ann 
Henry has been signed for the Dia¬ 
mond Beach club season. A strong 
possibility for an August date is 
Zsa Zsa Gabor and Joey Adams. 

George James of Diamond Beach 
is mulling an idea for a series of 
Sunday afternoon special concerts 
unrelated to the regular evening 
entertainment. The feature would 
start July 13 with Erroll Gardner 
if all goes well. 

Jane Morgan at Manor 

Jane Morgan opened the newly j 
enlarged and remodeled Manor 
Hotel Supper Club on June 27. 
Herb Shriner arid the Chordettes 
share the stage for. a seven day 
stint starting July 11. Red Buttons 
will headline the 2,100-seater Aug. 

1 to 8 . Singer Kathy Barr and Phil 
Lawrence & Mitzi are* also on this 
bill. The spot is wooing Xavier 
Cugat, Betty Hutton, . Ter esa 
Brewer, Vic Damone arid Jimmy 
Durante. Liberace draws two 
weeks starting July .18. 

Charlie Johnson’s cafe has the 
Casuals, Tony Stumpo, Jackie Lee 
and Val VaUee. 

Agents are in for a hectic sum¬ 
mer here with fickle boriifaces 
shuffling talent around to make 
the. cash registers jingle. No mat¬ 
ter what the vacationist’s taste— 
there are Mg names, jazz, rock ’n’ 
roll, smart- supper club acts arid 
even community sings in spots 
catering to specific tastes. 

Salisbury, Mass., July L 
Back in action with a bang, after 
rii v.- • shut out by no booze edict for 
—« v-.-, Be" Martas Club Bolero, big; bne seast)n> thfe Frolics, 1.400-seat 

winter prevailing in Miami Beach. h as vP acted , singer; beachfront #iifery, biggest $tra\v- 

Amonioon nTon w riono Eddie Townsend for a week start-! Tu- x?’ j■ 

| hat cafe in the New England area. 

Start Demolition in Dec. 

On Hub’s Radio City Site "niS. 

. ^ . t CU/st.U 

Boston, July. 1. 

Demolition of Mechanics Bldg.. Restaurant 

„ +• ,> . ... j fcoWuraiU . iu .uiai • ucvciuuuipm 

S“ h . S 1 ,f 0 2r^,2S,Vn°n„^; called South Point House, similar 

Should he accept the southern 
date, Lombardo would, open ai 
thafr development 

Ottawa, July 1 . 

The Avalon. Club, north of Hull, 
Que., has been shuttered three 

the site for the $100,000,000_Pru- 1 to the one he's been operating in 
dentjal Ve^er (Burtons Radio^ Freeport> Li; . v , he E t p6int 
City) is skedded to start in De-; House 

cember. Getting underway at the ; . .* . . ■; ■ i -—. -- . — - 

same time will be clearing of the I,, maj Keep the bandleader , times in its spotty career of ap- 

adjacent 28-acre Boston & Albany in Yo 1 r ^ ^ the Roosevelt; proximately 35 years—once by fire, 
R. R. yards in preparatioh for the ; ^ ou d his nabbing a television ' 
foundation of the project’s riiairi. . cu F r 1 entl J r unde r negotiation, 

structure, a 50-story office build- Ue } 1 weigh all factors before lie 
1 makes the final decision. 


Occupants of Mechanics Bldg. . ■ ■■ ■■■ ■ ■ •. ■ ■ _ 

have been given a three months’ ; n, i r* » i n 
notice to vacate. Prudential bought dtOlZ f lDlSllCS. dCOfC 
the property last year. 

In another development. Mayor 
John B. Hynes conferred \vith 

Prudential architects and membere! Vienna, July 1 

of the city’s auditorium commis-1 Robert. Stolz has completed the ; The Avalon was a ‘'must” ill any 
sion and later announced that the . score for the. newest Vienria ice: area nitery tour of the 1920s. In 
proposed $12,000,000 civic aud con- ; show, “Magic of Love.” \vith book j 1943 it burned to. the. ground. With 
ventiori building will be erected on • and choreography by Will Petter. | virartime shortages, of material arid 
the originally selected site facing ^ It wiU haye^ its premiere at_M_uen- j labor, , application, was made . and 

‘ " granted to build a shed to shelter 

salvage from the. ruins. The “shed” 
opened in October, 194.4, as the 
new Avalon Club, complete with 
refreshments and band, and fed¬ 
eral police immediately padlocked 
it for contravening the terms of 
the construction permit. A few 
days later it opened, again and had 
tumaway business until its 1958 
clampdown. . 

It has not used a show policy 
since that reopening but has had 
a dance band regularly. 

The American plan has done well, . ■ _ _ . _ , • . 

for the smaller hotels, being a draws . a J; opened to a jampacked aud with 

selling point that has provided 1 09 ??? club 1 Martha Raye Friday (27) and re- 

profitable summers arid late fall; ", ug - 22. Lou Seilers gets the com-; peat SRO Saturday to end her two- 
trade. ! edy slot on the Townsend show. nig^ter. 

The agencies think the hotels j c ?™ c J he ! On Sunday, spot started its reg- 
would sacrifice a natural flow of [ D ^ mo ^ ds * h °5 Aug. 14. Al Fisher u i ar one-week name policv with 
cafe business through installation \ a J| d , ope . nlng the M f p ° t . Eydie Gorme. & Steve Lawrence 

of the American plan by any of j ^ h ° topping the bill, which comprises 

the Big Three. The percenters ^ d °y^ for th e ^Johnny Mathis comic Corbett Monica, Mattison 
are. also fearful that should one terpers, and Sammy Dale 

of the three (Fontainebleau. Eden j tor the Mathis stand are piling up 0 R ch Q 2 ) 

R 6 c and Americana) institute the ! \° u equal previous Frolics’ is operating at a $1:50 

Ainerican plan, the others would ; Sls :. cover and has booked Frankie 

be forced to follow. It wouldMartha Raye and Liberace at j^aine, opening Sunday ( 6 >; Four 
then be difficult for. them to drop n r ! Lads, Jimmie Rogers. July . 20 ; 

. ■ ■ ' ' ■ Tvr^H^h« 1 U 5^ ar f • 5 ra ?; :B t n : Louis Armstrong All Stars, July 

27; Tony Berinett, Aug. 3; Tony 
?W t? i t ?* e; - ® Udd?r Rich 1 Martin. Aug. 10; Johnny Mathis, 
quintet for the entire^sumiuer. l A qg. 17; Teresa Brewer, Aug. 24- 
. Esquire’s Sepia Revues . I 31 

-P gy ProWnsky is placing Club] j he beach kpot was a ghost ares 
he n c me classification, area )ast S e ason after townspeople 
for the reason. Savannah Ch u rch-i V0tcd drJ . S o bad were economic 
w J ? 4 *»; * 5 ? s “™ me ^;ahd| conditions following the no- 
ppened June 28. Comedian l’inky drinking rule that special permis- 
Lee and a girl revue also opened 1 • ■ - - - - - - - 

the spot. A sepia reVue aug¬ 
mented with musical names will 
be the Esquire policy. The Jolly 
Jacks with Babs Gonzales fill a 
seven-day stint opening July 11. 

Groups to follow will include; 

July 19-24, Don Gardner; July .25- 
31, Ruth Brown and the Dayton- 
Selby trio; Ayg. 1-7, Sarah Mc- 
Lawler trio; Aug. 8-15, Red Pry- 
sock; Aug. 15-21,, Doc Bagby. 

Either Dakota Staton or LaVern 
Baker will be offered for the sea¬ 
son’s finale Aug. 22. 

Lynn Hope, “the man with 

Hull, Ore., Avalon Club 
Closed Again, 3d Time 
In 35 Yrs.; 

twice by padlocking. It is closed 
now. . Quebec provincialpolice 
backed trucks' up to the Avalon’s 
front entrance, loaded its stock of 
beer and liquor and. toted it to 
Montreal for. confiscation. The 
club’s license Is cancelled. .: 

The police vaguely explained the 

P • r i 9 f I . 1 ne P° llce vagueiy expiamea tne 4 1 

iOT luBfflC di Love lCer raid and suspension of license as i I 
ra ■ S the results of a contravention of! s 

. \ienna. Julv 1. ."1 * . I 

provincial liquor laws,. 

Bolyston St. near Mass, Ave. 

Tax tierr Vs. Honolulu Pair 

Honolulu, July 1. 

Calypso Joe and his partner. 
Coco Te, have been named in a 
Federal tax lien for $17,000. in 
connection with his now defunct 
downtown nitery operation. 

Lien is filed against William A. 
Mat on is, identified as Calypso Joe. 
and Jacqueline Matonis; also 
• known fis Coco Te, Coco 
O’Grady andMaria-Shon, 


ster. West Germany. Aug. 25, from 
where, it starts its world tour. 

The Vienna company has just re¬ 
turned 1 from Moscow, where the 
performances were sold out 50 
times. A new contract for the 
“Magic of Love” show was signed 
in the Soviet capital. 

In Vienna the icer will be. shown 
in the recently erected Stadt. Halle. 

Paul Neighbors orch has opened 
at the Empire Room of the Statler 
Hilton Hotel, Dallas. 

sion was asked of the state legisla¬ 
ture for a special election in which 
the town reversed itself and voted 
for the bubbly. 

Victoria and Vancouver 
Both Hurt by Striking 
Of Connecting Ferries 

Vancouver, July l. 
Martial law’, of a sort, is main¬ 
taining transit system betwixt this 
. . , city and Vancouver Island, w r here 

turban,” and the 10-piece Bobby i Victoria,. British Columbia’s par- 
Hope band and the Honeycones are liament is sitting. Around 250,000 
at the Hotel Biltmore Surf Club ! island folk have been, virtually 

for the entire season. 

Jake. Diamond’s Martinique will 
augment the Steve Gibson Red 
Caps and Lillian Randolph with 
the Premiers,. Cadillacs, Moon- 
glow’S, Five Keys and the Coins. 

Tony DiLorenzo’s Oak club, has 
comic Jerry White, ro.c. Reno 
Reggi, dancer Patsy Elliott, singer 
Francesca Cameo, the Johnny Ben¬ 
son band and' Harry Martin. 

Alice King has opened the Hotel 
Blackstone Emerald Showbar with 
the Ken Carroll quartet and the 

Eddie Suez’ Club Avalon opened 

stranded for seven weeks of th® 
shutdown Canadian Pacific coast 

Sole link, Seattle’s Black Ball 
ferries, w r as to! follow suit, due to 
ship officers’ strike 10 days ago, 
but the British Columbia solons 
have appropriated the, fleet as a 
“civil defense” operation, and run 

Both Vancouver arid Victoria ar® 
hard lilt through loss of “day visi-. 
tor” trade, hitherto considerable, 
and theatrical and cafe wickets, al¬ 
ready stunned bv umpteen weeks 
of hot days, are despairing. 

VedneaJay, J»Jy 2; 1958 P&RIETY VAUDEVILLE 51 

Power Names (Hope, Lewis) But Soft 
Bally at Money-Shy Cafe de Paris 

One of the factors not always -f- 

foreseen when setting up a large- 
scale nitery operation is the neces¬ 
sity of having at least one full 
house an evening. It’s far easier to 
fill up the 650 seats at the Latin 
Quarter than it is to ditto at the 
1,100-capacity the. Cafe De Paris, 
the Lou Walters operation in New 
York currently tottering. 

To provide the necessary full 
house a night, the performers in 
N. Y. are volunteering an evening 
or more in an effort to get this 
nitery out of its extremely precarh 
pus, financial position. At the same 
time, the surrounding bonifaces are 
helping somewhat, by not squawk¬ 
ing about the scale performances, 
and the American Guild of Variety 
Artists is permitting these shows 
and not saying anything about the 
bonds, which all other nitery own¬ 
ers have to post to be permitted to 

Performers of major reputation 
.have contributed an evening. Bob 
Hope came in Friday (27) and Jerry 
Lewis appeared on the previous 
Saturday, Others include Les Paul 
& Mary Ford, Gene Baylos,. Dick 
-Shawn, Beverlee Dennis, Henny 
Youngman and a few others; Doro¬ 
thy Lamour gave the largest chunk 
by starting a f our-rday engagement 
on Thursday (26) but was extended 
when the spot could not come to 
terms with Mickey Rooney (see 
separate story). Miss Lamour came 
from the Coast with her husband 
and two sons, for. a stand at the 
Warwick Hotel. 

Scaie And . No Bonds 
. , Cass Franklin, booking the Cafe 
De Paris, is approaching the per¬ 
formers directly on these deals, a 
fact that isn’t endearing himself to 
the agencies. However, except in 
rare instances, the percenteries are 
permitting their talent to go on. 
There was one case, however; in 
...which the agency involved was. not' 
very happy about the showing for 
scale at the Walters spot The 
William Morris Agency didn’t rel¬ 
ish the appearance of Shawn,, inas¬ 
much as he’s booked for the Latin 
Quarter at a later date and the 
office felt that the LQ stand must 
be protected. He performed none¬ 

Of course, even with the hercu¬ 
lean effort by the actors, the prob¬ 
lem of survival for the Cafe De 
Paris is still , moot. There are so 
many things against the operation 
at this point. Items that are normal 
in nitery operation suddenly be¬ 
come too expensive, per example, 
the cuts from the credit card or¬ 
ganizations.. Investments in adver¬ 
tising, . which generally pay off, 
must be done cautiously; For ex¬ 
ample, the one-nighters by Lewis 
and Hope should have had tre¬ 
mendous splurges, , but got only 
modest ads, plus a couple of col¬ 
umn breaks. 

Too Much To Fill 

Another fact militating against 
the spot at this time is its huge 
capacity. The business for a small¬ 
er room would be excellent, but in 
this large room a crowd of even 50®' 
represents only a portion of its. 
capacity and is swallowed lip in its 
vast confines. Only on weekends, 
when most rooms fill up normally 
even .through transient traffic, is 
. the capacity needed. 

The cafe’s act roster has been 
cut down drastically. Rafael & His 
Model remains as a paid act. The 
chorus is mainly intact, as are the 
' novelties such as the dual emceeing 
of Chickie James & Simon Mc¬ 
Queen, the bubble baths numbers, 
and the ice show sequence with 
Harrison & Rossi. 

Everybody concerned is waiting 
and hoping that the Cafe De Paris 
can puli' through. There’s; a lot of 
convention business on tap for the 
fall,, and it can be gotten if the 
nitery can stick it Out; 

Borge SRO in 

Glasgow, June 24. . 

Victor Borge, on a one-nighter, 
played to SRO biz at the 3,000- 
seater Odeon Theatre here. Per¬ 
former, with his one-man . show, 
broke house records, every seat 
being taken at prices from $3. to 

Odeon is normally a cinefl^. Pol 
icy of screening .films was broken 
for the One-night stand. ;■*. 

La Soph’s Fla. LQ 

: Florida ’bookings for the winter 
season have started. One of the 
first deals has been the. signing of 
Sophie Tucker for the Latin Quar¬ 
ter, Miami Beach, starting Dec. 18. 

Miss Tucker last worked the. re¬ 
sort at the Beachcomber a couple 
of years ago; 

Salary Fuss Axes 

Following a lengthy . meeting 
Monday (30) night,: engagement of. 
Mickey Rooney, slated to start last 
night (Tries.) at Lou Waiters’ Cafe, 
de Paris, N. Y., was cancelled after 
attempts had been made to reach 
a compromise deal. Rooney, origr 
inally signed to work for four 
weeks at $12,500, scaled down his 
salary to $10,000 after, the spot 
went'on a six-day week. The cafe 
took the position that its creditors 
wouldn’t . permit expenditure, of 
this kind of coin while reorganiza¬ 
tion under Chapter XI of the 
Bankruptcy Act was in progress, 
but Was willing to spend up to 
$5,000 a week on a star. 

Deal was turned down by 
Rooney’s agent Milton Deutch, his 
personal manager Red Doff, arid an 
attorney. Originally, the Cafe de 
Paris offered Rooney $3,500 plus 
509c Of the. coin over $38,000, 
Later this was hiked to a straight 
$5,000 weekly, while the lowest 
that Rooney’s entourage would go 
far Was $10,000, four weeks’ sal¬ 
ary to he posted in advance, and 
an agreement to return $2,500 
Weekly should the. take during the 
w ; eek dip below $41,000. This was 
turned down by the mariagement. 

Whether any- litigation will re¬ 
sult isn’t , known as . yet, Should 
Rooney present a claim to the 
American Guild of Variety Artists, 
it’s likely that a hearing will take 
place. Presently, th e , Cafe de 
Paris has no bond up with AGVA. 

The Cafe De Paris, in this case, 
would take the view, that the orig¬ 
inal contract., was invalid, having, 
been returned to operator Walters' 
more than eight days after being 
sent out, the legal, limit allowed 
by AGVA. In addition,; the con¬ 
tract, they claim; was returned by 
Rooney with several changes, which 
were not mutually agreeable. . 

As : a. result, Dorothy . Lamour, 
who did a scale stint for four days 
prior to Rooney’s slated opening, 
will continue to work at the Same 
rate of pay for another week, - 

It’s . still possible that some 
agreement, between Rooney and 
Cass Franklin, booking the. spot, 
can be reached to. enable Rooney 
to open. '• 


Chicago, July 1. 

It’s biz as usual as the London 
House jazz dome undergoes a rnod- 
ernization program that’s expect¬ 
ed to run up a tab in excess of 
$100,000. Spot’s interior is being 
entirely revamped in English decor. 
Exterior improvements, already 
completed, include a canopy and 
new marquee. It’s hoped the job 
can be completed by late summer 
or early fall: 

Oscar Peterson Trio is current, 
with the George Shearing combo 
due in July 9. . 

Chi Chez Taps Buttons 
For New Year’s Encore 

Chicago,. July 1. . 

Red Buttons, just out of a nine-: 
day-Stand. at the Chez Paree that 
ended a two-year hiatus from 
niteries, has been set for a rerun, 
probably around New Year’s. 

The playback will run about 
three weeks, and at a hike in fee. 
Comic closed here last Thursday 
(26), and plays the Atlantic; City 
Steel Pier over the July 4 week¬ 
end. ■ 

Couple of Chicago Cafes 
Shifting Policy to Snare 
BiO. Fronf Rush St Rivals 

Chicago, July 1. 

A couple of Rush St. cellars are 
soon to incept policy switches, in 
what’s, doped by sidelihers as a 
bid to divert some of the trade 
from the plushier Mister Kelly’s 
and Black .Orchid, situated senti¬ 
nel-like at either end of the mile- 
long thoroughfare. 

The. basement hoites are the 
Cloister: Ihn and Cafe Continental. 
The Cloister is being refurbished 
and enlarged prior to launching 
thrush Lurlean Hunter and comic 
Lenny Bruce on Aug. 5. Nothing’s 
firm beyond that, but it’s under¬ 
stood the spot is receptive to off¬ 
beat acts within monetary reach 
who could. siphon in more of the 
intelligentsia trade. Miss Hunter- 
isn’t new to the room, though, her 
previous stands came: pretty much 
before jazz buffs got with her. It’s 
been : a stand-patter in recent 
months, with, a modest lineup. 9 

Cafe Continental, relatively hew 
to the street, has primarily been a 
candlelighted eatery with an Italo 
menu. Now arid then it’s. had . at¬ 
mospheric 88ing, but no clear en¬ 
tertainment policy. It’s known the 
spot had money, troubles when it 
shuttered a month • Or so ago, but 
the publicized door-closer was over 
alleged sale of bootleg booze. 

' The CC was just reopened by Ifv 
Roth, former Chez Paree headwait- 
er, who’s talking cautiously of in¬ 
stalling “small acts with potential.’’ 
Roth first hopes to enlarge one of 
the well-recessed rooms that com¬ 
prise the cafe, then tab it,. hope¬ 
fully, the “Starmaker Room.” 

: The lure of the beaches and the 
mountains apparently won out over 
outdoor show business in New York 
over the past weekend. With three 
major al fresco ventures available, 
two did badly, one did okay, while 
the attractions of surf and greenery 
were on the upbeat. 

. The Al Tansor rodeo at the Polo 
Grounds folded after the Sunday 
(29) matinee; Layout had been 
scheduled to run until next Sun¬ 
day. Show . opened Friday and 
clocked , disastrous attendance everi 
With the lure of SgL Preston: of the 
Yukon in person.: There was no 
notice of the fold to the. cowboy 
| participants; Tansor, prior to the 
show called fpr Sunday evening, 
was nowhere to be seen, anjd the 
cowpokes participating were, left 
high and dry. Reportedly, there 
will be a runoff an another rodeo | 
in. southern New Jersey at which 
the prizewinners will collect. .. 

In the other outdoor endeavors, 
the Hamid-MOrton Circus at Ebbets 
Field, Brooklyn, Is pulling a dis¬ 
appointing gate. However, Hamid’s ■ 
Aquacircus at Flushing Meadows 
Amphitheatre opened with a good I 
weekend business. . j 

It’s felt in the trade that the 
Tansor fold and. the offish biz of 
the Hamid-Morton Circus were 
Caused by the fact that similar 
shindigs staged annually at «Madi- 
sori Square Garden have more or 
less spoiled New Yorkers for small¬ 
er aggregations. Tansor must have 
anticipated this by a big splash, I 
with an ad budget estimated at 
$35,000, In addition, there were big 
publicity splurges that made sev¬ 
eral charitable institutions berie^ J 
ficiaries of a portion of the gross.; 

The Garden promotes its own 
World Championship Rodeo with 
toppers of the magnitude of Gene 
Autry and Roy Rogers appearing. 
Top stars have been unavailable for 
other rodeos in this, airea. The 40- 
day run of Ringling Bros, and Bar- , 
hum & Bailey Circus at the Garden 
also, drains off the bulk of the big- j 
top fans in the Metropolitan N, Y. 

Sands at Iowk Fair 

Des Moines, July 1. 
Tommy Sands will star at: Iowa 
State Fair’s grandstand show the 
night of Aug. 24.; 

He will appear with a musical I 
revue. '. J 

<IT • 

St. Regis’ Sex Switch 

The Maisonette of the St, 
Regis; Hotel, N. Y., will at¬ 
tempt a “nOvelty” booking next . 
season. They’ve signed a. male 
singer—Robert Clary. It’s the 
first time in some years that a 
male has invaded that room. 

Mitigating circumstances in 
this unusual step lies in the 
fact that Clary is a French¬ 
man;. French chanteuses have 
been a staple in that room for 
. some years. 

. Maksik’s listing usurious interest 
rates, as one Of the reasons for his 
financial difficulties, brings to 
light still another facet of nitery 
operations. . It’s a well-known 
“secret” that many nitery op¬ 
erators throughout the country, in¬ 
cluding some hotels in Miami 
Beach; have been, forced to the 
factoring firms as well as private 
moneylenders, in efforts to get ad¬ 
ditional. coin during periods of 
stress. Established hanking con¬ 
cerns regard nitery investments as 
“frivolous,” and the only legiti¬ 
mate mortgage money that many 
[ nitery builders; are able to get is 
based on the value of the land, 
and resale value of the property. 
However, when it comes to getting 
operating coin, unsecured by realty 
or Other security, banks are un¬ 
willing to go along. This situ¬ 
ation has forced cafe owners into 
doing business . with risk invest¬ 
ment capital at exorbitant interest. 

Maksik’s petition states that the 
usurious rates cbst him $300,000 
in interest charges. Petition didn’t 
state how it was distributed and 
at what rates. However, it’s like¬ 
ly that wheri a creditors’ commit¬ 
tee is appointed, this facet of cafe j 
operation will get some airing, 
and it’s even conceivable that some 
remedial legislation may be forth¬ 
coming as result of this disclosure. 

Actually, the T&C wound up 
excellently. The engagements by 
Tony Martin and Tony Bennett, 
coming near the close of the sea¬ 
son, did very well for the operator. 
However, two good engagements 
cannot make up for the entire year 
in which there was hit and misses 
—mostly misses. 

The cafe’s woes were many dur¬ 
ing the season, biit the most harm¬ 
ful engagement seemed to be that 
of Judy Garland, who walked out 
after 11 days. Miss Garland is 
listed as a creditor, with amount 
riot disclosed. Maksik claims, that 
Miss Garland owes him money be¬ 
cause of advances. However, stand¬ 
ard legal practice: rails for the list¬ 
ing of any disputed sum as a safe¬ 
guard to. the petitioner. Maksik 
is familiar with this practice, be¬ 
ing a non-practicing attorney. 


The Concord Hotel;. Kiamesha 
Lake, N.Y., will hold a benefit for 
the AGVA Couritry Club and Rec¬ 
reation Center Saturday (5), night 
starting at midnight and continuing 
to 9 a.m. 

New home sponsored by . the 
union, will have a paid supervisor, 
Irving Grossman, currently a board 
member, and will be available to 
AGVA members arid; their families 
at a cost. still to be determined. 
Certain members, mainly aged per¬ 
formers, will be cuffoed at this 


6 Vauders for Summer 

. London, July 1. 

A temporary shuttering of six 
vaude theatres in the Moss Empires 
chain Is effective as of this week. 
A firm reopening date has been set 
for only one of them so far. 

The houses are in the Midlands 
and North of England.' v •" 

Ben Maksik, operator of the 
Town & Country Club, Brooklyn; 
blamed Judy Garland and “exhorb- 
itarit rates of interest” paid to 
money lenders, for his financial 
headaches as he filed for an ar¬ 
rangement With creditors in Brook¬ 
lyn (N. Y.) Federal Court. Miss 
Garland was listed among the 
night club’s top 10 creditors. The 
action was brought under Chapter 
XI of the National. Bankruptcy 
Act. «■. * 

Maksik listed assets of $499,346 
and liabilities; of $931,275. Judge 
Mortimer W. Byers assigned Ref¬ 
eree Samuel C. Duberstein to han¬ 
dle the case. 

A companion petition was filed by 
Ben’s wife, Doris Masik, as presi¬ 
dent of Iandor Realty Corp. She 
asked for a similar arrangement 
with creditors. She listed assets 
of $1,700,000 of which $1,500,000 
was listed as real estate and lia¬ 
bilities of $704,080. 

In. an affidavit submitted with 
the; petition, Maksik told the court 
that the night club grossed '$1,759,* 
000 during the past 10 months and 
earned $300,000 after paying him 
and his wife salaries of $20,000 
apiece. He told the court that be¬ 
cause regular lending institutions 
refused to lend him money for an 
expansion program he was forced 
to borrow from “persons at ex¬ 
orbitant rates of interest.” Ac- 
cordirig . to Maksik, interest pay-, 
ments to these lenders cost him 
$300,000 a year. 

Maksik added that difficulties 
with several performers “including 
Judy Garland against whom the 
debtor has a claim for damages in 
the sum of $150,000” helped cause 
the “presept situation to arise.” 

The $499,346 listed by Maksik 
as assets includes $200,000 for fix¬ 
tures and furnishings. $100,000 for 
goodwill, and $150,000 in unliqui¬ 
dated claims. 

More than 100 creditors were 
listed by Maksik but schedules 
showing how much is owing to 
each will not be filed until next 

Maksik proposed that the court 
approve an arrangeirient under 
which creditors would be paid off 
at the rate of 1% a month starting 
60 days from the court’s approval 
of the plan. 

Referee Duberstein is expected 
to call for a meeting of the princi¬ 
pal creditors shortly. 

Iandor Realty Corp.’s address is 
the same, as the Town & Country 
Club, 2544 Flatbush Ave., Brook¬ 

Tony Bennett was the last at-, 
traction at the club which has been 
operating for the past 10 years and 
which closed for the summer, per 
custom, over the weekend. Maksik 
says he’ll reopen on schedule in 
August. Many of• the entertain¬ 
ment world’s top names have ap¬ 
peared at the Brooklyn night spot. 

2 Vancouverites Buy 
Cave in $55,000 Deal 

Vancouver, July 1. 

The Cave Supper Club changes 
hands July . 12, going to a pair of 
local businessmen in a reported 
$55,000 deal. Bistro’s staff has 
(been pinkslipped to exit that date, 
although nitery is slated to con¬ 
tinue as heretofore for several 

New owners are Benny Poitres 
arid Louis Adelson, armed with 
blueprints for a plush hospice to 
supplant present decor, to be 
named Villa Pancho’s and to high¬ 
light cuisine, sans Chinese menu. 
Floorshow policy switches to the 
in time. . * 

Boniface Poitres is at present 
manager of a city hotel lounge, 
and Adelson is an uptown restau¬ 

Shelley Berman’s Brit. TV 

Chicago, July 1. 

Monologist Shelley Berman goes 
to England late this month for a 
brace of guest shots on the Gran¬ 
ada tv web’s “Chelsea At Eight” 
vaude series. Deal set by personal 
manager Frank J. (Tweet) Hogan 
has the comic appearing on the 
July 29 arid Aug. 5 shows. 

Berman Is current at the Avant 
Garde in L. A. He’ll be at Frisco’s 
hungry i in September. 



Wednesday, July 2, .1958 



- a new 

Presented by 


P'finitTr soys... 

s-essf ,J 

to - re *ty ;X1UW«»*» w 

e vlrtuaUy .f ,, 66 /, 1 a headliner In 

turning ul ?_- oaW 

/swank spots. Bob. 

Just Concluded 


St. Louis 

Opening July 4th (2 Weeks) 


Kdnsas City 

Special Material 

SSI Hamids "Season of the Circuses 

Cavalcade In White 


Ottawa, June 24; 

Joyc9 SulUvan, Jack Scott, Mary 
Savage, Stephanie Taylor, Lynne 
Gorman, Classical Ballet Co. of 
Ottawa, W. McCauley Choir of 
Crawley Filins Ltd., Ottauda Thea¬ 
tre Orch; produced by John Mad- 
dison .' At Coliseum, Ottawa, June 
23-24, '58; $1.5043 admission. 

. Industrial-show idea has spread 
to Canadian Nurses* Assn., 1.300 of 
whose 40,000-odd members held a 
five-day convention in the Canadian 
capital to mark its 50th anni. , 

Everything in the 150-minute re¬ 
vue-style show, with one intermish, 
was professional except non-speak¬ 
ing parts; and it brought Joyce 
Sullivan, recently poll-named as 
“Canada’s top female vocalist,” for 
her first public performance here. 
45he- replaced Shirley Harraer (now 
under acting contract to. Para¬ 
mount) this season as costar, with 
Bob Goulet, of Canadian General 
Electric's Sunday . night' “Show¬ 
time” bn CBC-TV’s web. 

A tall, shapely titian-top. gorge¬ 
ously gowned, Miss Sullivan has a 
rich, vibrant, flexible contralto 
which she . uses wih ease ;. and 
strength. - Her genuine dignity 
might unfit her for some locations, 
but she's a natural for any. class 
spot. That is, when she smooths 
out her speaking voice and diction, 
both still a little rough. 

Scripter Douglas H. Murray and 
producer John Maddison (a Welsh- 
born 1 Toronto tv actor now branch¬ 
ing out .into ’staging stints) faced 
no. easy task in . presenting a his¬ 
tory of . Canadian nursing in thea- ! 
tre terms. Amazirigingly, they 
succeeded, with. help of composer 
Ted Shadbblt Despit^ the oc¬ 
casional stilted stretch, and a pas- 
sel of propaganda here and there, 
show was quite palatable to the 
general public and an unqualified 
natural for nurses.: Opening house 
nearly filled 4,000-seat Coliseum 
at $3 top. 

Considerable humor livened up 
the bedpan saga^—seen through 
eyes of elderly nurse and her 
granddaughter, on forestage 
throughout and played excellently 
by Mary . Savage and Stephanie 
Taylor. Much of it was brilliantly, 
zipped out by Lynne Gorman in 
six Vignettes—-one of which fea¬ 
tured a gigantic rectal thermo¬ 
meter. Earl Crowe was Very funny 
as a pneumonia patient under old- 
style treatment. Narration, on 
other side of forestage, was ably, 
handled by Jack Scott. Bill Mc¬ 
Cauley’s Crawley Films Ltd. choir, 
which has made some commerical 
disks, did standout work, some of 
it onstage, some in sidehall seats. 
Ottawa Theatre orch, batoned by 
Ted Robbins, gave capable support. 
Artistic pieces des resistance, be¬ 
sides Miss Sullivan’s and McCauley 
Choir’s contribs, were two num¬ 
bers by Classical Ballet of Ottawa, 
directed by Mme. Nesta Toumine. 
First was. a can-can number, in- 
troed as an off-hours night club 
visit by war nurses in Paris, and 
second was “Le Ballet de Faust.” 
both first-rate performances, with 
standout work by Joanne Ashe. 
Len; Ontkean’s stage management 
and Darcy Sheard’s lighting rate 
special nods. 

| This imaginative, smooth pro 
show- is a far cry from the old 
amateur pageants that used to 
drive strong men to strong drink, 

. Card. 

Downstairs to Get New 
Site, Upstairs Folding 

The Downstairs Room, which 
started the vogue of off-Broadway 
type revues in niterles, shuttered 
last tveek. and moves its “Take 
Five” to a hew spot further up¬ 
town, New site will preem July 
8. At the. same tithe, the Upstairs 
at the Downstairs, an adjunct, to 
the cellar cafe, which had a show 
topped by Isobel Robbins, will 

V 'Take Five’* includes Mickey 
Deems, Ceil Cabot, Jenny Lou 
Law, Jean Arnold and Geriy Mat¬ 
thews. Julius Monk is the spot’s 
impresario. Present location is be¬ 
ing torn down. to make way for a 
parking lot. 

Atlantic City, July. 1. 

Live entertainment is not on its way out of show business and 
the circus is not a hasbeen. In fact, live entertainment is still the 
biggest public attraction in the world today. 

So declared George A, Hamid, Sr., operator of Steel Pier here 
and a director of the Hamid-Morton Circus. He pointed out that 
his circus alone has been divided into several divisions to .appear 
in four cities with 500 performers featured. 

This division is necessary to handle the public demand for cir¬ 
cuses, Hamid said. The four divisions of Hamid-Morton are: a .four- 
day circus which opened June 25 in Bayonne, N.J., for the Chamber 
of Commerce; a foUr-day circus in Willimantic, Conn., for the Elks 
which opened. June 26; the Aquacircus in Flushing Meadows, N.Y., 
which stared June 27 to run for the summer with 200 perform¬ 
ers featured; and a circus which started June 29 at Ebbets Field, 
Brooklyn, for two weeks with another 200 performers. 

These, says Hamid, are in addition to the thrill circus and water 
sports show on Steel Pier playing throughout the summer. 

“People today are more delighted and attracted by the circus- 
type of entertainment than by any other medium of show busi¬ 
ness,” Hamid said. 

Vaude, Cafe Dates 

New York 

Agent Benny Burke marking his 
50th anrii as a percenter this month 
. . . Lilo has been signed for three 
dates starting at the Americana, 
Miami Beach, Aug. 20; Riverside, 
Reno, Aug. 28, and the Shamrock, 
Houston, Sept. 18 . . . St. Leon 
Troupe into the Latin Quarter, to¬ 
morrow (Thurs.) ... Jack Barry’s 
cafe bow at the 500 Club, Atlantic 
City, will comprise an act that in¬ 
cludes singer Betty Colby and 
dancer Doris Greb. 

Jacqueline Fonatine has replaced 
Genie Stone with the Milton Berle 
troupe ... Sid Gonld and Dave 
Gardner are billed at the Casino 
Royal, Washington, starting July 
14.... „ . Jimmy Nelson to the Des 
Moines Home Sho\v for three days 
starting tomorrow (Thurs.) . . . 
Rover Boys go into Holiday House, 
Pittsburgh, July 21 „ . Golden 

Gate Quartet to make a tour of 
the public parks in Sweden during 
this month. 

under the stars in Biltmore’s Gar?- 
den Terrace. Spot’s Empire Room 
is shuttered for hot months .... 
The Stylers (3) vocaL group, are 
toppers on new show at Domino 
Lounge in Imperial Hotel, with 
exotic Peggy Steele and . comedy- 
emcee Sammy Spence and Tokyo 
Trio rounding -out bill . , . Exotics 
Maxine Sullivan and Alida Land! 
share honors in new show which 
opened (30) at Club Peachtree, get¬ 
ting support from tenor Johnny 
Glade who doubles as emcee. 


Betty Grable opens at Cal-Neva 
Lodge at Lake Tahoe Friday (4) for • 
10 days. Lofcis Prima and wife ; 
Keely Smith follow on July 14 . . . : 
De Castro Sisters opened a one- 
week stand at Harrah’s Club at : 
Lake Tahoe Monday (30) ... Fred : 
Waring’s orch opens a four-week ' 
stand at Hotel Sahara in Las Vegas : 
beginning Dec, 2 . . . Singer Harry : 
Snow has joined the revue at the ■ 
Slate Bros, nitery .. . Deal is being 
finalized for Howard Keel to play 
the J. Arthur Rank theatre circuit 
with his nitery act when he com¬ 
pletes filming “Floods of Fear” in 
London. ... Georgine Darcy Joins 
the cast at Ben Blue’s. Santa Mon¬ 
ica nitery. 




"'' Show folks art raving about thi 
all new Hotel Avery. All new, large,.■ 
beautifully, furnished deluxe rooms 
with private bath and television. . 
Many Air Conditioned. 



Chicago j 

Coast comic Lenny Bruce signed 
by . Cloister Inn for Aug. 5 ... 
Yonely tapped by the Palmer 
House for July 31 . . . Johnny 
Haymer joins Josephine Premice 
at Mister Kelly’s July 7 . . . Will 
Mahoney set for the Saugatuck 
(Mich.) Showboat starting Aug. 15 
. . . Liberace signed for four weeks 
at the Palmer House Jan. 22. 

Currently 4 Weeit 

Windsor, Can. 

Just Condudad 4 Week* 


. Long Island 

Mgt.i Stu 41 Will Weber, Now York 

| Ink Spots Now 3 

Still another Ink Spots 
troupe Is now hitting the road. 
Bernie Mackay, a former gui¬ 
tarist-singer With. the outfit, 
has gone into business for him¬ 
self with a group being billed 
As the .' Fabulous. Ink Spots. 
. Others in the field are helmed 
by Deke Watson - and Charlie 
' Fuqua. • 

. Circle Artists Corp. is hand- 

Atlanta C( 

[ New shows are bowing in prepa- ' f 

ration for long July 4 weekend. ••v, 

Time was when Independence . Day Biq T« 

was celebrated politely in Deep 3SoagFii< 
South with simple flag raisings and Foroii 

such, but so many Yankees have • j Pared 
made their way south in recent *4 613011 
years that observance, of holiday is • *l i o n * tr ' 
becoming widespread . . . Atlanta 
Biltmore Hotel will open today No c.o.D 
(Wed.) with Ice-O-Rama, a revue 
starring George von Birgelin, *i f J 

Eileen Meade and a line, Sweet- (l«? I* r! 
hearts of the Ice. Show is staged ^ 



Openiuq 10th lotonotloiml Tour 


Stockholm, Swodoa ... fegM 


Pert. Mgrj ED KltKEBY 


for oil Theatricals 
"We Service the Stars* 

Biq Temporary Special AH 
3S Osg FII«»for $11, Flus SI .OS Pastas* 
Forei gni S1.SS ei., S3 f or Ml 

* S Parody Boeka, Per Bk. ... SIS * 

* 4 Blackout Books, Per Bk. .. SIS e 

e Minstrol Budget . .SIS * 

How to Master the Ceremonies 
I) per Copy 

No C.O.D's .. . "Always Open" 


200 W. 54th St^ N.Y.C., 19 Circle 7-1131 
(Lot a Real. Professional Train. You) 

t r 


Tho Asmhf Stars of "WHATS ON YOUR MIND" 

Lucille and Eddie ROBERTS 

Currently- — COLONY, London Mst. m.cj* 

Wednesday, July 2, 1958 

Inside Stuff-—Vaude 

Old faces, new surroundings. Ted Lewis, a Chez Paree (Chicago) 
attraction many years ago, opens his first Empire Boom stand July 3, 
And Hildegarde, an ER repeater until a few seasons ago, made her 
Chez bow Friday (27) for three frames (although she. once subbed there 
for a night when Peairl Bailey tobk ill); Hildegarde Vis perhaps the 
surprise booking of the year here; since the hanky-waver is usually 
imaged in hotel plusheries. 

.. If nitery comedian Bert Stone < alias Peter Wood) played Frisco, 
no. one in Frisco seems to remember it. His agent, Eddie Baetzel ( As¬ 
sociated Booking Corp.), told Chicago office of Variety that he had 
“brought Stone in” from Frisco for Chicago club dates and N.Y. Daily 
Mirror then ran story about how S: one’s wife Cecelia “read a rave 
in Variety about a new comic named Peter Wood at the Sherman 
Hotel, Chicago,” proceeded to haul StoneAVood back to New York 
for alimony-jumping. Chicago Variety, office pointed out reviews on 
Scone-Wood “existed only in mind of N Y. dailies” and Frisco Variety" 
reported found iio evidence of Stone/Wood having played that area. 

The recent convention of the American Guild of Variety Artists In 
Mexico City served a useful purpose, for one couple elected as dele¬ 
gates from New York. The recently married comedian; Lee Tully and 
singer Monica Boyar used their time in the Mexican capital to obtain 
one of the more noted products of that town—a divorce. .. . . . . 

Camroie Cameron, of the onetime Four Camerons vaude team, has 
some money coming to her, according, to a list of "missing heirs” pub¬ 
lished in the Chicago American recently Her last known address was 
Chi, but her present, whereabouts are unknown. To collect, she should 
contact Tracers Co. of America, 515 Madison Ave., New York City. - 

Like any national capital, Ottawa is well supplied with VIP’s and 
Gatineau Club boiiiface Joe Saxe. is taking advantage of it. Cabinet 
ministers of parliament, newspaper publishers; press gallery officials, 
others, are getting special "preferential guest identification” cards from 
the Gatineau Gplf & Country Club. They are accompanied by a letter 
signed by "Joe Saxe, President,” arid each carries in. large 

letters beside a femme lipstick kiss-mark. 

Saundra Meek, who was Miss Las Vegas in last year’s beauty com¬ 
petition and a runnerup for the title of Miss Nevada because of her 
rendition of a portion Of Jthe Julie Andrews role in “My. Fair Lady,’’ 
was flown to New YOrk by Wilbur Clark and Gene Murphy of the 
Desert Inn for one day in order to see that musical. She returned to 
Vegas on the. plane carrying the show from Le Lido,: Paris, which 
opened July 1 at the Stardust Hotel, under the Desert Inn management. 

In last week’s Variety (June 25). unit review of the Ricky Nelson 
Show in Portland, Ore., erroneously listed comic Johnny Matson as 
Jimmy Matson. 

Abbey Lincoln, currently billtopping the Gatineau Club show in Ot¬ 
tawa, opened (26) without rehearsal, her baggage, including gowns and 
music, being mislaid by the airline at a Montreal change of aircraft. 
String-pulling by club manager Joe Saxe had the lost baggage there 
for showtime. 

Dick Richards opened his new’ 200-seat Black. Angus in the former 
Rickshaw, Chinese nitery, in Boston Wednesday (25). after completely 
redoing the spot substituting Black Angus heads for. the Chinese mo- 
(Continued on page 54) 


Fast Gray Market 

Chicago, July 1,. 

Comic Paul Gray has signed 
on with Associated .Booking 
Corp., which promptly put him 
into the Chez Paree for a fort¬ 
night starting July 4. 

He’ll replace Jackie Miles on 
the bill with Hildegarde. 

Saranac Lake 

By Happy Ben way 

George Victor Martin, author 
and playwright, was recently noti¬ 
fied by his publisher that his novel 
"Mark It With A Stone” is going 
into a fourth printing. Before 
Martin’s illness big. things, were 
happening with his play, "Ask For 
The Moon,” which Anthony Brady 
Farrell was to produce. While here 
at the Will Rogers. Hospital Martin 
has rewritten the play. 

Phillip Klein was visited by his 
son Josef who winged in from Los 
Angeles to help celebrate his. 72d 

Jacque DeMattos, owher-manar 
ger of WNBZ in our actors colony, 
back from Florida, and A’. B. 
“Tony” Anderson back from Glens 
Falls where he attended a meeting 
of the Schlne chain. 

Frennett Bros. Beverage Co. of 
Tupper Lake is furnishing playing 
cards for our cardrooni. 

Ann Morsch, who regained her 
health here in 1955, In for. the an¬ 
nual checkup and rated an all- 
clear. Husband Frank (IATSE) 
Morsch acconipanied her here. V 

Richard Edelmari, one of the. pro¬ 
ducers of the Saranac Lake Sum¬ 
mer Theatre, in from Gotham- He 
will direct the first musical, "The 
Boy Friend,” first presentation of 
the season here. 

Catherine McCabe, Paramount 
Pictures, in from N Y. for a week¬ 
end visit with husband Fred who 
is doing well. 

Write to those who are ill. 

Duke’s Brit. Concerts 

Leeds, End., July 1. 

. The Duke Ellington orch is set 
for the 1958 Leeds Arts Festival 
in October. . 

Group is. pacted for eight con¬ 
certs at the Odeon Theatre here. 
One concert will be staged nightly 
Oct. 13 to 18, with matinees. Oct. 
15 and 18. Top price will be $4.10. 


Belafonte’s Slants on O’SeasTonr 

Hit* Continental Europe First Time—Strictly 
Commersh, No U.S. Subsidy—Frank Views 


Folksinger Harry Belafonte has 
skedded a two-month tour of the 
Continent starting Aug. 3. It in¬ 
cludes a week at. the Kilburn State 
Theatre, London, and three-day 
stands In Paris and at the Brussels 
World Fair. 

It’s Belafonte’s first trip to Con¬ 
tinental Europe, though he was in 
London shooting "Island in the 
Sun.” Many of his one-nigh ters 
will be benefits. 

Belafonte disclosed last week 
in N.Y.. that he planned to return 
; to Europe at a later date under the 
auspices of UNICEF, the United 
Nations children’s organization. 
He’ll huddle on it with Mrs. Elea¬ 
nor Roosevelt on his return from 
the present tour at the end of Sep¬ 

; Belafonte’s first stand is at 
Monte Carlo Aug. 3, though he’ll 
be In Europe six weeks before that 
on a vacation. Dates are set for 
London, Berlin, Frankfurt, Munich, 
Brussels, Copenhagen, Stockholm, 
Paris, Milan, Rome and Israel. He’s 
taking along a unit of 10, including 
seven accompanists . and three 
"key” musicians who’ll sit in’-with., 
the local bands, latter to consist 
mostly of 24 members. 

The U.S. State Dept, is in no 
way. involved in this concert tour, 
and Belafonte said he hadn’t been 
contacted by anyone from the Gov¬ 
ernment so far. In London, the 
singer will do a one-hour show on 
the BBC. He said he had rejected 
an offer to ’appear on commercial, 
tv in Britain. 

Belafonte said his. records were 
selling best in England, Germany, 
Holland and France, and his singles 
had sold over one million in each 
of these countries. RCA Victor, 
for whom he records. Isn’t involved 
in the tour. 

Asked how he would handle 
critical questions about the Negro 

problem in the States, Belafonte 
said he certainly reserved the right 
to criticize, but added: "I think it 
depends a lot on who asks the 
questions. After all, I don’t know 
what point of view I’d be support¬ 
ing with my answers.” 

Belafonte’s program on the tour 
will break down Into three sec¬ 
tions:. Mood of the American 
Negro, Songs of the Caribbean and 
Around the World. Included are 
many of the standards which Bela- 
fcnte has made famous. 

Bohemia, N.Y., Drops Jazz 
For Slipper Club Policy 
But Offbeat to Debut It 

'The Cafe Bohemia, Greenwich 
Village, N.Y., spot which sparked 
the renaissance of small, club in 
the modern idiom jazz some three 
years ago, is ankling the jazz field. 
Jimmy Garofolo, owner of the 
spot, has decided to launch an in¬ 
time supper club policy even 
though jazz provided a steady pay¬ 
off during its run. 

Bohemia, whose reputation as * 
top Gotham jive joint was credit¬ 
ed to the enterprising booking 
by Ed Smollett, was the first of 
the big wave of similar boites 
which began to spotlight progres¬ 
sive jazzsters. During Its three- 
year, span, eight longplay disks un- 
■ der various labels\were cut on the 
Bohemia premises. 

Jazz in N.Y. niteries. evens out, 
however. There’s one scheduled for 
upper Broadway (129th St.) to be 
knqwn as the Offbeat. The spot 
will be run by Al Martin and Mar¬ 
ty Teitelbaum and will spotlight 
j two offbeat jazz piano groups on 
leach bill. Room will debut July 9. 


Circus Review 

('Irens Williams [the Eric Garden ballet. Borra, the 
(FATRr*RniTWi^ VTFNNA Thief of Bagdad, no stranger here, 
(FAIRGROUNDS. VIENNA steal$ lots of things from the visi- 

Vienna, June. 24. t ors (they get it back, of course). 

Carola Williams presents her cir- Just how he does it was a mystery 
eus in tiro parts with Elephant last time and remains so. 

Group (Gebel-Williams), Yvonne's Carola Williams, owner, off- 
Lions, Balleteuse Juanita* Carla spring of the oldest circus family 
Barlay, Gebel-Williams, Fred Peto- m Europe, is an idealist in her 
letti & The 10 Carolis. Mr.. Fred, show management. She desenres 
Let Francescos, Borra, Chy-Bao- the good b.o. . Maas. 

Guy Troupe, Capt. Alfred Smith , —■ '" ' ■ 

Eight Croneros , B. Andre. Daca- . . 

pos, Arthur Klein 'Family, Eric UoVAt nTIKlIfSltP 1 ' 
Garden Ballet. Ludwig Lehner. At WWil O 

Olympia Fairgrounds, Vienna, __ continued from page l 
June 24, ’58; $2 top. , ... 

-- livan makes his Vegas debut with 

Williams makes a definite dent j a variety show at the Desert Inn 
with its show wherever the 3,500-1 including the Kirby Stone Four, 
seat tent is put up. For first time j Richiardi. Jay Marshall, Professor 
Vienna witnessed an oldfashioned | Backwards, Ricky Layne & Vel- 
parade through the main boule-| ve j the Morlidors. Denise Darcel; 
vards. Ringstrasse and Prater- i Julia Meade. Carol Burnett, Sallie 
strasse. Besides this outfit has a -Blair and Art Johnson, 
zoological garden which is a big] The jackpot is skedded to be hit 
lure. It is something extraordi- [ today (Wed;) with three proems, 

nan-, and unfortunate that trans--) 

’ :_.... de Paris production C est Magnifi¬ 

er’.. . a. wit de Paris production “C’est Magnifi- 

portation costs prerent Williams que -r at the giant 1.065-room Stai- 
front crossing an ocean. dust Hotel. -The Other Wednesday 

One of the most sensational num- openings are Milton Berle at El 
bers is Yvonne handling her lions. Rancho Vegas and Rosemary Cloo- 
The Chy-Bao Guy group do gym- ne V at."the Sands. Press junkets 

‘nasties with abandon, a solid act 

■ . ■ ... ... . „ Francisco and Chicago are. bring- 

throughout. while the eight Cron- j ng | n 125 newsmen to cover the 
eros is an excellent aerial number. Stardust shindig, 
smoothly harmonized, Dacapos flo The sixth new show in the four- 
ballet dancing on tight rope, and day period opens Thursday (3) at 
the clowns Les Francescos are ex- ! the Flamingo, with Jack Benny 
cellent also headlining and featuring Gisele 

Outstanding are the horse nura-‘ ^■,1“ ““Iff: 

.. ... _ , . _ .■ • tion, the Flammgo will present 

bers with Carla Barlay-Gebel Wil- three 2:30 a. m. jazz concerts this 
liams and Fred Petoletti, the trick weekend by the Harry James Orch 
riding by the 10 : Carlos and Juanita; mn n 9 ii»v 

as ballerina on horseback. There’S i 

Dan Dailey at the Sahara, Hank 

graceful work by Little Devil on ^nr> and Sally Rand at the Silver 
the trapeze and an outstanding ele- Slipper, Pmk Lee in Life Begins 
phant group trained by Gebel-at Minsky s at tht Dunes, and 
Williams. Very good also are B. Eddie Fisher at the Tropicana are 
Andre with his birds, bicycle stunts: the other top-name attractions 
by the Arthur Klein company, [ along the Strip during the big 
Capt. Alfred Smith’s monkey and 1 week. 

Only When There’s R V R 
Ruckus Does It Make News 

West Allis, Wise. 
Editor, Variety: 

I have been following the. articles 
on the Alan Freed rock ’ri* roll 
show With great interest. However, 
it seemed that many people Were 
willing to condemn it, but there 
wasn’t a word in . defense. That 
is the .reason for this letter. 

When. Mr, Freed’s show played 
the Riverside \ Theatre here in 
Milwaukee, I had pleasure, of at¬ 
tending with several other people 
in the record business. We had 
! all road many articles on the things 
that happen at rock ’n’ roll shows, 
and we did have our doubts about 
going, But the point. Of this letter 
is that nothing happened. The 
R’verside was filled three times 
that d^y, and there was not . one 
single incident. Needless to say, 
that ..never made any newspapers. 

Now I am not trying to say that 
Milwaukee teenagers are any dif¬ 
ferent then others.; The point is 
.that they aren’t all bad, and rock 
’n’ roll doesn’t drive them to vio¬ 
lence. You have a.bad element in 
every age group, and that is what 
you read and hear about. You 
never read about the good teen¬ 
agers. If a kM wants, attention, he 
has to be bad. . 

There are two sides to every 
problem,, and I don’t pretend to 
know the solution to this one. 
Maybe a few articles about the 
shows Where there was no trouble . 
would help. There isn’t much in ^ 
the way of live entertainment for 
teenagers, and if the rock ’n’ roll 
shows are stopped there won’t be 
anything. Many of us felt that the 
Alan Freed show was one of the 
nicest things that had been done 
for Milwaukee teenagers and were 
hoping that Dick Clark would, also 
bring his group here, but now I 
understand that he is afraid to go 
on tour because of the chance of 
bad publicity. As the song , goes, 
“Rock ’n’ Roll Is Here To Stay” 
and I think it deserves some good 
publicity for a change. 

Donald Kolldtz 

Wednesday, July 2, 1958 

Washington Dream: A World’s Fair 

Washington, July 1,. ■ 

A World’s Fair in the nation’s capital is the goal of a group of 
Board of Traders. Promotors of idea have their collective eyes oh 
1,000 acres at Bolling Field soon to be vacated by the Air Force. 
All that’s needed how is Congressional approval in the form of , 
legislation converting the Air Base to this use, plus funds and gen- 
: eral support of the project. 

Despite the fact that Congress slashed the appropriation of : 
$15,000,000 for U. S. participation in the Brussels Fair to $13,500,- 
000, feeling is that concept of an International Fair practically on 
the doorstep of Capitol Hill has a good chance to get off the ground. 

Already skedded for next fall is town's first International Horse 
Show. Set for Oct. 10-16, and run by Eric Atterbury, ex of the N7Y. 
Horse Show, it is to be patterned after the annual Madison Square 
Garden equestrian spectacular, even to the mid-show chairity ball. 
The non-profit Corporation, formed to stage the horse show, has al¬ 
ready inked teams from Cuba, Canada, Mexico, West Germany, and 
other countries, and has sent a bid to Prince Bernhard of the Neth¬ 
erlands, proxy of the International Equestrienne, Foundation, to 
serve as judge. In the works are invitations to top show biz names 
to lend b.o. appeal and glamor to fete. 

Another evidence of the new era of promotion in Washington, 
is a Festival of the Arts planned for 1960. The brainchild of Ralph 
Becker, culture-minded attorney for the League of New York 
Theatres, it has already garnered support in official circles. Mrs. 
Robert Guggenheim, wife of the former diplomat whose copper : 
fortune has helped launch her on a successful career as one of 
capital’s leading hostesses, is chairman of project. At this point, 
idea is still in the iffy stage, but gaining support. 

Inside Stuff—Vaude 

Continued from page 55 =====s==sa - 

tif, Helen Manning, singer-pianist, an accordion; player and semi-name 
pipers will be the format of the new steak and chophouse nitery. In re¬ 
vamping the former posh Chinese beanery, the upstairs cocktail lounge 
was closed, the bar screened off and a $5,000 wall mural, depicting a 
horsedrawn chariot in the Chinese motif, had to be covered up be^ 
cause it would not fit in with the decor. 

The Tony Martin entertainment booking agency, the first such per- 
centery in the Houston area, is branching out with the addition of vet¬ 
erans in the establishment of an office in Corpus Christie. The firm, 
known, as Tony Martin & Associates, is composed of Martin as prez; 
bandleader and agent Jess Webb as veepee,, and James M. Erdman, 
long associated with the entertainment field and former manager of 
the Houston Country Club, secretary-treasurer. Martin will continue 
td operate the Tony. Martin Agency in addition to the new company. 

Joe Graydon, deejay on KENO, Las Vegas, has returned to his 
original home. Long Beach, Calif., where he used to own the Casa 
Vegas club. Same nitery has been remodeled, is now called LaRonde 
Rue, and Graydon will book name acts, sing, emcee, and will own a 
piece of the new club’s action. 


July 2 thi 


"The Aristocrats i 
the Range 

Paris Seeks 

— Continued from page 2 ;= 

peciaily the more skimpily-pro¬ 
duced, summer entries.. 

Among newcomers are “Folies 
Furieuses” at the Capucines which 
mixes sketches and general peel¬ 
ing, as ditto “The Seven Capital 
Sins” at the Theatre De L’Etoile. 
La Tomate, an ex-chansbnnier, fea- 
. tures a permanent strip show. 
Cabaret—Theatre With Nudes 
Nachat Martini, owner of such. 
Pigalle fleshpots as the Sphinx, 
Pigalls. and Nouveau Moulin 
Rouge, has opened a cabaret-thea¬ 
tre on the site of an old cinema iii 
Place Pigalle. Latter is called 
Folies Pigalle and drinks are 
served on armrests during the 
show: which goes on twice nightly. 
House claims that all of the nudes 
are homegrown <and gives plenty 
of flesh display. 

So, with these new additions, and 
I the : many strip and nude beites, 
I Paris stiff leans heavily on femmes 
I dishabille for nightlife draw. There 
is some resentment against Pieire- 
Louis Guerin and Rene Fraday, of 
the* Lido, who drained off a batch 
of needed nudes for their" Lido 
. . show at Las Vegas; starting next 
week; „ 

| - The strippo spots are all doing 
neat biz as tourism begins to hit 
a normal stride after the crisis 

Maria Catalina’s Cafe Bow 

Maria Catalina, opera singer, 
will be m akin g her cafe debut in 
this country next week. A dra¬ 
matic soprano, she opens Monday 
(7) at the Embassy: Club in Phila¬ 
delphia. Miles Ingalls agented. 

Miss Catalina was born in the 
Philippines (Manila) and studied 
voice there, in Germany and* the 
U. S. She recently completed a 
European tour playing “Carmen,” 
“Aida,” “Mine. Butterfly” and oth¬ 
er works, and appeared at Town 
Hall, N. Y., several years ago. 

Mecca’s $1,555,000 Profit 

London, June 24. 

Mecca Ltd:, the outfit which con¬ 
trols 25 British dancehalls, a news¬ 
paper, restaurants, a band agency 
and a property company, showed 
a trading profit of over $1,555,000 
for 1957, This was an increase of 
$170,590 over the previous year. 


Now In Its 93rd Issue, containing 
stories,One-liners, poeme tes, song 
titles, hecklers, audience stuff; mono- 
logs; parodies, double gags, bits, 
ideas. Intros, Impressions and . im¬ 
personations, political,, interruptions. 
Thoughts of the Day, Humorous 
Views of the News, etc. $28 yearly. 
3 Yrs. *50—Single Issues S3 
Foreign! $30 Yr.--3 Yrs. $80 
Single Issues if— No C.O.D.'s 

200 W. S4 St, New York 19 


Young, tamo, lovablo and especial-; 
tf trainod to spook, whistle and 
iMrk. Roal show-offs, and groat 
oafertainors. ■ 

Wrlta Lorena M. Waldrop, 

315 Dillon Circle, Orlando, Florida 


. Resuming 


for e Series j»f Summer Stack Engagements . 
Mgt. BILL MITTLKR, HI* Broadway. Now Yorfc 

SSr '"” 1 V 

,^.1*. «• \ 

fENS i 

‘n. wonderful \ 

a ve been - mpo rf a nt, I 

s’;;;:* ol \ 

, Soc«*W» . grace \ 


©,. 1 . 1 ^ 

"Miss Stevens wiH coimnofld Hie respect of a star, It It 
predicted. She'H be a big name next time around," 

Saturday, June 21, 1958. 

"She has beauty, style, cm exciting voice and a truo 
sense of showmanship. Next time w# iee Terri Stevens, 
she probably WILL be a 'name 1 , for she bos the stuff 
of which stars are made." 


Tuesday, June 24, 1958. 



Wednesday, July 2, 1958 > U^WTY , -MGHT cun BEVIEWS 55 

Frolics, Salisbury Beach 

Salisbury Beach, Mass., June 29. 

. Eydie Gorme & Steve Lawrence, 
Corbett Monica, Mattfso.n Trio (3 ), 
Sammy Dale Orch (14) *; $1.50- 
$2.50 cover. 

Dennie Mulcahy gets his l;400r 
seat ; beachfront boite off with cur¬ 
rent package, first of big budget 
deals, putting spot back in action 
after dark season caused by dry 
edict in the town. To the opening 
night SRO’ers, in to. see a show 
•and welcome nitery life back, 
Eydie Gorme &; Steve Lawrence, in 
for. -Week;', with Joe Guercio, musi¬ 
cal director;, are just what the doc¬ 
tor ordered. 

accompaniment to these proceed¬ 

One of the more action-packed 
sequences is the kriife^.dance by. 
Tamio, who swings . a pair of 
wicked-looking machetes in a man¬ 
ner fraught with danger to himself 
as well as the audience. The show 
winds up with a Hawaiian hoedown; 
an ". audience participation bit in 
which the elements of the hula and 
square dance, are combined. The 
orchestral backing is by Ernie 
Warren, who does well in this bit, 
and Sa'm Makla’s Islanders supply 
the steel., guitar relief • which has 
been adopted to meet the require¬ 
ments of the cha cha as well as the 
foxtrot crowd; ' ■Jose. 

The Mr. & Mrs; couple, in first 
nitery stint, are fresh, zesty and 
youthful. . Opening with (natch) 
“We’ve Got Each Oother,” Miss 
! Gorme . takes over with.; nicely 
paced songalog; . She’s on the gone 
kick with “After You’ve Gone,” 
“When You’re Lover Has Gone” to 
rousing hands, . then segues to 
bright ‘‘Coffee hi. Brazil:” With 
mike, she strolls stage with “I’ll 
Take Romance” for radiant hand¬ 
shakes with rlngsiders. Knocks out 
a great “Rockabye Your Baby”, and 
“Swanee” for windup. . 

, Lawrence joins her for medley, 
of whatever happened to the. old 
sorigs kick, 'and they tear through 
a batch of oldies for nostalgic ef¬ 
fect. Duo then take off on novelty 
tunes with a few. terps thrown in. 
He takes Over for sblo with slick 
“Only Have Eyes For You,” goes 
to “Rain , or Shine.” for maximum 
and then does tunes from his new 
; album, “I've Got You Under My 
'. Skin,” “My Baiby Just Cares For 
Mel” He turns hr some neat im- 
presh bits on Ed Sullivan, Billy 
Eckstine, working , up to big “Lazy 
River.” Climax for the twosome is' 

. Miss Gorme’s hot disk tune, “You 
Need Hands.” Aud gives the duo 
hangup founds at finish after havr 
. ing been captured from start. 

Corbett Monica, standup comic, 
nabs high laugh scores from en¬ 
thusiastic aud with funny topical 
routines; He’s sharp with the fam¬ 
ily jokes and works out a series 
with a great impresh job on Sophie 
Tucker. Spoof on “20 years from 
now” is highpoint of lampooning 
sharpened by. use of smart lines, 

•' which evolves backwards to the old 
vaude days. Monica keeps them 
yocking all the way. 

Mattison Trio, two lads and 
blonde looker, open the show with 
bright and smooth flow of terping 
with authority. They’re handsome 
terpers who top their canto with 
fancy footwork to Rodgers & Ham- 
merstein showtunes. Lightning-fast 
costume changes enhance. 

. Music for ..the backing and for 
listening is led by Sammy Dale 
Who Wields his baton with eclat, 
and his crew delivers tastily. This 
show exits Saturday (.5). Frankie 
Laine opens Sunday. <6>. Guy. . 

Hotel Lexington, X. Y, 

Tamio, Mona Loy, Leialoha, 
Nani; Malle, Mgrno. Em ie W amen, j 
Orch, Sam Makla's Islanders; 
$1.50-$2 cover. 

■ The Hawaiian Room Of the Hotel 
Lexington seems like a niteryriian’s 
dream come true. With .only a pro¬ 
duction .show, no names and Only 
a sextet of performers, this room 
keeps' up a capacity ; business. It 
seem§ that the operation is geared 
to an axis opposite of that of the 
usual nitery. The accent here is on 
a package deal. The food is the 
major lure and the show is a gim¬ 
mick to spice up the food. . 

The operation is headed by Phil 
Miles, who also 1 runs the Forum 
Restaurant, the latest (and most 
expensive) addition to the Radio 
City beaneries. The Hawaiian 
Room, incidentally, is not operated 
by the hotel, but as . a separate en¬ 

The room looks like a shrewd 
all-around promotion. The serving 
of the food, the menus, decor and 
the rest of the attributes, give the 
xustomers a sense of participating 
in a gastronomic adventure. It’s a 
sort of poorman’s Pump Room with 
a Polynesian accent. The Polyne¬ 
sian motif, incidentally, has be-; 
come increasingly popular over the’ 
past few ^ears, with this room be¬ 
ing one of the vets in the Hawaiian 

The show. is routined by Tony 
Cabot, who has integrated the pro¬ 
duction to jibe with the room’s 
. motif. The hula is the Hawaiian, 
entertainment staple, and it’s not 
likely that statehood for the is¬ 
lands ; will affect; the hip-weaving 
movement that has been a major 
influence in the poi country for 
years. This elementary dance is 
performed fetchingly by a quartet 
of monomonickered lookers, Leia- 
loha, Nani, Maile and Mamo: There 
seems to be no new exposition of 
this type terp, but when expertly 
done, as by these maids, there’s inr 
- terest that remains constant. The 
songs by Mona Joy f who looks sus-. 
piciously Caucasian* are pleasant 

Gatineau, Ottamn 

Ottawa. June 27. 

. Abbey Lincoln, Blackburn..Twins 
& Jerry Collins ,• Lee Henderson 
Dancers (6), Roy Palmer, Wally 
Muhro Q rch .IS); $i admission: 

"With this bill, the Gatineau Club 
adds up one. of its slickest 85 min¬ 
utes. Abhey Lincoln finds the big 
room a problem in some of her 
items, her style demanding more 
intimacy, but she gets around it by 
traipsing to the jingsiders and en¬ 
hancing her visual impact to 
strengthen the stint. Thrush. is a 
jazz singer and that’s relatively un¬ 
usual for the Gatineau, but- her 
-socko piping and nice savvy keep 
the stanza in .the power slot. 

The other side of the fare is just 
as strong, but on the comedy slant. 
Blackburn Twins, exhibiting top 
terp. and showmanship,, work: with 
their new partner, Jerry Collins, a 
clicko comic with fresh material 
and the-savvy to sell it solid. Tall, 
dapper twins Use ; the inevitable 
mirror bit but the spark comes 
with the entry of Collins who works 
with the twins in a zany, fast ses¬ 
sion Of comedy, chant and terp. 
Gags are fresh; plenty and punched 
hard throughout and routining is 
slick. ■ f • 

Lee Henderson Dancers; are on 
three times eachvshow, with Roy 
Palmer singing and dancing with 
the line, plus, emcee chores. Wally 
Muniro house band showbacks and. 
plays for dancing. Conn. 

Largo, Hollywood 

Los Angeles, June 27. . 
Beairic . Kay, Jimmie Komack, 
George De Carl Orch (6); $1.50 

Beatrice Kay and comic Jimmie 
Komack opened as co-headliners 
at. Chuck Landis’ Largo nitery on 
Friday (27) and it’s a. booking that 
should please both the young and 
Old spenders. It’s a show that's full 
of laughs; . songs, hoofing and 
plenty of ; nostalgia—latter s of 
which-is dlie to Miss Kay. 

The. vet song stylist, recently, 
sidelined because of illness, was 
welcomed Onstage Via a heayy hand 
after being iritroed by longtime 
friend Betty Hutton.: It was the 
beginning of an entertaining eve¬ 
ning for the. fi^stnighters who 
would have never believed she had 
been ill. This gal socked across a 
bevy of songs, pranced about the 
stage in a blue, jeweled bouffant 
gown like an ingenue, and . even 
gave out with a rendition of the 
Charleston. The strawberry blonde 
looked arid . sounded great, espe¬ 
cially with such numbers as “A 
Good Man Is Hard To Find,” “If I 
Was A Millionaire,” with a little, 
softshoe, “Ace In the Hole” and 
“Won’t You Come Home,. Bill 
Bailey.” ,. ; . " v 

.Kohiack also'benefited from an 
intro. by Sammy Davis Jr. who 
took time off from his show, at the 
Moulin Rouge. Komack is a good 
standrip comic who brought forth 
the yocks with his opening line, 
“Girls are like. phonographrecr 
ords—they come . in all different 
speeds.” From. this moment on the 
laughs flowed like Niagara Falls. 
He also pleased by singing “You 
Gotta Have Heart,” tune he sang 
in the Broadway staging, “Damn 
Yankees,” and also recently re¬ 
created for the Warner film. A 
satirical takeoff on “Elvis Presley*’ 
kept the patrons amused, especial¬ 
ly since this was an older crowd. 
Especially effective is the way 
Komack makes with the Vfaces, a 
talent in itself. Gerry Dolin ac¬ 
companies Miss Kay .on . the 88 
while George De Carl’s orch (6) 
backs the entire show in good 
fashion; Engagement holds through 
July 6. ' Kafa. 

Chevalier Big 8G, Seattle 

Seattle,. July. 1. 

Maurice Chevalier scored heavi¬ 
ly with a $8,000. take iri his one- 
nigh ter at the brpheum Theatre 
here last Monday (23). House seat¬ 
ing 2,700, was. scaled up to $4.50. 

Following this date. Chevalier 
went to Los Angeles for his preeiri. 
at the Greek Theatre. 

‘No Moola at Macambo/ 


Hollywood, JulyT. : 

The name of Jimriiy Durante on 
the flag out front of a night club, 
invariably calls for the ropes arid 
at. last week's, 124) past-midnight 
opener at the Mpcambo the strarid 
should have: been made of elastic. 
So it went for the remainder of his 
five-night stand, cuffoed .to the 
club arid a gesture to an old friend, 
the late Charlie Morrison, ‘ In fact, 
it cost the Schnoz $18,000''"out-of- 
pocket- to play the engagement. 

For the better part of an hour 
Sir Jeems arid his. troupe^romped, 
through ; rhythmic m u sic that 
brought hand- claps from the sit¬ 
ters in cadence. and Comedy as 
wildland rowdy as only the Du¬ 
rante clowns and mimics can dish 
it out. Jack. Roth was catchirig fly¬ 
ing, pieces of piano and Jules Buf- 
f ano took. a general roughing of 
his envied luxuriant hair. Still, a 

. Mocambo, Holiyuoud 

; jimmy Durante; Eddie Jackson, 
Jules Buff ano. Jack Roth, Sonny 
King, Borden Twins, Sally Davis, 
Paul Hebert Orch. (7>;. $3. coveri 

top favorite with the clubbers, Ed¬ 
die Jackson strutted and shouted 
for a long round ;of deafening ap- 

No harder worker in the busi¬ 
ness, Durante never left the stage 
arid kept the. room in constant tur¬ 
moil. Whether it was cuddling the 
four cuties (two of them former 
beauty winners) or playfully feud¬ 
ing with Soriny King, who can raise 
a storm with his high piping, the 
end result was . the same—a wild 
orgy of mad fun. 

To beef up his supporting cast, 
the. BordCn Twins arid Sally Davis 
lent his mountainous support in. a 
bumping bit . that has become : a 
strong prop, in his act . The spe¬ 
cial material of Jackie Barnett, 
who staged the show, while of 
familiar, blend, has become so in¬ 
fectious . . that the class, crowd 
clapped and foot-tapped in rhythm 
with the bouncy strains. 

Unbilled and unbidden, Edna 
Harris, . also known professionally 
as Judy Brent, came onstage to get 
off two brief bits in the image of 
Durante with prop-oboscis arid 
crushed fedora. It startled Du¬ 
rante but didn’t ruffle him. She. 
was later : given the heave-ho by. 

Paul Hebert’s musical accomp 
was bright and skilled, a really 
tough show to play: .. . 

Show slated for 11:30 didn’t get 
underway untiT 12:20 and only then 
at the prodding of the . restive 
crowd. It doesn’t befit a. Strip nit- 
ery as it does the balcony of a 
burlesque house that , the auditors 
must pound and stomp to get the 
show started. Even the lovebirds 
had gone to nest. .. Helm- 

a time-marker for a fortnight and 
a. respite for the help after a 
month of. Mike Nichols & Elaine 
May SRO!s. Fresh-faced young 
Axidentals (three fellows and. a 
chick*, are energetic and listenable 
through a half-hour of old and new 
lyrics served in pleasant, if undis¬ 
tinguished, arrangements. One of 
their best is the “Close to You” 
ballad, with a. sound (probably un¬ 
intended) ^characteristic: Of pop 
Renderings a decade or two ago. 

Their gimmicky version of “June 
is Bustin’ Out” perks .the ears, but 
“Street Where You Live” is a con¬ 
trived rendition further hurt, by 
pointless clucks arid whistling. 
Discounting some flatted notes, 
youngsters seem : to . please with 
'pipes and.happy mien, but there’s 
little In their ariimatiori and style 
to set ’em apart. 

Marge Cameron seems... miscast 
for her Chi preem, the Kelly’s rep 
being more for chi-chi comics. 
Femme is strictly a standup com¬ 
mercial .spieler whose throwa\vays 
too often 1 suffer, from ill-timing. 
Miss Cameron’s tuxm covers psychi¬ 
atric jokes, a modicum of thrush- 
irig, impreshes of tv chirpers and 
ridiculous song titles! Also, bi¬ 
zarre- book titles—-“Son of Liber- 
ace/ which ' is a science-rfiction 
thing.” Much of her stuff is tired 
and drew appropriate aud re¬ 
sponse. Comedienne is well- 
suited to smalleries, but. if she’s 
to progress she can use a stouter 
delivery and some meatier inate- 
rial. '' 

Marx & Frigo trio hold down 
winning Warmup sessions and back¬ 
stop entire show slickly. Josephine 
Premice and Johnny Haymer open 
July 7. : . 

riiiirchills, London 

London, June 24... 

Carl Hyson-s Mayfair Follies 
icith jane. Forrest, Rkne & Loreyitz, 
Tonimy Doan, Shoicgirls (4), Dan¬ 
cers (i), jack Nathan and Monty 
Tyree prchs; $2.80 cover. >' 

Churchills of Bond Street Is the 
new name of the well-known Lon¬ 
don nitery which, was shuttered re¬ 
cently by the law for selling liquor 
after, hours! In consequence, the 
club itself was struck off the regis¬ 
ter, but it has now legally reopened 
with Harry ’Meadows, continuing 
as operator. 

The current production is a tem¬ 
porary fill-in until a new revue can 
be readied this month. It is ■; a. 
modest presentatiori, but. .vigorous¬ 
ly staged by Carl Hysori, who is 
an experienced hand with nitery 
reviews.! - 

The talent is ori the modest side 
and Jane Forrest, the star, singer, 
is a rather brassy vocalist who belts 
Out most Of her numbers but can, 
surprisingly, change pace arid style 
to deliver a restrained ballad. 
Rene & Loreritz, an Australian aero 
adagio duo, do some fancy lifts, and 
spins on the small stage, climaxed 
by the girl diving into the splits 
from a shoulder-high .. position. 
Tommy Doan misses badly as a 
comic. His patter is frequently la¬ 
bored and hardly gets any audience 
reaction. Showgirls register .well. 

The show is presented in two 
parts—a brief edition at midnight 
and a full 45kminUte presentation 
at 1 am, ; Both shows are : nicely 
backed by the Jack Nathan orch 
with .Mority Tyree alterriatirig for 
the dancing times. • Myro. 

Le Carroll’s, Paris 

, * Paris, June 24. 

. Fernando & Freddy (8), Wanani, 
Mile.L Ellen, Dora Neri, Riidy Cas- 
teli Orch <9); $4 minimum. 

. Champs - Elysees cellar club 
comes .up with a, getting 
production values bn its small floor, 
as well as enough single and dou¬ 
ble acts to build this into an okay 
entry. Rudy Castell orch (9) backs 
the acts and plays for dancing. 

Fernando & Freddy (8) rev up 
some Argentiriian fblk dances for 
nitery consumption. Bome.of it is 
more. noise than poise, but it, 
emerges eyefilling and the cos¬ 
tumes and terp level are fine in 
spite of the space confines. Claris 
is a French nude rung in for more 
sight values; but . the cOlorful cos¬ 
tumes outdo her lack of them. ; 

Wanani is a dusky Cuban, singer 
who gives out with Hispano songs. 
Somewhat too. mannered, a. little 
loosening up would give her warm 
voice more of a chance. As is, she 
adds another exotic note to the 
show. Dora Neri, pn the other hand, 
is all French in a zesty barrage of 
songs on Paris lowlife arid low- 
down, oldtime : enjoyments such as 
the can-can. Lusty arid vervy, with 
a vulgarity in the good sense. She 
mav develop into a staple here. 

Mik .& Ellen! do a snappy tele¬ 
pathy act. Blindfolded, pretty, pert 
arid intense blonde quickly and 
nimbly names all articles .handled- 
by her partner. It is. classy and 
clever and an asset for any boite. 

. Club still gets the visiting Latino 
set and mriny Yank show biz oglers. 
Show is brightly presented by Miky 
Leff and Frede still does her 
cheery gladhandlihg. Mosk. 

XIr- K(*Ily ? s, Chi 

Chicago, June 24, 
Axidentals 14), Marge Cameron, 
Marx & Frigo Trio; $2.50 bev¬ 
erage minimum. 

■ Current layout here looks -to .be 

Dorchester; London 

London, June 24. 

j Harriot & Evans, Gerri . Gale, 
j Dorchester Girls <31, Cyril 
\ Grantham and George Birch 
! Qrchs; $5.75 minimum. 

! This, is a neat layout, not uriduly 
ambitious, but good enough to en¬ 
tertain the customers who cbme 
iri anyway. Harriot & Evans have 
been around town for some time 
and. are familiar to the late night 
eating customers; Gerri Gale, on 
the . other hand, is a newcomer to 
the West End and quite an attrac¬ 
tive dancer. 

Harriot & Evans have, an emi¬ 
nently satisfying . double act of 
pianistics and vbcalistics in which, 
for the large part, they rely on 
standard hits. There's no actual 
Originality in their material but 
there’s a high degree of profes¬ 
sionalism in their presentation — 
and that's a coriipensating feature. 
I Numbers like “Catch a Falling 
Star,” “Clouds Will.Soon Roll By” 
and. “The Street: Where You Live” 
are. naturals for their type of show; 
there’s also. a riice ride dbwri 
nostalgia. row with a batch of 
L.iyton and Johnston hits. 

Gerri Gale, a blonde looker, 
dances remarkably, well and is up 
to average in. the vocal stakes. 
She’s at her best when holding the 
floor as a terper and her interpre¬ 
tation- ..Of “Darktown Strutters 
Ball” is one of better items in her 
repertoire. Her opening “Roll and 
Rock”, has a vigorous quality; but 
doesn’t adequately show Off her 
best -talent.;'? 

Moulin Rouge, L. A. 

Los Angeies^June 27. . 
Sammy Davis Jr., Nita & PepyA, 
Dick Stabile Orch; $5.50 minimum. 

The return of Sammy Davis Jr. 
tp the Moulin Rouge within six 
months is l»ke money in the bank 
for operator Frank Scnnes. For 
Davis is one of the phenornena] 
talents in the entertainment' in¬ 
dustry today — and at Tuesday’s 
jampacked opener proved it again. 
On tliat night, he subjected the 
crowd to an extra-long show’ (three 
hours), but by the volume of mitt 
action displayed, it was evident ii 
wanted more. 

Davis was introed by. vet comic 
Dave Barry who amused with hia 
usual glib patter which broke up 
the spot several times. Davis came 
on nattily attired in white, jacket 
and black satin pants singing 
“Smack Dab in the Middle.” It was 
an upbeat opener that set the fuse 
for. an explosive evening. 

Unlike many of the top saloor 
stairs, Davis moesn’t fall in th« 
category of being just a. singer, 
dancer, mdsician, impressionist oi 
actor, because his varied talents 
encompass all Ihese fields. He runs . 
through a new' and old . routine 
which includes impressions of Si-, 
natra, Crosby, Lewis and even 
Dean Martin. Add to this a satire 
on thesps that imitates the tech-, 
nique of Actors Studio grads, and 
even mimed to the offstage record¬ 
ings from Broadw'ay’s “The Musio 
Man” in top fasion. 

A topper was his Sinatra takeoff. 
This showed the thin one coming 
onstage via the audience garbed, 
in his usual doodle bug chapeau, 
trench coat shmg over the shoul-: 
der, and drink to hand while sing¬ 
ing “That’s Why the Lady Is A 
Tranip." Other tunes socked over 
were “There’s No Fool Like An 
Old Fool,“ “Birth of the Blues,” 
“Hey, There,” and a touching ren¬ 
dition of “My Bess” from “Porgy 
and Bess.” A little solo hoofing 
with a dash of flamenco a la Greco 
also showed off his skill. A soft- 
shoe routine with Uncle Will Mas- 
tin, whom Davis credits tor hi« 
talent, also scored and added to 
the excitement w’hich generated 
throughout this kingsize room! . . 

The little guy also took time 
from his act to pay tribute to his 
father; a regular of the Mastin 
Trio but now sidelined because of 
a heart ailment. 

On the bill is Nita & Peppi, a 
boy and girl gymnastic team who 
fly from one end of the stage to 
the other in every type of twist' 
conceivable. Youngsters are cute 
and energetic. and add a charige 
of pace to the show. 

Donri Arden’s “Pari s cope 
Revue.” for this booking, presents 
a production number which comes 
off most effectively. Dick Stabile’s 
orch <24) continues with topnotch 
musical backing throughout the 
show', in addition to making it easy 
for. the dancers. . Davis is booked 
for six .week with Johnnie Ray 
Opening Aug. 8. Kafa. 

Hotel It oo so veil. X. O- 

New Orleans, June 27. 
Dunningcr, Paulette Sisters i 3), 
Bobby Blanque, Leon Kclher Orch 
(12 ) ; $3 minimum. 

The plush Blue Room , has an un¬ 
usual coupling for the current sesh 
with the chic Paulette Sisters and; 
“The Amazing Dunningcr” spot-i 
lighted; Leon Kelner and his orch 
provide the backing tor the show 
and terp sessions. . 

Off the bandstand during the 
show, Kelner handies the emcee 
chores and calls out the petite 
Paulette trio, three young platinum 
blondes, to tee off. They put style 
and imagination into ther songs, 
rolling through a‘ considerable list 
of tunes. Girls keep their' harmony 
in unison, their routine moves 
swiftly arid they disport them¬ 
selves with proper choreography 
sans arm-waving. 

Intermixed with such favorites 
as “Cuddle Up A Little Closer” 
and “How Many Times” are “Hon¬ 
olulu Rocka and Rolla,” a rhythmic 
version of “He’s Got The Whole 
World In His Hands,'* a rousing 
“Saints Go Marching In” and others 
to get plenty of attention. The kids 
have what it takes—they’re young, 
fresh and warm, and make nice 

Dunninger cautions at start of 
turn that he has no supernatural 
powers and that he reads thoughts, 
not minds. 

Whether it’s mental telepathy, 
trickery or what, he’s clever and 
generates plenty of excitement 
among tableholders. He’s sure to 
attract lots of customers to town’s 
top nocturnal rendezvous during, 
his -two-week stand. His revela¬ 
tion of the thoughts of customers 
leaves them guessing and baffled 
.at end. 

Bobby Blanque. a personable 
young baritone with nice pipes, 
warmth and charm, opens the show 
;Wjri& 3 toce hand.* » Liuz, 



Wednesday, July 2, 1958 

Moscow Dancers 

; Continued from page 1 - 

Khruschev the murderer?” and American orchestra and .American 
words to that effect. backstage crew also saw the danc- 

To further heighten this strange ers getting the, AQMA minimum 
respect for the Russos—in actual- of almost $100 each. The Amen¬ 
ity, what makes Moiseyev so op- can Guild of Variety. Artists runs 
pealing boxoffice-wise is the funda- from S98.50 to $350 and the three 
mental of showmanship rather/“honored artists of the republic 
than the elements of terpsichorean .Soviet, that is)—Tamara Zeifert,- 
art—was the audible mutterings of Lev Golovanov and Serge; TsveL 
many among those SRO 13.000 kov—fall into the latter bracket, 
nightly audiences at-the Garden. The cultural exchange stuff was : 
as they spilled out of the arena, dramatized at 'the Garden with , 
They voiced open perplexings at warm and . enthusiastic faces up- 
the realities of the headlines, turned from the audience to the 

The Pavlova arid Nijinsky tFadi- Russian terpers, . and the young 
----——-— -dancers waving back at the biit- 

Moiseyev I960 Return 

Impresario S. Hurok said 
in N. Y. Monday (30) that he 
plans to bring the Soviet 
Moiseyev dance group back to 
the States in 1960. , 

Hurok, who. is leaving Tor 
Europe later this week, said 
he was bringing another Soviet 
unit to the U. S. this fall. It’s 
the Birazka (Birchtreel troupe 
of 65 singers and dancers. 
It’ll open on Broadway Nov. 4. 

Reporting on traffic in the 
opposite direction. Hurok said 
that Marian Anderson and 
Robert^ Peters were among 
the artists skedded to go to 
the Soviet Union in coming 
months. All these tours are 
under the auspices of the 
State Dept, with which Hurok 
wilt keep, a close liaison via 
the cultural exchange pact be¬ 
tween the two countries. 

i froriters was in the best maniies*. 

; tions of fraternal understanding, 

; The. capping \ climax, of course, 

! comes from that Virgiriia Reel, an 
.! inspired ; piece of showmanship as 
the kids from the Volga make like 
| the Swanee River. 

| It points up anew that, the; 
! Moiseyev dancers have brought 
[folklore into the theatre and cot 
I only made it historically profit- 
! able but. rriayhaps, have estab¬ 
lished some kind . Of a milestone in 
Russo-American vox pop relations. 

And: then you ask. how. come 
I Nagy and the headlines and those 
| pickets outside, while there is so 
‘much cheer and good will within 
i the Garden. Let’s leave it to the 
| Kremlin and the Quai d’Orsay, the 
j White House. arid 10: Downing 
: Street to find the answer. 

thus among these items^—percen¬ 
tages, taxes and exploitation—al¬ 
most 70%- of the take is thus ac¬ 
counted for. How Hurok and the 
attraction split, or urider what 
terms, is something about . which 
the impresario is tightlipped, it is 
stressed, of course, that apart from 
the earned-iri-America dollars 
which any of the imports leave be¬ 
hind in the way of consumer goods 
and services, there*is always also 
the income tax factor which must 
be. discharged before foreign tal¬ 
ent is permitted to embark for 
home. : 

When an ardent Hurok aide 
started to break, down these ele¬ 
ments t0 make ..the “script” look 
good, even; the .impresario-. Was 
moved to exclaim, “Stop, ycu make - 
it sound so awful and such a bum 
deal fpi' me!” 

That $1,600,000 national take is 
beaucoup Barnurning of the Ballet- 
mania. Not since the Ringlirig 
circus will Madison Square Garden 
see a $400,000 take for eight per¬ 
formances,. Tliis new .brand of 
show biz is Nijinsky-on-the-Fort- 



, Numerals in connection with bills below Indicate opening day of show. 


1 Corps de Ballet 
R. Paige Ore. 

Music Hall 2« 


But meantime back at the 
■ Ukrainian ranch the terpsichorean 
fol-de-fol of the Tartars of Kazan 

__ , _ .? and the folk “hock-darices” from 

~ ~~ ~ //the Moldavian, Mongolian, Ad- 

tion is one thing but the renewed i zharian and kindred, regions from 
heightened tensions, because of [ the Dnieper to the Volga-r-the ap- 
the Hungarian Premier Nagy’s • pealing native steps from all sec- 
murder, is another. The benight- ( tors of the Russian steppies—go 
ed Americans, attracted to mid-[great with the Yank trade, 
town-from obviously farflung out- : The imported Russian coinpany 
lying boroughs ■ of Greater New j of 100, which also includes a stage 

director and a company adminis¬ 
trator of. finance .for Moiseyev, 
swelled to 150 with the addition 
of . U.S. musicians, stagehands, 
press corps and the like. This part 
of the payroll came out of Hurok’s 

York, scurried through the extra- 
large corps of cops on hand , for 
reasons of traffic-—and safety: 

This political punctuation of the 

Moiseyev Dance Co. from Moscow 
may be a strange but necessary 
footnote to the 1958 annals of this 
tour, the 23d and 24th countries 
they have visited (including the 
Montreal and Toronto stands in 

Company of 88 dancers, about 
evenly divided as to sex, plus eight 
musicians on stage (accordions, 
tambourine, balalailka) . and chef 
d’orchestre Samson Galperin, is 
Russia’s most traveled troupe. 

Hurok would book them back 
but that cannot be pbssble until 
1960 because of. their committ¬ 
ments. Following a four-week visit 
back to Moscow^ they open Aug. 6 
in Brussels until Sept. 15, when 
they go to Switzerland, Italy, Aus¬ 
tria which brings them back to the \ 

Russian capital Nov. 15.. Their \ 
tour to Japan starts in February 

.Originally brought over for 10 
weeks under private auspices with¬ 
in cultural exchange program with 
the Russian Ministry of Culture. 

Sol Hurok had the season’s hit of 
hits. The 11th week of eight per¬ 
formances at Madison Square Gar¬ 
den was topped by the Ed Sullivan 
television show Sunday (29), com-! stiare - as did a $12,000 item for 
prising the entire hour, for a fee : baggage.. 

A TV Wow 

The Ed Sullivan staff noticed 
something about the Moiseyev 
Dancers’ audience appeal nev- . 
er encountered before—(1) the 
demand for tickets for the 
dress rehearsal/which is inore 
informal, and permited ballet 
aficionados to talk to the visit 
ing Muscovites, arid (2) the 
applause that greeted them on 
.‘the sidewalks at the stagedoor 
exit of the GBS Playhouse on 
Broadway, following their Sun¬ 
day night show. 

The “incident” in the audi¬ 
ence which caused Sullivan to 
frown momentarily was un¬ 
known to him at the time—- 
that auditor’s impatience . was 
with the translation-from-the- 
Russian of Moiseyev’s words of 
acknowledgement. Incidental¬ 
ly, as reported elsewhere. in 
this issue. Sullivan’s vodkaites . 
out-Trendexed the opposition. 

said to be around $50,00Q. 

Hurok is very cagj' about his 
Moiseyev deal, as he is reticent ] 
about other contractual committ¬ 
ments, but is more outspoken 
about the other obvious details, 
such as the amount of taxes , the 
Federal and municipal govern¬ 
ments benefit from this as well as 
any similarly successful touring 
foreign attraction. 

On basic* b.o. statistics, the Met’s 
3,613 capacity,, at a $1.80-$8.05 
scale, was dwarfed by Madison 
Square Garden's 13,000 capacity at 
$2-$6 top. Here again Hurok is 
reticent whether it was a four-wall 
deal or a sharing arrangement. 
(The Garden’s nightly rental is 
generally around $15*000). 

The Moiseyev terp show grossed 
$400,000 at the Garden, or $50*000 
a night (there was one Saturday 
matinee), for the eight perform¬ 
ances which is beaucoup tour-jete 
and plenty of plastic toe paydirt in 
anybody’s Capezios. 

Hurok's deal for Moiseyev's toiir 
paralleled any of his other concert 
deals in the past—sharing terms 
With the local auspices which 
range from 50-50 to 70-30% terms. 

Whatever overage redounded to 
the Russian Ministry of Culture is 
put into e/elipse^ by Hurok spokes¬ 
men, who stress that the. large 

The young dancers w ere billeted 
at the. Hotel Claridge, In the heart 
of Times Square, close to the Met 
originally and equidistant to the. 
Garden on their final . Gotham 
week’s stand. - 

The. Russian Ministry hf Cul¬ 
ture, it is stressed, defrayed their 
overseas traveling expenses; cos¬ 
tumes. shoes, arid the like. 

Almost everyone of the kids 
bought U.S. gifts; Some are mar¬ 
ried and went home with a little 
grouchbag. Many in the troupe 
own automobiles Iri Russia—an 
unusual luxury. Most of the dan¬ 
cers are urider annual salary con¬ 
tracts. arid enjoy an upped' living 

Hurok spokesman stresses that 
whether it’s this Russian ballet, or 
the Royal (Sadler’s Wells) Ballet* 
or the Scots Guards, at least 10% 
of the boxoffice goes pronto for 
Federal amusement tax and up to 
15% where, there is a. supplement¬ 
ary city tax, as is true in some 

Where the. . civic authorities 
waive that tax, for benefit of the 
local cultural ventures (as in the 
Hollywood Bowl), the imported 
attraction is to be credited for 
.generating this kind of revenue, 
j - .j j average 50%: News¬ 

paper ads etc. come to 5-10% and 


—— Continued rrom page 2 

to live and make his home any¬ 
where in the world without i.vipair- 
irig his American citizenship status, 
but a naturalized citizen is not 
permitted to live outside of the 
U. S. more than five years. He 
must, at that point, either . return 
to the U. S. for a minimum of six 
months of lose his citizenship, 

A growing group of. show biz 
execs and specialists : (true o f em ¬ 
ployees'. of international firms out¬ 
side qf show biz, too, of course) has 
been resenting this rule more and 
more of late, claiming that it 
makes a “second class citizen” out 
of a naturalized citizen, which was 
riot the original intent: 

The American Chamber of Gom- 
irierce in Parish through an of¬ 
ficial who refused to be quoted 
directly* said that nearly half/o.f its 
members in. Paris are affected, to 
a lesser or greater degree. This 
seems startling at first, but is ex¬ 
plained by the fact that a person 
born abroad. Is more likely than 
not to have a foreign language and 
foreign customs ability, making 
him more valuable for residence 
and business abroad. This official 
also stated that, in all fairness, 
consulates and; embassies are em¬ 
powered to “make exceptions" in 
these cases and grant the privilege 
of longer residence abroad to peo¬ 
ple involved “if the conditions are 
exceptional/' ’ 

Obviously, some citizens do not 
wish to spotlight themselves for 
“special privileges,” Thus, Miss 
De Haviland did not need -a law 
passed especially for her; the U. S, 
Ambassador.; in Paris could have 
granted her the privilege, if he felt 
it„was justified. Auer (and also this 
reporter incidentally ) feel.they pre¬ 
fer to accept the “law of the land” 
and respect the provisions of any 
American law, rather than circum¬ 
vent it. Even though they may, 
privately, resent it. 

Embassy officials-—who also pre¬ 
ferred to discuss the matter anony- 
mousiy-^-poirited out that it is riot 
really a hardship, in their opinion, 
since the sixmonth period can be 
cut; up into any number of seg¬ 
ments. The law . states that nat¬ 
uralized citizens, must spend six 
months in the. U. S, within every 
five-year period. Thus, fbr in¬ 
stance, if the Paris representative, 
of the Doodad Mfg. Co. goes home 
orice a year and stays, six. weeks a 
year, the law would riot affect him, 
w herever he was.born. This, makes 
it easy. All you have to do is 
find a job which grants you a six- 
week vacation every year. Arid 
which pays sufficiently to permit a 
once-yearly trip across the ocean 
arid back., 

Tivoli : 

Roily Rolls 
Douglas & Priscilla 
Home Dargie 5 
Billy Baxter 

Dorothy Costello 
Dalrays • 

Patsy O'Hara 
Jim Berinson 
Rae Morgan 


Ronnie Rbnalde 
Vic Hyde 
Clifford Guest 

George Holmes 
Eleanor Gunter 
Joe Martin 
M & S Davis 
Buster Fiddess - 
Joe Jenkins 
Aiwvn Leckie- 
St. James 
Larry Griswold 
Johnny Lockwood 
Anny. Berryer . 
Medlock- Sc Marlowe 
Winnetou Sc Squaw 
R ayes * Faye 
Williams & Shand 
Barton Sc StucbbT’y 
Edit Juhasz 
Frank Ward . 


- Hippodrome 

Tony Brent 
K .& A Kemp 
Nancy Whiskey 
Jeffrey Lenner 
P Sc J Yule 
Kitty McShane 
Old Mother Riley 
Lotus Sc Lila’ 
Earle Vaughn 
Margo . Sc John 
Beryl Rei* 

Bernard Miles 
Mistin Juniors . 
BiUie Anthony 
Gaby Grossetto 
Peaches Page" 

W'inters & Fielding 
Paul King 
Fno & . Gray 
Duncan Sis 
Alan James 
Glyn Thomas 3 

: Empire 
Dorothy Squires 
Marie De Vere Co. 
Jim Dale 
Ron Parry 
Cherry Wainer 
Roxv Sc Glenda 
Ideal 4 

Allen Sc Albee. Sis . 

Sarah Vaughn 
Lundon Sc Pam 
Max Geldray 
Les Mall ini 
Hal Roach 
Peter Quinton 
Alain Diagora. 

Terry Dene Sc Co 
McKinnon Sis ' 
Edna Savage 

Les Dounos 
Sonny Roy 
Roy Rivers ' 

Len Martell 

. . Empire 
Marty Wilde Co. 
Lane Twins 

Bamberger. & Pam 
Kish. &-Valalre 
Ron Scott 
Mongadors Sc Ann 
Woodw'd Sc Cooper 
Whittaker & Law 
Les Madrigals 
Luscious Goldwyns 
Pamela Phillips 
Rene Fontain 
Benny Garcia 
Maureen Gabriel 
Guy MitcheU 
•Joan Rhodes 
Silver Sc Day 
Roy Castle ; . 
Russell Sc “Susie**. 
Fred Lovelle 
Frank Berry 

H Sc W Mack 
King & Day 
Gayton Sc Mabs 
Howe Sc Maye 

Simmy Russ 
Krandon Sc Kama 
. Empire 
Russ Hamilton 
Silvia Sc Audrey 
Jim Couton 
C Glahville 
Bill Giles 
Judy Moxon 
. Peter Raynor 
1 Mike Coyne 

Cabaret Bills 


Ben tolr .■ 

Felicia Sanders 
Mie Barnes - 
Three Flames 
Jimmie Daniels 
. Cafe De Paris 
Dorothy Lamour 
Harrison Sc Kossl 

Buddy Clarke Ore 
Chateau Madrid 
Margarita Lecuona 
Babalu Trio 
Trio Rivera 
Ray Tlco 
Ralph Pont Oro 
Panchito Ore 
Kean Sc Paricer 
Betty Johnson 
The Pagets 
Joni Roth 
Roniiie Hail 
Michael Durso Ore 
Frank Marti Oro 
Downstairs Room 
Julius. Monk 
Mickey Deems 
Ceil Cabof 
Jenny Lou Law 
Jean Arnold 
Gerry Matthews 
Stan Keen 

El Chico 
Ihdlos Trabajas 
Rosita Rios 
No. 1 Fifth Ave. 
Joey Carter 
Marti Baine 
Bob Downey 
Harold Fonville 
Joan Bishop 
Hotel Pierre 
Stanley Melba Oro 
Joe Ricardel Ore 
Betty Benee 
Hotel Roosevelt 
Lenny - Herman 

^ Continued from page 

is now putting out 300[000 papers, 
with virtually no returns.) 

Same stirvey showed that 56:4% 
of, Philly public were using radio 
and tv sets more than; usually as 
result of strike. Majority of 38,7% 
felt radio was doing best job in 
filling the news gap; 35.7% were 
counting on tv for news. ; 

Ralf Brent stated, “We are con¬ 
fident that the newspaper strike, 
perhaps more effectively than any¬ 
thing else, has proved that radio 
is. a vital medium ip every phase of 
life today-public service,: enter¬ 
tainment and business/*: 

Bill Snyder 

Hefei Taft 
Vincent Lopez Ore 
Hotel St. Regie 
Milt Shaw Ore 
Ray Bari Ore 
Latin. Quarter- 
Kathryn Qrayson 
St. Leon Troupe 
Jack Durant 
Bob De Voye 
Gena GenaTde 
Martha Errolle 
Queti Clave jo 
Jo Lombardi Ore 
B. Harlowe Ore 
Le Cupldon 
Roberta MacDonald 
Ish Ugardi Ore • 
Old Romanian 

Alice Farrar . 
Jimmy Carter 
Joe Kardwell 
Larry Ellis 


Mabelle Mercer . 

Viennese Lantern 
Sandra De Kiraly 
Mary Tremain 
Ernest Scboen Ore 
Paul Mann 

Village Barn . 
Julie Daye '• 

Flash Mason 
Zeb Carver 
Karen .ThorseU 
Marty Sauitt . 
Piute Pete 
Bobby. Meyers Ore 
Village Vanguard 
Carmen McCrae 
Randy Weston 3 
Whitey Mitchell 
Los Chavales de 


Black Orchid 

Jay Lawrence 
Eileen Barton 
Joe ParneUo <3) 
Blue Angel 
"Tropical Holiday" 
Carmen Romano 
Freddie Davis 
Lord Christo 
Blue . Note 
Pukes of Dixieland 
.Chez: Perea - 
Jackie Miles 
Geo. Cook Ore. 
Chez Adorables (9) 
Cloister Inn 
Eddie Higgins 3 
Beverly Kelly 

Ramsey Lewis Trio 
' Conrad Hilton 
Glenn & Coleen 
Menchassys - . 

Drake Hotel 
Jimmy Blade Ore 
Gate ef Horn 
Gateway Singers (4) 
London House 
Oscar Peterson 3 
Mister Kelly's 
Marty Rubinstein 3 
Mane Sc Frigo 
. Palmar House 
Ted Lewis 
Eddie Chester 
Cathy Basic 
Beverly Marshall 
Ben Arden Ore 


Avante Garda 

Shelley Berman 
Sis Rosetta Tharpe 
Joe Castro Trio 

Band Bex 

Billy Gray 

Pony SherreU 
Antone Sc Curtiss 
Billy Barty 
Bob Bailey's 

Ben Blue's 

Ben Blue.. 

Buddy Lester 
Sammy Wolf • ;. 
Joan Kayne 
Joy Lane 
Richard Cannon- 
Phyllis Applegate. 
•Ivan Lane Ore 
Coconut Grove 
McGuire Sisters . 
Freddie Martin Ore 
Count Basie Ore 
Irwin Corey 
881 Club. 
Johnny Walsh 
Arthur Blake 
Mort Sahl 
Modern Jazz 4 
Beatrice Kay 
Jimmie Komack , 

Larry Potter's 
.; Supper Club 

Wally Vernon 
The Orientones' . 
Les Parker (5) 


Jimmy Durante . 
Frankie Sands Trio 
Paul Hebert Ore 
iMoulin Rouge 
Sammy Davis, Jr. 
Donn Arden Revue 
Dick Stabile Oro 
. Slate Bros. 

. Dori Rickies 
Vido Musso 
Harry Snow. . 

Statler Hotel 
.Irene Ryan 
Skiiinay Ennis Ore 
Ye Little Club 
Nino Tempo . 


Oesert inn 

Jsd Sullivan 
Kirby Stone 4 
Denise Darrel 
Prof. Backwaras 
Jry Marshall 

.TUlia Meade 
Carol Burnett 
Sa.llie Blair 
Art Johnson- 
Donn Arden Dncri 
Carlton Hayes Ore 

,c Life Begins. At 

Pinky Lee 
Pat Amber Halliday 
Marquis .Family 
5 Yokois 
Martine. Vargas 
Eva Pavlova 
Gillian Grey 
Bruce iYarnell 
£ee Davidson Ore. 

El Cortez 
Dubonnet Trio 
Don - Baker 4 
Three. Al's 
El. Rehcho Vegas 
Milton Berle 
Dunhills . 

Met. Sextet 
Barry Ashton Dncrs 
Dick Rice Orch 
•lack Benny 
Gisele MacKenzie 
Don Kirk . 
Jack Cathcart Ore 
Dick Contino 
Fremont Hotel 
Mark Wayne 4 
Make Believes . 

Golden Nugget 
Turk Murphy 
Ish Kabibble 
Flo Dreyer 
Carmen Le Fave 3 
George Gobel 

Teddi King 
Double Daters . 
Dorothy Dorben • 
Shecky Green® 

Ray Sinatra ■ Oro ‘ 
Dan Dailey . 

Collins Kids 
Camille Williams 
Saharem Dncrs' 
Louis Prim a St 
Keely Smith 
Louis Basil Oro - 
... Sands 

Rosemary Clooney . 
Copa Girls 
Antonio Morelli.Ore 
Ssn Seucl . 
“French Blackouts*' 
Billie Bird 
Sid Fields 
Mac Dennison 
Vicky Denas 
Bou Bouka 
Bobby Blue : Oro 
Shirley Scott 
Garr Nelson . 
Showboat Girls 
Vic Artese Ore .: 

Silver Slipper . 
Hank Henry 
Sally Rand 
Sparky Kaye 
Red Marshall 
Danny Jacobs 
Annie Maloney . 
Geo. Redman Ore 
Lido De . Paris 
“Ces't Magnifique" 
Billy* Daniels 
. Tropleant 
Eddie Fisher ' 
Noonan & Marshall 
Elaine Dunn 
George Tapps 
Lizanne Truex. 

Marv Ellen 
D Williams Singers 
Nat Brandwynne 


Don Cornell 
Joe E. Ross 
The Pickerts 
Lee Martin Ore 
Maya Ore 

Charlie Farrell. 

Billy Mitchell 
Mickey Gentile . 

Jose Curbelo Oro . 

Carmen Amaya Co. 
Dick Sterling 
Jacques Donnet Ore 
Smart Affairs 
Larry Steele 
Mauri Leighton 
.Sir Lionel Beckels - 
Wanderers (4)) 
Leonard Bros. 

Flash Gordan . 

Joel Noble 
Modern Harem Girls 
Beige Beauts 
Walter. Nye Ore 
Eden Roc 
Carmen Cavallero 
Arlene' Fontana : 
Lois Ray 

Shep Barry Oro 
Jackie HeUer 
Mai Malkin Ore 
Sonny Kendis Ore 
El Patio 

Wipgy Manone 4 
Rudy Ferguson 3 
Bobby Sherwood 
Jackie. Kahane 
Brascia Sc Tybee 
Murray Schlamna 
Sacasas Ore 
Pupl Campo Ore 

Havana lfardl Grie 
Diosa Costello 
Milos Velarde 
Don Casino 
Tonia Flores 
Tony 4 Fran cells 
Juan Romero 
David Tyler OrO 
Murray Franklin's 
Murray Franklin . 
Kay- Carroll 
Dolores Leigh . 
Dick Havilland 
Phyllis Arnold 
Snuffy Miller . 
Eddie Bernard 


Capri . - 

Luisa Chorens 
Soma villa Ore 
Calvet Ore 

J. Moreno 
Fajardo Ore 
Celeste Mendoza 
Gina Romand 
Manolo Torrente 
I Ana Sc Julio 
Monica Castel 
Manteca * ■ 

Dancing Waters 

W. Reve.c Ore- 


-Carlos . Ramirez •-. 
Elena del Cuete 
Violeta Vergera 
Felix Guerrero Ore. 

Casino Plays Oro. 

Sans Seiicl 
Cetra 4 . 

Gloria Sc Rolando 
Victor Alverez . 
Miriam Barretae- 
La Serie Ore 
Ortega Ore 
Leonella Gonzales 
Henry Boyer ' 

Berta Rosen 
Berta Depuy 
Lago Sis - 
Miguel Checkls 
Clara Castillo 
Fillo Bergaza 
Fernando Muleng 
Tropicana Ballet . 
S Suarez Orq 
4 . Romeu Orq - 


440 Club 


.Backstage . 
Joanne Beretta 
Roger Bullock 
Blackhawk . 
Martha Davis* 4 

Virgil Gonsalves 4 
Easy Street 
Bill Davison 6 
Ralph Sutton 
Bill Davison Co. 

Fairmont Hotel 
Jimmie Rodgers 
E. Heckscher Ore 
„ Cey 90 'S 
Bee, Ray St Ray K, 

Joy Healy Dncrs 6 
Wally Rose Ore 

* Hangover ' 
Earl Fatha Hines 

Muggsy; Spanler 
Joe - Sullivan 
Hungry | 
Irwin Corey 
Lillian Gale 
Kingston 3 

Jazz Workshop 
Purple Onion 
Phyllis Diller 
Travis Sc Bud 
Betty Wilson ‘ 

MS Club 
Rose Marie 
Bobby Breen 
; Moro-Landis Dcrs 
Alex. Duchin Ore 



Freddie Bell 
Joaquin Garay. 

Pep Boys 

Hardlds Club 
Kenny Knox 
■ Harrah's Club 
Fabulous Woodsons 
Denis Sc Rogers 
Noel Boggs . 
Johnnie McCormick 
Lou Styles 

Rowan 4 Martin 

June ValU 
Steiner Bros.. 

E Fitzpatrick Ore. 

Jimmy DUfante 
Eddie Jackson 
Sonny King 
Jules Buffano 
Jack Roth. 

Borden Twins 
Sally Daves 
Starlets . . . 

BUI Clifford Ore 

Wednesday, July 2, 1958 




Apolio 9 N. Y.' 

Roy Hamilton ; Clovers (5), 
Bobby Freeman, Ketty Lester, 
Sampson & Delilah (2), Dion & 
The Belmonts (4)* Juggling. Joe, 
Reuben Phillips. Band (13.).; 
."‘Black Whip" (20th ). 

The Harlem vaude flagship has 
a fine, well balanced card this week 
headed by Roy ! Hamilton with 
strong support from Ketty Lester 
and art arty modern -dance act, 
Sampson & Delilah. Rock ? n* roll, 
the Apollo’s specialty,is kept to 
a minimum and: the customers 
don’t seem to mind. Either the 
125th St. theatre sees the hand¬ 
writing on the wall or the manage¬ 
ment feels the clientele are en¬ 
titled to a change. At any rate, 
the current spread is well received, 

Hamilton, a Harlem favorite and 
a graduate of the Wednesday night 
amateur tryout, has a powerful and 
disciplined voice. In addition, to 
haying the basic equipment he 
knows how to belt out a song with 
stage savvy. He does a nice 
“Tammy” and follows with a med¬ 
ley which includes “Little Girl,” 
"Old Black Magic” and other 
standards. The only fault that can 
be found with Hamilton is that he 
breaks his voice in the middle of 
a high note. 

Ketty Lester, found by Dorothy 
Shay at the Purple Onion, San 
PranCiscd bistro, and taken under 
her Wing, scores here. Songstress 
wins strong reaction for her . “I. 
Get A Kick Out of You” and other 
numbers. See has a fresh, sexy de¬ 
livery and the physical equipment 
to keep eyes ana ears satisfied. 

Bobby Freeman is something of 
a letdown. He is a typical r&r 
belter with a so-so voice and the 
usual gyrations. A la. Hamilton, 
only more SO, he breaks his voice 
cn the high ones and it doesn’t 
come off too well. His best is 
“Darling You Send Me.” 

The Glovers pattern themselves 
after the Mills Bros, Their voices 
mix well and they have show biz 
savvy. They click in their brief 
bit. Best tune is ’"‘Don’t Let Go” 
in which Hamilton joins. 

The ofay Dion & The Belmonts 
have plenty of energy and do an 
okay “That’s My Desire.” Quartet 
lacks originality With an unappetiz¬ 
ing song assortment. Juggling Joe 
as his name suggests is a juggling 
comic. He does the usual routine 
with balls and pins. 

Frank Schiffman’s surprise of 
the night is the Sampson & Delilah 
act. This modem. dance team, def¬ 
initely offbeat for this theatre, 
shows neat footwork in ballet type 
movements and spins. Bern. 


(Flushing Meadows Amphitheatre, 
Flushing, N. Y.) 

George A. Hamid Sr. production 
with Russ Morgan Orch, Tony 
: Marvin, Jimmy Carrol, Los Argen¬ 
tines (2) , The Ferreieras (2), Rai- 
moin Staneks (7), Phil Bennett, 
Hobby Knapp , Toppers (4), Ginny 
Stevens, ' Rudy Docky, Bobby 
Knapp, Marilyn Sahner. Staged 
. by Hal Sands; choreography, Doro¬ 
thy Canova; scenery, John Robi- 
ert-Lloyd. Opened June 27, ’58; 
$2.50 top. 

Hamid, like his predecessor, Elliott 
Murphy, has a Winner, in this show. 
It’s also unlikely that road repairs 
just outside the Amphitheatre Will 
deter many from attending. 

Hamid seerhlngly has a knack for 
getting splendor on a. limited bud¬ 
get. The show gives the impression 
of providing a lot, and getting the 
maximum of what is available. The 
line of 18, for example, is reminis¬ 
cent of the Fanchon & March days, 
and he’s able to get them to double 
as . .swimmers merely by putting 
them on surfboards, thus saving 
the price of an additional line. 
Otherwise the price scale of 90c to 
$2.50 would be difficult to main¬ 
tain. •" 

Some of: the staples' that have 
been in the Murphy display for 
many years are being held over for 
the present administration, Such as 
the. troupe of divers, doubling as 
water clowns, and the swimming by 
Bobby Knapp, who duets this year 
with Marilyn Sahner. The format 
also is familiar, but there have 
been sufficient changes to give the 
show a new facade. 

The aero acts include Los Argen¬ 
tines and the Ferreieras who work 
simultaneously on high perches and 
double with tumbling. The tricks, 
while standard; get the show off to 
a good start. Raimon, a juggler, 
works rapidly and shows some good 
manipulation patterns. The Staneks 
(7) are Well-rated teeterboard 
troupe who do virtually everything 
up to four-highs and. get a lot of 
applause in the. process; Perhaps 
all these aero and ; novelty acts 
shouldn’t be bunched in this man¬ 
ner. . 

‘ The non-acro lurns start with 
Phil Bennett and his crow for sure¬ 
fire results. The bird’s intelligence 
couldn't be higher even if Bennett 
were a good ventriloquist. Ginny 
Stevens looks well and sings pass¬ 
ably, and. the Toppers got fouled 
up by the. mike system, but-their 
yocalistics passed muster. Unfor¬ 
tunately, they did an oldtime med¬ 
ley, some, numbers of which were 
danced by the line earlier in the 
show. An additional novelty is. the 
match: between a swimmer and an 
angler in which the fisherman tries 
to haul in thie natatdr with a line. 
It went, over well, and the fisher-, 
man lost primarily because pf a 
slippery platform- 

The emcees were Jimmy Carrol, 
who doubled at vocals and did 
passably, and Tony Marvin who in 
a brief bit seemed somewhat 

A couple of physical improve¬ 
ments include a runway into the 
water which brings the acts closer 
to the crowd. Spotting the Russ 
Morgan baiid near the audience 
also seemed to work out better. 
Several of his numbers at the be¬ 
ginning could be cut out for better 
overall results.. His backing, 
though, Is done well. Clown Rudy 
Docky weaves in. and out of the 

The pageant at the beginning; of 
the show is, naturally enough, a 
circus parade, and at the finale, 
before the fireworks, there’s a trib¬ 
ute to the United Nations, Presi¬ 
dent Eisenhower, the U. S. A.r— 
everything but Sherm Adams’ coat 

George A. Hamid is a busy man 
these days. Not only has he opened 
the Aquacircus at Flushing Mead¬ 
ows Amphitheatre, but preemed his 
Hamid-Mortoh Circus on Sunday 
(29) at Ebbets Field, Brooklyn. 

In coming to the site of the 
original Billy Rose Aquacade oper¬ 
ation which debuted at the 1939 
World’s Fair, Hamid must have 
realized an ambition of many 
years. Hamid was also at the 
World’s Fair near the watershow 
site with an exhibit of Hopi In¬ 
dians. Business was bad at that 
time, and Hamid spent a lot.of time 
watching the hordes visit the Rose 
watershow, and plotted how he 
could get them to his spot. After 
all these years, Hamid finally 
solved the problem—he took Over 
the Amphitheatre. 

. Hamid’s display is along the 
lines he knows and loves best, the 
circus. He’s, designed this show for 
youngsters and their elders and it’s 
basically sound even; though the 
show, as preemed Friday (27), 
needs considerable tightening and 
adjustment. The preem actually 
was a dress rehearsal for pay, inas¬ 
much as the scheduled dress re¬ 
hearsal the night previously was 
rained but. The show rubs without 
an intermission, an injustice to 
those in the hard seats, as well as 
the concessionaires. At least a half- 
hour needs to be scissored, and 
some reroutining is needed before 
the show realizes its full potential. 

However, it’s evident that 

Sgt. Preston of Yukon, 

Or a‘No Talent’Rodeo 
At NX’s Polo Grounds 

A new breed of performer is 
coming to the in-person circuits 
as a result of television Nielsens. 
It’s a kind of act. that seems to 
have as its major requirements 
colossal gall and no talent. It was 
believed that the era of Gene Au¬ 
try and Roy Rogers had eliminated 
that kind of rodeo attraction, but 
promoters are now starting to feel 
that now, as onetimers, perhaps, 
they’ll bring in a .few bucks. Per- 
haps-fout also a big perhaps 1 -to 
the permanent detriment of the ro¬ 
deo circuits. 

Dick Simmons, the redcoat of 
the teleserial “Sgt. Preston of the 
Yukon,” is the headliner at the 
Circle T Ranch of Livingston, 
Mont-, Rodeo promoted by A. J. 
Tansor, which opened a short stand 
at the Polo Grounds, N. Y., Friday 
(27). That which passed: for an act 
was a few. Words of conversation 
with the announcer as to which sex 
can yell louder, boys or girls. 
Brilliant so far,, eh? For his ap¬ 
pearance after the intermission, 
Simmons rides over to the : audi¬ 
ence and shakes hands and signs 
autographs.. A few mothers brought 
their young close to him—perhaps 
to be healed by his touch, to bring 
calm to their troubled souls, or to 
exorcise evil spirits from them. It 
all seemed so purpoSesless. 

There Was a minimum of talent 
in this collection. Pat Henry, a 
versatile lad who did roping, high- 
school horsemanship, some tricks 
With the equine and doubled as a 
calf roper, was the best of the lot. 

New Yorkers, perhaps, have 
been spoiled by the annual rodeos 
at Madison Square Garden, where 
big prize money brings in some- of 
the top hands in the country. There 
were pathetically few cowboys for 
each event. One of the two clowns 
that detracts the Brahma bulls 
doubled as a Calf roper. There 
were others that had some of the 
other jobs around the show. The 
cowboys and Indians Who partici¬ 
pated in the staged events seemed 
to be recruited locally. The events, 
were they well staged, might have, 
compensated Somewhat for lack of 

; The professional aggregation 
seemed to. be a 12-girl line Which 
wasn’t too Well routined either. . 

Briefly, it’s not one of the best 
outdoor shows ever to come this 
way. With $20,000 advertised as 
prize money, the top of the 'lot 
couldn’t be attracted. The show 
caught (Saturday matinee) brought 
comparatively meager business. 

(Show closed after the Sunday, 
matinee performance.) Jose. 

Empire, Glasgow 

Glasgow, June: 27. . 

Lita Roza; Ronnie Carroll, Al 
Koran, Jeff Leaner. Andy Stewart, 
Duo Russ mar ,. Emerson & Jayne, 
Bobby Dowds OrcK 

Lita Roza, English chirper, tops 
another lightweight layout, and re¬ 
gisters warmly with Current pops, 
including “All The Way,” “Lucky 
Lips,” “Who’s Sorry Now?” and 
"A Hillside in Scotland.” Chirper 
also wins palming from half-empty 
house With her new tune, “Sorry, 
Sorry, Sorry,” 

Ronnie Carroll, with Albert Sad¬ 
ler at the ivories, wins good re¬ 
action in “Magic Moments” and 
“May Never Pass This Way- Again.” 
Tall, goodlooking Irish vocalist has 
a smiling charm plus warmth. 

Among support acts,, the opener 
of Emerson & Jayne, particularly 
in second half of layout, scores 
notably. This is a luminous snake 
specialty in which male serenades 
imaginary snakes against luminous 
settings. Exits to best palming of 

Jeff Lender is an eccentric com¬ 
edian With talent that Would be 
seen to better advantage in revue. 
Duo Russmar, mixed pair, balance 
skillfully in feline guise. Andy 
Stewart is sturdy local comedian 
contrasting rock *n’ roll with bothy 
ballads from the eorhbelt area; Al 
Koran baffles customers with a 
mentalist act in which he uses two 
customers as stooges. Gord,. 

Tony Lavelli Show 

(Memorial And., Louisville) 

Louisville, June 26. 
The Tony Lavelli Show. At Me¬ 
morial Auditorium, Louisville, 
June 25-26, '58. 



30 Mins. 

Roundtable, N. Y. 

This marks Jackie Cooper’s third 
entry in Variety's New Act re¬ 
views. He bowed in the files in 
1932 with, a “talk and song” act 
and . came up for appraisal again in 
’38, when he was 16, with a variety 
stint that could be called a breakr 
in for his Roundtable gig 20 years 

In the ’38 review caught by Bert 
at the Brooklyn Strand, Cooper was 
said to “throttle the tubs with a 
reasonably practiced hand.” The 
“practiced hand” seems to have 
been practicing and to good effect. 
And he was "even able to parlay 
his skinbeating savvy Into a legit 
assignment in ’51 when he ap¬ 
peared as an apartment house man¬ 
ager with a yen to be a drummer 
in the Howard Lindsay-Russel 
Crouse comedy, “Remains To Be 
Seen.” v 

In Cooper’s instance “life imitates 
art;” Although he’s no apartment 
house manager, he surely is a 
drummer. He’s not in the flashy, 
juiced-up style of a Gene Krupa 
or a Louis Bellson, but he does 
know what to do with the sticks 
for the overall benefit of the combo 
and that’s what counts. 

For Cooper’s debut as a skin- 
beater. Morris Levy land Phil Kahl, 
who run the show at the Round- 
table, picked up some solid side- 
men for support. Buck Clayton’s 
trumpet. Chubby Jackson’s bass, 
Sam Host’s flute, Marty Napoleon’s 
piano and Howard Collins’ guitar 
work with Cooper’s drum like they 
were all meant for each other. 

. The combo dishes out a slick 
swinging beat and although it was 
only put together for a week at 
the Roundtable, it has . all been 
captured for the disk market in an 
LP appropriately tagged “Jackie 
Cooper At The Roundtable.” 


Taking over , the 1,800 seat Mfr 
morial Auditorium,. the Jefferson 
County Police Officers Assn., in a 
benefit for Widows and Orphans 
Fund, the . police Went to town: to 
sell this one-man show; and real¬ 
ized over $30,000 from sale of ads 
in a thick program, 

Tony Lavelli, handsome 6'-4” 
former, basketball star turned en¬ 
tertainer, gave the customers a solo 
variety show; Guy formerly toured 
With the Harlem Globetrotters, 
flaying : on the opposing team as a 
pro, and entertained with his accor¬ 
dion between halves. His back¬ 
ground includes being named All- 
American basketball player at Yale 
for four consecutive years: He un¬ 
derplays this angle, however, rely¬ 
ing strictly on his varied entertain¬ 
ment stunts which included a brief 
stint on the piano, to open, playing 
“To A Wild RbsCi” His . piano 
wouldn’t cause the Russians to 
cheer, nor did this audience go. into 
raptures. He does well with the 
squeezebox, however, playing ex¬ 
cerpts from classics* waltzes, some 
rock ’n’ roll, etc. Introed an audi-' 
ebce participation feature, bringing 
some ciite youngsters onstage, to 
take part in playing gourds, ma- 
raccas, cowbell, etc,, on cue.. Audi¬ 
ence ate it up. 

With help of three lads, Lavelli 
demonstrated a routine pf trick 
shots: onstage with a basketball 
hoop and backboard; Had the kids 
making shots, then showed the cus¬ 
tomers some of the trick - : stuff 
which is .a specialty , of the Globe¬ 
trotters, Garnered' a big hand. 

Lkvelli works hard, makes one 
costume change at intermish, and 
generally gives ’em a; fast-moving, 
lively show. Is headed for^ dates in 
Canada. Gives the kids one of his 
Folkways Record albums for- their 
help; onjstage^ Wied, 

18 Mins. 

Chaudiere, Ottawa 

A black-haired colleen gowned 
in bright red, Terry Griffin makes 
a strong visual impact which she 
ably follows up with clicko chant. 
With a tag like that she’d have to 
sing Irish tunes, and she does, mix¬ 
ing nostalgic ballads with lilting 
bits for big reception throughput. 
Selections, also include pops, 
French and other tubes for a nicely 
balanced stint exhibiting savvy in 
staging and showmanship. 

She’s fine for niteries, television, 
disk: Gorm. 



26 Mins. ; 

Chaudiere, Ottawa 

As it stands now. Chase: & Mit¬ 
chell comedy stint collects good re¬ 
turns but with crisper material and 
some rearranging of format it 
could pack a lot more power. Duo 
works terp, chant and comedy but 
the stanza is built around a string 
of 'impressions, some straight, 
enough comic to keep the custom¬ 
ers happy. Session tends towards 
sophistication but misses through 
weak material, particularly tee-off 
item that gets the act off to a tilted 
start. . Pair has nice pipes and 
could produce stronger Impact by 
more of their own chant, possibly 
dropping a few lmpreshes if nec¬ 
essary. | 

Chase ]& Mitchell are capable of 
producing a comedy act with a lot 
more zip than it has now. They’re 
okay for niteries and television. 


30 Mins. 

Monticello, Framingham 

Bobbi Baker, hustling comedi¬ 
enne of the Mercury recording 
Baker. Sisters (2), is now put as a 
single. Following breakup of real 
sister act, she trouped for a while 
with femme partner under same 
billing. Out with the comedy solo 
for only a few weeks and not yet 
documented in Variety, she has 
taken the high spots of the double 
act and neatly tied it together 
with new bits of business. 

From opening,, routine is fast- 
paced and fresh, with solid arrange¬ 
ments. Her impish impresh work 
on Eartha Kitt, Kay Starr, Roberta 
Sherwpod, Elvis Presley, Bert Lahr 
and Pearl Bailey run the gamut of 
legit mimicry to satirical comedy. 
Special, material numbers lament¬ 
ing life of a private secretary and 
“nurses in white” are smart and 
pull nice rounds. 

She throws in nostalgic refer¬ 
ences to show biz family and for¬ 
mer sister partner, showcases old 
vaude song-and-dance bit, “Me And 
My Shadow,” with hat and. cane, 
doing running gags with ringsiders 
for good returns. A commentary 
on femme fashions, sacks dresses 
and hair styles clicks with standpp 
delivery. Closer “Without You I’m 
Nothing” is piped direct to audi¬ 
ence, which gets her off way ahead. 

Brash, lively and versatile come¬ 
dienne is a crowd-pleaser and 
nobody sleeps when she’s om 
Looks to have big impact for saloon 
circuit. Guy. 



12 Mins. 

Chaudiere,; Ottawa 

Youngs tall and heavy, Luis Ber¬ 
trand is a French-speaking chanter 
With clicko pipes who is now per¬ 
manent emcee at the Chaudiere 
Club. His difficulties with the Eng¬ 
lish language weaken his chores as ; 
emcee foe brought on foe Winnie 
Hoveler Dancers’ “Volcano Island” 
routine as “Weenie Avilier Danc¬ 
ers in Volcano on the. Highland”) 
but in staging, visual and warble 
slots he’s okay. 

For chant, he wisely uses upbeat 
French songs which the non- 
French-speaking customers buy for 
the tune and rhythm. He could 
manage a longer routine ade¬ 
quately. Gorm. 

10 Mins. 

Blue Angel, N. Y. 

Randy Sparks, newcomer to the 
nitery circuit, impresses as a like¬ 
able balladeer. Using his own gui¬ 
tar, plus that of an accomplice, 
Sparks calls upon a repertoire of 
English and American ballads, plus 
an occasional tune of comparatively 
recent vintage: for an all-around 
aura of variety. : He’s a youthful 
practitioner, and is able to give 
these numbers a good bounce 
which comes off well despite lack 
of deep understanding of his tunes. 

Sparks makes n good appearance 
with his white ruffled shirt and 
dark trousers. His occasional gab 
comes off interestingly, and his 
calypso windup makes for a forte 
mitt. Jose. 

Judy Scott, songstress appearing 
at Century Room of Hotel Adolph¬ 
us, Dallas, will appear with Jerry 
Lewis in Las Vegas later in the 
Summer. ,’\ 

Fists Fly in Philly As 
Jones Squares Off With 
Agent on ’53 AGVA Case 

Philadelphia, July I. 

The board meeting pf the Phila¬ 
delphia branch of the American 
Guild of Variety Artisfs was en¬ 
livened with some fisticuffs last 
week when a disagreement broke 
out« Participants in the fight were 
board member Dick Jones, former 
eastern regional director of the 
union, and agent Lou Schleiffer. 

Schleiffer, it was reported, had 
requested the hoard to reopen a 
matter that was originally heard in 
1953, when $157.50 was awarded an 
exptic dancer, Donna Lee, against 
the Golden Sho Bar here, for 
breach of contract. At that time, 
Schleiffer, who was booking the 
spot, assumed foe obligation. 

Schleiffer, according to observ¬ 
ers, demanded that. Jones disqual¬ 
ify himself on the ground that he 
participated in the original dis¬ 
cussions five years ago, and might, 
therefore, be prejudiced. Jones re¬ 
fused fo do so, and with one word 
leading to another, there was some 
swinging with not too much dam¬ 
age done to either participant be¬ 
fore they, were separated. 

It was argued by the Philly 
board members that national head¬ 
quarters in New York, by permit¬ 
ting this matter, to be reopened 
after a lapse of five years, is en¬ 
dangering all awards that have 
been completed, since it presum¬ 
ably gives similar rights to others 
who might want to contest cases 
that have long been closed. 

Schleiffer has stated that he in¬ 
tends suing both Jones and AGVA 
in this matter. If he does, it would 
reverse foe role for Jones, who had 
sued AGVA last year for libel. Case 
was dismissed against AGVA, but 
upheld against national administra¬ 
tive secretary Jackie Bright, 
against whom a jury gave Jones an 
award. AGVA paid the $20,000 
settlement for Bright. 



Wednesday, July 2, 1958 

„ Settings for Los Angeles Civic Light Opera’s “At the Grand,” musi- 

Guesls of the \alion Robert Duvall, as an admirer of. cal version of Vicki. Baum’s “Grand Hotel,” which preems July 7 at 

and Mrs. War £®^J? a ^f^ Song of Norway . “philharmonic Aud., L. A., will cost nearly $100,000. Designed by Rou- 

»nu m ripn . . ticular onenaer as ne scampers, Guy Lombardo; in association with . Tpr-Amtnnian thpv arp hplipved to be the most elaborate ever 

... Paul E. Davis & ^eU McKenzie^roduc- aUhough^e has" whit w constructed for a Coast Stage production. Price is exclusive of cos- 

Virtcent Millay. a and a“one^act tragedy as pear to be unconscious assists from r^an*' ivrics d and n adaptation of EdVard tumes » lights, etc. After the Los Angeles break-in,_the show will play 
. .Tames McMahon in a sarcastic por- £v : RdblrtWright'and another subscription engagement at the Curren Theatre, San Fran- 

nf Hip Xaiion Robert Duvall, as an aamirer oi; . f 

uuesis Oitne 3auon Mrs Warren . s daughter, is a par- Song of Norway . 

APIA DA PAPA ticular offender as he scampers, Guy Lombardo; In association with , 

Stttogs. Mo?de°wi GureS:; lighting. Rob* - trait of his clergyman father, and George Forrest. Fi-oductipn supervisor. cisc0t and then go tothe 46th Street Theatre. N.Y.. for an indefinite 

ert l. Ramsey. At Theatre Marquee. U^hae! Conrad as a nervous-hand- "J®*™ ^ —run. 

N Y June 2fi '38* S3 90 toD (S5 opening*, t.- v ; , , i -f u__ don;, dances and musical, numbers stager... *““■ 

Cast for “Aria": Berna Richter. Maurice ed, lecherOUS knight Of the realm.. Frank Westbrook; gets and lighting. —-- 

Edwards. Roscoe Browne. Richard Mer- As Mrs. Warren and daughter. ** e .°f®* Jenkins; musical .director.^Fred*. •.j osep h M. Hyman, producer of “Fair Game,” disputes a report of 
"&*“» Sfe-. Tom ^ a „ CJ , tiam f respective^ Vlrgniaand s 6me weeks ago in Variety that the Sam Locke comedy lost about 

Clancy. Dan.Morgan. Tim O'Connor. Alan | Eulalie Noble glVC It tne Ola COl is. Robert Rounseville. Helena Scott; Erik $357)00 011 a $120,000 investment. He claims the actual COSt of hring- 

•SSr ?atrick Cla ” C ^wSh • Show to town was $85,000 and that the coin was recouped on, 

Gran a __ Music Theatre * theBroadwayrun alone. He also asserts that revenue from the film 

-v Frank. O’ConnqrV “Guests bf“he • (Closed last Saturday night (28) EUnar william Linton ; sa i® ($155,000, plus possible: share of the Profit) and stock and_amateur 

Nation” as dramatized by Neil ; . Sigrid....,.......Shirley Leinwand rights are hkely to bring the ultimate profit to about $100,000. 

McKenzie, is an affecting one-act ; 1 .i Grima Diana Pitou ;/ — . 

play of man’s bewilderment when j I A II Eri^^.rC.VVVVV'.V-■.V.V'.VV ■: Charles Wood The gross for Bob Hope’s seven-performance engagement ending 

' Crania O'Malley. 

McKenzie, is an affecting one-act . ■ - 

play of man’s bewilderment when; nt A . £ T 

trapped by circumstances far be- 1 JUOW UlltOl 10WD 

yond his personal control. It is a. 

small theatrical gem that rates at- t i . V . ' i . . ■ 

tention both for its clean design Off Limits 

comDa^ioiT radianCe ° f US hUman Montreal: June 12. 

compassion. Norma Sorinirford production of a' tw 

Off Limits 

i Montreal, June 12. 

Erik i Charlea Wood The gross for Bob Hope’s ••seven-performance: - .engagement--.‘ending-, 

plrharii t, ihlrt^ul^vuif June 21 in the Municipal Opera production of “Roberta,” in the For- 

NinaHaffnip :: / Helena. Scott est Park Theatre, St. Louis, was over $105,000* according to PaulBeis- 
Edvard Grieg ....,.. :. Stephen Duug^ss mailt general manager of the open air operation. That was the highest 
Father N^rdraak V*. ’. ! ‘VV. Le^iard^EiUott single-week gross in St. Louis MUny Opera history, topping the take 
MpUier Grieg .......... Muriel O’Malley two years ago for the second week of “South Pacific.” The 82,666 at- 

On a • nearly bare Stage using! ac^Sf^?u?f°SJSfe tendance for Hope was about 1,300 short of the record, however. 

stark dramatic .technic, “Guests" j ^an S k'°p.; p iat“ 1 Am?' scopp. ‘IKS \ ' ' ' - ' l- •• ' 

relates how. in the rebellion, some Sedawie.. Features Jack Cteley, Sheila Marghareta. Nancy Reeves Af | « 1 

Irishment develop an affection for Billing. Pam Hyatt. Dave^Broadfoot. Jim T^,w e tc VIlAurn A KvAO/I 

their English prisoners that SlnT^ifom 1 ^?od?cUo*n ■SlSSdS. Ber*- Miss NordeVVVVVVVVMarga^^ iJllOWS flDlOaQ 

indkes ultimate orders , to shoot nard Rothman; decor. Jack . J^Cullagh; Miss-Anders. . Mane Crittendep : 

these- British as hostages fearless-' costumes, Shirley Thomson:. : At Mountain Henrik Ibsen. I............... Burns • V- _ ■ ■ ... ... . 

ly^crueland bitter^WMt consider. Ri.>;Uoa«* M<>ptr^aL>hiii« ». ^ *3 tor- ,F»P r Adulte Ailly ISL*r t n n thVw«t 

ation for both points of view and I ; , . ■ ■ ., - . u Major Domo __ ...... James J. Fox Robm Fox Ltd. a s. A.^joriinsky pres- for transfer to tne west, 

1 A S a ehange-.of-pace from the Adeline ...... Patti Ann Reta entation of a revue in tWt'acts. devised The Dlot is riddled With imDlaUs- 

Wlth richness Of characterization..} usual strawhat fare, producer NdrWaJ •!* NancVLee' Parker • and^written./by Peter Myers and Alec ' IhilAef ?ot the lCast< of-Shich^iq’ 

the tale IS -developed With rare.vt. _ c nr ; nd f rtr 4 J... nnono.A Viol* Spirit of Grieg . ......... Nicky Powers Grahame; music. Ronald Cass and John lDUllies, noi tne least Ol Wnicn IS 

whimsy. Each detail though small, .Norma Springford;has opened- her -singers: Anita Aipert. perryaO Anker, Pritchett: direction and choreography, ex-Commumst femme spy, 

^ seventh season, at this 20.0-seat Carol. Bergey. Betsv Bridge. ..Margaret Michael Charnley; decor. Henry Graveney. w hn had induced a member of the 

IS finely etched, and as adaptor, Moiintai n Plavhouse atob Mouilt Broderson. M^rie CHttenden. Cleo Fry. At Strand Theatre, June 25.'58; *2.80 top. s * J 

McKenzie has been able to stage SJval in- mid Montreal P unth° U an ?«***»»■• ^van. Jean^^Kraemer,^^ shiriey Cast ^ Miriam KarUn, Hugh Paddick, British peerage to commit treason 

with a vision that is almost a car- , in ■ ■“‘la-Monireai- ■ .vnin an Leinwand. Alexandra Moss. Lois Monroe. Ron Moody. Patricia Xjmcaster,; Barry during the. war -in Singapore, mar- 

Zr *u“^ original revue Which, if it gets an Louise Pearl..Diapa Pitou..Nancy Reeves. Took. Josephme .Gordon.■ Louie Ramsay, r ie *. Washington's leading witch 

bon copy Of the author s plan. assist from the weather should run Francine Roberts, Ruth Schumacher. Imo- Richard Waring. Frederick Jaeger, Geof- ries w asmngton s leaaing. wuen 

With “Aria Da Capo.” the other r ' ,° uia :^^ ru ° gene wiei. Jimmy-Amson. Charles Asch- frey Webb. Gladys Tudor. Margaret Ru- hunting senator and exposes her 

half Of- this twin bill “Guests” had in e enure season. ■ mann. Tony Bamard. Ray Cook. Ed Du- bel. Diana Payne. Helen Cotteiill. Derina farmer partner-iD-crime.. 

iiau QL Basically the work Of SIX Toronto mont. Grant Eastham. James J. Fox. Nor*. House. T . „ ... . .. . - 

a sort of pre-off Broadway tryout ; A„j e - ^ radio writers With addi-^ man Fredericks; David Kennedy. Christo- -i— Templeton is in the form, of 

In a matinee at the Theatre de Lys ; } i aI ^ _ nd monologues bv 'F he?> ?* KovaL H. Lawrence, Wimam Lin- With 2 o Upm _ in 197 -minutps a series of flashbacks, and in the 

in Mav The recent ion there em- : ltonai 51UIS , ar } a monologues _0> ton, James Marley. Charles May. Nixon „ With zd Items m l<d7 minutes the phrnnnlooicalceniipnce 

v 1 !? X « e r ^V epi1011 members of the company. Off MUier, Casper Roos... van Stevens, Feo- playing time, “For Adults Only” “* sl act fhe cnronoiogicai^sequence, 

holdened co-producers McKerizie : LimitS M the most Drofessional Tedick. Raioh Vucci Jr.. Edmund ^oves hrisklv and nfteiT wittiiv 1S somewhat confusing. The play 

and Paul E. Davis to-transfer the | ^ X?-th? S f£nifiar wfn? 1 S .opens with a prolog revealing that , 

For Adults Only 

Robin Fox Ltd. & S. A. Gorlinsky pres¬ 

and Paul E. Davis to transfer the} 
program to the Theatre Marquee. | 

musical revue yet produced in! Dancers*. Virginia Banies. Barbara Beck, along the familiar lane of inti- 

b'-ow e beaten°word l ^Tom" Clancy h 1s ■ P acin 6 such that the dead spots are Mahteer.'^anV'McDanieis.'Hlte"’ Moore. Amusement Only," dreamed’ up by jncidenb is'when he chodMs’fo^be 

Tugged^vigorous' a* narStor^and i "mV iS *f. ^°lSf h L c °S|? * a“nd face SSS thM 

chief guard of the Tommies Dan ii? r P erl ? rm f r ^lin tnur summer S b U biet. Barb^^ara Watson. Alan Bergman, off briniantly. A youthful east acceDt an p asv , va v out 

ifhAfe«I hu^oi.! theatre, is standout m all appear- Hubert Bland. Wesley b. Carroll. Gray brings high spirits to some merci- »e c Wt .an. easy way out. 

looking best perhaps in the CockreU. Stuart Fleming. Ben Gillespie, I es <r leg-pulling, but the targets Among the mostly unknown cast 
and* bald* humor^ acldeves ^a ^plen- ! Noel Coward satire and a funny, I Charles ^MoWeii; n ^mch4ii Jl NuUck^i?ay I are mainly too^parochial and full only Heather Chasen. as the Red 

lyjr. ; --off-the-cob costume routine titled Pointer; Don: Price. Lowell Purvis, Robert of name-dropping for the revue to Bgent, shows real promise. William 

O’ConntuMs 8 \^^n?V ^helievebli^as ■ “ Yotf11 Always Come Back.” V g®cente. Jog- starkweather, waiter f f^unsh any where Jutsidl the West Russell ^ makes the title character 

y^S ! ^ ^Vskit on Ludovic K 0n„0dy ^ 

ln 0 e e und n crstandJn a g^RE^Irih!tlta 5 1£ ^ V 3^8^S S«W £ 

,,- nm9n aa-hneo roviilclon fnr th(3' SI?ia11 Company are trim lookers i ce Skaters: Linda Hayes, Doris Has- ic still in th*» rpvup thnnoh in a auD ^ eci ' Myra. 

woman iinose revulsion ior ine, 9T1(1 irnnH dnoforc crivindr aHHpd im- tihn. Sanrtra Krvviep. Bilie Mahnnev. IS . AL111 111 U1C jeVUe, mOUgn m a 

“enemy” turns to something akm i ^' t g ?^ .^ g ^kphAc ; g A« i Q “Ma t in’ ,Margo Moore. Eleanor. Sotihiet. watered-down form, as a result of - ===—^ ~ ■ 

to love - - A^ SinSnzV snoof ^ V-—^ ^ : a legal wrangle. More vigorous A n . 

Edna St. Vincent Millay’s “Aria _ n p ^iv an Y? tele com- “Song of Norway” involved an in- spoofs are made of such figures as (fDBFa R&V16W 

Da Capo” is an appropriate com- ' , vestment of about $65,000 when it Vera Lynn. Maria Callas, Nelson IlCTlCIf 

. panion piece. It gets an affable tri ho «. nn histi- * was originally produced by Edwin Eddy, Jeanette Macdonald, Gene ■ ' ; ' — 8 — 

once-over-lightly as the program P - a Jfd rather^haii ' blue although I Lester for the^; Los Angeles Civic Kelly, Kim Novak, James Dean, • - 

tides time for O’Connor’s masterly , J a ^“ ^ • th ’ p dividing Light Opera Assn, ’in 1944, The Dylan Thomas and Julian Slade: Spoleto Opera 

miniature. . Geof. fli® (and nCr- U*l> oh the current Jones Beach Hollywood . films, television, the Spoleto, June 21. 

Spoleto Opera 

Spoleto, June 21. 
Two contemporary operas and 

tides time for O’Connor’s masterly _ h . n th ’ p dividing Light Opera Assn. In 1944, The Dylan Thomas and Julian Slade: Spoleto Opera 

miniature. . Geof. i inp ^Aw;n The writers (and nCr-^'-U*.l> 'oh the current Jones Beach Hollywood . films, television, the Spoleto, June 21. 

-—— S venture: is : ^gured ; at around Royal Court Theatre, the Lords Two contemporary operas and 

Mrs. Warren’s sacred angle whether it be poli- $500,000. The increased cost is Day Observance Society and one 17th century (all one act) 

Prafo«Blnn tio<? the nftmaligned government- '- evident in the. sUmptuous presenta- “Oklahoma,” as played by an Inept were the bill (21). Typical curtain 

staff. To r.vivai nf . »hr«»Rf Wnprf Canadian Broadcasting tion mounted by producers Guy amateur company, are other show- raiser was Cimarosa’s -’Maestro di 

drama by S Georg?VraLdsLV h Steged i rorD d or national culture ° Lombardo and Leonard: Ruskin. biz topics that take deft punish- Capella” a delightful 20 minute 

by Salem Ludwig; settings, Fred Sammut;, (,;* » likp “Partv Girl ” -It's an eye-filling extravaganza in ment from authors Myers and piece. Sung excellently by Paolo 

EiSSr Itaiw*;. At In ?hJ-c r it. C Th«JI: "I^ar Old Ireland” and Shelia 4 Ihe patteni of, past offerings at the Grahame. Montarsoh) in the leading flgiire. 

N.Y.. June .25'58; $3.85 top. Billing’s caricature of Marilyn waterfront Marme Theatre. The show owes much to a pol- EoHowcd Italian piece by Valen- 

*i^%SSl N anSiaei h Co^d t0 Rob6rt Monroe seem forced and on the The production has been taste- ished and talented cast. Miriam tino Bucchi II giuoco del barone” 
l)uvau. james^McMahon. ’ minus side in a revue of this cali- fully designed, not only with mag- Karlin, with razor-blade wit and which was a reworked piece of th« 

. fber. The excellent major share of nificent sets by George Jenkins observation, is outstanding as Kim Sooe POse J s f qore ^tteii.'in 

Bitter a pill as it may : for true- the mUsic and arranging is by Ed- and colorful costumes by J. Michael Novak ("befogged, bumbling, star- i 9 ob and wmch had won the Ital- 
blue Shavians to swallow, “Mrs. mund Assaly; who with drummer Travis, but also with such added ring in B pictures”), as a foreign lai l 1 K ?u 10 ^. e , ^. 19 56. Appar- 

Warren’s Profession” is no longer Billy Graham also conducts the visual effects as fireworks, a water maid with a shy. job, as the Lady the musical directors of the 

a viable play. This tract on prosti- entire show. Lighting by Bill fete and an ice skating sequence. Mayoress of Gomorrah and as a Festival could _not find a really 

tution, economics, and integrity that Sprinford is effective and Shirley These elements, plus the. ear-ap-: housewife W'ho can’t resist buying contemporary .Italian piece they 

shocked late-Victorian and early Thomson’s costuming has the.ap- pealing Edvard Grieg score, as up half a supermarket’s goods, bked (although there Is no dearth 

20th century censors into horrified propriate revue touch. Newt. adapted by Robert Wright and Hugh Paddick and Ron Moody get of composers even in Italy), 
activity, now’ seems callow, an: .—-—-—-— ■ > George Forrest, transform the ba- together with good effect as .a “,^ cchis . P. 1 .^, .is very expertly 

early piece that might be forgiven* Af I\ Ulf 1 Tfl TAITD irC sically routine operetta into a sock couple of buskers and as James vritten, retailing.the ancient mad- 

a playwright who was to become ULU Vlv lU lUUll U.u.« al fresco spectacle: Dean and Dylan Thomas In heaven, ri ? al “ ts - especially the pnall 

a master. AnrtTiiin orwr tr P V There are occasional dull spots,,and both of these young comedians ^ lxed .. cho f us wh J ch comments on 

It is evident that when Shaw nPFNINfi Sr.PT 15 S r . but they’re overshadowed by the score in individual items. the action (a country squire playmg 

wrote this play he was still under; 1 • elaborate gimmicks: and pictur- Richard Waring Barry Took a dlc e game and remembering his 

the influence of his admiration for London, July 1. esque amphitheatre locale; with LoUie Ramsay Mid Patricia Lan- P asa ed adventures which appear in 

the work of Henrik Ibsen. “Mrs. . A new Old Vic tour of the U,S. the mobile stage situated in the caster also have many good mo- « C ii 0I Vr °° a . s . cre en m back- 

Warren”Js the very quintessence under the management of Sol Hu- lagoon. Another visual plus fac- nients and the show fs tastefully Iranpn 7 li° ri v^n a a Un" S rfp^Pn pH 
of a problem play, a sort of writ- rok will open Sept. 15 in San Fran- tor is the exceUent job done by di-essedand stased Themusicof fL anc0 . ^ re ^ ll ^ ho 

w ? th% G 5 S v’SrfSh?- cisco - The entire ' c o™P«“y o£ 48 Fiank Westbrook in sUging the Ronald Cass and John Pritchett is fte two operas d^ne l^DalTa^wIth 

? 1 wiU fl i r Sept. 11 from London; dances and musicalmumbers. The. tunefuUy reminiscent and unob-■■■Callas lS wfntS ''-*^ 

with costumes, scenery, etc. The huge terp ensemble, covering a trusive and the choreography rea- American contribution to the 
thnrprf ^wiWprf” aU * tour will be for 25 weeks, ending ^ lde stage area, looks good in the sonably slick. The show might have evening- Lee Hoiby’s “The Scarf” 

tt The last ioclf^frofessional re- with a five-week run at the Broad- f^^tive costumes, and performs gained by a few^more items less aftet a g Cechov novel, te5 by Harry 

viv-al^of “Mrs War?en” was at the way Theatre, New York. . ^Snal roles arc bandied f e ^l Se * le5 S y • debated-to. verbal Duncan . The opera distinguished 

navpimnrt Thpatr^ iust tw(T vpars The Old Vic reportoire for the ^' vlt * but all round it registers- as itself by being written entirely on 

vival of “Mrs. Warren” was at the I way Theatre, New York. 1 . J;. - n Jinclnal roles are handled rcrnnrselessly dedicated to. verbal Duncan. The opera distinguished 

Davenport Theatre just twd years The Old Vic reportoire for the I - t] ? v St e oh eh Douglas Bren Wlt * but all round it registers as itself by being written entirely on 

a«?o Why 1 e^ly re S Uinmer should'i'-tour- will comprise “Hamlet,” j Charles Aschrn^ a neat and happy-go-lucky entry In a high pitch which takes away from 

seem a time to "acklS | “Twelfth Night” and ‘‘Henry V.” the afterdinner amusement ^Ukes; the Tliamatic si^pension, also, the 

such a formidable piece of drama-1 with John Neville, Barbara Jefford j Helena Scott and Erick Rhodes. : * small 300-seat theatre, well suited 

turgy is hard to fathom. The failr and Laurence Harvey as the lead- Those in supporting assignments m far ancient operas and dramas, was 

ure of each of these two produc ing player s: also do% good"job; Robertk Gor- Templeton Sv 

tions. however, is no coincidence, . ' . ■ — don’s staging,is brisk, while John London, June 20.^■ - '■ *i?ir ii? 

for it will always be difficult for • q ■ ij nnn DonlrMnll KennedV as Droduction suDeirvisor ■. Arts Theatre presentation of drama in chooses for his work. But the m- 

actors to make flesh and blood of j Seek $2 dU, 000 Bankroll :. ha S done welL with a man-sized 1 t,v 6 a A C ^hnnv en T SCe v es) V pr ? log a “w ep th % ter P retatl ou of the lead, Miriam 

characters who are less human be- For ‘Saturday Laughter* alignment ^ ““' ^ {th f witch who spins the scarf she 

ings than figures created merely to rvr Muslim JSf w r?h(( tI . Gibson; decor. Paul Mayo. At Arts Theft* puts on the lover, but the husband 

make a uoint I Saturday Laughter,” musical The offering, which officially j tre.^London, June 19 ; '58; Si.55 top. subsequently kills him in the 

Salem Ludwig has directed this! adaptation of Peter Abrahams' opened June 20, had to Jmck some •;;; 5 ®^ woods and comes back with the 

revival, laboring mightily on be-[hovel, “Mine Boy,” is being capital- un £ avprable weather during the Lord Templeton william Russeu scarf whereas the wife strangles 

half of a: stage resounding with ized at $250,000, with provisions, c«t ti^bISSss ‘’ a!& wSS' ' him ‘ with ' ^ Patri fi a Newa y 

ringing speeches, trenchant ideas | for iqq, overcali: it's unparalleled bv anything seen 

and. hail-fellow feminism. It is > f or Broadway production next fall ^ i Ha ?i - -- •. Moyd_Assee and heard so far in Spoleto and 

scarcely CliristepKer A; Manes and Ar^ S|ht Mff^^Sdtthe 55St^S 

dealt unkindly with “Mrs. War- nold Mateolin ^ ki w •«? «••• Anna Dasousa ... Heather Chasen I -Collum as husband and Richard 

rpn” that though Shaw’s trunk is • ni J - £ 5' 'k«•'• fortaWe p - aG ® £o ■ P®.- on a chilly Pe ter Kuhn .. John g. HeUer cross as the lover were also very 

ren, xnst inougir ovayv » ; t. u k . The book is by Herbert Martin, eVen j ng> j esSm Tsai-Wing .. .. SheUa Chong outstanding intheir Darts r 

full of plays that Will endure, and stephei j. Bates, while Duke B ■ ••■•■• ■••■■ Sen. Karl NeUsen .. Michael Peake ••SSS!?!? * w */lr- ♦« 

“Mrs Warren is a script that -t-,,,- . , Uq . o f [ . . •.; Freddie Elliot ... Stuart Hutchison Festival has one more week, to 

hoct hP left to gather dust. Ellington and Herbert Martin are| Administrative appointments, at Sir Henry Burke .... Robert Lankesheer go. Goth. 

£5 thp noting iobs are responsible for the music and [the Pasadena (Cab) Playhouse Col- : —— ^ 

^ S wal^sranSi £ Si Seek §250,000 Bankroll 

ingJ a han S figureh ^n’hated^hie’eiy^to .. For ‘Saturday LaUghl 
make a point. ; | “Saturday Laughter,” mus 


London, June 20. 

r—— z r- — ^ . j : xwo acis (seven scenes 

I has done well with a man-sized : by Anthony Lock. 

S innnleof-the acting jobs are ! responsible for the music and the Pasadena (Cah) Playhouse Col- 

to the satiric that it’s easy: lyncs, respectively. Michael How- lege of Theatre Arts include Rob- WUh its theme of politics, trea- Blanche Yurka has authored a 

tn Vm-eine this production being | ard will be stager. ; ert Renee, dean; Dr. Helmuth Hor- son and witch hunting, this Arts book “Dear Audience,” subtitled 

'ISaeS over into mockery’. Since ' . ■ mann, dean of faculty and super- Theatre offering should have been “A Guide to Greater Enjoyment of 

was not the intent,. Ludwig j Mickey Calin, who’s appearing visor of instruction, and Richard a powerful and moving drama, but Theatre.” It’s scheduled for pub- hpar some of the onus for Lin “West Side Story,” has been Morelli, chairman of the theatre pedestrian writing and moderate lication next January by Prentice 

permitthig performance excess, 'pacted by Columbia Pictures. production departments acting robs it of much of its poten- Hall. 

i production department 

I acting robs it of much of its poten- I Hall. 


Wednesday, July 2, 1958 PfixtlETT LEGITIMATE 

New Tunetent Opens at Latham, N.Y.; 
Central City Bows; Other Silo News 

Latham, N.Y., July L/ / 

A new tunetent, the Colonie ( 
Musical Theatre, opened here last J 
Tuesday night (24) with '‘Damn 
Yankees.’’ Eddie Rich operates 
spot, which is approximately in 
the middle of the triangle formed 
by Albany, Scheneetady and Troy. 

. There was rain during the day- j. 
time three . days last Week, which, j 
may have limited business some-. 
what, although the weather was j 
good enough every evening/ Rich. | 
who raised about $100,000 to fi- | 
nance the 2,000-seat canvastop, de- j 
dined to reveal attendance or gross ;. 
figures for. the initial Week;. 

Cast for “Yankees” included; 
James Mitchell, Jan Chaney, Mace J 
Barret, Janie Janvier, Joan Ken- j 
nan and Bill MacDonald. Bill Ross 
is resident stager at the spot,, with 
Allen Waine as choreographer and 
Wilson Stone . conductor, Bernard 
Thull choral director and Jay 
Keene designer. 

Disk-live ‘Jasper Story’ 
Gets Outdoor Revival 

“The Jasper Story,” the outdoor 
historical drama about Jasper, Al¬ 
berta, begins its third season July 
16 at the : Palisades amphitheatre, j 
six miles east of; Jasper. As in 
the past, it’ll run for 10 bights: 

The performance, using, a com¬ 
pany of- 60 actors, .12 dancers, 40 
■singers, .12 horses and 20' mu¬ 
sicians, is recorded, with the play¬ 
ers miming -their roles and songs. 
Mrs, Elsie Park Gowari authored 
the .script. Jack McCreath, drama 
director for the government of Al¬ 
berta, is the producer and also the 
composer of six times, with lyrics 
by Mrs. Gowan. 

Far East Tour Troupe 
To Revise Next Season 

Thd Theatre of the Far East; 
which has been in operation since 
1947/ Will reorganize as a datice- 
drama company after a cross-coun¬ 
try tour next fall. The troupe, 
consisting of. four people, with 
Forest. A. Coggan as managing di¬ 
rector; plays mostly universities. 

The operation, which has been 
earning a small profit in recent 
years, is particularly noted for the 
lavish. Wardrobe used in its produc¬ 

Louisville Opens July 14 

Louisville, July- 1. 

Iroquois Amphitheatre will open 
July 14 for its 20th local outdoor 
season. A pool that formerly sepa¬ 
rated the audience from the stage 
has been removed, and the space 
Will hold 140 arm chairs, to sell; 
at $4 apiece. 

A touring package of “No Tithe 
for Sergeants” will be the opening i 
show, and subsequent bills will in- 1 
elude “Pajama Game,” “Song of ■ 
Norway,” “Naughty Marietta”, and 
a Gordon MacRae variety show. 

Vary Bard at Toledo 

* . Toledo, July .1. 

Managing director Arthur Lith- 
gow will present an eight-week! 
strawhat season beginning July 8.; 
at the local Zoo . Indoor theatre, • 
as a sort of successor to the; 
Sh akespeare-Under-the-Stars Ser¬ 
ies which lost money despite heavy j 
attendance the two previous sum- j 
mers. With the backing of 400 10- j 
cal residents, Lithgow will offer a 
(Continued on page 61) 

Kerz Says ‘Clerambard’ 

Will Pay Off This Year 
From Secondary Rights 

New York.. 

Editor, Variety: 

Since you recently classified 
“Clerambard” as failure, and I 
assume that you are. technically 
correct, I should' like to inform 
you that with the enormous amount 
of applications for amateur and 
stock performances, the advance 
paid by Samuel French, arid the 
.guaranty from the San Francisco 
Actors’ Workshop, which Will do 
/’Clerambard” in October for 50 
performances with a star, We will 
break even sometime this year. A 
film deal would be gravy. 

. But .1 think you : overlooked the; 
fact that for the first time in an 
off-Broadway production the fol¬ 
lowing things happened: The pro¬ 
ducer controls all. stock, amateur 
and. second class touring rights, as 
well as world motion picture rights, 
of a new French play. It Is also 
the first time in the history, of off- 
Broadway that a star cast of Claude 
Dauphin, Edith Atwater, Will Kul- 
uva, Tammy Grimes and Alvin Ep¬ 
stein stayed on for more than a 
limited engagement. Dauphin 
stayed for the entire Tun. The ohly 
other example is Tone in “Uncle 
Vanya,” but the play didn’t run 
that long and Tone missed many 
performances. Claude didn’t miss 
a single performance. In fact 
Dauphin had no understudy. 

. My next production this fall is 
another Marcel Ayme play, ‘‘Moon- 
birds,” with Bert Lahr as star. It 
will be done on Broadway though. 
Harry Horner co-produces. 

Leo Kerz. 

< Foundation Aids Frisco 

San Francisco, July 1. 
Rockefeller Foundation has 
awarded grant of $25,000 to San 
Francisco Ballet -Guild toward cre¬ 
ative costs of new productions by 
San Francisco Ballet Co. Money 
will. be available over five-year 
period, with’ payments on; semi¬ 
annual basis starting today (1). - 
Troupe currently is touring 
South America. 

Cancellation of legit bookings in 
Seattle is arousing local bookers 
and: the press. Since last fall at 
least six shows failed to follow 
through on scheduled bookings 
there. The situation Was highlight¬ 
ed recently in Louis R. Guzzo’s 
“Words and Music” column iri the 
Seattle: Times: 

. The springboard for the Guzzo 
piece was the cancellatiori in late 
May of a Seattle booking of the 
Constance Bennett . edition of 
“Auntie Marne,” which was sched¬ 
uled to follow the June 22 windup 
of the show’s stand at the State 
Fair. Balias. The article pointed 
out that- Seattle promoters Zollie 
Volchok arid Jack Engerrnan had 
shifted dates and iriCurred ex¬ 
penses for the booking and: were 
then notified that the company 
“had found it inadvisable to jump 
from Dallas to the Northwest and 
was cancelling the Northwest tour.” 

Other shows mentioned by Guzzo 
as having cancelled out on Seattle 
dates since last fall were “Separate 
Tables,” “Long Day’s Journey Into 
Night;”. “Bells Are Ringing,” "Cat 
on a Hot Tin Roof” and "Major 
Barbara:’; Two of those, “Bells” 
and “Barbara,” didn’t embark on 
their planned tours, although the 
former is now slated to begin a 
roaid hike next winter. The other 
three shows folded during the sea¬ 
son because of faltering business. 

Touring entries tentatively set 
for Seattle during the 1957-58 sea¬ 
son include, thus far, “Sunrise at 
Campbbello,” "Warm Peninsula” 
and another company of. “Marne,” 
starring Eve Arden. 


Herbert Whittaker, critic of the 
Toronto Globe & Mail, will prob¬ 
ably; substitute as drama critic of 
the N. Y. Herald Tribune while 
Whiter Kerr takes a leAve of ab¬ 
sence during August, September 
and part of October, for the pro-r 
duction of the new musical com¬ 
edy, “Goldilocks,” which /he will, 
stage and for which he has collab¬ 
orated with his wife, playwright- 
novelist Jean Kerr, on the book 
and lyrics. 

Whittaker covered the recent 
Shakespeare openings at Strat¬ 
ford, Conn. and Ont, for the Her¬ 
ald Trib,: as Kerr is currently oil 
vacation.; Kerr will be officially on 
the job during July, however, and 
will cover the additional preems 
at the. two Shakespeare festivals. 
There appear to be no openings 
set for August, so Whittaker Won’t 
be needed by the HT during that 

The selection of Whittaker as 
starid-in was at the suggestion of 
Kerr, who met. him last year at 
Stratford, Ont., and liked the qual¬ 
ity of his reviews. During Kerr’s 
leave of absence the off-Broadway 
reviewing for the HT will contin¬ 
ue to be handled by Gene Gleason, 
a member of the sheet’s drama 

“Goldilocks” goes Into rehearsal 
in August, opens a] Phllly tryout 
Sept, 1 and after further tuneup 
In Boston will open Oct. 9 at the 
Lunt-Fontanne Theatre* NY. 

. Australian theatregoers, despite 
their exposure .to moderri influ¬ 
ences ] of a : shrinking world,: ate 
still a bit of the provincial side 
and prefer those oldfashioned 
“boy-meets-girl” plots. . That’s the 
opinion of. Harald Bowden, who 
was recenty named executive di¬ 
rector Of the down under J. C. 
Williamson theatre circuit after 
almost a half-century with the 
loop and its predecessors. 

“Pajama Girl,” Bowden re¬ 
called, was a last season hit but 
“Damn Yankees” and ’’Bells Are 
Ringing” failed to measure up to 
expectations bbxof fice wise due, 
perhaps; to the “provincialism” of 
Australian audiences, Bowden, 
who recently arrived; iri New York, 
planes to London Saturday (5) to 
complete casting for the Aussie 
production of “My Fait Lady.” 

Opening of “Lady” in Melbourne 
next; Jari. 17; incidentally, will 
come, six moriths after its London 
preem;, just as the latter had to 
be two years contractually ; after 
the initial Herman Levin Broad¬ 
way production. . 

Bowden is .Confident.. that • .the 
Melbourne edition will be as well 
received as its London.: and New 
York, counterparts. 

While no principals have been 
set as. yet, Bowden said., that lie 
had arranged : for Samuel Liff; 
stage manager of the New York 
company, to go. to Australia in 
November to supervise arid direct 
the production as well as com¬ 
plete casting of minor rolies. / 

Williainson organization, which 
operates some 10 Aussie legit the¬ 
atres, in addition to having an 
interest in two tv stations, is a 
perennial importer of Broadway 
and London productions as well as 
Concert attractions. Iri the latter 
field Bowden revealed that Jan 
Peerce will fulfill his engagement 
originally set for last year and 
postponed owing to the siriger’s 
sudden illness: He also expressed 
the hope that Marian Anderson; 
“will essay the trip in 1959.” 

Meantiirie, Bowden will survey 
the London legit scene before de¬ 
ciding “what. Australia. will see of 
the current crop of plays on 
Broadway.” Last here in April, 
1957, he plans to return to N. Y. 
from his London junket around 
the end of August, en route back 
to his Aussie headquarters. 

. Third Generation 

The scheduled; preem this 
summer of a riew mqsical ver¬ 
sion 1 of. Louisa May Alcott’s 
“Little Women” marks at least 
the third time that the novel 
has been; converted into a 
legittuner. J 
/puririg the 1955-56 season; 
an adaptation, with book and 
lyrics by Peter Myers,; Alec 
Grahame arid David Climie, 
was presented In London un¬ 
der the title, “A Girl Named 
Jo.” Ail earlier adaptation, 
using the same title as the 
: novel, with book by John Ra-: 
void and music and lyrics by 
Geoffrey O’Hara and Fred 
Howard, was presented at the 
Deertrees Theatre, Harrison, 
Me., during the sumrrier of 

The new version, fey William 
Dyer arid Don Park, is titled. 
“Jo” and is scheduled for pres¬ 
entation Aug. 4-9 at the South¬ 
ern Tier Playhouse, Binghamr 
ton, N., Y„ arid Aug: 11-15 at 
the Pocono Playhouse, Mouri- 
. tainhome. Pa, Peter Flournoy; 

, who operates the Binghamton 
: spot, is planning on bringing 
the tuner to Broadway in part¬ 
nership with Victoria Crandall. 

Lotsa Strawhat Tryouts on Deck, 

Bat Few Bets for B way (as Usual) 

New Play, ‘Two G Notes’ 

George Abbott’and Phil Dun-] 
nirig, authors of “Broadway” arid 
several other plays and co-produc¬ 
ers of a number of shows during] 
the 1920s arid early 1930s, have! 
written a riew melodramatic com¬ 
edy, “Two G Notes,” which was 
given a “reading” last Monday (30) | 
at the Lyceum Theatre, N.Y., with 
the idea of a possible production 
by Robert E, Griffith and Harold 
S. Prince, . 

The show, the first collabora¬ 
tion by Abbott and. Dunning since 
“Lilly Turner,” in 1932-33, would 
require a cast of about 18. . 

Griffith & Prince 
To Take Gross % 

Robert E. Griffith and. Harold S, 
Prince will hereafter take a pro- j 
ducer fee on all their shows. The 
tap will be 1% of the gross, to 
apply only to profitable weeks and 
to contiriue only until the show has 
recouped its investment, after 
which they’ll get the customaiy j 
irianagement share of the net. | 
In recent years there has been j 
an increasing, practice of producers ] 
taking some sort of payment off the ] 
top from their shows, at least until 
the production cost, is carped back. 
In some instances, the producer 
takes a percentage of the gross, in 
others a straight salary. In some 
cases the money represents an ad¬ 
vance against, the management 
share of the profits, but usually not 
recoverable if the show fails to pay 
off.] • - 

Griffith and Prince have previ¬ 
ously declined to take a fee; hut 
switched after their experience 
with “New Girl in Town,” which . 
recently closed after slightly more , 
than a year’s ruri on Broadway. Al¬ 
though they were about a year-and-! 
a-half getting the musical ready, 
working just as hard on it As on 
their other shows, their share of 
the payoff has beeri only ^bout 
$5,000 apiece.. ^ 

The new policy will go into effect 
with the . upcoming Griffith & 
Prince production of the Jess 
Gregg play, “A Swim in the Sea.” 


Los Angeles, July 1. 
•The Rite, 1,320,-seater used for 
the last 30 years as a film house, 
will be converted for use as a le 
giter to house local productions 
and. touring shows. 

Harry Zevin, a vet legit manager 
currently with “Around the World 
iri 80 Days” here, has taken a two- 
year lease on theatre, operated .toy 
Fox West Coast. It has only once 
previously been] used for legit, 
when “Anniversary Waite” played 
a four-week engagement; in De¬ 
cember, 1956. 

. Takeover becomes effective La¬ 
bor. Day. Zevin will Continue his 
“80 Days” assignment, and for the 
thine being , will act only as man¬ 
aging director of the Rite. He 
forinerly operated the Carthay as 
a legit house. 

/With the Biltihore 'Hieatre due 
to fee demolished after its summer 
rim with “Auntie Maine/’ the en¬ 
try of the Rite Will maintain Los 
Angeles as a two-house legit stand. 
The Other spot is the Huntington 

Fred O’Neal, PeggyWood 
Named to Equity Council 

Frederick O’Neal and Peggy 
Wood have been elected to the 
Actors Equity council posts va¬ 
cated by Lois Wilson and Hiram 
^Sherman. They were chosen ovdV 
Bernard Gersten and Iggie. Woff¬ 
ington . in. a referendum of the 
council: Of 53 votes cast, O’Neal 
pulled 49, Miss Wood 38, Woffing¬ 
ton 10 and Gersten 9. 

Miss Wilson and Sherman re¬ 
signed from the council last month 
following their election as officers 
of the union. 


Ariother barrage of strawhat try¬ 
outs is due this, season. The.couni. 
thus far, is at least 43, and more 
will probably crop up as the sea¬ 
son progresses. The new entries 
cover originals, imports, ariapta- 
tioris, one-act p T ay programs and 
revised versions of works prev¬ 
iously produced. 

Some of the show's are being sent 
out as touring packages with stars, 
while others are being done solely 
on a local basis with only resident 
compariy members. As usual, few 
if any of the tryouts are expected 
to get to Broadway. In some in¬ 
stances, however, productions are 
feeing targeted for eventual off- 
Broadway presentation. 

Included in the lineup of new 
entries are several musicals, mostly 
adaptations. However, the tryouts 
that are expected to create th« 
riiost interest are naturally those 
touring ' the circuit with naih« 
headliners, such as Tallulah Bank- 
head, Dennis Morgan and Wendy 
Barrie, Celeste Holm, Melvvn 
Douglas, Jan Sterling and Ella 

Miss Bankhead is starring in 
George Batson’s "House on tht 
Rocks,” a revised version of th« 
author’s play, “Celia,” which tried 
out at the Bucks County Playhouse, 
New Hope, Pa., five years ago. 
Morgan, and Miss Barrie are co- 
starring in Bruce Brighton’s “All 
About Love,” while Miss Holm is 
headlining “Third 4 Best Sport,” 
by Eleanor and Leo Bayer. 

Douglas has the lead role in 
Florence Lowe and Caroline 
Francke’s “Strange Partners.” Miss 
Sterling is starring in Agatha 
Christie’s “Spider’s Web,” which 
had an 18-month London run and 
which the actress has acquired for 
Broadway production. Miss Logan 
is playing the lead in “Maggie.” 
announced as a revised version of 
the Hugh Thomas-William Roy 
musical adaptation of James M. 
Barrie’s “What Every Woman 

“Maggie” is the only one of .the 
six plays named to have had a 
(Continued on page 61) 

Kilpatrick, Stratton, Zorn 
Acting ATPAM Biz Agts. 
Following Moss Death 

The-board of governors of the 
Assn, of Theatrical Press Agents & 
Managers will select a temporary 
successor to Joe Moss, the union’s 
late business agent, at its riext 
meeting July 24. Moss, who was 
elected to the post early in June, 
died in New York last Tursday 
(26), The membership will vote on 
a regular successor at the union’s 
next membership meeting iri Octo¬ 

Meanwhile, three members of 
ATPAM have volunteered to han¬ 
dle the business agent’s chores un-: 
til the board makes its selection. 
The trio, each taking the assign¬ 
ment for one week, include Thomas 
Kilpatrick, this week; Sam Strat¬ 
ton, .next week, and George Zorn, 
the following week. This tem¬ 
porary setup was decided upon last 
Friday (27) when .the board also 
voted to give Moss’ widow the 
Equivalent of a little more than the. 
business agent’s salary for five 


Cleveland, July 1. 

The Douglass Moore-John La- 
touche opera, “The Ballad of Baby 
Doe,” will be given its initial stock 
presentatiori. this summer as the 
closing' bill at the Musicarnival 
here. The cast will be headed by 
Beverly Sills, Walter Cassell, arid 
Beatrice Krebs, repeating roles 
they played before. j 

Miss Sills, who’ll play the title 
role/ had that assignment in the 
N. Y: City Center production of 
the opera, while Cassell and Miss 
Krebs also appeared in that pres¬ 
entation in roles they originated 
wheri the show preemed in Colo¬ 
rado. The opera, scheduled for 
the week of Sept. 7, replaces “La 
Boheme,” previously announced 
for that week. 

John L. Price Jr., who operates 
the. tent, puts on an opera a season 
at the spot. 


Legit-film actress Peggy Cass- 
and her husband Carl Fisher, gen-j 
era! manager for. producers Rob- ; 
ert E. Griffith and Harold S. 
Prince, planed yesterday (TuesJ to 
complete arrangements for London 
and Paris productions of “West 
Side Story’* and “Two for the 

Pressagent Arthur Cantor is 
commuting from Fair Harbor, on 
Fire Island, and will take a week's 
vacation there in mid-July. 

Hal Olver has gone to the Coast 
to be company manager for the 
T. C. Jones engagements this sum¬ 
mer in San Francisco and Los An¬ 
geles, on Civic Light Opera sub¬ 
scription. Charles Washburn will: 
be pressagent. 

Richard D.. Pinney, formerly 
publicity director and legit book¬ 
ing manager for Coe College, has 
resigned to become promotion 
manager of WMT-TV, Cedar 

Gerda Eckhardt. German-bora 
actress, became an American citi¬ 
zen Mond« (30) in New York in 
the presence of her husband. Ed¬ 
ward Mangtim, of the ANTA office, 
to which he has returned after 
nine months in Turkey and Ger¬ 
many on legit directing assign¬ 

Rita Allen and her husband, Mil- 
ton Casse 1 , have purchased the 
legit rights to Aubrey Menen's 
novel, “The Backward Bride,” 
which they plan presenting on 
Broadway next season. 

Dave Suransky, a member of the 
administrative staff of the Curran 
Theatre, San Francisco, is back in 
that city after a month of theatre- 
going, in New York. 

Joe Flynn celebrated his 50th 
year as legit pressagent while in 
Los Angeles with “Most Happy 
Fella,” which closed there last Sat¬ 
urday (28). 

Gertrude Kirschner, ah associate 
of Broadway pressagent Arthur 
Cantor, has sailed on a Caribbean 
cruise. She’s due back in a month. 

Actress Shirley Ballard has be¬ 
come a blonde. . 

Louis A. Lotito^ president of City 
Playhouses Inc. and executive 
manager of the Martin Beck Thea¬ 
tre. N. Y.. planed to San Francisco 
last Thursday (26) to catch the 
Civic Light Opera production of 
“King and I” at the Curran Thea¬ 
tre. From there he motored to 
Los Angeles for a looksee at the 
rehearsals of “At the Grand,” 
which is booked to open Aug. 25 
at 46th Street Theatre* N.Y.. which 
is operated by his firm. He’s due 
back next week. 

Hillard Elkins left New York 
yesterday (Tues.) for the Coast, 
where he will set up two offices. 
One will be his own operation. H. 
E. Management Sc Productions 
Associates Inc., and the other a 
California branch for Mills-Park- 
Milford, a packaging outfit, for 
Which he is sales director. 

Michael Alluison is understudy¬ 
ing Michael Evans as Prof. Henry 
Higgins in the national company of 


Currently Co-Starring in 







A Hotel for Cats, Moals A-La-Carta, 
on a 14 aero Farm. In a beautiful 
location. Wharo your cat can an Toy 
all the comforts of homo. Inside - 
. Roometts outside Runs. 25 mini from 
N. Y. Inspection: Invited. 

Phone: TWInbrook- 1-2205, N. J. 

“My Fair Lady.” . Evans has suc¬ 
ceeded Brian Aherne in the lead 

The fourth season of “Wilder¬ 
ness Road,” the outdoor drama at 
Berea, Ky , opened Saturday (28) 
and runs through Aug. 30. 

. The Cape Playhouse, Derinis, 
Mass, launched its 32d Season Sat- * 
urday (28) with Shirley Booth n- 
“Hay Fever,” .Charles Mooney is 
managing director of the operation 
which will also wnd up the week of 
Aug.^25 with Miss Booth in ‘Deep 
Blue Sea.” * 

David C. Jones is playing a 
variety of roles in stock produc¬ 
tions of “Visit to a Small Planet.” 
He recently appeared in the com¬ 
edy at the Mt. Park Casino, Holy¬ 
oke. Mass., in the role originated 
on Broadway : by Eddie Mayehoff 
i and next month he's scheduled to 
play the Cyril Ritchard part iri a 
[production of the play at Traverse 
City, Mich. _ 

! Muriel Kirkland is appearing as 
Big Mama in the Diana Bnrry- 
! more package of “Cat on a Hot Tin 
; Roof.” 

! Walter Slezak will appear In 
i “The. Little Hut” in Chicago arid 

Gloria Vanderbilt will appear in 
“Peter Pan” at the Grist Mill Play¬ 
house, Andover, N. J., the week of 
Aug. 4.. 

Radiant heating, has been lnr 
stalled by Ben Segal and Bob Hall 
at their Oakdale Musical Theatre, 
•Wallingford, Conn. 

Bertram Yarborough and Donald 
Pippin are the stager and musical 
j director, repectively, for Phil Molo- 
I ney’s Rye (N. Y.V Music Theatre. 

! Margaret Sullavari and Joseph 
! Gotten are repeating the roles they 
: originated in the Broadway prb- 
: duction of "Sabrina Fair” in a 
; three-week stock tour of the com¬ 
edy. ; . 

Monty Shaff has been set by the 
. Theatrfe Guild as general manager 
[of its touring companies. . 

Frederick Rolf, who appeared in 
the recent Broadway production of 
? “Time. Remembered,” plans pro¬ 
ducing and directing Basil Ash¬ 
more’s adaptation of Anton Chek¬ 
hov’s “Don Juan iri. Russian Man¬ 
ner” off-Broadway this season. 

Rose Bampton, former Metopera 
soprano, will costar. with Libby : 
Holman in the iriusical version of 
. “Yerma.” 

I The Broadway production of 
“Li’l Abner” will launch its road 
tour Sept. 1 with an eight-week 
booking at the Riviera. Hotel, Las 

Robert Reud, pressagent for the 
Constance Bennett edition of 
“Auntie Marne,’’ will again be the 
advance; riian when the show' 
resumes touring Aug. 4 after its 
; summer, six-week layoff, 
j Lionel Kranitz, who understudi- 
; ed Anthony Perkins in “Look 
i Homeward, Angel” withdrew from 
i the show; last Saturday (28) to Con- 
;. centrate on the upcoming Broad- 
i .way production of “Far Away the 
i Train-Birds Cry,” which he co- 
! authored, with Edward H. Davis. 

Bruce MacKay has Succeeded 
; Edward Platt in “Oh Captain.” 

Sandy Glass, is back in the legit 
department of the Wiliiam Morris 
agency in New York after being in 
: Coast office for a year. 

“Artist’s Life,” the fifth book by 
pantomimist Agna Enters, is sched¬ 
uled for fall publication by Cow¬ 
ard, McCann Inc. 

Jill Kraft has succeeded Pat 
Stanley in “Blue Denim.” : 

“Absolute Bliss,” a new comedy 
; by Bruce Millholland, will be given 
fits world preem July 12 by the 
i Theatre Workshop in New. Delhi, 

j , Claude Dauphin will tour the 
‘ silos in “Waltz of the Toreadors.” 
j Alfred Drake is scheduled to dou- 
’ble as director and star of a new 
[musical, “The ; Happy. Journey,” 

: scheduled to be . tried, out next 
• September at the Paul . Winston 
I Music Theatres in Columbus and 
Dayton, O. The tuner is an adapta- 
l tion by Edward Eager (book and 
j lyrics) and George Antheil (music) 
of Stella Benson’s novel, “The Far- 

Pamela Dennis 

Currently Appearing 


Concordville, Pa. 

. as 

(2 Weeks) 

Representative: MILES INGALLS 

160 West 46th Street, New York 36 


away Bride.”:. Leonard Patrick is 
director, for the Music Theatres. 

The staff for Sam Zerinsky and 
Joseph S. King’s Long Beach (L.I.) 
Playhouse this .sum iri e r . in¬ 
cludes Richard Janaver, general: 
production manager; Lola Perga- 
ment, pressagent; Len Wayland, 
production stage mariager; Tom 
Jewett, scenic designer,, and Daniel 
Robertson, technical director. 

Jack Underwppd Jr., r a d i o 
scripter and forrher film exec.: is 
the pressagent this summer for the 
Gateway Theatre. Bellpdrt, L.L 

Lyle Talbot and Ann B. Davis 
are starring in . “The Match¬ 
maker”. with resident companies in 
four, mid-west cities this summer. 
Talbot is also slated to costar with 
his wife, Margaret Abbott, in 
“Charripagne Complex” at the 
Alley Theatre, Houston, beginning 
Sept, l; . 

The group of orie-act >plays set 
for the “Triple Play" program, in 
which Jessica Tandy and her hus¬ 
band, Hume Cronyn, are touring 
the strawhat circuit this sumriier, 
includes Sean O’Casey’s “Bedtime 
Story” and “A Pound on Demand,” 
Benn Levy’s “The Island of Ci- 
parigo” and Anton Chekhov’s 
monologue “On the Harmful Effect 
of Tobacco,” with Cronyn handling 
the stagings assignment. 

Bob . Burlahd will appear in 
“Damn Yankees” and “Silk Stock¬ 
ings” at the Sacaridaga Park (N:Y.> 
Summer Theatre. 

Hubert Rolling is back as resi¬ 
dent director of Don Swan Jr.’s 
Hilltop Theatre. The barn is now 
located at Owings. Mills* Md. 

Bill Wilson, former cornpany 
manager of the. Jose Greco troupe, 
returns for his fourth season <,as 
house manager of. the Carter Bar¬ 
ron Amphiteatre, Washington. : 

Bernie Thai! is choral director 
and assistant conductor at the 
Colonie (N.YJ. Musical Theatre. 
His wife, cafe singer Marilyn Ross, 
is appearng there this week in 
“Silk Stockings.” : Bill Rosts • is 
resident stager and Allen Waine 

Joan Blondell will tour the stock 
ciicuit for five weeks in “New Girl 
iri Town” in the part created on 
Broadway by Thelma Ritter* 

ftlesrop Kesdekian is back for 
his seventh summer as resident di¬ 
rector of the Green Hills Theatre, 
Reading. Pa. 

Paul Gilbert returns to the St. 
Louis Municipal Opera for his 
eighth consecutive season there. 
He’ll appear in. ‘‘Rose Marie” and 
“On The Town,” each running .two I 
weeks: •. ' j 

Pat O’Brien will star, in “Mv'! 
Three Angels,” the opening bill j 
July .15 at the Avondale Playhouse,; 
Indianapolis. .. A, :.. J 

Francis Pole is baCK for her third j 
season as pressagent for the Spa : 
Summer Theatre, Saratoga, N.Y. J 

Sholom Secunda’s “Nice . People” i 
is the new Yiddish^Americari musi-: 
cal scheduled for a mid-October I 
opening at the Downtow-n National 
Th eatre, ' N. ■' Y. 

.Solly Pernick has been elected 
chairman of the Fact-Finding Com¬ 
mittee. representing the New York 
entertainment unions. He replaces 
Milton Weintraub, who was elected 
secretary after serving as chairman 
for three years.: A1 Mrinuti has 
been elected vice chairman arid 
Maxime Keith has been re-ap¬ 
pointed pressagent for the com- 

Inga SWenson* who’s appearing 
at the Stratford (Conn;). : Shakes¬ 
pearean Festival, has been set for 
& role in the upcoriiing Broadway 
production of “A.. Swim in the 

Abe Burrows is writing the book 
for the iriusical version of Janfe 
Austin’s “Pride and Prejudice,” 
which George Gilbert plans prod¬ 
ucing on Broadway next December. 
The songs will be provided by 
Robert Goldman and Glenn Paxton. 

David Kariter and. Charles Pratt 
3i. have scrapped plans for a 
Broadway production of “A Car¬ 
riage for Alida,” a -musical based 
ori Dion Boucicault’s play, “The 
Streets of New York.” 

Local 14-149 of the Oil, rfiemical 
& Atomic Workers International 
Uriion will be a backer of “The 
Man Who Never Died,” the Barrie 
Stayis play which Irving Strouse 
plans opening Oct. 21 at the Jan 
Hus Auditorium/ N. Y. 

Paul Hariman and Toin Poston, 
the latter currently siit«tituting 
for Peter Ustiriov in the.Broadway 
production of. “Romanoff and 
Juliet,” have been set for the 
cast of “Drink to Me Orily.” 

Shelley Winters is set for a star¬ 
ring role in, “The Squirrel Cage/* 
which Jay Julieri plans producing 
on Broadway in the fall. 

Fran Carlon has succeeded Vir¬ 
ginia Kaye in “ Sunrise at Campo- 
bello” in the role originated by the 
late Mary Welch. 

Rip Tom is scheduled, to. appear 
in “Chaparral.” the Valgerie Mas- 
sey play,..which Gerie. Wolsk and 
Robert L. Livingston plan present¬ 
ing on Broadway next season. 

W ednesday, July 2, 1958 


Science Writers Elect* 

" John Troan, science editor of 
Scripps-Howard Newspaper Alli¬ 
ance, was elected president of the 
National Assn, of Science Writers 
in San Francisco last week. He 
succeeds Milton Silverman, of the 
San Francisco Chronicle. 

Organization’s new vicepresident 
is Pierre C. Fraley, Philadelphia 
Bulletin, and new secretary-treas¬ 
urer is Earl Ubell, N.„ Y. Herald 

: Western Writers’ Poll 

Poll of 125 members of Western 
Writers of America last week 
showed they considered A. B. 
Guthrie Jr.’s “The Big Sky” the 
best western ever wTitten. Poll was 
taken at convention in Santa Rosa, 

■ Cal. 

Others in top 10, in order, were: 
Owen Wister’s “The Virginian,” 
Walter Van Tilburg Clark’s “The 
Ox-Bow Incident,” Guthrie’s “The 
Way West,” Ern e s t Haycox’s 
“Bugles in the Afternoon,” Eugene 
Manlove Rhodes’ “Paso Por Aqui,” 
Mari Sandoz’s “Old Jules,” Zane 
Grey’s “Riders of the Purple 
Sage,”. Harold L. Davis’ “Honey in 
the Horn” and Andy Adams’ “Log 
of a Cowboy.” 

Convention picked Elmer Kel- 
ton’s “Buffalo Wagons” as best 
western novel of 1957. 

S. Omar Barker, of Las Vegas, 
N.M., was elected association presi- 
dent, succeeding Thomas Thomp¬ 
son, of Santa Rosa. 

There’s English—and English 

Esso has a big and importarit. 
branch in Paris and does a lot of 
business, including a “free infor¬ 
mation center,” on the Champs- 
Elysees, in a large building de¬ 
voted entirely to giving tourists 
maps,.weather info, etc. It employs 
100 or more clerks, salesmen arid 
other help wdmse job it is to meet 
“the public” and whose major re¬ 
quirement is to speak English. Ac¬ 
cording to French law almost all 
of these employees must be French 
citizens, whose English was leirned 
either iri France or in Great Britain. 

But one of the major Esso offi¬ 
cials recently noticed that there’s ! 
English and English. It seems that j 
Americans who want to drive their: 
cars around Europe and who wan-: 
dered in for info frequently couldn’t: 
understand the English that was; 
"ladled out—a not infrequent o'c-; 
j currence in la gay Paree. So; last; 
| week, Esso hired a Yank ex-GI for 
‘ the sole purpose of talking to the 
{.regular EssO employees. There’s | 
i a one-hour daily briefing in slan-! 
j guage now, obligatory to all Esso 
j employees who did not learn their! 
! English in Yankeeland. j 

I (If this doesn’t work why don’t •: 
they try a Orice-weekly session of j 
reading and trarislating Variety?) 

Kemp’s Expanded Directory 

John P. Turner has gone to Paris 
to prep a French section of Kemp’s 
Film & Television Directory. Sub¬ 
sequently he will be visiting other 
European countries including Italy. 
■Belgium, Holland, Germany and 

The 1959 edition of the Direc¬ 
tory, which will list film distrib¬ 
uting companies for the first time, 
will contain sections for all coun¬ 
tries, with the exception of the US. 

Radcliffe’s Pub Course 

Summer course , in publishing 
procedure at Radcliffe College will 
have flock of major practicing pub¬ 
lishers on hand to advise students. 
Lectures will include Edward 
Weeks; editor of Atlantic Monthly; 
George P. Brockway, prexy, W. W. 
Norton Sc Co,; Jerry Mason, prexy, 
Maco Magazine Corp. and Ridge 
Press; Jason Epstein, editor-in- 
chief, .Anchor Books; Margarita 
Sririth, fiction editor, Madambiselle; 
Frarik Gibney, asst, editorial writer, 
Life; and David McDowell, prexy 
arid editor, McDowell, Obolensky 

Six-week . course will be under 
direction of Mrs. Diggory Venn, 
formerly of Conde Nast Publica¬ 
tions and J. Walter Thompson. 

\ ‘Best American Plays* 

John Gassner has edited an ex¬ 
cellent anthology of “Best Amer¬ 
ican Plays” (Crown; $5.75), with an 
overall introduction plus Individual 
preludes to each of the works. The 
dramatists represented are John 
yari Druten, Tennessee Williams 
(twice), Eugene O’Neill, Michael V. 
Gazzo, William Inge (two plays), 
Arthur Miller (ditto), Robert An¬ 
derson, Jerome Lawrence Sc Rob¬ 
ert E. Lee, Herman Wouk, Jan De 
Hartog, George Axelrod, Thornton 
Wilder, Ira Levin & Mac Hyman, 
George S. Kaufman Sc Howard 
Teich Teichmann. 

This is the fourth series of his 
collections, covering the 1951-57 
period. Gassner, who is Sterling 
Professor of Play writing and Dra¬ 

matic Literature at Yale, not only 
reprises the complete text of the 
17 plays but his discussions of the 
author arid the work are both 
erudite and savvy: Abel. 

Unusual Mass Sales 

Foundations; and the like have 
been ordering mass copies of, J. 
Edgar Hoover’s current bestseller, 
“Masters of Deceit,” and circulat- . 
ing them. generally as a patriotic 

Many small libraries and institu¬ 
tions which normally couldn’t 
afford or wouldn’t get this book on 
their shelves are thus penetrated. ; 


Washington Republica n Observe r 
Inc. authorized to conduct a pub¬ 
lishing business in Queens County, 
N. Y. 

Vanguard Press had to send out 
a photogenic still of A. A. Mur¬ 
ray, author of “The Blanket,” to 
prove she wasn’t a him. 

. Frederick Kohner’s “Gidget” will 
be issued in paperback forrri by 
Bantam. Books, to coincide with Co- 
luriibi'a Pictures’ film version of 

Howard Greene, formerly Assist¬ 
ant promotion . director of Pines 
Publications, joined Macfadden 
Publications as circulation promo¬ 
tion manager. 

Ken Giniger’s Hawthorn Books 
bringing out “Bob Considine’s 
Christmas Stocking,” pre-Xmas 
holiday anthology, illustrated by 
Roberta MacDonald; 

Walt Disney Productions, has be¬ 
gun filming “Tonka” based on the 
teen-age novel “Comanche” by 
David Appel, published: by World. 
‘‘Comanche” was first published by 
World in 1951. In 1955 it was re¬ 
issued in a World Junior Library 
Edition and is still selling heavily. 
San Mineo and Fess Parker head 
the cast of “Tonka,” directed by 
Lewis R. Foster. 

David Steinberg, who resigned 
as amusements ed of The Newark 
News early in 1957 to open his own 
flackery in N: J., has been appoint¬ 
ed veep of Max Rogel Inc., and will 
head the Jersey branch of the 
i Rogel setup in addition to operat- 
| irig his own enterprise. Lore Fied- 
: ler, foririer Newark News and New 
i Brunswick Home News staffer, has 
; been named copy. writer for the 
; N. J. division of Rogel Inc. 

John Harden, who has served as 
; North Carolina correspondent for: 

; Variety for more than 25 years, 
has opened a public relations con- 
I suiting firm at Greensboro N.C. 
i For the past TO years he has been 
v.p. of Burlington Industries in 
I charge of public relations. His 
1 new consulting firm will be John 
; Harden Associates. Prior to: Bur- 
1'ling-ton. he was. a North Carolina 
^newspaperman and served as sec- 
j retary to Gov. Gregg Cherry of 
North Carolina. 


40 ROOMS from 20x23 to 60x00 

Modern Spacious . Clean 

Well Ventilated. - Several Air Cond. 
Pianos Centrally Located 

Elevator and Switchboard. Servica 
Ice Water 

Ratners Restaurant on Premises 

A few of our- customers: 



We have a pormdMRt fob for an 
Intelligent girl with * r On Stoge” 
presence—to travel la a high loval 
sales prometloa capacity. 

This fob can have all the fun and 
excitement of show blx with 52 
weeks a. year secnrlty—working 
with industry. Sajary plus dxporl- 
ence. Phono Richard Bronson . 
ORogon 5-45*6 


Appearing as Willy Lemon In 

Artfiur Miller's 
"Death of a Salesman" 

Opening July 8th 
How Scotland, N. Y. 




Hawaiian Annexation Day 
July 7, 1958 

Wednesday, July 2, 1958 




Business 6 n the strawhat circuit 
was fairly good last week, particu¬ 
larly since the" season is not yet 
fully under way. 

More barns get started this week 
and the entire -lineup will be roll-, 
ing by next week. New-show try¬ 
outs will -begin to unfold soon to 
spark interest. 

Estimates for Last. Week 
. Parenthetical designations for. 
stock are the same as for the road, 
except that (TS) indicates Tour¬ 
ing Show and . CLP) ; indicates 
Local Production. 


Municipal Opera C$3; 11,937; 

$95;000). Silk Stockings CMC-LP) 
(single wk) (Dolores Gray). About 
$58,000. Previous week was under* 
Quoted, Roberta (Bob Hope) actual¬ 
ly topping $105,000 for a new 
house record' Current: Rose Marie. 


State Fair Music HalW <$3:75; 
4,i20; $73,500). Oklahoma (MD- 
LP) (1st wk). Nearly $45,700; Pre¬ 
vious. week: • Auntie Maine (Con¬ 
stance Bennett), $52,000. Current: 
Oklahoma. . 


Edge water Beach Playhouse 
($3.95; 950; $23,500). Remarkable 
Mr. Peiinypaicker (C-TP) (1st wk) 
(Burgess Meredith ). 1 Opened the 
season .last Monday. (23) with the 
new first-night series a near-sellout 
at a $5 combo price for the show 
and after-performance par t y. 
Eight performances grossed $1.8,- 
, 900- Current: Remarkable Mr. 

Hinsdale Summer Theatre 
($3.50; 838; $15,000). Tea and 
Sympathy (D-LP) (2d wk) (Linda 
Darnell). Almost $11,400. Previ¬ 
ous week, $9,200. . Current; Four- 


American Shakespeare Festival 
Theatre l$5; 1,453; $45,000), Ham¬ 
let-Midsummer Night’s Dream 
(Rep.-LP) (2d wk). Nearly $34,100. 
Previous week, $ 21,000 in five per¬ 
formances. Current: same rep¬ 


Spa Theatre ($4.40; 587; $13,000). 
Visit to a Small Planet (C-TS) (sin¬ 
gle wk) (Bert Lahr). About $6,200 
for the season opener. Current- 
Fallen Angels (Hermione Gingold). 


Starlight Theatre ($3.50; 10,000; 
$67,000). Happy Hunting iMC-LP) 
(single Wk> (Bill Hayes). About 
$38,000, with one rain-out. Previ¬ 
ous week: Fanny, $35,000. 


Bucks County Playhouse ($2:50; 
432; $7,818). Compulsion (D-LP) 
(2d wk).. Almost $7,600 for regular 
eight performances. Previous 
week: $8,600 in 10 'performances. 
Total of $32,500 on Compulsion 
and the previous T. C. Jones show 
was the biggest four weeks in the 
strawhat’s history. Current; Sear 
ton in the Sun. 


Country Playhouse ($4.40; 761; 
$17,500). Fallen Angels (C-TS) 
(single wk) (Hermione Gingold). 
About $10,300. Previous week; 
Picnic (Hugh O’Brian), $16,550 in 
nine days. Current: Tonight at 
$:30 (Faye Emerson). 

Playhouse In the Park ($3; 1,436; 
$26,000). Holiday For Lovers (CI¬ 
TS). "(single Wk) (Don Ameche). 
Nearly $17,800, Previous week, 
Othello, $12,700. Current: Sepa¬ 
rate Tables (Basil Rathbone, Ger¬ 
aldine Page), 

Stock Tryouts 

. (June ZO-July 13) 

All About Lev#, by Bruce Brighton. 
(Dennis Morgan. Wendle Barrie)—-Grist 
Hill Playhouse, Andover. N. J. (30-5), . 
House oh tho Rocks, by George Batson 
, (TaUulah Bankhead)—Southern Tier Play¬ 
house, Binghamton. N. Y., (Reviewed In 
VARIETY, July 1. 1933, Underlts orig¬ 
inal title, “Celia"). 

Irene Innocent#, by Ugo Betti—White 
Bam Theatre, Westport. .Conn. (12-13). 

Towards Zero, . by Agatha Christie- 
Flat fiock (N. C.) Playhouse (1-5) (Orig¬ 
inal London production reviewed, in 
VARIETY, Sept. 12. 1956). 


(June 30 -July 13) 

Grand. Hotel (tryout) — Philharmonlo 
Aud., L. A. (7-12). 

My Fair Lady (2d Co.)—Shubert, Chi 

„,My Fur Lady (Canadian;—International 
Cinema, Vancouver, B. C. (50-12). 

Critic Eleanor Hughes 
Vacationing in Europe 

Boston, July 1. 

Elinor Hughes, Boston Herald 
drama critic, and husband, atomic 
scientist- David B. Jacobus, sailed 
last week for a month’s European 

Lyn Phelps, assistant; substitutes 
during Miss Hughes’, absence; 

Strawhat Tryouts 

— Continued from page 59 5 =^=' 
prior Broadway presentation, but, 
as noted, its now being presented 
in a worked-over edition. The' 
musical, incidentally, ' is also one 
of the.. tryouts targeted for - off- 
: Broadway. . It’s being produced by 
'Ron Rawsori and Maurice Levine 
and Will be presented a Rawson’s 
John Drew Theatre,. East Hamp¬ 
ton, L. L .’.'. '. ■ •. 

. Besides “Maggie,” other tuners 
on. the tryout list include “Little 
Women.” an adaptation by William.; 
Dyer and Don Park of Louisa. May 
Alcott’s novel;., ‘‘Black Arrow,” 
adapted : by Joseph M. Hopkins 
from Robert Louis Stevenson’s 
novel, and “The Captain’s Lady,’’ 
an adaptation of Clyde . Fitch’s 
play, “Captain Jinks of the Horse 
Marines," with book by Harold 
Dumals, music by John Griffin and 
lyrics by James Sweenie. 

Also, in the musical category are 
“Cyrano,” , a musical version by 
Richard Maltby Jr. and David 
Shire of “Cyrano de Bergerac.”, 
which preemed last May at Yale 
Univ. and was subsequently pre¬ 
sented for one. performance at the 
American' Shakespeare Festival 
Theatre; Stratford, Conn., and for 
one performance ' at the Phoenix 
Theatre; N. Y.; “Mehitabel Wing,” 
by Geoffrey O’Hara, and an un¬ 
titled . musical, starring.- Jane Mor¬ 
gan, at the Kennebunkport (MeJ 
Playhouse.. In the opera groove, 
there’s Ruth and Thomas Martin’s 
Version. of: "Carmen.” 

Included in the imports, besides 
“Spider’s Web.” “Tdward’.s Zero,” 
also by Miss, Christie, as well as 
R. C. Sherriff’s “White Carnation’’ 
arid John Dighton’s “Mari Alive.” 
All three were previously pre¬ 
sented in London. There’s also a 
new outdoor drama, Paul. Green’s 
“The Confederacy,”, at the Vir¬ 
ginia Beach (Va.) Amphitheatre. 

Other new - plays scheduled in¬ 
clude John Van’s “Farewell, Fare- 
Well Eugene,” previously tested at 
the Margo Jones .Theatre, Dallas; 
Jack Bostic’s “Companion Piece,” 
Philip Dean’s “Every. Night When 
the Suri Goes Down,’’ “Madison L. 
Goff’s “Holiday From Heaven,” 
Bob Asherman’s “Dog-Slayer” and 
John Wiilp’s “Summer Treason.” 

Also,. Neal DuBrock’s “Eye of 
the Needle,”; Fred Carmichael’s. 
“Peri Is .Deadlier” and “Angel 
by. Accident,” Maurice Dol.bier’s 
“Laughter , in the Sky,” David 
Sawn’s “the... Coward,” Robert 
Lane’s “Three on a Match” (not 
to be confused with a siriiilarly- 
titled program of one-acters, by 
Robert Smith, tried out several 
years, ago), Victor Wolfson’s “Love 
Story,” Henry . Denker’s “Dead¬ 
lock,” a new version of Johri 
Drinkwater’s “Abraham Lincoln,” 
a program of five one^act plays by 
.William Inge, James Gordon’s “Six 
Days to Live” and Shirley Good- 
stone and John. Lancaster’s; “A New 
Tomorrow.” . 

In addition, there’s the series 
of new plays scheduled for week¬ 
end performances at the White 
Barn Theatre, Westport, Conn; 
They include Ugo Betti’s “Irene 
Innocente,” “The Impossible For¬ 
rest,” a new musical, with book 
by _ Marshall Barer and music by 
Alec Wilder; a program of new 
one-acters; Walter Sorrel’s “Isa- 
. dbra Duncan,” Michael Hasting's 
“Yes and After,” James Thurber’s 
“The Catbird Seat,’’ Rob e r t 
Brown’s “Triptych of Love’* and 
Paul Claudel’s “Partage de Midi.” 

Wlio’a oft First? 

New York playgoers ; who ■ 
have been: confused by the 
title similarity in' .“Look'. 
Homeward, Angel” and “Look 
. Back in Anger,” can now sym¬ 
pathize with London. 

Two incoming West End 
shows are. “Double Cross,” 
opening next Monday (7) at 
the. . Diichess Theatre, and 
•.“Double Tike,” arriving, the 
following night, July 8 , at the 
adjacent Aldwych Theatre. 

‘Lady’ Up to $71,000, Chi; 

Only 1 Show This Week 

Business on the road was gen¬ 
erally okay last week, with . “My 
Fair Lady” edging . up again in 
Chicago . 1 • 

The .list shrivels to a single show 
this week with the closing last 
Saturday (28) of “Most Happy 
Fella,” “King and I” and [“Visit to 
a Small Planet” on the Coast. 
However, ; the new musical, “At the 
Grand,” ripens.. next Monday (7) in 
Los Angeles and the Civic Light 
Opera subscription setup in San 
Francisco gets the Ballets de Paris 
for a three-week stand. . 

Estimates for Last Week. 

Parenthetic designations for out- 
of-town shows, are the same as for 
Broadway, except that hyphenated 
T -with show classification indicates 
Tryout. Also\ prices on touring 
shows , includes 10%: Federal tax 
and local tax, if any, but .as on 
Broadway grosses.' ate net; i.e:, .ex¬ 
clusive of taxes. . . - 


• Kin? and I, Curran (MD) i‘ 
wk) ($6-$5.50; 1,758; $58,000) (Cam¬ 
eron Mitchell, Gisele MacKenzie). 
About $55,500 on Civic Light 
Opera subscription .Previous 
I week, $55,500. Closed last Satur- 
1 day (28). 

Visit to a Small Planet, Geary 
(C) (3d wk) ($4.95-$4.40; 1,550; 
$42,000) (Cyril Ritchard). Over 
$19,900. Previous week,; $23,500 
on Theatre Guild-ATS subscrip¬ 
tion. Folded last Saturday (28), 
ending four. 


My Fair Lady (2d co.\ Shubert, 
(MO 134th wk) ($7; 2 , 100 ; $72,979). 
Nearly $71,000; and . continues. 
Previous week, $69,300.. Michael 
Evans succeeded. Brian Aherne as 
male lead this week, . with Anne 
Rogers continuing as costar. . 


Most Happy Fella, Philharmonic 
Aud. (MD) (5th wk) ($6-$5.50; 
2.670; $73,500). Over $69,200 on 
Civic Light Opera . subscription. 
Previous week, $69,900, Folded 
Saturday (28), ending tour. 

British Shows 

(Figures denote opening dates) . 


Ah, Quell* Folio, Wint. Gard, (6-28-56). 
Any Other Biz, Westminster (^lO-M). 

At Drop of Hit, Fortune Q-24-57), 
Bells Ringing, Coliseum (11-14-57). 
Breath of Spring, Cambridge (3-26-58). 
Boy Friend, Wyndbam's (12-1-53) 

*DHr Delinquent, Aldwych (6-5-57). . 
Dock Brief,. Garrick (5-20-58). 

Duel of Angels, Apollo (4-24-58). . 

Expresso Bongo, Saville (4-23-58). 
Flowering Cherry, Haymarket (11 t 21-57). 
For Adults" Only, Strand (6-25-58). 
Gtorge Dillon, Comedy (5-29-58).: 

Grab. Me a Gondola, Lyric (12-28-56). 
Mousetrap, Ambassadors (11-25-52). 

My Fair Lady, Drury Lane (4-30-58). • 
"Not in the Book, Criterion (4-2-58).. 
Party, New (5-28-58). 

Plalstrs De Paris, Wales (4-20-57). 

Rape Of Bolt, Picadilly (12-12-57), 
Repertory, Old Vic (9-18:57). - 

Roar Like a Dove, Phoenix (9-25-57). 
Salad Days, Viudeville (8-5-54). 

Simple Spyman, Whitehall (3-19-58). 
Speaking of Murder, St. Mart. (6-4-58). 
•Touch of Sun, Princes (1-31-58). 

Tunnel of Love, Majesty's (12-3-57). . 
Variation on Thame, Globe (5-8-58). 
Where's Charley, Palace (2-20-58). ' . 

You Can Have Body, Vic. PaL (6-2-58). 

.Trial Mary Dugan, Savoy (7-2-58). 
Double Cross, Duchess (7-7-58). 

. Gay Landscape, Royal Ct. (7-7-58): 
Double Take, Aldwych (7-8-58). 

Joshua Tree, Duke of Yorks (7-9-58). 
Living for Pleasure, Garrick (7-10-58). 

Moscow Arts, Sadler’s (5-15-58). 

. Velvet Shotgun* Duchess (0-11-58). 


Leamington, Onti, July 1. 

A new strawhat, the. Sun Parlor 
Playhouse, begins an eight-week 
season, this week. with “The Rain¬ 
maker,” starring Mady Correll and 
Howard Zlelke. Producer is Errol 
Fortin Enterprises, in association 
with the Leamington Chamber of 
Commerce. ’ 

The 400-seater Is housed in the 
local Recreation Center Building; 



(Theatres Set) 

At the Grand, 46th St. (9-25-58). 

- Swim In Saa,. Lyceum (9-30-58). 

Drink to Mo Only, Adelphl (10-8-58). 
Goldilocks, Lune-Fontanne (10-9-58).. 
Touch of the Foot, Hayes (10-12-58); 
T.N.P. of Paris, B'way (10-14-58). 

Girls In 50*, Belasco (10-15-58). 

Old Frlonds, Miller (10-16-58). 

Once More With Feeling, Nat’l (10-21-58). 
Pleasure of His Co., Longacre (10-22-58). 
Marrlage-Go-Reund,. Plymouth: (10-29-58). 
Man in Dog Suit, Coronet (10-30-58). 
Flower Drum Song, 4St.. James (11-20-58). 
Cold Wind A Warm, Morosco (12-4-58). 
Whoop-Up, Shubert (12-18-58). 

Man Who Never Died, Jan Hus (10-21-58). 
Salad Days# Barbizon-Plaza (11-11-58). 

Holliday $50,800, ‘Captain’ $48,600. 

The summer b. o. decline con¬ 
tinued for most of the non-sellouts 
oil Broadway last week. A. few 
shows reversed the downward 
swing by registering increases over 
the previous frame, but the situa¬ 
tion is generally bleak, with the j 
slump expected to hit full stride 
this month. 

There were a number of major 
cast changes last Monday night 
(30). ; The shows affected w r ere 
“Lorik Homeward, Angel,” “Roma¬ 
noff and Juliet” and “Two for the ! 
Seesaw.” : Miriam Hopkins, Ed; 
Begley and Andrew Prine jollied | 
“Look; Hrimeward, Angel” as re¬ 
placements for Jo. Van Fleet, Vic¬ 
tor Kilian and Anthony Perkins, 
respectively. Dana Andrews suc¬ 
ceeded. Henry Frihda in “Two for. 
the Seesaw” and Tom Poston is 
spelling the vacationing Peter 
Ustinov In “Romanoff and Juliet,” 
A1 Linden replaced Syd Chaplin 
as male lead in “Bells Are Ring¬ 
ing,” and the four leads, were 
changed In “Look Back' in Anger.” 

Of 18 entries on tap last week, 
six Were in the capacity groove. 
They were “Auntie Marne,” “Look 
Homeward, Angel,” “Music Man,” 
“My Fair Lady,” “Stirise at Campo- 
bello” and “Two for the Seesaw.” 
The closing of “Marne” and! the 
layoff of “Jamaica.” has reduced 
the number of shows this week 
to 16. 

Estimates for Last Week 

Keys: C (Comedy), D (Drama), 
CD (Comedy-Drama ), R (Revue), 
MC (Musical-Comedy), MD {Musi¬ 
cal-Drama), O (Opera), OP (Qp- 
ettd). ... 

Other ..parenthetic designations 
refer, respectively , to weeks played, 
number] of performances through 
last Saturday, top prices (where 
two prices are. given, the higher is 
for Friday-Saturday nights and. the 
lOwet for weeknights ), . number 
of seats, capacity gross and stars. 
Price includes 10% Federal and 
5% City tax, but grosses are net; 
i.e:, exclusive of taxes. 

Bells Are Ringing; Shubert <83d 
wk; 660 p) ($8.Q5; 1,453; $58,101) 
(Judy Holliday). Over $50,800. Pre¬ 
vious week, $53,300. 

Bine Denim, Playhouse (D.) (18th 
wk; 140 p) ($5.75-$6.90; 996; $31,- 
5001. Ainiost $14,100. Previous 
week, $15,700. 

Dark at the Top of the Stairs, 

Music Box (D) (30th wk; 236 p) 
($5.75-$6.90; l.OlO; $33,000). Nearly 
$27,QO0< Previous week. $32,000. 

Li’I Abneir, St. James (MC» (85th 
Wk; 676 p) ($8.05; 1,614; $58,100). 
Almost $31,700 on twofers. Pre¬ 
vious Week, $33,000 on twofers. 

Look Back in Anger, Golden (D) 
(39th wk; 311 p) $5.75; 800; $25,- 
152). Over $15,200 on twofers. 
Previous week, $14,900 on twofers. 

Look Homeward, Angel, Barry¬ 
more (D) (31st wk; 244 p) ($6.90; 
.1,076; $40,716) (Anthony Perkins). 
Nearly $41,400. Previous week,, 
same.- .' ' 

Music Man, Majestic (MCV (28th 
wk; 220 p) ($8.05; 1,626; $68,658) 
(Robert Preston). Over $69,200. 
Previous week; $69,100. 

My Fair Lady, Hellinger (MC) 
(120th Wk; 955 p) ($8.05; 1,551; $ 68 ,- 
210). Steady at $69,200. 

Oh Captain, Alvin (MC) (21st wk; 
167 p) ($8.35-$9.20; 1,331; $60,000). 
Over $48,600. Previous Week; $47,- 
400. Tentatively scheduled to close 
July 12. 

Romanoff and Juliet,’ Plymouth 
(C) (38th wk; 300 p) ($5;75-$6.25; 
1,062; $36,625) (Peter Ustinov), 
Over $26,700. Previous W’eek, $24, 
900. Went on twofers last Monday 

Say Darling, ANTA (MD) (13th 
wk; 100 p) ($7.50; 1,185; $50,460) 
(David Wayne, Vivian Blaine): 
Over $39,500. Previous week, $44,- 

Sunrise at Campobello, Cort (D) 
(22d Wk; 172 p) ($6.90; 1,155; $37,- 
500) (Ralph Beilamj*). Almost $37,- 
400. Previous week, $37,800. 

Twd for the Seesaiw, Booth (CD) 
(24th wk; 188 p) ($6.90; 780; $31,- 
700) (Henry! Frinda). Nearly $32,- 
200. Previrius week, $32,100’. 

Visit, Lunt-Fontanne (D) ( 8 th: 
wk; 64 p) ($8.05; 1,402; $52,100) 
(Alfred Lunt, Lynn Fontanne). 
Over $38,300, with refunds cutting 
into the take for five: performances 
missed by Lunt because of illness. 
Previous week, $50,000. Closes 
temporarily next Saturday (5) and 
will reopen Aug. 20 at the Morosco 

. West Side Story, Winter Garden 
(MD) (40th wk; 316 p) ($8.05; 1;404; 
$63,203). Over $48,700. Previous 
week, $52,400. 

Who Was That Lady?, Beck (C) 
(17th wk; 136 p) ($6.90; 1,280; $47,- 

000) (Peter Lind Hayes, IMary 
Healy). Over $24,000. Previous 
week, $29,100. 

Closed Last Week 

Anntie Marne, Broadhurst «C) 
(81st wk; 637 p) ($6.90; 1,214; $46,- 
500) (Beatrice Lillie). Over $47,- 
400. Previous week, under¬ 
quoted, was capacity at nearly $46,- 
500. Ended its Broadway, run last 
Saturday (28) and will resume Aug. 
4 at the Russ Auditorium, San 
Diegos with Eve Arden succeeding 
Miss Lillie as star. 

Laid Off Last Week 

Jamaica, Imperial (MC) t35th 
wk; 276 p) ($8.35; 1,427; $63,000) 
(Lena Horne, Ricardo Montalban). 
Over $39,500. Previous week, $39.- 
300. Laid off last.Monday ?30) and 
will resume Aug. 11. 

Off-Broadway Shows 

Blood Wedding, Actors Play¬ 
house (3-31-58). 

Boy Friend, Cherry Lane <1-25- 
58). ' 

Children of Darkness, Circle in 
the Square (2-28-58). 

Comic. Strip, Barbizon Plaza 

Crucible* Martinique (3-J1-58). 

Foote One-Acters, Sheridan Sq. 

Garden District, York (1-7-58). 

Guests of Nation, Marquee <6-26- 

Ionesco Plays, Sullivan St. (fi-3- 
58). - 

Making of Moo, Allen (6-11-58). 
. Playboy West’n World, Tara (5- 
8-58). . 

Shaw.Serles, Downtown (5-12-58). 

-Threepenny Opera, deLys <9-25- 
55), .: - ' 

Ulysses, Rooftop (6-5-58). 

. Closed Last. Week 

Mrs. Warren’s Profession, Gate 

New Tnnetenl 

— Continued from page 59 

more varied list of shows this 
year,, including Shakespeare. 

The opener will be “The Tem¬ 
pest,” and subsequent presenta¬ 
tions will be “Ah, Wilderness,” 
“Charley’s Aunt,” “Devil’s Disci¬ 
ple,” a week of the above four 
shows In repertory, then an un¬ 
specified new play by Sean O'Casey 
and finally two weeks of five show* 
In repertory. 

Twin-Operas at Central City 
Denver, July 1. 

Central City had a packed-house 
start; for its summer* opera" and 
play festival at the 80-year-old" 850- 
seat opera house in the.old.mining 
town in the mountains 40 miles 
West of here. 

Opening the season Saturday 
night i28) was a twin bill, “Caval- 
leria Rusticana” and “Pagliacco.’* 
Another opening, “La Perichole,” 
is slated for next Saturday <5) and 
then the two bills will alternate, 
at a $7.50 top. 

4 Annie* Opens Toronto Tent 
Toronto, July I. 

With Betty Jane Watson as star, 
the new 2,000-seat Music Fair tent, 
12 miles from downtown Toronto, 
opened last week with “Annie 
Get Your Gun,” In for two 
‘weeks. Productions will alternate 
with the Tonawanda tent near 

Lewis T. Fisher Is producer here, 
with. Richard Casey as directors 
Zachary Solov choreographer and„.. 
Mario Bernard! musical conductor. 

New Setup at Poultney, Vt. 

Poultney, Vt., July 1. 

Ward Williamson and Saul Elkin, 
who’ve taken over operation of the 
Green Mountain Theatre here, 
opened their summer season last 
Saturday (28). Williamson, of the 
drama faculty of Connecticut Univ., 
will stage most of the productions 
put on by the Equity resident com¬ 
pany. Elkin is.scheduled to direct 
one production and Rom Linney 

Lynn Montgomery is New York. 
press rep for the operation, which 
Williamson and Elkin have leased 
from Green Mountain College, 

“The Blues Ain’t,” with book and 
lyrics by Van Prince and music by 
Frank Fields, is planned for Broad-* 
way production next November by 
Jean Fisher and Don Rubin, 




Wednesday, July 2, 1958 


Lily Pons planes to Europe today 
(Wed.) for a month in Cannes with 
her mother and sister. 

Constance Hope, pub-relations 
consultant, takes off for Poland, 
add Russia tomorrow (Thurs.) via 

Charles Boyer, concert pianist 
Benno Moisewitsch, and music 
publisher Jack Mills' back from 
Europe yesterday ITues.) on the 
Queen Mary. 

Cross-Times Sq. banner carries, 
a Motion Picture Industry salute to 
Ed Sullivan on his 10th anniver¬ 
sary, keyed to the 20th anni of the 
Greater N. Y. Fund. 

Publicist Michael Sean O’Shea 
writing a mag piece on the Prohibi¬ 
tion speakeasies and their evolu¬ 
tion into some of today’s plusher 
eateries and niteries. . 

The Rossano Brazzis, Burt Lan¬ 
caster, publicist Bemie Kamber 
and dance duo of Harrison & 
Fisher sailed for Europe last week 
on the S.S. United States. 

George Q. Lewis, who issues his 
.own proclamations, not requiring 
governors or mayors, declared Na¬ 
tional Laugh Week and presented 
a new “Vicuna Award” to the 
Bronx Zoo. 

In order to get non-boozey ten¬ 
ants, new Seagram House had to 
abandon that name, call itself only 
375 Park. One new tenant is thea¬ 
trical, Schine Enterprises, moved 
up from Empire State. 

Gen. David Saraoff, RCA board 
chairman, and Mrs. Satnoff sailed 
for Naples yesterday (Tues.) on the 
S.S. Cristoforo Colombo. Also sail¬ 
ing w-ere actor-playwright Peter 
Ustinov, who’s en route to Cannes, 
and Morris S. Novik, prevy of sta¬ 
tion WOV. Latter’s bound’for 

Ontario Safety League and that 
province’s attorney - general are 
jointly sponsoring a $25,000 20- 
minute color film, “The Broken 
Doll.” It’s now being shot by Chet- 
wynd Films a few miles north of 
Toronto. Robert Barclay directs 11 
actors including Eric House, who 
has played on and off Broadway, 
For September release. 

Lewisohn Stadium this season 
has eight “sponsors,” commercial 
firms which put up $1,500 against 
given performances. Book Of 
Month Club, Commercial State 
Bank. Liebmann Breweries, Schen- 
ley Whiskey, Superior Radio & 
Electric (lii-fi), Nueva New York 
(Spanish daily). El A1 Israel Air¬ 
line and Kirsch No-Cal are this 

soloist and Ivojin Zdravkovic con¬ 

A very , much delayed Audrey 
Hepburn flew in from Rome and 
right away started final, location 
work for “The: Nun's Story” at 
Bruges. But here too bad weather 
has seriously been hampering Fred 

Germany’s national days fea¬ 
tured concerts by Dietrich Fischer- 
Dieskaii and Irmgafd SeefriCd, the 
Berliner Philliarmoniker ; under 
Herbert von Karajan, the Stuttgar- 
ter Kammerorchester under Karl 
Munchinger, and performances of 
“Lysistrata” and “Don Carlos” by 
the Darmstadt Landestheater. 

The Brussels G rand Place, 
where Benny Goodman gave a 
goodwill concert for. thousands, is 
fast becoming — weather permit¬ 
ting !-rthe capital's most impress 
sive open-air theatre, . Spanish 
“Coros y Dansos” ensemble, fea¬ 
turing 120 dancers, performed 
there; the Italian Marostica chess¬ 
board was played in medieval form 
but unfortunately marred by rain. 
The Changwe Yety company 
straight from the Belgian . Congo 
will also be on display. 


By Guy Livingston: 

(344 Little Bldg:; HAncock 6-8386) 

Frankie Lain# at Salisbury 
Beach Frolics. 

Chuck Connors in for p.a.’s on 
UA’s “The Big Country.” 

Celeb?, gathered for opening of 
Dick Richard’s neW Black Angus. 

Ed Sullivan. in for Mayor’s Field 
Day and 10th anni of WNAC-TV. 

Norman Laine, Hub-based im¬ 
pressionist, knocking off radio 
commercials here. 

Elinor Hughes; drama critic 
Boston Herald, and husband, David 
B. Jacobus, off to Europe. 

Falmouth Playhouse opened 10th 
season with “He Who Gets 
Slapped,” with Alfred Drake; 

Bert Lahr opens sfrawhat season 
In Boston for Lee Falk and: John 
Huntington in N. E. Mutual Hall. 

George Wein opening new jazz 
strawhat nitery, Storyville-Cape 
Cod, , in Harwich. George Shear¬ 
ing is first attraction. . 

Alan Ladd in for filming. “Man 
In The Net” at Framingham, 
Worcester and Thompson, Ct, with 
wife, Sue Carol and son, David. 

Song satirist Danny Goodman 
back at Herbie’s Cactus . Room 
after four-year [absence. Previous 
engagement was. record six-year 

year’s lineup. Actually each client] rU nT/ .TT n _,.^ vfcAiWo 

tCpr4?am n /lurMrik P e?ffS 

EnnLrf until it was shuttered four, years 

• Musteat brass composed the list! f » r deniplitidK by. city 

SHri J. Meyer and G. David Sehifle, 
So rJLmhtor Schine Theatres, flying Hub press 

cSl f.lSac'RtewSS! 

the Bellevue Stratford Hotel. No¬ 
tables included Gregor Piatigorsky, 
Eugene List and wife Carol Glenn, 
Jan Peerce, Robert Merrill, Elaine 
Malbin, Alfred Wallenstein; Erich 
Leinsdorf, Vladimir Golschmann, 
Richard Korn, John Lallemand, 
Pierre Luboshutz and Gehia Ne- 
menoff, Franz Allers and George 
Jessor. Igor Gorin sang during the 


By John Florquin 

Elsa Maxwell covered the Fair 
during two days. 

Prince Albert of Belgium at the 
American Theatre to see “Carou¬ 
sel.” • 

Liu-Ll Fei back as “Madame 
Butterfly” at the Royal Opera 

“Holiday on Ice” succeeded the 
Harlem Globetrotters at the huge 
Sports Palace. 

Delia Garces starred with, the 
Buenos Aires TeatrO in a perfor¬ 
mance of de avalias’ “El Limite.” 

The Nouvelle Eve, Paris nitery 
show, making , impact at the Thea¬ 
tre des Galeries with “Soirs de: 

Carlisle Floyd’s “Susannah” per- 

Locks, Conn;, for opening of their 
new hotel. 

Tom Foran booking - the -Frolic, 
Revere; Monticello,:, Framingham; 
■Bronzo’s, Shrewsbury;. Robin’s Den, 
Agawah; and Van Horn Cliib, W. 

NBC camera crew headed by 
Paul J. Cunnigham, to film Bob 
Court (Daily Record) interview 
with Bernard Goldfine, Hub wool 
tycoon, involved in Congressional 
hearings. '• 

Steuben’s nitery shuttered for 
season with singing emcee Don 
Dennis and wife, Bettina, off for 
Hollywood, Joe and Max Schne¬ 
ider are starting a $100,000 facelift 
on the upstairs.beanery. r -.- ; 

(Delaware 7-4984) 

Drury Lane Theatre tapped Bill 
] Bach as publicist. 

Cloister Inn renovating in prepa¬ 
ration for a switch to name policy; 

Carol Stone and Robert Rock¬ 
well doing “Fourposter”. at Hins¬ 

Bill Maslbwe, ex-WBBM-TV pub¬ 
licity, joined the Martin Janis 
flackery. i - ' - 

. ■ Erroll. Garner: and his trio giving 

, , , . - _ _ . ■ . : a pair : o£^jazz concerts at longhair 

formed during five days, by the j Ravinia Park 
N-Y. City Opera Co. at. the same j . Walter Slezakv due for a two- 
theatre. .■'•. ' . 1 week engagement in “Little Hut" 

Portugal imported fados singer | at Edgewater Beach Playhouse. 

By Gene Moskowitz 

(28 rue Hudhette; Odeon 4944) 

ltalo actress Franca Bettojia into 
French pic, “Nothing But Today.” 

Fernandel offered $1,500 a. night 
for. three-week stint at one of the 
local vauderies. • • ; 

Jean Renoir announcing new pic 
project tb. be called “The Dinner 
In The Woods.” 

Arnold Maxin, prexy. of MGM 
Records, in for a looksee of. Con¬ 
tinental disk setup. 

Yank cleffer Harry Tobias mix¬ 
ing biz with pleasure auditioning 
the music scene here:' 

: Oidtinie clown, Grock, who made 
many farewell /stands, now in a 
circus pic being made in Nice. 

. Bobby Weiss, European rep for. 
Edwin H, Morris Music, off to 
Zurich,. Berlin, and Stockholm on 
biz. . ' • 

Charles Vidor would like Gerard 
Philipe to play Nijinsky in his up¬ 
coming production about the - danc¬ 
er’s life. 

French director Pierre Gaspard- 
Huit set to helni FrCnch-Mexican 
coproduction, “The Rebel,” : next, 
season, to be made entirely in 

Jean-Paul Sartre’s; new. play, to 
be called simply “Love,” will not 
deal with politics but the eternal 
triangle. It will be done next 

:. Raf Vallone to play “Othello” in 
Peter Brook's French production 
next season. Vallone is now in 
Brook’s . successful mounting of 
Arthur Miller’s “A View- From The 
Bridge” here. 

Cannes .prizewinning Russo pic, 
‘Flying Cranes,” getting firstrun 
opening at three theatres in its 
subtitled form,/ Biz and reviews are 
tops; it’s the first top release given 
to a Soviet pic Since the war. 

Two divergent actors’ Unions 
have merged with dual prexys 
Jacques Dumensil and : Gerard 
Philipe. Called Le Syndicate Des 
Acteurs, groups were originally 
known as National Syndicate of 
Actors and National Committee of 
Actors respectively/: . 

Two : state - subsidized legiters, 
Comedie Francaise and Theatre 
National Pdpulaire; will vie ; with 
each other next season in produc¬ 
tions of Moliere’s “L’Ecole Des 
Femmes” (School for Women), C-F 
does it with jean Myer and TNP 
with Georges Wilson. . 

Amalia Rodriguez and the Verde 
Gaio ensemble as its national con¬ 
tribution, to the Arts Festival. 

Jacques Tati scored at premiere 
Of his new film, “Mon Oncle,” 
carefully trimmed since Cannes, 

- but which could do with more, 
Bolshoi Ballet season at the 
Royal Opera House getting com- 

S etition from the Ballets of the 
[arquis de Cuevas at the Beaux- 

Philadelphia Orchestra under 
Eugene Ormandy, and with Isaac 
Stern, the American Ballet Thea¬ 
tre, and the premiere of “Wonder¬ 
ful Town,” are contributions to 
U.S. three national days. 

Yugoslavia will enter the artistic 
contest at the Fair with a per¬ 
formance by the Belgrade Ballet 
ftnd a concert by the Belgrade PhiL 
harmonic with Zinkft Manpy as 

Daily News drama editor Syd 
Harris elected prez of Associates of 
the Institute for Psychoanalysis: 

U n i t e d Attractions,, booking 
Office operated by former nitery 
dance team, Consolo &; Melba, 
moved to new offices on Huron St. 

Virginia Clark, [ onetime radio 
actress who. originated role of 
Helen Trent in the w.k. soaper of 
that name. Signed as social director 
of Moraine Hotel in suburban 
Highland Park. 

Arty. Ziegfeld theatre name- 
changes to the Capri as of Thurs¬ 
day (3). House has also completed 
reappointing much of its interior. 
First pic under the new 1 name Will 
be the :French “Nana” (Times), 
banned here for a couple of years 
until finally, several week ago, the 
Censor Board decided to vouch it 
a; pink ticket (adults)* 


Frankie Bradley* host to theatre 
and cafe crowd. 

A dozen locals travelled to Bev¬ 
erly Hills for nuptials bf Joseph 
Tinney Jr., son of the WCAU vee- 
pee, and Judy . Lewis. Loretta 
Young’s daughter. 

New Warrington Country Club 
lining up bands for Saturday night 
dances, with Mac McGuire, Don 
Young, Sol Cherry & Ginny and 
DaVe Stephens ofchs already 

Irving Kaye, head of Actors 
League which broke ice here last 
spring with “Waiting For Godot” 
at Academy of Music Foyer, has ob¬ 
tained professional rights to “Gar¬ 
den District.” Tennessee Williams 
off-Broadway. hit will launch new 
season in Foyer, 


By Robert F. Hawkins 

(Stampa tistera;. Tel. 65 906) 

Ann Moore currently singing at 
Bricktop’s Via Veneto nitery. 

Elia Kazan expected in Naples 
en route to Greece for holiday with 
his family. 

Agnes Moorehead finished her 
work on “The Tempest” and 
rented an apartment in heart of 
Rome. . 

Lynn Shaw, British . actress, in¬ 
jured while shooting “Wako, The 
Abominable Snow Man” in the 
Italian Alps. 

Last remnants of “A Nun’s 
Story” .troupe left for Belgium and 
wrap-up sequences, on the Fred 
Zinnemann pic, 

RAI-TV added eight relay trans¬ 
mitters to its peninsula-spanning. 
video net. Total number of such 
setups in now 144. 

Joseph R. Vogel skied into Eter¬ 
nal City to look in on Metro’s pro¬ 
duction of “Ben Hur” at Cinecitta 
Studios. He’ll be here a week. 

Alberto Cavalcanti, started “La 
Prima Notte”. (The First Night) in 
Venice with Martine Carol and 
Vittorio DeSica. Other pic shooting 
in lagoon city is “Venice, The 
Moon, And You” with Marisa Alla : 

By Stojan Bralovic 

(8. Ofiridska; Tel. 41232). . 

Yugoslavia, 1 for th.e time being, 
has decided.: to participate only of 
the 19th international, film festival 
in Venice; ' 

. Three-member Polish film dele¬ 
gation came to Yugoslavia to at¬ 
tend Polish film Week in Belgrade 
and Sarajevo, . . : 

Josephine . Baker visited here 
after, 30 years and, gave three con¬ 
certs, excellently, attended. Her 
visits in Belgradey Z[a?reb ajid Lju¬ 
bljana were' successful. Her in¬ 
terview's were devoted . chiefly to 
her Seven, adopted children of vari¬ 
ous . nationalities : and different 
color. : - 

Filins are the. cheapest: enter¬ 
tainment in this country. During 
the summer and the fall they are 
shown in nice terraces or gardens 
in the outskirts of the town, and 
are -always [ capacity. Local 22 
cinemas show practically only U.S. 
product, save for one or two 
French, English ; or. Polish pix. 

Italian. 25-member Neapolitan 
singers group, COmpagna Goldoni- 
ana; toured Yugoslavia for the first 
time. .Three successful concerts, in 
Belgrade^ Zagreb and L j ubul j ana. 
were enthusiastically appreciated 
plus flattering press critics. On 
the way home, the group stopped 
in Rijeka for an scheduled concert. 

Before the anti-Yugoslav. cam¬ 
paign in the . Communist, camp 
reached its peak; this country suc¬ 
ceeded in selling several- feature 
and documentary flims to the So¬ 
viet Union, China, Hungary, Czech-, 
oslovakia, Rumania and. Bulgaria. 
At the. same time, according to 
Avala-Film 10 features, and 12 
shorts have been exported to 10 
foreign countries—^to England, the 
U.S.A.,' Belgium.. Canada, Greece, 
Poland and Holland. 


By Emil W. Maass 

Grosse Schiffgasse 1 A; Tel . 


Willi Fraenzl appointed, new- 
chief of State Opera Ballet, . 

Silver baton of Franz von Liszt 
(died 1886) auctioned off for a 
mere $25 in state pawnshop. 

Eduard Strauss, great-grand¬ 
nephew- of the W'altz. king, inked, 
for; series of concerts in Japan. 

Noel. Coward’s “Nude With Vio- 
j lih.” next at Josefstadt theatre, 
‘ preems with Christl Mardayn in 

i Moerbisch . has its Lake - Stage 
performances again. Johann 
[ Strausg’ “Gypsy'Baron” and “Night 
i In Venice” on the program. 

! Eduardo Alvarado, of Ecuador, 
: passed his orchestra leader exami- 
! nation at.. local. Conservatory of 
j Music and left for hometown 
Quajaciuil.. ' 

Prodigy pianist Peter Efler, ; 13, 
i returned from Brussels concerts. 

! He composed an opera “Lost Sis-, 
'ter," Which is being played ihr his 
home town of Korneuburg. 


Carmel Myers visiting. 

John Meredith had chicken, pox, 

Ellis ArnalL here on SIMPP biz. 

Walter ^rennan to his. Oregon 
ranch. . 

Herbert Jaediker In from 

William A. Parker huddled with 
Metro toppers. 

Joseph H. Hazen in for talks 
with Hal Wallis. 

Audrey Hepburn returned after 
six months abroaadl 

Lloyd Thaxton inked as KCOP 
announcing "staff er. 

James H. Nicholson and Samuel 
Z. Arkoff returned from eastern 
distrib-exhib confabs. / 

Eric Johnston hosted industry¬ 
wide luncheon . fpr Philippines 
president Carlos P. Garcia. . 

Carl Krueger sued by National 
Theatre Supply Co. for $15,407 for 
alleged non-payment of equipment. 

Ken Lynch, playing lead , role in 
Player’s Ring production of “A. 
View From The Bridge,” departs 
legiter Aug. 1. 

. Nid Tongootai, until recently 
“Voice of America” broadcaster to 
her pative.Thailand, appointed Na¬ 
tional Audience Board rep in that 

Hollyvx>od AFL Film Council* 
seeking to oust Herb Aller, biz 
agent of IATSE Cameraman’s Lo¬ 
cal 659, set July 8 as new date for 
his trial. •• 

Adman Ed Cashman (Foote, Cone 
& Belding) due back from a Eu¬ 
ropean tour of the capitals July 7. 
Writes that. “The Variety mast¬ 
head stands .out on the Champs- 
Elysees ..newsstands and was the 
first thing I saw- in the (Hotel Lan- .: 
caster) lobby here;” 



By Gordon Irving 

<Glasgow: BEArsden 5566) 

Vic Damone skedded to headline 
[at Empire Theatre, Glasgow-. 

Show biz toppers to Glasgow for 
Royal Variety Performance at Al¬ 

Rai Purdy producing new pup¬ 
pet series, “Mr. Fixit,” on Scot 
! indie tv. 

! Lex McLean, Scot comedian, 
iteed off .in summer stint, at 
-Pavilion, Glasgow-. 

I Brian Reece to King’s,. Glasgow, 
,in new play, “There Was A Crooked 
j Man,” by Bruce Walker, 

Popplewell family : registering 
[solid biz with their 1958 summer 
promotion at Gaiety Theatre, Ayr. 

By Jerry Gaghan 
Clarence Watson, local trombon¬ 
ist, joined Lionel Hampton Orches¬ 

. Iz Kamens. has signed to handle 
programs for all five legit [houses 
end three theatre operators dur¬ 
ing 1958-59 season. 

; Julie Newmar, current at C’est 
La Vie, her first cafe date since 
ankling Stupefy in' Jones rble in 
Broadway musical “Li'l Abner.” 

Jackie Miles and Henny Young- 
man in for bachelor party of Har¬ 
old Bradley,, son o£ restaurateur 

By Dave Jampel 

(Press Club; 27-0161) 

Hank Greenberg and Mrs. back 
to the U.S. after stay of about one- 
month in Japan and Honk Kong. 

Hungarian-born Honolulu Sym¬ 
phony conductor George Barati 
here for a series of concerts with 
local orchestras. 

A 46-member Japanese dance 
group left for Shanghai for per¬ 
formances of traditional and folk 
dances behind the Bamboo Curtain, 
Paramount’s local publicity Chief 
Hisao Ise to Hollywood for a one- 
month stay to advise on produc¬ 
tion of “Geisha Boy,” Jerry Lewis 
and Sessue Hayakawa starrer.; . 

Chief of Army-Air Forces Motion 
Picture Service, Robert E. Quick, 
here for o.o. of Far East facilities. 
He is accompanied by comptroller 
Herbert W. Farmer and engineer 
Wayne D. Shepard. 

By Hal V. Cohen 

Patti Ann Reho appearing in “A; 
La Carte” revue at New York’s in - 

Biirtt Harris signed for. five, 
shows by Civic Light Opera Asso- 

. Kate Gaudio property mistress 
this season at Cleveland’s Musi- 

Jackie Heller home for unveil¬ 
ing of monument in memory of his 
late father. . 

Michael Sivy signed for resident . 
summer; company , at Elitch’s The*.; 
atre in Denver. 

Cathy Johnson brought back for 
closing . week. of. Penn-Sheraton's 
Continental. Room. 

Gretchen Frieberthauser set for 
season , at Playhouse on the Wharf 
in Provincetown. Mass., > 

Mrs. Ernest Stern to succeed ' 
Mrs. Edward Steele as president 
of Ladies Variety Club: 

Allen &. DfrWood at Holiday . 
House, will headline Uopa in New 
York for three weeks beginning.. 
July 24, ' 

Morty Henderson, Liberty Thea¬ 
tre manager, out of the hospital 
after two months, and minus 36 
pounds. . • 

/ George Peppard .will be in 
“Pleasure Of Your Company” with 
Cornelia Otis Skinner and Cyril 
Ritchard next season. 


By Glenn C. Pullen 

(MAin 1-4500) . 

Johnny Price producing “Annie 
Get Your Guii” at his MusicarnivaL 
Tent.: - 

Diana Barry-more doing “Cat On 
A Hot Tin Roof" for Kenley Play¬ 
ers in Warren, O. 

Zev Clay’s orch, Detroit nitery 
unit* copped musical franchise on 
S.S, Aquarama’s daily cruises from 
Cleveland to Auto. City. 

Howard, da Silva staging and 
playing defense attorney in “Com¬ 
pulsion,” with Alan Alda and Mark 
FleiSchmari at Chagrin Falls straw- 

Duce De Kerekjarto, violinist 
who. formed, new quartet here, 
steaming up biz for Alpine Village 
with new continental-styled enter- 
tainment policy. 

Richard and Ruth Wicheff mov¬ 
ing their musical repertory from 
WHK aud to the legit Hanna, stag-r 
ing operettas betw-een house’s 
road attractions. 


By Irene Veiissairiou 

(44 Tinou St.; 814348, 614515) 

Louis. Mariano at the Golden 

• Violinist Jon VOicu soloed, with 
the Athens Symph. . 

Nilla Pizzi at the Mocanibo Lido. 

Elia Kazan due here for vacation 
with his family. 

Theodore Bikel arrived to star 
with Robert. Mitchum and Gia 
Scala in “Angry Hills” shooting/ 

Paul Sylbert arrived to direct a 
pic based on Irene Pappas’ screen¬ 
play starring Dimitri . Horn and 
Nuss Pappas. . 

Wednesday, July 2, 1958 



William A. White, 60, . former 
vicepresident. and general manager 
of the Skouras Theatre Corp., 
which operates a chain of film 
houses, died June 29 in New Ro¬ 
chelle, N. y. 

He was the son of John J. White, 
an original partner of William Fox 
in Fox Theatres. After serving in 
the Navy during World War I, Tie 
joined Fox Film Corp. and was i 
named editor of Fox News in the 
1920s. In W21, after his father’s 
death, he succeeded him in the 
operation of his holdings. Iri the 
early ’30s he became v.p.-general 
manager Of the Skouras Theatre 
Corp. He retired several years ;ago 
from these posts, but had main¬ 
tained his : theatre interests. 

Hi's wife, daughter and sister sur¬ 


Joe Moss, 59, legit company man¬ 
ager, died June 26 in New York. 
Moss, who started with the Shu- 
berts in 1914 as an apprentice in 
the auditing department, worked 
for them intermittently for about 
25 years. He had been company 
manager for numerous Broadway 
productions and most recently had 
'that assignment, with the touring 
company of “Visit to a Small 

He left; "Planet” early in June to 
be on hand for the annual Assn, of 
Theatrical Press Agents & Man¬ 
agers election, in which he was the 

city. A native San Franciscan, he 
worked for Fox West Coast and 
managed the downtown St. Francis 
when it was .operated by Fox. For 
the past, decade he had managed 
the Granada, a nabe house. 

He vvas a brother-in-law of Her¬ 
man Wobber, former general, sales 
manager of 20th-Fox. In addition 
to Webber, his wife, stepson and 
stepdaughter also. survive; 

■° Harry Charnas, 72, retired thea¬ 
tre operator, died June 24 in Hol¬ 
lywood after a long illness, prior 
to coming to the Coast he was a 
New York exhibitor: For a num¬ 
ber of years he operated the bow¬ 
ling alleys it the old Warner Bros, 
studio.. He was a brother-in-law 
.of Harry- Albert and Jack Warner, 
His wife,. Rosa Warner, preceded 
him in death by two years. . 

Surviving are . a son tw r o broth¬ 
ers and- a sister. 


. Ray Copeland,. 68, retired. film 
executive,. f died June 21 in Kansas: 
City. He. retired in 1948 as branch 
manager of Paramount’s K.C. ex¬ 
change, which . lie headed since 
1940: Prior to that he had been 
Par branch manager in Des Moines 
from 1928 until 1940. .. 

Surviving are his wife, a brother 
and two sisters. 

Elmer . Inimerman, 63, retired 


OCT. 9. 1932 -- JULY 3, 1957 


unopposed candidate for business 
agent. He was elected to the post 
and took Office June 12. He was 
also a member of the Federal Thea¬ 
tre staff earlier in his career. 

His wife, daughter and two sis¬ 
ters survive. 


James A. Davidson, 56, a retired 
New York concert manager, died 
June 24 in East Setauket, L. X. He 
formerly owned and operated the. 
James A. Davidson management 
company in N.. Y. 

His clients included Laiiritz Mel¬ 
chior, Helen Traubel, Leonard 
Warren, Jeanette MacDonald, Lily 
. Pons. Eleanor Steber. Rise '.'Stevens 
. and the late: Grace Moore, He also 
manager for Richard Rodgers. & 
Oscar Hammerstein 2d a touring 
concert unit,. “Rodgers and Ham¬ 
merstein Nights.” During the 1949- 
50 season, he. managed Margaret 
Truman. At one time, he worked 
for Fox. West Coast Theatres, and 
later became assistant to Spyros 
P. Skouras at 20th-Fox. . 

His wife, son, two daughters and 
a brother-survive. 

personnel manager for the Balaban 
& Katz theatre chain in. Chicago, 
died June ,25'. in suburban Highland 
Park, He’s . been., with the circuit 
25 years before his. recent retire¬ 

Survived by wife, two sons, a 
brother and. two sisters. 

Dr: Robert Buka, 38, brother of. 
Donald: Buka, tv and movie: actor; 
and his four-year-old son, Richard, 
were burned to death June 26 in 
a fire at their home in Newton' 
Center; Mass. The father; Robert 
Buka, had died only three weeks 
before of a heart. attack in Pitts¬ 
burgh. • , .o 

. Robert E. Collins, 42, manager of. 
the Toledo. O., Central Supply Co., 
died June 26 in that city. Prior to 
entering the supply business eight, 
years ago, lie was a theatre man¬ 
ager. His wife, three sons, daugh¬ 
ter, father,/three: sisters and two 
brothers survive; 


James Garrow, 83,. actor and 
canine, authority, died June 17 in 

In Loving Memory of 


July 16th, 1957 
Mother of 

DORA, (Crisp Sisters) July 3rd 1953. 
JACK, (The Crl$ps) March 30th 1919. 
And Devoted dauphter end Sfttor 

Loanhead, near Edinburgh, Scot¬ 
land. An actor-manager in. early 
legit days, he toured as A. W. B. 
Kingston in old fashioned melo¬ 
dramas. He once played Rob Roy 
continuously for 13 months, and 
had also portrayed, the roles of 
Macbeth, Robert Burns and Conn 
the Shaugree. 

Garrow, who was born in New 
York, dressed picturesquely in top 
hat and fur-collared coat, and re¬ 
tained his thesping ways eyen 
when judging in the dog ring. 


Walter D. Wells Jr., an an¬ 
nouncer and; engineer with radio 
station WBIG, Greensboro, N. C.; 
was fatally injured • June 26 in a 
head-on auto accident near Reids- 
ville, N. C. He was en route to. 
Danville, Va., to relieve . Ernie 
Pate, a WBIG engineer who was 
there to assist in broadcasting the 
Danville - Greensboro Carolina 
League baseball game.. 

Wells had been a WBIG an¬ 
nouncer for about two years. 


Harry Fontana, 64, a San Fran¬ 
cisco theatre manager for more 
than 35 years, died June 25 in that 

Charles B; McNeil, 65, board 
member of the Chicago Motion 
Picture Operators union, died in 
that city June 19. He had been a; 
projectionist for over 40 years, 
most recently at the Palace Thea¬ 
tre in Chi. Survived by wife, and 
two sisters;. 

John W. Scott, veteran San An¬ 
tonio radio-tv newcaster, died June 
23 in Weslaco, Texas. He was for¬ 
merly news director at . KENS-TV 
and radio in San Antonio. 

Raoul Aslan, 72,: star of Vienna’s 
Burg Theatre, died June 18 in 
Litzelberg, Upper Austria. He was 
last seen in a production of Thorn- 
ston Wilder’s “Alcestiade.” . 

Mother, 64, of Don MacLeod, 
member of the singing act of The 
Beachcombers with Natalie; died 
June 15 in Calumet, Mich. 

Ernest Hail, 82, longtime theatre 
and circus musician; who retired in 
1944, died June 16 In Houston. His 
wife survives. 

Max Minzesheimer. 86, husband 
of the late Carrie Loew Minzeshei¬ 
mer, widow of Marcus Loew, died 
June 30 in New York. 

. Stepmother,. of actresses. Joan 
Fontaine and Olivia de Havilland, 
died June .20 in Victoria, B.C. 

Mother, of film actor Randolph 
Scott, died June 24 in Charlotte, 
N.-C.- . ; ... , . 

Father, 57, of actress Helen Jay, 
died of heart attack June 23 in 

John O. Bellerose, . 76, retired 
musician, died June 18 in Man¬ 
chester, NH. 



Loretta Katz to Sidney Mark, 
Philadelphia, June 22: Bride is on 
WIP staff; he’s a WHAT dee jay. 

Virginia Ruth Wagner to Lester 
Evans, Pittsburgh, June 28. He’s 
one of Four. Evans, the family 
dancing act. .' ' 

Gloria Mau : to Marry . Caffoll, 
Lancaster, Pa., June 21. He’s news 
editor of WCAE in Pittsburgh. 

Helena DeCrespo to Jerry Lei- 
ider, Bristol, Eng., June 23. Bride 
is an' English actress; he’s apro¬ 

Jo Wilder to Joel Grey, New 
York, June 29: Bride is an actress; 
he’s a nitery performer and son of 
comedian-bandleader Mickey Katz. 

Anne Kruger to Ed Rubin, New. 
York, June 27. She is an actress; 
he’s MCA agent. . 

Adele Addison to Norman Ber¬ 
ger,: Springfield, Mass.,- June 29. 
She is a singer. 

Virginia Collins to Mel Leeds, 
New York, June 29. He’s program, 
director of. radio station WINS. 


Lieut, and Mrs. John Scigliano. 
Jr., son, June 22, Cherry Point, 
N. C. Father’s the son : of Johnny 
Scigliano, veteran, engineer and 
sound effects mail at KDKA, .Pitts¬ 
burgh. • 

. Mr. and . Mrs. Richard Johnson, 
daughter, Chicago; June 21. Father 
is program manager of WMAQ, 
NBC. radio o&o, in: that city. 

. Dri and Mrs. Alan Rosenberg, .• 
daughter, San Francisco, June 8. 
Mother is executive co-ordinator of 
Frisco Civic Light Opera.' 

: Mr. and Mrs. Edward Lewis, 
daughter, Hollywood, June 25. 
Father is v.p. of .• Bryna Produc¬ 

Mr. arid Mrs. Rush Williams, son, 
Pasadena,. Cal., June 26. Father’s 
an actor. 

Mr. and Mrs. Joel E. Rubin, son, 
New York, June 24. Father is di¬ 
rector of Kliegel Bros’, theatrical! 

Mr. arid Mrs. Larry /Foster, son, 
New York, June 25:. Mother . is 
former Conover models father is a 
member of the Kirby Stone Four; 


—— Continued from page' 2 

rain—there has been plenty of 
both—nor the. menace of being 
“fleeced alive” have hampered this 
steady flow. The expo is expected 
to reach its peak during July and 
August,;'-; . • \ j 

In fact the Fair has been drain¬ 
ing everything out. of Brussels, ! 
robbing the capital of its normal 
life arid, sadly enough, prosperity. 
Cafes, cinemas,, theatres^ shops are 
all feeling the pinch. There are 
bitter complaints that people-have 
money only for the Fair. It’s a 
contradictory situation as spending 
at the. Fair goes on at moderate 
scale. Visitors wander for hours: 
but don’t spend; only Saturdays 
arid Sundays, when the provincial 
flow is. overwhelming the cafes; 
restaurants. arid selfTservices, are 
really; full. All that is free at¬ 
tracts. Only the Atomium and 
Merry - Belgium really ^ pay, but. 
they are something extra special, 
a “must” to everybody. 

Main cause of complaint has 
been the tririffs at hotels , and 
hastily erected mptels. At first 
there were scandalous violations, in 
spite of imposed, prices by the 
Ministry of Economic Affairs,- but 
since the. arrest of. the Austrian 
manager of the Residence BeUe- 
Vue, a 360-roomed motel with a 
maximuin charge of $10 dollars, 
caution has quite understandably 
set it. Apparently the said manager 
had descended upon Belgium with 
the Express purpose to get rich 
quick. Instead of. keeping to im¬ 
posed prices he enforced a com¬ 
pulsory meril this raising rate to 
$22 a night plus 15% service. 
Shivering guests—these motels are 
only moderately suited to the ever- 
changing Belgian climate—were 
offered additional heating for 80c 
a night and, at the bar, brier or 
leriionade, went at $1 a. glass!.. 

:. This, of course, has been the 
worst recorded case in the field of 
pricergbuging arid it has greatly 
fostered a general outcry against 
infringements. Police are keeping: 
am eye • on what is going on. and 
such corrupt practices are not like.. 
Iy to be repeated. That also goes 
for hotels in; town where a strict 
control seems to have produced ap¬ 
preciable results. Tariffs are strict¬ 
ly enforced in the 166 hotels which 
offer a variety Of accomodation 
and prices for Fair-bound travel¬ 
lers. Private houses—where many 
cases of fleecing have been re¬ 
ported too, but they also have been 


curbed—have plenty of rooms to 
offers, but Logexpo, an official 
. accommodation centre, is Still being 
criticized for favoring motels de 
luxe instead of more iriodest dwell-r. 
ings. It is preposterous to conclude 
that during Expo time no accommo¬ 
dation would be found ;ih Brussels 
unless reserved months in advance. 
Firstrate hotels are indeed heavily 
booked but the situation is riot such 
that travellers may have to spend 
the night outside on a bench. 

Fair’s eateries have come, in for 
plenty of criticism. “It is impos¬ 
sible to eat there for less than $641, 
some American papers proclaimed; 
This , is not altogether true. First 
rate restaurants which duplicate 
city prices, or the Atomium, on ac¬ 
count of its unique position and its 
excellent food, remain out of 
boiinds for modest purses, but all 
around the Fair, a string of little 
restaurants, snack arid milk bars 
and self-services offer a choice of 
menues from $1 up. It is rather 
strange, therefore, to see the U.S. 
PaViliqn restaurant and even its 
Russian counterpart across the 
road charge prices that scare away 
more than one prospective cus¬ 
tomer. One is charged 20c for a 
coke at the Yank drugstore and 
30c ,at the American bar when, 
stepping outside, the same demo¬ 
cratic beverage, is half that price. 
Just an instance but it helps to 
confuse values and stress the point 
that, at an international rendezvous 
like the . Fair, one simply cannot 

Other, irksome sore spot is the 
tipping situation. On the Continent 
this has spread like an ugly cancer. 
At the Fair, too, at least at the* 
beginning, one could do nothing 
without being reminded that “ser¬ 
vice is not included.” happened 
everywhere, hands were extended, 
but not . as a welcome gesture. 
Even the rest rooms- are riot free. 

Berlin Fest 

mSmmmSi Continued from page 2 = 5 = 
faff frorii the stage, with a star 
parade preceding the screening. : 
'.'■ Although .this year the festival 
applied the principle of limitation 
on entries, there are still on averr 
age three showings. a r day with a 
total of 34 programs crowded into 
12 days* including,, of course, a 
number of feature documentaries 
which fall into a separate prize 

The United States has the big¬ 
gest individual contribution with 
its four official entries-^-one a 
documentary—plus a fifth, “His 
Friend Jello,” which gets a. special 
gala, out of cpriipetitioh next Satur¬ 
day. (5) at the 25,000-seater open 
air arena, the Waldbuhne.: 

First of the US pix : to be un¬ 
veiled here was Stanley Kramer’s 
^‘The Defiant Ones,” which made a 
deep impression when it was shown 
Sunday.night. “Wild is the Wind,” 
the official American entry, is be¬ 
ing screened: on Thursday.(3) and 
“A Time to. Love and a Time to. 
Die” is to be screened an Satur¬ 
day (5), 

It is because of this powerful 
Yarik screen participation that the 
fest authorities are frankly resent¬ 
ful at the personal absence of 
Hollywood star support. Bob Hope 
arid Gary Copper, both of - whom 
had previously attended fests here, 
had been named to be present, but 
It seems unlikely at this writing 
that they will, show up. Paul Doug¬ 
las arid, his wife, Jan Sterling, were 
here for the opening but only 
stayed a few days—not even long 
enough to participate in the Ameri¬ 
can , /reception to be held next 
Thursday (3). In any event, they 
were not present imder the MPEA 
banner. Last minute desperate 
moves have been made by Dr. A. 
Qauef, the fest director, to get 
US star support, and it’s hoped 
some will make it before the fest 
winds next week. 

The Berliners feel the*absence of 
star support acutely, particularly 
lit view ; of the strong stellar turn¬ 
out from Hollywood in Cannes and 
Venice. Admittedly, this is not a 
glamor, junket, but its political iin- 
portance—in view of its location— 
cannot be over-emphasized. And in 
airiy event, Germany is a valuable 
market for Hollywood, remarkably 
steady in its returns, and- there is 
a feeling that Hollywood needs to 
make a special effort to maintain 
and foster goodwill. As of this 
minute, any three name Hollywood 
personalities, could be great am¬ 
bassadors for the United.States and 
the motion picture industry; * « 

Wild West 

Continued from page 2 
and collapsed fa new one has been 
ordered in Germany since). There 
were difficulties with the Belgian 
Government re labor permits. But 
quite undismayed, producers G. 
Rlobert Fleming and Edward C. 
Flynn . doggedly plodded along. 
They invited the press to a vast 
barbecue. They produced their 
dancing Indians at the American 
Pavilion. They planted posters all 
over the town. 

Then came the' worst: the un¬ 
predictable Belgian weather dis¬ 
played its most vicious tendencies. 
Rain battered down urimercilessly, 
October temperatures added to the 
rout, and since then, without can¬ 
vas, what could the organizers do 
but wait and see. They have poured, 
plenty of dollars in the venture 
—between $300,000 and $400,009— 
all that enthusiasm so far lias 
gone for nought, ironically,. the 
public was ready to lend rich sup¬ 

Quite a company had been as¬ 
sembled: about 70 cowboys, 60 
Sioux Indians, the Y-Knot Twin¬ 
ers (their square dancing is one of 
the highlights of the show), some 
Brahma bulls, a wonderful herd 
Of horses: 

And then there are rodeo^champ 
Cased Tibbs, sharpshooter Howard 
Hill, Verne Goodrich and his lasso 
display, the clowning of Mike. 
Cervi and Sandy Sandall to~iend 
excellent support. 

But their efforts and. George 
Murphy’s showmanship cannot 
conjure bad luck. Until the clouds 
lift and summer temperatures pre¬ 
vail, this little corner of the Far 
West, with its neat wigwams and 
its Stables, is nothing but a deso¬ 
late swamp-like deserted land¬ 

Gene Autry Flys Over 
Gene Autry, who owns part Of 
the stock used ill this rodeo, planed 
out to the fair early this week, in 
order to protect his interest in the 
layout. There had been reports that 
this show might be going to Russia 
as part of the cultural exchange 
program, but with the high trans¬ 
portation costs, reportedly about 
$250,000 to get the show over to 
Europe, it is now deemed imposr 
sible to troupe the stock and cow¬ 
pokes around Europe., especially in 
view of the disastrous teeoff at* the 

‘Anne Frank’ 

Continued from page 1^^; 

ten into a heated discussion on the 
“passive resistance” angle, but had 
been given no satisfaction, P)ay is 
based on the diary of 12-year old 
Anne, who wrote most of it while 
hiding out with her family in a 
garrett in Amsterdam. Eventually, 
they were all caught and the whole 
family, with, the exception of the 
father, died in a concentration 
carnp. “I told them that, in our 
view, Anne was a fighter, a little 
girl with more courage than most,” 
said Miss Goodrich 

If "Diary of Anne Frank” is put 
on in Moscow and other Russian 
cities, the Haeketts won’t get a 
penny, the Soviet Union not being 
a participant in the world copy¬ 
right organization. Adlai Steven¬ 
son is now on his way to Moscow 
to huddle with the Russians on the 
question of writer royalties. 

The Haeketts said “Diary” has 
been staged in 22 countries, inr 
eluding Poland and Hungary. In 
Warsaw, there was a performance 
in their honor. 

Jayne Mansfield 

. Continued from page 1 

company to exploit.Miss Mansfield, 
new enterprise .to be incorporated 
upon her return to the Coast, will 
consolidate several personal com¬ 
mercial ventures. One is Hargitay> 
Health-Glow—a mass-production 
weight-lift operation (with diet arid 
health tablets sold at separate 
counters) designed to make Airieri- 
can men virile. 

Other projects In mind are: 
heart-shaped swimming pools (her 
name on every heart), sex-shaped 
hot water bottles and fountain 
pens, mother and daughter clothes,. 
children’s toys and a line of big- 
ger and bettef sweaters. 


Wednesday, July 2, 1958 



■ : --p7OU0? : - 

' . -- Ufoi 

. -rank I 

“Johnny ‘ the freshest A 

Shuster Jfffjgg*. Q on£J c f A 

comedy team^ t £ ne of the most 

the most literate. bits 0 n this 

,-«si«^saaws !; 


of the st Fi, c *\^ b .The lines were 

ford Bweball elu^i q , the bsr d 

learned: ,{!-verbiage followed 

#£&&& fe«S ■ 

r^omedic spirit thar was their 

currently in* Europe. They were 
• tops:’* _ — 

I / 5* th e 8 ^ter W 

/ fisssyss / 

« C, C;V°* th>»i« '”4o 0 /°r / 1 

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,§^§ 7 / 



Published Weekly- »t 154 West 48th Street. New York 36. N. Y.> by Variety, Inc. Annuel subscription. S15. Single copier, 39 cents. 

Entered ts second-class matter December 22. 1909, st the Post Office at New York N. Y.* under the act of March 2, 1879, 


VOL. 211 No. 6 NKW YORK, WEDNESDAY, JULY 9, 1958 76 PAGES 

Pix Biz Lost Its Vitality 10 Years 


Leonard. H. Goldenseri, presi¬ 
dent of American Broadcasting- 
Paramount Theatres Inc.,. marks 
liis quarter-of-a-century milestone, 
in show business this week. He 
went from Harvard to the : old 
Paramount, when that major 
film production - distribution - ex¬ 
hibition company controlled the 
largest theatre chain in the world. 
His chief comment today is of “the 
lack of vitality” in the Hollywood 
phase of the film business. 

“The lack of vitality In the pic¬ 
ture business, and the inability to 
; develop new talent," observes 
Qdldenson, “seems to. parallel the 
same 10-11 years that television 
has surged forward from; 1947 or 
’48 until now. The result has been, 
It seems to me, an almost complete 
surrender to the enemy. 

“Nor is there any reason why 
television should be conceded a 
100?o ‘enemy.’ The picture busi¬ 
ness was able to combat vaudeville 
and later utilize some of its values, 
as ‘presentation’ enhancements in 
. the heyday of the Paramount Pub- 
lix units, and the like. The picture 
business thought it met a mortal 
(Continued on page 22) 

Hula With Union Label 
Dps Price of Shakers 
In Hawaii Night Spots 

Honolulu, July 8. 

Unionization has hit the hula. 

Casual hula, such as danced at 
military. service clubs, private par¬ 
ties, ship arrivals, etc., now costs 
$10 per dancer, double the former 
price. Single performers get $20 a 
show-: Debbie Gaetano, youngest 
membe r of the t American 
. Guild of Variety Artists’ local, falls 
Into this bracket. She’s 9 years old. 
Featured dancers, at 'major hotels- 
are scaled, at $125 per week" 
Queen’s Surf and Waikiki Sands 
nitery-restaurants pay $100 per 
week and secondary spots are pay¬ 
ing $90 per week. 

John Tsukano, manager of 
AGYA’s Hawaii branch, plans to 
Visit; Maui and Kauai islands next 
. month to set up guild activtiies 
there. . 

Major nitery operator to hold 
Out against AGVA is Donn Beach, 
of Don the Beachcomber’s. Beach 
Contends it’s .impossible to place 
on arbitrary price tag on a hula 

Ray Kinney, entertainment direc¬ 
tor for the Matson hotels (Royal 
Hawaiian, Moaha, Surf Rider, Prin¬ 
cess Kaiulanl), isn’t worried about 
the upped salary scales so much as 
he is about training a future crop 
of hula dancers. “Few people are 
making a real effort to perpetuate 
the authentic hula. Today girls are 
learning the fast way and not 
enough attention is paid to the 
basic fundamentals of Hawaii’s 
traditional dance/' he says.” 

49 Plus One 

. . Honolulu; July 8, 
v. Alaska’s successful statehood bid 
has resulted, in. some adjustments 
in Hawaii,, its sister territory. 
HawaiTs “49th State Fair” next 
year will be . renamed, It’11 be 
called,; more accurately, the . “50th 
State Fair.” / 

George K. Chirig's Honolulu- 
based. 49th State Recording Com¬ 
pany presumably will have to up¬ 
grade its label, too. . 

Minneapolis, July 8. 

With competition keen because 
so many. have; sprouted during the 
past 'several years,, locad shopping 
centres are booking more and more 
attractions to. lure the public,, and 
everything’s.; always on the house,; 

One. of the. centres just; had a 
wild animal circus with 14 rides 
for four days through July 4—all 
for. free. Sports Ilius.frated’s trav¬ 
eling troupe . of sports champions' 
were on view at another for an 
entire week: recently. Radio’s 
“Breakfast Club’V will originate 
from a third for three, days later, 
this month. Other television and 
radio shows also have been brought 
in. ; 

This ever increasing amount of 
free entertainment doesn’t do the 
theatres, any good, exhibitors point. 

Welk Gets Guarantee 
Of $20,000 and Patrons 
Just Listen, Don’t Dance 

Minneapolis, July 8.. 

What undoubtedly are the stiff- 
est terms ever, exacted for an at¬ 
traction here calls for a $20,000 
guarantee plus 5°f? of what’s left, 
of the'gross aEter. deduction, of the 
$20,000 and taxes, if any, for a 
Lawrence Weik and his. orchestra 
one-night-er at the local ; munici-. 
pal baseball stadium Aug. 5. 

; George Lord, WTCN-TV and 
radio ’ promotional head, closed 
the most unusual deal, , he says, 
for. the “Mirtutemen,” an organiza¬ 
tion of stadium bondholders. 

The- “Minutemen” wanted to 
erect a temporary dance floor so 
that patrons could trip the light 
fantastic to WelkV music as well 
as hear it. However, the orchestra 
leader .turned thumbs down, as¬ 
serting he’s only, playing concerts 
now outside of Los Angeles. The 
concert’s top Will be $5.50. 

WTCN-TV is the local ABC out¬ 
let and carries the Welk shows. 


; Las Vegas, July 8. 

The opening of the 1,060-room 
Stardust, last Wednesday (2) has 
sparked a new: spirit of confidence 
in the gambling economy. It’s pre¬ 
dicted that the next five years will 
be greater than that of the previ¬ 
ous, half-decade. 

Yet even within the framework 
of the new inn and its opulent: 
show imported; from Paris, and 
with one of the most ‘expensive 
roster of acts, in virtually every ho¬ 
tel, abounds with monu¬ 
ments of failures. There are se¬ 
cret. complaints, that the black chips 
($100) are a. comparative rarity. 
Very few : people are dipping into, 
the tin boxes for extra funds, and 
the Internal Revenue Service 
attention to .expense account 
.spending. has caused some discom¬ 
fort among the bonifaces. 

Also displeasing, to the land- 
scape of. the famed strip. Route 91, 
are the for-sale signs on the Grace 
Hayes Lodge, the closed sign on 
the Desert. Spa. Also, the fact that 
one. operation is readying to close, 
unless a fresh batch of money 

“ (Continued on page 18) • 

. Scotland, S. D„ July 8. . 
In order to have James Mraz and 
Joe Wetland reopen this town’s 
long-shuttered only picture thea¬ 
tre, local merchants agreed to help 
finance the operation - by partici¬ 
pating in what .will be called 
“Silver Dollar Days," . . 

The gimmick is to admit adults- 
as well as children on Saturdays, 
the “Silver Dollar. Days,” for only 
10c, instead of the regular 50c. 

Merchants are giving away 40c 
coupons which, with a dime, are: 
good for admission at; the theatre; 
One needn’t buy anything to ob¬ 
tain ' a coupon. and the merchants 
will pay the 40c difference .on 
those they distribute. Children 
don’t require any. coupons for. the 
10c admission, • 

This town’s only... newspaper re¬ 
garded the theatre’s reopening as 
sufficiently important to play it up 
at length and prominently on the; 
front page with a banner headline, 
clear across, the page. 

Old Alaska Vaude Gag 

Vaude oldtimer recalls a 
joke current around 1903 
which comes bade into fashion 
with Alaska now officially ini 
the Union. The gag: - 
“f f-l roear my New Jersey, 
what will Delaware?” ■ 

"When I see her Til 
Alaska.” ' - ’ '.J 

Robt. Sarnoff As Board Chairman 

Hot Off the Igloos 

Frigidaires to the Eskimos,” and 
pointed humor about “six month¬ 
long nights,” the punchline of this 
pop entry reads, "You can love 
more on the Yukon than ‘you kon’ 

4- When the board of directors of 
NBC meet this. Friday (11) it’s re¬ 
liably reported that Robert Kint- 
_ . • ., ... ,, | ner will be elected as the new 

- 3S + - 4 th ;- £ 9th (president of the network, with 
State ^tification,^ that _ Ask Her, j Robert w . Sarnoff moving up as 
pscar. In Alaska” yrould bid for a j chairman of the board . * S araoff 
Tm Pan. ^lley. Klondike. Charles retain the reins as chief execu- 
Tobias and . Arthur Altman wrote -;;y ve officer ■ . 

itrE,H; Morris is publishing. j .Kintner. who shifted over from 
./Typifying the equally .inevitable j A g C ‘ tp NBC a couple of years 
t'™?. . selling r h ac k, has . been exec veepee in 

T?rio’iHairP« tn Kclrimnc u . ann • . , * 

charge of programming-sales. 

Ken Bilby, exec veepee in charge, 
of advertising-promotion-publicity 
and key side to Sarnoff, along with 
exec veepee Dave Adanis, will con¬ 
tinue to report to Sarnoff, while 

all others in the company will re¬ 
port to Kintner. 

Kintner will continue to helm 
programming-sales, with Robert 
i Lewirie . as his No. 2 man, but it 
Iwill mean Kintner moying into 
o t he r operational-administered 
; areas, such as owned-and-operated 
i stations, radio network, 'etc., to 
Albany, July 8, [ complement Sarnoff as chief execu- . 

Catholic , clergy of the Albany' ■ iv r ® °^ er ' . , .. 

Diocese, who have been active re-i.-. ?-?P in . g 

cently in condemning certain express insh of Sarnoff, who has 
films, are now moving into the legit i afways^felt that a two-man opera- 
field With: the classification of! 'C ontinued on page 3 2) 
strawhat shows. In a survey in last l 

Friday’s (4) issue 6f The Evange- TL! TakviciAn* 

list.- official, publication of the lo- j lfllS JUSUIHJS leitJYlMOfl. 
cal Catholic Diocese, Only one show j 
being offered on the. summer stock • 
circuit , hereabouts this season is ; 
fully acceptable. . .. ! 

The article, under a three-col- j . , • . 

umn heading, “Objectionable Plays .Framingham, Mass., July 8. 
Offered by Many Summer Thea- \ The _new 3,000-seat tuner, Car- 
tres,” reported that the classifica- ousel Theatre here, has at least 
tion was according to Legion ofi one 9 rltlcs like—a tv 

Decency . standards and was : ^mote nvthe press section 
prompted by letters protesting the ; P S1 "S the closed circuit tv set 
low moral calibre of plays pre-i f° watefl the action op stage while 
sented so far this season. “Happiest. reviews at the opener. 

Critics Can Do Reviews 
Without Glomming Stage 

j Millionaire” is. the only show ac- 
ceptable as family entertainment 

“New Girl in Town.” with Joan 
Bloridell, were Elliot Norton, Bos- 

in-the list of 66 titles compiled by '.-thn' Recwd: Cy Durgm Boston 
Rev. John feourke, Diocesan .Super-1 Globe; Atia Maloney, Bostoii Tra- 
intendent of Schools. . ' i ^yon Phelps. Boston Herald; 

: Plays are classified as “accept-i P?*®’ Doyle. Boston Amencam -Ed 

(Continued on/page. 75) j m“‘ n ' Ghnstian Sclcnce Mom *. 

. Norton incorporated the inno¬ 
vation in his review, pointing out, 
“This report is being drawn up on 
a typewriter located between a 
loud speaker on the left,, through 
.. n n , r tmr ni it ; which comc c - the loud, loud music 
Fnr S^IP<J (if TV Ta h of “My Sunshine Girl Has Rain- 
1U1 Ul 1T drops in Her Eyes,’ and a flkker- 

Lo'iidon, July 8. j ing tv screen on the right where 
The BBC has dipped heavily into ■ over Cyrus Durgin’s pipe, we can 
its till to sign up Field Marshal ; see Evelyn Ward as Anne Christo- 
Viscount Montgomery for six tv pher?on. and George Wallace, as 
talks .of 30 minutes each. They; the seaman. Matt Burke, squaring 
will pay the field marshal $14,112 [off for a moment of high drama 
for the talks, which will describe ; and tension. This is convenient 
how he conducted the. battles uf i and it.proves what many partisans 
the last war and the sighing of 1 have long Insisted, that sooner or 

BBC to Pay $14,000 To 
Viscount Montgomery 

the “unconditional” surrender. 

Programs are skedded for the 
fall and will be screened from 
Bristol; Frank Gillard, BBC West 
Regional boss, Carried out negoti¬ 
ations with Montgomery. Gillard 
was at one time a war correspond¬ 
ent attached to the field marshal’s 
Eighth Army H.Q. 

later, someone would find a good 
use for television.” 

The Carousel Theatre holds 
“New Girl in Town” through Sat¬ 
urday (12). Next for the ngw tuner 
is “Carousel” opening Monday 
(14). The 3,000-slater, biggest in 
Yankeeland, is operating at a $3.30 

top- li, 


Free PixBack in Summertime Moscow;! 

TTf(AT\ I. m « # ||_t ■! Maurice Chevalier racked up. z 

USSR on U.S. Pavilion, 


(Moscow Correspondent, NBC) 

Moscow, July 1. 

A surer sign, that summer has 
coine to Moscow than the ca¬ 
pricious Russian, weather is the re¬ 
opening of free outdoor movies. 

Every Saturday night buses 
equipped with sound projectors 
park in a number of Moscow 
squares and show films free-of- 
charge to a standup audience. . j 

A problem is the almost “white] 
nights” of the summer season 
•when northern latitudes liniit the 
hours of darkness to only a few 
each n ; ght. In the northernmost 
cities kke Leningrad it is possible 
to r r rd a nowspaoer without arti¬ 
ficial l' ,rT ht at any hour for a period 
Of severe 1 week*. 

The p»x projected against 
screens hung on the sides of j 
buildings are mostly of Soviet pro-; 
duction and mostly . old. Among 
the newer being - shown is the 
Cannes-winner, “The Stories Are 
Flying,” which, by the way. is 
more accurately translated as “The 
Cranes Are Flying,” despite the 
Cannes translation. 

The free- outdoor films are 
courtesy of the “Mossoviet,” or ; 
Moscow city hall, and is to com-' 
pensate for the imbalance be-; 
tween movie space and movie spec-, 
tators. It’s usually necessary to ] 
(Continued on page 20) 1 

I More on Harry's N.Y. Bar j 


Editor , Variety: 

Saw your; piece about Harry’s 
New York Bar. It might interest 
you that the place was originally 
called the New York Bar and. was 
opened by famed jockey Tod 
Sloan, fitted out with that beauti¬ 
ful red mahogany (still here) in 
about 1910/ 

Milton Henry, an English jock, 
acquired the bar a couple of years 
later. After he went to Romania to 
ride, his wife leased the bar to a 
man named Manders (English) 
who had. been secretary of the 
Travelers Club on the Champs-. 
Elysees. Manders ran it through 
World War I with his two sons as 
bartenders. Nell (Mrs. Milton) 
Henry took it back about 1922 
with Charlie Herrick, a Yank, but 
they split up an she . sold it to 
Harry MacElohone. (The French 
persisted in spelling it Macelhone 
like they do Gneill—they alway's 
had trouble with the Mc’s, Mac’s 
and O’s). 

Joe Zelli, by the way, whom you 
mentioned as one of the illustrious 
; contemporaries of that illustrious 
1920s period, is selling a sauce for 
meats and salads etc. somewheres 
in New York State. 

. Henry Wales 

(Hank Wales, raving Paris cor¬ 
respondent for the Chicago Tri¬ 
bune, is the dean of American 
journalists in the French capital.— 

BOYS, 16 &W, OPEN 

Dallas, July 8 . . 

Two local teenage entrepre- 
: neurs, Don Shaw, 18, and Gary Gil¬ 
liland, 16, are operators of the 
Stevens Theatre which .they opened 
on Thursday. Their first attrac¬ 
tion is “Les Girls” (M-G>. 

The Stevens has been closed 
here since. January/'Boys inter¬ 
ested families and friends in sup- 

• plying the financial: backing. • 

■ They will have a full staff; pro¬ 
jectionist, cashier, concessions 
clerk and janitor plus their own. 
services. They plan to show every 
evening with matinees ■, oil Satur¬ 
day, Sunday and holidays.:.. 

! ■ " . "' ‘ . —-• 

Row Eagles Brotherhood 
Gets in on film Critic 
Act With Vague Credo 

A resolution adopted by the Ver¬ 
mont Aerie of Eagles, at its 11th 
; annual state convention here, calls 
’ for ah end to motion pictures that 
! have a perverted attitude toward 
sex and morbid horror as key 
[ themes and. films in which illicit 
love-making and the macabre are 
: artfully employed to pl?n on the 
undeveloped emotions of youth., 

The organization also went on 
; record, with an opinion that elected 
i judges are not adequate or proper 
; to administer justice. in juvenile 
j court , cases. Instead,. the Eagles 
; urged that juvenile, court judges 
I be required to have intensive trairi- 
j ing in sociology and community 
. and human relations. 

Billy Graham Pic Silbsid ; 
Tests Public Boxoffice 

San Francisco, July 8 . 

World Wide Pictures, unofficial 
film arm of the Billy Graham Cru¬ 
sade, has rented 4,500-seat Fox, 
Frisco, for next Tuesday (15) in 
first attempt at regular exhibition 
j of its religious pictures.. 
i Film to be shown is ‘‘The Heart 
j Is a Rebel,” with Ethel Waters, 

' Georgia Lee and John Milford.’ i 
-House is scaled to $1.80. . Hereto- 
' fore, World Wide has exhibited 
films free of charge* passed hat 
after showing. . 


Ellenville, N.Y.; Music . Festivali 
whose : present. season . has been 
| somewhat vague, has pulled a mu¬ 
sical rabbit out of the hat and will 
' he able to offer on < Aug. 14 and 
[Aug, 17 the first American per- 
j formances of the new opera, “Mur- 

* der In The Cathedral,” . based on 
j T. S. Eliot’s epic, poem and Ilde- 
j brarido Pizzetti’s score. 

! Rights were obtained via G. Ri- 

■ cordi through this summer and 
the summer of 1959. Work has been 
done, during past season at La 

i Scala in Milap. i 

Hollywood, July 8. 

Maurice Chevalier racked up. a 
record $104 ,o 66 for: eight perform¬ 
ances ending last. Saturday (5) night ■ 
as the Opening Greek Theatre at¬ 
traction. . Judy Garland last year 
garnered $112,000 for 11 ..perform¬ 
ances and Victor Borge $93,500 for 

Jhse Greco is in this week..; 

Ui Rodeo Needs 
$150,000 to Avoid 

International complication? are 
setting in; for the Wild West & 
Rodeo current at the World’s Fair 
in Brussels., Situation is such; that 
the show may fold by' the end of 
the week. . This. would, leave the 
entire cast stranded in. a foreign 
country and- a .lot of Belgian 1 
tradesmen holding a financial bag 
amounting to about $100,000.. .; 

Unless funds are forthcoming 
from either private or. Government 
sources; these - dire/events are set 
for the end of the week. . Not only 
that, but the rodeo stock may have 
to be slaughtered in the absence of. 
return transportation for the ani- 
j mals, with the ; revenue used.; to 
1 finance return trips Tor the troupe. 

| Producers G. . Robert .! Fleming 
! and Edward C. Flynn flew over 
j from .Brussels on Mo.nday ( 7 ) to 
I make a pitch for $150,000 to. Rep. 
.Rooney, Brooklyn Democrat who 
originally cut down the . U!S.; fair- 
appropriation. so that the rodeo 
was not covered, and GeorgC V; Al¬ 
len, special representative of Pres. 
Eisenhower, Who reported back on 
the American exhibit recently.; 

Situation is' such, according to. 
Fleming and Flynn- that the money 
is desperately needed. The cow¬ 
boys, cowgirls and Sioux Indians 
haven’t yet been paid despite the 
fact that the show opened; June 18.! 
Their trouble results from the tor¬ 
rents of rain that have visited 
(Continued, on page 13) 

Wednesday, July 9, 1958; 

Low Literature in High Places 

[Ginzburg’s ‘Unhurried View of Erotica’] 


Ralph Ginzburg, who is articles editor of Esquire Magazine, has 
written “An Unhurried View of Erotica” which is being aggressively 
advertised and merchandized at $4.95 a copy by the Helmsman 
Press of N. Y. The work is handsomely printed. Tuns 128 pp and 
comes in its own boxed cover. 

The author’s intention plainly is to provide an amusing dis¬ 
course on naughty literature. It is, along the way r educational to a 
. degree in that it shows the development of the pornographic 
markets, the various historic shifts, the nature and repute of some 
of the contributors. Not least eyebrow-raising is the book coming 
equipped with an intro by the psycho-analytic pundit. Theodore 
Reik, and* a preface by the deathbed convert to Catholicism, 
George Jean.; Nathan. 

Ginzburg supplies a lot of knowing comment, and enlivens his, 
text with choice; samples of sexsensational ; epics in the .publ'.c 
domain. He points out that not King Farouk in Egypt but .such 
austere establishments as the J. P. Morgan Museum, the Library 
of Congress, the Huntington Library, the Vatican Library and the 
late German Kaiser’s Collection have the great catalogs of erotica. 
Mark Twain gained admission! to the Berlin archives on his renown 
as author of “1601,” a work of his never . mentioned in polite 
. literary circles; 

. A distinction is drawn by Ginzburg between erotica, or boudoir 
prose, and its constant companion scatalogy, the literature of 
fascination with, flatulence. It was another American, Ben Franklin, 
who addressed the Royal Academy of Brussels < 150 **years before 
Mark Twain's effort). a letter which is a “masterpiece:’ of waiter , 
closet humor. 

Ginzburg, who is both critic and economist in his approach, 
appends a list of all-time erotic bestsellers headed by “Fanny 
Hill” for which the author, John Cleland, got. 50 pounds advance 
. (and final) royalty. Among the best-sellers is. “Only A Boy,” com¬ 
monly credited to the American poet, Eugene Field, 

The author has been clever and comical in, his treatment of this 
subject-matter and the work, as set up, may well have a substantial 
sale. It is necessary to add that ; Ginzburg, without so striving, 
reveals again that erotica tends to suffer, in the final reckoning, 
from a distinct tendency to tire the satiated imagination. Still, this 
one has its claims to illumination, scholarship, and wit. 

Liz Smiles, Prince Philip Yacks At 
America's King (Alan) in Glasgow 


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154 Wut 4itfi StrMt New York 36. N. Y. 

.. / Brussels, July 8, 

Herbert Hoover, personal repre¬ 
sentative of President Eisenhower, 
delivered the Independence Day 
address, at the Fair’s Great. Audi- 
. torium, . taken over for the first 
time, by the Americans. Up to now. 
everything. . American had been ! 
confined to the Pariiion, mostly to 
; "the American Theatre there. But 
the seams have; yielded and Ameri¬ 
can Festival Week; is all over 
Brussels. Quite spectacularly too.. 

■ It .all; started last week when 
brilliant young pianist Byron Janis 
scored , a triumph at a recital! 
which, at the ; American Theatre, 
succeeded others given by; Leon¬ 
tyne Price* George London, Ye¬ 
hudi. Menuhin and Blanche. The- 
bom; At the ! Palais des Sports, 
“Holiday on Ice,”: brilliantly staged 
amidst an orgy of : colors and lights, 
premiered. arid won the battle, for 
real popular entertainment. Back 
at the Fair, the; Philadelphia Or¬ 
chestra, under Eugene Ormandy, 
Isaac Stern soloist, gives the first 
Of four concerts. Van-. Cliburn, 
whose debut on a Belgian plat- 
; (Continued on page 75) 

Saved From TV ‘Dishonor’ 
By Brussels Fest Prize 

Brussels, July 1. 
Because they don’t succeed; in 
getting a first run, many films head 
straight toBelgium TV. This has 
been the fate of many. Occasion¬ 
ally, after being viewed on the 
small screens, a few manage to get 
themselves “salvaged” and do 
reach .the commercial, circuits. 

TV was also to be the fate of 
the Czechoslovak film, “A Diaboli¬ 
cal Invention,” in: which, nobody 
seemed particularly interested in. 
A contract was signed. Then the 
jury of the BruRels. Film Festival 
awarded the film: the first prize. 
Pronto^it went into one of Brus¬ 
sels’ biggest cinemas. 

/..The tv people are furious arid 
claim breach of Contract. 


Berlin, July 8/ / 
The German Economic Ministry! 
in Bonn is being urged to step in 
and halt the widespread sale of 
■films, made in ; Communist Ger¬ 
many to the Western television! 

/Pressure is being applied from 
two directions. Firstly the. West ! 
German motion picture industry 
doesn’t take kindly to the idea of 
feature films finding their way 
onto the airwaves and providing 
added competition to the box- 
office; secondly, the politicians re¬ 
gard it -as a. serious blunder, to al¬ 
low the East Germans to use the j 
Western outlets as a propaganda 

Although there: are no diplo¬ 
matic relations between East and 
West, quite a few of the East 
German pix are receiving normal 
theatrical distribution in the West. 


. Glasgow, July 8. 

Gags about American tv and the., 
effect it has on kids tickled Brit¬ 
ain’s Queeri Liz and her spouse, 
Prince Philip; at the Alhambra. 
Theatre here Thursday (3) night. 
They, were delivered in a quiet, 
casual tone; by Alan. King, only 
U/;S.act ori a layout of oyer 200 
performers who; entertained the 
U. K; royalty and a swank audi¬ 
ence of 2,000 at Scotland’s first 
Royal Variety Performance. 

King, holding down a slotting 
just prior to interval, was later 
presented to Queen Elizabeth and 
complimented on his act. She told 
him: “I enjoyed your stories very 
much v especially the ; part about 
the; children.” . 

Comedian sauntered on and in¬ 
troduced himself! as a U. S. coniic 
who had just flown 4,000 miles to 
fill in between scene changes. He 
said hello “to cheaper seats:” then 
went into biog slant on himself, his 
femme arid home, detailing his 
wife's fondness for housework: 

{Continued on page 75) 

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(Published In Hollywood by Daily Variety, Ltd> 
819 a year. 820 Foreign. 

Wednesday, July 9, 1958 


ness at the 55th St. Playhouse, N.Y., after a: disap¬;ries of dates out-of-town. Perlman blamed 
this in part on the '“reverse” sales policy which 
called for a kickoff out-of-town instead of New 
York, and in part on exhibitors. 

As he understood it, Perlman said, Col tried to 
open th;e picture in New.York, but couldn’t at time 
get a theatre to. book It. Decision then was made 

Hollywood, July. 8. 

Writers Guild of America West 
council has okayed formation of a 
new committee to study feevee 
and make recommendations in 
that field, in the. belief that pay-tv 
will become the: most important 
medium in show,. biz, the guild 

Karl Tunberg was named chair¬ 
man of the group, and other com¬ 
mittee mernbers are vice-chairman 
Samuel Newman,. Devery Freeman, 

Everett Freeman, Hy jreedman, 

Hal Kanter, Donn Mullally,. Jess 
Oppenheimer, Rod Serling, Leon¬ 
ard Spigeigass, Gore Vidal, Hal 
Biller, Lee Chaney and Richard 

Claude Binyon was named chair¬ 
man of the committee on original 
material, and other committee 
members are Franklin Coen,-Whit-, 
field Cook, Dale Eunson, Fredric 
Frank, Jack Gariss, Leo Katcher, 

John Kneubuhl, Dennis Sanders, 

Coles Trapnell and George Zuck- 

oka ^ ed th e, hew, pact j Film companies currently are 
with CBS covermg coast staff news ; mu iii n g cooperation in a proposed 
and continuity writers, m which ! newtvquiz;show tentatively titled 
they, get a 7%. hike in base pay *<M oy ie. Game” and described as 
_ something like ■ a “What’s My 

f CxJtiLb JLove Of^Leat When Sfuelt S-£-X? 

Obsessed with a “blockbuster psychology,” ex- to try out in Boston and some other spots. When 
hibitors have forgotten that the play is still the business there was, below expectations, getting a 
thing, Milton Perlman, producer of Columbia Pic- N.Y. date became even more difficult and Col had 
tures’ “The Goddess,” said in New York Monday to go for a very disadvantageous deal in order to 
(7). “They’re more worried today who’s in it rather get a Gotham date. 

than what’s- in it. It’s a weird concentration on Perlman scoffed at ; the theatres’ oft-stated will- 
wrong values and the public is going to get mighty, ingness to go for offbeat or “adult” fare, “What 
tired of it. ' . . " they 1 really mean is sex.” he: observed. “If a pic- 

“The Goddess,”, written by Paddy Chayefsky. and . ture hasn’t got that, if it’s only, a serious and ma- 
starring Kim Stanley, has been doing strong biisi- tufe commentary,; nobody wants it. I think it’s time 

exhibitors went back to showmanship arid* to an un¬ 
derstanding of what their public really wants.” 

He added that, since the success of “The God¬ 
dess” in New Ypr k, exhibitors across the country 
had shown, revived , interest in/. the film, which was 
brought in on a $700,000 hiidget; He attributed the 
. lack of response to. his film so far out-of-town to 
the absence of “the word” frojn the N.Y. critics. 


Of Film Men On 

and other gains. 

Universal Fights To 

Offset Downbeat Tales 

Universal is making, every effort 

Line?” in the film field. Program 
has. been worked up by Larry 
Burns, an executive producer at 
the Columbia Broadcasting ' Sys¬ 
tem, and was presented to the com¬ 
panies as a CBS package. 

Entire showwould be devoted to 
pictures. A panel of four would 
be asked to identify a “prop” from 
to dispel the recent downbeat re- ‘ a film and would have to deduct 
ports about the company’s future,. ; the title of the picture. The home 
Hardly a day goes by without the j audience would see the clip in 
company issuing a college spirit which the prop is used. Example 
handout about the renewed activity ! cited was the broken bottle with 
at its studio and about the solid i which Frank Sinatra attacks his 
quality of its current and about-to- adversary in “From Here to Eter- 
go-into-release product. The bally . nity.” . Bottle would: be on display, 
line stresses the promotional ac- : ih a. bo . h for identification by the 
tivity that is being put behind each ; panel, hut the fight: scene would 
upcoming release. The main con- j be screened for home viewers; 
centration has been oh “A Time to i . Maurice Bergman, p.r. cdordina- 
Love . and, A Time to Die” and tor at the Motion Picture Assn, of 
“Twilight for the Gods,” described ; America, handled the presentation 
as the most, expensive pictures in.; to the ad-pub directors,, several of 
the company’s history. The former,' 

based on Erich Maria Remarque’s 
novel, was launched over the - July 
4th weekend. 

. The spirit of enthusiasm that ap¬ 
pears to have been injected into; 
the NY. homeoffice staff is ap¬ 
parently bemg conveyed to the 
company’s overseas . representa¬ 
tives. According to U, a “series of 
highly successful” sales meetings 
have just been concluded 

whom were enthusiastic about the 
idea. Others were less eager, cit¬ 
ing also several difficulties. 

One is the. question of clearing 
the necessary .clips. with , the vari¬ 
ous unions and guilds. ; Another is 
the fact that such, a show would 
promote only old films and plugs 
for new attractions would be more 
or less throwaways. 

Bergman himself feels the show 
would be a boon to the film biz 

France, Germany and Italy. At! and** would fit very well into the 
these meetings, it’s reported,. the 1 business; building campaign, 
company’s releasing and promo- 1 
tion plans for the 1958-59 program 
were outlined and “details of fut¬ 
ure production plans were enthus¬ 
iastically received by key U-I ex¬ 
ecutives” in these countries. 

. : Alfred E. Daff, executive v.p. of 
Universal and president of Uni¬ 
versal International, its foreign 
subsidiary, presided at the meet¬ 
ings. Foreign general manager and 
.. v.p. . Americo Aboaf and Marion 
Jordon, Continental supervisor, 
also participated in the sessions. 

The company, it was disclosed, will 
release 24 pictures in the European 
market in the coming year. 


UA Coast Man as Harold Mirisch’s 

Leon Rpth, for the past; five 
years Coast publicity coordinator 
for United Artists, will exit the 
company on Aug. 1 to become v.p; 
of the indie production firm, the 
Mirisch Co., and executive assist¬ 
ant to prexy Harold Mirisch, 
Roth, who has been with UA 
since 1943, will assist Mirisch in 
all phases of the company’s produc¬ 
tion program. He joined UA as 
a feature writer and subsequently 
served as pressbook editor, promo¬ 
tion manager and assistant publi¬ 
city director before he: was sent 
to the Coast to organize UA’s 
Hollywood publicity apparatus. 

School Girl’s Exhaustion 

Chicago, July 8. .: 

Diana Francis, young actress . 
who made, her mm debut In : 
. ABjPT’.s recent reiease,- "Girl 
in the Woods,” is recuperating 
in Methodist Hospital in Hou¬ 
ston, Tex., from what has: been'; 
described as a mild nervous 
breakdown. - . 

Ingenue’s, personal manager 
■ J. Witford Gordon, stated in 
.- Chicago that the, 17-year-old is 
. fatigued from the simiiltane- . 
bus pressures of going to.: 
school and furthering her ca- 
-. reer.' -V . 

Lowendahl (Transfilm) 

To Prod. Theatrically; 
Made ’Medium’ in 1951 

: Walter Lowendahl, president of 
Transfilm Inc., tv commercial and 
business film firm,, has reactivated 
his perspnal. company for the pro-; 
Auction of theatrical and tv films. 
Transfilm,: With which Lowendahl 
will continue his association as ^ 
general consultant, will have an 
interest in the .companyL-Walter 
Lowendahl Productions. 

According to William Miesegaes, 
Transfilm board chairman, who co¬ 
founded the. business film firm, with 
Lowendahl iti 1941,. the latter will 
be relieved of his “administrative 
pressures” at Transfilm to devote 
more time to the entertainment 
film projects. He will, however, be 
called upon to produce specific in¬ 
dustrial films, exclusively for Trans¬ 
film. .'•• 

Lowendahl’s. decision to reactiv¬ 
ate his. theatrical production firm, 
which produced the Giari-Carlox 

George Skouras Cheerful; 
Cites Legit & Phonograp 
Industries’ Comeback 

Minneapolis, July 8. : 

Here along with Mitzi Gaynor 
for the “South Pacific” opening, 
producer George. P/ Skouras 
pointed out to interviewers that in¬ 
dependent motion picture produc¬ 
tion “is bringing about a revolu¬ 
tion In the industry.” 

Optimistic regarding exhibition’s 
future, Skouras feels that “better 
pictures than ever”; will: turn the 
trick. The day of the boy-meets- 
girl stories is over, in his opinion, 
because the public now demands a 
good story when it shells out for 
current comparatively high admis¬ 
sions. That, he says, explains the 
resultant trend to ward three-hour 
pictures, and why producers fre¬ 
quently turn to the dramatizations 
of history’s big events. 

Citing the further fact that in¬ 
dependent production forges ahead 
because of the income tax situa¬ 
tion, Skouras, who also is head of 
a Florida theatre circuit, said that 
his confidence in exhibition’s fu¬ 
ture Will influence him to. make 
more pictures. 

. “I strongly believe that the film 
industry again will become a 
power f u 1 influence,” asserted 
(Continued oh page 22) 

195i, has resulted in the calling off 
by Transfilm of its plans' to enter 
the theatrical field. . v . 

Miesegaes will resume the presi¬ 
dency of Transfilm when details of 
the new arrangement are .com¬ 
pleted. Lowendahl will headquarter 
at Trarisfilm’s N.Y, office:. 

Dp for the 

In order to induce lagging ex- 
hitors to. ante up the chin for the 
industry’s business building cam¬ 
paign, Ernest G. Stellings and Abe 
Montague, co-chairman of the 
drive; are issuing an. “honor roll” 
of theatremen who have made 
pledges and contributions to the 
campaign. Aim of the public list¬ 
ing,; made for. the first time, is to 
convince those holding back that 
the larger circuits as well as small¬ 
er theatres are contributing. . In¬ 
cluded in the list are the five ma¬ 
jor circuits—Stanley Warner, Na¬ 
tional Theatres, Loew’s, RKO 
Theatres and American Broadcast¬ 
ing-Paramount Theatres. 

. Up. to now, the. situation regard¬ 
ing contributions has been in a 
nebulous chicken-and-egg stage. 
The circuits held back until they 
were convinced that the smaller 
theatres would join and would not 
enjoy a. free ride as they did once 
before in an all-industry drive. 
Similarly, the smaller situations 
withheld funds until they knew 
the larger, circuits were participat¬ 
ing. The listing of the names,: it’s 
hoped, will help to remove the 
suspicions of both groups. 

On the basis of the cash re¬ 
ceived to date, Stellings and Mon¬ 
tague have voiced the belief that 
there will be enough coin to 
launch at. least the radio portion 
of the campaign in late August or 
early September. The radio cam¬ 
paign is budgeted at $300,000, with 
the exhibitors committed to pro- 

oinnnnA ai_ 

M^ot.ti opera, “The Medium,” in ] vide $150,000 and the motion pic¬ 

ture distributors, via the Motion 
Picture Assn, of America, the re¬ 
mainder. So far the exhibs have 
collected $83,000 and have about 
$75,000 in pledges. Total amount 
due from exhibition for the entire 
business building campaign 
$1,150,000. . 

Are Exhibs Shy on ‘Faith ’? 


Exhibitors around the country jack faith in the ultimate accom¬ 
plishments Of the business building drive though the responsibility 
for improving attendance lies primarily with .the theatres, rather 
than the productipn-distribution end of industry. 

These views were expressed ih N. Y. last- week by a; distribution 
executive recently returned from a swing around the country. 

Exhibitors, he reported, were somewhat less than enthusiastic 
over the industiy’s better business campaign, though some felt that 
they had to support it so as not to let.dbWn th^ whole industry. On 
the Whole, exhibitor reaction to the drive was that it probably 
wouldn’t do very much to stimulate attendance locally. 

The BB campaign,; or at least the radio part of it, is due to kick 
off ndw around September, the big circuits haying come through 
with a third, of their total commitments. ' 

. The distribution exec, who asked to be anonymous, said he be¬ 
lieved—and many. in distribution believe with him—that the real 
effort to improve attendance must originate via a self-help program : 
carried out by exhibitors. This goes hand-in-hand with the overall 
feeling that, in years past,, distribution has been relied on top . 
heavily to do a job which, properly, is that of exhibition. 

Opinion has been expressed from time to time that the whole 
approach to business building must be pitched, to a local-level effort 
.and geared to a point-of-sale program carried out via the news¬ 
papers, local stations etc. and aimed to plug specific and available 
attractions. In this respect, the distribution exec opined, the 
exhibitors simply haven’t carried their share of the load. 



Major distributors with “offbeat 
pictures" on their hands must 
launch them in New York if they 
want to enhance their chances in 
the broad U. S. market. 

• /■• That lesson appears to be inher- 
; ent in the experience Columbia Pic- 
j tures ■ has had with its Paddy 
‘ Chayefsky opus, “The Goddess,” 
! starring Kim Stanley. Film about 

decline and fall of an actress was 
tried out in Boston and failed, then 
opened in various other cities also 
to disappointing business, and 
finally preemed in Gotham at the 
55th St. Playhouse where it’s done 
excellent business in the. wake of 
generally good reviews. 

By that time, however, it was too 
late, Col having more or less lost 
faith in the film. It was sold to 
the 55th St. Playhouse at a re¬ 
ported flat $1,500 for. the length 
: of run, under the circumstances 
; one of the best , deals ever made by 
■■ a Manhattan theatre. To put this 
j into the proper perspective, how- 
! ever, it’s also true that, in the light 
! of the out-of-town experience, a 
j number of N. Y. showcases turned 
I down the “Goddess,” having no 
more “faith” than the distributor. 

(Col is now. making, strenu¬ 
ous . efforts to renegotiate its 

55th St. Playhouse deal, and 

good N. Y. run has stimulated 
. interest in the film among out- 

of-town exhibs.). 

Observers in the trade have 
drawn several conclusions from the 
"Goddess” debacle. For one, it 
confirms what many have sus¬ 
pected. i.e., that the Country at 
large tends to turn thumbs down 
on “downbeat” films. This one is 
a case study of a neurotic. womanT 
The accent, more and more, seems 
to be on pure entertainment or 
else on.pix with a gimmick. The 
French “Gervaise,”’ a hit in Gotham 
= and praised by the critics, had this 
I sort of experience. 

] ‘Adult’ Theme Risk 

For another, it proves to some 
‘ that the offbeat American. film, 
| despite the costs of launching, first* 
| run . on Broadway or bff-Broadway, 
i heeds that. New York kickoff. “Pic- 

• tures like ‘The Goddess’ are a risk 
j because they are adult and try to 
Isay something.” commented one 
| distributor. “That doesn’t mean 

they ca*’t succeed, but they need 
all the help we can give them* And 
that certainly includes a New York 
launching where the critics can 
‘discover’ the picture for them¬ 

“The G